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Jollibee Foods Corporation (B): Global Focus

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Jollibee foods corp. (a): international expansion description.

Noli Tingzon, newly-appointed international division VP at Jollibee, the Philippines-based hamburger chain, is faced with the challenge of expanding fast food operations in Asia in the face of stiff competition. The case describes Jollibee's six-year international expansion history and the lessons the company has learned. Against this background, Noli must decide among expansion opportunities in New Guinea, Hong Kong, and California.

Case Description Jollibee Foods Corp. (A): International Expansion

Strategic managment tools used in case study analysis of jollibee foods corp. (a): international expansion, step 1. problem identification in jollibee foods corp. (a): international expansion case study, step 2. external environment analysis - pestel / pest / step analysis of jollibee foods corp. (a): international expansion case study, step 3. industry specific / porter five forces analysis of jollibee foods corp. (a): international expansion case study, step 4. evaluating alternatives / swot analysis of jollibee foods corp. (a): international expansion case study, step 5. porter value chain analysis / vrio / vrin analysis jollibee foods corp. (a): international expansion case study, step 6. recommendations jollibee foods corp. (a): international expansion case study, step 7. basis of recommendations for jollibee foods corp. (a): international expansion case study, quality & on time delivery.

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Case Analysis of Jollibee Foods Corp. (A): International Expansion

Jollibee Foods Corp. (A): International Expansion is a Harvard Business (HBR) Case Study on Strategy & Execution , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. Jollibee Foods Corp. (A): International Expansion is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. Jollibee Foods Corp. (A): International Expansion case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. Jollibee Foods Corp. (A): International Expansion will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.

Case Study Solutions Background Work

Jollibee Foods Corp. (A): International Expansion case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Strategy & Execution, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of Jollibee Foods Corp. (A): International Expansion, is to not only build a competitive position of the organization but also to sustain it over a period of time.

Strategic Management Tools Used in Case Study Solution

The Jollibee Foods Corp. (A): International Expansion case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

Texas Business School Approach to Strategy & Execution Solutions

In the Texas Business School, Jollibee Foods Corp. (A): International Expansion case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis. We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – Jollibee Foods Corp. (A): International Expansion

Step 1 – Problem Identification of Jollibee Foods Corp. (A): International Expansion - Harvard Business School Case Study

The first step to solve HBR Jollibee Foods Corp. (A): International Expansion case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Noli Jollibee is facing right now. Even though the problem statement is essentially – “Strategy & Execution” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in Noli Jollibee, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.

Step 2 – External Environment Analysis

Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the Jollibee Foods Corp. (A): International Expansion. The external environment analysis of Jollibee Foods Corp. (A): International Expansion will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.

What is PESTEL Analysis? Briefly Explained

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in Jollibee Foods Corp. (A): International Expansion case study. PESTEL analysis of " Jollibee Foods Corp. (A): International Expansion" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

How to do PESTEL / PEST / STEP Analysis? What are the components of PESTEL Analysis?

As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with Jollibee Foods Corp. (A): International Expansion macro-environment and how it impacts the businesses of the firm.

How to do PESTEL Analysis for Jollibee Foods Corp. (A): International Expansion

To do comprehensive PESTEL analysis of case study – Jollibee Foods Corp. (A): International Expansion , we have researched numerous components under the six factors of PESTEL analysis.

Political Factors that Impact Jollibee Foods Corp. (A): International Expansion

Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.

Government policies have significant impact on the business environment of any country. The firm in “ Jollibee Foods Corp. (A): International Expansion ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.

Data safety laws – The countries in which Noli Jollibee is operating, firms are required to store customer data within the premises of the country. Noli Jollibee needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.

Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. Jollibee Foods Corp. (A): International Expansion has numerous instances where the competition regulations aspects can be scrutinized.

Import restrictions on products – Before entering the new market, Noli Jollibee in case study Jollibee Foods Corp. (A): International Expansion" should look into the import restrictions that may be present in the prospective market.

Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. Noli Jollibee in case study “ Jollibee Foods Corp. (A): International Expansion ” should look into these export restrictions policies.

Foreign Direct Investment Policies – Government policies favors local companies over international policies, Noli Jollibee in case study “ Jollibee Foods Corp. (A): International Expansion ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.

Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.

