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Are you looking for short biography examples to inspire you as you create your own? You’ve come to the right place! In this article, we’ll count down 20 short bio examples that make an impact and introduce the person the best way possible. Let these pieces guide you as you write a bio that highlights your best skills and achievements and makes a great first impression.
But before we look at short bio examples, let’s review the basics of creating a bio. Typically, bios are used for websites, social media accounts, or other professional documents. Similarly, it’s also typically a part of writing a resume or writing a pitch .
If you’re planning to Google “sample of biography about myself” and copy and paste the first template you find, then you’re doing it wrong. This document should be unique and personal. In the same vein, you must also customize it according to a purpose. So, it’s vital to avoid generic sample professional bio templates at all cost.
Most of the time, short biographies are best suited for websites. Just as with website copywriting and creating any other document for online consumption, readers best absorb a website bio if it’s short and sweet.
Generally, a short bio is limited to three to five short paragraphs or even less, if possible. One type of short biographies is called a micro-bio, which only includes up to three sentences. Social media accounts typically use micro-bios.
Here are creative, short bio examples we found on the website and social media accounts. The list is divided into three sections: professional, creative, and funny.
1. mitch albom.
This bio from the website of best-selling author, journalist, and broadcaster, Mitch Albom, is the first of our short creative bio examples. Even if the bio is relatively short, it tells the readers just how impressive Albom is in his field.
The Top Chef host’s bio is four paragraphs long. Out of all the many hats she wears, however, the piece describes her as a “food expert, model, actress and best-selling author.” In the same vein, it showcases her most important awards in the first few sentences.
The life coach and author’s About page features a short intro: “Meet Gabby, #1 New York Times Best Selling Author, International Speaker, and Spirit Junkie.” Below is a longer piece about Gabby and her journey to where she is now.
The Certified Personal Trainer’s bio is exactly only 51 words long. Consequently, she complements this short bio with another section that explains her mission to lead people to a healthier lifestyle.
McLain’s bio showcases her New York Times bestselling novels right from the start, namely The Paris Wife and Circling the Sun. In the same way, it mentions her latest novel, Love and Ruin, subtly implying that it could also be a bestseller.
The New York City-based model turned yoga instructor has a short bio that summarizes her expertise in wellness practices. It also mentions the Strala Yoga founder’s bestselling book.
Readers know this American author for several novel series, as mentioned in the first few sentences of his bio. Aside from that, it also highlights his collaborations with former US President Bill Clinton and the Albert Einstein Estate.
This piece from the British Royal website shows how to write a concise bio without losing an ounce of elegance. The piece states when Duchess became a member of the Royal Family as well as the children she gave birth to, including the future king of the monarchy. Sections about his advocacies follow the bio.
Similar to the bio of Duchess Catherine, Meghan’s bio on the Royal website mentions the year she became part of the monarchy. It also states her date of birth and the name of her parents. The short bio precedes sections about her education, career and charities.
Dan Brown’s may be brief, but it’s far from being short on achievements. Not only does it mention his bestselling novels, but it also states his background, including how he became fascinated by science and religion.
If you think you can’t create a great bio with less than 70 words, then check out this piece about Adriene Mishler. The bio highlights the yoga teacher’s achievements and the vastness of her community.
The actor’s Twitter micro-bio summarizes his most important roles in life: husband, father, actor, director, and a climate change advocate.
13. tim ferriss.
The author podcaster’s About page is creative and unique. He offers a short version of 110 words. And right below it is the “long-winded version” with details about his career, education, and experience.
Katie Wells is the blogger behind Wellness Mama, which aims to provide answers for healthier families. The lines in the bio include, “Katie Wells… wants to live in a world where laundry folds itself, moms get to wear the superhero costumes they’ve already earned…”
Lindsay of Pinch of Yum has a creative bio even if the word count is limited to 28. Furthermore, she made the bio personal by mentioning her favorite things: “camera, lake days, and dark chocolate.”
Ali of Gimme Some Oven features a short, 25-word bio that starts with “My favorite thing in life is time spent around the table.” Indeed, the line aptly summarizes what the blog is all about.
If most celebrity chefs’ bios offer a boring enumeration of the restaurants they’ve handled, then Bobby Flay’s bio was made to stand out. The first line is quite warm and personal: “Food is the epicenter of my life – what inspires me every day.”
18. trevor noah.
The bio of the South African comedian is as funny as his commentaries. The description says, “I was in the crowd when Rafiki held Simba over the edge of the cliff, like an African Michael Jackson.”
Similarly, this TV host’s Twitter bio also banks on humor. She introduces herself as, “Comedian, talk show host and ice road trucker. My tweets are real, and they’re spectacular.”
Indeed, funny biographies don’t only grace the description sections of Twitter accounts. In particular, Thomas Frank of College Info Geek does a great job at this. Instead of putting a generic intro heading such as “About” or “Bio,” he used the headline, “Just Who The Heck Are You, Dude?”
Whether you go for a professional, creative, or funny bio, make sure that it reflects who you are and what you have to offer. Keep these in mind when you write short bio examples yourself. Remember, the goal is to create a piece that will make a good impression and allow you to put your best foot forward. Good luck!
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Which three words would you use to describe yourself? Most of us have been asked this question and many of us have fumbled through it awkwardly.
Coming up with a personal description can be daunting. But there are times when it’s essential - whether we’re updating our LinkedIn profiles, blogging for Medium or creating a business website of our own.
In this post, we’ll go over how to write a bio, step by step. To help guide you, we’ve also included a handy template, along with some professional bio examples for your inspiration. With these resources, you’ll find that writing a bio, as part of making a website , is much easier than you might think.
Before you learn how to write a bio, you should have a clear understanding of what it is and why you need it.
In the world of literature, a personal biography can span the length of an entire novel, like Nelson Mandela’s Long Walk to Freedom or Malala Yousafzai’s I Am Malala . In the online world, however, a bio is a short paragraph in which you introduce yourself. Typically, some of the best business websites place bios on a designated About Us page in their website, as well as on their social media pages and other networking platforms.
Depending on your audience and goals, your bio can highlight your personal interests, your professional achievements or a mix of both. Here are some of the elements a bio might include:
Job title or workplace
University degree and other qualifications
Hometown or city of residence
Personal or professional goals
Mission statement and values
Skills and expertise
Interests and hobbies
The goal of writing a bio is to provide people with a snapshot of who you are. This is important for a variety of reasons, whether it’s drawing people toward your personal website or promoting your blog, attracting clients and business partners to your brand, or highlighting your achievements for job interviews.
The most effective online bios are both professional and concise. Here’s how to write a short professional bio that suits your website or brand:
Introduce yourself
State your company or brand name
Explain your professional role
Include professional achievements
Discuss your passions and values
Mention your personal interests
Begin your bio by stating your first and last name. If you’re writing in the third person, these should be the first two words of the paragraph. This makes your name easy for your audience to identify and remember. Your bio is a huge part of your personal branding efforts, and should start with a strong intro to make a positive impact.
Think about whether you want your bio to represent yourself on a personal level, or whether you’d like it to come across as more professional. If you have a personal brand or business - for example, a blog, freelance business or eCommerce site - be sure to mention your brand name at the beginning of your bio. Don’t be afraid if the name sounds simple or redundant. It’s perfectly fine, for instance, to say Mary Smith is the founder and CEO of Smith Digital.
Likewise, feel free to mention the name of another company or brand that you work for if you’d like to associate it with your professional accomplishments - e.g., Mary Smith is a consultant at Google and the founder and CEO of Smith Digital.
Next, briefly explain your current position. This is relevant whether you’re the founder of a company, a high-level specialist or a beginner in your field, and it can be similar to the description you have on your resume. Your website visitors won’t necessarily know what your job involves, so elaborating on your primary responsibilities helps paint a picture of who you are and what you have to offer. This can also be used, if needed for employment and recruitment opportunities. If you're a freelancer a strong bio can make all the difference in how successful sourcing work can be.
In addition to explaining what your job entails, highlight milestones that make you stand out. Even if you haven’t won an award or gained external recognition, you can discuss ways in which you’ve contributed to your professional role and touch on new ideas or approaches that you bring to the table.
Once you describe what you do and how you contribute to your role, you’ll need to explain the why . This is one of the most important elements to focus on as you consider how to write a bio.
Think about the values and passions underlying your work, as well as your professional philosophy. What gets you up in the morning? What’s the driving force behind what you do?
You can also think of this part of your professional bio as a kind of mission statement. Perhaps your mission is to serve others, contribute to society, grow your expertise or learn new skills. Whatever your reasons, expanding upon these ideas can help your audience get a better understanding of what truly matters to you. Don't be afraid to deploy storytelling in this part of creating your bio. Explore your narrative and then convey it.
The most effective short bios will not only focus on your professional experience, but will also touch on what you like to do in your spare time. Consider mentioning:
Your family
Your hometown
Your hobbies
Side projects you’re working on
Transitioning to a more casual discussion of who you are outside of work is a great way to conclude your bio. This will present you as a more well-rounded person while making you relatable for your audience.
As you go through the steps on how to write a bio, this handy template will help you get started:
Sentence 1: [Name] is a [job title] who [job description].
E.g., Lisa Green is an English teacher who teaches beginning to advanced literature courses for 10th and 11th grade students at Bloomfield High School.
Sentence 2: [Name] believes that [why you do the work you do].
E.g., Lisa believes that written and analytical skills are not only a fundamental part of academic excellence, but are also the building blocks of critical thinking in high school and beyond.
Sentence 3: [Name/pronoun] has [mention your achievements].
E.g., In addition to managing the English curriculum for the school, she runs an after school program where she works one-on-one with students.
Sentence 4: [Name/pronoun] is a [mention any relevant awards, training or honors].
E.g., She has also been nominated Teacher of the Year for two consecutive years.
Sentence 5: [Name/pronoun] holds a [insert degree] in [field of study] from [university].
E.g., Lisa holds a BA in Creative Writing and a Master’s Degree in Teaching from the University of Michigan.
Once you’ve filled in this template, put it all together into a single paragraph to create an initial framework for your professional biography. Note that you can shorten or expand upon this bio according to your unique needs.
Now that you know the basics of writing a professional bio, here are some short bio examples to inspire you. You can use these examples as additional templates for guidance as you craft your own personal biography.
Like the creators of these examples, you can place your bio on your personal or professional website and, later, revise the structure for other online platforms.
Of all the professional bio examples, Alex Bishop’s content exudes passion. Strategically placing the bio on the About page of his small business website , he highlights his skills and explains why he finds his work meaningful. In particular, we love his description of why he chose to pursue guitar making:
“My passion as a guitar maker comes from a life-long obsession with making things. From a young age I have always tried to manipulate objects and materials in order to create something entirely different. I find that working with wood is a way for me to connect with nature. The simple act of shaping wood to make something functional or beautiful brings me endless satisfaction.”
He also lists his accomplishments and awards, adding credibility to his business and building trust among prospective clients.
As someone who has served as art director for both The New York Times' opinion section and The New Yorker , it's no surprise that Alexandra Zsigmond's bio is thorough and detailed. Providing statistics or reflections on the things she achieved in her career is a clever way to demonstrate her value without saying so directly. As she explains:
"She has collaborated with a roster of over 1000 artists worldwide and art directed over 4000 editorial illustrations. She is known for greatly expanding the range of visual contributors to the Times, drawing equally from the worlds of contemporary illustration, fine art, animation, and comics."
Amanda Shields provides us with another effective bio example on her interior design website. Importantly, she spices up her bio by explaining how home decor aligns with her personal life and why it’s so close to her heart as a mother and entrepreneur:
"After working as a product designer for numerous retailers over the years, and after I had my first child, I decided to take the plunge and start my own home staging business…. Coincidentally, a month later I discovered I was pregnant with my second child. I loved the new challenges I faced as a new entrepreneur and mom and it didn't take long for me to discover that this was my calling…. I felt the need to expand my business and launch Amanda Shields Interiors as its own entity to focus specifically on residential interiors and design."
By placing this content on her website’s About page, she provides potential clients with insights into her expertise and professional experience. She expands upon the choices she made along her career path, strategically making note of her achievements and acquired skills along the way.
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As you write your bio using the professional template above, make sure to keep the following tips in mind:
Keep it concise: Your bio should be sufficiently explanatory but it should also be short and to the point. A good rule of thumb is to keep each element of your bio - from your job description to your mission statement and hobbies - to about 1-2 sentences. That way, you’ll end up with a brief paragraph that holds your readers’ attention without rambling on.
Consider your audience: The voice and tone you choose for your biography largely depends on your audience and personal goals. If you’re looking for a job and are writing primarily for recruiters, you’ll want to use a serious, professional tone. On the other hand, if you’re creating an Instagram bio , consider using more casual, conversational language that reflects your personality.
Add humor: Relatedly, consider adding humor when appropriate. This is especially valuable if you’ve founded your own business or created your own website , as it can give you a distinct brand identity while helping your audience build a stronger sense of connection with your brand.
Link to your website: When writing a bio for a platform other than your own website - a social media page, another company page, or a guest blog or publication - remember to include a link to your website. This will help you promote your website while highlighting your professionalism and authority.
Adapt for different platforms: You’ll most likely need to adapt the length and writing style of your biography to suit different platforms. For example, you may place a longer bio on your website’s About page and a shorter one on your LinkedIn page. In these cases, use the same main principles for writing a bio while scaling down the most important elements.
Really need to create a super short bio? We'd suggest following some of the tips above, just condensing them into less word for a short bio that still makes impact.
But if we really had to choose we'd say focus on - you, your professional role and company. That condenses everything that matters for bio into three sentences. Humor, creativity and uniqueness still all matter - just use fewer words to convey them.
As we’ve noted in the examples above, one of the most strategic places to put your bio is on your website - so be sure to consider it within your web design plans. Whether the goal of your site is to start and promote your business , showcase your design portfolio or display your resume, including a bio gives your audience a glimpse into the person behind your content. It can also kickstart your professional growth . Show the world what you do, how you do it and why it matters, and people will be drawn to your passion and inspired by your experience.
Bio for a website example:
Hi, I'm Alex Johnson, a passionate web developer with over 10 years of experience in creating dynamic and user-friendly websites. I specialize in front-end development, bringing innovative designs to life with clean and efficient code. When I'm not coding, you can find me exploring hiking trails, experimenting with new recipes, or buried in a good book. Let's build something amazing together.
Pro tip: You can add a bio to many different types of websites, so using templates can help you create yours faster. For example, if you're creating a portfolio website , explore portfolio website templates to help you get started.
Crafting a professional bio for social media is vital as it introduces you or your brand, and it builds credibility and trust. A well-written bio establishes your expertise, attracts the right audience, and fosters engagement. It helps maintain a consistent brand image, optimizes search and discovery, and opens doors to networking and career opportunities. A compelling bio delivers a concise, informative snapshot of who you are, what you do, and the value you bring, leaving a lasting impression on visitors and potential collaborators alike.
Bio for social media example:
🌟 Tech Enthusiast | 📚 Avid Reader | 🎨 Amateur Artist | 🌍 Explorer
Passionate about AI and its impact on our future. Sharing insights on tech trends, book recommendations, and my travel adventures. Lover of all things creative. Let's connect and inspire each other
You may need to edit your bio depending on which social media platform you plan to use it on. Some of the most popular ones include Twitter, Facebook, Instagram and TikTok. Focus on getting your bio right on the platforms you plan to focus your personal or brand social media marketing efforts on.
If you're looking to write your bio fast while creating your website, consider using an AI text generator to build your draft. You'll still need to make sure it goes through. an intensive editing process, so that it really captures the essence of who you are and your professional skills. A bio is about much more than just basic information, so don't forget to include the storytelling too. Build a website with Wix and you can make use of the in-built AI text generator within its Editor .
In a world where first impressions matter, a well-crafted bio can make a significant impact in establishing trust and credibility with potential clients, employers or collaborators. It also offers insight into your personality and values, helping to forge authentic connections with your audience. It acts as a powerful tool for personal branding, allowing you to differentiate yourself in a competitive landscape and leave a memorable impression.
A strong bio also serves as a gateway to opportunities, whether it's securing new clients, landing job interviews or establishing partnerships. It acts as a professional introduction, allowing you to showcase your expertise. A polished and impactful bio is essential for you to effectively communicate your professional identity and stand out in your field.
Writing a bio when you don't yet have experience can be challenging, but it's an opportunity to showcase your potential and aspirations.
Begin by highlighting your educational background, skills and any relevant coursework or projects you've completed. Focus on your passions, interests and personal qualities that make you unique. Consider including volunteer work, internships or extracurricular activities that demonstrate your commitment and initiative. Emphasize your eagerness to learn and grow in your chosen field and express your future goals and aspirations. Don't be afraid to be honest about your current stage and your willingness to gain experience and develop professionally.
