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How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

• Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

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Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

• Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
• Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

• The proposed title of your project
• Your supervisor’s name
• Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

• Introduce your topic
• Give necessary background and context
• Outline your  problem statement  and research questions

To guide your introduction , include information about:

• Who could have an interest in the topic (e.g., scientists, policymakers)
• How much is already known about the topic
• What is missing from this current knowledge
• What new insights your research will contribute
• Why you believe this research is worth doing

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As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

• Comparing and contrasting the main theories, methods, and debates
• Examining the strengths and weaknesses of different approaches
• Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

• Improving best practices
• Informing policymaking decisions
• Strengthening a theory or model
• Challenging popular or scientific beliefs
• Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

• Cost : exactly how much money do you need?
• Justification : why is this cost necessary to complete the research?
• Source : how did you calculate the amount?

To determine your budget, think about:

• Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
• Materials : do you need access to any tools or technologies?
• Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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How To Write A Research Proposal

A Straightforward How-To Guide (With Examples)

By: Derek Jansen (MBA) | Reviewed By: Dr. Eunice Rautenbach | August 2019 (Updated April 2023)

Writing up a strong research proposal for a dissertation or thesis is much like a marriage proposal. It’s a task that calls on you to win somebody over and persuade them that what you’re planning is a great idea. An idea they’re happy to say ‘yes’ to. This means that your dissertation proposal needs to be   persuasive ,   attractive   and well-planned. In this post, I’ll show you how to write a winning dissertation proposal, from scratch.

Before you start:

– Understand exactly what a research proposal is – Ask yourself these 4 questions

The 5 essential ingredients:

• The title/topic
• The introduction chapter
• The scope/delimitations
• Preliminary literature review
• Design/ methodology
• Practical considerations and risks 

What Is A Research Proposal?

The research proposal is literally that: a written document that communicates what you propose to research, in a concise format. It’s where you put all that stuff that’s spinning around in your head down on to paper, in a logical, convincing fashion.

Convincing   is the keyword here, as your research proposal needs to convince the assessor that your research is   clearly articulated   (i.e., a clear research question) ,   worth doing   (i.e., is unique and valuable enough to justify the effort), and   doable   within the restrictions you’ll face (time limits, budget, skill limits, etc.). If your proposal does not address these three criteria, your research won’t be approved, no matter how “exciting” the research idea might be.

PS – if you’re completely new to proposal writing, we’ve got a detailed walkthrough video covering two successful research proposals here . 

How do I know I’m ready?

Before starting the writing process, you need to   ask yourself 4 important questions .  If you can’t answer them succinctly and confidently, you’re not ready – you need to go back and think more deeply about your dissertation topic .

You should be able to answer the following 4 questions before starting your dissertation or thesis research proposal:

• WHAT is my main research question? (the topic)
• WHO cares and why is this important? (the justification)
• WHAT data would I need to answer this question, and how will I analyse it? (the research design)
• HOW will I manage the completion of this research, within the given timelines? (project and risk management)

If you can’t answer these questions clearly and concisely,   you’re not yet ready   to write your research proposal – revisit our   post on choosing a topic .

If you can, that’s great – it’s time to start writing up your dissertation proposal. Next, I’ll discuss what needs to go into your research proposal, and how to structure it all into an intuitive, convincing document with a linear narrative.

The 5 Essential Ingredients

Research proposals can vary in style between institutions and disciplines, but here I’ll share with you a   handy 5-section structure   you can use. These 5 sections directly address the core questions we spoke about earlier, ensuring that you present a convincing proposal. If your institution already provides a proposal template, there will likely be substantial overlap with this, so you’ll still get value from reading on.

For each section discussed below, make sure you use headers and sub-headers (ideally, numbered headers) to help the reader navigate through your document, and to support them when they need to revisit a previous section. Don’t just present an endless wall of text, paragraph after paragraph after paragraph…

Top Tip:   Use MS Word Styles to format headings. This will allow you to be clear about whether a sub-heading is level 2, 3, or 4. Additionally, you can view your document in ‘outline view’ which will show you only your headings. This makes it much easier to check your structure, shift things around and make decisions about where a section needs to sit. You can also generate a 100% accurate table of contents using Word’s automatic functionality.

Ingredient #1 – Topic/Title Header

Your research proposal’s title should be your main research question in its simplest form, possibly with a sub-heading providing basic details on the specifics of the study. For example:

“Compliance with equality legislation in the charity sector: a study of the ‘reasonable adjustments’ made in three London care homes”

As you can see, this title provides a clear indication of what the research is about, in broad terms. It paints a high-level picture for the first-time reader, which gives them a taste of what to expect.   Always aim for a clear, concise title . Don’t feel the need to capture every detail of your research in your title – your proposal will fill in the gaps.

