how to write a cover letter for event manager job

Event Manager cover letter examples

You know how to bring people together and create perfectly tailored events, but do you know how to create an interview-winning cover letter?

For starters, you need to put your communication skills and attention to detail to good use.

Find out how to write an engaging application using our step-by-step guide and event manager cover letter examples below.

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These Event Manager cover letter examples provide you with some guidance and inspiration for writing a cover letter that gets noticed and ensures your CV will get opened.

But if you really want to master the art of writing a winning cover letter , then follow our step-by-step cove letter writing guide below.

How to write a Event Manager cover letter

Here’s how you can write your own eye-catching cover letter, broken down into simple steps.

Write your cover letter in the body of an email/message

When writing your Event Manager cover letter, it’s best to type the content into the body of your email (or the job site messaging system) and not to attach the cover letter as a separate document.

This ensures that your cover letter gets seen as soon as a recruiter or employer opens your message.

If you attach the cover letter as a document, you’re making the reader go through an unnecessary step of opening the document before reading it.

If it’s in the body of the message itself, it will be seen instantly, which hugely increases the chances of it being read.

Start with a friendly greeting

Start you cover letter with a greeting that is professional but friendly.

This will build rapport with the recruiter whilst showing your professionalism.

• Hi, hope you’re well
• Hi [insert recruiter name]
• Hi [insert department/team name]

Avoid overly formal greetings like “Dear sir/madam ” unless applying to very traditional companies.

How to find the contact’s name?

Addressing the recruitment contact by name is an excellent way to start building a strong relationship. If it is not listed in the job advert, try these methods to find it.

• Check out the company website and look at their  About page. If you see a hiring manager, HR person or internal recruiter, use their name. You could also try to figure out who would be your manager in the role and use their name.
• Head to LinkedIn , search for the company and scan through the list of employees. Most professionals are on LinkedIn these days, so this is a good bet.

Identify the role you are applying for

Once you have opened the cover letter with a warm greeting, you need to explain which role you are interested in.

Sometimes a recruitment consultant could be managing over 10 vacancies, so it’s crucial to pinpoint exactly which one you are interested in.

Highlight the department/area if possible and look for any reference numbers you can quote.

These are some examples you can add..

• I am interested in applying for the role of Event Manager with your company.
• I would like to apply for the role of Sales assistant (Ref: 40f57393)
• I would like to express my interest in the customer service vacancy within your retail department
• I saw your advert for an IT project manager on Reed and would like to apply for the role.

See also: CV examples – how to write a CV – CV profiles

Highlight your suitability

The bulk of your cover letter should be focused around highlighting your suitability for the job you are applying to.

Doing this will show the recruiter that you are suitable candidate and encourage them to open your CV.

The best way to do this, is by studying the job advert you are applying to, and find out what the most important skills and knowledge are.

Once you know the most important requirements, you then need to highlight your matching skills to the recruiter. In a few sentences, tell them exactly why you are a good fit for the job and what you can offer the company.

Keep it short and sharp

When sending a job application to a recruiter or hiring manager, it is important to remember that they will normally be very busy and pushed for time.

Therefore, you need to get you message across to them quickly (in a matter of seconds ideally). So, keep your cover letter short and to-the-point. A long waffling cover letter will overwhelm recruiters when they are running through hundreds of emails in there inbox, but a concise one will get their attention.

So, keep your cover letter to just a few sentences long, and save the extensive detail for your CV.

Sign off professionally

To finish off your cover note, add a professional signature to the bottom, stating your important contact details and information.

This not only provides recruiters with multiple means of contacting you, but it also adds a nice professional appearance to the cover letter, which shows that you know how to conduct yourself in the workplace.

Include the following points;

• A friendly sign off – e.g. “Warm regards”
• Your full name
• Phone number (one you can answer quickly)
• Email address
• Profession title
• Professional social network – e.g. LinkedIn

Here is an example signature;

Warm regards,

Aaron Smith Customer service professional 075557437373 [email protected] LinkedIn

Quick tip : To save yourself from having to write your signature every time you send a job application, you can save it within your email drafts, or on a separate document that you could copy in.

What to include in your Event Manager cover letter

Your Event Manager cover letter will be unique to your situation, but there are certain content guidelines you should stick to for best results.

To attract and entice recruiters, stick with the following key subjects in your cover letter – adapting them to fit your profession and target jobs.

• Your professional experience – Employers will be keen to know if your experience is suitable for the job you are applying to, so provide a good summary of it in your cover letter.
• Your qualifications and education – Highlight your most relevant and high-level of qualification, especially if they are essential to the job.
• The positive impact you have made – Employers love to hear about the benefits you can bring to them, so shout about anything impressive you have done, such as saving money or improving processes.
• Your reasons for leaving – Use a few words of your cover letter to explain why you are leaving your current job and ensure you avoid any negative reasons.
• Your availability – Let recruiters know when you can start a new job . Are you immediately available, or do you have a month notice period?

Event Manager cover letter templates

Copy and paste these Event Manager cover letter templates to get a head start on your own.

I am delighted to apply for the Senior Event Manager position at Artemis Venue Services. With a successful track record of planning and executing memorable events, and a genuine passion for creating exceptional experiences, I am excited about the opportunity to bring my expertise to your company.

Over the course of my 15-year career at St. Ermin’s I have had the privilege of orchestrating high-profile corporate conferences, weddings, birthday parties, exclusive gala dinners, and large-scale community gatherings. Each experience has allowed me to cultivate strong relationships with clients, vendors, and stakeholders.

I approach event planning with meticulous attention to detail and a focus on delivering exceptional results. Some achievements in my current role as an Event Manager include overseeing a high-profile charity gala that exceeded fundraising goals by raising £300K for a cancer cause, as well as developing sustainable event practices that reduced waste by 30% and increased the organisation’s commitment to eco-friendly initiatives. In addition, I saved £5K through negotiating favourable contracts with suppliers.

Please do not hesitate to reach out me to schedule an interview at your convenience.

Kind regards

Darren Cole ¦ 07777777777 ¦ [email protected]

Good morning, Darren

Attached you will find my CV for the Event Manager position at Meridian. With a proven track record of planning and executing engaging events, along with a passion for creating unforgettable experiences, I am confident that my skills and expertise make me a perfect fit for your prominent establishment.

Over the past 7 years, I have honed my event management abilities, while managing corporate conferences, trade shows, charity galas, and community festivals for Whitehall Garden Centre. Each event presented its unique challenges, where I had to be versatile and adapt to evolving circumstances.

As an Event Manager, my approach is characterised by strategic thinking and a relentless commitment to excellence. I thrive in fast-paced environments, where my calm demeanour under pressure ensures seamless event execution, with a proven track record of consistently delivering numerous events at 10%+ under allocated budget. During my time at Whitehall Garden Centre, I also secured £100K+ in funding to further exceed sponsorship revenue targets by 20% and maintained a CSAT rating of 95% based on post-event surveys.

Thank you for your consideration, I am available for an interview and can be reached via email or phone.

Dwight Simmonds ¦ 07777777777 ¦ [email protected]

I hope you are well. I am writing to express my interest in the Junior Event Manager position at The Standard London, as advertised on Glassdoor. As a dedicated individual, I am excited about the opportunity to contribute my skills and enthusiasm to support your team in delivering exceptional events.

During my academic journey and previous part-time work experience at Jubilee Hospitality, I developed expertise in event logistics, vendor coordination, budgeting/cost control, and client relations. I recently completed my BSc (Hons) in Conventions & Event Management from the University of Manchester.

I am committed to providing support to event managers to ensure occasions are memorable. I thrive in dynamic environments, where my time management skills enable me to handle multiple tasks and meet tight deadlines. Some notable accomplishments I have include, helping senior personnel organise a regional conference that attracted 500+ attendees and surpassed the previous year attendances by 20%+, as well as reducing admin processes by 15% through streamlining event documentation.

My CV provides additional details on my other achievements as an Event Management Assistant. I am available for an interview at your earliest convenience.

Stephanie Mills ¦ 07777777777 ¦ [email protected]

Writing a strong attention-grabbing cover letter is a vital step in landing a good Event Manager job.

Use the tips, strategies and examples above to get more responses from you job applications and start lining job interview up.

Good luck with your job search!

Event Manager Cover Letter Example

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Start your Event Manager cover letter by addressing the hiring manager by name, if possible. Then, introduce yourself and state the position you're applying for. Make sure to express your enthusiasm for the role right from the start. For example, you could say, "As an experienced Event Manager with a proven track record in organizing successful events, I was thrilled to see your job posting for an Event Manager." This not only shows your excitement but also highlights your relevant experience. It's also beneficial to mention where you saw the job posting as it could show a genuine interest in the company or role. Remember, the opening of your cover letter sets the tone for the rest of the letter, so make it engaging and tailored to the job and company.

The best way for Event Managers to end a cover letter is by expressing enthusiasm for the opportunity, summarizing key qualifications, and initiating the next step. For instance, "I am excited about the possibility of bringing my unique blend of creativity, problem-solving, and organizational skills to your team. I am confident that my experience in managing large-scale events can contribute significantly to your organization. I look forward to the opportunity to discuss my qualifications further. Thank you for considering my application." This ending is effective as it reiterates your interest in the role, highlights your relevant skills, and shows initiative by suggesting a follow-up, all of which are crucial traits for an Event Manager.

In a cover letter, Event Managers should include the following: 1. Contact Information: At the top of the letter, include your name, address, phone number, and email address. If it's an email cover letter, this information can be included at the end. 2. Salutation: Address the hiring manager directly if you know their name. If not, use a general salutation like "Dear Hiring Manager". 3. Introduction: Start by introducing yourself and stating the position you're applying for. You can also mention where you saw the job posting. 4. Relevant Skills and Experience: Highlight your most relevant skills and experiences that make you a suitable candidate for the role. As an Event Manager, you should focus on your ability to plan and execute events, manage budgets, coordinate with vendors, and handle logistics. If you have experience in specific types of events like corporate events, conferences, or weddings, mention these as well. 5. Achievements: Mention any significant achievements in your career as an Event Manager. This could be successful events you've managed, problems you've solved, or recognition you've received. 6. Knowledge about the Company: Show that you've done your research about the company and express why you're interested in working there. You can mention specific events they've organized that impressed you, or how their values align with yours. 7. Closing: In the closing paragraph, express your interest in the role again and your eagerness to discuss your qualifications further in an interview. Thank the hiring manager for considering your application. 8. Signature: End the letter with a professional closing like "Sincerely" or "Best regards", followed by your name. Remember, a cover letter should complement your resume, not repeat it. It's your chance to tell a story about your career and show your passion for event management. Keep it concise, professional, and free of errors.

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Event Manager cover letter example

Cover letter header

Cover letter greeting, cover letter introduction, body of your cover letter, conclusion and call to action.

If you’re an event manager in search of work, a persuasive cover letter can be the ticket to your dream job. In fact, a cover letter enables you to showcase the very talents that make you successful as an event manager, including your communication skills, people skills, organizational skills and attention to detail.

