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30 Examples: How to Conclude a Presentation (Effective Closing Techniques)

By Status.net Editorial Team on March 4, 2024 — 9 minutes to read

Ending a presentation on a high note is a skill that can set you apart from the rest. It’s the final chance to leave an impact on your audience, ensuring they walk away with the key messages embedded in their minds. This moment is about driving your points home and making sure they resonate. Crafting a memorable closing isn’t just about summarizing key points, though that’s part of it, but also about providing value that sticks with your listeners long after they’ve left the room.

Crafting Your Core Message

To leave a lasting impression, your presentation’s conclusion should clearly reflect your core message. This is your chance to reinforce the takeaways and leave the audience thinking about your presentation long after it ends.

Identifying Key Points

Start by recognizing what you want your audience to remember. Think about the main ideas that shaped your talk. Make a list like this:

  • The problem your presentation addresses.
  • The evidence that supports your argument.
  • The solution you propose or the action you want the audience to take.

These key points become the pillars of your core message.

Contextualizing the Presentation

Provide context by briefly relating back to the content of the whole presentation. For example:

  • Reference a statistic you shared in the opening, and how it ties into the conclusion.
  • Mention a case study that underlines the importance of your message.

Connecting these elements gives your message cohesion and makes your conclusion resonate with the framework of your presentation.

30 Example Phrases: How to Conclude a Presentation

  • 1. “In summary, let’s revisit the key takeaways from today’s presentation.”
  • 2. “Thank you for your attention. Let’s move forward together.”
  • 3. “That brings us to the end. I’m open to any questions you may have.”
  • 4. “I’ll leave you with this final thought to ponder as we conclude.”
  • 5. “Let’s recap the main points before we wrap up.”
  • 6. “I appreciate your engagement. Now, let’s turn these ideas into action.”
  • 7. “We’ve covered a lot today. To conclude, remember these crucial points.”
  • 8. “As we reach the end, I’d like to emphasize our call to action.”
  • 9. “Before we close, let’s quickly review what we’ve learned.”
  • 10. “Thank you for joining me on this journey. I look forward to our next steps.”
  • 11. “In closing, I’d like to thank everyone for their participation.”
  • 12. “Let’s conclude with a reminder of the impact we can make together.”
  • 13. “To wrap up our session, here’s a brief summary of our discussion.”
  • 14. “I’m grateful for the opportunity to present to you. Any final thoughts?”
  • 15. “And that’s a wrap. I welcome any final questions or comments.”
  • 16. “As we conclude, let’s remember the objectives we’ve set today.”
  • 17. “Thank you for your time. Let’s apply these insights to achieve success.”
  • 18. “In conclusion, your feedback is valuable, and I’m here to listen.”
  • 19. “Before we part, let’s take a moment to reflect on our key messages.”
  • 20. “I’ll end with an invitation for all of us to take the next step.”
  • 21. “As we close, let’s commit to the goals we’ve outlined today.”
  • 22. “Thank you for your attention. Let’s keep the conversation going.”
  • 23. “In conclusion, let’s make a difference, starting now.”
  • 24. “I’ll leave you with these final words to consider as we end our time together.”
  • 25. “Before we conclude, remember that change starts with our actions today.”
  • 26. “Thank you for the lively discussion. Let’s continue to build on these ideas.”
  • 27. “As we wrap up, I encourage you to reach out with any further questions.”
  • 28. “In closing, I’d like to express my gratitude for your valuable input.”
  • 29. “Let’s conclude on a high note and take these learnings forward.”
  • 30. “Thank you for your time today. Let’s end with a commitment to progress.”

Summarizing the Main Points

When you reach the end of your presentation, summarizing the main points helps your audience retain the important information you’ve shared. Crafting a memorable summary enables your listeners to walk away with a clear understanding of your message.

Effective Methods of Summarization

To effectively summarize your presentation, you need to distill complex information into concise, digestible pieces. Start by revisiting the overarching theme of your talk and then narrow down to the core messages. Use plain language and imagery to make the enduring ideas stick. Here are some examples of how to do this:

  • Use analogies that relate to common experiences to recap complex concepts.
  • Incorporate visuals or gestures that reinforce your main arguments.

The Rule of Three

The Rule of Three is a classic writing and communication principle. It means presenting ideas in a trio, which is a pattern that’s easy for people to understand and remember. For instance, you might say, “Our plan will save time, cut costs, and improve quality.” This structure has a pleasing rhythm and makes the content more memorable. Some examples include:

  • “This software is fast, user-friendly, and secure.”
  • Pointing out a product’s “durability, affordability, and eco-friendliness.”

Reiterating the Main Points

Finally, you want to circle back to the key takeaways of your presentation. Rephrase your main points without introducing new information. This reinforcement supports your audience’s memory and understanding of the material. You might summarize key takeaways like this:

  • Mention the problem you addressed, the solution you propose, and the benefits of this solution.
  • Highlighting the outcomes of adopting your strategy: higher efficiency, greater satisfaction, and increased revenue.

Creating a Strong Conclusion

The final moments of your presentation are your chance to leave your audience with a powerful lasting impression. A strong conclusion is more than just summarizing—it’s your opportunity to invoke thought, inspire action, and make your message memorable.

Incorporating a Call to Action

A call to action is your parting request to your audience. You want to inspire them to take a specific action or think differently as a result of what they’ve heard. To do this effectively:

  • Be clear about what you’re asking.
  • Explain why their action is needed.
  • Make it as simple as possible for them to take the next steps.

Example Phrases:

  • “Start making a difference today by…”
  • “Join us in this effort by…”
  • “Take the leap and commit to…”

Leaving a Lasting Impression

End your presentation with something memorable. This can be a powerful quote, an inspirational statement, or a compelling story that underscores your main points. The goal here is to resonate with your audience on an emotional level so that your message sticks with them long after they leave.

  • “In the words of [Influential Person], ‘…'”
  • “Imagine a world where…”
  • “This is more than just [Topic]; it’s about…”

Enhancing Audience Engagement

To hold your audience’s attention and ensure they leave with a lasting impression of your presentation, fostering interaction is key.

Q&A Sessions

It’s important to integrate a Q&A session because it allows for direct communication between you and your audience. This interactive segment helps clarify any uncertainties and encourages active participation. Plan for this by designating a time slot towards the end of your presentation and invite questions that promote discussion.

  • “I’d love to hear your thoughts; what questions do you have?”
  • “Let’s dive into any questions you might have. Who would like to start?”
  • “Feel free to ask any questions, whether they’re clarifications or deeper inquiries about the topic.”

Encouraging Audience Participation

Getting your audience involved can transform a good presentation into a great one. Use open-ended questions that provoke thought and allow audience members to reflect on how your content relates to them. Additionally, inviting volunteers to participate in a demonstration or share their experiences keeps everyone engaged and adds a personal touch to your talk.

  • “Could someone give me an example of how you’ve encountered this in your work?”
  • “I’d appreciate a volunteer to help demonstrate this concept. Who’s interested?”
  • “How do you see this information impacting your daily tasks? Let’s discuss!”

Delivering a Persuasive Ending

At the end of your presentation, you have the power to leave a lasting impact on your audience. A persuasive ending can drive home your key message and encourage action.

Sales and Persuasion Tactics

When you’re concluding a presentation with the goal of selling a product or idea, employ carefully chosen sales and persuasion tactics. One method is to summarize the key benefits of your offering, reminding your audience why it’s important to act. For example, if you’ve just presented a new software tool, recap how it will save time and increase productivity. Another tactic is the ‘call to action’, which should be clear and direct, such as “Start your free trial today to experience the benefits first-hand!” Furthermore, using a touch of urgency, like “Offer expires soon!”, can nudge your audience to act promptly.

Final Impressions and Professionalism

Your closing statement is a chance to solidify your professional image and leave a positive impression. It’s important to display confidence and poise. Consider thanking your audience for their time and offering to answer any questions. Make sure to end on a high note by summarizing your message in a concise and memorable way. If your topic was on renewable energy, you might conclude by saying, “Let’s take a leap towards a greener future by adopting these solutions today.” This reinforces your main points and encourages your listeners to think or act differently when they leave.

Frequently Asked Questions

What are some creative strategies for ending a presentation memorably.

To end your presentation in a memorable way, consider incorporating a call to action that engages your audience to take the next step. Another strategy is to finish with a thought-provoking question or a surprising fact that resonates with your listeners.

Can you suggest some powerful quotes suitable for concluding a presentation?

Yes, using a quote can be very effective. For example, Maya Angelou’s “People will forget what you said, people will forget what you did, but people will never forget how you made them feel,” can reinforce the emotional impact of your presentation.

What is an effective way to write a conclusion that summarizes a presentation?

An effective conclusion should recap the main points succinctly, highlighting what you want your audience to remember. A good way to conclude is by restating your thesis and then briefly summarizing the supporting points you made.

As a student, how can I leave a strong impression with my presentation’s closing remarks?

To leave a strong impression, consider sharing a personal anecdote related to your topic that demonstrates passion and conviction. This helps humanize your content and makes the message more relatable to your audience.

How can I appropriately thank my audience at the close of my presentation?

A simple and sincere expression of gratitude is always appropriate. You might say, “Thank you for your attention and engagement today,” to convey appreciation while also acknowledging their participation.

What are some examples of a compelling closing sentence in a presentation?

A compelling closing sentence could be something like, “Together, let’s take the leap towards a greener future,” if you’re presenting on sustainability. This sentence is impactful, calls for united action, and leaves your audience with a clear message.

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How to End a Presentation (+ Useful Phrases)

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Table of Contents

Most people are aware of the power of first impressions.

However, our appearance and the first words we utter are only one part of the impact we have on others.

Arguably, the final words we exchange during an interaction can have an even more lasting effect . And that applies to public speaking, too.

Obviously, the way you introduce yourself and the topic you’ll be discussing is important.

However, the end of a presentation should also be recognized as a crucial part of the experience .

With that in mind, this article will walk you through some:

  • Things you should consider before drafting your conclusion,
  • Tips for ending a presentation memorably,
  • Mistakes you should avoid, and
  • Phrases you can use to wrap up your speech.

But, before we discuss how to end a presentation, let’s establish why having an impactful conclusion is so essential.

How to end a presentation - cover

Why is it important to have an impactful ending for your presentation?

In our article about starting a presentation , we explained how the steps of the motivated sequence framework correspond to the structure of the average presentation or speech.

As we have established, the introduction of a presentation mirrors the first step of that model. That means that one of its main goals is to get the listeners’ attention .

The central part of the speech, or the body , corresponds to the second, third, and fourth steps of the motivated sequence framework. In other words, it has to:

  • Introduce the audience’s need (or identify a problem the listeners are having),
  • Offer a way to satisfy (or resolve) that need, and
  • Help the listeners visualize the successful implementation of the speaker’s solution.

Having checked off these points, we arrive at the conclusion , i.e., the subject of this article.

That stage of a presentation corresponds to the final step of the motivated sequence model — which consists of the call to action .

So, the conclusion of a presentation allows the speaker to drive their point home and nudge the audience toward performing a specific action.

However, that’s not the only purpose of a conclusion.

According to the authors of Business Communication: Process & Product , the final section of a presentation should achieve 3 goals . It should:

  • Summarize the main themes of the presentation,
  • Leave the audience with a specific and noteworthy takeaway (i.e. propose a specific course of action), and
  • Include a statement that allows the speaker to leave the podium (or pass the mic) gracefully.

Above all, the ending of a presentation should be memorable , akin to the punchline of a joke.

Having said that, let’s talk about some factors you should consider as you’re writing the conclusion of your speech.

Things to consider before crafting the conclusion of your presentation

If you’re trying to figure out how to end a presentation, knowing the goals of a conclusion should help.

However, those objectives are only one part of the puzzle. To get the others, you should also consider:

  • Your audience’s demographic breakdown,
  • The general purpose of your presentation ,
  • The specific purpose of your presentation , and
  • Your thesis statement .

With that in mind, let’s see how each of these factors can help you develop an impactful conclusion for your presentation.

Factor #1: The demographic breakdown of the audience

As we have noted in our article about starting presentations, understanding the demographic breakdown of one’s audience is a crucial part of drafting a speech .

After all, the audience affects all of the choices we make — from the way we present ourselves to the vocabulary and the supporting materials we use during our presentations.

In our quest to learn more about the effect an audience can have on a presentation, we spoke to Persuasion Strategist Juliet Huck .

Having spent a significant portion of her professional career preparing people to take the witness stand, Huck knows a thing or two about adjusting one’s messaging to fit the preferences of one’s audience. She says:

Juliet Huck

“[The] ending [of] every presentation should be different and always based on the background of your audience. This should not be a blanket statement.  It also depends on if you are educating your audience or persuading them to make a decision in your favor.  You must do the homework on your audience prior to giving a presentation and end by leading them to your desired conclusion by giving them a conclusion they can relate to.”

But, if you’re not entirely sure how to take your audience into account when drafting your conclusion, consider the following questions:

  • How will your audience connect to the topic you’re discussing?
  • How can you relate the information you’re sharing to the listeners’ needs?
  • What would make your audience think back on your presentation in positive terms?
  • What would be the most effective way to get your point across to this specific audience?

Knowing whether your audience is friendly, neutral, uninterested, or hostile will also help you adjust your approach.

If nothing else, it’ll tell you whether you should stick to the facts or feel free to deliver a more casual or rousing speech.

Examples of different audience breakdowns

In our article about starting a presentation, we demonstrated our tips through 3 fictional speakers. So, let’s use the same presenters to illustrate this point.

  • Nick Mulder is talking about the dangers of phishing. He introduced himself as the head of the security department. So, we can assume that he’s speaking to an audience of fellow employees, perhaps even through video conferencing software. Therefore, he was addressing an internal problem the company was having in front of a fairly receptive audience.
  • Joan Miller is talking about how artificial intelligence is changing the future of the marketing industry. In her introduction, she mentioned having over four decades of experience in marketing. Consequently, we can infer that she’s speaking to an audience of marketing specialists who were previously unaware of her credentials.
  • Milo Green is talking about employee retention. In his introduction, he indicated that the audience may know him as the founder of Green & Co. So, he’s probably famous enough to be recognized by at least a portion of his audience. Between that and the subject of his presentation, we can assume that he’s talking to the upper management of other companies.

From our examples, we can see how the identity of the speaker and their level of familiarity with the listeners might affect the way they prepare their presentations .

Factor #2: The general purpose of your presentation

Understanding the general purpose of a speech brings you one step closer to knowing how to end a presentation.

According to the authors of Communicating at Work , most presentations can be sorted into one of 3 categories based on that factor. In that regard, your presentation could be:

  • Informative , aiming to expand the listeners’ knowledge and/or help them acquire a specific skill,
  • Persuasive , with the goal of changing the listeners’ opinions or encouraging them to behave a certain way, or
  • Entertaining , which is good for getting the audience to relax and look forward to upcoming speakers or events.

The general purpose of your presentation will naturally affect your conclusion because it will change what you choose to emphasize.

💡 Pumble Pro Tip

The basic goal of your presentation could correspond with the type of presentation you’re giving. To learn more about presentation types and styles, check out this article:

  • Presentation types and styles explained

Examples of defining the general purpose of a presentation 

Let’s see how our imaginary presenters would define the general purpose of their presentations.

  • The general purpose of our phishing expert’s presentation is informative . The speaker’s primary goal is to teach his coworkers how to recognize and defend themselves against phishing attempts.
  • Our marketing expert’s presentation is persuasive . She wants to change her listeners’ minds and make them more open to using AI in their marketing campaigns.
  • The last speaker’s presentation about employee retention is also persuasive . After all, the speaker is attempting to show his listeners how they can increase the employee retention rate at their own companies. However, depending on the circumstances surrounding the speech, it could also take on some entertaining qualities.

Factor #3: The specific purpose of your presentation

The specific purpose of a presentation is essentially the outcome you’re looking to achieve with your speech. Defining this goal will require you to know the answers to the following questions :

  • Who do you want to influence?
  • What do you want them to think or do?
  • How, when, and where do you want them to do it?

Ideally, the specific goal you come up with should be realistic and highly specific .

To that end, the authors of Communicating at Work recommend setting measurable goals . So, for example, instead of thinking: “ I want to get approval for my project. ”,

“I want my manager to let me set aside one day per week to work on this project. I also want them to let me ask one or two other people to help me with it.”

Having this kind of goal in mind will help you figure out how to wrap up your presentation.

Examples of defining the specific purpose of a presentation

So, how would our 3 speakers specify the desired outcomes of their presentations in measurable terms? Let’s see:

“I want the people in my company to understand the dangers of phishing attacks. They should learn the exact steps they need to take when they see a suspicious email in their inbox.”
“I want these marketing experts to be more knowledgeable about the way artificial intelligence works right now and understand how they can incorporate that software into their professional practice.”
“I want managers and HR professionals to know how they can make their companies a better place to work so they can keep their employee retention rate high.”

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Factor #4: Your thesis statement

Ultimately, defining the general and specific goals of your presentation is a great way to keep yourself on track when crafting your speech.

However, the audience doesn’t need to know those goals.

Instead, they can hear your thesis statement — a summary of your overall message .

You can treat this statement as the throughline of your presentation. It will appear at least once in the introduction, followed by a few repetitions throughout the body of the presentation.

Finally, you’ll also want to include that same idea in your conclusion at least once.

In addition to keeping you, as the speaker, grounded, that repetition also keeps your audience from wondering what your presentation is about .

Examples of defining the thesis statement of a presentation

So, what would a thesis statement look like in practice? Let’s hear it from our fictional presenters:

“Identifying and reporting phishing emails will save the company’s information and money in the long term.”
“Right now, artificial intelligence isn’t as advanced as people think it is. However, we can still use it for marketing purposes as long as we make sure the process doesn’t begin and end with AI.”
“Improving your employee retention rate makes employees more engaged with their work and saves the company time and money that would otherwise go to training new personnel.”

How to end a presentation with a bang: 10 tips + examples

Now that we know why having an impactful conclusion is so crucial, it’s time to find the right way to achieve your goals.

To that end, we have highlighted 10 tips that might help you wrap up your presentation .

  • Reiterate the key points and your core message.
  • Mirror your opening statement.
  • Elicit a response.
  • Engage the audience.
  • Call to action.
  • Hand out materials.
  • Acknowledge your contributors.
  • Provide contact information.
  • Thank the audience.
  • Ask for feedback.

Of course, many of these methods we’ll discuss can be combined. However, your choices may be limited depending on the factors we have previously mentioned.

Tip #1: Reiterate the key points and your core message

Making sure the audience remembers your main points is one of the most important objectives your conclusion should accomplish.

With that in mind, you should dedicate some time at the end of your speech to reinforcing what you were trying to say throughout your presentation.

Take it from Mark Beal , Assistant Professor of Professional Practice, Communication, at Rutgers University:

Mark Beal

“Every presentation should deliver and consistently reinforce three key message points. Most audience members will not recall more than three messages. Some may only recall one or two. With that [in mind], an engaging and effective presentation should conclude with the three messages the presenter wants the audience to take away.”

In essence, you’ll want to summarize your presentation by reiterating up to 3 key points and then repeating your thesis statement.

You could even translate this tip to your presentation slides. As Juliet Huck says:

“Your last slide should always draw your audience to your desired conclusion. [It] should be your billboard message , as we remember 70% of what we see and 20% of what we hear.”

We can see what that might look like through the example of our imaginary presentation on the dangers of phishing, below.

The final slide of a presentation about phishing

Tip #2: Mirror your opening statement

According to the authors of Communicating at Work , splitting a narrative between the introduction and the conclusion of your presentation is a good way to keep your audience’s attention.

Assistant Professor of Rhetorical Communication at the State University of New York, Dr. Lee M. Pierce , agrees:

Dr. Lee M. Pierce

“Psychological closure is looping back to the beginning to give the audience a sense of a closed circle. Don’t add new information in the conclusion, just tie the presentation up with a bow. [For example,] I always customize my closings based on the opening of the speech. During a TEDx Talk on Beyoncé’s ‘Formation,’ I began by walking out to the introduction to the song, and then I ended by walking off to the end of the song.”

The above quote demonstrates that this tip can be useful no matter which method you used to start your presentation .

You can use it to put a new spin on a statistic you shared in the introduction, give a story you told a different ending, or finish the punchline of a joke you started with.

Overall, coming back to the theme you introduced at the beginning of your speech should make your presentation seem more complete and intentional .

Phrases you can use to reflect the introduction of your presentation in the conclusion

With all that being said, let’s see how our imaginary speakers would mirror the opening lines of their presentations in their conclusion.

Having started with a phishing statistic, our first speaker might say:

“Going back to the number we started with, remember that the Anti-Phishing Working Group has recorded 1,270,883 individual phishing attacks in the third quarter of 2022 — and that number is always on the rise. Luckily, you now have all the information you need to avoid becoming a part of that statistic.”

Our second speaker would have announced her plans to survey her listeners at the beginning of her presentation. In her conclusion, she might say:

“At the beginning of my presentation, I asked you to answer a quick survey on whether you’d be willing to work with AI. If you look back at your phones, you’ll see a different link in the #general channel on Pumble . Let’s see if this talk has managed to sway some opinions!”

group presentation ending

Lastly, our final speaker might refer back to a humorous statement he made about chaining one’s employees to their desks to ensure that employee retention rates stay high.

“Once you start making your company a better place to work, your employees will happily perform their daily tasks — without being glued to their desks.”

Tip #3: Elicit a response

Making an audience experience strong emotions is always a good thing, but especially as the presentation comes to a close.

Putting the listeners in a contemplative mood or, even better, a cheerful one, means that they’ll be more likely to remember you and the points you made after your presentation ends.

On top of that, concluding your presentation in this manner would allow you to step off the stage gracefully, which is one of the main goals your conclusion should accomplish.

Now, depending on the type of presentation you’re delivering and, indeed, your style of presenting, you could elicit a response by:

  • Ending with a short but powerful statement ,
  • Asking a thought-provoking rhetorical question ,
  • Relying on an impactful statistic or a quote , or even
  • Inserting a funny picture or a meme on your final presentation slide.

Any one of these methods could help you solidify yourself and your message in the minds of the audience.

Phrases you can use to elicit a response from the audience

So, how would our 3 presenters try to get a response from their audiences? Well, they might use the following statements.

“Ultimately, the best defense against phishing attacks is human intelligence. You, alone, can ensure that your information remains secure by implementing the checklist I’ve shared today.”
“So, let me ask you again. Would you be willing to incorporate AI into your marketing campaign?”
“Hey, if the conditions you’re offering to your employees are good enough — there’s no need to keep them glued to their desks.”

group presentation ending

Tip #4: Engage the audience

As we’ll discuss later on, having a Q&A session at the end of your presentation doesn’t always pan out the way you want it to.

Even so, getting your audience — or at least a few select listeners — to verbally respond to you can go a long way toward making you seem like a more engaging speaker.