Tariffs – Chekout how much tariffs the firm needs to pay in the “ Jollibee Foods Corp. (A): International Expansion ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then Noli Jollibee can compete against other competitors.

Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at Jollibee Foods Corp. (A): International Expansion case study have to assess whether their business can benefit from such government assistance and subsidies.

Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.

Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.

Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.

Corruption level – Noli Jollibee needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.

Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.

Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.

Economic Factors that Impact Jollibee Foods Corp. (A): International Expansion

Social factors that impact jollibee foods corp. (a): international expansion, technological factors that impact jollibee foods corp. (a): international expansion, environmental factors that impact jollibee foods corp. (a): international expansion, legal factors that impact jollibee foods corp. (a): international expansion, step 3 – industry specific analysis, what is porter five forces analysis, step 4 – swot analysis / internal environment analysis, step 5 – porter value chain / vrio / vrin analysis, step 6 – evaluating alternatives & recommendations, step 7 – basis for recommendations, references :: jollibee foods corp. (a): international expansion case study solution.

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Jollibee Foods Corp. (A): International Expansion Case Solution & Answer

Home » Case Study Analysis Solutions » Jollibee Foods Corp. (A): International Expansion

Noli Tingzon International Division recently named vice president of Jollibee, the restaurant chain based in the Philippines, faces the challenge of expanding the operations of fast food in Asia face tough competition. The case describes six-year history of the international expansion of Jollibee and the lessons the company has learned. In this context, Noli must decide among expansion opportunities in New Guinea, Hong Kong and California. by Christopher A. Bartlett, Jamie O’Connell Source: HBS Premier Case Collection 23 pages. Release Date: July 7, 1998. Prod #: 399007-PDF-ENG Jollibee Foods Corp. (A): International Case Solution Extension

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JOLLIBEE FOODS CORPORATION: INTERNATIONAL EXPANSION A CASE STUDY

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Jollibee Foods Corporation (JFC) is the most successful fast food chain in the Philippines. It started out as an ice cream parlor owned by the Tan family, headed by Tony Tan Caktiong (TTC) as President. Brought about by oil crisis which doubled the price of ice cream, JFC diversified into hamburgers in the year 1977.

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A look at the strategy of Jollibee in its expansion to international markets, providing the Filipino diaspora (through labor exportation and resettlement) and globalization trends as context for this marketing strategy. For the partial fulfillment of English 10 - Writing as Thinking, under Prof. Paolo Manalo of the UP Department of English and Comparative Literature.

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Jollibee Foods Corp. (A): International Expansion

Subjects Covered Expansion Implementing strategy International business Marketing implementation Multinational corporations

by Christopher A. Bartlett, Jamie O’Connell

Source: HBS Premier Case Collection

23 pages. Publication Date: Jul 07, 1998. Prod. #: 399007-PDF-ENG

Jollibee Foods Corp. (A): International ExpansionHarvard Case Study Solution and HBR and HBS Case Analysis

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Jollibee foods corp. (a): international expansion case study analysis & solution, harvard business case studies solutions - assignment help.

Jollibee Foods Corp. (A): International Expansion is a Harvard Business (HBR) Case Study on Strategy & Execution , Fern Fort University provides HBR case study assignment help for just $11. Our case solution is based on Case Study Method expertise & our global insights.

Strategy & Execution Case Study | Authors :: Christopher A. Bartlett, Jamie O'Connell

Case study description.

Noli Tingzon, newly-appointed international division VP at Jollibee, the Philippines-based hamburger chain, is faced with the challenge of expanding fast food operations in Asia in the face of stiff competition. The case describes Jollibee's six-year international expansion history and the lessons the company has learned. Against this background, Noli must decide among expansion opportunities in New Guinea, Hong Kong, and California.

Growth strategy, International business, Marketing, Motivating people, Strategy execution

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[10 Steps] Case Study Analysis & Solution

Step 1 - reading up harvard business review fundamentals on the strategy & execution.

Even before you start reading a business case study just make sure that you have brushed up the Harvard Business Review (HBR) fundamentals on the Strategy & Execution. Brushing up HBR fundamentals will provide a strong base for investigative reading. Often readers scan through the business case study without having a clear map in mind. This leads to unstructured learning process resulting in missed details and at worse wrong conclusions. Reading up the HBR fundamentals helps in sketching out business case study analysis and solution roadmap even before you start reading the case study. It also provides starting ideas as fundamentals often provide insight into some of the aspects that may not be covered in the business case study itself.