Need a helping hand?

Ingredient #2 – Introduction

In this section of your research proposal, you’ll expand on what you’ve communicated in the title, by providing a few paragraphs which offer more detail about your research topic. Importantly, the focus here is the   topic   – what will you research and why is that worth researching? This is not the place to discuss methodology, practicalities, etc. – you’ll do that later.

You should cover the following:

• An overview of the   broad area   you’ll be researching – introduce the reader to key concepts and language
• An explanation of the   specific (narrower) area   you’ll be focusing, and why you’ll be focusing there
• Your research   aims   and   objectives
• Your   research question (s) and sub-questions (if applicable)

Importantly, you should aim to use short sentences and plain language – don’t babble on with extensive jargon, acronyms and complex language. Assume that the reader is an intelligent layman – not a subject area specialist (even if they are). Remember that the   best writing is writing that can be easily understood   and digested. Keep it simple.

Note that some universities may want some extra bits and pieces in your introduction section. For example, personal development objectives, a structural outline, etc. Check your brief to see if there are any other details they expect in your proposal, and make sure you find a place for these.

Ingredient #3 – Scope

Next, you’ll need to specify what the scope of your research will be – this is also known as the delimitations . In other words, you need to make it clear what you will be covering and, more importantly, what you won’t be covering in your research. Simply put, this is about ring fencing your research topic so that you have a laser-sharp focus.

All too often, students feel the need to go broad and try to address as many issues as possible, in the interest of producing comprehensive research. Whilst this is admirable, it’s a mistake. By tightly refining your scope, you’ll enable yourself to   go deep   with your research, which is what you need to earn good marks. If your scope is too broad, you’re likely going to land up with superficial research (which won’t earn marks), so don’t be afraid to narrow things down.

Ingredient #4 – Literature Review

In this section of your research proposal, you need to provide a (relatively) brief discussion of the existing literature. Naturally, this will not be as comprehensive as the literature review in your actual dissertation, but it will lay the foundation for that. In fact, if you put in the effort at this stage, you’ll make your life a lot easier when it’s time to write your actual literature review chapter.

There are a few things you need to achieve in this section:

• Demonstrate that you’ve done your reading and are   familiar with the current state of the research   in your topic area.
• Show that   there’s a clear gap   for your specific research – i.e., show that your topic is sufficiently unique and will add value to the existing research.
• Show how the existing research has shaped your thinking regarding   research design . For example, you might use scales or questionnaires from previous studies.

When you write up your literature review, keep these three objectives front of mind, especially number two (revealing the gap in the literature), so that your literature review has a   clear purpose and direction . Everything you write should be contributing towards one (or more) of these objectives in some way. If it doesn’t, you need to ask yourself whether it’s truly needed.

Top Tip:  Don’t fall into the trap of just describing the main pieces of literature, for example, “A says this, B says that, C also says that…” and so on. Merely describing the literature provides no value. Instead, you need to   synthesise   it, and use it to address the three objectives above.

Ingredient #5 – Research Methodology

Now that you’ve clearly explained both your intended research topic (in the introduction) and the existing research it will draw on (in the literature review section), it’s time to get practical and explain exactly how you’ll be carrying out your own research. In other words, your research methodology.

In this section, you’ll need to   answer two critical questions :

• How   will you design your research? I.e., what research methodology will you adopt, what will your sample be, how will you collect data, etc.
• Why   have you chosen this design? I.e., why does this approach suit your specific research aims, objectives and questions?

In other words, this is not just about explaining WHAT you’ll be doing, it’s also about explaining WHY. In fact, the   justification is the most important part , because that justification is how you demonstrate a good understanding of research design (which is what assessors want to see).

Some essential design choices you need to cover in your research proposal include:

• Your intended research philosophy (e.g., positivism, interpretivism or pragmatism )
• What methodological approach you’ll be taking (e.g., qualitative , quantitative or mixed )
• The details of your sample (e.g., sample size, who they are, who they represent, etc.)
• What data you plan to collect (i.e. data about what, in what form?)
• How you plan to collect it (e.g., surveys , interviews , focus groups, etc.)
• How you plan to analyse it (e.g., regression analysis, thematic analysis , etc.)
• Ethical adherence (i.e., does this research satisfy all ethical requirements of your institution, or does it need further approval?)