This guide will explore all aspects of how to write an effective event manager cover letter, including:

• Why a cover letter is an essential part of a job application

How to structure and write an event manager cover letter

• How to design an event manager cover letter
• Psychology tips to writing a persuasive cover letter
• Key mistakes to avoid.

Event manager pay and job outlook

The U.S. Bureau of Labor Statistics includes event managers under an occupation it describes as “meeting, convention and event planners.” The median wage for these workers in the U.S. was $51,560 in 2020.

In May 2020, these were the top industries in which meeting, convention and event planners worked in the U.S., along with their median annual wages:

• Administrative and support services: $53,980
• Religious, grantmaking, civic, professional and similar organizations: $53,220
• Accommodation and food services: $44,540
• Arts, entertainment and recreation: $44,310

Source: https://www.bls.gov/ooh/business-and-financial/meeting-convention-and-event-planners.htm#tab-5

In 2020, the BLS projected job growth in this sector at a robust 18% from 2020 through 2030, much higher than the average for all occupations. 

It's worth noting that the COVID-19 pandemic has had a substantial negative impact on the industry. Many event managers today will have an edge if they are skilled at organizing virtual events that are attended remotely.

According to the BLS, there were about 125,900 jobs for meeting, convention and event planners in 2020. These are their largest employers:

• Religious, grantmaking, civic, professional and similar organizations: 20%
• Administrative and support services: 10%
• Accommodation and food services: 9%
• Arts, entertainment and recreation: 8%
• Self-employed workers: 4%

Source: https://www.bls.gov/ooh/business-and-financial/meeting-convention-and-event-planners.htm#tab-3

For additional information, review some of our marketing cover letter examples and writing guides:

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• Marketing Coordinator cover letter sample
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Why does an event manager need a cover letter?

You need a cover letter to apply for a job in virtually any profession, but for event managers there are considerations that make it especially critical. 

Event managers are organizers, communicators, persuaders and promoters. And all the skills that make them good at their jobs can be showcased in a well-written cover letter:

• Organization: Good cover letters are organized according to a coherent structure, so a well-written cover letter shows that you have an organized mind and outstanding attention to detail.
• Communication: Event managers have to communicate effectively with clients and vendors, and your cover letter should put your communication skills on full display.
• Persuasion: Event managers sometimes have to persuade reluctant clients to go with a plan that will make their event better. And a cover letter is nothing if not an exercise in persuasion.
• Promotion: Nobody wants to manage an event where nobody comes, so event managers also have a stake in promotion. And in a cover letter you’re promoting your single greatest asset, yourself.

Surveys have shown that the failure to include a cover letter with a resume is among the top reasons job applicants are rejected. 

Although there are a few employers who prefer to receive a resume only, you should always include a cover letter with a resume unless you’re specifically asked not to. It’s a standard practice and an expected courtesy, so if you don’t do it, you’ll already have one strike against you. 

In writing a cover letter you should follow a basic structure, and if you do so it will make the job easier. A cover letter should usually be one page only, a maximum of 400 words, and these are the components it should contain:

• Introduction

Let’s talk about what each of these should contain.

Once known as a letterhead, the header is the attractively designed element at the top of a letter that contains your name, occupation, address, email and phone number. 

In the age of email, many people have forgotten the old convention of identifying the sender at the top of the page rather than the bottom. But if you ever received an official business letter in your snail mail (like from a lawyer, God forbid), it probably had the sender’s contact info at the top, perhaps with a company logo or some special typographical flourish. That’s the idea of a cover letter header.

The main function of the header is obvious — to let employers know how to contact you if they’re interested. But it should also serve as a design element, giving the page a more attractive look at a glance. 

Although the rest of your letter will be nothing but black paragraphs, you have more license to be creative with the design of the header. The sender’s name is often the first and largest element on the page, and it may be in a more stylized font. The header may contain some color element, and it should be laid out in such a way that it builds in an eye-pleasing amount of white space.

Take a look at the cover letter templates offered by resume.io to get an idea of what professionally designed headers look like. Find one you like, download it, fill in your own information, and you’ll save yourself a lot of trouble designing your own. 

Give your resume and cover letter a matching look. 

Your resume and cover letter should look like a matching set, designed to go together, meaning they should have the same fonts, styles and colors. And the headers of your resume and cover letter should look very similar if not identical.

Aligning the styles of these documents shows that you pay attention to detail and understand the importance of coherent design. But failing to do so will give your job application a sort of scatter-brained feel, like you couldn’t decide on one style, so you’re just throwing several different ones on the page. It may also like you’ve written a new cover letter but you’re sending an old resume that you didn’t bother to update.

“Dear Mr. X” or “Dear Ms. Y” are the time-honored ways of writing a cover letter greeting, also known as a salutation. 

Some people choose to replace the word “Dear” with the less formal word “Greetings” or “Hello.” Study the style of the company you’re targeting to see how it addresses the public on its website or in other communications. If it has a very laid-back style, you may be able to use a more casual style yourself. 

If you happen to know the person you’re writing to, it may be perfectly acceptable to address him or her by first name. But the general rule is: Beware of being too casual in a letter where you’re asking for a job. 

Dear Mr. Martin:

Always try to address your cover letter to the hiring manager by name.

Many job listings don’t provide the name of the person you need to write to, so many cover letters are simply addressed to the entire company, a department within that company, or something like “Dear XYZ Co. Hiring Team.”

This is unavoidable at times, but it’s not optimal. You should always try to find out the name of the person making the hiring decisions and address that person by name.

People like reading their own names, so this has a positive psychological effect. It also shows your attention to detail and thoroughness if you’ve gone to the trouble of finding out the name of the correct person to write to. If you can’t find this info online, it may be worth simply calling the company to inquire.

The introduction of a cover letter is a first paragraph in which you identify the job you’re seeking and make your opening case about why you would be an excellent candidate.

The introduction should use active, interesting language that gets the reader’s attention and compels him or her to read on. You need to hook the fish before you reel it in. 

If you have years of experience as an event manager, the introduction is a good place to mention that. See the event manager cover letter example attached to this page, in which the writer cites both a relevant degree and some impressive experience with Marriott during the Olympics.

After graduating with a BA degree in Hotel Management from Miami University, my first role in the hospitality industry set the tone for my career. I was sent on a year’s placement for Marriott to London during the 2012 Olympics, helping their London hotel network to organize events and promote their services at the various sporting venues.

The body of your cover letter, the central paragraphs, are the “meat and potatoes,” where you must make the primary case for your candidacy. 

Use the body of the cover letter to highlight your work experience — not just saying where you worked or for how long, but using facts and figures to detail your specific accomplishments. Notice how the attached cover letter sample contains several statistics: percentage increases in attendance and profits, event budgets and total number of events handled. 

The body of your letter is also a good place to highlight your educational credentials, as well as any certifications you may hold in your field. 

You may also choose to highlight relevant skills that make you good at what you do (but avoid vague clichés that don’t say much, like calling yourself a “self-starter” or a “team player”).

You can also use the body of your letter to discuss why you want to work for the employer you’re addressing. Notice that in the attached cover letter sample, the job applicant wishes to work for a “boutique hotel that has a little more personality,” and he says “your hotel has an enviable reputation for….” 

This sends a clear signal that this isn’t just a generic cover letter that you’re sending to 50 employers, but that you want to work for this employer. It’s important that each cover letter you write be targeted to a specific employer.

It was at this point that I understood that my passion was in the events side of hospitality rather than guest operations. My past two roles with Marriott have been spent delighting delegates, facilitating educators and collaborating with partners. There are so many moving parts to any event, and my Marriott peer appraisal grades for “efficiency and organization” were always 9.2/10 or above. 

Sales and Marketing were a significant part of my remit at Marriott, increasing event numbers by 40% over four years and generating YOY profit growth of 23%. On the operational side, I’d like to share an overview of a few key competencies:

• Coordination of room configuration, technology setup and equipment procurement
• Management of event budgets up to $220,000 with maximum attendance 3,500+
• Supplier, client and speaker planning, commercial negotiations and issue resolution
• 190+ events over a 4-year career, promoted from Asst. Manager to Event Manager

After moving to Seattle, I am seeking a role with a boutique hotel that has a little more personality to offer than the bigger hospitality companies. Your hotel has an enviable reputation for organizing well-being retreats and mindfulness-led corporate training, and I enclose a link to my personal blog to demonstrate my interest in the area. My social media following could well be a reliable source of potential clients.

The conclusion of your letter, the last paragraph, needs to contain a call to action that encourages the hiring manager to do something about your letter. 

You might say that you’re eagerly looking forward to a reply, or that you’re available anytime for an interview or just an informal follow-up by phone. In the attached cover letter example, the writer finds an elegant but not pushy way of saying this: 

I would welcome the chance to visit and understand more about your operation, your plans for the future and how I might be able to contribute.

Be assertive, confident and positive about your desire for follow-up to discuss these ideas further.

Come off as arrogant, entitled or presumptive; you want to make a reasonable request for follow-up that doesn’t sound like a demand.

In your sign-off (or signature line), close with a simple “Sincerely,” “All my best,” “Best regards” or the equivalent. Add a space below that and type your full name. 

In a printed letter, you would always include your actual signature above your typed name. In electronic communication this is not necessary, although you can choose to include a digital signature if you like. 

Simon Pringleton

Designing a standout cover letter

Good cover letter design is just as important as good cover letter content. So you’ll want to follow certain guidelines to ensure that your letter is elegantly designed and properly formatted.

• Fonts: Use an easy-to-read, modern font, nothing avant-garde or strange-looking.
• Font size: Choose a font size no smaller than 10 points or larger than 12. If your letter exceeds one page (and most first drafts will), do not use a tiny font size to force it to fit. Cut anything from your letter that isn’t strictly necessary, and avoid resorting to formatting tricks to cram it onto one page.
• Text alignment: Text should be aligned left, not justified from margin to margin, to avoid a blocky look and provide a little space between the end of each line and the right margin.
• Margins: Include a 1-inch margin on the top, bottom, right and left of your cover letter.
• Paragraphs: Do not indent paragraphs, but leave a space between them.
• Save as PDF: Although some employers may ask for a Word document, a PDF is generally the safest choice because this file type will preserve all your formatting choices — making the document look the same on the recipient’s computer as it does on yours. The exception to this is when submitting via an online application system, which usually requires Word files (make sure to check the system/submission requirements).
• Use a cover letter template: The safest way to sidestep any design pitfalls is to use a professionally designed template or cover letter example like those we offer at resume.io, which take care of all the design and formatting for you.

Writing a persuasive event manager cover letter

As an event manager, you’re not a mind reader, but you’re skilled at anticipating the wants and needs of your clients and their guests. It’s not your job to plan an event that you will like, but one that they will like.

Your cover letter should reflect this kind of client focus. Don’t just write the kind of letter you want to write, but write the kind of letter they would want to receive.

Always remember that you are not writing this letter to convince anyone that you deserve a job — but to convince them that you can make their lives easier, raise their bottom line and make their company more successful. In other words, hiring you will ultimately earn them more money than it will cost them.

You want to try to get inside the head of the person you’re writing to. If you were in their shoes, what would you want to hear from a job candidate? 

Reread, review and revise your letter multiple times, always trying to imagine how it will be received. Did you include all the crucial information that the employer will be looking for? Did you leave out anything important?