If you don't know what to write in your bio, start by brainstorming your key experiences, achievements, skills and personal attributes. Consider what sets you apart and what you want others to know about you. Look for inspiration from other bios or profiles in your field, and consider seeking feedback from friends, mentors or colleagues. Don't hesitate to highlight your passions, interests and goals, as well as any unique experiences or perspectives you bring to the table. Remember to keep it concise and engaging, and don't be afraid to revise and refine your bio until it accurately represents you.
A short bio, short for biography, is a concise summary of a your life or professional background. It provides a brief overview of your key achievements, qualifications, experiences, and relevant details. Typically written in the third person, a short bio is often used in various contexts, such as professional profiles, social media accounts, introductions for speaking engagements, author descriptions, and other situations where a brief introduction is required. The length of a short bio can vary, but it's generally kept to a few sentences or a short paragraph to provide a snapshot of the person's background and expertise.
What should i include in a short bio, how do you write a fun bio for work, how do i make my bio stand out, related posts.
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Every working professional needs a short bio to make a positive statement about their skill set. Whether it’s for a LinkedIn bio, Twitter account, or business website, this bio needs to be brief and striking to captivate readers and invite them to learn more about you.
Everyone needs three types of bios, long, short, and two-liners.
Each of these bios should make you stand out from other professionals. They should explain why people would want to work with you.
With that in mind, here are 20 of the best short professional bio examples. Hopefully, you can use these examples to create your engaging bio.
You should include a professional bio on all of your social media accounts and website. Some people craft a single professional bio template. However, each platform is different, and so it’s important to mix it up accordingly.
LinkedIn is a professional network where you can showcase your professional background and qualifications to prospective clients. Facebook is more geared towards personal interactions, while Twitter is more concise and direct. Meanwhile, Medium requires a deeper and more detailed bio.
You should use a well-written professional bio if you publish content on industry-relevant websites. Niche websites are a great spot to share your professional experiences with people who work in your sector..
In this example from Lena Axelsson, she begins her bio by first connecting with the readers. She acknowledges the problems that her audience is suffering from and empathizes with them.
She then proceeds to explain how she helps clients and the benefits they can gain from her services. More importantly, she highlights her professional skills and qualifications, how she differs from other practitioners in the field, and why she would be best suited to help the clients and their families.
The final paragraph then showcases her educational background, an important piece of information for readers. Overall, the professional bio is compassionate, empathetic, and understanding– traits that are crucial in counseling clients.
Another great bio example on the professional website is from Audra Simpson, an Anthropology professor from Columbia University. Here is the bio that she uses on the University website.
Professional bios are often written in the first person to give it a personal touch, but in this example, it’s written in the third person to give it more authority. It also allows the writer to showcase her impressive accomplishments and qualifications without sounding boastful.
In a limited space, the professional bio shares her work experience and interests. It displays Audra’s credentials, specializations, and even her work ethic.
Corey Wainwright’s professional bio on HubSpot’s website is the definition of keeping it cute and simple. As mentioned in her bio, she is a content marketer for the company, among other things. With less than 25 words on her bio, she presents a very approachable and friendly vibe to the readers.
Even though it’s written in the third person, the bio has character due to its casual and personal content. It’s almost as if she’s giving readers a piece of her personal life.
This professional bio connects to her social media profiles so people can learn more about Corey. This type of bio doesn’t work in every situation. Some websites require a more serious tone, so it’s important to assess the medium before crafting your professional bio template.
When companies look for recruiters, they would want to hire someone passionate and genuinely interested in the field and your product.
Marie Mikhail makes this particularly known to the readers. Not only does she express her love for recruiting, but she also presents a relevant story about it. Telling a story is also a good tactic in professional writing.
Some may not find talent acquisition the most interesting career path out there, but Marie does a good job turning a relatively dull topic into something exciting. This LinkedIn bio from her profile details her professional experiences and her love for the company’s products. She also includes relevant qualifications to build up her profile.
Another good example of a professional bio on Instagram is from cookbook and food writer Megan Gilmore.
Most professionals try to establish themselves on one or two platforms first instead of selling themselves short on over five or ten other platforms. Focusing on a few platforms allows you to customize the content for each platform, which means you’ll need two different bios.
You can use these bios to cross-promote your brand on each platform.
Megan does this by highlighting her “no fad” writing style and listing down some books she has written. After this, she uses a pointing emoji to link her LinkedIn profile where readers can access her recipes.
This is a great way to show off her credentials to potential book buyers.
Tim Cook is the CEO of the multinational technology company Apple since 2011. You would think that, with such a massive title, people who visit Apple’s website already have a pretty good idea of who he is.
Nonetheless, Tim’s professional bio on Apple’s website doesn’t assume this. It is professionally written and highlights his position as Apple’s CEO. It also includes the fact that he serves as one of its board of directors.
Moreover, it narrates details about his earlier career and his time as COO of Apple. Even with such an impressive resume, he provides readers all the information they need to know about him.
Most professional bios, like some of the examples above, are written in the third person. That can make it sound more professional. It also allows people to list their experience and qualifications without sounding like they’re bragging.
Writing in the first person can also be highly effective.
This is exemplified by NBA legend Shaquille O’Neal’s LinkedIn bio. Aside from being a famous athlete, he also has a bachelor’s, a master’s, and a doctorate.
Since it’s something he is most known for, Shaq begins his bio with his greatest achievement as a basketball player. He then proceeds to his accomplishments and credentials outside of basketball by detailing his business ventures with some of the big brands he’s worked with and his speaking events nationwide.
He is a man of many talents, and professional bio writing is one of them.
Richard Branson starts off his professional bio by introducing the Virgin Group, a British company he founded. He is a man known equally for his failures as well as his many successes.
His bio summarizes his career, but the last few sentences are the highlight. He shifts from a professional tone to a more fun and personable one by using the term “tie-loathing adventurer” and referring to himself as “Dr. Yes.”
If not written properly, bios tend to sound boastful, making some professionals hesitant to talk about themselves and their achievements. However, highlighting these achievements and skills is important as it can attract people to do business with you.
Anthony Gioeli holds no stops in boasting his professional accomplishments. Rather than sounding big-headed, he does it confidently and factually. One of the skills he highlights is being an expert negotiator working with multimillion firms like Vodafone.
Notice how his professional bio has good formatting. He does this by using a series of paragraphs and bullet points to present information to readers.
While keeping your professional bio short and concise is effective, you can also be detailed like Anthony– you just need the right format.
Professional bios can sometimes seem repetitive and boring, which is why putting a little spin on it can work wonders. To do this, you will need to arouse curiosity from your readers so that they’ll be encouraged to read further.
Katrina Ortiz does this in her LinkedIn bio. The first sentence alone sparks intrigue by using a line like “caught fire coding.” It’s different and, in turn, intrigues readers. Even her name ‘Katrina O.’ catches your attention.
In just three words, Katrina could captivate readers and give them an idea of her work. As an enthusiastic software developer, she highlights both her professional and personal experiences. She also shares the programming languages she is proficient with.
We love a good list. Lists are a good way to organize ideas or thoughts in an easier way for readers to grasp. While it’s an unusual method in writing professional bios, it’s probably more unusual than this example from Karen Abbate uses numbers instead of bullet points.
In her list, she presents six important and notable things about her professional and personal details. She uses a confident and professional tone, just enough not to sound boastful. She starts by mentioning impressive brands she’s worked with and discusses her love for everything on the web.
The bio also details her educational background, work experience, and passions. She also shares a personal backstory and relates it to her work. All in all, it is an innovative bio.
Another good use of the list on LinkedIn bios is this example from Gijo Mathew. A list can help improve readability and organize information that, if written otherwise, can seem complicated. Appearance-wise, it also makes the bio seem more compelling.
In this bio, Gijo uses bullet points to list information to express why clients should choose to work with him. It makes his LinkedIn profile look more interesting and easy to grasp.
LinkedIn is one of the most important channels for promoting yourself. You will need this perspective when crafting your professional bio on LinkedIn.
A social media marketer’s mission is to instigate engagement or start a conversation among readers or consumers. Genevieve McKelly encourages this conversation by giving readers book and podcast recommendations in the last few sentences of her bio and, in turn, asking the readers for recommendations too. It’s a great ice breaker and makes her sound friendlier.
Aside from asking for great reads and listens, she also throws in an industry-related question. She then ends it with approachable words that welcome discourse.
Identifying customer pain points is important in setting up marketing campaigns or a business in general. Pain points are specific problems that potential customers may be experiencing.
In this bio by Darrell Evans, he brings up a common pain point that most businesses suffer from: spending money on marketing and not the return on investment. Darrell then gives them a solution by telling readers the kind of work he does and the benefits it offers.
Going further, he introduces who he is and what his company does. He also gives readers some facts and figures to suggest that his professional services are the best and help them solve their marketing predicament.
Professional bios almost always start with the ‘professional’ aspect rather than the bio. It’s a common formula to showcase your credentials before adding a personal touch to make it seem friendlier and more approachable.
However, Fernando Silva mixes things up with his LinkedIn bio by starting with personal information first. He kicks things off by describing himself as a “city dweller who loves to travel” and then proceeds to more professional details like his experience in SaaS.
Although short, it is a very passionate bio because it showcases things that he loves, like traveling and meeting new people.
Being relatable is a great way to connect with potential leads and clients. Nikki Ivey does this by sharing a heartfelt story about the struggles she had to face to become the “sales coach wing-woman” she is today.
Her story shows empathy and allows readers to relate to her. It also encourages conversation among readers who may have experienced a similar situation. With this shared history, readers can get emotionally invested in her and make them open to working with her.
However, this approach can be tricky as it needs to be sincere and relevant enough to attract attention.
You should include your professional experience in your bio. Raphael Parker shows off his experiences in a very unique, unconventional way. He uses the term ‘ex’ to refer to his work history. He then indirectly discusses his current work by presenting it as a passion instead of a career.
Raphael’s bio leaves a lot to the reader’s imagination but builds him up as an experience career man nonetheless. That is pretty impressive, considering he only uses a few words and sentences.
First impressions count. Having a striking first sentence in your professional bio can hook your readers into learning more about you.
These first sentences are typically a few words long but should have a lasting impact. Allison Zia does this with only five words: “I like to solve problems”. It’s a bold statement that makes you want to read more.
Allison moves on to her work experience, specialities, and skills to sustain her reader’s attention. She also includes relevant examples to relate to readers.
Ann Handley’s bio is a great example of how even a few words can make the best impression. She is an experienced marketer and, although many can claim this to be true, she evokes this kind of credibility with her choice of words.
She encourages readers to read more by clicking a link on her website with little information she provides. Even after clicking the about page of her website, she keeps things short and simple by dividing information with bullet points. If readers are interested to learn more, she provides a few relevant links.
This bio used as her header highlights her achievements as a writer, speaker, and partner in a major marketing company.
A professional bio is your opportunity to attract a potential client, customer, or employer. Some may be short, while some may be detailed. The bottom line is that they should make you stand out in a crowd.
Use these examples as helpful templates you can use in creating your compelling professional bio.
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Enchanting Marketing
Writing advice for small business
by Henneke | 95 enchanting opinions, add yours? :)
Even if you don’t need a short bio right now, writing one is a great exercise. You learn how to say more with fewer words. You learn how to position yourself and how to make a big impression from the get go.
But last week, when I started preparing this post, I made a big mistake.
I looked for inspiration on Twitter.
I scrolled through hundreds of Twitter bios, and I almost gave up on this post because most Twitter bios are utterly dull. And they say almost nothing, like this:
If you try to explain a lot about yourself in a few words, you end up saying nothing. No personality. No big impression. No sense of connection. You sound the same as everyone else.
So, I decided to look for inspiration elsewhere. How do fiction writers introduce their characters in a few words?
I skimmed through the books I’ve read recently to look for powerful descriptions of people.
For instance, here’s how William Kent Krueger typifies an FBI agent in “Boundary Waters:”
How powerful is that comparison to a pit bull! In only 11 words, Krueger gives us a picture of an aggressive guy who’s persistent, too.
It made me wonder, if I were a dog, what dog would I be?
Here’s a longer example by the same author, from “Iron Lake:”
Why is this description powerful? Because the author focuses on one aspect of the person and he gives specific examples. The description is visual, so we can picture this guy sparking fires, tying knots and shooting arrows.
The description may be a little long, but you can cut it easily by 50% and still make a strong first impression.
Here’s a shorter character description from “Force of Nature” by Jane Harper:
Three specific details (jogging, yoga, deep-conditioning her hair) help us visualize Breanne, and we can imagine how she glows even in the unflattering office light.
And here’s one last example, from “The Keeper of Lost Things” by Ruth Hogan:
Again, three specific details express a lot: Prozac, Pinot Grigio, and pretending things weren’t happening. The words even alliterate for extra flair.
When you focus on one character trait or skill, you make a strong first impression and you invite readers to learn more. In contrast, if you try to say too much too quickly, a description of a person falls flat and nobody gets a feel of who they really are.
Of course, the fiction examples above are different—you wouldn’t write about Prozac in a professional bio.
But the principles of what makes a good bio remain the same. Choose what to tell and, even more importantly, what to leave out. You can’t cram your whole resume into one sentence. You have to be ruthless.
Twitter bios, for instance, are so short, you can only communicate one or two things. That’s it.
The Twitter bio of Unbounce’s Twitter bio explains what their software can do for you plus invites you to try it for free:
Casa Collective’ s bio is similar:
If you Tweet as a person rather than a company, I like bios that show personality, like this one from Haemin Sunim :
Or this bio from John Espirian :
Or this bio from Kitty Kilian is one of my favorites (the original is in Dutch, I’ve translated it):
A Twitter bio is super short, and you can only make a strong impression if you choose carefully what to write.
If you have three sentences, for instance for an author bio, then you can say a little more. But be careful, the same rule applies as with the one-sentence Twitter bio. Keep it short to make a strong first impression.
For a three-sentence bio, consider these three objectives:
For instance, my author bio is:
In three sentences, I explain what I do (writing), what I’m passionate about (stamping out gobbledygook), and I invite you to join my course so you can learn how to write more persuasively.
Jessica Blanchard’s bio follows a similar pattern:
And Ry Schwartz’ bio:
Ry’s call to action isn’t very strong, but “More reclusive than J D Salinger on a rainy day” is a superb way to sketch a personality in a few words.
Want to make a big impression with only a few words?
Communicate less instead of more:
In short, communicate what makes you different, and tell clients what you can do for them.
Because a professional bio is not only about you.
It’s about your clients, too.
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October 31, 2022 at 6:47 am
I love the way you gave perspective from books you read. Very relative and helpful. You keep giving me hope. Thanks.
October 31, 2022 at 11:56 am
Thank you, Andrea. Happy writing!
April 12, 2022 at 4:47 pm
Thank you! You helped me make mince-meat out of a project I always dread – writing about myself. I did a quick search for “how-to write a short bio” and found my favorite writing coach.
April 12, 2022 at 4:52 pm
Wow. So, great when Google delivers exactly what you need 🙂
And thank you also for your lovely compliment, Amy.
April 28, 2021 at 6:50 am
Yet another comment, after reading close to a couple of your blogs. l was asked for a CV today.
Definitely l had to make a search. These days whether its something about writing or not, l first input the search topic with Enchanting marketing.
Sometimes , l don’t really get anything but when l do like today, l get so thrilled like a 5 yr old with a favourite toy.
Let me stop gaping at your writing talent and get on with this CV. Thank you & Cheers Henneke.
April 28, 2021 at 3:14 pm
Thank you so much for your lovely comment, Emily. I’m happy to read that Enchanting Marketing has become your #1 source for writing advice. Good luck with your CV!
April 18, 2021 at 2:34 am
I just landed a new job and it asked or a bio. Google search presented me this page. What an inspiration… I am awestruck with all the wisdom in such a simple article, yet as mentioned in several of the conversations below, writing something in a couple of sentences is far from easy. I admire your patience in responding to every individual comments. I have to get to work in crafting something, which is creative and succinct.
April 18, 2021 at 2:40 pm
I’d say clarity is more important for a bio than being creative. Being creative is a bonus but not a requirement. Have fun!
September 17, 2020 at 4:17 pm
Thanks so kindly, Henneke. This is quite helpful. How does this sound? …a necessity entrepreneur, an avid supporter of women entrepreneurs, helping small business owners fall in love with their business.
September 17, 2020 at 6:38 pm
I don’t know what a necessity entrepreneur is. But maybe your potential clients know what it means? That’s more important than that I understand it.