This list is not exhaustive – these are just some core attributes of research design. Check with your institution what level of detail they expect. The “ research onion ” by Saunders et al (2009) provides a good summary of the various design choices you ultimately need to make – you can   read more about that here .

Don’t forget the practicalities…

In addition to the technical aspects, you will need to address the   practical   side of the project. In other words, you need to explain   what resources you’ll need   (e.g., time, money, access to equipment or software, etc.) and how you intend to secure these resources. You need to show that your project is feasible, so any “make or break” type resources need to already be secured. The success or failure of your project cannot depend on some resource which you’re not yet sure you have access to.

Another part of the practicalities discussion is   project and risk management . In other words, you need to show that you have a clear project plan to tackle your research with. Some key questions to address:

• What are the timelines for each phase of your project?
• Are the time allocations reasonable?
• What happens if something takes longer than anticipated (risk management)?
• What happens if you don’t get the response rate you expect?

A good way to demonstrate that you’ve thought this through is to include a Gantt chart and a risk register (in the appendix if word count is a problem). With these two tools, you can show that you’ve got a clear, feasible plan, and you’ve thought about and accounted for the potential risks.

Tip – Be honest about the potential difficulties – but show that you are anticipating solutions and workarounds. This is much more impressive to an assessor than an unrealistically optimistic proposal which does not anticipate any challenges whatsoever.

Final Touches: Read And Simplify

The final step is to edit and proofread your proposal – very carefully. It sounds obvious, but all too often poor editing and proofreading ruin a good proposal. Nothing is more off-putting for an assessor than a poorly edited, typo-strewn document. It sends the message that you either do not pay attention to detail, or just don’t care. Neither of these are good messages. Put the effort into editing and proofreading your proposal (or pay someone to do it for you) – it will pay dividends.

When you’re editing, watch out for ‘academese’. Many students can speak simply, passionately and clearly about their dissertation topic – but become incomprehensible the moment they turn the laptop on. You are not required to write in any kind of special, formal, complex language when you write academic work. Sure, there may be technical terms, jargon specific to your discipline, shorthand terms and so on. But, apart from those,   keep your written language very close to natural spoken language   – just as you would speak in the classroom. Imagine that you are explaining your project plans to your classmates or a family member. Remember, write for the intelligent layman, not the subject matter experts. Plain-language, concise writing is what wins hearts and minds – and marks!

Let’s Recap: Research Proposal 101

And there you have it – how to write your dissertation or thesis research proposal, from the title page to the final proof. Here’s a quick recap of the key takeaways:

• The purpose of the research proposal is to   convince   – therefore, you need to make a clear, concise argument of why your research is both worth doing and doable.
• Make sure you can ask the critical what, who, and how questions of your research   before   you put pen to paper.
• Title – provides the first taste of your research, in broad terms
• Introduction – explains what you’ll be researching in more detail
• Scope – explains the boundaries of your research
• Literature review – explains how your research fits into the existing research and why it’s unique and valuable
• Research methodology – explains and justifies how you will carry out your own research

Hopefully, this post has helped you better understand how to write up a winning research proposal. If you enjoyed it, be sure to check out the rest of the Grad Coach Blog . If your university doesn’t provide any template for your proposal, you might want to try out our free research proposal template .

Psst… there’s more!

This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

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30 Comments

Thank you so much for the valuable insight that you have given, especially on the research proposal. That is what I have managed to cover. I still need to go back to the other parts as I got disturbed while still listening to Derek’s audio on you-tube. I am inspired. I will definitely continue with Grad-coach guidance on You-tube.

Thanks for the kind words :). All the best with your proposal.

First of all, thanks a lot for making such a wonderful presentation. The video was really useful and gave me a very clear insight of how a research proposal has to be written. I shall try implementing these ideas in my RP.

Once again, I thank you for this content.

I found reading your outline on writing research proposal very beneficial. I wish there was a way of submitting my draft proposal to you guys for critiquing before I submit to the institution.

Hi Bonginkosi

Thank you for the kind words. Yes, we do provide a review service. The best starting point is to have a chat with one of our coaches here: https://gradcoach.com/book/new/ .

Hello team GRADCOACH, may God bless you so much. I was totally green in research. Am so happy for your free superb tutorials and resources. Once again thank you so much Derek and his team.

You’re welcome, Erick. Good luck with your research proposal 🙂

thank you for the information. its precise and on point.