Remember that your tone of voice is very important — always professional, inviting and engaging, but never arrogant or presumptive. You don’t want to say you’re the perfect event manager, but you want them to get that idea on their own.

Common mistakes to avoid

These are some of the common mistakes people make in writing cover letters, all of which you must take pains to avoid:

• Typos and other errors in spelling or grammar: Your cover letter needs to be flawlessly written — no mistakes allowed. It’s just one page and it has to be right.
• Clichés and fluff: Clichés are words and phrases that every recruiter has seen a thousand times before, and fluff is language that sounds fancy but says basically nothing. Use fresh, original language, and make every word count.
• Mass-produced cover letters: If you send the same cover letter to all employers, they will notice that you don’t say anything about why you want to work for their company specifically. Every cover letter should be customized for the employer you’re targeting.
• Irrelevant info: Resist the urge to talk about hobbies or interests that have no bearing on the job you’re seeking. Use the short space you have to stress your job-relevant experience and skills.
• Bad formatting: Strange fonts, tiny font sizes, inadequate margins, garish headers and other design fails can disqualify your letter at a glance.

Key takeaways

• A cover letter is an essential part of a job applicant for an event manager. Use it to showcase your personality, enthusiasm, organization and persuasion skills.
• Structure your letter correctly to make sure it covers all the bases without veering into anything irrelevant.
• Design your letter correctly so that it looks as good as it reads.
• Try to get into the mind of your readers and focus on their needs, not yours.
• Strenuously avoid common errors like typos, clichés and bad formatting.

Remember that the cover letter templates at resume.io provide an easy-to-follow framework that will help you sidestep a multitude of errors. Best of luck in your job search!

Free professionally designed templates

Professional Events Manager Cover Letter Examples for 2024

In your events manager cover letter, highlight your experience with large-scale event planning and execution. Detail specific occasions where your strategic planning led to seamless events. Don't forget to demonstrate your flexibility and problem-solving skills. An exemplary events manager thrives under pressure and can adapt to unforeseen challenges.

Cover Letter Guide

Events Manager Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Events Manager Cover Letter

Key Takeaways

Embarking on your job search, you've likely discovered the need for a standout events manager cover letter. It's tempting to rehash your resume, but your cover letter should narrate the triumph of your proudest professional moment, not just list achievements. Striking that formal yet original tone—minus the clichés—can be a real challenge. And with only one page to make your mark, every word counts. Read on to learn how to craft a cover letter that truly encapsulates your event management expertise.

• Introduce your profile to catch recruiters' attention;
• Use professional templates and examples to make sure your events manager cover letter follows the best industry standards;
• Settle on your most story-worthy achievement to shine a light on what makes your application unique;
• Write a events manager cover letter, even when you lack professional experience.

Ready to start with the basics: upload your resume to Enhancv's AI, below, to see the events manager cover letter it would write for you.

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Events Manager cover letter example

ANDREW CLARK

Austin, Texas

+1-(234)-555-1234

[email protected]

• Highlighting industry-specific experience: The cover letter emphasizes the candidate's experience in the healthcare sector, showcasing a direct alignment with the company's mission and industry.
• Quantifiable achievements: Mentioning the 30% increase in brand visibility demonstrates the candidate's ability to deliver measurable results, providing concrete evidence of success in previous event management roles.
• Demonstrating leadership and cross-functional collaboration: The cover letter notes the candidate's leadership in orchestrating a global trade show and working with teams across different functions, underscoring their skills in managing complex projects and teamwork.

What about your events manager cover letter format: organizing and structuring your information

Here is one secret you should know about your events manager cover letter assessment. The Applicant Tracker System (or ATS) won't analyze your cover letter.

You should thus focus on making an excellent impression on recruiters by writing consistent:

• Introduction
• Body paragraphs (and explanation)
• Promise or Call to action
• Signature (that's optional)

Now, let's talk about the design of your events manager cover letter.

Ensure all of your paragraphs are single-spaced and have a one-inch margins on all sides (like in our cover letter templates ).

Also, our cover letter builder automatically takes care of the format and comes along with some of the most popular (and modern) fonts like Volkhov, Chivo, and Bitter.

Speaking of fonts, professionals advise you to keep your events manager cover letter and resume in the same typography and avoid the over-used Arial or Times New Roman.

When wondering whether you should submit your events manager cover letter in Doc or PDF, select the second, as PDF keeps all of your information and design consistent.

The top sections on a events manager cover letter

Header: Include your name, contact information, and the date to ensure the recruiter can easily reach out to you, and to maintain a professional appearance in your cover letter.

Greeting: Address the recruiter or hiring manager directly (if you know their name) to personalize your cover letter and to show that you have done your research on the company.

Introduction: Introduce yourself and mention the specific event management role you’re applying for, showcasing right from the beginning why you are a great fit for this position.

Body: Highlight your relevant experience in managing and coordinating events, your ability to handle logistics and solve problems quickly, and discuss specific successful events you’ve managed to demonstrate your expertise and suitability for the role.

Closing: Express your enthusiasm for working with their organization, state your expectation for a follow-up, and thank the recruiter or hiring manager for considering your application, leaving a positive and proactive final impression.

Key qualities recruiters search for in a candidate’s cover letter

• Proven track record in successful event planning and management – Demonstrates the ability to organize, coordinate, and execute events seamlessly, which is central to this role.
• Strong leadership and team management skills – Essential for directing event teams and ensuring all staff members are aligned with the event's objectives.
• Exceptional organizational and multitasking abilities – Crucial for managing multiple components of an event simultaneously while maintaining attention to detail.
• Excellent interpersonal and communication skills – Allows for effective negotiation with vendors, clear briefing of event staff, and a polished engagement with clients and stakeholders.
• Budgeting and financial acumen – Important for keeping the event within financial constraints and ensuring profitability or cost-effectiveness.
• Creativity and problem-solving aptitude – Helps in designing innovative event concepts and overcoming any unforeseen challenges that may arise during the planning and execution stages.

Personalizing your events manager cover letter salutation

Always aim to address the recruiter from the get-go of your events manager cover letter.

• the friendly tone (e.g. "Dear Paul" or "Dear Caroline") - if you've previously chatted up with them on social media and are on a first-name basis;
• the formal tone (e.g. "Dear Ms. Gibbs" or "Dear Ms. Swift") - if you haven't had any previous conversation with them and have discovered the name of the recruiter on LinkedIn or the company website;
• the polite tone (e.g. "Dear Hiring Manager" or "Dear HR Team") - at all costs aim to avoid the "To whom it may concern" or "Dear Sir/Madam", as both greetings are very old-school and vague.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Company Name] Team,
• Dear [Mr./Ms./Dr.] [Last Name],
• Dear [Job Title] Search Committee,
• Dear [Department Name] Selection Team,

Get creative with your events manager cover letter introduction

Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.

Use your events manager cover letter introduction to share something memorable about your experience .

But before you go down the rabbit hole of creativity and humor, align your message with the company culture.

For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.

Structuring your events manager cover letter body to add more value

You've hinted at your value as a professional (this may be your passion for the job or interest in the company) in your introduction.

Next, it's time to pan out the body or middle of your events manager cover letter .

When creating your resume, you've probably gone over the advert a million times to select the most relevant skills.

Well, it's time to repeat this activity. Or just copy and paste your previous list of job-crucial requirements.

Then, select one of your past accomplishments, which is relevant and would impress hiring managers.

Write between three and six paragraphs to focus on the value your professional achievement would bring to your potential, new organization.

Tell a story around your success that ultimately shows off your real value as a professional.

Closing paragraph basics: choose between a promise and a call to action

You've done all the hard work - congratulations! You've almost reached the end of your events manager cover letter .

But how do you ensure recruiters, who have read your application this far, remember you?

Most events manager professionals end their cover letter with a promise - hinting at their potential and what they plan on achieving if they're hired.

Another option would be to include a call for follow-up, where you remind recruiters that you're very interested in the opportunity (and look forward to hearing from them, soon).

Choose to close your events manager cover letter in the way that best fits your personality.

What could you write about in your events manager cover letter when you have no experience

Candidates with zero professional experience often struggle to write their events manager cover letter .

You may lack experience, but your application could still be impressive when you focus on your strengths.

Consider your most relevant talents (and/or one achievement) that align with the role and help you stand out.

Perhaps you spent every summer volunteering at your local dog pound - think of the job-relevant skills this experience taught you.

Sharing your tangible career goals is another good strategy to stand out.

Key takeaways

Summarizing the most important aspects in writing your events manager cover letter, remember to:

• Create a personalized events manager cover letter for each role you apply for, that includes the recruiter's name in the salutation;
• Format your events manager cover letter with single-spacing, one-inch margins, and a modern, yet ATS-friendly font;
• Always start off your events manager cover letter with two sentences that reflect what is most important about your application;
• Your events manager cover letter body should feature your biggest accomplishments and the job-relevant skills it has taught you;
• Instead of opting for the "Sincerely yours" ending, close your events manager cover letter with a nod to the future with what you aim to achieve in this potential role.

Cover letter examples by industry

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Expert Advice on the Best Jobs for Introverts - 20 Careers to Find Success In

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Event Manager Cover Letter Example (Free Guide)

Create an event manager cover letter that lands you the interview with our free examples and writing tips. use and customize our template and land an interview today..

Are you applying for a job as an Event Manager? Writing a great cover letter is essential to getting noticed by potential employers. Our Event Manager Cover Letter Guide is designed to help you craft the perfect letter to give you the best chance of success. Follow our tips and advice to stand out from the competition.

We will cover:

• How to write a cover letter, no matter your industry or job title.
• What to put on a cover letter to stand out.
• The top skills employers from every industry want to see.
• How to build a cover letter fast with our professional Cover Letter Builder .
• What a cover letter template is, and why you should use it.

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Event Manager Cover Letter Sample

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Dear [Hiring Manager],

I am writing to apply for the position of Event Manager at [Company Name], as advertised on [Job Board]. After reading the job description, I am confident that I possess the necessary qualifications, skills, and experience to be a successful Event Manager for your organization.

I have eight years of experience in event planning and management, working with clients from all industries in the planning and execution of events ranging from small meetings to large conferences. My expertise as an Event Manager includes budgeting, organizing, and executing events, as well as developing marketing and promotional materials. I am well-versed in the use of event management software and have a proven track record of delivering successful events on time and on budget.

I am a creative problem-solver with excellent communication and organizational skills. I am comfortable managing multiple projects simultaneously and have a proven track record of delivering successful events. Additionally, I have a strong network of vendors and suppliers that I can leverage when planning events.

I am confident that I could be a valuable asset to your team and would welcome the opportunity to discuss the position with you in more detail. I have attached my resume, which outlines my qualifications and experience in more detail. I look forward to hearing from you.

Sincerely, [Your Name]

Why Do you Need a Event Manager Cover Letter?