Still, you can’t implement this tip without a strategy. You want to lead your audience to a certain type of response .

Professional speaker, career change consultant, and host of the Career Relaunch® podcast, Joseph Liu , had this to say:

Joseph Liu

“I often invite attendees to share what action they’re going to take amongst the potential ones I’ve covered throughout the presentation or to at least commit to taking some sort of action.”

Speaker, author, and editorial producer at CNN, Nadia Bilchik , agrees:

Nadia Bilchik

“If time allows, I always ask participants to share their biggest takeaway.”

The quote above also highlights the importance of being aware of the time as you are concluding a presentation — which is another thing we’ll talk about later.

For now, we’ll just boil this tip down to the following statement: if possible, try to make people verbalize or at least think about the knowledge they’re taking away from your speech .

Phrases you can use to engage the audience

Going back to our imaginary speakers, let’s see how this tip might work in practice.

“As we approach my conclusion, I’d like for us to reflect on everything we’ve learned here today. So, let me turn the spotlight on you all. Does anyone remember how to recognize a phishing email without opening it?”
“Now, I’m sure everyone here has some idea of how they might incorporate AI into their next marketing campaign. Is anyone willing to share their strategy?”
“Alright! Pop quiz time — don’t worry, I won’t grade you. Can you all shout out the main 3 ways to increase employee retention? Number 1?”

Tip #5: Call to action

Once you have finished reiterating your core message and making sure you have your audience’s attention, you need to be able to direct the listeners to the next step.

As Michelle Gladieux , author of Communicate with Courage and President of Gladieux Consulting, an employee coaching provider, would put it:

Michelle Gladieux

“What can the audience DO with the information you’ve shared? Suggest a positive, fruitful next step or, even better, suggest several, and let your presentation participants choose among options that have panned out well for others.”

In her workshops, Gladieux says:

“We ask participants to document at least one goal for behavior change that is specific, measurable, and time-based, and take a bonus step of inviting them to name one person they’ll tell about their goal for added accountability.”

According to the authors of Communicating at Work , there are 2 ways to deliver a call to action at the end of your presentation. Namely, you can either phrase it as:

  • An appeal or a question (e.g. “If any of this sounds interesting, you can learn more by signing up for our newsletter through the link on the screen behind me.” ), or
  • A challenge or a demand (e.g. “Now, you can keep doing what you’re doing and getting lackluster results. Or, you can sign up for our newsletter to receive tips that will help you upgrade your strategy.” ).

As always, your choice will depend on the factors we have listed at the top of this article.

Phrases you can use to call the audience to action

Let’s see what our fictional speakers’ calls to action might look like.

“Remember, even if you happen to open a phishing email, you’ll be able to deal with it easily by forwarding it to this email address. That’s the main thing you need to remember from this talk.”
“I bet many of you could come up with even more creative ways to incorporate AI into your marketing campaigns. So, how about this: if you fill out the form I’m about to send you, I’ll check in with you in about three months. Those of you who succeed in using AI in a meaningful way will get a chance to share your insights on this very stage next year!”
“I have a challenge for those of you who are ready to meet me at my level. I want you to sign a pledge, promising to boost your employee retention rate by 10% in the next year. We had a similar experiment at one of my talks a couple of years back, and even I was surprised by the results.”

If you decide to accompany this part of your speech with a call to action slide, keep Juliet Huck’s advice in mind:

“A call to action slide is not always persuasive. Persuasion is not a call to action — it is a directed action. To ‘call’ means someone can say no, but to ‘persuade’ [is to] direct your audience to your desired conclusion based on a number of steps.”

In effect, that means that your call to action should be the final step of your persuasion strategy.

You should start building to that desired outcome well before you get to the end of your presentation.

Tip #6: Hand out materials

The ending of a presentation is the perfect time to give the audience a keepsake of your speech .

But, keep in mind that a memento doesn’t have to be a physical item. As Michelle Gladieux would say:

“I like to direct my audiences to free downloadable resources on our website for those who want to continue their personal and professional growth as leaders and communicators.”

So, sharing resources through email or a business messaging app would work just as well.

Of course, you don’t have to hold off until the conclusion of your presentation to give your audience something to remember you by. Gladieux also shared a method she used in her workshops: 

“[Most of our] participants have our high-quality original workbooks in hand during the presentation and available later as a tangible resource. Folks add notes, take short assessments, and work on case studies when we teach using workbooks. If we use presentation slides, we keep the content as engaging visually as possible and short on words.”

If your budget allows you to do something similar, that might be a good way to make the audience remember you.

Phrases you can use before handing out materials

In the scenarios we have conjured up, the speakers might introduce their additional materials like so.

“If you’re interested in learning more about phishing and how you can defend yourself from future attacks, you’ll find more information by following the link on the screen.”
“Now, at this point, I see that my associates have already started delivering some additional materials and miscellaneous goodies to you. I hope you’ll use them to workshop further ideas for using AI in your marketing strategies.”
“I’ll go ahead and forward these presentation slides as well as some additional resources for improving employee retention to you all.”

The third speaker uses the team communication app, Pumble, to share additional resources

If you’re looking for a convenient way to deliver additional resources to the attendees of your speech, Pumble is a great option. This article offers some practical tips for using business messaging software for educational purposes — including online conferences:

  • Using Pumble for teaching and learning  

Tip #7: Acknowledge contributors

If you’re delivering a business presentation as a representative of a team or a department, you can also use the final moments of your speech to acknowledge everyone who worked on the presentation with you.

On the one hand, you could simply thank your team in general terms and leave it at that.

Alternatively, you could highlight the individual contributions of specific team members if you want to make sure their effort doesn’t go unnoticed.

Phrases you can use to acknowledge your contributors

Here’s how our fictitious presenters might acknowledge the people who helped them create their presentations:

“Before I sign off, I’d like to take a moment to thank Jill and Vanessa from the security team, who helped me compile the data and create the slides you just saw.”
“Finally, I’d like to acknowledge that this presentation wouldn’t be half as informative without the experts who helped me understand the technical side of AI.”
“Now, let’s all give it up for my wonderful team, who helped me organize this lecture.”

Improve communication and collaboration for increased team efficiency with Pumble.

Tip #8: Provide contact information

Business presentations often double as networking opportunities , both for presenters and for audience members.

With that in mind, you might want to put your contact information on one of your closing slides.

For one, doing so would show the audience how they can get in touch with you after your presentation ends. After all, they may have additional questions or even interesting business opportunities for you.

On top of that, putting your contact information on the last slide is also a good way to remind the audience of your name and credentials .

For that reason, our second imaginary speaker might have “Joan Miller — Chief Marketing Officer at Happy Media” on her final slide.

Phrases you can use to provide contact information

So, how would our presenters encourage their audience to keep in touch? Well, they might say: 

“I’m always happy to answer any of your security or phishing-related questions on Pumble. You’ll find me by clicking the plus sign next to the direct messages section and searching my name, Nick Mulder.”
“If you all have any follow-up questions for me or one of the AI experts I’ve spoken to, you’ll find all of our contact information on this slide.”
“If you want to stay up to date on Green & Co’s latest news, follow us on LinkedIn.”

The first speaker asked his coworkers to contact him through direct messages on the business communication app, Pumble 

Tip #9: Thank the audience

Many presenters find a way to incorporate a “ thank you ” slide at the end of their presentations.

If you want to express your appreciation to your audience members , you could do the same thing.

However, as we’ll soon discuss, many of the experts we’ve spoken to would advise against having pointless visuals at the end of your presentation.

After all, you want to leave the audience with something memorable to take away from your speech.

Still, if you want to thank the audience, you could always make that final slide serve multiple functions .

For example, a “thank you” slide can also contain the speaker’s contact information, as well as additional resources.

group presentation ending

This example “thank you” slide above features a QR code (you can create one using a QR code generator ) leading to more resources — it prompts the audience to find the speaker on various social media platforms.

Tip #10: Ask for feedback

Lastly, some speakers might benefit from knowing what the audience thinks about their delivery and other aspects of their presentation.

That’s why some of the experts we’ve spoken to suggest that conducting a brief survey of the audience could be a good activity to end a presentation with.

Rutgers University professor, Mark Beal, says that:

“Offering audience members the opportunity to take a concise survey at the conclusion of a presentation will result in valuable insights that will inform how to consistently evolve and improve a presentation. […] We use the last few minutes of seminars to allow participants to answer a few questions about what was most useful in our content and delivery, and what, in that individual’s opinion, could improve.”

Michelle Gladieux is also an advocate for audience surveys, saying:

“I’ve delivered thousands of training workshops and keynotes and never miss an opportunity to ask for feedback formally (in writing), informally (in conversation), or both. As you might guess, I advise every presenter reading this to do the same.”

You could encourage this type of feedback by:

  • Asking attendees to share their thoughts on your presentation after you step off the stage,
  • Setting up a notebook near the door and asking people to jot down their thoughts as they exit,
  • Having a suggestion box for hand-written feedback notes, or
  • Creating an anonymous survey online and linking to it on your presentation slides.

Most presenters nowadays tend to rely on technology to compile audience feedback, but the method you use will depend on the circumstances surrounding your presentation.

If you’ve never had to ask for feedback before, you might find this article interesting:

  • How to ask your manager for feedback  

The worst ways to end a presentation

Having gone through the best practices for concluding a presentation memorably, we also wanted to know what are some of the mistakes speakers should avoid as they reach the end of their speech.

The experts we have spoken to have identified 5 of the worst ways to end a presentation :

  • Overloading your final slide.
  • Settling for a lackluster closer.
  • Ending with a Q&A session.
  • Not having time for any questions at all.
  • Going over your time.

So, let’s see what makes these mistakes so bad.

Mistake #1: Overloading your final slide

Overloading your presentation slides isn’t a mistake you can make only at the end of your presentation.

Professional speakers know that slides are only there to accompany your speech — they shouldn’t be the main event.

As Nadia Bilchik says:

Nadia Bilchik

“Slides are only there to support your message. Towards the end of the presentation, I may even stop the slideshow entirely and just have a black screen. At the very end of the presentation, my suggestion is to have a slide up with the next steps or a call to action.”

Dr. Lee M. Pierce also tends to use blank slides:

Dr. Lee M. Pierce

“I always end and begin with blank slides. As a speaker, you’re trying to build connection and rapport between you and the audience, not between the audience and your slide deck.”

Therefore, putting too much information onto a single slide can make the speaker seem unprepared, in addition to overwhelming the audience.

When in doubt, remember Kawasaki’s 10/20/30 rule :

  • No more than 10 slides per presentation,
  • Keep your presentations under 20 minutes, and
  • The text on your slides should never be smaller than 30-point font. 

Mistake #2: Settling for a lackluster closer

If your goal is to become a proficient speaker, you’ll have to stop using uninspired closers like:

  • “Well, I guess that’s it.”
  • “That’s pretty much all I had to say.”
  • “That’s about it from me. Can we get some applause?”

The audience will respond if you say something deserving of a response.

Instead of using these bland lines, remember Juliet Huck’s advice:

“Never end your presentation without closing the loop of your beginning theme and being specific when asking for your desire conclusion.”

As we have established, it’s best to conclude your speech by bringing back your thesis statement and key points.

Finishing with weak visuals is similarly offensive — and here we’re not just talking about presentation slides.

Remember, body language is an important component of our communication .

Fidgeting as your presentation comes to a close or slumping your posture as soon as you’re finished speaking won’t do.

As Michelle Gladieux would say:

“Never end a presentation seeming happy to be done, even if you are! Be certain you’re happy to be the presenter before you begin, or find someone else to do it.”

In other words, try not to show signs of anxiety during your presentation .

Maintain a confident demeanor for as long as you remain on stage or as long as you’re on camera, in the case of virtual meetings .

Mistake #3: Ending with a Q&A session

One of the experts we have spoken to, Nadia Bilchik, was particularly adamant about not ending presentations with Q&A sessions.

“Never ever end a presentation on a question-and-answer session. I have seen numerous presenters end by asking ‘Any questions?’ Too often there are no questions, and the presenter is left looking deflated and muttering ‘Thank you.’ [If there are] no questions, you can always say ‘A question I’m often asked is…’ or ‘Something I would like to reiterate is…’ Never end your presentation without your audience being clear about what they are expected to do with the information you have just shared.”

Adding that you can:

“Ask for questions, comments, and concerns, and only then end with a quick wrap-up. The goal is to end with your audience being clear on their next steps.”

Even if the listeners do have questions, there’s a good reason not to have a Q&A session at the very end of your presentation.

Namely, there’s always a chance that someone will ask a question that completely derails the conversation.

If you have the Q&A portion right before your conclusion, you’ll have time to reiterate your core message and proceed with a memorable closing statement .

For reference, you can ask for questions by saying:

“Before I close out this lecture, do you guys have any questions for me?”

Then, if there are no questions, you can still proceed to your conclusion without losing face. 

A Q&A session is one of the best ways to make your presentations more interactive — but it’s not the only way to go about it. To learn more, check out this article:

  • 18 Ways to make presentations more interactive and engaging

Mistake #4: Not having time for any questions at all

Ending with a Q&A session could be a problem — but, perhaps, not as big of a problem as not taking questions at all.

As Mark Beal would say:

“Not giving the audience the opportunity to participate in the presentation via a question and answer session is another ineffective way to end a presentation. Audiences want to have a voice in a presentation. They will be more engaged with the presentation content and recall it more effectively if given the opportunity to participate in the presentation and interact with the presenter.”

Dr. Lee M. Pierce adds:

“It’s always good to leave at least 15 minutes for questions. Leaving 5 minutes is annoying and pointless. Also, be prepared that the audience may not have questions or not feel comfortable just jumping in, so have some of your own questions ready to offer them. You can say something like, ‘Just to put it out there, if I were going to ask me a question, I’d ask…’ ”

Now, both Nadia Bilchik and Lee M. Pierce have mentioned phrases you can use if no one comes forth with a question.

You’ll notice that the sentences they have come up with will require you to consider the questions you may be asked ahead of time .

In addition to helping you create a better presentation, doing this will also allow you to answer any questions effortlessly.

Mistake #5: Going over your time

Last but not least, many of the professional speakers we have interviewed have stressed the importance of ending one’s presentation on time.

Michelle Gladieux said it best:

“The best way to end a presentation is ON TIME. Respect others’ time commitments by not running over. You can always hang around for a while to speak with people who have more to say or more to ask.”

Dr. Lee M. Pierce agrees:

“The worst thing you can do is run over time. If you were given 45 minutes for a presentation plus 15 minutes for Q & A, you should end at 45 minutes — better if you end at 35 or 40.”

Then again, according to Guy Kawasaki’s 10/20/30 rule, even going over the 20-minute mark could risk boring and alienating one’s audience.

Useful phrases for ending a presentation

In the course of our research, we’ve found many practical phrases one might use to wrap up a presentation.

We even had experts send in their suggestions. For example, Nadia Bilchik says:

“I always end with a very quick summary of the content, a definitive call to action, and a reiteration of the benefits to the audience. This is a superb model, and I have shared it with thousands of individuals who have found it immensely valuable. Use this as your framework: What I have looked at today… What I am asking you to do… The benefits are…”

Other phrases you might use at the end of your presentation include:

“To recap, we’ve discussed…”

“Throughout this presentation, we talked about…”

“In other words,…”

“To wrap up/conclude,…”

“In short, I’d like to highlight…”

“To put it simply,…”

“In conclusion…”

“In summary, the goal of my presentation…”

“If there’s one thing you take away from my presentation…”

“In bringing my presentation to a close, I wanted to…”

If you’d like to incorporate a call to action, you might say:

“I’m counting on you to…”

“After this presentation, I’d like to ask you to…”

“Please take a minute to…”

“Next time you (see a suspicious email), remember to (forward it to this email address).”

To end with a quote, you could say:

“Let me leave you with this quote…”

“That reminds me of the old saying…”

Lastly, more useful phrases include:

“Feel free to reach out if you have any questions.”

“For more information, head to the link on the screen.”

“Thank you for your time/attention.”

“I hope you found this presentation informative/useful/insightful.”

Remember: the last words you say should make it abundantly clear that your presentation has ended.

What should your final slide look like?

If you don’t want to leave your final slide blank as some of the experts we have talked to would recommend, there are other ways to fill that space.

Joseph Liu told us:

“I tend to make it very clear the presentation is coming to an end by having a slide that says, ‘Closing Thoughts’ or something to that effect. I recommend ending with a recap of your content, reconnecting with the initial hook you used at the start, and finally, some sort of call to action.”

Mark Beal has a similar formula for his closing slides, saying:

“The final slides of my presentation include: A slide featuring three key messages/takeaways, A question and answer slide to engage the audience at the conclusion in the same manner a presenter wants to engage an audience at the start of a presentation, and A final slide including the presenter’s contact information and a website address where they can learn more information. This slide can include a QR code that the audience can screenshot and access the presenter’s website or another digital destination.”

Between these two suggestions and the many examples we have included throughout our guide, you ought to have a clear picture of what your final slide might look like.

End your presentations with a bang on Pumble

Knowing how to end a presentation effectively is a skill like any other — you’re bound to get better through practice and repetition.

To get the most out of your presentations, make sure to give them on Pumble.

Pumble — a team communication and collaboration app — allows you to have the most interactive, efficient presentations thanks to:

  • The video conferencing feature that allows you to share your knowledge with a large group of people,
  • The screen sharing feature that allows you share your presentation,
  • The in-call message feature, to ensure your audience can participate (and send questions for the FAQ partition of the presentation, for example), and
  • The blur background feature, that ensures your audience’s attention is always on you and you alone.

Secure, real-time communication for professionals.

OlgaMilicevic

Olga Milicevic is a communication researcher and author dedicated to making your professional life a bit easier. She believes that everyone should have the tools necessary to respond to their coworkers’ requests and communicate their own professional needs clearly and kindly.

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6 Ways to Close Your Presentation With Style (& Tools to Use)

6 Ways to Close Your Presentation With Style (& Tools to Use)

Written by: Ashish Arora

how to start a presentation wide header

Picture this: You've just delivered an amazing presentation that had your audience hooked from the start. The excitement in the room is glaring as you reach the final moments of your presentations.

Now, it's time to close with a bang and leave a lasting impression.

The way you conclude your presentation holds immense power. That’s the defining moment that cements your message in the minds of your audience.

So how do you wrap up your presentation in a memorable way and leave your audience feeling inspired? That’s why we created this article to teach you how to end a presentation.

In this article, we're going to explore six awesome ways to close your presentation with style. These techniques will help you leave a lasting impact and make your audience go "Wow!"

Get ready to level up your presentation skills and charm your audience with these proven closing techniques.

Table of Contents

6 ways to close your presentation with style, tools to help you create a presentation, key phrases to end a presentation.

  • How to Start a Presentation
  • Top Presentation Mistakes to Avoid
  • How you end your presentation can make all the difference in solidifying your message and leaving your audience with a sense of purpose.
  • Level up your presentation skills and charm your audience with these proven closing techniques: include a strong call-to-action (CTA), don't end with a question and answer slide; conclude with a memorable quote, tell a story, summarize your main points and thank the audience.
  • Here are some ways you can start your presentation on a strong note: make a bold claim, give them the unexpected, pique curiosity, ask questions and tell a story.
  • Avoid these top presentation mistakes: lack of adequate presentation, being robotic, avoiding eye contact, starting and ending weak.
  • Visme, Prezi, Slidebean and Google Slides are four stand-out tools you can use to create stunning and effective presentations.
  • Visme’s presentation software offers a wide range of templates and extensive features to help you create next-level presentations.

There’s no question that grabbing your audience’s attention at the very beginning of your presentation is important. But how you end it can make all the difference in your presentation’s overall impact.

Here are some ways to ensure you end powerfully:

  • Way #1: Include a Strong Call-to-Action (CTA)
  • Way #2: Don't End With a Q&A
  • Way #3: End With a Memorable Quote
  • Way #4: Close With a Story
  • Way #5: Drive Your Main Points Home
  • Way #6: Thank and Acknowledge

how to end a presentation visme infographic

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1. Include a Strong Call-to-Action (CTA)

If you’re a business owner, the primary purpose of your presentation is to inspire the audience to action. Don’t assume they will take it, move them to it.

Use powerful words that are definitive and instructional. Calls-to-action like “Begin the journey” or “Join the fight” are to-the-point and let the audience know what to do.

Create a stunning presentation in less time

  • Hundreds of premade slides available
  • Add animation and interactivity to your slides
  • Choose from various presentation options

Sign up. It’s free.

group presentation ending

2. Don’t End with a Q&A

You’ve just spent 20-30 minutes wowing your audience and now you’re going to let your presentation fizzle out with a Q&A? Beyond the fact that you are never in full control of what questions you will be asked, Q&As are just not memorable.

So how do you end a presentation with a bang? It is better to take questions throughout the presentation. This way the questions asked are relevant to the particular information being shared and you can ensure your audience is keeping up with you.

If you have been forced to structure your presentation so that questions are taken at the end, make sure to allow yourself a minute or two after the Q&A. Use this time to close the presentation with your final takeaways and messages of inspiration.

3. End with a Memorable Quote

Sometimes, if you can’t find the perfect words to end with, use someone else’s words.

“Life is 10% what happens to me and 90% of how I react to it.”  –Charles Swindoll

“Life is what happens to you while you’re busy making other plans.” –John Lennon

“Your time is limited, so don’t waste it living someone else’s life.” –Steve Jobs

These are pretty powerful words, no? Use quotes like these when you wrap up your presentation, or add them in your final slide to leave a strong impression.

4. Close with a Story

If opening with a compelling story works, there’s a very good chance that closing with one will as well. While a story at the beginning was an effective lead-in to your message, a story at the end can creatively sum up the information you have shared.

A word of caution: don’t end with a case study. Many business owners do this. Case studies are great for the middle of your presentation. But for the conclusion, you want a meaningful story that affects your audience emotionally and causes them to remember your message for a long, long time.

5. Drive Your Main Points Home

Your audience will appreciate some form of summation at the end that will act as a linear representation of what they’ve just heard.  There is a simple summary formula that many professional speakers use in the ending slide:

  • Tell them what you are going to tell them.
  • Then, tell them what you told them.

You can simply say something like, “Before I leave you with my final thoughts about XYZ, let me briefly restate my main takeaways…” Don’t just list your key points but show the audience how each links to the other points.

Giving a successful presentation takes a lot of work and commitment. By creating a powerful opening and closing, you will ensure that your message is not only fully received but impactful as well.

6.  Thank and Acknowledge

If you're finding it hard to signal to your audience that your presentation has ended and it's time to applaud, thanking them can be a great way to do so. Including an end slide or thank you slide can make things easier.

At the end of your presentation, you can also acknowledge any companies or people who helped you put together your presentation, such as a website you used as a data source.