Really a remarkable piece of writing and great source of guidance for the researchers. GOD BLESS YOU for your guidance. Regards

Thanks so much for your guidance. It is easy and comprehensive the way you explain the steps for a winning research proposal.

Thank you guys so much for the rich post. I enjoyed and learn from every word in it. My problem now is how to get into your platform wherein I can always seek help on things related to my research work ? Secondly, I wish to find out if there is a way I can send my tentative proposal to you guys for examination before I take to my supervisor Once again thanks very much for the insights

Thanks for your kind words, Desire.

If you are based in a country where Grad Coach’s paid services are available, you can book a consultation by clicking the “Book” button in the top right.

Best of luck with your studies.

May God bless you team for the wonderful work you are doing,

If I have a topic, Can I submit it to you so that you can draft a proposal for me?? As I am expecting to go for masters degree in the near future.

Thanks for your comment. We definitely cannot draft a proposal for you, as that would constitute academic misconduct. The proposal needs to be your own work. We can coach you through the process, but it needs to be your own work and your own writing.

Best of luck with your research!

I found a lot of many essential concepts from your material. it is real a road map to write a research proposal. so thanks a lot. If there is any update material on your hand on MBA please forward to me.

GradCoach is a professional website that presents support and helps for MBA student like me through the useful online information on the page and with my 1-on-1 online coaching with the amazing and professional PhD Kerryen.

Thank you Kerryen so much for the support and help 🙂

I really recommend dealing with such a reliable services provider like Gradcoah and a coach like Kerryen.

Hi, Am happy for your service and effort to help students and researchers, Please, i have been given an assignment on research for strategic development, the task one is to formulate a research proposal to support the strategic development of a business area, my issue here is how to go about it, especially the topic or title and introduction. Please, i would like to know if you could help me and how much is the charge.

This content is practical, valuable, and just great!

Thank you very much!

Hi Derek, Thank you for the valuable presentation. It is very helpful especially for beginners like me. I am just starting my PhD.

This is quite instructive and research proposal made simple. Can I have a research proposal template?

Great! Thanks for rescuing me, because I had no former knowledge in this topic. But with this piece of information, I am now secured. Thank you once more.

I enjoyed listening to your video on how to write a proposal. I think I will be able to write a winning proposal with your advice. I wish you were to be my supervisor.

Dear Derek Jansen,

Thank you for your great content. I couldn’t learn these topics in MBA, but now I learned from GradCoach. Really appreciate your efforts….

From Afghanistan!

I have got very essential inputs for startup of my dissertation proposal. Well organized properly communicated with video presentation. Thank you for the presentation.

Wow, this is absolutely amazing guys. Thank you so much for the fruitful presentation, you’ve made my research much easier.

this helps me a lot. thank you all so much for impacting in us. may god richly bless you all

How I wish I’d learn about Grad Coach earlier. I’ve been stumbling around writing and rewriting! Now I have concise clear directions on how to put this thing together. Thank you!

Fantastic!! Thank You for this very concise yet comprehensive guidance.

Even if I am poor in English I would like to thank you very much.

Thank you very much, this is very insightful.

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Article Proposal

Ai generator.

Writing a proposal could be one of the most essential tool in business because it helps cultivate relationships between the organization and the project to be implemented. It talks about the plan itself that gives thorough information about the exact intention of the proposal. You should be able to know about ways on how to manage and the results that will be delivered from it. A proposal is indeed a very important document that has a framework which establishes ideas to provide a better understanding with regards to the project. This article will help you know and learn about article proposals and its components.

What is an Article Proposal?

An article proposal is a document submitted to a publication to pitch a potential article. It includes a relevant topic, a strong title, a compelling introduction, the article’s purpose and scope, its relevance to the audience, an outline, research sources, a writing sample, and the author’s credentials. The proposal aims to convince editors of the article’s value.

Article Proposal Format

An article proposal helps you effectively pitch your article idea to editors and publishers. Here is a structured format to guide you:

• Create a clear and engaging title that encapsulates the essence of your article.
• Introduction
• Hook the reader with an intriguing opening.
• Provide a brief overview of the article’s topic.

Purpose and Scope

• State the main purpose of the article.
• Outline the key points you will discuss.
• Explain the importance and relevance of your topic to the publication’s audience.
• Use facts, statistics, or quotes to support your claims.

Article Structure

• Main Points/Sections

Research and Sources

• Mention any research or sources you will use.
• Highlight any original research, interviews, or unique perspectives .