Step 2 - Reading the Jollibee Foods Corp. (A): International Expansion HBR Case Study

To write an emphatic case study analysis and provide pragmatic and actionable solutions, you must have a strong grasps of the facts and the central problem of the HBR case study. Begin slowly - underline the details and sketch out the business case study description map. In some cases you will able to find the central problem in the beginning itself while in others it may be in the end in form of questions. Business case study paragraph by paragraph mapping will help you in organizing the information correctly and provide a clear guide to go back to the case study if you need further information. My case study strategy involves -

  • Marking out the protagonist and key players in the case study from the very start.
  • Drawing a motivation chart of the key players and their priorities from the case study description.
  • Refine the central problem the protagonist is facing in the case and how it relates to the HBR fundamentals on the topic.
  • Evaluate each detail in the case study in light of the HBR case study analysis core ideas.

Step 3 - Jollibee Foods Corp. (A): International Expansion Case Study Analysis

Once you are comfortable with the details and objective of the business case study proceed forward to put some details into the analysis template. You can do business case study analysis by following Fern Fort University step by step instructions -

  • Company history is provided in the first half of the case. You can use this history to draw a growth path and illustrate vision, mission and strategic objectives of the organization. Often history is provided in the case not only to provide a background to the problem but also provide the scope of the solution that you can write for the case study.
  • HBR case studies provide anecdotal instances from managers and employees in the organization to give a feel of real situation on the ground. Use these instances and opinions to mark out the organization's culture, its people priorities & inhibitions.
  • Make a time line of the events and issues in the case study. Time line can provide the clue for the next step in organization's journey. Time line also provides an insight into the progressive challenges the company is facing in the case study.

Step 4 - SWOT Analysis of Jollibee Foods Corp. (A): International Expansion

Once you finished the case analysis, time line of the events and other critical details. Focus on the following -

  • Zero down on the central problem and two to five related problems in the case study.
  • Do the SWOT analysis of the Jollibee Foods Corp. (A): International Expansion . SWOT analysis is a strategic tool to map out the strengths, weakness, opportunities and threats that a firm is facing.
  • SWOT analysis and SWOT Matrix will help you to clearly mark out - Strengths Weakness Opportunities & Threats that the organization or manager is facing in the Jollibee Foods Corp. (A): International Expansion
  • SWOT analysis will also provide a priority list of problem to be solved.
  • You can also do a weighted SWOT analysis of Jollibee Foods Corp. (A): International Expansion HBR case study.

Step 5 - Porter 5 Forces / Strategic Analysis of Industry Analysis Jollibee Foods Corp. (A): International Expansion

In our live classes we often come across business managers who pinpoint one problem in the case and build a case study analysis and solution around that singular point. Business environments are often complex and require holistic solutions. You should try to understand not only the organization but also the industry which the business operates in. Porter Five Forces is a strategic analysis tool that will help you in understanding the relative powers of the key players in the business case study and what sort of pragmatic and actionable case study solution is viable in the light of given facts.

Step 6 - PESTEL, PEST / STEP Analysis of Jollibee Foods Corp. (A): International Expansion

Another way of understanding the external environment of the firm in Jollibee Foods Corp. (A): International Expansion is to do a PESTEL - Political, Economic, Social, Technological, Environmental & Legal analysis of the environment the firm operates in. You should make a list of factors that have significant impact on the organization and factors that drive growth in the industry. You can even identify the source of firm's competitive advantage based on PESTEL analysis and Organization's Core Competencies.

Step 7 - Organizing & Prioritizing the Analysis into Jollibee Foods Corp. (A): International Expansion Case Study Solution

Once you have developed multipronged approach and work out various suggestions based on the strategic tools. The next step is organizing the solution based on the requirement of the case. You can use the following strategy to organize the findings and suggestions.