• A Event Manager cover letter is an important tool for introducing yourself to potential employers and conveying the value and experience you can bring to their company.
• A cover letter gives you the opportunity to provide a more detailed overview of your qualifications, skills, and experiences that make you a great fit for the position.
• It also enables you to demonstrate your enthusiasm for the role and company, and showcase your knowledge of the industry.
• A good Event Manager cover letter will convince employers that you are the best candidate for the job and convince them to give you an interview.
• It can also help you stand out from the crowd of other applicants and show that you are a dedicated and hard-working professional.
• Overall, a Event Manager cover letter is a great way to make a positive first impression and show potential employers that you are the right person for the job.

A Few Important Rules To Keep In Mind

• Make sure to tailor your cover letter to the specific event manager role. Include details about the job that you found appealing.
• Include a few relevant accomplishments from your professional experience that demonstrate your ability to be successful in the role.
• Highlight your communication and organizational skills and showcase your ability to manage multiple tasks simultaneously.
• Include examples of successful events you have managed in the past that demonstrate your ability to handle the responsibilities of the role.
• Be sure to demonstrate your enthusiasm for the role by expressing why you are the best candidate for the job.
• Proofread your cover letter thoroughly to ensure there are no errors.

What's The Best Structure For Event Manager Cover Letters?

After creating an impressive Event Manager resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a Event Manager cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For Event Manager Cover Letters:

• Your contact information, including the date of writing
• The recipient's details, such as the company's name and the name of the addressee
• A professional greeting or salutation, like "Dear Mr. Levi,"
• An attention-grabbing opening statement to captivate the reader's interest
• A concise paragraph explaining why you are an excellent fit for the role
• Another paragraph highlighting why the position aligns with your career goals and aspirations
• A closing statement that reinforces your enthusiasm and suitability for the role
• A complimentary closing, such as "Regards" or "Sincerely," followed by your name
• An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

• Your Full Name: Begin with your first and last name, written in a clear and legible format.
• Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
• Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

• Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
• Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
• Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

• Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
• Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
• Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
• Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
• Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

As an experienced Event Manager with over 8 years of experience in creating and managing successful events, I am confident that I am the perfect candidate for the position you are seeking.

Throughout my career, I have consistently demonstrated the ability to meet and exceed customer expectations, as well as the ability to manage multiple projects at once. I am a highly organized and detail-oriented professional with excellent leadership and communication skills. I am also experienced in budgeting, negotiating contracts, and developing marketing plans for events.

My experience includes:

• Organization: Establishing event objectives, developing detailed plans, and managing operations.
• Budget Management: Developing and managing event budgets, negotiating contracts, and ensuring that events are completed within budget.
• Marketing: Developing marketing plans, coordinating with vendors, and creating promotional materials.
• Customer Service: Dealing with customer inquiries, resolving customer complaints, and providing excellent customer service.

I am confident that my experience, skills, and knowledge make me an ideal candidate for this position. I am a highly motivated professional who is committed to providing exceptional customer service. I am also well-versed in the latest event management technologies and trends.

I am excited for the opportunity to discuss my qualifications further and look forward to hearing from you. Thank you for your time and consideration.

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

• Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
• Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
• Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
• Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
• Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
• Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing an Event Manager Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

• Failing to customize the cover letter for the specific job opening.
• Including too much information about your past experiences.
• Using overly formal or casual language.
• Focusing on your own needs instead of the employer’s needs.
• Not proofreading the cover letter for errors.
• Neglecting to mention specific skills or qualifications.
• Not providing examples of past achievements.
• Not addressing the employer’s requirements.
• Not utilizing keywords from the job posting.
• Making the cover letter too long or too short.

Key Takeaways For an Event Manager Cover Letter

• Highlight any experience in event planning, organization, or management.
• Demonstrate your ability to stay organized and multitask.
• Emphasize your problem-solving and communication skills.
• Show that you can work with a variety of stakeholders.
• Mention any certifications or qualifications you have.
• Highlight your creativity and ability to think outside the box.
• Mention any relevant technical skills or software you are familiar with.
• Demonstrate an understanding of the industry and current trends.
• Share any successes or successes in your current or previous roles.

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Impactful Event Manager Cover Letter Example and Tips

After a several-year slump, the event industry is back on the growth track. In 2023, the demand for in-person events will rebound to 2019 levels both in B2B and B2C sectors. For event managers, this translates to new contract-based and full-time work opportunities.

If you’re on the hunt for a new job, you know the drill. First, you need to dust off your resume and refresh your LinkedIn profile . Then, you need to start writing personalized cover letters for the shortlisted positions. This can be daunting.

So if you need a little bit of help, check our sample event manager cover letter first. Then browse some extra writing tips. 

Event Manager Cover Letter Example (Word)

Download example (.docx)

Event Manager Cover Letter (plain text)

Hello Fiesta Agency,

Ever since I attended your Robotics Expo 2021 in Miami, I have been following your company for job openings. When the new position of “Senior Event Manager” was announced, I couldn’t pass on the opportunity to apply.

I’m Dianna Wrike, an experienced event manager, who hosted events with up to 2,000 guests in the tech, agriculture, and marketing industries. As a Miami local, I have established connections with the local venue managers, as well as journalists and PR people from regional and national newspapers.

Currently, I’m working as an independent Event Manager. Between 2019 and the present, I have organized 12+ major events including the 2022 Women in Tech Conference, the Quarterly Blockchain Conference, and a number of smaller conferences, panels, and PR parties for companies like ABC, XYZ, and DEF. You can learn about my past project on my professional website: miamiplanner.com 

My strong organizational skills, attention to detail, and ability to work under pressure have allowed me to consistently deliver high-quality events on time and within budget. I’m a strong team player and always ensure that a variety of clients, vendors, and team members feel comfortable working with me. 

I know that Fiesta is planning to host another TechSummit event this year — and I might have just the right speakers for your panel. How would you feel about having Jack Dorsey or Rowena Yeo among the headliners? 

Let’s make this happen. I am excited about the opportunity to bring my skills and experience to your company.  Thank you for considering my application. I look forward to the opportunity to connect. 

Dianna Wrike 

How to Write an Event Manager Cover Letter 

Successful event managers possess strong interpersonal skills . Most are excellent negotiators, strong oral communicators, and excellent listeners. Yet, writing may not always be your strong suit. 

But fret not, the following tips should help you craft an equally compelling cover letter for the coveted position you’re eying up! 

1. Always Customize Your Letter 

As someone responsible for promoting events, you probably know that generic pitches get you nowhere. The same is true for cover letters. You have to always personalize your letter to the company and the type of position.

This is actually easy to do. First, create a rough cover letter outline . Then read the job description again and think about how you can contextualize the skills it mentioned. Next, do some light browsing to figure out what types of events the company usually does and throw in some “quick praise”.

Doing the above shows that not only you’re eager to get a new job, but you’re excited about working for this particular company. That’s always seen as a plus by hiring managers. 

2. Use Specific Examples to Illustrate Your Skills and Experience 

Your event manager resume provides a consolidated summary of all your core competencies. Your cover letter, in turn, should expand on some of the points you’ve made. Mention specific events and outcomes. Share some numbers on guests, feedback, or positive PR. Make it easy for the reader to picture you doing the same for their company. 

For example, “In my current role as Event Manager at ABC Company, I have planned [X events] for industries like [Y and Z]. I have hosted over X guests and managed budgets above Z”. 

3. Emphasize Your Organizational and Project Management Skills

An event manager is more than just a welcoming host. This role requires strategic thinking, as well as the ability to manage often contrasting activities in parallel. So it’s important to highlight your organizational skills such as:

• Vendor management 
• Travel arrangement and coordination
• Task delegation 
• Cross-functional teamwork 

Separately, use your cover letter as an opportunity to speak about your project management abilities such as knowledge of specific PM methodologies, familiarity with popular PM software, or examples of successfully led projects. 

Final Tip: Add a Powerful Ending

Pack a punch in the final paragraph of your cover letter as the example above does. Here the author makes a bold pitch of their services, based on prior research. If you’re not in a position to pitch a solid idea, you can try other cover letter closing techniques such as:

• Present an argument on why you’re the best fit for the position 
• Replace passive voice, with a present positive voice 
• Include a call-to-action (CTA), suggesting the next steps 

Also, don’t forget to thank the recruiter for considering your job application and express your enthusiasm for the opportunity to join the team.

Elena runs content operations at Freesumes since 2017. She works closely with copywriters, designers, and invited career experts to ensure that all content meets our highest editorial standards. Up to date, she wrote over 200 career-related pieces around resume writing, career advice... more

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5 Event Staff Cover Letter Examples

Introduction.

In the fast-paced and dynamic event industry, a well-tailored cover letter can make all the difference when applying for event staff positions. A cover letter serves as a powerful tool to showcase your relevant experience, skills, and passion for the event industry. It provides an opportunity to make a strong first impression and stand out from the competition.

Event staff positions require a unique set of skills, including excellent communication, organizational abilities, and a knack for problem-solving. Employers are looking for candidates who can handle the fast-paced and ever-changing nature of events while keeping a positive and professional demeanor. Your cover letter can effectively convey your qualifications and demonstrate your suitability for the role.

In this article, we will provide you with a collection of event staff cover letter examples to guide you in crafting your own compelling cover letter. Each example will highlight different aspects of the event industry and demonstrate how to effectively tailor your cover letter to a specific role. By analyzing these examples, you will gain valuable insights into what makes a cover letter stand out in the event industry.

So, whether you're an experienced event professional or just starting your career in events, read on to discover how to create a captivating cover letter that will increase your chances of securing your dream event staff position.

Example 1: Event Coordinator Cover Letter

Key takeaways.

Emma's cover letter effectively showcases her experience and skills as an event coordinator, positioning her as a strong candidate for the Event Coordinator position at XYZ Events Management.

When applying for a specific role, it's crucial to highlight relevant experience and skills that align with the job requirements. This demonstrates to the hiring manager that you have the necessary qualifications for the position.

Emma highlights her progressive experience in event planning and coordination, starting as an Event Assistant and advancing to roles with increasing responsibilities.

Emphasize your career progression and growth within the event planning industry. This illustrates your ability to take on more challenging roles and showcases your dedication to professional development.

She mentions her ability to handle multiple tasks simultaneously and her strong attention to detail, which are essential skills for successful event coordination.

Highlight specific skills that are relevant to event planning and coordination, such as multitasking, attention to detail, and organizational skills. These qualities demonstrate your ability to manage complex projects and ensure flawless execution.

Emma also mentions her experience in team leadership and relationship management, which are valuable skills for coordinating events and collaborating with clients and vendors.

If you have experience in team leadership or client/vendor management, be sure to highlight these skills. Event coordination often involves working with various stakeholders, and showcasing your ability to effectively manage relationships can give you a competitive edge.

Overall, Emma's cover letter effectively communicates her qualifications and passion for event coordination, making her a strong candidate for the Event Coordinator position at XYZ Events Management.

Example 2: Event Marketing Cover Letter

Michael's cover letter effectively highlights his relevant experience in event marketing and positions him as an ideal candidate for the Event Marketing position at PQR Marketing Agency.

When applying for a specialized role like event marketing, it's crucial to showcase your experience and expertise in the field. This demonstrates your understanding of the unique challenges and requirements of event marketing.

He provides a clear progression of his experience, starting from his internship at JKL Advertising where he gained a strong foundation in marketing principles, to his current role as an Event Marketing Manager at STU Marketing Agency. This progression demonstrates his growth and increasing responsibility in the field.