Now that you know how to end a presentation effectively, let's find out how you can create one that speaks for itself.

A well-designed slide deck can not only help you better convey your message, but it can also make you feel more confident about your presentation.

Here are four tools you can use to create stunning and effective presentations.

- how to end-a presentation - Visme logo

Visme is a robust visual content creation tool and presentation software that transforms how users create and deliver captivating presentations. With a wide range of customizable templates, an extensive asset library and an intuitive drag-and-drop editor, you can level up your presentation and captivate your audience like never before.

Here are some of the standard features of Visme's presentation software.

  • Generate a set of branded templates tailored to your brand using Visme's AI-powered brand design tool .
  • Easily record projects and presentations for your audience to view on their own time and pace with Visme Presenter studio .
  • Create beautiful data visualizations , charts , graphs , and infographics that will effectively communicate your information.
  • Transform boring presentation slides into enriching experiences that keep your audience engaged with interactive features using pop ups, hover effects, slide transitions, interactive charts, maps, quizzes and videos.
  •  Generate high-quality content,  proofread or create an outline for your presentation using Visme's AI text generator .
  • Take your presentation to a whole new level with our comprehensive library of royalty-free images, icons, illustrations, graphics, and pre-designed content blocks.
  • Unleash your creativity with the help of Visme’s AI image generator . All you need to do is input your prompt and you can generate unique photos, paintings, pencil drawings, 3D graphics, icons, abstract art, and more.
  • Drive seamless collaboration with Visme's collaborative features make teamwork a breeze. You can collaborate with colleagues and clients in real-time, leave comments, and make edits together, ensuring a smooth and efficient workflow. Say goodbye to email attachments and enjoy seamless collaboration all in one place.
  • When you’re sold on your final presentation design , you can download it in multiple formats, including PPTX, PDF, PDF or as a shareable link . You can present directly from Visme, embed your presentation on websites, or download it for offline use.

If you're racing against the clock, use Visme's AI presentation maker to create stunning presentations in seconds. Just explain what you want to create, provide more context, select your preferred designs and watch the tool unleash its magic.

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Get started with our Starter plan and enjoy full access to templates and assets. Or upgrade to a Pro plan to access team collaboration and brand management features. Our Visme for Teams plans offer enterprise-level features like custom sub-domains, team collaboration, custom integrations and more.

powerpoint alternatives presentation software prezi logo

The master of non-linear presentations, Prezi, lets you create slide decks that are bound to stand out from others.

While the learning curve of Prezi can be steep for some people, it's worth it if you're looking to get creative with your presentations.

3. Slidebean

presentation apps - slidebean

If the most important thing to you when making a presentation is saving time, Slidebean might be a great fit.

The best thing about this tool is it uses artificial intelligence (AI) to help you create stunning layouts for your content.

Slidebean is ideal if you're not looking for extensive customizability, just ease of use and time-saving features like templates and content blocks.

4. Google Slides

presentation apps - Google Slides

Sometimes, the most basic tools are enough for creating a great presentation, especially if the industry you're operating in requires simplicity and seriousness.

The best part about Google Slides is that you can use it from anywhere and from any device. For example, you can create your entire presentation on your phone using the mobile application.

Presentations made in Google Slides can also be opened with Microsoft PowerPoint and Keynote, which makes it quite a versatile tool.

if you're wondering how to close your presentation, here are some key phrases you can use:

Appreciate your listeners

  • Thank you for your time and attention.
  • I appreciate your presence here today.
  • Thank you for being such an engaged audience.

Express gratitude for the opportunity

  • I'm grateful for the chance to share...
  • I want to express my gratitude to...
  • Thank you once again for the opportunity.

Summarize the main points

  • In summary...
  • To sum up...
  • In conclusion...

Use a call to action

  • I encourage each of you to...
  • Let's work together to...
  • Take the next step by...

Inspire or motivate your audience

  • Remember that...
  • As we move forward, let's keep in mind...
  • Let this be a reminder that..."

Leave your closing thoughts

  • In closing...
  • As a final thought...
  • To wrap things up...

Encourage your audience to ask questions or share their thoughts

  • I'm now open to any questions you may have.
  • I'd love to hear your thoughts on...
  • Feel free to reach out if you have any further questions.

Reiterate the main points

  • Just to recap...
  • To reiterate the key points...
  • In essence, we covered...

Use closing quotes

  • To quote [relevant figure]...
  • In the words of [author]...
  • As [famous person] once said...

Express optimism about the future

  • Looking ahead...
  • The future holds great opportunities for...
  • I'm excited about the possibilities that lie ahead.

Remember, these fun ways to end a presentation aren't one-size-fits-all. You need to tailor these phrases to fit the specific context and tone of your presentation.

Bonus 1: How to Start a Presentation

Now you know how to conclude a presentation. We’ve also discussed ​​what to say at the end of a presentation.

Let’s discuss how to begin a presentation.

According to bestselling author, Malcolm Gladwell, in  Blink: The Power of Thinking Without Thinking , "Snap judgments are ... enormously quick: they rely on the thinnest slices of experience."

In other words: first impressions are real, and they happen really quickly. Think about those presentations you have sat in the audience for.

How quickly did you sum a presenter up when they took the stage? Did you judge them on their posture? What they were wearing? How they addressed the audience? What their voice sounded like?

Most likely, you took all of these factors into account and quickly decided whether you were going to give them your full attention or think about what you should make for dinner.

As a presenter, you must understand that your audience members will make a snap decision about you within the first few moments after taking that stage. Your job at the very beginning of your presentation is to grab their attention.

Here are some ways you can start your presentation strong.

how to start a presentation visme infographic

1. Make a Bold Claim

Imagine being in the audience when a presenter opens his mouth and the first words out are, “When I’ve finished here today, you will have the knowledge to increase your revenue by 200% this year.” Um… would you sit forward in your chair and listen to every single word? You bet you would!

You have been asked to speak because you are an expert in your field and have valuable information to share. So why be shy about it? Start your presentation with a bold claim, and then overdeliver.

2. Give Them the Unexpected

Another powerful way to grab attention right up top is to contradict audience expectations. Some people refer to this as "applied unpredictability principle."

Giving people what they expect is not very exciting. Imagine a roller coaster that had no sudden drops or turns. It wouldn’t thrill you. Well the same can be said for presentations. The unexpected hooks the audience instantly.

Here’s an example. Pamela Meyer, author of Liespotting , starts off her presentation by scanning the audience and then saying, “Okay, I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar! Also the person to your left is a liar.”

Well, the audience laughs, getting her intended joke, but you can tell that this unexpected statement has hooked them, and they are ready to give their full attention.

3. Pique Curiosity

Humans like to have their curiosity piqued. We love the feeling of being presented with information that makes us curious and wonder about something.  Research actually shows that curiosity prepares our brain to learn something new. How does it do this?

Well, when we are curious about something, we give that something our full attention. We look for clues and assess situations. This is how we operate and it’s how our ancestors stayed alive.

If you want to grab the audience’s attention right off the bat, ask a question or pose an idea that piques their curiosity. You’ll see many Ted Talk presenters do this by “confessing” they have to share a secret or an apology.

Speaker Dan Pink does this in his famous  T e d Talk  when he says:

“I need to make a confession, at the outset here. A little over 20 years ago, I did something that I regret. Something that I am not particularly proud of. Something that in many ways I wished no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school.”

The minute someone says they have something to confess, we HAVE to know what it is, and so we are forced to pay attention.

RELATED: 29 Killer Presentation Tips to Wow Your Audience

4. Ask Questions

This technique is an oldie but a goodie. By posing a thoughtful question to your audience, their brain is forced to THINK about the answer. You have engaged them from second one. The key is to make the question one that cannot be answered with a simple yes or no, but rather one that plants the seed of an idea.

“What scares you the most?”

“How do human beings constantly reach goals we all believe can never be reached?”

“When was the last time you allowed yourself to feel powerful?”

5. Tell a Story

“When I was nine, I met a homeless man who said he could see my entire future. He told me that when I turned 12, I would die. And I did.”

Okay, I am FULLY listening.

Stories are powerful. The human brain seems to have been wired to listen to stories. No matter how old we get, when someone starts to tell us a story, we instantly become 5-years-old, wide-eyed, ready to go on an adventure.

The story you tell can be personal or professional, just make sure it ties into your overall message.

Bonus 2: Top Presentation Mistakes to Avoid

If we’re going to discuss a presentation success formula, we’ve got to first tackle some of the biggest public speaking mistakes that guarantee your presentation is unsuccessful. Are you guilty of any of these?

top common mistakes make in presentations infographic visme

1. Not Being Prepared

We’ve all seen those presenters who make it look so effortless. Steve Jobs was like that. He seemed to glide onto the stage, open his mouth and instantly captivate everyone.

But the truth is, even Steve Jobs had to prepare.

Thoughtful preparation is essential for any level of public speaking. Doing the work ahead of time will not only help you feel and sound more confident, it will ensure you deliver the right message to the right audience.

2. Being Robotic

Beyond being comfortable with your material, you must be comfortable in your own body. Have you seen presenters who just stand in one spot and barely move at all? While they’re not very good at exciting their audience, they do have a keen knack for lulling listeners to sleep.

Granted, there may be those rare situations where, because of a lack of robust technology, you have no choice but to stand behind a podium. But even then, be sure to use gestures to punctuate your message. Gestures communicate on a level that words don’t. Don’t be flamboyant but try and use natural gestures as much as you can – you’ll seem human instead of machine-like.

And, when technology does allow you free movement, by all means, move around that stage. Steve Jobs was great at using movement purposefully during his presentations.

If you have a presentation coming up and want to avoid sounding robotic, this video explains 8 ways to memorize your presentation.

group presentation ending

3. Avoiding Eye Contact

We can’t talk about body language and not mention one of the biggest mistakes that many speakers make, and that is avoiding eye contact. How many presentations have you seen where the speaker spent the entire time staring at her notes or PowerPoint presentation? How did you feel? Perhaps invisible?

Meeting a person’s gaze establishes a real connection and keeps listeners engaged. If your audience is small enough, try to make eye contact with everyone at least once. If the audience is too large, do your best to scan each section of the audience, landing on a few people. This will give everyone a general impression that you are doing your best to connect.

4. Starting and Ending Weak

If there is one no-no a presenter can make, this is it.

You should think of your presentation as a delicious meal you have painstakingly prepared for your guests. What do you remember most about a great meal? If you’re like most people, you remember the appetizers and the dessert – everything in between is kind of a good-tasting blur.

When you begin and end your presentation strong, you gain the audience’s attention quickly and leave a positive and lasting impression. These are two skills that cannot be emphasized enough.

Let’s look at some of the ways you can ensure you start your presentation strong:

Ready to Level-Up Your Presentation?

Whether it's a business presentation or a motivational speech, knowing how to give a closing statement and ending your talk on a high note is important.

The last thing you say in front of a crowd can help you leave a memorable impression, whether it's a recap of your presentation content or a rhetorical question.

If you're ready to take your presentations to the next level, use Visme's presentation software  to put together engaging and interactive slides.

Create stunning presentations faster with Visme

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About the Author

Ashish Arora is the Co-Founder of SketchBubble.com , a leading provider of result-driven, professionally built presentation templates. Travelling the world to gather new creative ideas, he has been working in the digital marketing space since 2007 and has a passion for designing presentations. You can also find him on  Twitter or  LinkedIn .

group presentation ending

10 Examples of How to End a Presentation

  • By Illiya Vjestica
  • - January 23, 2023

10 Powerful Examples of How to End a Presentation

Here are 10 powerful examples of how to end a presentation that does not end with a thank you slide.

How many presentations have you seen that end with “Thank you for listening” or “Any questions?” I bet it’s a lot…

“Thank you for listening.” is the most common example. Unfortunately, when it comes to closing out your slides ending with “thank you” is the norm. We can create a better presentation ending by following these simple examples.

The two most essential slides of your deck are the ending and intro. An excellent presentation ending is critical to helping the audience to the next step or following a specific call to action.

There are many ways you can increase your presentation retention rate . The most critical steps are having a solid call to action at the end of your presentation and a powerful hook that draws your audience in.

What Action do You Want Your Audience to Take?

Before designing your presentation, start with this question – what message or action will you leave your audience with?

Are you looking to persuade, inspire, entertain or inform your audience? You can choose one or multiple words to describe the intent of your presentation.

Think about the action words that best describe your presentation ending – what do you want them to do? Inspire, book, learn, understand, engage, donate, buy, book or schedule. These are a few examples.

If the goal of your presentation is to inspire, why not end with a powerful and inspiring quote ? Let words of wisdom be the spark that ignites an action within your audience.

Here are three ways to end your presentation:

  • Call to Action – getting the audience to take a specific action or next step, for example, booking a call, signing up for an event or donating to your cause.
  • Persuade – persuading your audience to think differently, try something new, undertake a challenge or join your movement or community.
  • Summarise – A summary of the key points and information you want the audience to remember. If you decide to summarise your talk at the end, keep it to no more than three main points.

10 Examples of How to End a Presentation

1. Asking your audience to take action or make a pledge.

10 Examples of How to End a Presentation

Here were asking the audience to take action by using the wording “take action” in our copy. This call to action is a pledge to donate. A clear message like this can be helpful for charities and non-profits looking to raise funding for their campaign or cause.

2. Encourage your audience to take a specific action, e.g. joining your cause or community

10 Examples of How to End a Presentation

Here was are asking the audience to join our community and help solve a problem by becoming part of the solution. It’s a simple call to action. You can pass the touch to your audience and ask them to take the next lead.

3. Highlight the critical points for your audience to remember.

10 Examples of How to End a Presentation

Rember, to summarise your presentation into no more than three key points. This is important because the human brain struggles to remember more than three pieces of information simultaneously. We call this the “Rule of Three”.

4. If you are trying to get more leads or sales end with a call to action to book a demo or schedule a call.

10 Examples of How to End a Presentation

Can you inspire your audience to sign up for a demo or trial of your product? Structure your talk to lead your prospect through a journey of the results you generate for other clients. At the end of your deck, finish with a specific call to action, such as “Want similar results to X?”

Make sure you design a button, or graphic your prospect can click on when you send them the PDF version of the slides.

5. Challenge your audience to think differently or take action, e.g. what impact could they make?

10 Examples of How to End a Presentation

6. Give your audience actions to help share your message.

10 Examples of How to End a Presentation

7. Promote your upcoming events or workshops

10 Examples of How to End a Presentation

8. Asking your audience to become a volunteer.

10 Examples of How to End a Presentation

9. Direct your audience to learn more about your website.

10 Examples of How to End a Presentation

10. If you are a book author, encourage your audience to engage with your book.

10 Examples of How to End a Presentation

6 Questions to Generate an Ending for Your Presentation

You’ve told an engaging story, but why end your presentation without leaving your audience a clear message or call to action?

Here are six great questions you can ask yourself to generate an ending for your presentation or keynote talk.

  • What impression would you want to leave your audience with?
  • What is the big idea you want to leave them with?
  • What action should they take next?
  • What key point should you remember 72 hours after your presentation?
  • What do you want them to feel?
  • What is the key takeaway for them to understand?

What to Say After Ending a Presentation?

When you get to the end of a book, you don’t see the author say, “thank you for reading my last chapter.” Of course, there is no harm in thanking the audience after your presentation ends, but don’t make that the last words you speak.

Think of the ending of the presentation as the final chapter of an epic novel. It’s your chance to leave a lasting impression on the audience. Close with an impactful ending and leave them feeling empowered, invigorated and engaged.

  • Leave a lasting impression.
  • Think of it as the last chapter of a book.
  • Conclude with a thought or question.
  • Leave the audience with a specific action or next step.

How to End a Presentation with Style?

There are many great ways you can end your presentation with style. Are you ready to drop the mic?

Ensure your closing slide is punchy, has a clear headline, or uses a thought-provoking image.

Think about colours. You want to capture the audience’s attention before closing the presentation. Make sure the fonts you choose are clear and easy to read.

Do you need to consider adding a link? If you add links to your social media accounts, use icons and buttons to make them easy to see. Add a link to each button or icon. By doing this, if you send the PDF slides to people, they can follow the links to your various accounts.

What Should you Remember?

💡 If you take one thing away from this post, it’s to lose the traditional ending slides. Let’s move on from the “Thank you for your attention.” or “Any questions.” slides.

These don’t help you or the audience. Respect them and think about what they should do next. You may be interested to learn 3 Tactics to Free Your Presentation Style to help you connect to your audience.

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How to Close Your Presentation in English Powerfully [+ FREE Presentation Checklist]

May 9, 2018 | Business Professional English , Free Resource , Public Speaking & Presentations

What to Include in the Conclusion of Your Presentation in English

This lesson has been updated from its original posting in 2016.

You’re giving your presentation in English. You have just two minutes left. And it’s time for the conclusion …

Did you know most people only remember the first and last things you tell them? It’s true.

If you are giving a presentation in English, then you definitely want people to remember what you say at the end. And this means your closing must be powerful!

You’ve worked hard on your presentation. You searched for information online. You couldn’t sleep at night. You felt nervous about making mistakes. You spent hours preparing. You reviewed the grammar and vocabulary. You worried about someone asking a question. You practiced and practiced and practiced.

And now it’s the last two minutes. This is the last opportunity for your audience to hear your key points. It is the last chance you have to help your audience remember your comments.

A closing in a presentation should be short and clear. It should summarize your key points. And, most importantly, it should be powerful.

In today’s lesson, you’re going to learn about 3 ways to make your closing more powerful. Plus you’ll learn useful key expressions you can use in your presentation.

3 steps to a powerful closing in your presentation.

Lesson by Annemarie

3 Strategies to Close Your Presentation Powerfully

Use these 3 strategies in your conclusion to:

  • recapture your audience’s attention
  • get your audience to focus and remember your key points
  • help your audience connect with you and your topic
  • end your presentation powerfully

One: Include a Call to Action (CTA)

Is there something you want your audience to do or think after your presentation. Do you want them to take action? Tell your audience exactly what you want them to do with a Call to Action.

Here’s my example:

“ After you finish today’s lesson, please take 2 minutes to  leave a comment about your experience with presentations. You can share your thoughts or ask questions in the comments section at the bottom of this lesson – it’s the perfect place to join a discussion on this topic.”

A couple useful expressions to help you introduce your CTA is:

  • To close, I’d like to ask you to do this one thing…
  • And finally, before you leave the conference today, please take two minutes to…

Two: End with a Powerful/Inspirational Quote

Is there one thing you really want your audience to remember? Or is there a specific feeling you want your audience to have after your presentation?

Using a powerful quote can help you do that. You could introduce a great quote or interesting statistic with:

  • I’d like to finish with this powerful/interesting/wonderful/inspiring/ quote from …
  • And finally, let’s finish up today’s discussion with this surprising/useful/shocking/hopeful statistic …

Here are some example quotes that might help people be prepared to take action or to think differently. But remember! Always match the quote or statistic to your topic:

“In the end, we will remember not the words of our enemies, but the silence of our friends.”  – Martin Luther King, Jr. “Sometimes we stare so long at a door that is closing that we see too late the one that is open.”  – Alexander Graham Bell

Three: Add a Surprising Fact or Statistic

Is there something you’d love for your audience to think about after your presentation? Is there a statistic or fact that will help someone remember your key points?

A surprising fact can also help re-engage your audience, it will snap their attention back to you.

For example:

Did you know that the human brain’s capacity is limitless – that’s great new right? BUT … did you also know that a person is likely to remember only 25% of a presentation after 24 hours?

Uh oh. That is why it’s SO important to have a powerful ending! Remember: the key is to find a statistic or fact that connects directly to your topic.

Useful Language to Close Your Presentation

Summarize Your Key Points & Close Your Presentation

  • That brings us to the end of the presentation. I’d like to summarize by saying …
  • That concludes my presentation. However, I’d like to quickly summarize the main points or takeaways.
  • And on that final note, that concludes my presentation.
  • To quickly recap, I’d like you to remember these key points …
  • To summarize …
  • In conclusion …
  • I’d like to bring this presentation to a close with …
  • I’d like to close this talk with …
  • So, this concludes the focus of discussion today. To end, I’d like to highlight …
  • This concludes [name/title of the section] so let’s move on to the final comments.

Thank Your Audience

  • I sincerely appreciate your attention today/this evening/this morning.
  • And that brings us to the end. I’d like to thank you for your time and attention today.
  • Thank you so much for your interest and attention.
  • At this time, I’d like to have my colleague speak so I’ll finish up by saying thank you for your attention.
  • I can see that our time is just about up so to finish I’d like to say thank you.
  • I sincerely appreciate that I’ve had this opportunity to present to you.
  • If there is one thing I would like you to remember from today’s presentation it’s …

Take Questions

  • If anyone has any questions, I’d be happy to open up the discussion.
  • If anyone has any questions, please feel free to ask now and I’ll do my best to answer.
  • Would anyone like to ask any questions?
  • I would now be interested to hear from you with your thoughts or questions.
  • Now let’s move on to some Q&A. (Q&A = Questions and Answers)

Provide Next Steps or Contact Information

  • If you would like more information, here is a list of useful resources/websites.
  • If anyone who like more information or has questions, please feel free to contact me at: [include contact info]
  • Here is a list for further reading on this topic. (Include the list of books or websites.)

Get the complete Presentations in English Series:

Part 1: How to Prepare for Your Presentation in English

Part 2:  How to Start with a Great Introduction in Your Presentation

Part 3:  How to Organize Your Presentation in English

Part 4: How to End Your Presentation Powerfully

After you’ve watched the video and reviewed the lesson, I’d love to hear from you!

Tell me about the best presentation you ever heard. Who gave the presentation? And why do you remember it? Share what you remember in the comments section below.

And for the bonus question!! Have you given a presentation in English? What tips or advice would you like to share with others? You can add your advice in the comments section.

Thank you so much for joining me!

~ Annemarie

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This is so helpful. Thank you so much

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This helped a lot. Thank you so much <3

Faz

I accidentally found your page while working on my English video presentation. It’s really helpful. Thanks soooo much 🙂

I’m very glad to know it was helpful!

Angel

Hi! I found your page very insightful. Thank you very much!

I’m glad to hear it!

ellie

great video series. thank you so much. you mentioned that you had a downloadable checklist in the final video. where could I find this thanks?

Hi Ellie, I’m glad the series was helpful.

When you visit the lesson, there should be an image that pops up with an opportunity to get the download. If you don’t see it, please let me know so I can fix it.

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Helped a lot! Thank you very much <33

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thank you so much

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I love your method

Renell

Hello, I have a 5 minute oral presentation of a fictional book, w/the main focus on the leadership traits of the characters. I enjoyed the book, and suspect others might, so to that end, is it OK to NOT share the ending? Thank you

Sam

Thanks for your help 🙂

steve

Great website. I found a typo in on the presentation closings page “Useful Langauge to Close Your Presentation”.