  • Build a corporate level strategy - organizing your findings and recommendations in a way to answer the larger strategic objective of the firm. It include using the analysis to answer the company's vision, mission and key objectives , and how your suggestions will take the company to next level in achieving those goals.
  • Business Unit Level Solution - The case study may put you in a position of a marketing manager of a small brand. So instead of providing recommendations for overall company you need to specify the marketing objectives of that particular brand. You have to recommend business unit level recommendations. The scope of the recommendations will be limited to the particular unit but you have to take care of the fact that your recommendations are don't directly contradict the company's overall strategy. For example you can recommend a low cost strategy but the company core competency is design differentiation.
  • Case study solutions can also provide recommendation for the business manager or leader described in the business case study.

Step 8 -Implementation Framework

The goal of the business case study is not only to identify problems and recommend solutions but also to provide a framework to implement those case study solutions. Implementation framework differentiates good case study solutions from great case study solutions. If you able to provide a detailed implementation framework then you have successfully achieved the following objectives -

  • Detailed understanding of the case,
  • Clarity of HBR case study fundamentals,
  • Analyzed case details based on those fundamentals and
  • Developed an ability to prioritize recommendations based on probability of their successful implementation.

Implementation framework helps in weeding out non actionable recommendations, resulting in awesome Jollibee Foods Corp. (A): International Expansion case study solution.

Step 9 - Take a Break

Once you finished the case study implementation framework. Take a small break, grab a cup of coffee or whatever you like, go for a walk or just shoot some hoops.

Step 10 - Critically Examine Jollibee Foods Corp. (A): International Expansion case study solution

After refreshing your mind, read your case study solution critically. When we are writing case study solution we often have details on our screen as well as in our head. This leads to either missing details or poor sentence structures. Once refreshed go through the case solution again - improve sentence structures and grammar, double check the numbers provided in your analysis and question your recommendations. Be very slow with this process as rushing through it leads to missing key details. Once done it is time to hit the attach button.

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Segmentation, targeting, positioning, marketing strategic planning, marketing 5 concepts analysis, swot analysis & matrix, porter five forces analysis, pestel / pest / step analysis, cage distance analysis international marketing analysis leadership, organizational resilience analysis, bcg matrix / growth share matrix analysis, block chain supply chain management, paei management roles, leadership with empathy & compassion, triple bottom line analysis, mckinsey 7s analysis, smart analysis, vuca analysis ai ethics analysis analytics, jollibee foods corporation swot analysis & matrix / mba resources.

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Definition of SWOT Analysis

What is SWOT Analysis & Matrix? How you can use SWOT Analysis for Jollibee Foods Corporation

At EMBA PRO , we specialize at analyzing & providing comprehensive, corporate SWOT Analysis of Jollibee Foods Corporation case study. Jollibee Foods Corporation "referred as Caktiong Values in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs . It is written by Boris Groysberg, Katherine Connolly and deals with topics in areas such as Organizational Development Organizational culture SWOT Analysis stands for – Strengths, Weaknesses, Opportunities, and Threats that Caktiong Values encounters both internally and in macro environment that it operates in. Strengths and Weaknesses are often restricted to company’s internal - resources, skills and limitations. Opportunities and Threats are factors that are analyzed in view of the prevalent market forces and other factors such as social, health & safety, economic , technological, political, and legal & environmental. According to global executive survey done by Harvard Business Review & Brightline Initiative – Only 20% of the strategic targets set by organizations are realized. Rest 80% of the strategic targets are not achieved because of incomprehensive planning, limited resource allocation, and poor execution. The successful organizations such as Caktiong Values are the one who able to predict market trends better than others, provide resources to develop products and services to leverage those trends, able to counter competitors’ threats, and meet customers’ expected value proposition.

Case Description of Jollibee Foods Corporation Case Study

When Tony Tan Caktiong had stepped down as president and CEO of Jollibee Foods Corporation in mid-2014, he had been succeeded by his younger brother, Ernesto Tanmantiong. In 2016, the brothers were working together to realize the company's vision of making JFC a truly international organization with a significant global presence. As they positioned the company for expansion, they thought perhaps the company's eight values should become more succinct, memorable, and aligned with the company's vision. Tan Caktiong was aware, however, that some company executives would view pausing to contemplate values a waste of time; they would argue that values are essentially identical at every company and irrelevant to performance. Others would assert that values should not change. Was it the right time to reassess the company's values? How could Tan Caktiong persuade skeptics that values make a difference? And as the company grew, should values be articulated at the corporate level, or should they vary among JFC's brands?