Also, it’s unclear whether you help women entrepreneurs or all small business owners. Better to focus on one option instead of risking confusion.
May 23, 2020 at 2:17 pm
If you are guest posting, and the host allows for a much larger word count, do you include more information about yourself? Or do you include more about your results? Or maybe 50/50? Or do you keep with the short version and resist the temptation to change it any? I’ve revisited all mine and realize how many I’ve written, each one different. I did not even notice until now, so thanks for that! Also, I totally missed this post when it first came out and I love the tulips! 🙂
May 25, 2020 at 5:54 pm
I’m glad you enjoyed the tulips!
The bio I used for guest posts is the one I’ve quoted above—it’s relatively short: Henneke Duistermaat is an irreverent writer on a mission to stamp out gobbledygook. Get your free 16-Part Snackable Writing Course for Busy People and learn how to enchant your readers and win more business.
Even if the host allowed a longer word count, I haven’t made the bio longer because I was always afraid people might lose interest. Also, they’ve already read a whole blog post so I’ve already built up some credibility with the advice shared in the blog post. But this is not something I’ve tested. It’s mainly based on gut feeling.
May 26, 2020 at 2:20 pm
Thanks! I think you’re right!
January 24, 2020 at 7:46 am
Am still kind of confused but am sure I will get the hang of it. And thanks a lot.
January 24, 2020 at 10:54 am
What are you confused about?
January 9, 2020 at 1:28 am
Wow! I stumbled upon this article and you have successfully provided the unique kind of ideas I was looking for : ) Thank you Henneke
January 9, 2020 at 7:17 pm
Great 🙂 That makes me happy. Have fun writing your bio!
November 29, 2019 at 5:40 am
Oh my goodness! marvellous bio! Thanks.
Thank you so much, Henneke.
November 29, 2019 at 10:02 am
Thank you, Abhinav. Happy writing!
November 12, 2019 at 3:01 pm
You play a dangerous game when you automatically assume the author who used the pit bull reference intended to self describe as aggressive. Pit bulls are smart, loyal, and most of all affectionate. People like you spread bullshit and add fuel to the stereotype of pit bulls being aggressive. I highly suggest you educate yourself before making a blanket statement about an entire breed of animal. Do better.
November 13, 2019 at 12:24 pm
The example you refer to is from the book Boundary Waters, a thriller, in which the author describes one of the characters as a pit bull. He’s an FBI agent who comes as aggressive in the remainder of the book—a fighter.
April 2, 2019 at 8:06 pm
Hey, Henneke
Really amazing content. You’re right a bio define a person and about their profession. So, it’s really important to write an awesome bio.
I will surely use your tips to write a bio of my social media accounts.
March 11, 2019 at 4:15 am
Marketer ExtraOrdinaire, like a stick of dynamite, I blow up old ways of doing things, bringing fresh ideas. The pink bunny can’t keep up with me.
September 13, 2018 at 2:21 pm
Indeed, First impression last. Making an impressive bio needs to convey both professional status and personality in just one or two sentences which creates a great impact to the clients. I sometimes say or write too much and with no idea where I was going or how to make the points I wanted to make. It felt like I was writing in circles, as a result, I was saying nothing. Now I know what to do. Great tips, Henneke.
September 16, 2018 at 1:10 pm
I sometimes write in circles, too, as I don’t always know exactly what I want to say. The writing (even when it seems to lack purpose at first) somehow brings clarity.
Thank you for stopping by to leave a comment, Rebecca 🙂
September 4, 2018 at 11:12 am
September 4, 2018 at 11:33 am
My pleasure 🙂
September 1, 2018 at 10:08 am
I like this. Always playing around with my Short bio for social platforms. What do you think of my twitter bio? @davidgcant Could be improved? Give it your best shot..
A risk savvy health and safety consultant extraordinaire. Cuts through the red tape (with a safety blade of course).
September 2, 2018 at 10:09 am
I like it! I’d be tempted to shorten it a little: A health and safety consultant who cuts through the red tape (with a safety blade of course).
(To me the phrase “risk savvy” doesn’t add a lot as it feels kind of obvious that a health and safety consultant would be risk savvy; that’s what the job is about.)
September 2, 2018 at 4:04 pm
That reads much better. I was thinking of replacing risk savvy with refreshingly practical. What do you think? Or is that too much?
September 2, 2018 at 7:06 pm
The idea of cutting through the red tape already indicates that you’re a practical person rather than a rigid you-must-follow-the-health-and-safety-bible type of person. So, I’d say adding “refreshingly practical” doesn’t really add anything new as you’re already telling me you’re practical—you understand client’s objections to health and safety, plus you have a sense of humor.
August 30, 2018 at 11:44 pm
Succinct and thereby excellent, Henneke. Have to say that I’ve read words of many copywriters down through the years – some good, some not so, even if near-legendary. In my view your writing surpasses most. Please keep it up because I’ve learned more from your posts than I have from anyone else’s. Thanks.
August 31, 2018 at 6:27 pm
Thank you for your lovely compliment, Paul. I appreciate it! 🙂
August 25, 2018 at 5:37 am
Helpful post, as always, but I really just wanted to say I love that drawing of Henrietta with the tulips, on a grey cold day like this it warms the brain. Not that I can complain about the greyness, NSW where I live is 100% in drought. I hope the clouds are not just teasing. Best wishes.
August 26, 2018 at 6:09 pm
Thank you for your lovely compliment on my drawing, Susan. That means a lot to me! I hope the rain will soon ease the drought.
August 22, 2018 at 11:16 pm
Hi Henneke, Thank you for a great article. I remember when I first came across your website (last year, I think), I was impressed with your bio and made a note to myself to use that as inspiration for mine. Of course that mental note was long forgotten! This time I’ve already made a first attempt for my social media profiles. I’ve been a longtime lurker, this is my first comment and is well overdue. Thank you, I can hands down say I learn and apply something useful from each of your articles.
August 23, 2018 at 9:27 pm
That is a lovely compliment. Thank you so much, Sonna.
My own default position is also as a lurker. I appreciate you stepped out of the shadows to leave a comment. Have fun with writing your bio! 🙂
August 22, 2018 at 5:19 pm
Insightful and incisive Love the bonus recommended reading 😉
August 22, 2018 at 5:59 pm
Thank you, Hendel. I started adding the bonus reading recommendations recently as I was asked so often 😉
August 22, 2018 at 9:54 pm
Henneke: Few weeks back, I came across your blog and book.. I not only like the content and but also the presentation style… I really enjoyed reading this article and response to the many comments. I drafted by first short Bio.. could you please review.
Chandra is a Meditation teacher who conducts group meditation sessions in-person and on-line. Her Smile and her energy is contagious. Her mission is to encourage many human beings e discover their SacredSpace with in them through powerful meditations. To know more about her journey visiti https://cvelpula.wixsite.com/mysite/blog/journey-of-discover-sacredspace-within-you
August 23, 2018 at 9:05 pm
I’m glad you enjoyed this blog post, Chandra.
Great start on your bio! You may want to consider tightening it a little as you use the phrase “meditation” three times which is usually a sign that you can make it more concise. Also, what is the ultimate aim of your clients? Do they want to discover their SacredSpace or is their a deeper purpose? This depends on who you’re targeting.
August 22, 2018 at 4:07 pm
Henneke, this was very helpful. I always have trouble writing shorter than longer. Thanks.
August 22, 2018 at 4:19 pm
I find it hard, too. And it takes more time than writing longer!
Thank you for stopping by, Anita. It’s always good to see you 🙂
August 22, 2018 at 11:38 am
Now this is powerful stuff Henneke and thanks to Lisa for sharing.
My bio is not more than 2 sentences but this post just gives me a lot of meat.
I hope you are having a great week
August 22, 2018 at 1:46 pm
I’m glad you found it useful, Enstine! Thank you for stopping by.
August 22, 2018 at 11:12 am
Hi Henneke – I hadn’t thought about writing my bio until I read your article. I’ll certainly follow your excellent advice when the time comes. All the best from sunny Sydney
I hope you’ll have fun writing your bio, Paul!
Still cloudy here 🙂
August 22, 2018 at 1:43 am
Ooh! Henneke, I love this post. And who is Henrietta’s new friend? (or did I miss a post?) I love these smart, smooth, silky, bio’s and would love to add my own. I dream♡ This is my first attempt. Your comments would be sooooo valued. Thanks for all your gorgeous posts Henneke.
Like Columbo shelling his morning egg Joan reveals you to yourself; then helps you delete what no longer serves you and install what does. Joan is an NLP Master Practitioner and Professional Coach working with coaches and service professionals. …… this would be followed with a short CTA
August 22, 2018 at 1:43 pm
Henrietta’s puppy is called Arthur. He’s been around for ages, but often I’m too lazy to draw him! 🙂
You can probably take one step further with your bio, by defining the real benefit of what you do. You can find the real benefit by finishing the sentence: she helps you delete what no longer serves you and install what does, so ….. What is it your clients really want to achieve?
August 23, 2018 at 2:20 am
Thanks, Henneke, that helps. I did add that initially but thought it made it too long – I wrote – “so that you can make a difference and make money as you grow your Lifestyle-Biz.”
I’ll keep playing with it. Now I’m thinking the Columbo piece sounds a bit ‘cheesy’.
August 23, 2018 at 9:33 pm
I’m not sure the Columbo reference adds a lot. I do like the phrase “reveal you to yourself.” I also like “make money as you grow your Lifestyle-Biz” as it’s a true benefit and it’s also specific to your audience. “Making a difference” is a little abstract. So, I’d be tempted to leave that out, or to make it more specific (but that might make it even longer).
August 23, 2018 at 11:26 pm
Terrific, just leave that Columbo piece out. I’ll play with the rest of it. Thanks for the extra input Henneke. ♡
August 21, 2018 at 11:28 pm
The short takes are never easy. How to sum up Hetty in 3 sentenceso ha! So…. Easy going until taken for granted. Lover of stationery, determined to be a success in business. Express your thoughts in our Ankara Fabric Covered Notebooks
August 22, 2018 at 1:41 pm
Great start on your bio, Hetty. It makes me wonder what’s special about your notebooks and why are you passionate about them?
August 21, 2018 at 6:14 pm
Brilliant and enchanting as usual! Thanks for confirming how difficult it can be to engagingly summarize one’s life in two sentences. I get to put a short bio on most of the articles I write for magazines and I am so disappointed in the various versions I have come up with over the years. Now I see why, I conveniently left out my real personality. Shoot.
August 21, 2018 at 8:58 pm
Don’t beat yourself up over it, Thea. Most people leave their personality out of their bios. It IS a tough challenge.
Thank you for your lovely comment. I appreciate it! 🙂
August 21, 2018 at 5:33 pm
To be honest, I skimmed your initial email the first time and, because my day is the usual crazy, didn’t click through initially. But I’m so glad I made the time to do it now. This was an absolutely genius post—and the examples were outstanding! I’ve added a note to do some brainstorming on my bio next week. As always, thank you for the inspiration and the easily digestible and actionable advice!
August 21, 2018 at 8:56 pm
You know, it really humbles me when you make time on a crazy busy day to not only read my post but also leave a comment. You’re a star. Thank you 🙂
August 21, 2018 at 4:41 pm
Thank you for the valuable insights.
August 21, 2018 at 4:47 pm
Thank you, Mohsin. Was there anything in particular you found valuable?
August 21, 2018 at 3:43 pm
Hi Henneke:
For me the fight to find the perfect bio is unending…seems like I’m forever tweaking. Also, in my constant state of evolving (or is it experimenting?) I’ve taken to changing my bio for different places I publish! Oh Henneke, why can’t I just do one perfect one like you and it’s everywhere!!! Geez. P.S. But, don’t forget you need to add “illustrator” to yours!!! Bi Oh My!! Take care, Sue-Ann
August 21, 2018 at 4:43 pm
I don’t have one perfect bio either. I don’t think the perfect bio exist. Unless you’re Andy Murray whose Twitter bio simply says: “I play tennis.” How brilliant is that? Unfortunately, that doesn’t work for mere mortals like you and me.
And you see … you already mention “illustrator,” but somehow it didn’t feel right. Also, I have a different bio on Instagram because I mainly share my drawings there. My Insta bio is: I play with words and colored pencils.
Perfection doesn’t exist. Experimentation is what life is about, isn’t it?
August 22, 2018 at 8:34 am
Ha ha! I always laugh at Murray’s twitter bio as it’s so deceptively simple yet at the same time understated. I like how he doesn’t feel the need to list out all his achievements. By the way, I missed my flight home from NYC in 2012 to see him win the US Open, which was amazing.
Anyway, back on topic, trying to do a short About section for my new “personal branding photography” landing page. Trying to work in something like my “hobbit-like stature and tenacity”, along with being eco-friendly and helping businesses save time by creating images for their online content. It’s still a work in progress.
August 22, 2018 at 1:45 pm
Murray’s bio is brilliant. I love how understated it is. And lucky you for seeing him play (and win!) live!
I like “hobbit-like tenacity” 🙂
August 21, 2018 at 3:02 pm
Thanks, Henneke. I’m honoured to get a mention here – much appreciated!
I hate it when all those letters, spaces and punctuation marks don’t amount to anything meaningful.
August 21, 2018 at 4:51 pm
It was rather demotivating to read through all those Twitter bios!
Thank you for stopping by, John.
August 21, 2018 at 2:33 pm
Great post and I loved the examples you gave.
I find writing bios very hard. I have this instinct to look at what others in my field are writing and try to find something that would work for me. It’s insane! I know it’s wrong, I know it’s useless and yet, I’m attracted to it.
What’s with the copycatting? I have a strong identity, I know what I want and who I am. Why does it all go to smoke when writing things like bios on social media?
I’m going to get to work in a dark room with no phones or internet and write away. Well, scratch the dark room part. You know what I mean. 😀
August 21, 2018 at 4:38 pm
I think most of us look at what others in our niche are doing, and there’s nothing wrong with trying to learn from others. I’ve found it’s often easier to look outside our own niche for inspiration.
And out of all the different writing tasks, writing a bio is probably one of the most difficult. Play for a while, then let it simmer for a while, and then play a little more. Have fun!
Thank you for stopping by, Elfin!
August 21, 2018 at 2:16 pm
You’re inspired me! Awesome post – and glad you said it took weeks to come up with your bio. These examples make it look easy.
August 21, 2018 at 4:36 pm
Writing so often looks easy, but we don’t see how much effort has gone into it. For me, the biggest challenge was to decide what I wanted to say. I was just starting out and I hadn’t figured out my positioning yet.
Thank you for stopping by, Cathy. I appreciate it 🙂
August 21, 2018 at 2:08 pm
Great advice Henneke! I took notes and will check out some of your examples!
August 21, 2018 at 4:34 pm
Yay! Happy bio writing, Kim 🙂
August 21, 2018 at 1:59 pm
Hi Henneke,
Thank you for this post. It came just in time as I am currently trying to re-do my website about page and social profiles.
Here’s what I came up with after reading your post. What do you think? Storytelling is my superpower, so I thought to highlight that. So how’s this for a try:
Enamored with writing. I spin engaging stories about your brand so your clients don’t have to shop elsewhere. Just call me your Fairy Wordmother.
August 21, 2018 at 4:45 pm
I’m glad this post came at the right time, Zika 🙂
Using a positive is often stronger rather than a negative. So, for instance, instead of “so your clients don’t have to shop elsewhere,” you could have: “so your clients fall in love with your brand.”
August 21, 2018 at 4:57 pm
Thank you so so much, Henneke.
August 21, 2018 at 1:38 pm
I read your post not for my own bio actually but because I need help writing one and two sentence introductions for 40 – 50 historical puzzle pages. And it works for that! Where yesterday I was plodding through it like an elephant in quick sand this morning I’m inspired to have more fun with my project. Especially love the suggestion to use metaphors. That would make a whole blog on its own. Maybe you already have?
August 21, 2018 at 4:33 pm
Yay! I’m so glad you feel inspired, Patty 🙂
I wrote about metaphors here and here . But I could probably write another one 🙂
August 21, 2018 at 1:37 pm
Brilliant and not boring bios. That draw you in.
Excellent article Henneke.
August 21, 2018 at 4:31 pm
Thank you, Ray. I appreciate your comment 🙂
August 21, 2018 at 1:26 pm
I’ve rewritten my Twitter bio using this post as inspiration! It originally said;
#Blogger & #copywriter for #software & #tech (esp #IoT). Loves #design, productivity & mindfulness. Newcastle upon Tyne. Ravenclaw. INTP. Chocoholic.
