How To Write A Presentation 101 | Step-by-Step Guides with Best Examples | 2024 Reveals

Jane Ng • 05 April, 2024 • 9 min read

Is it difficult to start of presentation? You're standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we'll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let's dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

  • How To Write A Presentation Script
  • How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

  • How to start a presentation
  • How to introduce yourself

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How long does it take to make a presentation?20 - 60 hours.
How can I improve my presentation writing?Minimize text, optimize visuals, and one idea per slide.

Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you've got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

  • In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
  • In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
  • For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation

  • Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience's attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
  • Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
  • Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
  • Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
  • Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

how to write a formal presentation

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience

  • Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
  • Identify your target audience and their knowledge level, interests, and expectations.
  • Define what presentation format you want to use

2/ Outline the Structure of Your Presentation

Strong opening.

Start with an engaging opening that grabs the audience's attention and introduces your topic. Some types of openings you can use are: 

  • Start with a Thought-Provoking Question: "Have you ever...?"
  • Begin with a Surprising Fact or Statistic: "Did you know that....?"
  • Use a Powerful Quote: "As Maya Angelou once said,...."
  • Tell a Compelling Story : "Picture this: You're standing at...."
  • Start with a Bold Statement: "In the fast-paced digital age...."

Main Points

Clearly state your main points or key ideas that you will discuss throughout the presentation.

  • Clearly State the Purpose and Main Points: Example: "In this presentation, we will delve into three key areas. First,... Next,... Finally,.... we'll discuss...."
  • Provide Background and Context: Example: "Before we dive into the details, let's understand the basics of....."
  • Present Supporting Information and Examples: Example: "To illustrate...., let's look at an example. In,....."
  • Address Counterarguments or Potential Concerns: Example: "While..., we must also consider... ."
  • Recap Key Points and Transition to the Next Section: Example: "To summarize, we've... Now, let's shift our focus to..."

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: "As we conclude our presentation, it's clear that... By...., we can...."

3/ Craft Clear and Concise Sentences

Once you've outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

  • Example: "As you can see from this graph,... This demonstrates...."

5/ Include Engagement Techniques

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls, or encouraging participation. You can also spin more funs into group, by randomly dividing people into different groups to get more diverse feedbacks!

6/ Rehearse and Revise

  • Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
  • Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

how to write a formal presentation

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it's crucial to focus on editing and refining the most critical element—the opening of your presentation - the section that determines whether you can captivate and retain your audience's attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience's attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience's attention.

For example, Topic: Work-life balance

"Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that's exactly what we'll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it's vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we'll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let's get started!"

🎉 Check out: How to Start a Presentation?

how to write a formal presentation

Whether you're a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation's impact. With AhaSlides, you can use live polls , quizzes , and word cloud to turn your presentation into an engaging and interactive experience. Let's take a moment to explore our vast template library !

Frequently Asked Questions

How to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script: Understand Your Purpose and Audience Outline the Structure of Your Presentation Craft Clear and Concise Sentences Use Visual Aids and Supporting Material Include Engagement Techniques Rehearse and Revise Seek Feedback

How do you start a presentation? 

You can start with an engaging opening that grabs the audience's attention and introduces your topic. Consider using one of the following approaches: Start with a Thought-Provoking Question: "Have you ever...?" Begin with a Surprising Fact or Statistic: "Did you know that....?" Use a Powerful Quote: "As Maya Angelou once said,...." Tell a Compelling Story : "Picture this: You're standing at...." Start with a Bold Statement: "In the fast-paced digital age...."

What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts: Introduction: Capturing the audience's attention, introducing yourself, stating the purpose, and providing an overview. Main Body: Presenting main points, evidence, examples, and arguments. Visual Aids: Using visuals to enhance understanding and engage the audience. Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action. Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

Jane Ng

A writer who wants to create practical and valuable content for the audience

Tips to Engage with Polls & Trivia

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

how to write a formal presentation

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

how to write a formal presentation

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

how to write a formal presentation

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

how to write a formal presentation

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

how to write a formal presentation

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

how to write a formal presentation

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

how to write a formal presentation

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

how to write a formal presentation

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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Business writing essentials

How to write a presentation (and deliver it, even via Zoom)

Jack elliott.