Case Authors : Boris Groysberg, Katherine Connolly

Topic : organizational development, related areas : organizational culture, case study solution & analysis of jollibee foods corporation, pestel / pest / step analysis of jollibee foods corporation case study, urgent - 12hr.

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What are the Four Elements of SWOT Analysis? How to use them for Jollibee Foods Corporation case study?

The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats . Caktiong Values can use strengths to create niche positioning in the market, can strive to reduce & remove weaknesses so that it can better compete with competitors, look out to leverage opportunities provided by industry structure, regulations and other development in external environment, and finally make provisions and develop strategies to mitigate threats that can undermine the business model of Caktiong Values.

Opportunities Threats


Using Caktiong Values strengths to consolidate and expand the market position.


Caktiong Values can use two approaches - building on present strengths, or analyze the trend and build processes to two pronged market penetration approach.



Building strategies based on consumer oriented product development and marketing approach.


Caktiong Values should just get out of these business areas and focus on strength and threats box , or on weakness and opportunities box.

For more detailed SWOT Matrix strategy please go through the detailed analysis of strengths, weaknesses, opportunities, and threats in next section.

What are Strengths in SWOT Analysis

Strengths - Jollibee Foods Corporation

Strengths are the Caktiong Values capabilities and resources that it can leverage to build a sustainable competitive advantage in the marketplace. Strengths come from positive aspects of five key resources & capabilities - human resources, physical resources such as land, building, activities & processes, financial resources, and past experiences and successes .

- Diverse Product Portfolio of Caktiong Values – The products and brand portfolio of Caktiong Values is enabling it to target various segments in the domestic market at the same time. This has enabled Caktiong Values to build diverse revenue source and profit mix.

- Successful Go To Market Track Record – Caktiong Values has a highly successful track record of both launching new products in the domestic market but also catering to the various market based on the insights from local consumers. According to Boris Groysberg, Katherine Connolly , Caktiong Values has tested various concepts in different markets and come up with successful Organizational Development solutions.

- Strong Brand Equity and Brand Awareness – Caktiong Values has some of the most recognized brands in the domestic market it operates in. According to Boris Groysberg, Katherine Connolly , brand recognition plays a significant role in attracting new customers looking for solutions in Organizational culture adjacent industries.

- Strong Balance Sheet and Financial Statement of Caktiong Values can help it to invest in new and diverse projects that can further diversify the revenue stream and increase Return on Sales (RoS) & other metrics.

- Intellectual Property Rights – Caktiong Values has garnered a wide array of patents and copyrights through innovation and buying those rights from the creators. This can help Caktiong Values in thwarting the challenges of competitors in various industries Organizational culture.

- Superior product and services quality can help Caktiong Values to further increase its market share as the current customer are extremely loyal to it. According to Boris Groysberg, Katherine Connolly in Jollibee Foods Corporation study – there are enough evidences that with such a high quality of products and services, Caktiong Values can compete with other global players in international market.

- First Mover Advantage – Caktiong Values has first mover advantage in number of segments. It has experimented in various areas Organizational culture. The Organizational Development solutions & strategies has helped Caktiong Values in coming up with unique solution to tap the un-catered markets.

What are Weakness in SWOT Analysis

Weakness- Jollibee Foods Corporation

Weaknesses are the areas, capabilities or skills in which Caktiong Values lacks. It limits the ability of the firm to build a sustainable competitive advantage. Weaknesses come from lack or absence of five key resources & capabilities - human resources, activities & processes, physical resources such as land, building, financial resources, and past experiences and successes .

- Caktiong Values business model can be easily replicated even with the number of patents and copyrights the company possess. The intellectual property rights are very difficult to implement in the industry that Caktiong Values operates in. According to Boris Groysberg, Katherine Connolly , Intellectual Property Rights are effective in thwarting same size competition but it is difficult to stop start ups disrupting markets at various other levels.

- Customer Dissatisfaction – Even though the demand for products have not gone down but there is a simmering sense of dissatisfaction among the customers of Caktiong Values . It is reflected on the reviews on various on-line platforms. Caktiong Values should focus on areas where it can improve the customer purchase and post purchase experience.

- Track record on environment consideration is not very encouraging – Caktiong Values track record on environmental issues is not very encouraging. According to Boris Groysberg, Katherine Connolly , this can lead to consumer backlash as customers are now considering environmental protections as integral to part of doing business.