I was clearly so very guilty of trying to say as much as possible in a short space of time. Now it says this;
Chocoholic copywriter LJ enjoys making tech sound fun, not scary. She’s also as subtle as a sledgehammer and wants to help startups build brilliant blogs. Start here; http://eepurl.com/cS8g99
My dad is the one who describes me as being as subtle as a sledgehammer 😉
I love the changes you’ve made! 🙂
I wonder whether you can connect “subtle as a sledgehammer” somehow to building blogs. Something like: Subtle as a sledgehammer, she helps startups build blogs that rip through online noise. Maybe not quite, but it’d be great if you could show the advantage of being like a sledgehammer 🙂
What do you think?
August 21, 2018 at 1:23 pm
One of your best Henneke!
I’ve long felt the same about “elevator speeches” — the reason they don’t work is we try to jam too much information into what should be a single thought-provoking nugget.
August 21, 2018 at 4:27 pm
Yep, I agree with you. The idea of elevator speeches makes me roll my eyes. But that’s silly because a good elevator speech is fab. As you say, you need just one thought-provoking nugget, something to connect with your audience.
August 21, 2018 at 1:16 pm
Great tips and examples Henneke!! It’s awesome to see examples that are different from the norm. Love the visuals.
You’ve inspired me to improve my byline. What do you reckon?
Cynthia is a copywriter powered by chai lattes, rockclimbing, and remedial massages. She’s on a mission to draw out personable, reputable, small health and fitness businesses from the shadows. Grab her free guide on how to sound intelligent by writing in plain English.
August 21, 2018 at 4:25 pm
I like it. You can probably still improve the second sentence a little more. Try to find a stronger phrase than “draw out from the shadows”—something that sounds more positive, and reduce the number of adjectives as “personable, reputable, small health and fitness businesses” is quite a mouthful.
I love the idea of a free guide on sounding more intelligent 🙂
September 11, 2018 at 5:38 am
Thanks for the feedback. I find it tough to keep it simple sometimes! 🙂
How about this version? Cynthia is a copywriter powered by chai lattes, rockclimbing, and remedial massages. She’s on a mission to help small health and fitness businesses connect with clients through writing that sticks in their reader’s minds. Grab her free guide on how to sound intelligent by writing in plain English.
September 12, 2018 at 2:09 pm
Yes, I like it. If you like, you can consider making your mission more specific to your audience. For instance: help small health and fitness businesses inspire their clients to lead a more healthy lifestyle.
August 22, 2018 at 1:53 am
I like it! And Henneke’s suggestions.
August 21, 2018 at 12:27 pm
Hi Henneke, Another great of your posts here. The goal of every writer is to have their target audience read through to the last word. That said, it is genius to be artistic if a writer has to stand out of the crowd. This is where you have touched best ~ Use of a BIO ~ and a captivating bio for that matter. Most of the time readers will look at the bio of an author before they could dedicate their time to read the author’s article. You nailed it as always. I always read your articles to enrich my knowledge Keep doing what you do BEST 🙂
August 21, 2018 at 12:43 pm
Thank you for your lovely comment, Tony. A dash of creativity can definitely make a bio more captivating.
August 21, 2018 at 12:23 pm
‘More reclusive than J D Salinger on a rainy day,’ >> yes! Jealous of that.
And thanks for including me 😉 Interesting that the second sentence translates from 6 words in Dutch to 11 in English – usually it’s the other way round.
August 21, 2018 at 12:42 pm
Yes, I found it also weird that I ended up with more words. I somehow couldn’t make it shorter and it doesn’t feel as good as the Dutch version (probably because that one is shorter).
I love “delicate as a hand grenade,” too! 🙂
August 21, 2018 at 12:18 pm
Henneke, I love this one: “Because a professional bio is not only about you. It’s about your clients, too.” We have to think more like our own client to help us create a catchy bio that will work and answer “what’s in it for me?” Thanks for the info and the great examples here Henneke. I’ll be playing around with mine in the coming days.
August 21, 2018 at 12:40 pm
“Playing around” is a good phrase for writing a bio!
I can’t remember how long I played around with mine, but it was weeks rather than days (and writing this post makes me wonder whether I have to revisit my Twitter bio again!).
Happy playing, Lisa, and thank you for stopping by.
August 22, 2018 at 10:48 am
Oh yes, I try to update my Twitter bio every month or so. Things change, you know? You are most welcome. Love your mugs by the way as I’ve seen them via Sue-Ann.
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Crafting your professional bio, examples of short professional bios, short professional bio faqs.
A key aspect of growing your career is knowing how to showcase your strengths, experiences, and the value you offer a company. That includes using resume checkers , resume builders , and cover letter generators to write a top-notch professional bio and stand out in the hiring process.
The bio can be tricky when you’re only given a short space to work with and feel the need to stand out amongst others in your industry. So, where do you begin, and how do you optimize it?
We’ll guide you through the whole process in this article, covering the purpose of a professional bio, do’s and don’ts in the process, and short professional bio examples you can use as templates.
Before you start writing, it’s important to understand what a short professional bio is and its purpose. If you’re wondering, “What is a bio?” or “What should a bio include?” here’s a quick breakdown of the key components and objectives.
A professional bio briefly describes your skills, education, and accomplishments. It shows your value as an employee, professional, or businessperson.
A bio’s overall intent and structure can vary depending on where it’s going. For example, a professional social media bio may need to be more compact, whereas something on a company website may provide a slightly longer description of your professional experience.
Some of the most common places to put a short professional bio will be:
Now that you have the use cases down let’s look at the primary components that every professional biography should have.
Before writing a bio, you’ll want to gather the correct information to present a well-rounded overview of your skills. Determining the appropriate tone and style to satisfy your intent will also be essential.
So, what information do you need for a top-notch professional bio?
First, you’ll want to understand your target audience and the purpose of your bio.
For example, if you’ve recently re-entered the job market and are trying to craft a great LinkedIn bio that could grab a hiring manager’s attention, you’ll want to understand the characteristics of your ideal employer and how you can show you’re a match for their needs.
It’s often helpful to research companies hiring for your job title and write down some common characteristics you notice in job posts.
Someone looking for a role as a social media manager may notice many companies want to develop a more customer-focused approach. You could tailor your bio to emphasize how your social strategy and posting style help companies connect with their customers and make them feel valued.
The next step is determining the right skills to include. In many ways, this will be similar to selecting the right resume skills . Again, looking at job descriptions for your title will be helpful. When you see trends like many companies requiring social media manager skills in Sprout Social and the Adobe Suite, take note of that to reference those abilities in your bio.
Lastly, you’ll want to find numbers you can include to specify your accomplishments. In the example of a social media manager, that could be things like how your user-generated content strategies boosted follower counts by 32% and average click-through rates by 43%.
You can tailor this process to different use cases. For instance, if you’re writing a bio for an about page on a professional website, you could tailor it to how your skills will fit your prospective customer’s primary pain points. Or, if you’re trying to gain more followers on social media, you could detail why your professional expertise makes your posts valuable for a specific audience.
The tone of your bio will depend on its purpose and the platform you’re posting it to.
For work or resume bios, you’d often want to tailor your tone to the company. If you’re crafting a work bio for a company website where the tone is lighthearted and fun, you’d likely want to match that. The same goes if you’re crafting a resume bio for a company that uses a very formal tone in the job description. It’s a good idea to match that to show how you’ll fit their professional workplace culture.
When your bio is more personal, such as on social media or a professional website that hosts your portfolio, you can use a tone that reflects your personality while still keeping it professional or aim for a tone that you believe would connect with your target audience.
You’ll also want to consider whether you should write your bio in first-person or third-person.
Generally, the best practice is to write your bio in the third person if it’s in a more formal context or where you wouldn’t be introducing yourself. That would be when it’s for a website you don’t own (such as the company you work for), when you’ll be a speaker at a conference, or for a book or other literature.
Using the first person will be a better fit when the context is more personal or when you’re introducing yourself, such as on social media or a professional website that you own.
Now that you know the information you’ll need, let’s get into the essentials of how to write a bio and structure it appropriately. We’ll go over the introduction, how to highlight your achievements, and ways you can personalize so it stands out.
When introducing yourself in a bio, you should know if you’ll write in the first or third person since how you start will differ slightly between the two.
When writing in the third person, you should lead with your first and last name, such as “Denise Sampson is a graphic designer with over seven years of experience crafting engaging visuals for social media content.”
On the other hand, a first-person introduction would be a little different. If your name is displayed prominently elsewhere on the website or profile where your bio is hosted, you could begin it with words like “I” or “my,” such as “I’m a software developer who is passionate about helping others learn Python.”
Otherwise, if you still need to introduce your name, you could begin with something like, “My name is Todd Labowski. I’m an architect who has been leveraging 3D-printed materials in my commercial building designs for the last five years.”
As you introduce yourself, it’ll be important to emphasize your role and professional identity right away so others know what you do. This should include your current job title, any education that makes you stand out, and potentially your current employer.
Entry-level professionals like recent college graduates may also want to include a goal job title here. For example, you could say, “I’m a recent graduate from Oklahoma University with a bachelor’s degree in exercise science, aiming to get into a role as a sports trainer to help athletes improve their performance.”
Once you’ve effectively introduced your name and professional identity, it’ll be time to highlight achievements that grab a reader’s attention.
Remember who your target audience is when thinking about the accomplishments you want to highlight. You’ll likely want to choose things that are as relevant as possible to your job title, industry, or the career you’re striving to get into. For example, a teacher may want to highlight how their project-focused lesson plans led to higher test scores from students.
As you’ll notice in our resume templates and resume examples , we always recommend using numbers to describe your work experience . It’s a good idea to do so here as well to showcase the exact impact you had. In the example of a teacher, you could say, “I’ve always been a big advocate of using projects to reinforce learning since I’ve seen great results from project-focused lesson plans where they increased my students’ test scores by an average of 33%.”
Also, make sure these accomplishments tie into the overall message you want your bio to convey. If this were on a school’s website introducing staff members, the goal might be to reassure parents that your teaching skills will help their children get the best possible education. So, providing results like test scores or learning retention would be ideal for that purpose.
When you don’t have as much experience, you may need to get creative with the achievements you reference. However, you’ll still have many things to choose from, like educational accomplishments, volunteer work, or relevant hobbies and interests .
For instance, you could reference time volunteering as a youth baseball coach, where you used visual learning techniques to help players improve their batting percentages by 28%. Using an achievement like that would still showcase abilities that would make you an effective teacher.
Just like in cover letters or letters of interest where you’d want to personalize your message to better connect with a hiring manager, you should take a similar approach when writing a professional bio.
Consider why you’re passionate about your job or the field you want to get into, and try to tie that into your overall message.
For example, let’s say you’re a personal trainer. A big part of your story and why you pursued that career path is that when you started working out, you lost 30 pounds, which helped you gain confidence and a better outlook on life. So, you want to do the same for your clients.
You could phrase that in your bio by saying, “Jack’s passion for the gym started after he lost 30 pounds and noticed himself having more energy and confidence in his daily life. When he sees clients smile after beating a personal best on an exercise or start walking into the gym with more confidence, it reinforces why he works hard to set up proper programming and diet plans to help others achieve the same results he did.”
Some other ways you could personalize a professional bio are:
You have the basic structure down. Now, let’s review some best practices and common pitfalls to ensure your short bio is as successful as possible.
Some best practices when writing a professional bio are:
Some common pitfalls professionals run into with bios are:
To help you put it all together, here are some short bio examples for different platforms and professions. You can use these examples as a professional bio template that you customize with your own details.
When learning how to write a bio about yourself, you must consider the platform on which it will be posted. Here are some biography examples for the most popular places where you might post one.
In your “About” section on LinkedIn, you’ll be given a maximum character limit of 2,600 to write your bio. That comes out to a maximum of about 400-500 words. However, you’ll generally want it shorter than that to ensure those who come across your profile read your entire bio. Somewhere between 75-150 words is a good range on LinkedIn.
Generally, writing in the first person will be best for LinkedIn since it’s less formal, and you usually don’t need to introduce your name since it’s displayed prominently on your profile.
Here’s an example:
“I’m a driven software engineer at CodeCraft with over 13 years of experience using Javascript to create interactive webpage designs.
The main reason I started learning Javascript is I noticed that a company’s website can make or break my feelings about them and whether I’ll make a purchase. This made me want to create designs that bring a business owner’s vision to life.
My techniques have yielded great results. Using dynamic content, animation, and progressive web apps tailored to each page visitor, I’ve increased consumer engagement by an average of 55% and repeat visitors by 39% for our clients at CodeCraft.
I’m eager to connect with others in the tech industry and share how we can use software design to level up business performance.”
Your bio on Twitter will need to be very concise since you’ll have a 160-character maximum on that platform. You’ll need to quickly introduce yourself and show why someone should trust your expertise, look through your profile, and follow you.
Here are a couple of examples:
Twitter Bio Example #1:
“Developmental editor who has reviewed over 2 million words, including working on 3 NYT bestselling novels. Follow for tips to make your writing shine.”
Twitter Bio Example #2:
“Ex hairstylist turned beauty brand manager. You can call me the brand stylist. I’ll show you how I use design and messaging to increase sales.”
When you own a business or are self-employed, you may have a personal website where you need a bio about yourself. You’d typically have a short personal bio introducing yourself on your website’s homepage or in a dedicated “About Me” section.
“I’m Kim Li, a dedicated real estate agent passionate about helping clients sell their homes and get into their dream property. I’ve always enjoyed presenting elements that turn a house into a home for the right buyer, and I know just how important it is to come home to a property you love after a long day of work.
With my 97% positive customer satisfaction score and track record of selling properties an average of eight days faster than industry standards, I’m confident my property marketing and negotiation skills will get you the results you’re seeking.”
When writing a work bio for your employer’s “Meet the Team” page, you’ll typically want to ensure it’s formal and in the third person. Usually, these will be 100 words or less, but make sure you tailor it to the specific guidelines your employer gives you.
“Jessica Martin is the junior financial account manager at Peak Performance. As a recent grad from Colorado State University with a bachelor’s degree in finance, she’s ready to apply up-to-date loss prevention strategies, like internal cost control, to ensure businesses remain profitable. Accountability is one of the biggest things she values. That value has especially grown over the three years she managed the finances as a volunteer for Pet Support, a local animal shelter. She quickly realized how expenses rack up for an organization and the importance of proper management. You can trust Jessica will put forth the same detailed effort for your business.”
Now, let’s look at how you can tailor your bio based on your industry’s needs. Here are some short professional bio examples across industries.
Creating a bio in information technology presents unique challenges due to the highly technical nature of many of your daily tasks. You’ll often need to simplify your bio to make it easy to understand for a wide audience with different levels of expertise.
Here’s an example of a cybersecurity engineer bio that makes the impact of complex tasks like cryptography easier to understand:
“Connor Blake is a cybersecurity engineer with five years of experience in external threat prevention. His passion for digital security started at age 16 when his mom’s bank account was hacked, and he saw the hardships it caused. Since then, he’s been growing his skills, having received his master’s degree in computer science from Michigan State University and working on a specialization in cryptography techniques that mask business passwords and data access points so only internal employees can access them. His efforts have reduced company data leaks by an average of 67%.”
Construction and trade resumes must be updated often, as modern techniques and materials are continuously evolving, such as the growing use of raised access flooring. You’ll need to make it understandable for any customer or client seeking help on a project.
Here’s an example of a commercial flooring installer bio:
“Sam Peterson is a commercial flooring installer with Elite Flooring Solutions. She’s passionate about helping businesses achieve the right flooring aesthetics and sturdy installations to ensure a standout experience for all customers who frequent local stores in our community. With four years of experience installing raised access flooring to reduce installation costs by 35% and 98% satisfaction from our clients, you can trust that her expertise will result in an accurate job that gets done right the first time.”
Foodservice has many health codes and standards you must uphold, so it’s essential for culinary pros to show their responsible expertise in professional bios.
Here’s an example of how a restaurant manager could do this effectively:
“Jake Kensington is the restaurant manager for Bella Cucina Ristorante. He’s always appreciated how a high-quality dining experience can help others connect and enjoy some of life’s biggest moments. Not to mention his love of pasta and risotto, which brought him to Bella Cucina Ristorante to serve up some of the best Italian dishes in New York. Using his seven-step quality assurance process and employee health training protocols, he’s helped maintain grade-A health code ratings and reviews averaging 4.9 stars out of 5 throughout his eight-year tenure.”
Every sales pitch that you want to stand out needs to be relevant to your target audience. Do the same with your bio by listing some top industry skills and accomplishments showing your sales expertise.