Writing Sample

• Include a sample paragraph or section from the article to showcase your writing style.

Author Credentials

• Introduce yourself briefly.
• Highlight your relevant experience or expertise .
• Mention any previous publications or related work .

Conclusion and Call to Action

• Conclude with a call to action , inviting the editor to contact you.
• Thank the editor for considering your proposal.

Article Proposal Sample

Title: The Impact of Social Media on Teen Mental Health Introduction: Social media has become an integral part of teenagers’ lives. This article explores the positive and negative impacts of social media on teen mental health. Purpose and Scope: The article will discuss how social media influences teen behavior, self-esteem, and mental health. It will provide strategies for parents and educators to mitigate negative effects. Relevance: With the rising use of social media among teens, understanding its impact is crucial for parents, educators, and policymakers. Structure: Introduction to Social Media Usage Among Teens Positive Effects of Social Media Negative Effects of Social Media Case Studies and Research Findings Strategies for Mitigation Conclusion Research and Sources: The article will reference studies from the American Psychological Association, interviews with psychologists, and surveys conducted among teens. Writing Sample: [Include a sample paragraph here] Author Credentials: I am a freelance writer with a Master’s degree in Psychology. I have written for publications like Psychology Today and The Huffington Post. Conclusion and Call to Action: I look forward to your feedback and am excited about the possibility of contributing to your publication. Thank you for considering my proposal.

Examples of Article Proposal

Example of article proposal for students.

Title: The Impact of Online Learning on Student Performance Introduction: Online learning has become increasingly prevalent, especially in the wake of the COVID-19 pandemic. This article explores the impact of online learning on student performance, focusing on academic outcomes, engagement, and mental health. Purpose and Scope: The article will examine how online learning affects students’ academic performance, engagement levels, and mental health. It will also discuss the benefits and challenges of online learning and provide strategies for improving online education. Relevance: With the shift towards online education, understanding its impact on students is crucial for educators, parents, and policymakers. This article will provide valuable insights into the effectiveness of online learning and ways to enhance it. Structure: Introduction to Online Learning Academic Outcomes Student Engagement Mental Health Effects Benefits of Online Learning Challenges of Online Learning Strategies for Improvement Conclusion Research and Sources: The article will reference studies from educational journals, surveys conducted among students and teachers, and interviews with education experts. It will also include data from institutions that have successfully implemented online learning programs. Writing Sample: Online learning offers flexibility and accessibility, but it also presents challenges in maintaining student engagement and ensuring effective communication. Research indicates that students in well-structured online programs can perform as well as their peers in traditional classrooms, provided they have the necessary support and resources. Author Credentials: I am an education major with a focus on technology in education. I have conducted research on online learning platforms and have experience in both online and in-person teaching environments. Conclusion and Call to Action: I look forward to your feedback and am excited about the possibility of contributing to your publication. Thank you for considering my proposal.

Example of Article Proposal for Research

Title: The Role of Artificial Intelligence in Modern Healthcare Introduction: Artificial Intelligence (AI) is revolutionizing various industries, with healthcare being one of the most impacted. This article explores the role of AI in modern healthcare, focusing on diagnostic accuracy, treatment personalization, and administrative efficiency. Purpose and Scope: The article will examine how AI technologies are enhancing diagnostic processes, personalizing treatment plans, and improving administrative operations in healthcare settings. It will also address ethical considerations and potential challenges. Relevance: With the increasing integration of AI in healthcare, understanding its benefits and limitations is crucial for medical professionals, policymakers, and technology developers. This article aims to provide a comprehensive overview of AI applications in healthcare. Structure: Introduction to AI in Healthcare Enhancing Diagnostic Accuracy Personalizing Treatment Plans Improving Administrative Efficiency Ethical Considerations and Challenges Case Studies of Successful AI Implementations Future Prospects and Innovations Conclusion Research and Sources: The article will reference studies from medical journals, interviews with healthcare professionals and AI experts, and reports from institutions that have successfully integrated AI technologies. Additionally, it will include data from recent advancements and clinical trials involving AI. Writing Sample: AI technologies, such as machine learning algorithms and natural language processing, are significantly improving diagnostic accuracy by analyzing vast amounts of medical data quickly and accurately. For instance, AI-driven tools can detect early signs of diseases like cancer, enabling timely intervention and improving patient outcomes. Author Credentials: I am a researcher with a background in computer science and a focus on healthcare technologies. I have published articles on AI applications in peer-reviewed journals and have collaborated with healthcare professionals on AI integration projects. Conclusion and Call to Action: I look forward to your feedback and am excited about the possibility of contributing to your publication. Thank you for considering my proposal.