Highlighting your career progression and growth in the industry can showcase your dedication and commitment to your field. It also demonstrates your ability to take on more challenging roles and responsibilities.

Michael emphasizes his accomplishments, such as successfully managing multiple projects simultaneously and consistently delivering exceptional event experiences. These achievements showcase his project management skills and ability to drive positive results.

Highlight your specific achievements and quantify the impact you have made in previous roles. This demonstrates your ability to deliver tangible results and adds credibility to your application.

In his conclusion, Michael expresses his enthusiasm for PQR Marketing Agency and its reputation for innovative event marketing strategies. He also expresses his excitement about the opportunity to contribute to the team and help elevate their events.

Show genuine interest in the company you are applying to and align your career goals with their vision. This demonstrates your motivation and enthusiasm for the role and the company.

Example 3: Wedding Planner Cover Letter

Olivia's cover letter effectively showcases her experience and passion for wedding planning, positioning her as an ideal candidate for the Wedding Planner position at Everlasting Elegance Weddings.

When applying for a wedding planning role, it's important to convey your genuine interest and enthusiasm for creating memorable experiences for couples. This helps demonstrate your commitment to the job and your ability to bring joy to clients' special moments.

She highlights her progression and growth in the wedding industry, from a Wedding Assistant to a Senior Wedding Planner. This demonstrates her ability to take on increasing responsibilities and successfully execute weddings at different levels.

Highlighting your career progression and growth within the wedding industry can showcase your adaptability, leadership skills, and ability to handle the challenges that come with planning weddings of varying scales.

Olivia emphasizes her expertise in managing multiple weddings simultaneously and her ability to handle last-minute challenges with grace and professionalism. This highlights her organizational skills and ability to remain calm under pressure.

Wedding planning often involves juggling multiple weddings and handling unexpected situations. Highlighting your ability to multitask and maintain composure in high-pressure situations can showcase your ability to deliver exceptional service to clients.

The cover letter could further highlight Olivia's creativity and unique approach to wedding planning, an area where she could have strengthened her pitch.

If you have a unique style or approach to wedding planning, be sure to highlight it in your cover letter. This can help differentiate you from other candidates and showcase your ability to create personalized and memorable experiences for clients.

Example 4: Conference Organizer Cover Letter

Benjamin's cover letter effectively showcases his experience and passion for conference management, positioning him as an ideal candidate for the Conference Organizer role at Conference Connections.

When applying for a conference organizer position, it's crucial to highlight your relevant experience in event planning, coordination, and execution. This demonstrates your ability to handle the various aspects of conference management effectively.

He emphasizes his progression from a Conference Intern to an Event Coordinator and finally a Conference Organizer, highlighting his growth and increasing responsibilities in the field.

If you have shown growth within the conference management field, make sure to highlight your career progression. This demonstrates your ability to take on more significant responsibilities and showcases your commitment and dedication to the industry.

Benjamin also quantifies his achievements, such as increasing attendance rates by 20% and exceeding revenue targets for each event.

Whenever possible, include measurable achievements in your cover letter. These metrics provide concrete evidence of your contributions and emphasize your ability to achieve results.

To further strengthen his application, Benjamin could mention specific industry conferences he has organized or any specialized knowledge he has in certain event types.

Highlight any specific industry conferences you have organized or any specialized knowledge you have in particular event types. This demonstrates your familiarity with the conference landscape and your ability to cater to specific event requirements.

Example 5: Venue Manager Cover Letter Example

Sophia's cover letter effectively showcases her relevant experience and her passion for event planning, positioning her as an ideal candidate for the Venue Manager position at Grand Ballroom Events.

When applying for a venue manager role, it's crucial to highlight your experience in event planning and venue management. This demonstrates your understanding of the industry and your ability to handle all aspects of event execution.

She emphasizes a key achievement - implementing a streamlined event management system that resulted in increased client satisfaction and reduced operational costs. This demonstrates her ability to drive efficiency and deliver exceptional service.

Highlighting specific accomplishments in your cover letter helps demonstrate your ability to improve processes and achieve tangible results. This showcases your value as a potential hire and differentiates you from other candidates.

Sophia expresses her enthusiasm for Grand Ballroom Events and its reputation as a premier venue. This shows her alignment with the company's values and commitment to excellence.

Demonstrating your knowledge and appreciation for the company's brand and reputation can help establish a strong connection with the hiring manager. It shows that you have done your research and are genuinely interested in joining the organization.

In future cover letters, Sophia could further highlight any specific qualifications or certifications she holds related to event planning and venue management.

If you have any relevant certifications or training, be sure to mention them in your cover letter. This adds credibility to your application and demonstrates your commitment to professional development in the field.

Skills To Highlight

As an event staff, your cover letter should highlight the unique skills that make you a strong candidate for the role. These key skills include:

Event Planning and Coordination : Event staff are responsible for planning and coordinating various aspects of an event, such as logistics, scheduling, and vendor management. Highlight your experience in event planning and coordination, including your ability to create detailed event timelines, manage budgets, and ensure all logistics are in place for a smooth event execution.

Organization : Strong organizational skills are essential for event staff to effectively manage multiple tasks and deadlines. Showcase your ability to prioritize tasks, manage resources, and maintain attention to detail throughout the event planning and execution process. Mention any tools or software you are proficient in, such as event management software or project management tools, to demonstrate your organizational abilities.

Attention to Detail : Events often require meticulous attention to detail to ensure that all aspects are properly executed. Emphasize your ability to spot and correct any errors or inconsistencies in event planning documents, contracts, or event setups. Highlight how your keen eye for detail contributes to the overall success of an event.

Communication : Excellent communication skills are crucial for event staff as they work with various stakeholders, including clients, vendors, and team members. Showcase your ability to effectively communicate and collaborate with different individuals and teams, both verbally and in writing. Provide examples of how you have successfully communicated event details, requirements, and changes to ensure everyone is on the same page.

Problem-Solving Abilities : Events can present unexpected challenges and last-minute changes that require quick thinking and problem-solving. Highlight your ability to remain calm under pressure, assess situations, and come up with creative solutions to ensure the event runs smoothly. Share examples of how you have successfully resolved issues or adapted plans to overcome obstacles during events.

These skills are essential for event staff roles, and emphasizing them in your cover letter will demonstrate your suitability for the position. By showcasing your event planning and coordination abilities, organizational skills, attention to detail, communication prowess, and problem-solving abilities, you can present yourself as a strong candidate who can contribute to successful event execution.

Common Mistakes To Avoid In Cover Letters

When crafting your cover letter for an event staff position, it's important to avoid these common mistakes:

Being Too Generic : One of the biggest mistakes you can make is using a generic cover letter that could apply to any job. Hiring managers can easily spot a generic cover letter, and it shows that you haven't taken the time to customize your application for the specific event staff position. Instead, take the time to research the company and the event you're applying for, and tailor your cover letter to highlight how your skills and experiences align with their needs.

Lack of Event-Related Experience : Event staff positions often require specific experience in event planning, coordination, or customer service. If you fail to highlight any relevant event-related experience in your cover letter, it may give the impression that you lack the necessary skills for the role. Be sure to mention any relevant event planning or coordination experience, even if it's not from a previous job. Volunteer work, internships, or personal projects can also demonstrate your abilities in this area.

Failure to Demonstrate Passion for the Industry : Event planning and coordination require a certain level of passion and enthusiasm. If your cover letter fails to convey your genuine interest in the industry, it may give the impression that you're not truly invested in the role. Take the time to explain why you're passionate about event planning and how your previous experiences have fueled that passion. Show that you're excited about the opportunity to work in the event industry and contribute to the success of future events.

Neglecting to Address the Company's Specific Event Needs : Every event is unique, and companies often have specific needs or goals for their events. If your cover letter doesn't address these specific needs or fails to show how you can contribute to the success of their events, it may give the impression that you're not the right fit for the position. Take the time to research the company's previous events, their target audience, and any specific goals they have for their upcoming events. Use this information to tailor your cover letter and show how your skills and experiences align with their needs.

By avoiding these common mistakes, you can create a strong and compelling cover letter that highlights your qualifications and increases your chances of landing an event staff position. Remember to customize your cover letter for each application, showcasing your relevant experience, passion for the industry, and understanding of the company's specific event needs.

In conclusion, a well-crafted cover letter can make a significant impact when applying for a job in the event industry. By tailoring your cover letter to the specific event staff position and highlighting your relevant skills and experiences, you can make a strong impression on potential employers.

Remember to showcase your passion for the event industry and your ability to work well in a fast-paced and dynamic environment. Use examples from your past experiences to demonstrate your problem-solving skills, attention to detail, and ability to work effectively as part of a team.

Avoid common mistakes such as generic and overly formal language, and instead, strive to make your cover letter engaging and personable. Show your enthusiasm for the position and the company, and explain why you are uniquely qualified for the role.

By following these tips and using the examples provided, you can create a compelling cover letter that sets you apart from other applicants and increases your chances of landing your dream job in the event industry. Good luck with your job search!

Event Manager Cover Letter Examples

A great event manager cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following event manager cover letter example can give you some ideas on how to write your own letter.

or download as PDF

Cover Letter Example (Text)

Merrily Kornfield

(390) 839-8960

[email protected]

Dear Neeley Seither,

I am writing to express my interest in the Event Manager position at Eventbrite, Inc. With a solid foundation of five years of experience in the event management industry, primarily with Cvent Inc., I am excited about the opportunity to bring my expertise and passion for event planning to your esteemed company.

At Cvent, I honed my skills in orchestrating a wide array of events, from corporate conferences to large-scale festivals. My role demanded meticulous attention to detail, exceptional organizational capabilities, and a creative approach to problem-solving – all of which ensured the seamless execution of each event. I am proud to say that my efforts contributed to consistently surpassing client expectations and helped in forging long-lasting relationships with key stakeholders.

I have always admired Eventbrite's innovative approach to event management and your commitment to providing outstanding service. Your company's forward-thinking use of technology to streamline the event planning process is particularly inspiring to me. I am eager to bring my knowledge of industry trends and my proficiency in event management platforms to your team, and I am confident that my proactive approach and dedication to excellence will make a significant contribution to your company's success.

Moreover, my experience at Cvent has equipped me with a deep understanding of the competitive landscape and customer expectations in the events industry. I have a proven track record of managing events end-to-end, from initial concept to final execution, ensuring that each component aligns with the strategic vision and objectives. My ability to lead cross-functional teams and collaborate effectively with vendors, sponsors, and internal departments has been instrumental in delivering events that not only meet but exceed goals.

I am particularly excited about the prospect of working at Eventbrite because of the company's reputation for fostering a vibrant, collaborative culture that values innovation. I am eager to contribute my own ideas and energy to your team and to learn from the best in the business. I am confident that my proactive nature, combined with my commitment to continuous improvement and customer satisfaction, will make me a valuable asset to Eventbrite, Inc.

Thank you for considering my application. I look forward to the opportunity to discuss how my background, skills, and enthusiasms align with the needs of your team. I am enthusiastic about the possibility of contributing to the continued success and growth of Eventbrite, Inc.