“Bella Richardson is a sales lead with New Marketing Solutions. Having always had an entrepreneurial mindset, she’s had a growing interest in helping startups succeed and finding intricacies that make businesses stand out amongst the competition. She’s been using a solution-selling approach for the last five years at New Marketing Solutions to better connect with prospective clients’ needs and lead an average annual growth in sales of 27%.”
Presenting expert knowledge and the ability to comply with regulations is essential in fast-paced health jobs. Whether you’re new to the field or have advanced experience, you’ll want to present those relevant abilities in your bio.
“Matt Keyser is a recent grad of the Medical College of Washington. Matt received his MD after completing his residency at Seattle Memorial Hospital and is now aiming to get into the geriatric care sector. He decided to pursue a career in medicine after working as a resident assistant at a nursing home in high school and seeing the diligent work the medical care team did to provide a better quality of life. He aims to use his patient care and diagnostic evaluation skills to do the same for every patient he works with.”
The best ways to make a bio stand out are to include personal elements and ensure the skills and achievements you list are relevant to your audience. For example, someone seeking a job as a police officer could detail how they want to use their crisis management and community awareness skills to provide a safer community for everyone. This will stand out to police precincts seeking skilled and compassionate candidates.
When you don’t have much professional experience, you may need to get creative with how you present skills and accomplishments in your bio. Things like educational achievements, volunteer work, participating in school clubs, or your hobbies and interests can all provide relevant information. For instance, you could detail how your time in your school’s math club has given you precise abilities that will translate into jobs like data entry.
If you aren’t sure whether your bio should be in the first or third person, try reviewing the website where it’ll be posted to get an idea of how others have structured theirs. After that, if you’re still unsure, you can always ask your employer or the organization you’re writing the bio for to clarify.
Your professional bio should include your name, job title, relevant education, top skills, and an accomplishment or two that will stand out. You may also want to include your current employer’s name to give readers a better idea of who you are. Try to research things like top industry skills beforehand to narrow in on the most important details to write about.
In general, around 100 words or less is a good length for short professional bios. Typically, you’ll want it to be about three to five sentences to keep it concise and highly relevant to your audience. However, the right length can differ depending on the platform. For example, Twitter bios are restricted to a max of 160 characters. If it’s a work bio for your employer, you may also want to ask how long it should be.
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7 min read · Updated on August 28, 2024
A short professional biography is a great tool to have in your career marketing toolkit.
As you progress through your career, there will likely come a time when someone wants you to provide them with a professional biography. It could be that your boss wants to include something on the team page of the company website or perhaps you need to write a blurb about your biggest achievements for a social media page.
Regardless of the reason, you should always have one ready to go. Many people have quite a few questions about writing short professional bios, though, including
What is a bio?
How to write a short bio?
What voice to use in a short bio – first person or third person?
What is the format of a short biography?
What is a good bio example?
Let's just say that you're in the right place to find out.
Have you ever heard the phrase “elevator pitch?” Well, that's what a bio is. It's about 200 words that define who you are, what you do, what you've accomplished, and what your goals are. If that seems like a lot to put into a couple hundred words, you're right.
This isn't the time to go on and on about everything you've ever done. Since the purpose of a short professional bio is to introduce you to whoever is reading it, it's best to worry about only hitting the high notes.
Think about what you say when someone asks you the following:
What do you do?
How long have you done it?
What do you like most about it?
Have you ever won an award ?
Why do you want to keep doing what you do?
Your answers to those questions will help you craft your biography, though you'll probably have to pare down the wording to keep it within the requisite word count. Always remember KISS – Keep it Short and Simple.
Just like with your resume, a short professional bio should contain key details. Those details should also appear in a predictable order.
Your name and current job title
Your professional philosophy
Some of your best skills
Career achievements
What you have your sights set on for the future
You could also include things like links to online portfolios or your contact information, depending on where the bio is going to be used. For example, if you're adding the short professional bio to a web page that already has your contact info, then you don't need to add it to the bio itself.
Before you start writing, you have to decide which voice you're going to use for your biography. Meaning, are you going to write it using first-person or third-person?
First-person writing involves using pronouns like “I,” “me,” and “my”
Third-person writing is when you avoid using personal pronouns and stick to possessive pronouns or possessive adjectives like "he," "she," "his," and "her"
It all depends on your audience. You'd choose to write your short professional bio in the first person if you're using it for personal websites, social media profiles , and networking events. It's better to use the third person when you're writing for company websites, professional directories, or other formal settings.
This may seem like a given, but because it's such a simple thing, a lot of people try to overdo it. You literally only need to write something like this
Third-person: Janet Plunder is the Head of Marketing for We Are Creatives, Inc.
First-person: My name is Jeff Safeport, and I am the Network Manager for BitBytes.
Have you ever thought about the values and ethics you possess and how those shape your work and interaction with others? That is the basis of your professional philosophy. Prospective employers and future clients want to know how you distinguish yourself from others. The way you come up with your professional philosophy is through a little self-assessment. Ask yourself
What do I believe in?
What am I committed to?
What values are most important in my professional life?
How do I approach challenges?
Have I made any type of impact in my field?
This is what the philosophy statement could look like in your short bio:
Going back to the concept of KISS, you want to avoid trying to include a laundry list of every skill you possess. The idea here is to focus on the abilities that set you apart in your field. You need to be specific not only about what you excel at but also how the particular skills you choose for your short professional bio have helped you be successful.
For example:
Back when you were writing your resume, you probably heard over and over again how important career achievements are. There are millions of articles out there that tell you how to quantify the things you've accomplished in past jobs because that's how prospective employers know you'll be a benefit to their team.
The same holds true for your short professional bio. Your readers will be able to tell how you can help them by getting a glimpse into your career wins. Focus on notable awards and major projects that point to you achieving milestones.
Here's what that could look like:
The one thing that distinguishes a short professional bio from your other career marketing documents is that it not only showcases your history but it's also future-facing. This gives you a great opportunity to talk about your aspirations and which direction you are heading in your career.
You can show prospective employers and future clients that you're going to be around a while by talking about things like being “forward-thinking” and emphasizing your “commitment to growth,” as examples.
Here are a couple of short professional bio examples you can use as inspiration for your own professional goals :
No matter what type of document you're writing for your career, the object is always to leave a lasting impression. That holds true even for a short professional bio. It may only be a couple hundred words, but they're very important words. Keep it concise, relevant, and engaging, and the right doors will open to propel you along your career journey.
The best way to get the right details into your short professional bio is to use information from your resume. Does your resume say what you need it to say about your skills, qualifications, and achievements? Upload it for a free review and find out.
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It’s important to have a short bio on hand to introduce yourself to potential clients, contacts or employers. It can help you make a good impression and has the potential to impact your professional success and growth. A short bio that is effective and interesting requires knowing what type of information to include that is crucial for leaving a lasting impression.
In this article we will discuss the reason for a short bio, the components of a bio, and give some examples of a short bio that are brief but impressive introductions.
A bio is short for biography and is used to introduce someone, discuss their most important past accomplishments, and explain their current endeavors. A short bio is more concise and to the point, like a brief introduction for making a first impression. It can highlight things like recent accomplishments, a brief career overview, and relevant future goals. A short bio is often used for company directories, social media, or even on your own personal website.
Just like with first impressions, it's important your short bio makes an impact. Your bio could be the only introduction a potential employer or client may have before deciding whether to contact you or not. This means it's important your short bio is interesting, honest, and includes the right sort of information. This information includes:
Use this list to determine which topics to include depending on your audience. Remember to keep it concise, so try and choose the topics most relevant to the situation and your goal.
It can be surprisingly difficult to write a short bio, especially about yourself. These tips will make it easier and give some guidelines to follow to accomplish the task. Steps include:
The first thing you want to establish is whether you will be writing in the first or third person. This will be your voice for the bio and will either sound like you are explaining yourself; use words like “I” and “me.” Or write as though someone is speaking about you; using your name or your pronoun.
When choosing which voice to use, think about if the setting will be formal or informal. For a formal setting you will usually find the third person being used. This could be on your company website or other directory. For a formal short bio, you may want to use formal or reserved language, so you portray professionalism. However, if you are writing a short bio for your social media page, or even if your company has a more casual feel, you may choose to use the first person. Feel free to use informal language to convey your personality and wit or to set a friendly tone.
The first thing you would want to include in your short bio is your name and job title or main role. As an example, the first line would be "Ashley Hughes is the Assistant Creative Director for Sunrise Lane Marketing". If you do not have a current job title, use your most recent job title or major in college in past tense. For example, "Jack Brown has recently graduated with a Masters in Education from the University of Arizona.”
Following your introduction you should include a personal or professional mission statement. Think about answering a question about what motivates you to work in your industry. A personal mission statement might be along the lines of, being able to support your family, contribute to your community, or improve some aspect of the world for others. A professional mission statement could be your goals of furthering your career and companies progress, providing employment to others, etc… Whatever the case, this should be whatever matters most to you and therefore the first thing you would want to convey to your readers.
Don’t forget to include your biggest achievements. A short bio can be like a resume in paragraph form where you would want to highlight your professional or personal accomplishments. But remember that your audience could be broader than a team of hiring professionals in your field so be sure to write your accomplishments in a way most people would understand. Instead of just including the name of a prestigious award you may have won, be sure to explain what that award means and why you received it. Furthermore, if your work has made an impact on your company or industry be sure to explain in what way and maybe give a brief example. As an example “Ashley was involved in a marketing design project to benefit an animal adoption agency, giving homeless pets a greater chance of finding a home”.
You will have to pick and choose which achievements to include to keep your bio short. Choose recognitions and awards that portray a specific skill set and show-off your competence and enthusiasm.
Keep it relevant and direct.
It's important to be concise when writing a short bio and keep it around 4 to 8 sentences. You won’t be able to include a lot of personal information in order to keep your bio brief. It might be helpful to make a list of accomplishments, awards, information, and experience before narrowing down your bio based on your audience. If you are on a job hunt, include things like your education, certifications, and professional skills. If you are advertising to potential clients, mention your experience level, description of the style and type of work you do, and a strong area of expertise.
A big factor in creating a successful bio is conveying your personality and who you are as a person. The goal of a well written short bio is to introduce yourself to your reader as if they were meeting you in person. It’s okay to be human and allow your reader to get an accurate representation of what you have to offer. It can help your readers relate to you if you include things like a mention of what you may be doing outside of your professional life, like spending time with your family or pursuing a hobby and other passions.
Being honest in your short bio is crucial. It not only gives an accurate impression of who you are but will sound more genuine. Be authentic and don’t exaggerate your accomplishments, setting unrealistic expectations for your reader can lead to resentment down the road. If you happen to be new to a profession, and haven’t received many accolades yet, talk about your excitement and willingness to learn. Try mentioning some of your more impressive goals. That way, if you meet someone who’s read your bio, they will not only have an accurate impression of you, but you will have the added bonus of showing them your integrity and humility.
Use these examples as inspiration to write your own short bio. These will help you get a feel for what it should sound like.
“Joan Martin is an Office Management Specialist who has over ten years of experience working to better the overall organization of a Fortune 500 company. Joan is passionate about implementing better management practices and has helped train new employees to succeed. She has implemented the use of many updated office procedures and technology including organizational apps, accounting systems, and streamlining office communication. Joan is an integral part of her company and keeps her co-workers motivated with her positive attitude and infectious optimism. When Joan isn’t at the office you can find her spending quality time with her husband, two daughters, and her grandson. She enjoys being active and being outdoors camping and hiking. Joan is actively involved in her community and volunteers on the weekends coaching her grandsons soccer team.“
"My name is Adrian Doyle and I work for a small start-up tech company called Broadmont Worldwide as a Junior Web Developer. I have extensive experience as a coder and programmer and use that experience to aid in the technological advances of the company. I earned a bachelor’s degree from the Institute for Technology in 2014 and since then I have continued to hone my skills by attending various seminars and conventions in the field. In 2016, I was honored with the Broadmont Award for Success and Innovation based on my work during the initial launch of the company.”
What makes a short professional bio successful is being able to present your best-self with an authentic voice in the fewest sentences possible. Don’t be afraid to have a trusted peer or professional friend read your bio and let you know how it could be improved. Outside perspectives are a great way to improve your professional presentation of what you have to offer.
Update your browser to have a more positive job search experience.
Whether it’s a LinkedIn profile, your Twitter account, or your business website, having a professional-sounding bio needs to make a positive statement.
It should be brief to ensure readers don’t switch off or tune out. This means that you have anywhere from around 10 words, in the case of Twitter bio, to 100 words, which is suitable for LinkedIn, to relay what you do, how you excel at doing it, and why readers should choose you over others.
3. audra simpson – short professional bio example in third person for professional website, 4. corey wainwright – simple short professional bio example in third person, 5. marie mikhail, 6. megan gilmore – short bio example for social media, 7. tim cook, 8. shaquille o’neal, 9. richard branson, 10. anthony gioeli, 11. katrina o., 12. karen abbate, 13. gijo mathew, 14. genevieve mckelly, 15. darrell evans, 16. fernando silva, 17. nikki ivey, 18. raphael parker, 19. allison zia, 20. ann handley – personal brand website bio example.
Below, we have found 20 short professional bio examples that you can use for inspiration to help you write a professional bio.
1. rebecca bollwitt – s imple short bio example for instagram.
Instagram is a visual and fun social media platform . So, Instagram demands a visually appealing short bio.
Award-winning blogger Rebecca Bollwitt uses emojis to help categorize the sections of her personal brand short bio on Instagram. Use of emoji also give it a bit more color, a lot of character, and they make it relevant to the platform.
She also keeps it very short on words, because Instagram is a platform where pictures carry more weight than words.
Psychology Today is a professional industry website, which is yet another location for well-honed professional bios.
Linda Hulme Williams identifies with readers with her first sentence. She recognizes a problem that her potential clients are suffering from and shows that she has the empathy to identify why it is a problem.
This opening sentence enables Linda to launch into the rest of her bio. She explains how she helps clients and the benefits that help brings.
She also shows why she is a good fit, how she differs from others within the same field, and the professional credentials that qualify her to help you and your family.
In the final paragraph, readers find the slightly drier but equally important educational background information. Overall, the bio shows passion, empathy, and understanding, which is what most counseling clients want.
Audra Simpson is a Professor in the Anthropology Department of Columbia University. The University website is not only the ideal location to show off her qualifications, but visitors will expect to see these qualifications.
The professional bio is written in the third person, which is actually less common nowadays than it once was because many people prefer the personal touch of the first person bio.
A third person bio sounds more authoritative, allows the writer to relay information without sounding like they are bragging, and is more commonly used in professional situations like on university websites.
Audra’s website bio does a good job of getting across some quite complex language and topics in a short space.
It shows off her credentials clearly, without necessarily bragging, and it not only shows what she specializes in but how she goes about her studies and professional work.
Corey Wainwright is a content marketer, and we know that from her short professional bio on the HubSpot website. Her bio is written in the third person but it retains character thanks to the very personal information that it opens with.
The whole bio is less than 25 words and, as pointed out on the HubSpot blog itself, it makes Corey seem approachable while linking to her content. It almost feels like she’s giving away a secret about her personal life.
Right above Corey’s picture are links to her main social media profiles which means that readers have the opportunity to click through to her profiles where they will be able to find out more, should they wish.
This type of short professional bio won’t work for everybody, in every instance, but in the right situation, it can be highly effective. It is likely to have led to some clicks through to Corey’s social media profiles, which was part of the point.
Talent acquisition might not captivate everyone. However, when seeking someone to handle recruitment for your firm, it’s crucial. You want the individual representing you to genuinely find it intriguing and captivating
Marie Mikhail doesn’t just tell us that she is passionate about recruitment, she tells a story to show us. Novelists and fiction writers are routinely told to show something, don’t tell it, and this is just as true in a lot of aspects of professional writing.
In this case, it turns a relatively dry topic into something a little more interesting and with some character and backstory.
In her LinkedIn bio, Marie shows us her professional experience, including her extra-curricular love of convincing people to take on roles.
Following this, she gives us details of her experience and relevant qualifications.
There are a lot of social media platforms , and most professionals are advised to put the bulk of their efforts into one or two platforms, rather than trying to spread themselves too thinly over 10 or even five.
Doing so enables you to customize content for each platform, too. While this does mean that you should write a separate bio for each of your social media profiles, there’s no reason that you can’t use the bios themselves to cross-promote your other platforms.
Megan Gilmore is a cookbook and food writer. She highlights the kind of writing you can expect with the statement “no fads” and then goes on to show off some of her past experience by listing the books she has previously written.
After this, she includes a platform-relevant pointing emoji, links to her LinkedIn bio, and Megan even gives away access to some of her recipes as a means of showing her credentials to potential book buyers.