Example of Article Proposal for Business

Title: The Future of Remote Work: Trends and Predictions for 2025 Introduction: The COVID-19 pandemic has accelerated the adoption of remote work, leading to significant changes in business operations worldwide. This article explores the future of remote work, focusing on emerging trends, technological advancements, and predictions for 2025. Purpose and Scope: The article will examine the key trends shaping the future of remote work, the technological tools facilitating this shift, and the potential challenges businesses may face. It will also provide actionable insights for business leaders to adapt to these changes. Relevance: With remote work becoming a permanent fixture in many industries, understanding its future implications is crucial for business leaders, HR professionals, and employees. This article aims to equip readers with the knowledge needed to navigate the evolving remote work landscape. Structure: Introduction to the Rise of Remote Work Key Trends Shaping Remote Work Technological Advancements Enabling Remote Work Benefits and Challenges of Remote Work Case Studies of Successful Remote Work Implementations Predictions for Remote Work in 2025 Actionable Insights for Business Leaders Conclusion Research and Sources: The article will reference studies from business journals, surveys conducted among remote workers and employers, and interviews with industry experts. It will also include data from companies that have successfully transitioned to remote work models. Writing Sample: Remote work is no longer just a temporary solution but a long-term strategy for many companies. Advancements in collaboration tools, such as video conferencing platforms and project management software, are enabling teams to work efficiently from any location. However, businesses must also address challenges such as maintaining company culture and ensuring cybersecurity. Author Credentials: I am a business analyst with expertise in workplace trends and organizational behavior. I have published articles in business magazines and have consulted with companies on implementing remote work strategies. Conclusion and Call to Action: I look forward to your feedback and am excited about the possibility of contributing to your publication. Thank you for considering my proposal.

Example of Journal Article Proposal

Title: Exploring the Effects of Climate Change on Coastal Ecosystems Introduction: Climate change is profoundly impacting coastal ecosystems, leading to significant ecological and socio-economic consequences. This article examines the effects of climate change on coastal ecosystems, focusing on biodiversity loss, habitat degradation, and community resilience. Purpose and Scope: The article will analyze how rising sea levels, increasing temperatures, and ocean acidification are affecting coastal ecosystems. It will also discuss mitigation and adaptation strategies to enhance the resilience of these ecosystems. Relevance: Understanding the impacts of climate change on coastal ecosystems is critical for developing effective conservation and management strategies. This article aims to provide comprehensive insights for environmental scientists, policymakers, and conservationists. Structure: Introduction to Climate Change and Coastal Ecosystems Impact on Biodiversity Habitat Degradation Community Resilience Mitigation and Adaptation Strategies Case Studies of Affected Regions Future Research Directions Conclusion Research and Sources: The article will reference peer-reviewed studies from environmental science journals, reports from international organizations such as the IPCC, and interviews with marine biologists and ecologists. Additionally, it will include data from field studies and climate models. Writing Sample: Rising sea levels are causing significant habitat loss for many coastal species, leading to declines in biodiversity. For example, mangrove forests, which provide critical nursery habitats for fish, are being submerged, resulting in a decrease in fish populations and affecting local fisheries. Author Credentials: I am an environmental scientist with a Ph.D. in Marine Biology. I have published multiple articles in peer-reviewed journals and have conducted extensive research on the effects of climate change on marine and coastal ecosystems. Conclusion and Call to Action: I look forward to your feedback and am excited about the possibility of contributing to your journal. Thank you for considering my proposal.

More Article Proposal Samples & Examples

1. article proposal cover letter.

2. Formal Article Proposal

3. Article Proposal Template

4. Article Proposal Form

5. Professional Article Proposal

6. General Article Proposal

7. Draft Article Proposal

8. Journal Article Proposal

9. Family Article Proposal

10. Basic Article Proposal

Components of a Article Proposal

Every writer should be knowledgeable about the components of a proposal. It helps in getting the interest of the readers more.

Abstract – this is considered to be the most important part of a proposal. Develop the best title and use bold subheadings. You should also include the highlights in your topic sentence and discuss what should be done, what is the problem and what will be the benefit?

Statement of the need – you have to start preparing for answers to these questions: “what is the issue?”, “why does the issue matter?”, “who can benefit?”, “who else is working in this field?”, and “what have they done?”