Good eyes! Thanks so much for the note. We’ve fixed the typo.

Saba Pervaiz

Dear Annemarie, thank you so much for sharing. 

Luna

Dear Annemarie, thank you so much for sharing. I learned so much from your 4 videos and I will work on improving my presentation skills. Love your spirit of excellence. For me as a presenter, its important i am passionate about the topic i share and audience will be able to apply some of the learnings in their life. Thank you Annemarie. I love your voice too. Stay blessed.

Pratibha Yadav

I watch continuously watched ur 4 videos and U r a great teacher.Thanks for making such purposeful videos.

Moise Magloire Waffo Diesse

I am so happy , I have more form you thank you very much

Jasmin muther

You are absolutely wonderful and your website is extremely useful and also quit impressive i habe my english A-levels in December i copied this text i sinisterly appreciate that i have had this opportunity to present to you and i also add something * it was a honor for me so thank you ☺️

Thanks, Jasmin! I’m so glad to know my lessons are helpful to you.

riddhi

hey Annemarie could you help me in ending my presentation on mental health. it is a school presentation for MUN

If you’d like editing help, please see our options for 1:1 classes .

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You are my favorite speaker. ☺

Hi Anna, that’s so kind of you. Thank you. 🙂

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I’m glad it was helpful to you, Kalpana.

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Thank YOU for tour tips. They are really inspiring. I Will try to put them into practise.

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do you have Presentation course

Hi Hammad, I don’t at this time but it’s definitely something I’m thinking about.

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How to End a Presentation? [Top 8 Strategies with Examples]

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Guru - May 9, 2023 - Leave your thoughts. 9 min read

animaker deck , presentation , presentation ideas , Presentation Software , presentation tips

How you end a presentation is just as crucial as its opening. It can make or break the impression that you leave on your audience.

A strong conclusion can reinforce your key message and ensure that your audience remembers it even after the presentation is over.

A well-concluded presentation can leave your audience impressed, energized, and motivated to take action.

So now, are you wondering what’s the best way to conclude your presentation? Don’t worry! You have come to the right place!

To help you make a powerful ending to your presentation, we have compiled a list of 8 different strategies in this blog post.

Each of these strategies is designed to help you create a memorable and impactful conclusion to your presentation.

By choosing the most appropriate one for your presentation, you can ensure that your audience remembers your key message and feels motivated to take action.

Let’s jump right in,

1. Emphasize the core message 2. Mirror your opening statement 3. Pose an open-ended question 4. End with a Call to action 5. Thank the audience 6. End with a powerful quote 7. Acknowledge your contributors 8. Ask for feedback

1. Emphasize the core message:

One of the most important aspects of any presentation is ensuring your audience understands your core message.

Reiterating your main points and summarizing your message at the end of your presentation can reinforce this and leave a lasting impression.

It helps to ensure that your audience understands the purpose of your presentation and has a clear takeaway from the information you have provided.

In this video, the speaker restates her topic to conclude her speech firmly and gives a pause, resulting in tremendous applause from the audience.

Similarly, by restating your core message, you can also create a sense of cohesion and give your presentation a firm closure.

This can be particularly important if you want to motivate your audience to take action or influence their behavior in some way.

However, it's important not to repeat EVERYTHING you have said. Instead, focus on the most crucial elements and highlight them in a concise and clear manner.

2. Mirror your opening statement:

A great way to end your presentation is by mirroring your opening statement in your conclusion.

Highlighting your presentation's key message at the end and emphasizing the central idea you aimed to communicate will help your audience to retain it in their memory.

During the conclusion of the presentation, the speaker effectively utilized the technique of mirroring the opening example she had presented - ordering a pizza on the phone by herself.

The speaker demonstrated the remarkable transformation she had undergone in terms of personal growth and confidence, which strongly reinforced her message to the audience.

By mirroring her opening example, she created a sense of familiarity and connection with her audience while simultaneously driving home the key message of her presentation.

This technique allowed the audience to understand better and relate to the speaker's personal journey and the message she was conveying.

Similarly, you can also use this strategy to conclude your presentation. This can be particularly effective if you are trying to reinforce a specific theme or idea throughout your presentation.

3. Pose an open-ended question:

One of the best ways to conclude your presentation is to elicit a response from your audience using an open-ended question that can effectively engage them and make your presentation more memorable.

Look at how the speaker concludes her speech with an open-ended question in this video.

Similarly, you can also raise open-ended questions to help your audience look from a different perspective and encourage them to investigate more thoroughly on the information presented.

Most importantly, ensuring that your question is relevant to your presentation and doesn't detract from your overall message is essential when eliciting a response.

So make sure that you kindle your audiences’ thoughts and ideas with the open-ended question at the end. This helps create a good long-lasting impression of your presentation.

4. End with a Call to action:

One of the best ways to end your presentation is by concluding with a call to action slide.

Incorporating a call to action into your presentation can be a powerful way to encourage your audience to take the next step.

Whether it's signing up for a program, making a purchase, or supporting a cause, a clear call to action is essential to achieving your desired outcome.

Similarly, according to your type of presentation, you can include a relevant call to action.

For example, this might involve providing specific instructions or offering an incentive for taking action, such as a discount or free trial.

It's essential that you understand their pain points and make your call to action compelling. Ensure that your core message and the needs of your audience are aligned so that they are motivated enough to act.

5. Thank the audience:

At the end of your presentation, it's essential to recognize that your audience has taken time out of their busy schedules to attend and listen to your message.

Thanking your audience for their time and attention can create a positive impression and make them feel appreciated.

It's essential to make your gratitude genuine and sincere rather than a superficial gesture. For example, consider expressing your gratitude with a personal anecdote or acknowledging specific individuals in the audience.

This simple act of gratitude can also create a sense of personal connection and signal to your audience that the presentation has reached its conclusion, paving the way for future interactions with them.

6. End with a powerful quote:

One effective strategy to end your presentation on a high note is by leaving the audience with a powerful quote.

However, it's crucial to choose a quote that is not only impactful but also unique and relevant to your topic.

Using a commonly known quote may come across as unoriginal and irrelevant, losing the attention and interest of your audience in most cases.

In this presentation, Steve Jobs concludes his speech with an inspiring and powerful message, “Stay Hungry! Stay Foolish”. Thereby emphasizing that you should never stop learning, pursue more goals, and never stop being satisfied.

Similarly, in your conclusion, consider using a relevant quote to make an impact.

7. Acknowledge your contributors:

Another best way to conclude your presentation is by showing gratitude to your contributors.

For example, if you deliver a business presentation on behalf of a team or a department, it's essential to recognize the collective effort that went into creating the presentation.

The concluding moments of your speech are the perfect opportunity to acknowledge your team members' hard work and dedication.

You can express gratitude to your team as a whole, thanking them for their contribution to the presentation.

However, if you want to ensure that the individual efforts of team members are recognized, highlighting specific contributions may be a better approach.

Some examples include:

"Join me in giving a round of applause to my incredible team, who played a significant role in arranging this pitch deck."

"Finally, I would like to mention that my tech team experts provided me with insight into the technical nuances, and without their contribution, this presentation would not have been as informative as it is now."

"As I conclude, I want to express my gratitude to Mark and Serene from the Marketing team, whose assistance in gathering the data and designing the slides was invaluable."

By acknowledging individual team members, you are demonstrating your appreciation for their work and giving them the recognition they deserve.

This will not only make them feel valued but also motivate them to continue contributing to the success of future presentations.

So be sure to end your presentation with the required acknowledgment for all the contributions.

8. Ask for feedback:

You can conclude your presentation seamlessly by thanking the audience and asking for feedback from them.

Encouraging feedback from your audience can greatly benefit your future presentations. It allows you to understand how your message was received and how you can improve for the next time.

So, how can you gather feedback effectively?

Firstly, ask attendees to share their thoughts on your presentation after you finish speaking. This can be done by initiating a Q&A session or by approaching individuals directly.

Another option is to set up a QR code near the exit and ask people to scan and jot down their thoughts on the online form as they leave. This allows attendees to provide their feedback in a confidential and hassle-free manner.

Also, consider having a suggestion box for handwritten feedback notes or creating an anonymous online survey that links to your presentation slides. This method is beneficial if you want to gather feedback from a large audience or if you prefer to have quantitative data.

By actively seeking feedback, you show your audience that you value their input and are committed to improving your presentation skills.

However, this strategy does not apply to all the general presentations. So use this way of concluding your presentation where it makes more sense to you and the audience.

In summary, an impactful conclusion is vital to wrap up your presentation successfully.

Each of these strategies serves a unique purpose, and by combining them, you can create a conclusion that is both engaging and impactful.

By incorporating the 8 critical strategies mentioned in this guide, you can leave a lasting impression on your audience, ensuring that your message stays with them even after the presentation has ended.

Now that you have learned the pro strategies of how to end a presentation, take a look at this guide on “How to start a presentation” as well and nail your presentation from start to end!

If you are still uncertain about how to make a presentation from the ground up, we suggest checking out Animaker Deck - the world's first avatar-driven presentation software.

With over 40 distinct and creatively designed templates at your disposal, we are confident you will find it worth trying!

We hope this article was helpful. Do let us know your thoughts on which strategy worked best for you, and also suggest your own ways of ending a presentation.

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How to end a presentation in english: methods and examples.

  • By Matthew Jones

group presentation ending

Naturally, the way you end a presentation will depend on the setting and subject matter. Are you pitching an idea to your boss? Are you participating in a group presentation at school? Or are you presenting a business idea to potential investors? No matter the context, you’ll want to have a stellar ending that satisfies your audience and reinforces your goals.

So, do you want to learn how to end a presentation with style? Wondering how to end an informative speech? Or do you want to know how to conclude a Powerpoint presentation with impact? We’re here to help you learn how to end a presentation and make a great impression!

How to End a Presentation: 3 Effective Methods

Every presentation needs a great beginning, middle, and end. In this guide, we will focus on crafting the perfect conclusion. However, if you’d like to make sure that your presentation sounds good from start to finish, you should also check out our guide on starting a presentation in English .

Though there are many ways to end a presentation, the most effective strategies focus on making a lasting impression on your audience and reinforcing your goals. So, let’s take a look at three effective ways to end a presentation:

1. Summarize the Key Takeaways

Most presenters either make an argument (i.e. they want to convince their audience to adopt their view) or present new or interesting information (i.e. they want to educate their audience). In either case, the presentation will likely consist of important facts and figures. The conclusion gives you the opportunity to reiterate the most important information to your audience.

This doesn’t mean that you should simply restate everything from your presentation a second time. Instead, you should identify the most important parts of your presentation and briefly summarize them.

This is similar to what you might find in the last paragraph of an academic essay. For example, if you’re presenting a business proposal to potential investors, you might conclude with a summary of your business and the reasons why your audience should invest in your idea.

2. End with a CTA (Call-To-Action)

Ending with a Call-To-Action is one of the best ways to increase audience engagement (participation) with your presentation. A CTA is simply a request or invitation to perform a specific action. This technique is frequently used in sales or marketing presentations, though it can be used in many different situations.

For example, let’s say that you’re giving an informational presentation about the importance of hygiene in the workplace. Since your goal is to educate your audience, you may think that there’s no place for a CTA.

On the contrary, informational presentations are perfect for CTA’s. Rather than simply ending your presentation, you can direct your audience to seek out more information on the subject from authorities. In this case, you might encourage listeners to learn more from an authoritative medical organization, like the World Health Organization (WHO).

3. Use a Relevant Quote

It may sound cliche, but using quotes in your closing speech is both memorable and effective. However, not just any quote will do. You should always make sure that your quote is relevant to the topic. If you’re making an argument, you might want to include a quote that either directly or indirectly reinforces your main point.

Let’s say that you’re conducting a presentation about your company’s mission statement. You might present the information with a Powerpoint presentation, in which case your last slide could include an inspirational quote. The quote can either refer to the mission statement or somehow reinforce the ideas covered in the presentation.

Formatting Your Conclusion

While these 3 strategies should give you some inspiration, they won’t help you format your conclusion. You might know that you want to end your presentation with a Call-To-Action, but how should you “start” your conclusion? How long should you make your conclusion? Finally, what are some good phrases to use for ending a presentation?<br>

Examples of a Good Conclusion

In conclusion, I believe that we can increase our annual revenue this year. We can do this with a combination of increased efficiency in our production process and a more dynamic approach to lead generation. If we implement these changes, I estimate that annual revenue will increase by as much as 15%.

The example above shows a good conclusion for a business presentation. However, some people believe that the term in conclusion is overused. Here’s how to end a presentation using transition words similar to in conclusion .

Transition words help your audience know that your presentation is ending. Try starting your conclusion with one of these phrases:

  • To summarize

However, transition words aren’t always necessary. Here are a few good ways to end a presentation using a different approach.

  • Summarize Key Takeaways : There are two things that I’d like you to remember from today’s presentation. First, we are a company that consults startups for a fraction of the cost of other consultation services. And second, we have a perfect record of successfully growing startups in a wide variety of industries. If anything was unclear, I’d be happy to open the floor to questions.
  • Make a Call-To-Action : I am very passionate about climate change. The future of the planet rests on our shoulders and we are quickly running out of time to take action. That said, I do believe that we can effect real change for future generations. I challenge you to take up the fight for our children and our children’s children.
  • Use a Relevant Quote: I’d like to end my presentation with one of my favorite quotes: “Ask not what your country can do for you — ask what you can do for your country.”

As you can see, your conclusion does not need to be very long. In fact, a conclusion should be short and to the point. This way, you can effectively end your presentation without rambling or adding extraneous (irrelevant) information.

How to End a Presentation in English with Common Phrases

Finally, there are a few generic phrases that people frequently use to wrap up presentations. While we encourage you to think about how to end a presentation using a unique final statement, there’s nothing wrong with using these common closing phrases:

  • Thank you for your time.
  • I appreciate the opportunity to speak with you today.
  • I’ll now answer any questions you have about (topic).
  • If you need any further information, feel free to contact me at (contact information).

We hope this guide helps you better understand how to end a presentation ! If you’d like to find out more about how to end a presentation in English effectively, visit Magoosh Speaking today!

Matthew Jones

Matthew Jones

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How to End Your Presentation with a Bang

group presentation ending

So you’ve spent days (maybe weeks) putting together a killer presentation. Now, you stand up with confidence, present every bullet point with poise, and then you get all the way to the end… and the presentation just fizzles.

It’s like a marathon runner who trains for months (maybe years), then just a half mile before the finish line, starts to cramps and can’t finish the race.

The last thing that you tell your audience will most likely be what they remember. So, you want to end your presentation with a bang!

In this post, we will cover three things that you should absolutely avoid when you close your presentation. In addition, we will also cover 6 killer ways to end on a positive note.

By the way, for more details about how to organize a good speech, see the following. 7 Foolproof Ways to Start a Presentation . | How to Design a Presentation Quickly .

Eliminate these “Show Stoppers” from Your Presentation Conclusion

Avoid these Presentation Ending Showstoppers

Avoid Ending Your Presentation with a Question & Answer Period.

One of the things that drives me up the wall is ending a fantastic presentation with a Q & A session that has a high propensity to just flop.

It reminds me of some sage advice from my jr high school football coach. He was an old-school running game type of coach. He’d say,

“In football, when you pass the ball, only three things can happen and two of them are bad.”

I kind of feel the same way about Question & Answer periods. There are only three ways that Q & A sessions can end, and two of them are bad .

Yes, If your audience asks you great questions, you can end your presentation on a high note. However, if your audience asks you odd questions or uninteresting questions, you can end on a low note. Even worse than getting crappy questions, though is getting no questions. Now, the ending will just seem odd.

When I present, I encourage people to ask questions DURING my presentation . That way, I can use a more dynamic way to end my presentation with a bang.

Don’t End by Thanking the Audience for Their Time.

When you stand up to speak, you should have the attitude that your audience is there to hear from you because you have important information that they need. When you thank your audience for their time, you are conceding that their time is more important than your time.

Also Avoid an Abrupt Ending with No Conclusion.

This happened to me early in my career. The first time that I really bombed a speech, I made two really big mistakes. The first was that I sped through the information so quickly that I finished in less than half of the allotted time. Then, I just ran out of things to say, so I sat down. The people in the audience were confused. I had more time and the ending was so abrupt, that they weren’t sure if I was finished.

So, spend time preparing your conclusion. Practice it a few times, and you will end on a high note.

Bonus Tip: Warn Your Audience Ahead of Time that Your Speech is Coming to a Close.

Our brains are wired to look for structure in things. That’s why people get frustrated with cliffhangers in movies. Only in movies, there’s a sequel. In speeches and presentations, the end is the end.

Give a hint that you are nearing a close a couple of slides or paragraphs before you actually do. Saying something like, “So let’s review what we’ve discussed so far”, “As I wrap up this presentation” or “In conclusion”.

Signaling the close prepares your audience for the ending. Ironically, it also makes the ending more memorable.

Secrets to a Powerful Presentation Ending – 6 Ways to End Your Presentation with a Bang

Not that we have covered what NOT to do, let’s focus on a few, turnkey ways to end your presentation with a bang.

(1) End Your Presentation with a Brief Summary You Key Points.

End Your Presentation with a Brief Summary You Key Points

This technique works really well because it allows you to repeat your key points a few times. This repetition helps your audience remember the content better.

An Example of Using a Summary to End Your Presentation with a Bang!

A couple of months ago, I had a class member that used this technique really well. She worked for a local TV station that was trying to attract new viewers. Here is the presentation outline that she created:

We Can Increase the Number of Young Viewers by Focusing More on Our Social Media Platforms Teens get most news from social media. Increase coverage w/ teens increases interest in station. Making social media selective will make us stand out against competition.

[Introduction] “My topic today is about how we can increase the number of young viewers by focusing more on social media. The things that we are going to cover are, how teens get most of their news from social media, that if we increase our coverage with teens there will also be a corresponding increase in interest in our TV station, and how making our social media selective will allow us to stand out from the competition.”

After the introduction, the speaker would then cover the “meat” of the presentation by going through each point with specific examples and evidence about how each of those points is true.

At the conclusion, the speaker could just recap by saying, “So in conclusion, since teens get most of their news via social media, if we increase our coverage with teens, we will also increase interest in our station, and if we make our social media selective we will stand out from the crowd, I believe that we can increase the number of young viewers by focusing more on social media.”

The summary technique is a very easy way to conclude your speech, and it will also increase the retention of your audience.

For additional examples, see How to Write a Speech in Just a few Steps .

(2) End with an Example, Story, or Anecdote.

End with a Story or Anecdote

I spoke for another 45 minutes, and then I finished the presentation by describing the success story of one of my class members. He had implemented the very content that I had just delivered to that breakout session group. However, he was delivering a very data-intense presentation for the Center for Disease Control. (So his content was even more boring than the type of content the audience had to deliver.) The story showed the group how a speaker can take even boring, data-filled material and deliver it well.

Those contrasting stories — the one at the start of my presentation, and the one at the end, work really well together. They bookend the entire presentation.

An Easy Way to Find a Funny Anecdote to End Your Presentation.

Sometimes a good anecdote or funny story can be a good way to end on a positive as well. A good place to get funny anecdotes is from Reader’s Digest . (RD has a great book published that has just funny work-related stories. You can purchase it here: Laughter the Best Medicine @ Work: America’s Funniest Jokes, Quotes, and Cartoons )

This is kind of an embarrassing incident, but it shows that if you get a little creative, any type of story can be a great ending.

I was training an instructor years ago, and I had her just pick a random funny anecdote from Reader’s Digest. I told her that, no matter what the story was about, I’d find some way to insert the funny story into our class. Here is the story that she picked…

A woman went to her boss saying that she was going to go home early because she was feeling sick. The boss, having just gotten over a cold said that he hoped it wasn’t something that he had given to her. A coworker overhearing the conversation said, ‘I hope not. She has morning sickness.'”

(Obviously, this instructor-in-training also had a sense of humor, as well.) I thought about it a while, and I just ended the session with, “So, in summary, one of the most important parts of the presentation design process is knowing your audience. In fact, that reminds me of a story…” I then just added the anecdote word-for-word, and I got a big laugh.

I created a whole series of posts on storytelling starting with Storytelling in Public Speaking .

(3) Finish Your Speech by Telling the End of an Earlier Story.

Tell the End of an Earlier Story

Then, I finished the presentation by telling how, just a year later, after a little outside training, I had to stand in front of over 400 people to give an acceptance speech for an award. This time, I was calm, and I used my humor to win over the audience, and I killed it. By continuing the story and providing a positive result at the end, it makes for a pretty nice presentation ending.

So start with a story where you had a challenge and end with a success story about how you overcame that challenge.

(4) End Your Presentation with an Open-Ended Question.

Ask an Open Ended Question

That’s why people are drawn to thought-provoking questions. So a great way to end your speech is with a well-designed, thought-provoking question.

When I teach a class, I use this technique before almost every break. For instance, if I teach an hour-long session, it will be easy for the audience to forget a lot of the content if it isn’t reinforced right away. So, by asking a thought-provoking question about the content, it stimulates the content in the minds of the audience.

When you ask questions, though, avoid easy questions where the answer is an obvious “yes” or “no.” Instead, ask open-ended questions. The easiest way to do this is to ask for the audience members’ opinions.

For instance, if my title is “Starting with a 3-Point Outline Will Help You Save Time When You Design Presentations,” I could end the speech with a question like, “Based on what we’ve talked about today, how can you see starting with a three-point outline helping you save time?”

Any answers that the audience provides will help me prove my point. The more the better.

(5) Give the Audience a Call-to-Action at the End of Your Speech.

End Your Speech with a Call to Action

Just as an FYI, here, though, if you ask them to do a single thing, they are more likely to do it. If you ask them to do a second thing, they are more likely to do neither. Sp, to prevent that and to inspire your audience, challenge them to do one specific thing from your speech.

If your presentation is about why your company should invest in advertising, make your call to action very specific. “So, my suggestion is that we increase our advertising budget by 10% and use that budget for additional re-targeting ads.”

The thing to keep in mind here is that the more calls to action that you have, the less likely they will do anything. So, make your call to action just a single item. And make the item easy to implement.

(6) The Echo Close Is an Inspirational Way to End Your Speech with a Bang.

The Echo Close for a Presentation

A wise man once said, “The mind is not a vessel to be filled, but a fire to be kindled.” So, when you present, kindle the fire of knowledge. Kindle the fire of enthusiasm. Kindle the fire of humor. Kindle the fire of empathy. And you will kindle the fire of learning from your audience.

Another example might be.

So, in conclusion, brevity in public speaking is pretty important. In fact, George Orwell once said, “If it is possible to cut a word out of your speech, always cut it out.” So, when you create a presentation, cut the fluff. Cut the repetitive bullets. Cut the platitudes. And when you do, you will cut the confusion from your audience.

It is an easy technique if you prepare the ending and practice it a few times.