- Project Management is too focused on internal delivery rather than considering all the interests of external stakeholders. This approach can lead to poor public relation and customer backlash.

- Lack of critical talent – I believe that Caktiong Values is suffering from lack of critical talent especially in the field of technology & digital transformation. Caktiong Values is struggling to restructure processes in light of developments in the field of Artificial Intelligence (AI) and machine learning.

- Inventory Management – Based on the details provided in the Jollibee Foods Corporation case study, we can conclude that Caktiong Values is not efficiently managing the inventory and cash cycle. According to Boris Groysberg, Katherine Connolly , there is huge scope of improvement in inventory management.

What are Opportunities in SWOT Analysis

Opportunities- Jollibee Foods Corporation

Opportunities are macro environment factors and developments that Caktiong Values can leverage either to consolidate existing market position or use them for further expansion. Opportunities can emerge from various factors such as - economic growth, increase in consumer disposable income, technological innovations, political developments & policy changes, and changes in consumer preferences .

- Access to International Talent in Global Market – One of the challenges Caktiong Values facing right now is limited access to high level talent market because of limited budget. Expansion into international market can help Caktiong Values to tap into international talent market. According to Boris Groysberg, Katherine Connolly , it can also help in bringing the talent into domestic market and expanding into new areas Organizational culture.

- Opportunities in Adjacent Markets – Caktiong Values can explore adjacent industries Organizational culture to further market growth especially by extending the features of present products and services.

- Growing Market Size and Evolving Preferences of Consumers – Over the last decade and half the market size has grown at brisk pace. The influx of new customers has also led to evolution of consumer preferences and tastes. This presents Caktiong Values two big challenges – how to maintain loyal customers and how to cater to the new customers. Caktiong Values has tried to diversify first using different brands and then by adding various features based on customer preferences.

- Increasing Standardization – Caktiong Values can leverage this trend to reduce the number of offerings in the market and focus the marketing efforts on only the most successful products.

- Reducing Cost of Market Entry and Marketing into International Markets – According to Boris Groysberg, Katherine Connolly, globalization along with boom in digital marketing and social media has considerably reduced the risks of market entry and marketing in international market.

- Lucrative Opportunities in International Markets – Globalization has led to opportunities in the international market. Caktiong Values is in prime position to tap on those opportunities and grow the market share. According to Boris Groysberg, Katherine Connolly , growth in international market can also help Caktiong Values to diversify the risk as it will be less dependent on the domestic market for revenue.

What are Threats in SWOT Analysis

Threats- Jollibee Foods Corporation

Threats are macro environment factors and developments that can derail business model of Caktiong Values. Threats can emerge from various factors such as - increase in consumer disposable income, economic growth, changes in consumer preferences, technological innovations, and political developments & policy changes .

- Culture of sticky prices in the industry – Caktiong Values operates in an industry where there is a culture of sticky prices. According to Boris Groysberg, Katherine Connolly of Jollibee Foods Corporation case study, this can lead to inability on part of the organization to increase prices that its premium prices deserve.

- Increasing costs component for working in developed market because of environmental regulations – Caktiong Values has to deal with these costs as governments are trying to levy higher environmental taxes to promote cleaner options. For Caktiong Values it may result into higher logistics costs and higher packaging costs.

- US China Trade Relations – Caktiong Values has focused on China for its next phase of growth. But there is growing tension between US China trade relations and it can lead to protectionism, more friction into international trade, rising costs both in terms of labor cost and cost of doing business.

- International Geo-Political Factors – Since the Trump election, geo-political factors have taken a turn for growing protectionism. Developments such as Brexit, Russian sanctions, foreign exchange crisis & inflation in Venezuela, lower oil prices etc are impacting international business environment. Caktiong Values should closely focus on these events and make them integral to strategy making.

- Growing Protectionism - Caktiong Values should hedge the risk against growing protectionism ranging from – storing data into international market to diversifying risk by operating into countries at different economic cycle.

- Increasing bargaining power of buyers – Over the years the bargaining power of customers of Caktiong Values has increased significantly that is putting downward pressure on prices. The company can pursue horizontal integration to consolidate and bring efficiencies but I believe it will be a short term relief. According to Boris Groysberg, Katherine Connolly , Caktiong Values needs fundamental changes to business model rather than cosmetic changes.