31 minute read

A woman at a microphone giving a presentation.

You’ve been asked to give a presentation. Chances are, your response will be roughly one of the following:

1. It’s a subject you’re passionate about and you’re a confident speaker. You’re pleased to have the opportunity.

2. You secretly worry that your style is flat and unengaging. You’re not looking forward to it.

3. At best, the prospect makes you nervous; at worst, terrified. You’d rather have root canal surgery.

If you belong in one of the last two categories, you probably know you’re not alone. You may have heard the statistic that public speaking is more widely feared even than death .

Quote from Mark Twain, illustrated with his photo: ‘There are only two types of speakers in the world: those who are nervous and liars.’

However you feel about the prospect of presenting, this comprehensive guide will take you step by step through the process of planning, writing and delivering a presentation you can be proud of (even via Zoom).

Use the contents links below to jump to the section you need most, make your way through methodically from start to finish, or bookmark this page for next time you need it.

What is a presentation?

Essentially, it’s a story. And its origins go back thousands of years – to when our ancestors gathered around the campfire to listen to the wise elders of the tribe. Without PowerPoint!

These days, presentations encompass the glitz and scale of the Oscars or the new iPhone launch through to business briefings to smaller audiences, in person or – increasingly – online. We’re focusing on the business side.

Whatever the occasion, there’s always an element of drama involved. A presentation is not a report you can read at your leisure, it’s an event – speakers are putting themselves on the spot to explain, persuade or inspire you. Good presentations use this dynamic to support their story.

Always remember: everyone wants you to do well

If you are nervous, always remember: no one sets out to write a poor presentation and no one wants to go to one either. There may be private agendas in the room, but for the most part audiences approach presentations positively. They want to be engaged and to learn. They want you to do well.

First things first: the date’s in the diary and you need to prepare. Let’s break it down.

Preparing a presentation

1. Preparing your presentation

Imagine you’re a designer in the automotive industry and your boss has asked you to give a presentation. The subject: the future of the car and how it will fit with all the other modes of transport.

Where to start? How to approach it? First you need an angle, a key idea.

We talk about ‘giving’ a presentation – and of course it’s the audience who will be receiving it. So, instead of beginning with cars (in this case), let’s think about people. That way we can root the talk in the everyday experience we all share.

Maybe you remember a time you were stuck in traffic on a motorway. Morning rush hour. No one moving. Up ahead children were crossing a footbridge on their way to school, laughing at the cars going nowhere. And you thought, ‘Enjoy it while you can! This will be you one day.’ But maybe not. Surely we can do better for future generations!

There’s your opening – the whole issue captured in a single image, and you’ve immediately engaged your audience with a simple story.

The who, the why and the what

Always begin with the people you’ll be addressing in mind. Before you start writing, answer three fundamental questions: who is your audience, why are you talking to them and what do you want to say?

The answers will provide the strong foundations you need and start the ideas flowing. Ignore them and you risk being vague and unfocused. Clear writing is the result of clear thinking and thinking takes time, but it’s time well spent.

Got a presentation to write? Before you do anything else, answer three fundamental questions: who is your audience, why are you talking to them and what do you want to say? @EmphasisWriting Share on X

Start with the audience

Are you a senior car designer talking to your team? If the answer’s yes, you can assume high-level, shared knowledge.

But if you’re talking to the sales or marketing departments, you can’t make the same assumptions – there are issues you might have to explain and justify. And if it’s a press briefing, it’s about getting the message out to the general public – a different story again.

Knowing your audience will also dictate your tone. Your presentation to the board is likely to be quite formal, whereas a talk for your team can be more relaxed.

And what’s the audience’s mood? On another occasion you might have bad news to deliver – perhaps the national economy and the company’s finances are threatening people’s jobs. Then you must empathise – put yourself in their position and adapt your tone accordingly.

I want to …

You also need a clear objective (the why ). For our car designer, the overriding objective should be to plant a key idea in the audience’s mind. Starting with that image of the schoolchildren, it’s to convince the audience that the company has a radical and distinctive design future.

That’s the takeaway. How should they do that? Should they explain, persuade or inspire – the three key strategies for any presentation? You may need to use several of them to achieve your goal.

Objectives should always complete the statement ‘I want to …’. What do you want to do ?