So that concludes the six ways that you can end your presentation with a bang. However… There is…

“One More Thing”

Steve Jobs was famous for concluding his keynotes with “One more thing…” then following it up with a surprising fact, feature, or innovation.

Why is this effective? Because it leaves people talking.

One More Thing

Regardless of how you choose to end your presentation, spend a little time on the ending. Make it flawless, and you will leave your audience wanting more! If you do, you will end your presentation with a bang!

Choose the Best Presentation Ending for Your Presentation Purpose

With all of the great choices, how do we know which presentation ending to use? Luckily, we have created a free handout to help you pick the best presentation ending. Although many of the tips above will work in many different types of speeches, the handout will help you identify which ending will accomplish specific purposes for your specific presentation.

For instance, if your goal is to help your audience retain the content, then summarizing your key points is a great choice. If your purpose is to inspire the audience, you might try the Call to Action or Echo technique instead. Just complete the form below for instant access!

Download the Free “How to End Your Presentation” Handout!

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6 Stylish ways to close your presentation

Emily Bartlett Feb 1, 2022 1:56:54 PM

All good things must come to an end, including your presentation. The way you close will affect how your audience responds and remembers.

A weak ending will leave them unenthused and uninspired, within a few hours they may even have forgotten your message.

But a strong ending will fire them up. A strong ending motivates and empowers. A strong ending encourages people to take action. 

So how do you end on a high? Here are 6 tips to ensure you go out with a bang.

1. Call your audience to action

It's not enough to assume your message will inspire people to take action. You need to actually tell them to take action.

I asked Dee Clayton, motivational speaker, public speaking trainer and author of Taming Your Public Speaking Monkeys to share her insight and experience. The call-to-action is Dee's preferred method of closing a speech.

"Summing up the action you want your audience to take is a great way to finish up. To do this, it's best to use a two-pronged approach:

  • Start with a negative motivation – help them see how bad things will be if they don't do what you are suggesting.
  • Finish with a positive motivation – paint a picture of how good things will be when they do what you recommend."

Dee stresses the importance of following this pattern.

Always give the negative first, followed by the positive. You'll end on a motivating high and will maximize your chances of inspiring the audience into action.

2. Refer back to the opening message

Closing a presentation with a look back at the opening message is a popular technique. It's a neat way to round off your message, whilst simultaneously summing up the entire speech.

There are a few ways to approach this technique:

  • Set up a question at the beginning of your speech and use your ending to answer it.
  • Finish a story you started, using the anecdote to demonstrate your message.
  • Close with the title of the presentation – this works best with a provocative, memorable title.

Do you know who's really good at this technique? Stand up comedians. They often make jokes early in the set that they unexpectedly refer back to (in a different context) at the end.

This is known as callback comedy and it often generates the biggest laugh of the night. It's a powerful move because it creates a feeling of familiarity and camaraderie with the audience, making them feel like they're in on the joke.

3. Practice the rule of three

The rule of three is a simple yet powerful and effective method of communication. We use it in written and spoken communications all the time (did you notice I used it just then?).

The rule of three is the understanding that ideas, concepts and beliefs are more memorable and interesting when presented in threes. It's a very persuasive number, three.

Here are three excellent real-world examples of the rule of three.

First, Winston Churchill: "This is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning."

Now, Julius Caesar: "Veni, vidi, vici"

And Benjamin Disraeli: "There are three kinds of lies: lies, damned lies, and statistics."

4. Close with a summary

"If you've already explained your content well and in an engaging way, there is no need to summarize the content again at the end," Dee Clayton says.

She's right. There are far more powerful ways to end your presentation.  However, it might be necessary if your message is particularly complicated or your speech is a long one.

Summarizing content can be a little dry – both for you and your audience. Make your summary more palatable with humor, a fascinating anecdote or interesting linguistic devices (like repetition, rhyming, and the rule of three).

5. Don't end with questions

If Dee has one absolute speechwriting no-no, it's this:

"Never end with the questions. Too many people make this mistake. If you get a negative question, you've dulled the whole presentation and the audience leave on a negative note. Always do the questions before the wrap up."

Too many people end with questions and it often goes off track. This is memorable for no one. By the time you've answered a handful of semi-relevant questions, the audience have forgotten most of what you've told them.

Take questions throughout your presentation so they remain pertinent to the content.

6) Make it clear that you've finished

Nothing is more uncomfortable than the deafening silence of an audience working out if you've finished.

Your closing words should make it very clear that it's the end of the presentation. The audience should be able to read this immediately, and respond (hopefully with applause).

If the applause isn't forthcoming, stand confidently and wait. Don't fidget and certainly don't eke out a half-hearted, 'And that just about covers it. Thank you'.

Dee used her two-prong approach to explain the importance of making your ending clear:

"If you don't spend some time considering how to end your presentation, you may find yourself floundering at the end. You may wonder why few people actually action what you suggest and why there's no reassuring applause! But when you do put a bit of thought, planning and practice into your ending, you will look confident, inspire the audience into action and be able to leave the stage with your head held high."

And isn't that all we really want from our presentations?

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Why is a presentation's ending so important?

Jun 13, 2024

Posted by: Regine Fe Arat

Your presentation’s ending will likely be the most memorable part for your audience, no matter how excellent the rest of your presentation is. Therefore, knowing how to wrap up a talk effectively is crucial to leaving a lasting, positive impression. 

With the proper ending, you'll accomplish a multitude of beneficial things, including:

Driving home your point

The end of a presentation is your final chance to emphasize your key points. Instead of merely repeating what you've said, rephrase your ideas in a new, intriguing way to provide fresh insights. This technique reinforces your main points and adds novelty, maintaining your audience's interest and engagement until the end.

Inspiring action

A successful conclusion should summarize your talk and motivate your audience to think or act differently. It can be a call to action, a quote, a question, an inspiration, or even a challenge that stirs emotions and provokes thought. For example, if discussing environmental footprint, challenge your audience to make one eco-friendly change in their daily routine. This feeling of being personally invested makes them more likely to act on your message.

Connecting with the audience emotionally 

Your conclusion affects your audience's emotions and attitudes, offering a last chance to establish a positive connection. Maya Angelou said, “People won't remember what you said or did, but how you made them feel.” An inspiring or thought-provoking statement at the end can motivate and engage your audience, improving their overall perception of you and your message. The "serial position effect" suggests that people remember the beginning and end of an event more clearly, making a strong conclusion vital for a memorable presentation.

Leaving a favorable impression

An effective conclusion demonstrates your command of the topic, showcasing your knowledge and ability to communicate it persuasively. This positive final impression solidifies the audience's confidence in your expertise, which can enhance your credibility, leading to better engagement in future interactions and opportunities within your field.

Providing closure

The end of your presentation brings everything together, providing context, meaning, and closure for your audience. It sums up your arguments, ties up loose ends, and creates a sense of completion. A well-crafted ending gives coherence and unity to your presentation, offering your audience satisfaction and a clear understanding of your message.

12 ways to end your presentation

While the best approach may vary depending on the subject matter, the following twelve methods are general best practices to familiarize yourself with:

1. Reiterate key points and core message

Recap your presentation's key points and central message concisely and powerfully to help your audience remember the core message. Repetition is a powerful technique for reinforcing concepts. But refrain from rehashing without adding further value. Instead, tie your main points together or connect them to the larger context or real-world applications. You can use a relatable instance or a compelling anecdote to emphasize your central idea and make it more memorable. In your final summary, aim to refresh your audience's memory, not bore them with repetition.

2. Include a strong call-to-action (CTA)

Encourage your audience to take action related to your presentation's content. That might mean trying out a product, applying a specific technique, or learning more about your topic. This interaction helps make your presentation more engaging and impactful and clarifies what to do next.

3. Use industry tools for assistance

Tools like PowerPoint, Google Slides, or other presentation software create visually compelling slides that support your narrative and help drive the key points home. You can also use interactive tools like Mentimeter, Poll Everywhere, or Evenium ConnexMe to connect with your audience in real-time, gauging their understanding and your impact throughout the presentation. You might be able to use these insights to customize your conclusion to directly address your audiences’ thoughts, questions, or concerns, making it more personalized and impactful. However, modifying the end of a presentation to incorporate a live audience’s feedback may be best left to very experienced public speakers. For most presenters, sticking to a well-prepared and polished conclusion ensures a more cohesive, impactful end to your presentation.

4. Place your Q&A before the conclusion

Ending with a question-and-answer session can diminish the impact of your presentation. A Q&A often involves improvisation and might divert from your main message, leaving the audience with a less cohesive final impression. Instead, schedule the Q&A just before your conclusion. You can address questions and steer the presentation back to your polished ending. By finishing with a strong, rehearsed message or a compelling call to action, you reinforce your key points and leave a lasting impression on your audience.

5. End with a memorable quote

You can use an existing quote if you’re struggling to find the inspiration to create a strong closing statement. A pertinent, powerful quote can leave a lasting impression, especially if it embodies the central message of your presentation. Try to pull from accomplished or notable people in a field related to your presentation's topic. For example, if you've been discussing having an innovation mindset, you could close with a quote by Steve Jobs: "Innovation distinguishes between a leader and a follower." This quote should similarly capture your presentation's essence and give your audience a memorable soundbite. 

6. Close with a story

A well-told story can tie together your main points and keep your audience invested until the end. The power of a story lies in its ability to engage the listener's emotions, making the information more memorable. A relevant story (personal, fictional, or anecdotal about a known person) can help to highlight your primary message. Remember to keep the story brief to avoid rambling or confusing the audience, as well as engaging and consistent with the tone of your presentation.

7. Mirror your opening statement

This strategy provides a sense of closure and symmetry to your presentation. In other words, you introduced an idea at the beginning of your presentation, and now you close the loop with your ending. If you start with a question, end by answering it. If you began with a problem, close with the resolution. This mirroring links your ideas together and provides a sense of completeness. It can also help the audience retain more information throughout the presentation, as linking the beginning and end of your presentation makes them more closely consider how you got from point A to point B.

8. Elicit a response

Encourage your audience to reflect on and react to your presentation—through a question, a challenge, a quick reflective exercise , or even an invitation to participate in an activity or discussion. The point is to keep them engaged with the material for as long as possible to help them commit things to memory and respond to your presentation's purpose.

9. Hand out materials

Distributing physical or digital handouts, such as brochures or links to further resources, can extend the impact of your presentation. Ideally, the materials should include a summary of your talk, a step-by-step guide for implementing any proposed strategies, or supplementary reading on your topic. Consider including contact information or a brief bio so attendees can connect with you after the presentation.

10. Acknowledge contributors

If relevant, recognize the work of other team members or reference sources. Doing so shows humility and authenticity and gives everyone credit for making the presentation what it is. In addition, it shows that you’ve done your research, which increases your presentation's value.

11. Showcase memorable statistics

Highlight important figures or data to emphasize the importance of your message. In most cases, this will mean restating certain information you covered throughout the body of the presentation.

For example, imagine starting your presentation by asking, "Did you know that 90% of the world's data has been created in the last two years?"  

In this scenario, you could emphasize your main point and demonstrate the significance of what the audience has learned by stating, "By applying the data management strategies we've talked about today, companies can cut their data processing costs by up to 40%, resulting in substantial savings and improved efficiency."

12. Provide a thought-provoking prompt

A question or statement that challenges existing beliefs can trigger reflection and keep your audience thinking about your message long after the presentation ends. For instance, if your presentation is about the urgency of tackling climate change, you could end with a compelling question like, "What will be the cost if we don't act now?"

Alternatively, if your topic is the advancement of technology, you could leave your audience with a thought-provoking statement like, "Technology is only as good or as evil as the intent behind its use." Regardless of your topic, be sure to craft a prompt that encourages introspection, challenges the status quo, and aligns with the core message of your presentation.

Considerations before crafting your conclusion

Understanding the role of a powerful conclusion is crucial, but bringing one to life requires a different skill set. Achieving our discussed goals becomes challenging without the ability to skillfully manage various ideas and objectives simultaneously.

To craft a conclusion that leaves a lasting impression, thoughtfully weigh these factors before diving in:

Understanding your audience

Understanding your audience's demographics is incredibly important when crafting your presentation's conclusion—this includes age, education level, profession, and possibly even cultural background. 

For example, if you're presenting to a group of seasoned industry professionals, use more technical language and detailed data. 

Conversely, if you're presenting to high school students, use more straightforward language and include more visuals to aid understanding. Try to consider any potential language barriers within your audience and plan your conclusion so that as many people as possible can understand it.

The general purpose of your presentation

Knowing the general purpose of your presentation helps you decide the tone of your conclusion. If the purpose is to inform , your conclusion should powerfully summarize and reinforce the crux of the information. If the purpose is to persuade , your conclusion should include a compelling call to action or a persuasive summary that drives home your main argument. 

On the other hand, if your presentation should entertain , the conclusion can be light-hearted, leaving your audience with a smile. If your goal is to inspire , your conclusion should draw on powerful quotes, real-life examples, or future projections that spark inspiration and motivate your audience toward a certain goal or change.

The specific purpose of your presentation

Beyond the general purpose, what are your specific objectives? For instance, if you want your audience to adopt the new software you've just presented, your objective could be getting at least 50% of them to download a free trial by the end of the week. 

Knowing this specific objective will inform the kind of call-to-action you include in your conclusion. You could briefly demonstrate how simple the software is to install and use, or you could share a promotional code to access premium features during their trial period.

Your thesis statement

Recall the central argument or message you imparted during your presentation, otherwise known as your thesis. Your conclusion should reflect on your thesis, strengthening it and leaving no room for doubt about its validity. 

For instance, if your presentation's thesis is about the significant role of sustainability in business, your conclusion should reinforce this by summarizing the key arguments you made throughout your presentation, offering compelling evidence or insights that underscore the importance of sustainability, and perhaps even suggesting innovative ways businesses could incorporate more sustainable practices in their operations.

Famous examples of ending a presentation

For some real-life inspiration, look at how some famous people ended their presentations:

Sheryl Sandberg

In her 2010 TED Talk, Why We Have Too Few Women Leaders , Sandberg’s closing statement challenges women to take an active role in their professional environments: "So my final piece of advice for women who want to be leaders in their companies, their industries, their fields, their governments: believe in yourself, keep your hand up, sit at the table."

When Musk launched Tesla's Powerwall, he concluded by painting a vivid picture of a world powered by sustainable energy . He stated, "The sun doesn't shine at night, so we need something to store the energy from the sun so you can use it at night. The solution is in two parts. Part one is the solar roof, and part two is the Powerwall." Doing so stirred the audience's imagination and gauged their support for such a vision while hopefully drawing further support for green energy technology.

Barack Obama

In his 2008 presidential victory speech , President Obama ended by reiterating the slogan of his campaign—"Yes, we can,"—inspiring hope and action among his audience while reinforcing himself as a force for change in politics. He said, "This is our time to put our people back to work and open doors of opportunity for our kids; to restore prosperity and promote the cause of peace; to reclaim the American Dream and reaffirm that fundamental truth, that out of many, we are one; that while we breathe, we hope. And where we are met with cynicism and doubt and those who tell us that we can’t, we will respond with that timeless creed that sums up the spirit of a people: Yes, we can."

Brené Brown

In her popular TED Talk about vulnerability , Brown says, "Let ourselves be seen, deeply seen, vulnerably seen; to love with our whole hearts, even though there's no guarantee." It ignited a powerful emotional connection while challenging them to change their lives after they left the presentation.

Malala Yousafzai

In her speech to the United Nations , Malala Yousafzai passionately advocated for education for all children, especially girls: She said, "Let us pick up our books and our pens. They are the most powerful weapons. One child, one teacher, one book, and one pen can change the world. Education is the only solution. Education first." It left a lasting impression of her passion and determination, making the audience think about how they could contribute to this future.

Key phrases to end a presentation

You can use specific phrases to make your conclusion more effective, such as:

  • "In conclusion/To sum up/In summary"
  • "Let's make a difference by..."
  • "Imagine how things could be if we..."
  • "I would like to leave you with this thought..."

Remember, it's not just about the words but how you deliver them. Say these phrases with conviction, sincerity, and enthusiasm to connect with your audience.

The last card

A presentation's ending is crucial as it's the most memorable part for the audience. A strong conclusion reinforces key points, inspires action, connects emotionally, leaves a positive impression, and provides closure.

Effective techniques include reiterating key points, using a strong call-to-action, ending with a memorable quote or story, mirroring the opening statement, and eliciting a response.

Additionally, understanding your audience, the presentation's purpose and your thesis statement is essential for crafting a powerful conclusion.

Famous examples of impactful presentation endings include those by Sheryl Sandberg, Elon Musk, Barack Obama, Brené Brown, and Malala Yousafzai.

Top presenters rely on Pip Decks' Storyteller Tactics cards to skillfully craft presentations that inspire, persuade, and exude confidence. Learn more .

What’s the worst way to end a presentation?

Knowing what to avoid at the end of your presentation is crucial. 

Abrupt endings can leave your audience hanging and may give the impression of being unprepared or rushed. 

Introducing new information during the conclusion is also a common mistake. Use this time to summarize and reinforce your main points, not to present new ideas. 

As previously discussed, ending with a Q&A session can dilute your closing impact and is best saved for just before your final remarks. 

Overloading your final slide with too much information can confuse your audience and detract from your main points. 

It's also important not to forget a clear call to action, which guides your audience on what to do next based on your presentation. 

Finally, ignoring the audience during your conclusion is a missed opportunity to connect more deeply and leave a lasting impression.

What do I put on a conclusion slide?

Here are seven common elements to consider including on a conclusion slide:

  • Key takeaways : Summarize the essential points you want your audience to remember.
  • A closing statement : Capture the main ideas in your presentation.
  • Call-to-action : Tell your audience what you'd like them to do next.
  • Contact information : Let your audience know how to reach you for further discussions or questions.
  • Visuals : Use impactful images or charts that reflect the message of your presentation.
  • Next steps : If relevant, tell them what will happen next.
  • Inspirational quote : This could be your audience's final push or motivation.

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7 Brilliant Ways to End Any Presentation: When to Use a Presentation Thank You Address

group presentation ending

I like building and growing simple yet powerful products for the world and the worldwide web.

Published Date : December 4, 2020

Reading Time :

As important as an introduction is to a speech presentation, the end of your presentation is what you leave your audience with.  Giving a proper presentation thank you address is a helpful public speaking skill .

When is it appropriate to simply say “thank you” and close your presentation?

In what moments does a presentation require more from you? 

How do you tell your audience to thank you for watching my presentation if you made a visual presentation?

What is the importance of saying thank you to your audience for listening?

We intend to answer all these questions in this article, and we hope you read the whole page to understand the complete concept of the presentation. Thank you. 

How Should I End a Presentation? Different Ways of Ending a Speech Or a Presentation

As a speech expert who has attended many presentations and orations, I can tell that each presenter concludes their speech in different ways. Most speakers will showcase presentation thank you images as a visual aid at the end of a PowerPoint, while others give a summary. 

presentation thank you

Irrespective of the speaker’s methods, here are seven ways to end a presentation or speech .

1. Closing with a Summary

 Summarizing key points of your speech when concluding an oration is an age-old method of finishing your address. It is a technique speakers and writers use to close and ensure their audience remembers their main point.

Using a summary for closure is common with lectures and the traditional presentation thank-you addresses.

2. Closing with the Power of Three

The Power of Three uses a pattern of three words, phrases, or more to emphasize a point and make it more memorable. A typical phrase Julius Caesar uses is “I came, I saw, I conquered.”

3. Closing with Metaphors

Metaphors are a figure of speech that compares two entities figuratively and makes it seem like they are the same. In basic English Language, the definition of metaphors indicates a form of comparison without using comparative words (for example, like and as).

It is ideal for motivational speech presentations and graduation speeches . This type of closing works perfectly if you use an analogy, anecdote, or reference to the comparative subject during your presentation.

4. Using Facts to Recreate Engagement

Some of the most memorable speech presentations end with things that regain the audience’s attention. If you search Google, you will find facts related to your discussion and share them to surprise your audience.

5. Using an Illustration or Image

Similar to metaphors, you can finish with stories or use an illustration to close. This method is quite common because many orators can use it to start and end their speeches.

Visual aids are essential to help drive your point across when you present, and you can also use them to close effectively.

6. Closing with a Quote or a Short Sentence

If you can condense your summary to a less wordy, short sentence, it tends to leave a longer-lasting impression on your listeners. It is essential to ensure that the short message conveys your authenticity and the importance of your message.

Using a quote is a timeless way to conclude any type of speech or presentation. However, it is essential to have a quote relevant to your address; if not, you can make a quote out of a point you made while presenting.

7. Making a Provocative Closing

Closing provocatively uses calls to action to move your audience toward a particular goal. An example of this type of conclusion is usually observed with preachers, activists, and advertisers.

Many preachers make altar calls at the end of their sermons, and activists usually end with a wake-up call to move the audience to action.

What is the Best Way to End a PowerPoint Presentation?

presentation thank you

PowerPoint presentations take a lot of time and can take an audience almost no time to forget. Figuring out how to make a strong closing will help give your audience something to remember. 

The way you close each ppt depends on the nature of your discussion. 

Closing a Persuasive PPT

Your thank you note for the presentation after a persuasive PowerPoint should win the members of your audience over. To convince them ultimately, you can include:

  • A call-to-action
  • Verified facts

Closing an Informative PPT

Informative PPTs share data, so the ideal closure for them is a presentation thank-you images that show:

  • A summary of all the ideas you shared
  • A conclusive concept map
  • Bulleted key points
  • A recap of the objectives of the presentation

Closing an Introductory PPT

The general concept of introductory speech presentations is to:

Pitch a business Idea
Ask people to join a corporation.
Recruit staff
Other potential needs for introducing an idea

If you give an initial pitch, the best presentation thank you images will give your audience a proper means to contact you or follow up on your next program. 

Note: When concluding any PowerPoint, your thank you for watching my presentation slide will naturally need to follow the same pattern as the entire PPT. It is also helpful if you are creative with the presentation. Thank you.

The General Importance of Saying Thank You

Saying thank you means expressing gratitude for an action completed or a gift. In any setting, your ability to express gratitude, irrespective of whether or not you deserved the service you got, goes a long way.  

Some advantages of expressing gratitude include:

Building personal self-esteem and
Gratitude promotes optimism
It boosts productivity (especially in the workplace)

What is the importance of presenting thank you images?

As a part of the audience, after listening to a speaker talk all day, especially when you can leave but stay, a minute presentation thank you would suffice.

It’s no secret that some presenters do not say thank you after their speech , so what do you gain by thanking your audience?

  • It helps you reinforce already established values. 
  • Strengthens speaker-audience relationships. 
  • Serves as a foundation for trust.
  • Stimulates conversation by question and answer strategies.
  • It makes you unique in numerous places.