You’ve probably heard of Tim Cook. He is, after all, the CEO of one of, if not the most valuable companies in the world, Apple.
He has been featured on the Apple website since 2011, according to the bio. So, many visitors to the site might already recognize him. However, Tim does not assume that any readers know who he is or what he does.
His bio is professional. It obviously highlights his current position as CEO of Apple and the fact that he serves on its board of directors.
Then, it goes on to explain that he served as the company’s COO and gives details of his earlier working career. Despite having an incredibly enviable CV, his professional bio does not make any assumptions and ensures that readers are given all the information they need to find out about him.
Many of the bios examples we’ve examined till now are written in the third person. Most people opt for this writing style as it sounds professional. It also lets them discuss their experience and qualifications. This way, it doesn’t come off as overly boastful.
It sounds informational. However, writing a bio in the first person can also be very effective and highly emotive.
NBA legend Shaquille O’Neal gets plenty of stuff right in his LinkedIn profile, as you would expect from a man with a bachelor’s, a master’s, and a doctorate.
Shaq starts with his greatest achievement and the thing that most people will recognize him for. He goes on to highlight his unique achievements and what he has done since getting out of basketball. He is clearly a polymath and can add writing bios in the first person to his list of credentials and skills that already includes “purveyor of fun.”
Richard Branson is the founder of the Virgin Group: a man as well known for failures as his successes, but there have been a lot of the latter.
In his bio, he gives an abridged version of his career to date, the last couple of sentences of his bio are where it really shines. He plays up to the well-known image of being a “tie-loathing adventurer” and being known as “Dr. Yes!”
Some people struggle to boast about themselves. Yet, it’s a vital professional skill. You don’t need to appear arrogant.
However, it’s important to emphasize your professional skills and accomplishments. These achievements attract people to use your services, consider you for a role, or engage with you.
Anthony Gioeli’s LinkedIn bio does boast about his professional accomplishments, but it is factual rather than boasting. Which is an achievement in itself when some of those achievements include negotiating multi-million dollar contracts with the likes of Vodafone.
His social media profile is also a good example of the benefits of good formatting because the paragraph and bullet point hybrid does a very good job of clearly and reliably setting out the information for readers to easily get through.
Although his is quite a long profile, if you’ve got it and you can format it well, you might as well flaunt it.
Intrigue arouses curiosity. It is what persuades us to keep watching films or reading the next page of a book , even when we know we should turn it off or put the book down. It can also be used in a professional bio to encourage people to read more, click through, or get in touch.
Katrina Ortiz’s profile is all about intrigue. The first sentence of her bio reads “I caught fire coding.” This instantly makes you want to read more to quench your curiosity.
Even her display name, Katrina O, starts to build a sense of fascination.
After explaining the first sentence of her bio (no spoilers here, sorry) Katrina then goes on to give details of relevant skills and the programming languages she has mastered.
There are quite a few points worth noting in Karen Abbate’s LinkedIn bio, starting with the layout. We love a list, and while it isn’t that unusual to see a bulleted list, it is more unusual to see a numbered list. In this case, Karen lists the six most important, or at least most prominent, things about her and her work. As she puts it, “in, out, nobody gets hurt.”
She has also mastered the brag.
It’s a relatively innovative way of getting all the required information into a bio and something you might expect from a talented creative director.
Bullet points can help identify and highlight important information. They can improve readability, maintain order in an otherwise complicated list, and they can make your LinkedIn bio look a lot more effective than a bullet-free bio.
In his well-written bio, Gijo Mathew uses bullet points to provide supporting evidence that backs up how he can help clients with their work. It makes the page look more intriguing and helps break information down.
Attempting to write the points out in full would have been clunky and almost impossible to follow along.
Using a site like LinkedIn can be viewed as a form of social media marketing. In some cases, rather than promoting a business or website, however, you’re promoting yourself, and you need to approach it in a similar way.
One thing that social media marketers are told is that they need to encourage engagement, which means trying to spark a conversation or get readers involved in some kind of discussion or other activity.
Genevieve McKelly bio tells us all about the books she is reading and the podcasts she is listening to before inviting us to tell her about our own reads and listens.
It’s a great way to start a conversation but it also makes Genevieve sound more approachable which makes it even more likely that her profile visitors will engage in the desired discourse.
After the personal questions, she then throws in a question related to her role and what she is looking for.
Customer pain points are problems that potential clients experience. These could relate to the product or service you offer. By positioning your product or service as a solution, you address these pain points.
This approach shows empathy with potential customers. Moreover, it offers them a way to alleviate their concerns.
In this LinkedIn bio, Darrell Evans highlights spending a lot of money on marketing to yield no results as being a major pain point for businesses. He then identifies himself as the solution: the painkiller that beats the pain, if you will.
He then highlights who he is, what his company does, and gives you some facts and figures to try and convince you that Darrell’s brand of painkiller is the best and will provide you with the relief you need.
Most professional bios start with the professional and end with the bio. That is, they highlight the professional credentials of the individual. They showcase the qualifications, work experience, and what they can do for a business or clients.
After this, they might briefly show a personal like or some other personal tidbit in order to appear more personable and friendly to the reader. This isn’t the only way it works out, though.
Fernando Silva, in his LinkedIn bio, turns the formula around and starts out with personal information. He lets them know that he is a “city dweller who loves to travel”.
He then gives us some professional details, such as the fact that he is experienced in working in SaaS, before telling us that he likes to meet new people.
There is no greater way to connect with potential leads and customers than to tell a story that they can connect with. It shows empathy and identifies a shared history. It shows your personal side and it encourages conversation.
It means that the reader is already emotionally invested in you and your future, and they will want to see success for both of you. Creating that narrative can be tricky because it needs to be heartfelt and personable, but it also needs to be relevant to what you do while attracting plenty of attention.
Nikki Ivey shares a heartfelt story about her past and how it led her to become the “sales coach wing-woman” that she is today.
You can use your bio to tell any story you may want, but you do need to ensure that it is relevant, in some way, to what you are trying to achieve.
Generally, this means getting across important information about your experiences, qualifications, or skills. This doesn’t mean that you have to simply write a dry list of those achievements.
Raphael Parker opted to highlight several things he has done in the past to show off some of his skills. He leaves quite a lot to the imagination, but also gives a lot of information away. That’s a lot to achieve in just a couple of lines of LinkedIn bio content.
You can use the first sentence of your bio almost like a headline. The headline of a news article is designed to hook the reader.
It pulls people in so that they read the rest of the story. Typically, the headline is only a few words long, which means that it has a lot of work to do in a very small amount of space.
Some of the most effective bios do something similar using the headline or the first sentence of their bio.
Allison Zia’s first sentence is “I like to solve problems” which is a bold statement that will hook most readers and encourage them to read more.
At this point, it is the role of the rest of the bio to keep the reader’s attention. Allison manages that by highlighting what she does, using examples, and showing off her specialties and her professional skills.
Ann Handley is a skilled and experienced marketer. Somebody that most people in marketing will have heard of at some point. As such, she has plenty of credentials and a years of experience that she could boast about in her bio.
Instead, she only gives a little information and encourages you to click and read more. Her personal website bio have seen several iterations, and the most recent is possibly one of the shortest.
It is, in fact, the header of the home page of her personal website, but it highlights her professional achievements as a writer, partner of a major marketing company, and speaker, while also encouraging visitors to get in touch. Powerful stuff from a skilled marketer.
In conclusion, while we’ve provided some exemplary short professional bio examples to help you write one, the key lies in customization.
Tailor your professional bio to align with each platform’s ethos and intended audience. By doing so, you not only cater to the varying preferences of your readers but also enhance your chances of leaving a lasting impression.
Writing a short bio isn’t just about stating facts; it’s about storytelling, and the most compelling stories are those that resonate with their target audience.
So, take the time, evaluate, and write a short bio that not only represents you but also engages your reader.
Tom loves to write on technology, e-commerce & internet marketing. I started my first e-commerce company in college, designing and selling t-shirts for my campus bar crawl using print-on-demand. Having successfully established multiple 6 & 7-figure e-commerce businesses (in women’s fashion and hiking gear), I think I can share a tip or 2 to help you succeed.
Are you a business owner who wants to share your expertise but is unsure of how to stand out in a crowded marketplace? Maybe you want to write a book or create a course but there’s still the matter of convincing people of why they should trust you. This is where a professional bio comes in.
When you are building a personal brand , every word you use matters. In this article, we’ll break down the parts of a professional bio, walk through the steps of creating one, and share some short bio examples.
What is a professional bio.
Your professional bio is a short, curated snapshot of your education, accomplishments, and career highlights. Similar to an author bio , it gives background information on why you are qualified to do what you do, but unlike an author bio that focuses only on a book, a professional bio is a broader take on who you are as a business owner and your brand.
The best professional bios are streamlined, highly focused, and targeted to your audience. They condense all of your years of experience and knowledge into a bite-sized snippet that you can share across various mass media outlets like your website, podcasts, social media, television interviews, and speaking engagements .
Creating a short bio that resonates with readers and doesn’t sound like a boring list of accomplishments may sound like a tall order, but it’s doable with the right template.
The challenge that many career professionals face when trying to write a short bio is that there’s so much information to sift through. What do you include? What do you leave out? When do you use generalities? When do you get specific?
Here are some basic steps for writing a professional bio.
Gather the necessary information. Prewriting is a great way to pull everything together.
In this article, we’re focusing on short bios, and one of the best ways to get to a short bio is to start with a longer one. It’s easier to subtract from a short one than to try to make a short bio longer. You’ll need different bio lengths for different purposes, and starting with the longest and narrowing it down to the shortest will help make the process more efficient.
There are several ways to write a professional bio, but one of the easiest is to use the 5-paragraph structure that’s common in personal essays: introduction, body, and conclusion.
Writing it in the third person is standard and often viewed as more formal and professional, but some opt for the first person which has a more casual feel.
Once you’ve written your full bio (up to 400 words, give or take), you’ll want to cut it to about 200 words to create the shorter version. This is where you go from specifics to generalities. For example, in a longer bio, you might mention the subject of your dissertation as it relates to your current career path, but in the shorter bio, it would suffice to say you received a Ph.D. and from where.
Below I’ve shared 5 short bio examples from business owners who’ve put in the work to create outstanding personal brands. Some are solopreneurs whose personal and company brands are the same, while others head up large companies and have chosen to separate their personal brand from the company’s.
The first example from Whitney Johnson, the CEO and co-founder of Disruption Advisors shows her full bio (pulled from her LinkedIn profile). Underneath you’ll find the shortened version she displays on her website. I found even shorter versions on her YouTube and Twitter (X) pages. This is a good example of how to take a longer bio and shorten it.
Area of expertise or Industry: Leadership training
Products / Services: Coaching, public speaking, books, workshops
Full bio ( source )
Word count – 372
Whitney Johnson is the CEO of Disruption Advisors (thedisruptionadvisors.com), a leadership development company, helping you grow your people to grow your business.
A Wall Street Journal, USA Today and Amazon bestselling author, Whitney was named by Thinkers50 as one of the ten leading business thinkers in the world (2021). She is a world class keynote speaker and a popular lecturer for Harvard Business Publishing’s Corporate Learning. She has 1.7 million followers on LinkedIn where she was selected as a Top Voice in 2020. Her course on Fundamentals of Entrepreneurship has been viewed more than one million times, and her LinkedIn Lives have more than 1 million cumulative views. In 2017, she was selected from more than 17,000 candidates for the initial cohort of Marshall Goldsmith’s 100 Coaches, and was named as the #1 Talent Coach.
Johnson is a frequent contributor to the Harvard Business Review, as well as the author of the WSJ bestselling Smart Growth, Build an A Team, a Financial Times Book of the Month, and the critically acclaimed Disrupt Yourself. In these books, she codifies the S Curve of Learning and the Seven Accelerants of Personal Disruption, both of which operationalize disruption theory by applying it to the individual. Integral to her work is the weekly Disrupt Yourself Podcast which has millions of downloads. Guests have included Brené Brown, Adam Grant, Susan Cain, and Stephen M.R. Covey.
Johnson was the cofounder of the Disruptive Innovation Fund with Harvard Business School’s Clayton Christensen, through which they invested in and led the $8 million seed round for South Korea’s Coupang, currently valued at more than $25 billion. She was involved in fund formation, capital raising and the development of the fund’s strategy.
A former award-winning Wall Street stock analyst, Johnson applies her understanding of momentum and growth in stocks to people. She was an Institutional Investor–ranked equity research analyst for eight consecutive years, rated by Starmine as a superior stock-picker. As an equity analyst, stocks under coverage included America Movil (NYSE: AMX), Televisa (NYSE: TV) and Telmex (NYSE: TMX), which accounted for roughly 40% of Mexico’s market capitalization.
She is married, has two children, and lives in Lexington, Virginia, where her family grows strawberries, raspberries, and blackberries and enjoys making jam.
Short bio (source)
Word count – 188
Whitney Johnson , CEO and Co-Founder of Disruption Advisors, is a world-class coach globally recognized thought leader, author, keynote speaker, and consultant helping organizations operationalize a high-growth mindset in their leaders and teams.
Whitney is the WSJ, USA Today, and Amazon bestselling author of Smart Growth: How to Grow Your People to Grow Your Company (Harvard Business Press, 2022). She shares her passion for personal disruption, helping individuals transform their lives, careers, teams, and companies through her keynote addresses; her popular podcast Disrupt Yourself; lectures at Harvard Business School’s Corporate Learning; the award-winning books How to Build an A Team , Disrupt Yourself , and Dare, Dream, D o; and frequent article contributions to the Harvard Business Review and MIT Sloan Management Review.
Whitney is ranked a top talent coach by Marshall Goldsmith 100 Coaches, recognized by Thinkers50 as one of the top 10 leading business thinkers in the world, and named Inc.’s 200 Female Founders of 2023. She is co-founder of the Disruptive Innovation Fund with Clayton Christensen, and a former award-winning stock analyst on Wall Street, Whitney Johnson now applies her understanding of momentum and growth in stocks to people.
Area of expertise or industry: Peer coaching
Products / Services: books, public speaking
Short Bio ( source )
Word count: 203
Tiffany Dufu is founder of The Cru, a peer-coaching tech company acquired by Luminary in 2023. Their algorithm matches circles of women who collaborate to meet their personal and professional goals. She’s also the author of the bestselling book Drop the Ball: Achieving More by Doing Less. According to foreword contributor Gloria Steinem, Drop the Ball is “important, path-breaking, intimate and brave.”
Named to Entrepreneur’s 100 Powerful Women and Fast Company’s League of Extraordinary Women, Tiffany has raised nearly $20 million toward the cause of women and girls. She is a frequent speaker on women’s leadership and has presented at Fortune Magazine’s Most Powerful Women Summit, MAKERS and TEDWomen. She was a launch team member to Lean In and was Chief Leadership Officer to Levo, one of the fastest growing millennial professional networks. Prior to that, Tiffany served as President of The White House Project, as a Major Gifts Officer at Simmons University, and as Associate Director of Development at Seattle Girls’ School.
Tiffany is a member of Women’s Forum New York, Delta Sigma Theta, Sorority, Inc. and is a Lifetime Girl Scout. She serves on the board of Simmons University and lives in New York City with her husband and two children.
Area of expertise or industry: Brand design
Products / Services: public speaking, courses, workshops
Word count: 123
First-person example
As the Founder and CEO of The Futur, I have over 27 years of experience in brand design, strategy, and consultancy, working with clients such as Microsoft, Sony, Nike, and Starbucks. I am passionate about helping people realize their value and communicate it to others, whether through design, content, education, or coaching.
I am also a sought-after public speaker and mentor, delivering keynote speeches, workshops, and courses at various events, conferences, and organizations around the world. I share my insights and expertise on topics such as branding, business, creativity, and social media marketing, reaching millions of people through my YouTube channel, podcast, and online platform. My mission is to empower the next generation of creative entrepreneurs and leaders to achieve their full potential.
Area of expertise or industry: neuroscience
Products / Services: public speaking
Word count: 228
Andrew Huberman, Ph.D., is a neuroscientist and tenured professor in the department of neurobiology, and by courtesy, psychiatry and behavioral sciences at Stanford School of Medicine. He has made numerous significant contributions to the fields of brain development, brain function and neural plasticity, which is the ability of our nervous system to rewire and learn new behaviors, skills and cognitive functioning.
Huberman is a McKnight Foundation and Pew Foundation Fellow and was awarded the Cogan Award in 2017, given to the scientist making the most significant discoveries in the study of vision. His lab’s most recent work focuses on the influence of vision and respiration on brain states such as fear and high attention focus and developing rapid and effective tools for mitigating stress and improving sleep and other physiological metrics.