Methodology – state why you choose to address this matter and what approach you used that you think is applicable and appropriate for the situation. Also state the activities that are involved in the process and the outcomes that needs to be achieved.

Evaluation – you should provide an evaluation of your report and if feasible, do it in qualitative or quantitative manner.

Dissemination – this should be linked into your project goals. Don’t forget to describe your communication strategy and be creative. When you are to send an article, you may consider engaging yourself in community outreach activities, conference presentations, interviews, launch a blog post, create papers and press releases and the like.

Budget or Funds – present your budget in a graphic organizer . A table is best to use. Explain each one of them. Take note that you should only include the source of your budget if it is being mandated. Also indicate how a particular project is being funded after the funds have run out.

These components are necessary to the writing process of your article proposal. Your proposal wouldn’t be called a proposal and will be considered lacking if one of these components are missing.

How to write an Article Proposal

Writing an article proposal is a crucial step in getting your work published. It helps you organize your ideas, demonstrate the relevance of your topic, and convince editors or publishers of your article’s value. Follow these steps to craft a compelling article proposal.

1. Understand the Guidelines

Before you start, review the submission guidelines of the publication to which you are pitching. Different publications have varying requirements regarding word count, style, and format.

2. Choose a Relevant Topic

Select a topic that is timely, relevant, and interesting to the publication’s audience. Ensure it aligns with the publication’s focus and style.

3. Craft a Strong Title

Create a clear and engaging title that captures the essence of your article. The title should grab attention and provide a snapshot of your topic.

4. Write a Compelling Introduction

Begin with a hook that draws the reader in. Introduce the main topic and provide a brief overview of what the article will cover. Highlight the importance and relevance of the topic.

5. State the Purpose and Scope

Clearly state the purpose of your article . What is the main argument or point you want to convey? Outline the scope by mentioning the key points you will discuss.

6. Explain the Relevance

Explain why your article is important and relevant to the publication’s audience. Use facts, statistics, or quotes to support your claims.

7. Outline the Structure

Provide a brief outline of the article . Mention the main sections or points you will cover. This helps the editor understand the flow and organization of your article.

8. Showcase Your Research

Mention any research or sources you will use to back up your points. Highlight any original research, interviews, or unique perspectives you will bring to the article.

9. Provide a Writing Sample

If possible, include a sample paragraph or section from the article. This gives the editor a taste of your writing style and the quality of your work.

10. Highlight Your Credentials

Briefly introduce yourself and highlight your relevant experience or expertise. Mention any previous publications or related work.

11. Conclude with a Call to Action

End with a call to action , inviting the editor to contact you if they are interested in your proposal. Thank them for considering your pitch.

How do I choose a topic for my article proposal?

Select a topic that is relevant, timely, and aligns with the publication’s focus and audience interests.

What should be included in the introduction of an article proposal?

The introduction should hook the reader, provide a brief overview, and highlight the topic’s importance and relevance.

How detailed should the article structure be?

Provide a clear outline with main sections and key points to help the editor understand the article’s flow and organization.

What type of research should I include in my proposal?

Include references to studies, interviews, and data relevant to your topic to showcase thorough research and credibility.

What tone should I use in my article proposal?

Maintain a professional and respectful tone throughout, ensuring clarity and conciseness in your writing.

How long should an article proposal be?

Keep the proposal concise, ideally one to two pages, focusing on clarity and relevance.

Why is the author’s credentials section important?

It establishes your expertise and credibility, showing why you are qualified to write on the proposed topic.

What is the purpose of the writing sample in the proposal?

It showcases your writing style and quality, giving editors a glimpse of what to expect in the final article.

How do I address potential challenges in my article proposal?

Acknowledge possible challenges related to the topic and briefly suggest how you will address or overcome them.

How important is the title in an article proposal?

A strong, engaging title is crucial as it captures attention and provides a snapshot of the article’s content.

Text prompt

• Instructive
• Professional

10 Examples of Public speaking

20 Examples of Gas lighting

How to Write a Partnership Proposal [Examples + Template]

Published: June 18, 2024

Partnerships generate $3.9 billion per year in the U.S. and supercharge the revenue of companies like Microsoft, Atlassian, and Shopify. Teaming up with another professional or company can multiply your capacity, expertise, and growth.

With so much at stake, approaching a potential partner can be intimidating. Whenever I make a business pitch, there are three items I work to perfect. First, an underlying relationship to build on. Second, a stellar verbal presentation for a pitch meeting. And third, a killer partnership proposal.