How to Say Thank You at the End of Your Presentation: Simple Tips and Tricks

Saying thank you is not only about expressing gratitude. Often, saying thank you is a business strategy, and presenting thank you images must  prove their worth for your business.

Some simple pointers to remember are:

  • Remain professional
  • Avoid grammatical errors as much as possible.
  • Try not to seem salesy; instead, be polite.
  • Employ perfect timing

Using the Right Voice Tone

Every type of presentation setting demands a specific tone type. You will need to adjust your tone to avoid being misunderstood.

Personalize It and Try to Maintain Relevance

It is rather rude to use a copy-and-paste post-presentation thank you message. Instead, it’s best to make a unique, personalized thank-you note that is audience-specific.

Additionally, it’s best to remain within the subject matter for the conclusion by sharing relevant information.

Ask Questions and Answer Previous Ones

If you have any questions before the presentation, it is best to answer them now. If you used an “any questions slide,” you can also answer questions from there.

When your time starts finishing, and you cannot answer any more questions, try to provide contact details or follow up with their concerns.

Practice the perfect end to your presentation with Orai

When to Use and When to Avoid a Thank You Presentation Slide

Using tact is a vital tool when facing public speaking opportunities. Knowing when it is okay to share a thank you presentation slide and when it isn’t necessary is essential.

Some of the times when saying thank you for listening to my presentation is appropriate and essential are:

  • When you have an audience that shows up voluntarily, it is essential to express gratitude.
  • If you are expressing gratitude to your team for putting in hard work
  • If your audience needed to travel to attend your presentation

On the other hand, there are some situations when presentation thank you images are either inappropriate or unnecessary:

  • If you plan to answer questions after your presentation or host an interactive session, presentation thank you images will prompt your audience to leave the meeting.
  • If your presentation has terrible news, a presentation thank you will be insensitive and inappropriate.
  • When you need to assign a task or follow up on anything, it’s better to end with that than a thank you slide.

Potential Alternatives to a Presentation Thank You Image

presentation thank you

Ending with a simple presentation, thank you, is often seen as a weak presentation. It is usually best to complete your presentation creatively or using a call-to-action. 

So, in what ways can you effectively end your speech using visual aids without needing to use presentation thank you images?

Using a “One More Thing” Slide

This type of presentation thank you option introduces (for lack of a better term) the final bomb or the hidden gem. For example, if you were introducing a new product, your one more thing slide would probably show an unexpected benefit of purchasing the product to woo your audience.

This type of slide is inappropriate for every presentation, so you will have to consider the nature of your audience when inputting this idea.

A Slide that Continues the Conversation

This type of ending could feature a form of presentation thank you that continues the discussion. It may be a bunch of arguments that gear your audience’s communication with each other or with you.

Ideally, you will need to provide them with contact information so they can communicate with you after you finish. If you are searching for new prospects for partnership or employment, this is the best slide to include such details.

Closing with “Any Questions?”

This type of closing is the most common aside from the mainstream presentation thank you images. As I stated earlier, it isn’t appropriate to include a presentation thank you if you hope to continue any discussion. 

Asking for questions boosts audience engagement and serves as a memory aid so they remember your presentation. However, it isn’t uncommon to have no one asking you questions while you present. 

If you want to avoid the awkwardness of an unanswered no-questions slide, here are some things you can try:

  • Asking the first question yourself is an icebreaker.; your inquiry has the potential to open room for more questions
  • Ask a friend in the audience to break the ice with the first question.
  • Asking your audience to prepare for questions in advance by providing them with the necessary materials
  • Distributing pre-presenting writing material to the audience to motivate them to write down questions they might have had during your speech so that you can answer them effectively.

Practice your presentations with Orai. Get feedback on your tone, tempo, confidence , and consciousness to help you get your presentation on point.

Thank You Letters: Taking it A Step Further

presentation thank you

Numerous presentations, especially business idea pitching, hardly lead to immediate sales. In such a case, ending with a presentation, thank you, and contact information isn’t enough. 

You will need to take it further by sending a thank you letter so they can remind you, mostly if they have already forgotten. So, how do you follow up on a potential client or previous sponsor with a presentation? Thank you.

Elements of a Good Thank You Letter

When writing an excellent thank you letter, you must consider elements to ensure that your recipient reads it and carries out the appropriate action. 

You do not require a soothsayer to tell you that people do not read every letter. So, how do you beat the odds and make your message worthwhile? Here are some elements you can include to that effect.

A Strong Subject Line

If you can remember the times you intentionally opened spam mail, I am sure it had something to do with the subject. Most companies treat letters like this as spam and have no reason to read them.

However, if you can create a subject line that clearly states your intentions, you have a better chance of having your mail read.

Clearly Expressed Gratitude

Start the letter by expressing gratitude for attending your presentation and giving you time. You can also include other factors in your message that you need to express gratitude for.

A Summary of Your Presentation 

They aren’t likely to have any reason to remember all the points you made during your presentation. Now is the perfect time to remind them and highlight the issues you presented they could have missed. 

It’s best to use bullet points to give them room for skim reading. Additionally, if you have reached an agreement, you should include it in the letter for clarity .

Answers to Prior Questions 

If they had questions you could not answer while presenting, now is the perfect time to answer them. It is a gesture that shows potential clients that you care about their concerns.

Additionally, you can encourage more questions to keep the conversation going.

A Professional Closing Note

Most people have customized closing remarks that they send with each mail that usually have the following characteristics in small icons:

  • Your name and position in the company
  • The company’s name (and logo, if possible)
  • The company’s website URL

Practice with Orai and become an expert

Final Tips For Thank You Letters and Speeches 

Irrespective of how you decide to make your presentation thank you slide, these six tips will help you:

  • Include a call to action for your audience.
  • Try not to end with questions.
  • Refer to the opening message.
  • Use anecdotes to summarize.
  • Incorporate the rule of three where you can.
  • Avoid leaving your audience confused about whether or not your presentation is over.

Examples of Presentation Thank You Letter

Subject line: A follow-up on (topic or product)

Hi (insert name)

Express gratitude: I am grateful you took the time to attend today’s program. (Include gratitude for any other sacrifice they made.

Here is a quick recap (___) 

Concerning your questions on ___, here is an attachment with detailed answers. Feel free to ask further questions.

We look forward to hearing from you.

Kind regard,

Business Signature

How should you make a clear call to action to the audience at the end of a presentation?

A powerful presentation ends with a clear, direct call to action. Don’t hope your message inspires action – explicitly tell your audience what you want them to do, why it matters, and its impact. Make it specific, compelling, and relevant, using examples or statistics to drive home the importance. Leave them knowing exactly what steps to take next and the benefits or consequences involved, maximizing your chances of a positive response.

When is it beneficial to ask a rhetorical question at the end of a talk?

Want your talk to linger? End with a powerful rhetorical question! It sparks reflection, reinforces key points, and piques curiosity, leaving your audience captivated long after the presentation ends. Use it to challenge, inspire, and make your message truly unforgettable.

How can you utilize a cartoon or animation to conclude your presentation effectively?

Utilizing a cartoon or animation to conclude your presentation effectively involves integrating visuals that complement your message. Consider incorporating a relevant cartoon that conveys a metaphor or key idea of your presentation. Using humor in the cartoon can also help engage your audience and make your message more memorable. By ending on a visual note, you can leave a lasting impression and reinforce the main points you want your audience to remember.

How should you end a presentation without a “Questions?” slide?

To wrap up a presentation without a designated “Questions?” slide, it is beneficial to encourage audience interaction throughout the presentation by allowing questions to be asked at any point. This ensures that the questions and answers are directly related to the content being discussed. However, if questions are to be fielded at the end of the presentation, a powerful technique is to conclude with a striking image that reinforces and encapsulates the central message or theme addressed during the talk. This visual aid should be a memorable takeaway for the audience, leaving a lasting impression that harmonizes with the presentation’s content. Utilizing this method, you can successfully conclude your presentation on a strong note without needing a specific “Questions?” slide.

Why is it recommended to use a summary slide instead of a “Thank You” slide at the end of a presentation?

Skip the “Questions?” slide! Encourage real-time engagement throughout, then end with a powerful image that resonates with your message. It’ll be a memorable takeaway; no dedicated question slide is needed!

How can quotes and interesting anecdotes be effectively integrated into the conclusion of a speech?

Spice up your speech conclusion: ditch the tired quotes and choose fresh voices relevant to your audience and topic. Share authentic anecdotes that resonate personally, and weave them seamlessly with your reflections for deeper impact. Memorable endings leave audiences thinking long after your final words.

When used as a closing statement, what impact can a short, memorable sentence or sound bite have on the audience?

Short and sweet: Ditch lengthy closings! Craft a concise, magnetic sentence that captures your message. In today’s attention-deficit world, it’ll linger long after your speech , leaving a powerful impression and resonating with your audience. Remember, short and impactful embodies your voice and drive home your key points. Boom!

In what situations is it appropriate to acknowledge individuals or companies at the end of a presentation?

Say thanks! Publicly acknowledging collaborators, data sources, and presentation helpers in research, information use, and preparation scenarios shows respect, professionalism, and gratitude. Use both verbal mentions and presentation software credits for maximum impact. Remember, a little appreciation goes a long way!

How can visual aids, such as a running clock or images, be employed to emphasize key points during the conclusion of a speech?

End with a bang! Use visuals like a ticking clock to build urgency or powerful images to solidify your message. Leave them on display for reflection, letting the visuals do the final talking and ensuring your key points leave a lasting impression.

How can surprising facts be used to re-engage the audience’s attention at the end of a presentation?

Surprise them! When attention fades, drop a shocking fact with stats. Use online resources to find fresh info, keeping sources handy for Q&A. It’ll re-energize them, offering new insights and solidifying your credibility. Boom!

What role can storytelling play in concluding a presentation and engaging the audience?

Storytime! Wrap up with a short, impactful story – personal or relevant to your topic. Think customer experience or a case study with heart. Make it relatable, spark empathy, and tie it back to your key points. Boom – a memorable, engaging ending that sticks!

How can I make my presentation memorable using the “power of three” communication method?

Rule of three! Organize your conclusion in trios: points, examples, and stories. Brains love patterns and threes stick! Memorable, impactful, and resonating – that’s your ending goal. Keep it simple, repeat key points, and leave them with a lasting impression.

How can I effectively end a presentation or speech to leave a lasting impression on the audience?

Nail your ending! Use the power of three: storytelling, surprising facts, or visuals to grab attention. Acknowledge others, craft a short & memorable closing, summarize key points, repeat key messages, and end with energy to inspire action. Leave a lasting impression, not a fade-out!

How can you ensure that your audience understands when your presentation has concluded?

End strong! Rule of three for impact, clear closing cue (no guessing!), confident “thank you,” and wait for applause. No fidgeting, no weak exits. Leave them wanting more, not wondering if it’s over!

Final Notes: Saying Thank You is a Vital Life Skill

As far as life goes, saying thank you properly is essential. Even if you are giving a paid lecture or presentation, thank you notes give your audience a sense of importance for participating in your work process. 

An asset every public speaker has after overcoming the fear of public speaking is their ability to express gratitude to their audience for the time they spent listening.

I hope you remember to say thank you creatively!

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Presentation Geeks

How To Close A Presentation

Table of contents, why the ending is the most important part.

The goal of your presentation is to have the audience members remember the message and act on it.

In order to effectively achieve this outcome, you must structure your presentation accordingly. You will need a strong introduction to set the scene, proof points throughout your presentation to support your argument and a conclusion to tie everything together.

Without a proper closing, your presentation will feel incomplete and leave the audience with more questions than answers. As the introduction is to the foundation of a home, the conclusion is to the roof. Without one, your presentation seems unstructured and incomplete with an empty void.

It is not up to the audience to break down what they’ve heard – that is simply too much cognitive processing required for them. You’ll lose your audience and your entire presentation would have been for nothing.

As the presenter, it is your responsibility to summarize key takeaways and craft a proper presentation conclusion that will leave a lasting impression with your audience.

All effective presentations have a conclusion. Whether it’s an inspirational quote, call to action or a few simple closing words. Nevertheless, you must practice and master the skills of how to end your presentation to join the ranks of master presenters.

To help you on your journey, we’ve put together a list of five ways you should end your presentation whether it be an informal, formal presentation or a virtual presentation . Even though these are only a few ways to end your presentation, they are tried and true based on presentation feedback we have received over the years.

10 Ways To End Your Business Presentation & PowerPoint Presentation

1 – end with a call to action.

In the world of business, you’ll be presenting to gain new business on a daily occurrence. RFP presentations and client proposals are just some of the presentations you’ll be engaged with. Just like any sales system, closing and asking for the business is the most critical part.

One way to end your presentation, especially in business is with a call to action.

A call to action is when you directly ask the audience what next steps you want them to take. This might be asking them to sign up for a promotion, following you on social media or engaging in some way.

A call to action is a great tool to use to close your presentation as it has a high conversion rate, the message is clear and it keeps the audience engaged.

2 – End With A Compelling Story

We are social creatures and stories are one of the most effective communication channels we use. Presentation psychology shows us that messages told through the use of a story are better remembered since they act on our human emotions and behaviors.

Stories are also great because it helps the audience sympathize with your messaging easier. Since they already have experienced emotions tethered to an event they can relate to, eliciting an emotional response from them will be easier.

3 – Avoid Q&As

Don’t end your presentation with a Q&A.

Question and answer periods are often unstructured. They could discredit your presentation should the questions not be vetted and your main message may get misconstrued.

Luckily, there are alternatives to Q&As which can still offer the same benefits without the uncertainties.

Alternative Ways To Get The Audience’s Attention, Feedback and Increase Engagement

Instead of using an unstructured Q&A period, try using a presentation tool such as Pigeonhole .

Software similar to this can help you filter questions before they’re made visible to the public. This will help you avoid any awkward or unwanted questions.

It can also allow you to ask for questions ahead of the presentation. This can allow you to avoid all questions being submitted at the end and will give you an opportunity to answer questions throughout the presentation.

4 – Come Full Circle With Your Message

Even with a strong opening message, it’s important to come full circle with your message.

As you progress through your presentation, points you mention will start to fade as your audience tries to remember the key points. Unfortunately, there are times where the main points of your presentation do get forgotten.

A way to combat this is to come full circle with your message. At the very beginning of your presentation, you should introduce the argument or message of your presentation similar to a thesis of an essay. As you progress through your presentation with proof points, you are supporting your argument. By the end, your audience might’ve forgotten what the main argument is. Not a problem, simply reintroduce the thesis, argument or key message of your presentation on the final slide for a lasting impression.

5 – Demonstrate Your Product

group presentation ending

If your presentation is showcasing a new product or line of services, consider ending with a demonstration or live performance!

This will certainly blow away your audience members and be a strong ending. A perfect example of a presenter who perfected this technique is Steve Jobs.

Not only is ending your presentation with a demonstration a great way for your presentation to conclude, it also provides great additional benefits such as PR.

Also, depending on how your audience learns new things, it will help put into perspective what you just presented. If you talk about the benefits of a new product you’re launching, demonstrating those benefits will help provide context.

6 – Always End On A High Note

group presentation ending

Always end a presentation on a high note.

Even if your presentation is covering a grim and dark topic, leave the audience with some positive motivation.

Negative motivation such as having your audience act on fear and anger are not ideal ways to end a presentation. Although considered effective by some marketers, ending on a high note leaves a longer lasting impression.

The last thing people want to hear are bad things. We are already bombarded with negativity on the news and social media. Convey a sense of positivity by ending on a high note.

7 – End With A Thought Provoking Question

group presentation ending

Spark a sense of curiosity by asking your audience a relevant thought provoking question.

Asking a thought provoking question is a great way to end a presentation as it sticks with the audience long after everything is finished.

By having the audience fixated on a question, it will keep reminding them of your presentation and what initially sparked that question in the first place.

Remember though, the question should be relevant to what you spoke about.

8 – End With A Powerful Quote

group presentation ending

Similar to a question, a quote will leave a lasting impression with your audience.

Sometimes, what you want to be said has already been said in a profound way you can’t top and that’s ok. Adding a quote, especially an impactful quote from someone famous like Julius Caesar helps drive your point across.

9 – End With A Powerful Image

group presentation ending

We all know the saying that a picture says a thousand words.

What better way to end a presentation with an image that can leave the audience with their own personalized conclusion.

Ending off with a powerful image lets your audience come to their own conclusion of the presentation. The image might be meaningful as it relates to the topic you’re presenting or might target a specific emotion you want to elicit from them.

10 – End With Clear Next Steps

Similar to a call to action, outlining clear next steps is important for ending a presentation.

Even when you might not require the audience to take action as you would when inputting a call to action, you might want to set clear steps for what you as the presenter will do, what the organization will do or what the audience as individuals will do in a business setting.

Outlining clear next steps holds everyone accountable and it makes things less ambiguous.

You may consider outlining next steps typically in a business presentation.

For example, if you’re pitching to a client on some business you hope for them to buy into, providing a timeline will help put them in a mindset that makes them believe they’re already working with you. Next steps could be what to expect once the contract is signed with clear deliverable dates.

If you’re still not sure on how to end your presentation, consider outsourcing your presentation design to an agency like Presentation Geeks that have years of experience crafting presentations for a variety of industries.

By trusting professional presentation designers, you can be assured that from beginning to end, your presentation will be one to remember and you’ll be on your way to becoming a better presenter .

Author:  Ryan

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group presentation ending

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Guide for Giving a Group Presentation

February 21, 2018 - Dom Barnard

In certain academic and business situations, it is more valuable to deliver a group presentation than a solo one. Many people prefer group presentations because there is less pressure on the individual. However there are also unique challenges, such as having to ensure multiple individuals collaborate in order to produce a cohesive piece of work.

Preparing for the group presentation

As with any presentation, there is a significant amount of work during the preparation stage. The group must be well organised because there are multiple individuals, and therefore multiple personalities involved.

Presentation moderator

To assist with organisation, the group should first decide on a presentation moderator – this is essentially the “leader”. The presentation moderator can have the final say when decision-making is needed and, during the Q&A portion of the presentation, can decide which speakers will answer certain questions.

Understanding the audience

To make your presentation engaging you need to  think about the audience  so you can tailor it towards their needs. How much will the audience already know about this topic? What will they want to get from this presentation?

For example, if you are presenting the topic of building a bridge to a group of civil engineers, you can confidently use technical language. However, if you are presenting to secondary school students, you would need to use simpler language and not explain the methods in as much detail.

The presentation’s purpose

As a group, ensure you agree on the purpose of the presentation so that you all understand the message that needs to be conveyed e.g. “We want to find out which treatment works best for social anxiety.” Deciding on your message means that the group can start building key points around this – just keep in mind that each subtopic must contribute to the presentation’s aim.

Divide the presentation

The presentation needs to be  divided into main areas  so there is a clear beginning, middle and end. This is where can you decide on the order of the subtopics. Presentations usually follow this structure:

1. Introduction:

  • It is useful to agree on the first minute of the presentation as a team. This is because the audience should be interested from the start and convinced to listen.
  • The presentation’s aims are also discussed and an overview of the presentation’s structure is provided. For example, “We set out to explore the effectiveness of different treatments for social anxiety. We will first cover the symptoms and prevalence of social anxiety, before explaining the different treatments. This will then lead into a discussion about the pros and cons of each treatment route. Finally, we will explain which treatment route we decided was the most effective for this disorder.”

2. One or two middle sections:

  • These sections consist of providing the information that addresses your presentation’s aim.
  • There can be more of these sections depending on your topic.

3. Conclusion:

  • After summarising all of the key points, there must be a clear conclusion. It is beneficial to appoint the conclusion to the best speaker as this is where all the information is pooled together.

After segmenting the presentation, a time sequence can be created so the group understands the order in which tasks must be completed. It is important to set deadlines for this.

Share responsibility

A frequent problem when working within a group is unequal participation as this can subsequently cause disharmony.

But this is easily avoidable by assigning each speaker a section of the presentation to work on depending on their interests. This means that each speaker should be doing the research for their section and putting together a speech and slides (if being used).

  • It is important to specify exactly what each group member should be doing with their time.
  • Make sure the length of time per speaker is agreed on.
  • Do not change speakers more than necessary because this can reduce the coherency of the presentation.

Build the presentation together

For an audience to follow and enjoy a presentation, it must flow together. Meeting up and building the presentation helps with this because:

  • This prevents the duplication of content.
  • You can put the slides together, although only one individual should be responsible for merging the slides so there is consistency within the presentation.
  • It is useful to receive feedback on the speeches before presenting to an audience.
  • The team can agree on any edits.
  • The team can agree on the conclusion.
  • You can make sure that each speaker will talk for the same amount of time and cover a similar amount of information.
  • The team can come up with the first minute of the presentation together.

Business people giving a group presentation

Use stories to engage the audience

A good presentation opening could  start with a story  to highlight why your topic is significant. For example, if the topic is on the benefits of pets on physical and psychological health, you could present a story or a study about an individual whose quality of life significantly improved after being given a dog.

The audience is more likely to remember this story than a list of facts and statistics so try and incorporate relevant stories into presentations.

Know what each speaker will say

Each speaker must know what the other group members will say as this prevents repetition and it may be useful to refer to a previous speaker to assist in explaining your own section.

Also, if a team member is unable to attend on the day it will be easier to find cover within the group.

Write and practice transitions

Clean transitioning between speakers can also assist in producing a presentation that flows well. One way of doing this is:

  • Briefly recap on what you covered in your section: “So that was a brief introduction on what social anxiety is and how it can affect somebody”
  • Introduce the next speaker in the team and explain what they will discuss: “Now Sarah will talk about the prevalence of social anxiety.”
  • Then end by looking at the next speaker, gesturing towards them and saying their name: “Sarah”.
  • The next speaker should acknowledge this with a quick: “Thank you Nick.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Practice the presentation

Rehearse with the group multiple times to make sure:

  • The structure works
  • Everyone is sticking to their timing.
  • To see if any edits are needed.

The more you  rehearse a presentation  the more you will feel comfortable presenting the material and answering questions as your familiarity with the content increases.

Handling nerves before the presentation

It is  natural to feel nervous  when presenting in front of others, regardless of the size of the audience. Here are some tips:

  • Remind yourself that the audience is there to listen to you and wants you to do well; there is no need to be afraid of them.
  • Remember that the audience members will have to present their projects later and are almost certainly feeling just as nervous.
  • Practicing with your group and practicing your section at home will make you more comfortable and familiar with the material and increase your confidence.
  • Practice pauses  – when people feel nervous they tend to find silences uncomfortable and try to fill gaps, such as using “um” multiple times (filler words). Practicing pauses will help the silences feel less unnatural when you present therefore reducing the need for filler words.
  • When we are nervous we often begin breathing quickly and this in turn can increase our anxiety. Controlled breathing is a common technique that helps slow down your breathing to normal thus reducing your anxiety.