Warm regards,

Related Cover Letter Examples

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• Event Specialist
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• Event Director
• Event Planner

Senior Event Manager Cover Letter Examples & Writing Tips

Use these Senior Event Manager cover letter examples and writing tips to help you write a powerful cover letter that will separate you from the competition.

Table Of Contents

• Senior Event Manager Example 1
• Senior Event Manager Example 2
• Senior Event Manager Example 3
• Cover Letter Writing Tips

Senior event managers are responsible for all aspects of an event, from planning and organizing to marketing and logistics. They need to be able to think on their feet and handle unexpected problems.

To show hiring managers that you’re the right person for the job, you need a well-written cover letter. Follow these examples and tips to learn how to write a senior event manager cover letter that will get you noticed.

Senior Event Manager Cover Letter Example 1

I am excited to be applying for the Senior Event Manager position at your company. I have more than 10 years of experience planning and executing successful events, and I am confident that I have the skills and qualifications you are looking for.

I have a proven track record of managing all aspects of events, from conception to completion. I have experience working with a wide range of clients, from small businesses to large corporations, and I am comfortable working with tight deadlines and under pressure. I am also an expert at budgeting and forecasting, and I have a keen eye for detail.

Most importantly, I am passionate about event planning and take great pride in delivering successful events that meet or exceed my clients’ expectations. I am confident that I can bring my skills and experience to your company and help you take your event planning to the next level.

Thank you for your time and consideration. I look forward to hearing from you soon.

Senior Event Manager Cover Letter Example 2

I am writing in regards to the open Senior Event Manager position at your company. I am confident that I have the skills and experience necessary to be successful in this role.

I have over three years of experience in the event management industry, and I have successfully planned and executed a wide variety of events, from small meetings to large conferences. I am well-versed in all aspects of event planning, from venue selection and contracting to marketing and budget management. I am also experienced in working with vendors and third-party service providers.

I am a strategic thinker and a problem solver. I have a knack for thinking outside the box and coming up with creative solutions to difficult challenges. I am also a detail-oriented planner who always ensures that all the details of an event are taken care of.

I am a team player who works well with others. I have a positive attitude and I am always willing to lend a helping hand. I am also a strong communicator and I have excellent interpersonal skills.

I am excited about the opportunity to join your team and I look forward to discussing this position further with you. Thank you for your time and consideration.

Senior Event Manager Cover Letter Example 3

I am writing to express my interest in the Senior Event Manager position that you have posted. I believe that my experience as an event planner and my background in hospitality management make me a strong candidate for this position.

I have been working in the events industry for over 10 years, first as an event planner and then as an event manager. My experience has given me the opportunity to work with a wide variety of clients, from small businesses to large corporations. I have also worked on events ranging from small seminars to large-scale conferences. This experience has taught me how to manage all aspects of an event, including budgeting, marketing, logistics and more.

My most recent position was as an event manager at the Hyatt Regency Hotel in New York City. In this role, I was responsible for planning and executing events ranging from corporate meetings to weddings. I coordinated with vendors such as caterers, florists and musicians to ensure that each event ran smoothly. I also managed the staff who worked on these events, ensuring that they were properly trained and prepared for any situation that might arise.

I am confident that my experience as an event planner and event manager will allow me to hit the ground running in this new role. I am also confident that my background in hospitality management will help me to better understand the needs of your clients. I look forward to discussing this position with you further and hope that you will consider me for it.

Senior Event Manager Cover Letter Writing Tips

1. showcase your event management skills.

In your cover letter, be sure to highlight your experience in event management. This could include specific examples of events that you’ve planned in the past, the challenges you faced and how you overcame them. You could also talk about your skills in budgeting, marketing, and public relations.

2. Demonstrate your passion for events

Employers want to hire event managers who are passionate about their work. Show them that you have a genuine interest in events by talking about your love for planning and organizing. Explain how you get excited when it comes to working on new projects and how you enjoy seeing everything come together in the end.

3. Tailor your cover letter to the job description

One of the best ways to make sure your cover letter is tailored for a specific job is by paying close attention to the details of the position. For example, if you see that an opening for a senior event manager requires five years of experience in event management, then highlight any relevant experience you have in that area.

If there are any additional requirements or skills mentioned for that job, also list them on your application; this will help make it clear how you can meet their needs.

4. Proofread your cover letter

Proofreading your cover letter is the first step to landing an interview for a senior event manager position. As with any position, it’s important to spell-check and double-check that there are no errors in your resume or cover letter. Otherwise, you risk being disqualified before the employer even sees your qualifications.

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Event Manager Cover Letter Example

Get hired faster and find ideas for your next cover letter with our free, outstanding Event Manager cover letter example. Copy and paste this cover letter example at no cost or rewrite it using our simple yet powerful cover letter builder.

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Event Manager Cover Letter Example (Full Text Version)

Jeannine poullain.

Dear Hiring Managers,

I am writing to express my interest in the Event Manager position at Parks & Co., Inc. I have been following your company for several years and am impressed by the work you do. I believe that my background and skills align well with the requirements of the position as outlined in the job description.

I hold a degree in Business Management from the University of Surrey, where I graduated in the top 5% of my class. My education has provided me with a strong foundation in various aspects of business and has taught me the importance of teamwork and leadership. In addition to my academic achievements, I have also held leadership roles in clubs and societies, including serving as Vice President of the Business Club.

I have a proven track record of success in event management, having previously worked at Hilton Hotels & Resorts and DoubleTree by Hilton in the United Kingdom. In these roles, I was responsible for coordinating event logistics, managing budgets, collaborating with other departments, and providing post-event feedback and reports.

I thrive in fast-paced and deadline-driven environments, and I am skilled at remaining calm under pressure while finding creative solutions to complex problems. I believe that my experience and capabilities make me a valuable addition to your team.

Thank you for considering my application.

Jeannine Poullain

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

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Event Planner Cover Letter Examples and Templates for 2024

• Cover Letter Examples
• Cover Letter Text Examples

How To Write an Event Planner Cover Letter

When writing your event planner cover letter , focus on how you can manage the various moving parts behind a business or social function. Express your interest in the role, venue, or organization, and cite your related skills like client relations or finding fast solutions .

This guide will help you write a cover letter that gets you interviews for your next job as an event planner.

Event Planner Cover Letter Templates and Examples

• Entry-Level
• Senior-Level

Event Planner Text-Only Cover Letter Templates and Examples

Allison Rosenberg 123 Convoy St, San Diego, CA 12345 | (123) 456-7890 | [email protected]

January 25, 2024

Ms. Rachel Johnson Hiring Manager BKA Events Corp. (123) 456-7890 [email protected]

Dear Ms. Johnson:

In my current role as Event Organizer for ABC Ocean Inn, I’ve been praised in all formal reviews for my versatile support of ~15 wedding receptions annually. I hope to bring that same dedication to your advertised Event Planner role.

It was interesting to read your job posting, as I am committed to making events “seamless and enjoyable” for hosts and attendees. In my work on formal social occasions, I have built positive relationships with diverse clients, colleagues, and vendors. As a result of this collaborative streak, I have excelled at the following:

• Co-managing various event details such as transport, accommodations, food and beverage, and audiovisual setup
• Maintaining frequent phone and email contact with clients to ensure open lines of communication and clear expectations
• Navigating the many uncertainties and event complexities caused by recent years’ Covid-19 restrictions

Please see the enclosed resume for more details on my event planning experience. In particular, I’d refer you to my highlights under ABC Ocean Inn since they overlap well with the priorities named in your job posting.

I look forward to telling you more about how I can serve your organization and am available to talk at your convenience. Thank you very much for your time and consideration.

Allison Rosenberg

Cameron Malfara 123 Windermere Rd., Seattle, WA 12345 | (123) 456-7890 | [email protected]

Ms. Lori Taylor Hiring Manager BPZ Conference Services (123) 456-7890 [email protected]

Dear Ms. Taylor:

In my current role as Event Planner for XYZ Convention Services, I grew membership in three industry associations by planning regional conferences that met 100% of attendance goals. I want to drive similar positive results at your company.

My passion is organizing successful events and conferences for corporate clients. Through five-plus years of experience, I’ve managed consistent positive experiences for attendees, helping to boost clients’ brands and goodwill with members and customers. My recent work highlights and qualifications also include the following:

• Negotiated contract updates with three vendors, improving the partnership and lowering costs by an average of 8%
• Helped the business navigate significant disruption and uncertainty in the spring and summer of 2020 caused by the Covid-19 pandemic
• Earned a near-perfect (99.4%) client satisfaction score, ranking #1 on a 12-person event planning team

The enclosed resume provides a broader overview of my event planning background and achievements. It would be my pleasure to speak with you further about my skills. To schedule an interview, please call or email me. In the near future, I’ll reach out to confirm you received my resume and to see if you have any preliminary questions. Thank you very much for your time and consideration.

Cameron Malfara

Jessica Lang 123 Franklin Pike, Nashville, TN 12345 | (123) 456-7890 | [email protected]

Ms. Meiling Li Hiring Manager JLD Events Management (123) 456-7890 [email protected]

Dear Ms. Li:

In my current role as Event Planner for ABC Conference Planning, I’ve organized business events that set new records for both in-person and digital attendance. I’d be thrilled to apply my skill set to your advertised Event Coordinator position.

Your job posting caught my attention, especially the call for someone who “can innovate and adapt to fast-changing industry conditions.” This has been a common thread of my 12-plus years of experience, which includes the following highlights:

• Appointed to a special committee tasked with navigating industry changes and pursuing new growth opportunities. Helped guide the business through significant disruption in early 2020 caused by the Covid-19 pandemic
• Worked closely with clients to understand their needs and concerns, setting a clear purpose for each occasion. Expertly managed various event details such as venue, lodging, expenses, and food and beverage services
• Set strategies for more efficient and flexible planning of up to 20 wedding ceremonies and receptions annually at an upscale venue

Please see the enclosed resume for more details on my event planning experience. In particular, I’d refer you to my achievements under ABC Conference Planning, LLC, which match well with the initiatives you cited in your job posting.

I look forward to hearing from you and learning more about this job opportunity soon.

Jessica Lang

A good event planner cover letter usually has five sections, outlined below. When possible, connect each section back to the organization and its stated hiring needs. The following advice and examples show how you can use this strategy to optimize your letter for each application.

At the top of the page, include:

• Your resume contact header, which should give your full name, address , email, phone number, and LinkedIn or other social accounts if applicable
• The recipient’s name, title, company, and contact information (when available)

Note: Feel free to omit this section when sending your cover letter as an email message as long as your contact details are part of your email signature. If you’re unsure whether to send your letter as an email message or attachment, first look for any instructions on the job posting. When the posting doesn’t specify, it’s your choice – just bear in mind email messages are increasingly common, but an attachment is often still better for more formal applications to large employers.

2. Salutation

Address your recipient by name – this is the quickest way to signal you’re sending a job-specific letter and not a boilerplate. If you can’t find the person’s name, use a variation of “Dear Hiring Manager” so your greeting is still tailored somewhat to each job opening.