It’s about …

The what is the substance of your presentation – the building blocks, all the facts and figures that tell the audience ‘It’s about …’.

Back to our designer. The move away from petrol and diesel will allow a complete rethink of car design. The electric power unit and battery can lie under the car’s floor, freeing up all the space taken up by the conventional engine. And then there are all the issues around emission-free, autonomous vehicles in the ‘smart’ cities of the future.

When you’re planning, it can be helpful to get all the information out of your head and onto the page, using a mind map , like the example below (for a talk on UK transport policy).

This is an effective way of unlocking everything you know (or still need to do more research on). Start with your main topic, then keep asking yourself questions (like who, what, when, where, how and why) to dig into all the aspects.

Mind map to plan talk on UK transport policy. Full description below, under summary field labelled 'Open description of image'

Mind map with the topic of ‘UK transport policy at the centre. Arrows point out to six bubbles with the labels ‘Who’, ‘When’, ‘Why’, ‘How’, ‘What’ and ‘Where’. More arrows point out from each of these bubbles to explore related points in each area, and still more arrows from some of those points to expand further. The information reads:

  • Special interests / NGOs
  • Need for clear government direction
  • What industry will do
  • R&D spend
  • What industry is doing
  • Congestion [this leads to the sub-point ‘Wasted time and money’]
  • More pollution
  • More congestion
  • More wasted time and money
  • Climate change
  • Road pricing
  • Legislation
  • Working together
  • New technology
  • Exports/revenue
  • Social policy
  • Rest of world
  • Emerging economies

Once you’ve got it all out on the page, you can identify which parts actually belong in your presentation. Don’t try to include every last detail: audiences don’t want to process piles of information. They are more interested in your ideas and conclusions.

Now let’s put all this research and planning into a structure.

2. How to structure your presentation

On 28 August 1963, Dr Martin Luther King Jr stood on the steps of the Lincoln Memorial in Washington DC and delivered one of the most powerful speeches in history: ‘I have a dream’.

He was the leader of the civil rights movement in the US and his audience that day numbered in the hundreds of thousands. His goal was to inspire them to continue the struggle.

Presentations usually aim to either explain, persuade or inspire – sometimes with elements of all three. Your aim will determine your structure. This will be the backbone of your presentation, giving it strength and direction.

Explain in a logical sequence

When you explain, you add to people’s knowledge to build the key idea. But ask yourself, what does this audience already know?

If you’re an astrophysicist talking to an audience of your peers, you can use terms and concepts you know they’ll be familiar with. If you’re explaining black holes to Joe Public, you can’t do that. Typically, you’ll have to use simple analogies to keep the audience with you (‘Imagine you’re in a huge dark room …’).

Whether it’s black holes or new software, good explanations start with what we know and then build on that understanding, step by step, layer by layer. The audience will stay with you if they can follow your logic and you can help this with linking comments – ‘Building on that … ‘, ‘This means …’, ‘To illustrate that, I’ve always found …’.

Presentations usually aim to either explain, persuade or inspire – sometimes with elements of all three. Your aim will determine your presentation's structure. @EmphasisWriting Share on X

We need to change

If you’re writing a persuasive presentation, you also need to follow a particular sequence.

Whether you’re writing a pitch for a prospective customer or making research-based recommendations to a client, you follow the same structure. That structure is the Four Ps . It’s a powerful way of leading your audience’s thinking.

Start with the current situation – where you are now ( position ). Explain why you can’t stay there, so the audience agrees things have to change ( problem ). Suggest up to three credible ways you can address the issue ( possibilities ). Then decide which one is the optimum solution ( proposal ).

Three is a magic number for writers – not too many, not too few. But there may be one standout possibility, in which case you go straight to it ( position, problem, proposal ).

Think about how the pandemic has profoundly changed our working lives. Towns and cities are full of offices that people used to commute to. But to maintain social distancing, we’ve been encouraged to work from home where possible and to stay away from public transport.

At some point, decision-makers within organisations will have to make a call – or share a recommendation – about what to do long term. Should we go back to the office, stay at home or combine the two?

If we had to present on this choice using the Four Ps structure, we could outline the pros and cons of each possibility and then make a push for the one we recommend above the others. Or we could join the likes of Google and Twitter and simply propose purely remote working well into the future.