5C Marketing Analysis of Jollibee Foods Corporation

4p marketing analysis of jollibee foods corporation, porter five forces analysis and solution of jollibee foods corporation, porter value chain analysis and solution of jollibee foods corporation, case memo & recommendation memo of jollibee foods corporation, blue ocean analysis and solution of jollibee foods corporation, marketing strategy and analysis jollibee foods corporation, vrio /vrin analysis & solution of jollibee foods corporation, pestel / step / pest analysis of jollibee foods corporation, case study solution of jollibee foods corporation, swot analysis and solution of jollibee foods corporation, references & further readings.

Boris Groysberg, Katherine Connolly (2018) , "Jollibee Foods Corporation Harvard Business Review Case Study. Published by HBR Publications.

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  1. Jollibee Foods Corporation

    Abstract. When Tony Tan Caktiong stepped down as president and CEO of Jollibee Foods Corporation (JFC) in mid-2014, Ernesto Tanmantiong, his younger brother, succeeded him. In 2016, the brothers were working together to realize the company's vision of making JFC a truly international organization with a significant global presence.

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    The case describes Jollibee's six-year international expansion history and the lessons the company has learned. Against this background, Noli must decide among expansion opportunities in New Guinea, Hong Kong, and California. ... Harvard Business School Case 399-007, July 1998. (Revised December 2001.)

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    By: Dominique Turpin, Jikyeong Kang, Sandeep Puri. The case deals with the international expansion of Jollibee across Asia, USA and Europe along various dimensions (in particular its brands portfolio) Length: 21 page (s) Publication Date: Nov 15, 2020. Discipline: Strategy.

  5. Jollibee Foods Corp. (A): International Expansion

    Noli Tingzon, newly-appointed international division VP at Jollibee, the Philippines-based hamburger chain, is faced with the challenge of expanding fast food operations in Asia in the face of stiff competition. The case describes Jollibee's six-year international expansion history and the lessons the company has learned. Against this background, Noli must decide among expansion opportunities ...

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    On October 30, 2020, JWPL increased its stake in Titan from 60. J oliBee Foods CoRpoRation. 187. percent to 85 percent with another investment of SG$36.3 million. ( ₱1.3 billion) (Jollibee Foods ...

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    Bartlett, Christopher A. "Jollibee Foods Corporation (B): Global Focus." Harvard Business School Case 399-113, June 1999. (Revised August 2001.) Educators; Purchase; About The Author. Christopher A. Bartlett. ... Harvard Business School Soldiers Field Boston, MA 02163.

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    Jollibee Foods Corporation (A): International Expansion Case Solution,Jollibee Foods Corporation (A): International Expansion Case Analysis, Jollibee Foods Corporation (A): International Expansion Case Study Solution, INTRODUCTION: Jollibee foods international was developed in 1975 as an ice cream parlor and soon it expanded as a local restaurant located in Philippine.

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    Product details. Jollibee Foods Corp (A): International Expansion. Case. -. Reference no. 9-399-007. Subject category: Strategy and General Management. Authors: Christopher A Bartlett (Harvard Business School); Jamie O'Connell (Harvard Business School) Published by: Harvard Business Publishing. Originally published in: 1998.

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    The case describes six-year history of the international expansion of Jollibee and the lessons the company has learned. In this context, Noli must decide among expansion opportunities in New Guinea, Hong Kong and California. by. Christopher A. Bartlett, Jamie O'Connell. Source: HBS Premier Case Collection. 23 pages. Release Date: July 7, 1998.

  14. Jollibee Foods Corporation: International Expansion a Case Study

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  18. Jollibee Foods Corp. (A): International Expansion

    This is a Spanish version. Noli Tingzon, newly-appointed international division VP at Jollibee, the Philippines-based hamburger chain, is faced with the challenge of expanding fast food operations in Asia in the face of stiff competition. The case describes Jollibee's six-year international expansion history and the lessons the company has learned.

  19. Jollibee Foods Corp. (A): International Expansion

    Source: HBS Premier Case Collection. 23 pages. Publication Date: Jul 07, 1998. Prod. #: 399007-PDF-ENG. Jollibee Foods Corp. (A): International ExpansionHarvard Case Study Solution and HBR and HBS Case Analysis

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