A partnership proposal is a powerful tool to showcase your professionalism and convince your potential partner why they should collaborate with you. I’ve compiled what you should include in your proposal, plus four partnership proposal templates to give you a head start.

What is a partnership proposal?

• Types of Partnership Proposals

Components of a Partnership Proposal

How to write a partnership proposal, partnership proposal template, partnership proposal examples, partnership proposal tips.

A partnership proposal is a document outlining the benefits, scope, and structure of a future collaboration between two businesses or individuals.

Most partnership collaborations begin with an idea and verbal discussions. “ Hey, here’s a crazy idea. What if we…” If you don’t know the person, start with a warm intro email or phone call first.

A partnership proposal is the next step in the process, formalizing concepts to align goals and gain buy-in. While it isn’t a legal contract, it’s often a precursor to one.

Free Business Proposal Template

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• Problem summary
• Proposed solution
• Pricing information
• Project timeline

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Types of Business Partnerships

Before creating a business partnership proposal, it’s important to understand which type of partnership you want to pursue.

General Business Partnership

When two or more individuals enter a business agreement and share unlimited liability, you have a general business partnership. A proposal for a general business partnership should include the share of ownership, contributions of each partner, the distribution of profits and losses, and the terms for dissolution.

Joint Venture

A joint venture (JV) is an agreement between two companies to combine resources and expertise for a specific purpose. For instance, a global company might form a JV with a local company when bringing a product to a new country.

Limited Partnership

A limited partnership (LP) is a business partnership that includes at least one general partner and at least one limited partner. Limited partners have minimal liability and management oversight of the operations. An LP is common in single-purpose scenarios like a real estate transaction.

Limited Liability Partnership

The LLP structure is common in professional service fields such as law firms, doctor’s offices, and accounting. Similar to an LLC, a limited liability partnership (LLP) is an agreement between partners that grants them limited liability. LLP requirements vary by state.

Influencer Partnership

An influencer partnership is a limited-scope agreement between an influencer or creator and a brand to create and publish branded social media content.

Sponsorship Partnership

A sponsorship is a collaboration between businesses, nonprofits, or media companies where one company pays for access to promote their goods and services to the other company’s audience.

When I write proposals, I always aim to personalize each one and find the right balance between personable and professional. While the nuances of each partnership model vary, there are a few common elements that every partnership business proposal should have.

Executive Summary

Hook your reader’s attention with a summary explaining the partnership concept, key benefits, and a table of contents.

List each partner with their contact and background information. Specify the role each will have, and whether they are a general or limited partner. Make it visual, with photos or logos.

Goals and Objectives

All good partnerships start with shared goals. Explain your goals and dreams for the partnership, from a high-level vision to specific objectives.

Share who your audience is and any key demographics. Make sure that your audience will fit with the partner’s audience, and vice-versa. An audience is a key selling point for partners, especially with influencer or sponsorship partnerships. Some brands go as far as account mapping to identify customer overlap, but general audience data can be as effective.

Scope of Work

Next, define the scope of work and projects to be covered with the partnership. If this is for a limited-scope project like an influencer collaboration, give a precise breakdown of project steps. If this is for a general partnership, JV, or LP, list target activities and deliverables and who is responsible for each. Give timelines as appropriate.

Benefits and Challenges

If you’ve ever written a business plan, you’re likely already familiar with the SWOT analysis (strengths, weaknesses, opportunities, threats). Similar to this, give an abbreviated analysis of:

• Challenges that will need to be tackled.
• Benefits to the collaboration.
• Market research and industry analysis.

Legal and Financial Information

Propose terms and conditions for the partnership, like payment and revenue-sharing structures. Spell out who will own intellectual property generated by the company and how royalties will be distributed. Address how disputes or a partnership dissolution would be handled. ​​

To test this out, I wrote a general partnership proposal between a web designer and a web developer who want to team up to start a website studio. I used HubSpot’s partnership business proposal template to build a professional proposal outlining the partnership benefits and structure.

Creating a compelling partnership proposal requires a clear understanding of your potential partner's needs and how your collaboration can meet those needs. To simplify this process and ensure you have all the required information, consider using HubSpot Sales Software . This tool can help you gather insights, track interactions, and manage your proposal process more efficiently.

Here are the steps I took to create the proposal.

1. Outline the Benefits

To convince your partner, make the case why it’s worth them sharing their time (and profits) with you.

I started my proposal with an executive summary envisioning why the partnership would appeal to future clients. That leads into a “Benefits of Collaboration” section where I clearly outline the mutual advantages.

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