I have a dream

A presentation that inspires is about the future – about what could be. Scientists inspire children to follow careers in astronomy or physics with their passion and stunning visuals. Designers re-energise companies with their radical, exciting visions. Business leaders convince their staff that they really can turn things around.

The Rosette Nebula

An audience watching an inspirational presentation is not going to take away lots of facts and figures. What’s important is their emotional and intellectual engagement with the speaker, their shared sense of purpose. One way to build that engagement is with your structure.

From dark to light

The most inspiring presentations are so often born of shared struggle. On 13 May 1940, Winston Churchill addressed the British parliament – and the British people listening on their radios – in the darkest days of the Second World War.

He was brutally realistic in his assessment of the current position: ‘We have before us many, many long months of struggle and of suffering.’ He then set out his policy: ‘To wage war by sea, land and air, with all our might … against a monstrous tyranny’, and the prize: ‘Victory, however long and hard the road may be.’

In difficult situations, audiences immediately see through false hope and empty rhetoric. They want honest acknowledgement, and the determination and clear strategy to lead them to the future.

We can imagine how the same structure could show up in a more business-related context:

‘I’m not going to sugar-coat the figures. We have to change to save jobs and secure our future. There will be dark days and sacrifices along the way, but what’s the hardest part of any turnaround? It’s getting started. To do that, we all need to keep asking two fundamental questions: where can we improve, how can we improve? And if we push hard enough and if we’re utterly relentless, change will come and our momentum will build.’

Insight boxout. Transcript below, under summary field labelled 'Open transcript of image’

Are you going to appeal to your audience’s

  • habits of thought (current beliefs)?

If your recommendations run counter to their current beliefs, try appealing to their emotions.

3. Writing your presentation script

You don’t have to write a script. Some people put a few PowerPoint slides together and wing it; others make do with bullets on a smartphone, laptop or cue cards. It depends on the event and the presenter.

Writing a full script takes time, but if it’s a very important presentation and you might use it again – perhaps to appeal for investment – it will be worth it.

Some people will write a full script because the company or organisation that’s commissioned a presentation will want to see a copy well ahead of the event (often for legal reasons). Others will write the script, edit it down to the required time and then edit it down again to bullets or notes.

If the presentation is to a small audience, your notes or bullets will suit a more conversational approach. There are no rules here – see what works best for you. But what you must do is know your subject inside out.

To write clearly, you must think clearly and a full script will expose the areas that aren’t clear – where an explanation needs strengthening, for example, or where you should work on a transition.

Timing is everything

A full script also helps with working out timing, and timing is crucial. TED talks, for example, have a strict 18-minute limit, whether in front of an audience or online. That’s short enough to hold attention, but long enough to communicate a key idea. (The ‘I have a dream’ speech lasted 17 minutes 40 seconds and it changed the world.)

It takes a very skilled presenter to go much over 30 minutes. If you are taking questions during or after your presentation , however, it’s fine to build in extra time.

Imagine you’re writing your presentation in full and your slot is 20 minutes. On an A4 page with a 14-point Calibri font and 1.5 line spacing, that will equate to about 10 pages.

You can also divide the page in two, with slides on the left and text on the right (or vice versa). Then you can plan your words and visuals in parallel – and that will be roughly 20 pages.

Example excerpt of presentation script. Full description and transcript below under summary field labelled 'Open description and transcript of image

Script page with a slide on the left-hand side and text on the right. The slide has the heading ‘What is your purpose?’ and has a photo of a smiling person at a whiteboard mid-presentation. The text on the slide reads:

Do you want to:

  • do a combination of all three?

The notes next to the slide read:

How should they do that? Should they explain, persuade or inspire – the three key strategies for any presentation? You may need to use several of them to achieve your goal.

The most powerful key on your keyboard – Delete

Use these numbers as your goal, but your first draft will probably be longer. That’s when you start deleting.

Be ruthless. Anything not adding to the story must go, including those anecdotes you’ve been telling for years ( especially those anecdotes). It’s not about what you want to tell the audience, it’s about what they need to hear.

Don’t feel you have to include every single issue either. Dealing with two or three examples in some detail is far better than saying a little bit about many more.