Work from the Huberman Laboratory at Stanford School of Medicine has been published in top journals including Nature, Science and Cell and has been featured in TIME, BBC, Scientific American, Discover and other top media outlets.
In 2021, Dr. Huberman launched the Huberman Lab podcast. The podcast is frequently ranked in the top 10 of all podcasts globally and is often ranked #1 in the categories of Science, Education, and Health & Fitness.
Alongside hosting the Huberman Lab podcast, Andrew Huberman is the co-founder of Scicomm Media, and actively invests in and advises a handful of businesses.
Area of expertise or industry: entrepreneurship
Products / Services: public speaking, book, courses
Word count: 204
I help entrepreneurs build businesses online. My areas of expertise include how to start and grow an email list, how to create digital courses and how to promote and sell courses online using webinars.
About My Podcast, Online Marketing Made Easy
How do I start an online business? Grow my email list to thousands of subscribers? Sell more and grow faster? These are just some of the big questions that leading online marketing strategist, Amy Porterfield, digs into on the top-ranked Online Marketing Made Easy Podcast.
Featuring insights from A-List online marketing experts (Russell Brunson, Jamie Kern Lima, Rick Mulready, Marie Forleo, etc.) as well as mini marketing masterclasses and step-by-step guides, each episode is designed to help you take immediate action on the most important strategies for starting, scaling and automating your online business.
My specialty is getting into the online trenches with you. Thinking about creating an online course? Want to promote with webinars? Need help building your email list? Discover why hundreds of thousands of online business owners turn to me to generate more profits and to make sense of the online marketing space, implement the strategies that really get results, and turn that side hustle into a business that lasts.
When you are designing your personal brand, how you present yourself to the world will define how the world sees you. A well-written, engaging professional bio will pull newcomers into your world and invite them to stay awhile and look around. A dry, static list of your credentials will do the opposite—push potential followers away.
By using the easy-to-follow guidelines above and learning from the short bio examples shared, you can create a standout professional bio that demands attention.
Are you interested in sharing your expertise with the world as an authorpreneur ? Have you given serious thought to writing a book to grow your business ? A book makes a great lead magnet to build your audience. Selfpublishing.com has a team of experts ready to show you how to create a book funnel and start growing your personal brand today!
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Short professional bios can be just as effective as long ones that detail your accomplishments. Whether you need to work within Twitter’s character count or you’re making career moves on LinkedIn, a well-written short professional bio gives you the chance to make an excellent first impression. Here’s how to turn this brief text into a powerful introduction to your greatest strengths and accomplishments.
A short professional biography is a brief summary of your career accomplishments. It provides an overview of your most relevant professional experiences, qualifications, and achievements.
Short professional bios are usually written in the third person and are limited to a few sentences or concise paragraphs. The shorter length works well as a quick introduction for resumes, professional profiles, employer websites, social media accounts, author descriptions, and speaking engagements.
Wondering how to write a professional biography? Start by looking at some helpful bio samples. We’ve put together a collection of templates for some of the most popular careers to help you get started and demonstrate common bio formats.
It’s easy to copy and paste any of these bio templates into a CV, cover letter, or social media profile and customize it with your personal experiences and achievements. This bio will be an effective way to introduce yourself to potential employers, clients, and contacts.
Below, you’ll find short bio examples for Instagram users, real estate agents, artists, and teachers. But first up, here’s a general short bio template for those who don’t fall into one of those categories:
“ [Your name] is a [professional title] at [current employer] with [length of experience] helping [target audience] with [audience’s problems] . Specializing in [area of expertise] , [first name] uses that experience to [describe most important aspects of the job] .
By focusing on [branding statement about what matters professionally] , [first name] has been able to put the [degree(s)] they earned at [college or university attended] to good use. Over the years, [first name’s or pronoun] strengths at [employer or project] have garnered some recognition for/by [major accomplishments] . [First name] may spend their days at [employer or employer location] , but it’s the [one or two aspects of the job that they’re passionate about] that gets them up in the morning.
When they’re not at [employer] , [first name] is an avid [hobby] and loves spending time [another hobby or interest] .”
Instagram bio template
Instagram bios have a 150-character maximum, so be sure to keep your description as concise as possible. Sum up your personal brand in a few key phrases to make sure it fits within the limits of a social media bio profile:
“ [Professional title] with [length of experience] . Specializing in [key skills ] to help [target audience] with [audience’s problems] . [Optional: Mention professional awards/recognition] .”
Real estate agent bio template
Real estate clients tend to choose agents they relate to and trust. That’s why this professional bio example features a balance of career accomplishments and personal details:
“ [Your name] is a [professional title] at [current employer] with [length of experience] . [First name] is known for their extensive knowledge of the [location] market, and is passionate about helping their clients find the perfect home.
While attending [college or university] , [first name] earned a degree in [field of study] . Over the years, they have earned recognition from [major accomplishments/awards] .
[First name] lives in [city] with their [family or pets] . Outside of real estate, they are an avid [hobby] and love spending time [another hobby or interest] .”
Artist bio template
As an artist, your bio description should do more than just detail your experience. It should also express the point of view and motivations behind your work:
“ [Your name] is a [type of artist] known for [type of artwork, such as performances or photography] . They use [materials or inspiration] to create works which [purpose, motivation, or intended effects] .
[First name] graduated from [college or university] with a degree in [field of study] . Their work has been featured in [shows or galleries] and recognized through [awards and accomplishments] .”
Teacher bio template
When creating a bio as a teacher, try to clearly communicate the essential elements of your teaching philosophy. The following bio example for work in education combines professional qualifications with a few personal details:
“ [Your name] has been teaching [grade/subject] for [length of experience] . They are thrilled to be a member of the staff at [current employer] and are passionate about inspiring students through [teaching philosophy] .
[First name] has a degree in [field of study] from [college or university] and has completed [professional development courses] . Their professional honors include [awards or recognition] .
When not in the classroom, you can find [first name] enjoying [hobbies] or spending quality time with [family or pets] .”
Now that you know how effective a short bio can be, you’re getting closer to putting the proverbial pen to paper and letting the world know more about you. Before you get started on your bio ideas, it’s important that you consider each element you want to mention in it. A correct representation of your professional work experience may become an ace up your sleeve, especially if it's narrow and global at the same time, such as bringing technical innovations to the market, proving new hypotheses in science, or digitization of processes in the healthcare industry . A good professional bio should include the following bits of information, regardless of your writing style or your goals:
You’ve seen how to write a bio for different careers based on our templates. In addition, you’ve reviewed the list of key details to include in your short professional bio. With all that in mind, here are the five steps for how to write a professional bio:
1. Identify the bio’s purpose and gather information. Good news — if you followed along in the previous section, then you’ve already arrived at this step. Knowing why you’re writing the bio, who you expect to read it, and how you want to present yourself to that reader is important to the bio writing process.
2. Choose either a first- or third-person perspective. Do you want to use first-person “I” and “me” language, or do you want to talk about yourself in the third person? Third person sounds as though someone else wrote your bio for you, giving it an air of objectivity. However, if you’re posting this on your own portfolio page and the rest of your content is written in first person, then you may want to stick with that style for consistency.
3. Write for the platform. Depending on where you’re posting this bio, you may have a short character limit or as much digital real estate as you want. A Twitter bio will naturally be much shorter than your website. Consider writing bios of different lengths to fit each situation.
4. Begin writing. Your bio should contain everything you collected earlier. It should start with a broad overview of who you are and what you do before ultimately diving into your background and what makes you unique. Have fun with it, but remain professional. Be thorough, but don’t overstay your welcome.
5. Proofread, proofread, proofread. Before posting your professional bio online, walk away from the finished product and then return to it with fresh eyes. Reread it and make edits. When you’re good with your edits, share your bio with a friend you trust to look it over. Once this process is complete, your short professional bio is ready for prime time.
While the professional work bio examples provided above can serve as a good starting point for your own biography, it may help to check out some real bios from successful individuals in their fields. Reading through these biography examples can give you a better idea of how our templates can be customized for any career path. It’s especially helpful to see the way in which these personal bio examples create a strong impression in just a few sentences or paragraphs.
The bio : Tim Cook is the CEO of Apple and serves on its board of directors.
Before being named CEO in August 2011, Tim was Apple’s chief operating officer and was responsible for all of the company’s worldwide sales and operations, including end-to-end management of Apple’s supply chain, sales activities, and service and support in all markets and countries. He also headed Apple’s Macintosh division and played a key role in the continued development of strategic reseller and supplier relationships, ensuring flexibility in response to an increasingly demanding marketplace.
Prior to joining Apple, Tim was vice president of Corporate Materials for Compaq and was responsible for procuring and managing all of Compaq’s product inventory.
Previous to his work at Compaq, Tim was the chief operating officer of the Reseller Division at Intelligent Electronics.
Tim also spent 12 years with IBM, most recently as director of North American Fulfillment where he led manufacturing and distribution functions for IBM’s Personal Computer Company in North and Latin America.
Tim earned an MBA from Duke University, where he was a Fuqua Scholar, and a Bachelor of Science degree in Industrial Engineering from Auburn University.
Why it’s good: Featured on a corporate about page and focused on one of the most important people in tech, Tim Cook’s professional bio speaks directly to his impressive professional history. This bio is a great example for someone with significant experience in their field.
The bio : Founder of the Virgin Group, which has gone on to grow successful businesses in sectors including mobile telephony, travel and transportation, financial services, leisure and entertainment and health and wellness. Virgin is a leading international investment group and one of the world's most recognised and respected brands. Since starting youth culture magazine “Student” at aged 16, I have tried to find entrepreneurial ways to drive positive change in the world. In 2004 we established Virgin Unite, the non-profit foundation of the Virgin Group, which unites people and entrepreneurial ideas to create opportunities for a better world. Most of my time is now spent building businesses that will make a positive difference in the world and working with Virgin Unite and organisations it has incubated, such as The Elders, The Carbon War Room, The B Team and Ocean Unite. I also serve on the Global Commission on Drug Policy and supports ocean conservation with the Ocean Elders. I'm a tie-loathing adventurer, philanthropist and troublemaker, who believes in turning ideas into reality. Otherwise known as Dr Yes!
Why it’s good: Richard Branson’s LinkedIn professional bio just exudes his personality. Seen as an eccentric billionaire with a penchant for space travel, the Virgin Group founder meshes his professional accomplishments with the many value-driven, philanthropic passion projects he’s undertaken over the years.
The bio : Ann Handley is a writer, digital marketing pioneer, and Wall Street Journal best-selling author who inspires and empowers you to create marketing that your customers will love, igniting real results for your business.
Ann Handley writes and speaks about how businesses can escape marketing mediocrity to achieve tangible results.
And she will inspire you to do work you’re proud of.
Why it’s good: Marketing guru Ann Handley's profile is short, sweet, and to the point. Perfect for most venues, such as the personal website this is posted on, Handley's bio explains what her strengths are and how she can best help you and your business.
The bio : Joaquin Duato is the Chief Executive Officer of Johnson & Johnson and serves on its Board of Directors. As CEO of the world’s largest healthcare company, Joaquin leads a global workforce of 135,000 employees in developing and delivering transformational and innovative healthcare solutions in Pharmaceuticals, MedTech, and Consumer Health.
From his early days in Spain, Joaquin found inspiration by focusing on how healthcare improved patients’ lives. Over the course of three decades with the company, he developed a deep understanding of what’s possible at Johnson & Johnson by working in all business sectors and across multiple geographies and functions. Before being named CEO, Joaquin served as the Vice Chairman of the Executive Committee, where he provided strategic direction for the Pharmaceutical and Consumer Health sectors and oversaw both Information Technology and the Global Supply Chain.
Joaquin’s many accomplishments include driving the transformation of the company’s pharmaceutical business into a global powerhouse by refocusing strategy and investment around core therapeutic areas and areas of greatest unmet need during his tenure as the sector’s Worldwide Chairman. More recently, he oversaw the company’s rapid response to the COVID-19 pandemic and drove coordination of global initiatives to safeguard the health of employees and ensure business and supply chain continuity, so the company’s life-saving medicines and products reached patients and communities in need.
A believer in the power of technology to accelerate progress in healthcare, Joaquin is leading Johnson & Johnson to harness data science and intelligent automation for insight generation so that teams work as a united front, with expertise and purpose, to solve the world’s toughest health challenges.
A dual citizen of Spain and the United States, Joaquin’s international perspective gives him a deep appreciation of diversity in all its forms. He is committed to building an inclusive workforce that reflects the patients J&J serves, evidenced by nearly a decade acting as Executive Sponsor for the African Ancestry Leadership Council ERG.
Joaquin earned an MBA from ESADE in Barcelona, Spain, and a Master of International Management from Thunderbird School of Global Management in Phoenix, Arizona. He lives in Pennsylvania with his wife and two college-aged children.
Why it’s good: Joaquin Duato, an executive at pharmaceutical company Johnson & Johnson, shares an extensive profile. Not only does this corporate professional bio outline his impressive career, but the long-form entry backs up his status as someone at the top of his game by listing past accomplishments.
The bio : Anne T. Madden is Senior Vice President and General Counsel for Honeywell.
She is responsible for managing legal affairs, Government Relations, health, safety, environment, product stewardship and environmental sustainability. Anne is also responsible for Honeywell’s global M&A efforts.
Prior to taking this role in 2017, Anne was Vice President, Corporate Development and Global Head of M&A, leading acquisition and divestiture activities for 16 years. During her tenure, Honeywell made around 100 acquisitions, representing approximately $15 billion in revenues and divested about 70 businesses, representing close to $9 billion of non-core revenues.
Anne joined Honeywell’s predecessor AlliedSignal in 1996 as General Counsel of Fluorine Products. Later that year she became Vice President and General Counsel of Specialty Chemicals and then Vice President and Deputy General Counsel of Performance Materials and Technologies (PMT).
Prior to that, Anne worked at Shearman & Sterling and KPMG Peat Marwick.
Anne earned an A.B. in English and American literature from Brown University, an M.S. in accounting and MBA in finance from the NYU Stern School of Business, and a J.D. from the Fordham University School of Law, where she was Managing Editor of the Law Review.
Why it’s good: Anne Madden's corporate bio is shorter than Joaquin Duato's, but it still manages to detail her career's trajectory in a comprehensive way. Additionally, it offers quantifiable data to show how proficient she is in her field.
The bio : Host of @TheH3Podcast
(Podcast Booking Inquiries: [email protected]) (Business Inquiries: [email protected])
Why it’s good: Not all professional bios need to be lengthy descriptions of a person's career, passions, and hobbies. Ethan Klein's Twitter bio not only highlights his current role as the host of the H3H3 Podcast, but also provides potential connections and partners with ways to get in touch. It gets straight to the point in a way that’s atypical for most professional bios, but it certainly meets the definition for short without missing any key information.
Anyone can write their own professional bio. Whether you’re looking to book additional side gigs, trying to promote past work, or currently seeking full-time employment, crafting the right professional bio for your needs can give you a leg up in achieving your goals. Through the use of tools like Namecheap Site Maker , you can put together a personal or professional site that highlights your work and showcases who you are as a person by broadcasting your bio to the internet. Likewise, if you’re looking for tips on crafting a professional bio for networking purposes, you may want to check out Namecheap’s Business Card Maker , which can help you make a great first impression with a well-designed calling card.
Ready to get your name out there and build your professional brand? It’s time to write your professional bio and use Namecheap as your source for a website and professional identity.
1. What is bio short for?
“Bio” is short for “biography,” referring to a history of someone’s life. A professional bio focuses primarily on career history, though it sometimes includes a few personal details as well.
2. What should a short bio include?
A good bio for work should include details about your professional credentials and career experience, such as relevant education and qualifications, positions at past or current employers, and awards or recognition in your field.
Other things to put in your bio, if space allows, include key skills and proficiencies and a few personal details about your location, family, and hobbies.
3. How long should a short bio be?
Short bios shouldn’t exceed around 150 to 200 words. This is typically the equivalent of 2 or 3 short paragraphs.
In cases where you’re limited on space, such as social media profiles and article bylines, you may need to create an even shorter summary of your professional experience that is only 2 to 3 sentences long.
4. Why do I need a professional bio?
Professional bios can help advance your career. Unlike a detailed resume, a short bio allows you to showcase your experience and qualifications in a succinct and easy-to-digest way. Your bio can serve as a great icebreaker for networking events and help you attract attention on platforms like LinkedIn. You can also write a bio about yourself for work to share important awards, honors, and career milestones.