Note: While a colon is standard punctuation here, you can use a comma if you know your recipient or the company has a casual work culture (sometimes indicated by a company description on the job posting).

Dear BPZ Conference Services Manager:

3. “Hook” or introduction

Catch the reader’s attention by citing an achievement from your resume or a key credential the employer seeks in applicants. Then, connect that highlight to your main strengths and overall candidacy for the advertised event planner role.

As an alternative to the work highlight approach, you can set yourself apart by networking. Begin your letter by citing any personal or professional connections you have with the hiring manager. If someone at the company alerted you to the job, use a line like “I was excited to hear from your colleague [Name] about [Company]’s new event planner opening.” Or, if you’ve already met your recipient, mention that with a line like “It was great speaking with you at the [conference] last month.”

In my current role as event planner for ABC Conference Planning, I’ve organized business events that set new records for both in-person and digital attendance. I’d be thrilled to apply my skill set to your advertised event coordinator position.

4. Job- or employer-specific paragraph(s)

This section is crucial, so think it through fully for each application in your job search.

On a separate document or sheet of paper, take 10 minutes to brainstorm why this event planner position or employer interests you based on the job posting. When you’re done brainstorming, review your notes: Do any stand out as important or persuasive? Adapt those points into one or two brief paragraphs that speak to the job opening at hand. By making this description a central part of your letter, you’re more likely to persuade the manager to call.

Following this explanation, cite a few more of your event planner skills or achievements , possibly as bullet points.

My passion is organizing successful events and conferences for corporate clients. Through over five years of experience, I’ve managed consistent positive experiences for attendees, helping to boost clients’ brands and goodwill with members and customers. My work highlights and qualifications also include the following:

• Helped the business navigate significant disruption and uncertainty in the spring and summer of 2020 caused by the COVID-19 pandemic
• Earned a near-perfect (99.4%) client satisfaction score, ranking No. 1 on a 12-person event planning team

5. Conclusion

Finally, request an interview and thank the hiring manager for their time and attention. Consider briefly restating why this event planner job interests you. To end your cover letter, use a simple closing like “Sincerely” or “Best regards” and then your name.

Event Planner Cover Letter Tips

1. show you can excel in the position.

Start your letter strong with a clear example of your success as an event planner. For instance, you could describe how your conferences met or surpassed all attendance goals.

In my current role as event organizer for ABC Ocean Inn, I’ve been praised in all formal reviews for my versatile support of around 15 wedding receptions annually. I hope to bring that same dedication to your advertised event planner role.

2. Tell why you’re a good fit

When brainstorming points for your cover letter, think about what this event planner role has in common with your background or goals. For instance, maybe it involves managing large wedding receptions, similar to your most recent job. Or maybe you identify with the venue’s stated mission around great client relationships.

Your job posting caught my attention, especially the call for someone who “can innovate and adapt to fast-changing industry conditions.” This has been a common thread of my over 12 years of experience.

3. Highlight your other strengths

Consider adding a short list of bullet points to show your success in other key work areas for an event planner, like work scheduling or contract negotiations.

My recent work highlights and qualifications also include the following:

Event Planner Cover Letter Frequently Asked Questions

Do i really need a cover letter for my job search -.

Yes, in most cases. Job postings today usually require or allow you to send a cover letter along with your resume. While not every hiring manager reads or prioritizes them, a well-crafted letter can only help you stand out from other applicants. It will also help you clarify what points to emphasize during the interview.

What should I do in the first paragraph of my cover letter? -

Give an example of your success in the type of event planner role you’re now seeking.

What’s the most important part of a cover letter? -

Any explanation you give for why the specific job opening or employer interests you. These details distinguish the cover letter from your resume and other application materials and can help you get past applicant tracking systems . They also set the stage for a good interview discussion about how you fit the role and the office’s work culture.

How long should my cover letter be? -

No more than one page, or around 250 words. Hiring managers expect an applicant’s cover letter to be shorter than their resume . Resist the urge to tell your whole career story, even if you have an extensive background as an event planner. Give just enough detail to pique hiring managers’ interest so they look closely at your resume.

Craft a new cover letter in minutes

Get the attention of hiring managers with a cover letter tailored to every job application.

Jacob Meade

Certified Professional Resume Writer (CPRW, ACRW)

Jacob Meade is a resume writer and editor with nearly a decade of experience. His writing method centers on understanding and then expressing each person’s unique work history and strengths toward their career goal. Jacob has enjoyed working with jobseekers of all ages and career levels, finding that a clear and focused resume can help people from any walk of life. He is an Academy Certified Resume Writer (ACRW) with the Resume Writing Academy, and a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers & Career Coaches.

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How to Write a Cover Letter That Gets You a Job Interview

Learn to avoid the biggest mistake job seekers make and write a cover letter that truly makes an impact.

Customers Interviewed by:

Most job seekers don’t know how to write a proper cover letter. They believe a cover letter is just a “here is my resume” note. This is a wasted opportunity!

In this article, you’ll discover the secret to writing a professional cover letter that’s truly effective. It’s not hard to do and will give you a significant edge over the competition. We’ll walk you through the process in a few straightforward steps and provide examples to help you along the way.

Ready to get started? Let’s dive in and create a cover letter that opens doors to your next opportunity.

What is a cover letter and do you really need one?

A cover letter is a short document (around 300 words) that accompanies your resume. Your cover letter should not simply repeat what your resume says . Instead, it should complement your resume, highlight your personality, and potentially address any weaknesses that could otherwise prevent you from getting an interview.

But do you really need a cover letter in 2024? The short answer is YES.

“Over 80% of hiring managers read a cover letter and 60% of applications require one as part of the application,” says career coach Madelyn Mackie . “Even hiring managers and recruiters who say they never read cover letters may find themselves drawn in by a particularly compelling letter.”

In fact, Jobscan analyzed nearly 1 million job applications and found that including a cover letter with your resume makes you  1.9 times more likely  to be invited for an interview compared to those who left out a cover letter.

What’s the biggest cover letter mistake?

The biggest mistake job seekers make when writing their cover letter is to focus only on themselves .

“It’s not about you,” says career coach Susan Schwartz . “It’s about what you can do for them. Talking to them about what they care about—not about what you want—is what’s going to make them want to read your letter. And to hire you!”

According to Schwartz, this is the best way to write a cover letter:

Paragraph 1. A single sentence (maximum two) stating the PROBLEM that the company faces. What is the issue/need/opportunity that this role will address?

Paragraph 2. what solution do you offer how are you the answer to their need again, keep it to a sentence or two., paragraph 3. explanation: what experience do you have that supports your assertion that you can help this paragraph can be 3-4 sentences, but keep it short., paragraph 4. call to action: suggest next steps. not “thank you” but let’s plan to discuss this next week..

Since hiring managers often spend less than 20 seconds on an application, your cover letter needs to grab their attention and get them to look at your resume. By highlighting how your experience matches the job, you make it easier for them to see you as a great fit for the role.

Now let’s examine each of these steps in more detail.

How to write a strong cover letter step-by-step

Now that you know the basics of what to include in your cover letter, let’s go through the process from start to finish to see how you can write a cover letter that will make you stand out from the rest of the candidates.

1. Do your research

Before writing your cover letter, research the company to understand its current challenges and goals. Visit the company website, read their latest news and press releases, and follow their social media channels.

Don’t skip this step! It’s crucial for writing a cover letter that truly resonates with a potential employer and sets you apart from other candidates.

After you’ve researched the company, carefully read the job description. Ask yourself the following questions:

• What specific problems or challenges is this role designed to address?
• How do my skills and experiences align with the job requirements?
• Am I a good fit for the role?
• What unique value can I bring to the company in this role?
• Are there any keywords or phrases that I should incorporate into my cover letter?

After researching the company and the role, you’re ready to start writing your cover letter.

2. Write your opening paragraphs

Many job seekers make the mistake of being too wordy in their cover letters. You’re not writing a novel. Use short words in short sentences. Remember, a hiring manager is going to quickly scan your application, so you need to get right to the point.

Here are some examples of how to start a cover letter:

Dear [Hiring Manager’s Name],

I’ve noticed that NexGen is working hard to stand out in a crowded digital market, and keeping your brand top-of-mind for customers can be tough.

That’s where I come in—I specialize in creating engaging content and smart SEO strategies that boost online presence and drive customer engagement.

I understand that Weissman is seeking to maintain its innovative edge in the dancewear industry while consistently meeting sales and margin targets.

I am confident that my experience and passion for design can help Weissman continue to create stunning, market-leading dancewear.

I understand that Timmons Company needs motivated individuals to manage sales territories and boost product visibility in retail grocery stores around Quincy, IL.

I am excited to bring my self-motivation and sales-oriented mindset to your team, ensuring your products not only maintain their shelf presence but also thrive.

3. Prove you can do the job

Now you need to provide evidence that you’re the right person for the job. The best way to do this is to highlight your relevant experience and achievements. Here are some things you should focus on:

• Specific Accomplishments : Share examples of your successes, such as increasing sales, leading projects, or improving processes.
• Relevant Skills : Highlight the skills that match the job requirements, like planning, organizing, technical proficiencies, or specific industry experience.
• Problem-Solving : Discuss times when you successfully tackled challenges, such as resolving issues, managing conflicts, or implementing solutions.
• Industry Knowledge : Demonstrate your understanding of the field and awareness of current trends and standards.
• Team Collaboration : Mention how you’ve effectively worked in teams, mentored others, or collaborated across departments.

Remember to keep it concise. Your letter isn’t meant to tell your whole story; it’s about making a compelling case that you understand the key aspects of the job.

Your goal is to leave the reader eager to learn more about you. Here are some examples:

“Over the past five years, I’ve led digital marketing campaigns that ramped up organic traffic by 40% and bumped up conversion rates by 25%. I’ve worked with diverse teams to create compelling content that resonates with audiences and used data analytics to refine strategies for maximum impact. My experience with social media management and email marketing also ensures a holistic approach to your digital marketing needs.”

“With over ten years in apparel design, specializing in activewear and dancewear, I have a proven track record of developing designs that resonate with customers and drive sales. My expertise includes conducting global trend research, selecting inspiring materials, and leading teams to transform creative concepts into market-ready products. I am proficient in Adobe Creative Suite and have experience with CLO3D, ensuring that my designs are both innovative and technically sound. My leadership skills have been honed by mentoring junior designers and managing cross-functional teams, fostering a collaborative and efficient design process.”

“With several years of experience in CPG retail sales and merchandising, I have successfully managed sales territories, maintained product placements, and executed promotional strategies. My ability to plan and organize, combined with proficiency in Microsoft Office and familiarity with iPads, positions me well to contribute effectively to your sales team. I am adept at thinking on my feet and delivering results in dynamic environments, ensuring that products are always tagged, rotated, and optimally displayed.”

4. Conclude with a call to action

When wrapping up your cover letter, it’s crucial to include a strong call to action in your closing paragraph. This isn’t just about expressing gratitude—it’s about setting the stage for the next steps in the hiring process.

Instead of a simple “thank you,” aim to propose a specific plan, such as scheduling a meeting or a call to discuss how you can contribute to the company.