And interpret visual material you’re displaying rather than describing it, just as you wouldn’t repeat the text that’s on the screen. The audience can see it already.

It’s a conversation

Be yourself – don’t write a script that’s not in your style. We want the real you, not a supercharged version.

Some people are naturals when it comes to presenting – which can mean they’ve learned how to draw on their authentic strengths.

Sir David Attenborough is a great example. He has a wide-ranging knowledge of the natural world. He has an infectious passion and enthusiasm for his subject. And most importantly, he doesn’t lecture the camera: he talks naturally to his audience (and he’s now using Instagram to inspire new generations).

You can take a cue from Sir David and make your presentation style your own. Knowing your own strengths and really understanding your why will help you speak with purpose and passion.

And aim to speak naturally. Use conversational, inclusive language. That means lots of personal pronouns ( I believe, we can) and contractions ( Don’t you wonder …, you’re probably thinking …).

Sir David Attenborough introduces his new series, Our Planet at its premiere. He builds up our awareness by layering information alongside arresting statistics. These are framed simply, in relatable terms (‘96% of mass on the planet is us …’), so we easily grasp their shocking significance. He also uses ‘we’ and ‘us’ a lot to underline how this environmental emergency affects us all on ‘the planet we all call home’.

Finding the right words

Imagine you’re talking to someone as you write. And try saying the words out loud – it’s a good way to catch those complex, overlong sentences or particular words that will be difficult to say.

Presentations are not reports that can be reread – the audience has to understand what you are saying in the moment . Don’t leave them wondering what on earth you’re talking about, as they will only fall behind.

So avoid using long or complex words, or words you wouldn’t hear in everyday conversation (if your everyday conversation includes ‘quarks’ and ‘vectors’, that’s fine). And beware of jargon – it can exclude the audience and it quickly becomes clichéd and outdated.

Here are some more hints and tips on how to write effectively for speaking:

Syntax (word order): Disentangle your thoughts and arrange the words in your sentences to be simple and logical. Often, complex syntax shows up when the main point is getting lost inside excess information (or that the speaker is unsure what their main point is).

Pace, rhythm and tone: Varying the pace, rhythm and tone of sentences makes both the speaking and listening experience far more enjoyable.

Make sure the stress falls on the most important words. For example, ‘To be or not to be ‘ (where the stress rises and falls on alternate words) or ‘I have a dream ‘ (where the stress falls on the final word).

Vary the length of sentences and experiment with using very short sentences to emphasise a point.

Play with rhythm by arranging words in pairs and trios. Saying things in threes gives a sense of movement, progression and resolution: Going, going … gone . Saying words in pairs gives a more balanced tone (‘courage and commitment’, ‘energy and effort’) or a sense of tension between the words (‘war and peace’, ‘imports and exports’).

Analogies: Good analogies can work well in presentations because they paint vivid pictures for the audience. The best way to do it is to use either a simile (‘It wasn’t so much a dinner party, more like feeding time at the zoo’) or a metaphor (‘He was the fox and the company was the henhouse’).

Alliteration: This means using two or more words that start with the same sound, like ‘big and bold’, ‘sleek and shiny’ or ‘key components’. On the page alliteration may look contrived, but it can effectively highlight important phrases in a presentation.

Words to avoid: Be careful about using clichés like ‘pushing the envelope’, ‘playing hardball’ and ‘thinking outside the box’. And think carefully about using any word that ends with -ism, -ise, -based, -gate, -focused and -driven.

Be careful with humour too: don’t write jokes unless you can naturally tell them well. Keep the tone light if it fits the occasion, but a badly told joke can be excruciating.

4. How to start your presentation

People tend to remember beginnings and endings the most, so make sure your opening and conclusion are both strong.

You have about a minute to engage an audience. You want them to be intrigued, to want to know more, to come slightly forward in their seats. If you only learn one part of your presentation by heart, make it that minute.

A quick ‘thank you’ is fine if someone has introduced you. A quick ‘good morning’ to the audience is fine too. But don’t start thanking them for coming and hoping they’ll enjoy what you have to say – you’re not accepting an Oscar, and they can tell you what they thought when it’s over. Get straight down to business.