If written properly, your professional bio will make you more attractive to potential employers and clients by highlighting exactly what makes you a unique and worthwhile addition to any team or project.
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A biography, or bio for short, is a written account of someone’s life. A professional bio briefly summarizes a person’s achievements, skills, and background used for professional purposes. In today’s digital age, having a professional bio is essential, as it is often people’s first impression of you online. This article will provide tips and examples on writing a short bio that effectively showcases your strengths and accomplishments.
Short bios are compelling because they provide a quick snapshot of your professional background and achievements. They are ideal for platforms such as LinkedIn, Instagram, or Twitter. A well-crafted short bio can quickly capture the attention of potential employers, clients, or collaborators and help you stand out in a crowded digital landscape.
A short bio can be used in many different contexts, including:
Tailoring your bio to the specific platform and context in which it will be used is essential. For example, a bio for a professional networking site like LinkedIn may focus more on your work experience and qualifications. In contrast, a bio for a social media platform like Instagram may highlight your interests and hobbies.
In conclusion, a short bio is essential for establishing your professional presence online. Following the tips and examples outlined in this article, you can create a concise and compelling biography showcasing your strengths and accomplishments. Remember to tailor your bio to the specific platform and context in which it will be used, and don’t be afraid to experiment with different styles and formats.
A biography is simply an account of someone’s life written by another person. A biography can be short in the case of few sentences biography, and it can also be long enough to fill an entire book. The short biographies explain a person’s basic life facts and their importance, but the long biographies would go an extra mile and include more details to make an interesting read. You may find yourself in a situation which requires you to write a biography of a famous person, a close friend or a relative. For this reason, it pays to know how to come up with a biography and the important details that you should include in it. The lives of many people have interesting bits of information, but you ought to know what to capture in the biography and what to leave out.
Table of Contents
The length of a biography depends on the type of information that should be included. The length will determine the nature of information and how extensively it will explain the life of a person. For instance, if you are to write a short paragraph about a person it will mostly capture the important details that identify the person compared to a pages-long biography that may even include the person’s childhood experiences and achievements shaping their life.
For a short biography, maybe a paragraph or two long, the following details should be captured:
A lengthy biography will bring out more details of a person’s life making it a bit more complex. His/her history will be brought out more clearly especially the details that shaped them to be the persons they turned out to be.
The target audience will also dictate the nature of the information that is to be included. The relation of the audience to an individual will have an impact on how the information is presented and the important details that they could be interested in. In a case where the audience is unknown, more details will have to be included. This mostly happens in the case of a several paged biography. You will have to scrutinize the person in a more detailed way and establish more people relating to the person. Focusing on the uniqueness of an individual can do wonders in this case and this might turn out to be inspirational to many people. The field that the person has majored in or had majored in ought to influence the direction that the biography will take as this will help to bring out the contribution of the individual to their field of study.
A biography is meant to analyze a person’s life and interpret it as well. A good biographer will try to join the dots and explain certain actions and events that a certain figure was involved in. This will help in clearly bringing out the significance of a person’s life through their accomplishments or remarkable deeds.
Biographies are usually written in a chronological order. Some biographers could also draft them in a themed order that is early life, educational background, a person’s achievements or accomplishments. But some especially the short ones will focus on one area in a person’s life.
There are several sources of information that could aid one in writing an astounding biography. These sources of information can be grouped into either primary sources or secondary sources. The primary sources of information include materials like letters, newspaper accounts or diaries. A biographer can also make an arrangement to interview an individual they want to write about. This is also considered as a primary source of information. The secondary sources are reference books, other biographies or historical records that are related to the subject being written about.
A biography template is meant to specifically aid a writer come up with an excellent biography. For this purpose to be achieved the writer needs to get his/her hands on a high-quality biography template, just like the ones provided on this site.
The best biography templates should provide clear instructions, and this should be in great detail to avoid the risk of the writer missing out some important facts. The templates available on this site will help you capture all of the details.
The biography templates should also be precise and avoid beating around the bush. Going round one idea or item will make the biography boring to read and it is prudent for the writer to be straight to the point. By doing this it will be easier for the readers to skim through and find the details they might be interested in with lots of easy. The writer will also save his/her time and concentrate on writing other things.
The general sections of any biography as outlined by our sample biographies will have;
A professional biography is a statement that could either be short or long that is written about a person, business or company. It should be engaging, informative and interesting for the readers to identify with the person or business entity being talked about. It has a sales pitch that is a little bit different. A professional biography template is meant to ease the process of generating printed professional biographies especially for an individual who wants to reach a lot of people or institutions.
Elements that should be captured in a professional biography are:
The following tips will enable you to come up with the best professional biography;
This site offers you a professional biography template that could aid in making the generation of professional biographies an easy and less time consuming task. You can also check out sample bios to figure out how to go about the whole process of coming up with a professional biography.
A personal biography is a short account of who you are, your credentials and your notable accomplishments in life. Personal bios ought to be short, precise and relevant to your target audience. The use of personal statistics such as hobbies or family should be avoided. A personal biography template will help one to easily and conveniently come up with personal bios.
The key elements in a personal biography are;
As you age, it is good to keep on updating your biography to reflect who you are at present time. You can make use of the personal biography template offered by this site to easily and in a more convenient way generate your own biography without missing out on the important details.
We also provide sample biographies to give you a feel of what your end draft should look like. If you have kids and you want to let them in on famous historical figures, this site offers biographies for kids. These will help them know the notable people who help shape the world to what it has become to be.
A guide to writing a professional hair stylist bio, including why they’re important, tips, and hair stylist bio examples to inspire your own.
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A well-crafted bio can do a lot for your business. In an ever-growing industry where everyone is looking to make their mark, we’re here to guide you through writing a short-but-sweet bio that can show off what you can do. Read on for a collection of hairstylist bio ideas to help inspire your own.
As a hairstylist , you have so many tools at your disposal to share your talent and give clients what they want. Before that happens, however, you’ll need to first get those clients through the door. Having a website, a resume, and a list of all of your certifications is obviously helpful, but a place where you can really sell yourself is your bio. This article will explore several types of hairstylist bio examples, as well as why they’re necessary, and tips for writing one.
Simply put, a hairstylist bio is a blurb about you and your business. This short but informative summary can give potential clients a rundown of what makes you special: your skills, your professional experience, and any other useful information that can highlight your uniqueness and sell your services. A good bio is your chance to make a first impression and build trust amongst potentially interested parties. Bios usually appear in places like social media pages, salon websites, personal websites, portfolios, or marketing materials.
[CTA_MODULE]
We get it, writing isn’t everyone’s favorite thing to do—which is why we’ve compiled this guide of tips to help get you through the process of creating your own bio.
Your professional experience is what will help draw clients to you. Not only should you include highlights of your past work and how long you’ve been in the business, but you should also include any certifications, accolades, awards, or other impressive accomplishments. It’s also helpful to include any training programs you’ve completed so potential clients can not only see the level of your skill but dedication to your craft.
Emphasize any areas of expertise that can help clients find what they’re looking for. Brag about your skill with highlights, talk about your color mastery, or mention any type of haircuts you excel at. If you’re a boss at extensions, keratin treatments, styling, braiding, or curly hair, mention that as well. Anything you can include that will help draw clients to your business and let them know what to expect from your services.
Adjust your tone to help attract the type of clientele you’re looking for. Do you offer a fun, casual experience? Or are you looking to exude luxury for premium clients? Align your messaging to match the vibe you’re trying to put out to ensure those who visit your social media or website have an understanding of the type of experience you can provide.
The trick with a great bio is to include enough information to establish expectations for clients, while also keeping it concise enough that it doesn’t feel like homework. An engaging and compelling bio that is to the point will work so much more effectively than a long essay that overloads the reader with too much information.
Include an anecdote to give your words a personal touch. With so many salons and stylists vying for attention on the ever-expansive internet, you want clients to feel like they can get to know you and your business (or at least your vision) through your bio. Adding a headshot or a photo of you in action can also help personalize your bio and let potential clients see you’re a real person.
Search engine optimization can help your website rank higher on browser searches and make it easier for clients to find you. Incorporate keywords related to hairstyling, hair coloring, and any other of your specialties, as well as your location.
A strong call-to-action will give interested parties the next steps and bring them closer to your business. Whether it’s visiting your website, following you on social media, or booking an appointment, a clear CTA can help light a fire behind those mouse clicks, and get your potential clients through the door.
GlossGenius offers a robust booking system that can make scheduling a breeze. Sign up for a free trial today to see how we can help you secure more appointments and boost your business.
Most bios are written in either first or third-person, and each can affect your tone differently. First-person perspective facilitates a more inviting tone, forming more of a personal connection with the reader. However, a third-person perspective can give a bio a more professional air that can entice clients looking for premium services.
Whether you’re looking for hairstylist bio examples for website use or the right blurb for your social media, we’ve got you covered. Explore our list below for several different hairstylist bio examples to help you write your own.
This hairstylist bio example can be used on your professional website, whether you secure your own domain or publish on GlossGenius. GlossGenius’ Custom Website Builder has everything you need to establish your page and help your business shine!
“My name is [Stylist Name], and I’ve been a professional hairstylist for over 8 years. Graduating from the Paul Mitchell school in 2015, I’ve been able to channel my passion for quality hair care and service through my various jobs in the industry. Starting as a hair washer in a boutique salon, I worked my way through the ranks, becoming an assistant colorist, then colorist, then Junior Styler, and eventually earning my own chair.
In 2022, I was featured in a social media campaign for Vogue highlighting [Celebrity’s] daring new Winter hairstyle. Not long after, I ventured out to start my own salon—which now brings you to me! I’m always looking for new clients, so if you’re ready for a style you can love with a professional dedicated to your satisfaction, book an appointment today and let’s get to work!”
Instagram bios are much shorter than a standard bio, so you have to be extra particular about the words you use. Below are some hairstylist bio ideas for Instagram.
“Au Revoir Salon
Keratin, Curly Hair, and Cuts
Looking good is our business!
Book an appointment today
123 Salon St., Los Angeles, CA 90210”
“[Stylist Name], NY-based Hairstylist
Highlights, lowlights, special occasion styling.
Let’s get cute together! Book online: [link]
909 Fashion Dr., New York, NY 10007”
A salon bio is a blurb about the salon as a whole, rather than one specific individual (however, you can always mention specific stylists by name). Below is an example of a salon bio.
“Luxurique Boutique began as a dream 5 years ago, when founder [Name] decided to pursue his passion of quality hair care. In addition to cuts, styling, and coloring, LB offers premium services like hair relaxation, scalp massage, and tea service. Whether you’re looking to go pixie bold or bring out your layers with a butterfly cut, let LB help you achieve your ultimate look.
Our stylists have been working professionally for over 3 years, with each focused on eco-friendly (and vegan!) products. We pride ourselves on sustainability and a commitment to improving the environment, along with each client who visits our salon. Give us a call, reach out on social media, or click the link on our website to learn more about our services and book your first appointment today.”
A ‘fun’ hairstylist bio doesn’t take itself too seriously—it should be able to properly convey the right information while engaging readers with a cheeky vibe. Keep reading for a fun hairstylist bio example you can adapt for your own purposes.
“Hey there! I’m [Stylist Name] from Bounce Salon, and I think you’re gorgeous. But if you’re ready for a change, or even just a refresher, I’m the stylist you need. I have over 10 years of experience in the business, having graduated from the Long Island Beauty School in 2012, and quickly pursuing my own independent salon shortly after. That risk paid off (along with my business loans! Well, almost), and now I’m able to provide high quality services to you with my fully trained and wildly talented staff.
We specialize in a number of bomb services: hair color, blowouts, styling, braiding, layered cuts, short hair, gossip, and sometimes one of our employees even brings her dog in. What more could you want! If any of this sounds like your vibe, check us out. Book an appointment through our Instagram, TikTok, or website to start collab-ing on your hot new look. We promise you won’t regret it!”
New hairstylists may not have the years of experience to back up their bios, but they can still pack a punch into their blurb.
“Hi, I’m [Stylist Name], and I’m a freelance hairstylist fresh out of cosmetology school—but don’t let that scare you. I’ve been honing my craft ever since I decided to pursue hairstyling as my career, and have worked hard to make sure I’m at the top of my game. My lack of experience has only driven me further to succeed, as my focus is building the right skillset and client base to eventually start my own salon.
When you book an appointment with me, you and I work together every step of the way to ensure you end up with the look of your dreams. I provide quality, affordable haircuts, and can work on heads of all ages. If you’re looking for someone like me, I’m looking for you too! Contact me on my website to set up your appointment today, or reach out through social media or my email (address) if you have any other questions. Thank you!”
Your bio is an important part of selling yourself and your salon services. Attracting new clients through your passion and expertise makes it that much easier to grow your business and expand your brand. Along with the quality of care you provide, the right bio can also help set you on a path to success.
GlossGenius offers new hairstylists and salon moguls alike the chance to take their business to the next level. With GlossGenius, you can handle your business like a pro. Take advantage of our Client Management services to ensure your customers are always satisfied, and check out features like Online Booking , Inventory Management , Marketing , Finances , and Point Of Sale to help drive and manage your daily operations.
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Learn how to write a concise and effective short bio for your personal or professional profile. See examples of different types of short bios and get tips on what to include and how to choose a voice.
Learn how to write a concise and informative short bio for different purposes and platforms. See examples of formal and casual bios, tips for optimizing them, and templates to follow.
Learn how to write a professional bio that showcases your skills, achievements, and personality. Find 80+ free templates and examples for different purposes and platforms.
Learn how to write a short bio that summarises your professional background and achievements. See 40 examples of two-sentence bios for different occupations and situations.
Learn how to write a concise, informative, and interesting short bio for your professional profile. See examples and templates of short bios for different industries and purposes.
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Here are just four to consider: 1. About pages: You might work for yourself or for a different company, but odds are your own business or whichever one you work for has a digital presence. You can add a short bio to an "About Me" page on your personal website or to the about page for a company website. 2.
Learn how to introduce yourself to potential employers, clients and peers with a concise and effective bio. Follow the steps to describe your job, accomplishments, values, life and CTA, and see examples from UC San Diego Extended Studies.
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Learn how to write a short and concise bio that introduces yourself, your role, your achievements, your values and your interests. Use this guide and template to create a bio for your website, social media or brand.
Learn how to write a short bio that showcases your skills, qualifications, and achievements. See examples from different industries and platforms, such as LinkedIn, Twitter, and Medium.
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Learn how to write a short bio that showcases your skills, education, and accomplishments for different purposes and platforms. See examples of bios for social media, company websites, resumes, and professional websites.
First-person writing involves using pronouns like "I," "me," and "my". Third-person writing is when you avoid using personal pronouns and stick to possessive pronouns or possessive adjectives like "he," "she," "his," and "her". It all depends on your audience. You'd choose to write your short professional bio in the first person if ...
Use these examples as inspiration to write your own short bio. These will help you get a feel for what it should sound like. Examples of short bios: Example 1 "Joan Martin is an Office Management Specialist who has over ten years of experience working to better the overall organization of a Fortune 500 company.
Learn how to write a short and effective bio for different platforms and purposes with these 20 examples. See how to use emojis, third person, storytelling, and more to showcase your skills and personality.
Learn how to write a bio for you or your business with templates and examples. Find out the benefits, uses, and tips of short professional bios for different platforms and purposes.
2. Introduce yourself… like a real person. This is one of the most important pieces of understanding how to write a personal biography. Always start with your name. When many people start learning how to write a bio, they skip this important part. People need to know who you are before they learn what you do.
Here's how to build your main bio. There are several ways to write a professional bio, but one of the easiest is to use the 5-paragraph structure that's common in personal essays: introduction, body, and conclusion. Writing it in the third person is standard and often viewed as more formal and professional, but some opt for the first person ...
1. Identify the bio's purpose and gather information. Good news — if you followed along in the previous section, then you've already arrived at this step. Knowing why you're writing the bio, who you expect to read it, and how you want to present yourself to that reader is important to the bio writing process. 2.
Avoid irrelevant details or long-winded explanations. Highlight your accomplishments: Use specific examples to demonstrate your skills and expertise. Use a professional tone: Your bio should be written formally, reflecting your professionalism. Use keywords: Incorporate relevant keywords that reflect your area of expertise to help your bio ...
45 Biography Templates & Examples (Personal, ...
A guide to writing a professional hair stylist bio, including why they're important, tips, and hair stylist bio examples to inspire your own. how it works . BUILD A CLIENT EXPERIENCE. ... we're here to guide you through writing a short-but-sweet bio that can show off what you can do. Read on for a collection of hairstylist bio ideas to help ...