Here are some examples of how to end a cover letter :

“Let’s discuss how I can help NexGen Creative Agency achieve its sales goals next week. Please let me know your availability for a meeting.”

“How about we chat next week about how I can help Weissman shine even brighter? Let me know when you’re free.”

“Let’s plan to discuss how my self-motivation and sales-oriented mindset can boost product visibility for Timmons Company next week. Please let me know your availability for a meeting.”

There is no need to add anything more. Time is valuable, so hiring managers won’t spend it on a cover letter that isn’t concise and to the point.

Expert tips for writing a cover letter

We’ve gone over the basics of how to write a good cover letter. Here are some expert tips for formatting and how to make your cover letter even better.

Format your contact information correctly

Before diving into the content of your cover letter, it’s important to format the contact details and header correctly. You’ll need to include your name, full address, phone number, and email address.

Here’s an example:

Personalize your greeting

To whom should you address your cover letter to? “For maximum impact, see if you can find the hiring manager or recruiter for the role, and send your letter to them,” says career coach Susan Schwarz . “Addressing your letter to a specific person will significantly increase the likelihood of someone reading it.”

Check the company’s website or LinkedIn profile to find the name of the hiring manager. However, if you can’t find a specific name, “Dear Hiring Manager” will suffice.

To end a cover letter, you can use “best regards” or “kind regards” followed by your full name.

Show your personality

While it’s important to maintain a professional tone in your cover letter, don’t be afraid to let your personality shine through. But remember, you don’t want to overdo it—keep it concise and relevant .

Here are some ways to show your personality in your cover letter:

• Briefly mention a specific project or experience you enjoyed.
• Highlight a distinctive skill or trait that sets you apart.
• Talk about how your values align with the company’s mission or culture.
• Describe a unique volunteer experience.

Emphasize your adaptability

According to LinkedIn , the top “skill of the moment” is adaptability . This means being open to new ideas, ready to pivot when needed, and always looking for ways to improve. In a world where the only constant is change, being adaptable can set you apart.

Here’s an example of how to incorporate adaptability into your cover letter:

“In my previous role as a CPG retail sales merchandiser, I consistently demonstrated my ability to adjust to changing market conditions, customer preferences, and sales strategies. This adaptability allowed me to increase sales by 25% in a highly competitive market.”

Show enthusiasm

Research shows that 40% of employers would not hire a candidate if they lacked enthusiasm. Remember, you’re much more attractive to employers when you’re on fire .

Here’s an example of how to show enthusiasm for the company you’re applying to:

“I’ve long admired Weissman’s commitment to the dance community and the artistry of your costumes. Your dedication to empowering performances and celebrating creativity is inspiring, and I’m excited about the opportunity to join your passionate team.”

Balance professionalism with friendliness

Try to strike a balance between a professional and friendly tone. Don’t use overly formal language, but make sure your writing is polished and error-free. Use humor sparingly, as it can be easily misinterpreted.

This approach helps you come across as both competent and personable, making you an ideal candidate.

Cover letter do’s and don’ts

• Do personalize . Address your cover letter to a specific person whenever possible.
• Do be concise . Keep your cover letter to one page.
• Do show enthusiasm . Mention specific reasons why you want to work there.
• Do include measurable accomplishments . These are achievements that can be quantified , such as increasing sales by a percentage.
• Do show your personality . Share brief anecdotes or unique experiences relevant to the job.
• Do be professional yet friendly . Avoid overly formal language.
• Do proofread your cover letter. A single mistake can damage your chances of getting an interview.
• Do include a call to action. Suggest scheduling a meeting or a call.
• Don’t be too formal . Strike a balance between professionalism and friendliness.
• Don’t overuse humor . Humor can be easily misinterpreted or come off as unprofessional.
• Don’t repeat your resume . Your cover letter should complement your resume, not repeat it.
• Don’t include irrelevant information. Focus only on what’s most relevant to the job you’re applying for.
• Don’t use clichés . Phrases like “I am a hard worker” or “I think outside the box” are overused and add little value.
• Don’t make excuses . Avoid explaining gaps in employment or other potential negatives.
• Don’t forget to tailor each letter . Customizing each cover letter will help it pass through Applicant Tracking Systems (ATS).

Cover letter examples

Here are a few cover letter examples that show how to highlight your skills, show your personality, and match your experiences with the job.

Cover letter example for someone with no work experience

Starting your career can be challenging, especially when you don’t have much experience to showcase. But don’t worry—a well-written cover letter can highlight your strengths and potential.

• Addresses the company’s needs : The letter begins by acknowledging the challenges the company faces, demonstrating an understanding of the industry and the company’s needs.
• Offers a solution : The candidate clearly states how they can provide value by offering a fresh perspective and innovative ideas.
• Highlights relevant experience : Even with limited work experience, the letter mentions a successful internship project that aligns with the job’s requirements.
• Shows enthusiasm and passion : The mention of a passion for sustainability and eagerness to contribute to the company’s efforts showcases the candidate’s genuine interest.
• Proposes next steps : The call to action is clear and professional, suggesting a meeting to discuss how the candidate can contribute, which shows initiative and confidence.

Cover letter example for someone changing careers

Changing careers can be a bold and exciting move, especially when you have a strong foundation of transferable skills. The following example of a cover letter demonstrates how to effectively highlight your previous experience and enthusiasm for a new industry.

• Engaging opening : Starts with a bold question that captures attention and sets the tone for the rest of the letter.
• Clear value proposition : Quickly establishes how the candidate’s project management skills can benefit the finance industry.
• Relevant experience : Highlights a specific project that showcases the candidate’s ability to improve efficiency and manage complex tasks.
• Expresses enthusiasm : Shows genuine excitement about the career change and the specific company.
• Call to action : Concludes with a clear and confident call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Cover letter example for someone re-entering the workforce

Re-entering the workforce after a significant break can be challenging, but it’s also an opportunity to showcase your resilience and the valuable skills you’ve developed during your time away.

The following cover letter example demonstrates how to effectively address employment gaps while highlighting your strengths and enthusiasm for the role.

• Strong opening statement : The cover letter begins with a compelling statement about the importance of adaptability and innovation, setting a positive and forward-thinking tone.
• Addresses employment gap : It acknowledges the employment gap upfront, providing context without dwelling on it, which demonstrates honesty and transparency.
• Highlights relevant experience : The letter emphasizes past accomplishments and specific projects, showcasing the candidate’s skills and ability to deliver results.
• Shows enthusiasm for the role : The candidate expresses excitement about re-entering the workforce and aligns their values with the company’s mission.
• Proposes next steps : It ends with a clear call to action, suggesting a meeting to discuss how the candidate can contribute to the company’s success.

Generate a perfectly crafted cover letter in seconds

If you’re still having trouble writing your cover letter, try Jobscan’s AI cover letter generator . It analyzes both your resume and the job ad to create a completely original cover letter customized for the job you’re applying for.

To learn more about how the cover letter generator works, watch this brief video:

You can try Jobscan’s cover letter generator for free below:

Key takeaways

Follow these key takeaways to write a compelling cover letter that sets you apart from other candidates and opens doors to new career opportunities.

• Write with the employer’s needs in mind. Explain how you can address their specific challenges and contribute to their goals.
• Keep it brief . Use short sentences and paragraphs to make it easy for hiring managers to scan quickly.
• Address your letter to a specific person . If you can’t find a name, “Dear Hiring Manager” will suffice.
• Showcase your relevant experience. Use specific examples to demonstrate your abilities.
• Inject your personality. Share brief anecdotes or unique experiences relevant to the job.
• End with a strong call to action . Suggest a meeting or a call to discuss how you can contribute to the company’s success.
• Proofread your letter. A single error can torpedo your chances at getting an interview.
• Show enthusiasm. Showing excitement and a willingness to learn can make you a more attractive candidate.

A cover letter should be one page long, consisting of three to four paragraphs. The total word count should be around 250-400 words.

When you don’t have a specific name, you can use “Dear Hiring Manager.” Avoid using “To Whom It May Concern,” as it is considered old-fashioned.

When emailing a cover letter, use a clear subject line like “Application for Content Developer – [Your Name].” Paste your cover letter into the email body. Attach your resume.

Yes, a cover letter is necessary because good first impressions are important. By highlighting your qualifications and showing enthusiasm for the role, you can gain an advantage over someone who doesn’t send one.

Employers look for personalization in a cover letter, showing that it’s tailored to the specific job and company. Highlight relevant experience and skills that match the job requirements. Include specific achievements that demonstrate your capabilities and contributions.

Yes. Providing specific examples of your achievements helps demonstrate your skills and qualifications, making your application more compelling to employers.

A cover letter starts with your contact information, first and last name, the date, and the employer’s details. Begin with an introduction about your suitability for the role. Include a brief section highlighting relevant experience and skills with examples. Conclude by asking for an interview.

The primary goals of a simple cover letter are to make a good impression, get someone to read your resume, and offer you a job interview. It also shows you have good communication skills, which are highly valuable in today’s workforce.

The opening sentence should state the problem the company faces or pose a thought-provoking question to grab the hiring manager’s attention.

Robert Henderson, CPRW, is a career advice writer and a resume expert at Jobscan.

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Nightclub Manager cover letter example

Contact name Position Company name Address

8 th August 2024

As soon as I saw your posting for a Nightclub Manager, I knew it was a perfect match for my experience and abilities.

l have a passion for nightlife and for creating memorable experiences.

What really sets me apart from other contenders for this job is my ability to create an atmosphere that keeps customers happy. This combined with a deep understanding of the current club scene and contemporary music, makes me an ideal candidate for this position. In essence you can rely on me to oversees the day-to-day functions of your establishment.

I come to you as someone who understands that this industry is tough but can be profitable if things are done right. Additionally, I’m from a hospitality background and possess extensive knowledge of what people like to eat, drink and dance to. I would also like to mention my track record of developing revenue opportunities for clubs.

At the moment I am employed by ……… where I maintain a safe and enjoyable environment for all patrons. As part of my duties, I instil in employees the need to actively listen to customers and be empathetic towards their needs. I am responsible for brand standards, turnover, cash control, health and safety, security, recruitment and team training. I have been commended by my senior managers for the successful operational running of the nightclub and for ensuring that staff are fulfilling their duties to the best of their ability.

Through my career I have learnt how to set a great example for others to follow and have a work ethic that rubs off on the staff. After over 3 years of working in this field, I have learnt how to ensure that operations run according to safety and sanitation standards and laws. I have an awareness of the challenges of the nightclub industry and what needs to be done to deliver financial results in this industry. I come to you as a hyper organised individual who has excellent attention to detail and a record of never leaving anything to chance.

Aside from the above, I have bags of personality and a can-do attitude that helps me to overcome problems in a fast-paced environment. I always lead by example and set the standards for others to follow. Furthermore, as a sociable person I find it easy to work in a loud, noisy and fast paced environment where people can be rowdy and anti-social.

Right now, I would like to join a company like yours that looks after its staff jus as much as its customers.

To this end I very much hope that you will look favourably upon the attached CV and my overall application. I eagerly await to hear back from you and would like to thank you very much for taking the time to review my credentials.

Yours sincerely,

Name Address Tel: 0044 123 456 7890 Email: [email protected]

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