There are four basic types of introduction which will draw your audience in:

  • News – ‘Positive Covid-19 tests worldwide have now reached …’
  • Anecdotal – ‘About ten years ago, I was walking to work and I saw …’
  • Surprise – ‘Every five minutes, an American will die because of the food they eat.’
  • Historical – ‘In 1800, the world’s population was one billion. It’s now 7.8 billion.’

You can interpret these beginnings in any number of ways. If you were to say, ‘I have an admission to make …’, we will expect a personal anecdote relating to your main theme. And because you’re alone in front of us, it’s playing on your vulnerability. We’re intrigued straight away, and you’ve established a good platform for the rest of the presentation.

You can also combine these techniques. The historical beginning creates a sense of movement – that was then and this is now – as well as a surprising fact. It may prompt a thought like, ‘Wow, where’s this going?’ And you can trade on this with your own rhetorical question: ‘What does this mean for everyone in this room? It’s not what you think …’.

As well as setting up your story, you need to quickly reassure the audience they’re in safe hands. One way to do that is to give them a map – to tell them where you’re going to take them and what they’re going to see along the way.

Then you’re starting the journey together.

5. How to end your presentation

Your ending is what you want the audience to take away: your call to action, your vision of the future and how they can contribute.

If your presentation is online or to a small group in a small room, your ending is not going to be a battle cry, a call to man the barricades – that would be totally inappropriate. But equally don’t waste it with something flat and uninspiring.

Here are four effective ways to end your talk (like the intros, you can combine them or come up with your own):

  • Predict the future – ‘So what can we expect in the next ten years? …’
  • Quotation – ‘As our chief exec said at the meeting yesterday, …’
  • Repeat a major issue – ‘We can’t carry on with the same old same old.’
  • Summarise – ‘Continuous improvement isn’t our goal. It’s our culture.’

Predicting the future fits well with a historical beginning – it completes the arc of your presentation.

If you end with a quotation, make sure it’s relevant and credible – it has to be an authoritative stamp.

Repeating a major issue means pulling out and highlighting a major strand of your presentation, while summarising is about encapsulating your argument in a couple of sentences.

Your ending can also be a change of tone, perhaps signalled by the single word ‘Finally …’. It’s the audience’s cue to come slightly forward again and pay close attention.

As with your opening, it will have more impact if you’ve learned your ending – put down your notes, take a couple of steps towards the audience and address them directly, before a simple ‘Thank you.’

6. Creating your PowerPoint slides

We’ve all been there – watching a seemingly endless, poorly designed slide deck that’s simply restating what the presenter is saying. So common is this tortuous experience that there’s a name for it: Death by PowerPoint. But it doesn’t have to be like this.

Do you need slides at all?

As with your script, the first thing you should ask is ‘Do I actually need this?’ In 2019, Sir Tim Berners-Lee gave the Richard Dimbleby lecture for the BBC. He spoke for about 40 minutes with no autocue (he’d memorised his script) – and no speaker support.

This is a uniquely powerful form of presentation because the audience’s attention is totally focused on that one person. The call to action at the end of a presentation and delivering bad news are also best done without visuals.

Visual support

But if they’re well-judged and relevant, slides or other visuals can add enormously to a presentation – whether it’s photography, video or the ubiquitous PowerPoint. There are, however, two things everyone should know about PowerPoint in particular:

  • It’s incredibly versatile and convenient.
  • In the wrong hands, it can be unbearably tedious.

Your PowerPoint slides should not essentially be your cue cards projected onto a screen. They shouldn’t be packed margin to margin with text or full of complex diagrams.

If the presentation is live, the audience has come to watch you, not your slide deck. Online, the deck may have to work harder to sustain visual interest.

As with the script, keep your finger poised over that Delete key when you’re putting the deck together.

How many slides?

There’s no hard-and-fast rule about how many slides you should use, but think in terms of no more than one or two a minute on average. And don’t use more than a couple of short video inserts in a 20-minute presentation.

You might have a section where you show a few slides in a sequence or hold a single slide for a couple of minutes, which is fine. Varying the pacing helps to keep a presentation moving.

Optimise for psychology

As self-professed presentation aficionado David JP Phillips notes in his TEDx talk , people – and that includes your audience – have terrible working memories. If you don’t account for this fact in your slides, your talk will not have a lasting impact. In fact, most of it will be forgotten within around 30 seconds.