Exercises to control your breathing:

  • Sit down in an upright position as it easier for your lungs to fill with air
  • Breathe in through your nose and into your abdomen for four seconds
  • Hold this breathe for two seconds
  • Breathe out through your nose for six seconds
  • Wait a few seconds before inhaling and repeating the cycle

During the group presentation

Introducing the team.

The presentation should begin with the presentation moderator introducing the team. This is smoother than each individual presenting themselves.

Pay attention to the presentation

You may feel nervous as you wait for your turn to speak but try to listen to the presentation. The audience is able to see the whole team so it is important that you look interested in what is being said and react to it, even if you have heard it multiple times.

Body language and eye contact

Body language is a useful tool to engage the audience:

  • If it is your turn to speak then stand slightly in the foreground of the rest of your group.
  • Smile at the audience as this will make you look more confident.
  • Make eye contact  as this helps you engage with the audience.
  • Keep your arms uncrossed so your body language is more open.
  • Do not look down and read from your notes- glancing down occasionally is fine but keep in mind that you are talking to the audience.
  • This is the same for  presenting visual aids ; you may need to glance at the computer slide but make sure you predominantly face the audience as you are still speaking to them.
  • Keep your hands at your sides but use them occasionally to gesture.

Vocal variety

How you say something is just as is important as the content of your speech –  arguably, more so . For example, if an individual presented on a topic very enthusiastically the audience would probably enjoy this compared to someone who covered more points but mumbled into their notes.

Here are some pointers:

  • Adapt your voice depending on what are you saying- if you want to highlight something then raise your voice or lower your voice for intensity.
  • Avoid speaking in monotone.
  • Sound enthusiastic – the more you sound like you care about the topic, the more the audience will listen.
  • Speak loudly and clearly.
  • If you notice that you are speaking quickly, pause and slow down.
  • Warm up your voice  before a speech

Breath deeply for vocal variety

Take short pauses and breath deeply. This will ensure you have more vocal variety.

Handling nerves during the presentation

  • If you find that you are too uncomfortable to give audience members direct eye contact, a helpful technique is to look directly over the heads of the audience as this gives the impression of eye contact.
  • Try not to engage in nervous behaviours e.g. shifting your weight or fidgeting.
  • Remember that it’s unlikely that the audience knows that you are feeling nervous – you do not look as anxious as you feel.
  • Notice whether you are speaking too quickly as this tends to happen when nervousness increases. If you are, pause and then slow down.

Strong conclusion

Since the conclusion is the last section of your presentation the audience is more likely to remember it. Summarise the key points and lead into a clear concluding statement. For example, if your presentation was on the impact of social media on self-esteem you could list all the main points covered in the presentation and conclude “Therefore, from the amount of evidence and also from the quality of evidence, we have decided that social media is negatively/positively impacting self-esteem.”

Questions and answer session

The questions and answers session after the main presentation can be a source of anxiety as it is often difficult to predict what questions will be asked. But working within a group setting means that individually you do not have to know everything about the topic.

When an  audience member asks a question , the presentation moderator can refer a speaker who has the relevant knowledge to provide an answer. This avoids any hesitant pauses.

If you are answering group presentation questions:

  • Pause before answering- take the time to gather your thoughts and think about your answer
  • Make sure you answer the question- sometimes you may start providing more information than necessary. Keeping answers as concise as possible will help with this.
  • Ask the questioner for clarification if you do not understand- it’s better to ask rather than answering in a way that does not address the question.
  • You’re not expected to know everything- challenging questions will emerge and if you do not know the answer you can respond with: “That’s a really good question, I’m not certain so let me look into that.”

Ending the presentation

A good ending usually consists of the presentation moderator thanking the audience. If there is another group afterwards they should transition to the next group.

Frantically Speaking

How To Present With A Group: 14 Expert Tips

Hrideep barot.

  • Presentation

group work

If we consider the research and writing part of a presentation, then a group presentation doesn’t seem that different from a single-person presentation. 

If you wish to deliver a successful presentation, you still need to put in a fair deal of individual research, writing, and practice. Even for the presenting bit: when you speak, the onus of delivering a great speech, as well as the audience’s attention, is going to be on you. 

However, a group presentation is significantly different from a normal presentation. 

While you’ll still have to do your own research, the amount of research you’ll have to do will probably be decreased, as the research material will be divided amongst all the members. Practice and delivery of the speech will not be merely an individual thing: you’ll have to work and synch it with the rest of the group.

Moreover, while it might seem that the individual responsibility is going to reduce if you’re delivering a presentation with more than one person, often the case is quite the opposite. This is because if a single person messes up–or simply doesn’t wish to put in as much effort as the others–the repercussions are going to be faced by the entire group. 

However, group presentations don’t necessarily have to be a difficult thing. Think of your most favorite sports team: what makes the team the best? What makes them stand out from other teams? How are they successful?

The answer for what makes a sports team the best isn’t much different from what makes a group presentation the best: 

Advance planning and division of work, having a strong leader, fostering a sense of comariderie between group members, as well as staying vigilant and supportive on the big day are the key to delivering an awesome group presentation.  

And the goal isn’t as tough to achieve as you might think. 

Stick till the end of this article to find out! 

What Is A Group Presentation?

A group presentation is a collaborative exercise in which a team of speakers works together to create and deliver a presentation on a given topic. The number of members in a group presentation can range from anything between two to over ten! Group presentations are used in a variety of settings like school, workplace, colleges, seminars, etc. 

While the task of presenting with a group of people might feel daunting, especially if you identify as a lone wolf, group presentations can be a great learning experience and teach you how to better navigate the task of dealing with a multitude of people with a multitude of opinions and experiences. 

By keeping in mind a few things, group presentations can be delivered just as efficiently as single-speaker presentations.

Is A Group Presentation For You? 

To decide whether you should deliver a group presentation or not, you need to decide whether the pros of a group presentation outweigh the cons for you. 

Group presentations are great because they decrease workload, increase efficiency, improve the quantity and quality of ideas, and also provide you with experience to work in a group setting. 

However, there are a few fall-backs to group presentation as well. 

Sometimes, a few group members might not work as hard as the other ones, thus increasing the workload on the other members. Also, group members might have different ideas and opinions, which can cause clashes within the group. Coordinating between the group members might be a problem. And if you’re a shy person, you might find it difficult to speak out and voice your opinion in front of other group members. 

So, there is no single answer to whether you should do a group presentation or not. Weigh in the pros and cons of doing one before making your decision. 

Tips For Delivering A Group Presentation: The Preparation Stage 

working with a group

1. Decide On The Purpose Of Your Presentation

First and foremost, you must determine what is the purpose of your presentation. It might seem like a redundant step, but trust me: it’s not. You’ll be surprised by how different people perceive and understand the same topic.

So, say you’re delivering a research paper on the topic “The Effect Of The Coronavirus Pandemic On Street Animals”, sit down together and ask your group members what each individual person thinks the topic is about and the points they feel we need to include in it.

If possible, one member can jot down all the points that the other speakers make, and once all the members are done talking, you can come to a consensus about what to and what not to include in the presentation. 

2. Choose A Presentation Moderator 

In the simplest terms, the presentation moderator is the designated “leader” of a group. That is, they’re the one responsible for the effective functioning of the group, and to make sure that the group achieves their shared purpose i.e giving the presentation.

They sort out any potential conflicts in the group, help out other members when they ask for guidance, and also have the final say on important decisions that the group makes. The best and the simplest way to select the presentation moderator is by vote. This will ensure that every member has a say, and avoid any potential conflicts in the future. 

3. Divide The Work Fairly  

The next step is to divide the work. The best way to do this is to break your presentation into equal parts, and then to assign them to group members. While doing so, you can keep in mind individuals’ preferences, experience, and expertise. For example, if there are three people, you can divide your presentation into three sections: the beginning, the middle, and the end.

Then you can ask which member would feel more comfortable with a particular section, and assign the sections accordingly. In case of any overlap, the individual members can be asked to decide themselves who’s the better fit for the part. Alternatively, if the situation doesn’t seem to resolve, the presentation moderator can step in and assign parts randomly to the members; the members can do this themselves, too. 

4 . Do A Member Analysis 

To know the individual strengths and weaknesses of group members, it’s important to carry out a member analysis. Not everyone feels comfortable in front of a crowd. Or, someone could be great at building presentations, but not so good with speaking into a mic. On the contrary, a member might be an excellent orator but terrible with technology.

So, in order to efficiently divide the work and to have a seamless presentation, carry out a member analysis beforehand. 

5. Individual And Group Practice Are Equally Important 

Individual practice is important as it helps you prepare the presentation in solitude, as you would if you were the only speaker. Practicing alone is generally more comfortable, as you do not have to worry about other people watching or judging you.

It also allows you to prepare at your own convenience and time, while for group practice you’ll have to adjust to when it’s convenient for the other members to practice, as well.

Besides, the individual practice also saves the group’s time as each member can simultaneously but separately prep their own part, while group practice sessions are often longer as the other members generally have to pay attention to the speaking member instead of their own bit.

However, it’s essential to do group practice at least three to four times before delivering your presentation. This is important not just for the smooth delivery of the presentation, but also for the group members to grow comfortable with each other.

Group practice sessions also help you time out the total duration of the presentation, have smooth transitions between speakers, avoid repetitions, and also sort out any potential hiccups or fallbacks in the presentation. 

6. Perfect The Transitions 

A common fallback of group presentations is having awkward transitions between members. Not only will this be an unpleasant experience for the audience, but it might also make you waste precious time.

So, make sure you practice and perfect the transitions before the big day. It doesn’t have to be too long–even a single line will do. What matters is how well you execute it. 

7. Bond With The Group Members 

Bonding with the group is a great way to enhance the overall presentation experience; both, for yourself as well as the audience. This is because a better bond between the group members will make for the smoother functioning of the group, reduce potential conflicts, make decisions quickly and more easily, and also make the presentation fun!

The audience will also be able to sense, maybe even witness, this camaraderie between the members. They will thus have a better viewing experience.

There are many ways to improve the bonding between group members. Before the presentation, you could go out for dinner, a movie, or even meet up at one location–like somebody’s house–to get to know each other better. Group calls are another option. You could also play an ice-breaker if you’re up for some fun games!

8. Watch Other Group Presentations Together 

This is another great way of bonding with the team and also improving your presentation skills as you do so. By listening to other group presentations, you will be able to glean a better idea of how you can better strategize your own presentation. As you watch the presentation, make note of things like the time division, the way the topics are divided, the transition between speakers, etc. 

A few presentations you could watch are: 

Delivering A Successful Team Presentation 

Takeaway: This is a great video to learn how to deliver a  great group presentation. As you watch the video, make note of all the different tips that each speaker gives, and also how they incorporate  them in their own presentation, which goes on simulatenously with the tips. 

Sample Group Presentation: Non-Verbal Communication

Takeaway: This is another great video that depicts how you can deliver a presentation with a group. Notice how the topics are divided, the transition between different speakers, and also the use of visuals in the presentation. 

AthleteTranx Team Presentation- 2012 Business Plan Competition

Takeaway: Another great example of a group presentation that you can watch with your own group. In this video, keep a lookout for how the different speakers smoothly transition, their body language, and the way the presentation itself is organized to make it an amazing audience experience. 

Tips For Delivering A Group Presentation: The Presentation Stage  

presenting with people

1.Introduce All Members 

A good idea to keep in mind while delivering a group presentation is to introduce all members at the onset of the presentation. This will familiarize the audience with them, and also work to ease the member’s nerves.

Besides, an introduction will make the members feel more included, and if done correctly, can also give a more shy member a confidence boost. The simplest way of introducing members is to have the person beginning the speech do it. Alternatively, the presentation moderator could do it. 

Need some tips on how to introduce people? Check out our article on How To Introduce A Speaker In Any Setting (And Amaze Your Audience).

2. Coordinate Your Dressing 

What better way to make people believe that you’re a team than dressing up as one? 

Coordinated dressing not only makes the group stand out from the audience, but it can also make the group members feel more like one team. 

A general rule of thumb is to dress one level more formally than your audience. Don’t wear your casual clothes: remember that it’s a formal event and your clothing must reflect that. Also, keep in mind individual preferences and beliefs while choosing the clothing.

This is important as if a person is uncomfortably dressed, it can have a negative impact on their performance, which will eventually be detrimental to the group performance. 

Confused about what to wear on the presentation day? Check out our article on Guide: Colors To Wear During A Presentation.

3. Make Sure To Incorporate Visual & Audio Aids

Visual elements like photographs, videos, graphs, etc. Are a must in all presentations, group or otherwise. This is because visual aids help the audience better understand the topic, besides making the presentation a better experience overall. Same goes with audio elements, which include things like audio clips, music, background sounds etc. 

So, if you wish to have your audience’s attention, make sure to incorporate tons of visual and audio elements in your presentation. You could also divide the kind of visual elements you use between different members: for example, one person could show a short documentary to expand on their point, and the other could make use of memes and animation to add a dose of fun to their part. 

4. Pay Attention To What Others Are Saying 

Another thing to keep in mind while delivering your speech is to pay attention to what the other speakers are saying. While it might be tempting to tune out others and use the extra time to rehearse your own presentation, it’s not a good idea to do so.

Remember that the audience can see each speaker on the stage. If you don’t look interested, then why should they pay attention? Besides, your lack of attention can make the speaker feel bad: if their own team members aren’t listening to them speaking, does that mean they’re doing a bad job? So, make sure to keep your eyes and ears on your teammate as they deliver their speech.

5. Remember All Speech Parts By Heart 

This is a great way to ensure that you have a seamless presentation. One of the primary benefits of having a team to work with is knowing that you can turn to them for help if something goes wrong.

So, it’s important to not just practice and work together but to also be well-versed in what other group members are going to be saying. This will make it easier for you to cue or help someone if they forget their part. Also, if there’s an emergency or if a member is not able to make it to the speech, the other members can easily take their place.

6. Work Together For A Question And Answer Session 

Q & A sessions are a common element in most presentations. They might seem daunting to an individual speaker, however, a group setting makes the session much easier. This is because an individual speaker doesn’t have to know everything about the topic.

The presentation moderator can simply refer to the speaker who is the most well-versed about the topic or is best able to answer the question from the group, and they can answer it. 

Creative Ideas To Make Use Of Multiple Presenters! 

teamwork

There are many ways by which you can use the fact that there’s not just one single presentator but many to your advantage. A few of them are: 

1. Add A Dose Of Fun With Skits! 

Adding a dose of creativity to your presentation will greatly enhance its appeal to the audience, and make it more likely that they will remember your presentation in the future! 

One way of doing this is by having a short skirt in the opening. This is another great way of introducing the members, and of warming up the audience to them.

A fun skit can not only expand on the topic you’re about to present but will also elevate the audience’s mood, which will improve their attention span as well as their opinion of you! What else could you ask for?

2. Make Them Engage With Cosplay! 

Cosplay is another great way of making your presentation stand apart! This can make the presentation more interactive for the audience, as well, and earn you that sought-after dose of chuckling.

It’s not necessary to buy the most expensive costumes or be perfect in your cosplay, either. You can pick an outfit that’s easy to drape over your other outfit, and pick props that are easy to carry as well as versatile so that you can use them in other parts of your presentation as well. 

3. Write & Sing A Song Together!

Listen, you don’t have to be a professional singer or composer to do this. You’re not trying to sell a studio album. All you need is a little dose of creativity and some brainstorming, and you can write a song that helps you explain a component of your speech better.

You could even summarize the entire topic in that song, and sing it in the end as a sort of post-credits scene (thank you, Marvel). Alternatively, the song doesn’t necessarily have to explain your speech, but can simply be a surprise element after you’re done with the main part of your speech! 

4. Record A Short Film!

If you don’t want to have a live skit, another creative way to add fun to your skit is by recording a short film beforehand and playing it during your presentation. The film doesn’t have to be very long–even a few minutes work.

What matters is the content of the film, and how well-made it is. If not all members wish to act or record themselves, the ones that are not up for it can do the editing and compilation, or even write the script! After all, it’s not just actors that make a film successful: a strong director and writer are just as important! 

5. Have A Continuous Story 

Another great way to make the presentation seem more connected and seamless is by incorporating a continuous story. You can pick a story–or even make one up–related to your topic and break it up in sections.

Then, assign a section to each speaker. This will not only make the presentation more intriguing but if done right will also hook your audience’s attention and make them anticipate what comes next. Awesome, right? 

FREQUENTLY ASKED QUESTIONS

Q. how do i begin a group presentation.

To begin a group presentation, have the moderator or any other group member introduce all other members and the topic that they’ll be speaking on. This might seem like a redundancy, however it is anything but useless.

This gives the chance to the audience to become familiar with the speakers, which is necessary if you want them to grow comfortable with you. Also, prior introduction of members saves the audience’s time, as each speaker will not have to re-introduce themself before driving into their topic. 

If each member wishes to individually introduce themselves, then that can be done too. However, make sure that you’ve practiced transitioning between members smoothly, so as to avoid making the switch look awkward.

Next, share a brief summary of what you’re going to be talking about. Like the introduction, you could even split the summary among yourselves, with each speaker describing briefly what they’re going to be talking about. Tell the audience why it’s relevant, and how you’re planning to go about giving the speech. Incorporating attention-grabbing statements is another good idea.

This could be a sneak peek into what’s going to be coming in your presentation, or simply a relevant statement, fact or statistic. Make sure the introduction doesn’t last too long, as you want to keep the audience fresh and primed for the main content of your speech. 

For some awesome opening lines, check out our article on 15 Powerful Speech Opening Lines (And How To Create Your Own).

Q. HOW DO I TRANSITION BETWEEN DIFFERENT SPEAKERS?

As mentioned before, having a smooth transition between speakers in the group is imperative to provide the audience with a seamless experience. The abrupt way of doing this would be to simply have the first speaker stop and for the other speaker to begin speaking.

However, a better way to transition would be by using transitional phrases. Pass the baton to the next speaker by introducing them. You could do this by saying something like, “To talk about the next topic we have…” Or something like, “Now I would like to invite…” 

After verbally introducing them, it’s also a good idea to motion towards or look towards the new speaker. Also, if you’re the next speaker, it’s always good manners to thank the previous one. 

Transitioning is one place where many presentations go wrong. Practicing the transition might seem redundant, but it’s anything but that. In fact, it’s as necessary as the practice of the other elements of your speech. Also, make sure to incorporate both, verbal and non-verbal cues while moving to the next speaker. That is, don’t just say that ‘A’ is going to be speaking now and then walk away.

Make eye contact with the speaker, motion for them towards the podium, or smile at them. That is, both speakers should acknowledge the presence of each other.

Make sure to practice this beforehand too. If you want, you could also have the moderator do the transitioning and introduce all speakers. However, make sure that your transitions are brief, as you don’t want to take up too much time from the main presentation.

Q. HOW DO I END A GROUP PRESENTATION? 

For the ending of the presentation, have the moderator or any other group member step forward again. They can provide a quick summary of the presentation, before thanking the audience and asking them if they have any questions.

The moderator doesn’t have to answer all the questions by themselves: the members can pitch in to answer the question that relates to their individual part. If there’s another group presenting after you, the moderator can conclude by verbally introducing them or saying that the next group will take over now. 

During the end, you could have all the presenters on the stage together, as this will provide a united front to your audience. If you don’t wish to finish the presentation with a Q & A, you could also end it by a call to action.

Or, you could loop back and make a reference to the opening of your presentation, or the main part of your speech. If you’d set up a question at the beginning, now would be a good time to answer it. This will increase the impact of your speech.

Make sure that the closing words aren’t vague. The audience should know it’s the end of the presentation, and not like you’re keeping them hanging for something more. Make sure to thank and acknowledge your audience, and any other speakers or dignitaries present. Lastly, just like the opening and the transitioning, practice the ending before you step onto the stage!  

Want some inspiration for closing lines? Check out our article on 15 Powerful Speech Ending Lines (And Tips To Create Your Own).

Q. HOW DO I INTRODUCE THE NEXT SPEAKER IN A GROUP PRESENTATION? 

There are many ways by which you can introduce the next speaker in the presentation. For starters, you could wrap up your presentation by simply summarizing what you said (make sure it’s a brief summary) and then saying the other speaker will take over from this point.

Or, you could finish with your topic and then give a brief introduction of the next speaker and what they’re going to be talking about. The introduction can be simply the name of the speaker, or you could also provide a brief description of them and their achievements if any.

To lighten the mood, you could even add a fun fact about the speaker in your introduction–this is, of course, provided that you’re both comfortable with it. You could also ask for a round of applause to welcome them onto the stage.

However you choose to approach the transition, make sure that your introduction is short, and not more than two minutes at the maximum. Remember that it’s the next speaker’s turn to speak–not yours. If you’re the incoming speaker, make sure to thank the speaker who introduced you. You could also respond to their description or fun fact about you. A smile doesn’t hurt, either!

Conclusion 

To sum up, while group presentations might seem daunting at first, if planned and executed properly, they don’t have to be difficult at all! On the contrary, they can make the presentation a more seamless and fun experience overall. By doing thorough preparation in advance, dividing the work properly, as well as staying vigilant and supportive during the presentation, you can execute your next group presentation as easily as an individual project! 

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3 Group Presentation Pitfalls — and How to Avoid Them

  • Allison Shapira

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Strategies for a polished, unified final product.

Putting together an effective group presentation takes teamwork and coordination so it doesn’t look like a patchwork quilt. And yet, many of us never budget the time to fully prepare. The author outlines some of the common mistakes people make in group presentations and offers best practices to keep you on track. 

Many of us have experienced poor group presentations. If you’re giving one, it’s the last-minute scramble the night before to decide who is presenting which part of the presentation. If you’re observing one, it’s the chaos of hearing multiple people talking over one another or, even worse, simply reading their slides word-for-word and ignoring their audience. 

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  • Allison Shapira teaches “The Arts of Communication” at the Harvard Kennedy School and is the Founder/CEO of Global Public Speaking, a training firm that helps emerging and established leaders to speak clearly, concisely, and confidently. She is the author of the new book, Speak with Impact: How to Command the Room and Influence Others (HarperCollins Leadership).

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Blog > 10 creative Ideas for your Title- and End-Slides in Presentations

10 creative Ideas for your Title- and End-Slides in Presentations

11.13.19   •  #powerpointtips #presentation.

Of all the slides in a PowerPoint presentation, the ones that are without a doubt the most important ones are the first and the last one. It makes perfect sense – the title slide sets the general tone. Make it boring and you’ll loose your audience’s attention within the first few minutes. If you’re making it exciting and innovative on the other hand, you’re taking a big step towards giving an amazing presentation and having an engaged audience. It is very similar with the final slide. It will be the one that people are going to remember most, the one that is supposed to make people leave the room thinking ‘Wow! What a great presentation!’ A bad ending could even mess up what would otherwise be a good performance overall (just think of a good TV show with a bad ending…).