To counter this effect, David identifies five key strategies to use when designing your PowerPoint:

  • Only have one message per slide: more than that and you’re splitting your audience’s attention.
  • Don’t use full sentences on slides, and certainly don’t imagine you can talk over them if you do. People trying to read and listen at the same time will fail at both and absorb nothing. Move your running text into the documentation section instead, and keep the slide content short and sweet.
  • People’s focus will be drawn to the biggest thing on the slide. If your headline is less important than the content below it, make the headline text the smaller of the two.
  • You can also direct people’s attention using contrast. This can be as simple as guiding their point of focus by using white text (on a dark background) for the words you want to highlight, while the surrounding text is greyed out.
  • Including too many objects per slide will sap your audience’s cognitive resources. (Your headline, every bullet, any references, even a page number each count as an object.) Include a maximum of six objects per slide and viewers will give a mental sigh of relief. This will probably mean creating more slides overall – and that’s fine.

More Powerpoint and visual aid tips

Here are a few more guidelines for creating your visual aids:

  • Never dive into PowerPoint as job one in creating your presentation. Work out your talk’s structure (at least) before designing your slide deck. Making a genuinely effective PowerPoint requires that you know your subject inside out.
  • List any visuals you’ll need as you prepare your script. That terrific photo you saw recently could be difficult to track down, and you might need permission and to pay to use it.
  • It bears repeating: keep each slide to one key idea.
  • Use the build effect of adding one bullet at a time (or use the contrast trick above) and try not to use more than three bullets per frame (or six objects overall).
  • Strip each bullet to the bare minimum – no articles (‘a’, ‘an’ and ‘the’), no prepositions (‘in’, ‘at’, ‘to’ etc) and cut right back on punctuation.
  • Every word that’s not there for a reason has to go. Delete, delete, delete.

‘Extra’ slides

  • Use a ‘walk-in’ slide. Rather than have the audience arrive to a blank screen, this tells them who you are and your presentation’s title.
  • Use occasional holding slides in between those with more content – perhaps an image but no text. They give the audience a visual rest and put the focus back on you.
  • A plain white background might look fine on a computer monitor, but it will be glaring on a big screen. Invert the norm with a dark background, or use shading or ‘ghosted’ images to break up backgrounds and add visual interest.
  • Some colours work better than others on-screen. Blues and greys are soft and easy on the eye. Red is a no-no, whether for backgrounds or text. And if you stick with a light background, favour a more subtle dark grey over black for the text.
  • Use sans serif fonts (like Arial, Helvetica or Calibri) and think about point size – make sure it’s easily legible.
  • Only use upper case where absolutely necessary.

Images and data

  • Photos work well full screen, but they also really stand out well on a black background.
  • Make sure your charts and graphics aren’t too complex. The dense information that’s fine on the page will not work on-screen – it’s too much to take in. Graphs behind a TV newsreader are often reduced to a single line going dramatically up or down.
  • Don’t present data or graphs and expect them to speak for themselves. You need to find the story and significance in the data and present that .

And finally

  • Proofread, proofread, proofread – or risk standing in front of an embarrassing spelling mistake.

Technical check

  • Check what laptop they’re using at your venue. If you’ve written your deck on a PC, run it on a PC (and, of course, the same rule applies if you’ve used a Mac).
  • If you’ve emailed your presentation to the venue, take a USB copy along as back-up.
  • If you’re presenting online, check which platform you’ll be using and get comfortable with it. If someone else will be hosting the event, make sure you arrange a time for a rehearsal, especially if there will be a producer.

7. Delivering your presentation

You’ve put a lot of time and effort into preparing your presentation and now you’ve come to the sharp end – it’s time to stand and deliver.

Run it through

You don’t have to rehearse, but most presenters do and for good reason – it catches weak points and awkward transitions. And, crucially, it bolsters confidence.

Read your script or go through your bullets aloud – it will help to settle your nerves. If you use colleagues as a dummy audience, you can do a sense check too: ‘Does that bit work?’ ‘Have I explained it clearly?’ ‘Do you get the big picture?’ And rehearsing out loud will catch those words and sentences you thought you could say but can’t.