The most common mistakes for title and final slides

If you asked 100 people what belongs on your PowerPoint’s title slide, the majority would answer ‘The title, maybe a subtitle, the presenter’s name and company, the date’. That kind of title slide is alright, but you usually say all of these things in the beginning of a presentation anyway. Also, it is very likely that most of your attendees know these things – they usually signed up for it after all. So what’s the point in listing all of that information on your title slide, when you could also use it for making a stunning first impression? Not only the title slide is commonly designed in an uncreative and conventional way. Too often, you can see PowerPoint presentations ending with the ‘Any Questions?’ or even worse – the ‘Thank you for your attention’ slide. ‘Thank you for your attention’ is a set phrase that has been said so many times it can’t possibly be delivered in an authentic way anymore. Therefore, it’s better to think of something else for your grand final. Finding an unconventional ending that suits your presentation style makes you seem much more charismatic and authentic than using an empty phrase.

group presentation ending

1. An inspiring quote

An inspiring quote on your slide is a perfect way to both start and finish your presentation. Well, it does not have to be inspiring. It could be any quote that is somehow connected to your presented topic. Just have fun looking through books and the internet to find interesting quotes that you want your audience to hear. Good pages to look at for inspiration are goodreads and brainyquotes.com .

group presentation ending

2. A blank slide

This might seem strange to some people, but a blank slide can be really powerful if you want to have your audience’s full attention. You can use the advantage of blank slides by incorporating them at the beginning, in the end or even in between your regular slides. You can either use a blank slide of your regular template (so there will still be some design elements on it) or go all in and make the slide completely black (or white).

3. A call to action

If the goal of your presentation is to really make your audience act in some kind of way, there is no better way to start – or better yet end your presentation than with a call to action. This can be literally anything from little trivial things like “Drink enough water during the presentation so your brain stays intact!” – which will lighten up the mood – to more serious calls like “Help reducing waste by recycling whenever possible!”.

group presentation ending

4. A question

Usually, it is the audience that asks questions after a presentation. However, you can also turn that around and ask your attendees instead. However, it’s important to ask a question that can be answered easily and individually – the best questions involve previous experiences and personal opinions (asking about facts or questions that are hard to understand can often lead to silence and no one wanting to answer).

group presentation ending

5. An interactive poll

Nothing engages the audience like a live poll. Conduct one right at the beginning to get everybody envolved, and/or wait until the end to get your audience’s opinion on something. Icebreaker polls are the perfect way to start, as they lighten the mood. You can easily create polls for free with interactive software tools such as SlideLizard .

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6. A funny picture, meme, or quote

I’m pretty sure that every student nowadays has that teacher that just tries a little too hard to be cool by throwing in a meme on literally every single slide. That may be a bit too much. But just a little comedy at the beginning or in the end can make you seem very charismatic and entertaining and catch the attention of your listeners. Open (or close) with a joke, a funny picture or a quote – whichever you feel comfortable with. It is usually best if it has something to do with the topic you’re presenting.

group presentation ending

7. An interesting fact

Catch the audience’s attention by putting an interesting fact concerning the topic on one of your slides – ideally at the beginning, but maybe also in the end (to keep up the audience’s interest even after the presentation is done).

group presentation ending

8. The title, but with a twist

If you feel like you need to put the presentations name/topic on the front slide, but still want that little creative twist, just change the title slightly. According to what I’m proposing, rather dull presentation titles like e.g. “Marine Biology – An Introduction to Organisms in the sea” can be transformed to “Marine Biology – Diving Deep” (or something less cheesy if you prefer). Make it either funny or over-the-top spectacular and catch the audience’s attention!

group presentation ending

9. A bold statement, opinion, or piece of information

This is probably the best way to capture your audience from the beginning on. Start with a radical, crazy opinion or statement and then get your attendees hooked by telling them that during the presentation, they will learn why you’re right. It could be anything, really, as long as it goes well with your presented topic – from the statement “Everybody has the time to read 5 books a month” to “Going to college is a waste of time” or “The human species is not the most intelligent on earth” – Take whatever crazy, unpopular theory or opinion you have, throw it out there and (very important!) explain why you’re right. You’ll have your audience’s attention for sure and might even change some of their opinions about certain things.

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10. No title and end slide at all

Yes, that’s a possibility as well. If you absolutely can’t think of any creative or otherwise good way to start and end your presentation – even after reading the tips mentioned above – then simply don’t. That’s right - no title and end slide at all. You can pull that of by simply introducing yourself in the beginning, then getting right into the topic (which makes a good impression, long introductions are usually rather tedious) and when you’re at your last slide just saying a simple ‘Goodbye, thank you and feel free to ask questions’.

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About the author.

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Pia Lehner-Mittermaier

Pia works in Marketing as a graphic designer and writer at SlideLizard. She uses her vivid imagination and creativity to produce good content.

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The Most Powerful Way to End a Presentation

Use one of these approaches to make sure your next presentation achieves the result you desire..

The Most Powerful Way to End a Presentation

There are many tips for delivering a great presentation , and while it is important to grab your audience at the beginning , what you do at the end can make all the difference in your presentation's overall impact and success.

Getting rid of the "questions?" slide.

To start, let's talk about what you shouldn't do. You shouldn't end a presentation with a slide that asks "Questions?" Everyone does and there is nothing memorable about this approach.

Ideally, you should take questions throughout the presentation so that the question asked and the answer given is relevant to the content presented. If you choose to take questions at the end of your presentation, end instead with a strong image that relates to your presentation's content.

Effective endings

To be truly effective, take questions and then finish with a closing that is as powerful as the beginning of your presentation.

Here are three techniques for creating a memorable ending include:

Use a quote that will stay with your audience members long after they leave the room.

I saw a fantastic presentation on what it takes to motivate a staff. The manager had provided a list of tips and techniques that worked for her, but I most strongly remember how she ended the presentation.

She listed each of her approaches with this simple quote in white letters on a black background emblazoned on the screen behind her:

"The simple act of paying positive attention to people has a great deal to do with productivity." --Tom Peters

Her entire presentation had been about positive reinforcement and while I can't recall all of her tips, I will always remember the quote.

2. A call to action

Most business presentations' primary purpose is to move the audience to action. Use the last few minutes of the presentation to reinforce the call to action you seek. Examples of strong calls to actions include:

"Join the Fight"

"Begin the Journey"

"Improve the Process"

"Donate Today"

Assume that your presentation has delivered the information needed by the audience members to move them in a direction and make your call to action definitive and instructional.

3. A compelling story

Ending your presentation on a story--especially if that story is personal or illustrates how the content presented affects others--is the best way to conclude.

Many times I see companies defaulting to a case study. While a case study is good, consider how you can turn it into a meaningful story--how does or could the work being proposed influence others' lives? Creating empathy with your audience and tying the story back to points made throughout the presentation ensures your presentation will hit the mark.

One of the very best examples I have seen of this in action is the presentation given by Scott Harrison of charity:water . He starts his speech with a personal story that draws you in and ends it with a heart-wrenching story about Rachel Beckwith that you won't soon forget.

You can see Scott's amazing use of a compelling story with an awesome call to action at this link:

https://www.inc.com/video/201110/inc-5000-scott-harrison-charity-water.html

A refreshed look at leadership from the desk of CEO and chief content officer Stephanie Mehta

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5 Powerful Group Presentation Examples + Guide to Nail Your Next Talk

Leah Nguyen • 04 April, 2024 • 8 min read

A group presentation is a chance to combine your superpowers, brainstorm like mad geniuses, and deliver a presentation that’ll have your audience begging for an encore.

That’s the gist of it.

It can also be a disaster if it’s not done right. Fortunately, we have awesome group presentation examples to help you get the hang of it💪.

Table of Contents

What is a good group presentation, #1. delivering a successful team presentation, #2. athletetrax team presentation, #3. bumble – 1st place – 2017 national business plan competition, #4. 2019 final round yonsei university, #5. 1st place | macy’s case competition, bottom line, frequently asked questions, tips for audience engagement.

  • Manager your timing in presentation better
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What is a good group presentation?Clear communication, convincing arguments, careful preparation, and the ability to adapt.
What are the benefits of group presentations?Collaborative effort, shared resources, and fresh concepts.

Group presentation example

Here are some key aspects of a good group presentation:

• Organisation – The presentation should follow a logical flow, with a clear introduction, body, and conclusion. An outline or roadmap shown upfront helps guide the audience.

• Visual aids – Use slides, videos, diagrams, etc. to enhance the presentation and keep it engaging. But avoid overly packed slides with too much text. For the sake of convenience of quickly sharing the content, you can attach a QR code directly in your presentation using slides QR code generator for this goal.

• Speaking skills – Speak clearly, at an appropriate pace and volume. Make eye contact with the audience. Limit filler words and verbal tics.

• Participation – All group members should contribute to the presentation in an active and balanced way. They should speak in an integrated, conversational manner. You can also gather attention from your audience by using different interactive features, including spinner wheel live word clouds , live Q&A , online quiz creator and survey tool , to maximize engagement.

🎉 Choose the best Q&A tool with AhaSlides

• Content – The material should be relevant, informative, and at an appropriate level for the audience. Good research and preparation ensure accuracy.

• Interaction – Involve the audience through questions, demonstrations, polls , or activities. This helps keep their attention and facilitates learning.

• Time management – Stay within the allotted time through careful planning and time checks. Have someone in the group monitor the clock.

• Audience focus – Consider the audience’s needs and perspective. Frame the material in a way that is relevant and valuable to them.

• Conclusion – Provide a strong summary of the main points and takeaways. Leave the audience with key messages they’ll remember from your presentation.

🎊 Tips: Icebreaker games | The secret weapon for connecting a new group

Present in powerful and creative visual

Engage your audience in real-time. Let them imprint your presentation in their head with revolutionising interactive slides!

Best Group Presentation Examples

To give you a good idea of what a good group presentation is, here are some specific examples for you to learn from.

The video provides helpful examples and recommendations to illustrate each of these tips for improving team presentations.

The speaker recommends preparing thoroughly as a team, assigning clear roles to each member, and rehearsing multiple times to deliver an effective team presentation that engages the audience.

They speak loudly and clearly, make eye contact with the audience, and avoid reading slides word for word.

The visuals are done properly, with limited text on slides, and relevant images and graphics are used to support key points.

The presentation follows a logical structure, covering the company overview, the problem they are solving, the proposed solution, business model, competition, marketing strategy, finances, and next steps. This makes it easy to follow.

The presenters speak clearly and confidently, make good eye contact with the audience, and avoid simply reading the slides. Their professional demeanor creates a good impression.

They provide a cogent and concise answer to the one question they receive at the end, demonstrating a good understanding of their business plan.

This group nails it with a positive attitude throughout the presentation . Smiles show warmness in opposition to blank stares.

The team cites relevant usage statistics and financial metrics to demonstrate Bumble’s growth potential. This lends credibility to their pitch.

All points are elaborated well, and they switch between members harmoniously.

This group presentation shows that a little stutter initially doesn’t mean it’s the end of the world. They keep going with confidence and carry out the plan flawlessly, which impresses the judging panel.

The team provides clear, supported responses that demonstrate their knowledge and thoughtfulness.

When answering the questions from the judge, they exchange frequent eye contact with them, showing confident manners.

🎉 Tips: Divide your team into smaller groups for them to practice presenting better!

In this video , we can see instantly that each member of the group takes control of the stage they present naturally. They move around, exuding an aura of confidence in what they’re saying.

For an intricate topic like diversity and inclusion, they made their points well-put by backing them up with figures and data.

🎊 Tips: Rate your presentation by effective rating scale tool , to make sure that everyone’s satisfied with your presentation!

We hope these group presentation examples will help you and your team members achieve clear communication, organisation, and preparation, along with the ability to deliver the message in an engaging and compelling manner. These factors all contribute to a good group presentation that wow the audience.

More to read:

  • 💡 10 Interactive Presentation Techniques for Engagement
  • 💡 220++ Easy Topics for Presentation of all Ages
  • 💡 Complete Guide to Interactive Presentations

What is a group presentation?

A group presentation is a presentation given by multiple people, typically two or more, to an audience. Group presentations are common in academic, business, and organisational settings.

How do you make a group presentation?

To make an effective group presentation, clearly define the objective, assign roles among group members for researching, creating slides, and rehearsing, create an outline with an introduction, 3-5 key points, and a conclusion, and gather relevant facts and examples to support each point, include meaningful visual aids on slides while limiting text, practice your full presentation together and provide each other with feedback, conclude strongly by summarising key takeaways.

Leah Nguyen

Leah Nguyen

Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.

Tips to Engage with Polls & Trivia

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From Qualitative to Quantitative | Online Guide to Combining Q&A with Other Research Methods Article

The state of AI in early 2024: Gen AI adoption spikes and starts to generate value

If 2023 was the year the world discovered generative AI (gen AI) , 2024 is the year organizations truly began using—and deriving business value from—this new technology. In the latest McKinsey Global Survey  on AI, 65 percent of respondents report that their organizations are regularly using gen AI, nearly double the percentage from our previous survey just ten months ago. Respondents’ expectations for gen AI’s impact remain as high as they were last year , with three-quarters predicting that gen AI will lead to significant or disruptive change in their industries in the years ahead.

About the authors

This article is a collaborative effort by Alex Singla , Alexander Sukharevsky , Lareina Yee , and Michael Chui , with Bryce Hall , representing views from QuantumBlack, AI by McKinsey, and McKinsey Digital.

Organizations are already seeing material benefits from gen AI use, reporting both cost decreases and revenue jumps in the business units deploying the technology. The survey also provides insights into the kinds of risks presented by gen AI—most notably, inaccuracy—as well as the emerging practices of top performers to mitigate those challenges and capture value.

AI adoption surges

Interest in generative AI has also brightened the spotlight on a broader set of AI capabilities. For the past six years, AI adoption by respondents’ organizations has hovered at about 50 percent. This year, the survey finds that adoption has jumped to 72 percent (Exhibit 1). And the interest is truly global in scope. Our 2023 survey found that AI adoption did not reach 66 percent in any region; however, this year more than two-thirds of respondents in nearly every region say their organizations are using AI. 1 Organizations based in Central and South America are the exception, with 58 percent of respondents working for organizations based in Central and South America reporting AI adoption. Looking by industry, the biggest increase in adoption can be found in professional services. 2 Includes respondents working for organizations focused on human resources, legal services, management consulting, market research, R&D, tax preparation, and training.

Also, responses suggest that companies are now using AI in more parts of the business. Half of respondents say their organizations have adopted AI in two or more business functions, up from less than a third of respondents in 2023 (Exhibit 2).

Gen AI adoption is most common in the functions where it can create the most value

Most respondents now report that their organizations—and they as individuals—are using gen AI. Sixty-five percent of respondents say their organizations are regularly using gen AI in at least one business function, up from one-third last year. The average organization using gen AI is doing so in two functions, most often in marketing and sales and in product and service development—two functions in which previous research  determined that gen AI adoption could generate the most value 3 “ The economic potential of generative AI: The next productivity frontier ,” McKinsey, June 14, 2023. —as well as in IT (Exhibit 3). The biggest increase from 2023 is found in marketing and sales, where reported adoption has more than doubled. Yet across functions, only two use cases, both within marketing and sales, are reported by 15 percent or more of respondents.

Gen AI also is weaving its way into respondents’ personal lives. Compared with 2023, respondents are much more likely to be using gen AI at work and even more likely to be using gen AI both at work and in their personal lives (Exhibit 4). The survey finds upticks in gen AI use across all regions, with the largest increases in Asia–Pacific and Greater China. Respondents at the highest seniority levels, meanwhile, show larger jumps in the use of gen Al tools for work and outside of work compared with their midlevel-management peers. Looking at specific industries, respondents working in energy and materials and in professional services report the largest increase in gen AI use.

Investments in gen AI and analytical AI are beginning to create value

The latest survey also shows how different industries are budgeting for gen AI. Responses suggest that, in many industries, organizations are about equally as likely to be investing more than 5 percent of their digital budgets in gen AI as they are in nongenerative, analytical-AI solutions (Exhibit 5). Yet in most industries, larger shares of respondents report that their organizations spend more than 20 percent on analytical AI than on gen AI. Looking ahead, most respondents—67 percent—expect their organizations to invest more in AI over the next three years.

Where are those investments paying off? For the first time, our latest survey explored the value created by gen AI use by business function. The function in which the largest share of respondents report seeing cost decreases is human resources. Respondents most commonly report meaningful revenue increases (of more than 5 percent) in supply chain and inventory management (Exhibit 6). For analytical AI, respondents most often report seeing cost benefits in service operations—in line with what we found last year —as well as meaningful revenue increases from AI use in marketing and sales.

Inaccuracy: The most recognized and experienced risk of gen AI use

As businesses begin to see the benefits of gen AI, they’re also recognizing the diverse risks associated with the technology. These can range from data management risks such as data privacy, bias, or intellectual property (IP) infringement to model management risks, which tend to focus on inaccurate output or lack of explainability. A third big risk category is security and incorrect use.

Respondents to the latest survey are more likely than they were last year to say their organizations consider inaccuracy and IP infringement to be relevant to their use of gen AI, and about half continue to view cybersecurity as a risk (Exhibit 7).

Conversely, respondents are less likely than they were last year to say their organizations consider workforce and labor displacement to be relevant risks and are not increasing efforts to mitigate them.

In fact, inaccuracy— which can affect use cases across the gen AI value chain , ranging from customer journeys and summarization to coding and creative content—is the only risk that respondents are significantly more likely than last year to say their organizations are actively working to mitigate.

Some organizations have already experienced negative consequences from the use of gen AI, with 44 percent of respondents saying their organizations have experienced at least one consequence (Exhibit 8). Respondents most often report inaccuracy as a risk that has affected their organizations, followed by cybersecurity and explainability.

Our previous research has found that there are several elements of governance that can help in scaling gen AI use responsibly, yet few respondents report having these risk-related practices in place. 4 “ Implementing generative AI with speed and safety ,” McKinsey Quarterly , March 13, 2024. For example, just 18 percent say their organizations have an enterprise-wide council or board with the authority to make decisions involving responsible AI governance, and only one-third say gen AI risk awareness and risk mitigation controls are required skill sets for technical talent.

Bringing gen AI capabilities to bear

The latest survey also sought to understand how, and how quickly, organizations are deploying these new gen AI tools. We have found three archetypes for implementing gen AI solutions : takers use off-the-shelf, publicly available solutions; shapers customize those tools with proprietary data and systems; and makers develop their own foundation models from scratch. 5 “ Technology’s generational moment with generative AI: A CIO and CTO guide ,” McKinsey, July 11, 2023. Across most industries, the survey results suggest that organizations are finding off-the-shelf offerings applicable to their business needs—though many are pursuing opportunities to customize models or even develop their own (Exhibit 9). About half of reported gen AI uses within respondents’ business functions are utilizing off-the-shelf, publicly available models or tools, with little or no customization. Respondents in energy and materials, technology, and media and telecommunications are more likely to report significant customization or tuning of publicly available models or developing their own proprietary models to address specific business needs.

Respondents most often report that their organizations required one to four months from the start of a project to put gen AI into production, though the time it takes varies by business function (Exhibit 10). It also depends upon the approach for acquiring those capabilities. Not surprisingly, reported uses of highly customized or proprietary models are 1.5 times more likely than off-the-shelf, publicly available models to take five months or more to implement.

Gen AI high performers are excelling despite facing challenges

Gen AI is a new technology, and organizations are still early in the journey of pursuing its opportunities and scaling it across functions. So it’s little surprise that only a small subset of respondents (46 out of 876) report that a meaningful share of their organizations’ EBIT can be attributed to their deployment of gen AI. Still, these gen AI leaders are worth examining closely. These, after all, are the early movers, who already attribute more than 10 percent of their organizations’ EBIT to their use of gen AI. Forty-two percent of these high performers say more than 20 percent of their EBIT is attributable to their use of nongenerative, analytical AI, and they span industries and regions—though most are at organizations with less than $1 billion in annual revenue. The AI-related practices at these organizations can offer guidance to those looking to create value from gen AI adoption at their own organizations.

To start, gen AI high performers are using gen AI in more business functions—an average of three functions, while others average two. They, like other organizations, are most likely to use gen AI in marketing and sales and product or service development, but they’re much more likely than others to use gen AI solutions in risk, legal, and compliance; in strategy and corporate finance; and in supply chain and inventory management. They’re more than three times as likely as others to be using gen AI in activities ranging from processing of accounting documents and risk assessment to R&D testing and pricing and promotions. While, overall, about half of reported gen AI applications within business functions are utilizing publicly available models or tools, gen AI high performers are less likely to use those off-the-shelf options than to either implement significantly customized versions of those tools or to develop their own proprietary foundation models.

What else are these high performers doing differently? For one thing, they are paying more attention to gen-AI-related risks. Perhaps because they are further along on their journeys, they are more likely than others to say their organizations have experienced every negative consequence from gen AI we asked about, from cybersecurity and personal privacy to explainability and IP infringement. Given that, they are more likely than others to report that their organizations consider those risks, as well as regulatory compliance, environmental impacts, and political stability, to be relevant to their gen AI use, and they say they take steps to mitigate more risks than others do.

Gen AI high performers are also much more likely to say their organizations follow a set of risk-related best practices (Exhibit 11). For example, they are nearly twice as likely as others to involve the legal function and embed risk reviews early on in the development of gen AI solutions—that is, to “ shift left .” They’re also much more likely than others to employ a wide range of other best practices, from strategy-related practices to those related to scaling.

In addition to experiencing the risks of gen AI adoption, high performers have encountered other challenges that can serve as warnings to others (Exhibit 12). Seventy percent say they have experienced difficulties with data, including defining processes for data governance, developing the ability to quickly integrate data into AI models, and an insufficient amount of training data, highlighting the essential role that data play in capturing value. High performers are also more likely than others to report experiencing challenges with their operating models, such as implementing agile ways of working and effective sprint performance management.

About the research

The online survey was in the field from February 22 to March 5, 2024, and garnered responses from 1,363 participants representing the full range of regions, industries, company sizes, functional specialties, and tenures. Of those respondents, 981 said their organizations had adopted AI in at least one business function, and 878 said their organizations were regularly using gen AI in at least one function. To adjust for differences in response rates, the data are weighted by the contribution of each respondent’s nation to global GDP.

Alex Singla and Alexander Sukharevsky  are global coleaders of QuantumBlack, AI by McKinsey, and senior partners in McKinsey’s Chicago and London offices, respectively; Lareina Yee  is a senior partner in the Bay Area office, where Michael Chui , a McKinsey Global Institute partner, is a partner; and Bryce Hall  is an associate partner in the Washington, DC, office.

They wish to thank Kaitlin Noe, Larry Kanter, Mallika Jhamb, and Shinjini Srivastava for their contributions to this work.

This article was edited by Heather Hanselman, a senior editor in McKinsey’s Atlanta office.

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