The more you rehearse, the more familiar and natural the presentation will become. Rehearse the technical side too – where the video is going to come in, how you’re going to vary your pace and tone to maintain interest.

Try speaking slightly more slowly than you would normally so the audience catches every word, and don’t be afraid to pause now and again. It gives a breathing space for you and the audience.

A businesswoman presenting points to a smiling member of the audience

Connect with your audience

When you deliver your presentation for real, establish eye contact with the audience, just as you would in a conversation. In a small room with a small audience, talk to individuals. In a larger space, don’t talk to the first couple of rows and ignore the rest – include everyone.

And if you stumble over your words here or there, carry on and don’t dwell on it – you’ll lose your concentration. Audiences are generally forgiving and they might not even notice.

Each audience is unique: they react differently in different places. And although tomorrow might be the tenth time you’ve done the same presentation, it will be the first time this audience sees it. Your duty is to keep it fresh for them.

A final point

This is your presentation – you’re in control and the audience needs to feel they’re in safe hands.

It’s perfectly natural to feel nervous , but it’s the thought of doing it that’s the worst bit. Once you get going – and especially when you sense the audience is with you – the nerves will start to disappear. Try to enjoy it. If you enjoy it, it’s far more likely the audience will too.

And remember: everyone wants you to do well.

how to write a formal presentation

8. How to present online

Taking to Zoom or another online platform to present was once the exception. These days, online presenting is as essential a skill as presenting in person.

The switch to online can be nerve-wracking and cause even usually skilled presenters to falter. But there’s no need for that to happen.

Indeed, all of the advice we’ve talked about on preparing, structuring and writing for in-person presenting is equally relevant for your online delivery. You just need to be ready for the unique challenges that remote presentations pose.

An obvious one is that while you still have an audience, it will probably be muted and possibly even unseen (if webcams are switched off). This makes it far more difficult to gauge audience reaction, and if the event is pre-recorded, there might not be any at all – at least not immediately. Clapping and laughing emojis are not quite like the real thing.

Keep eye contact

But although your audience may be many miles away, there are still ways you can – and should – create a sense of connection with them. Your presentation will have much more impact if you do.

Whether the event is live or recorded, at least start with your webcam on (unless you really can only use slides). If it’s an option and feels appropriate, consider keeping your camera on throughout – remember, you are the presentation as much as any visuals.

If you will be on display, make sure you know where your webcam’s lens is and at key moments of your talk look directly into it – and out at your audience – to punctuate those points.

And don’t look at a second screen to cue up your PowerPoint – viewers will think your attention is wandering.

Engage your online audience

Being an engaging speaker is always important, but remember that the online world is already a place we associate with distraction. It’s also easier for a viewer behind their laptop to disguise their wandering attention than it would be for one in an auditorium or boardroom.

This isn’t to say your audience don’t want to give you their attention. But it is more important than ever to keep your presentation sharp and concise. Revisit your structure, your script or cue cards and your slides. Take a really critical eye to it and (as always) delete, delete, delete anything that’s not directly relevant.

If it works for your format, you can look at making your presentation interactive. You can then break the content into short segments, interspersed with comment, polls, questions and discussion. The variety will be a welcome change for your viewers.

Your visuals are part of what will keep people with you – along with the interplay you create between you and them. This means following the best-practice guidance we covered earlier is even more important.

Using Zoom for your presentation? Master the art of online delivery through this simple mix of set-up, delivery and technical tricks @EmphasisWriting Share on X

Modulate your voice

Your tone of voice is extremely important here because presenting online is like radio with pictures. When people say ‘You have a great voice for radio’ what they mean is that it’s easy to listen to, often because you’re using quite a low-pitched, warm and relaxed register.

Listen to voices on the radio and voiceovers and identify the ones you particularly enjoy. What do you like about them? Why do you enjoy some voices and not others?

A flat, unmodulated voice, for instance, is difficult to listen to for long periods (and isn’t likely to inspire anyone).

Experiment with intentionally adding energy to your voice, as internet audio can have a dulling effect. As our trainer Gary Woodward puts it: ‘Turn up the enthusiasm dial even higher than you think, to make sure it comes through.’ And always vary your pace and tone as you would in a normal conversation.

And if it suits the tone of your talk, smile now and again. Smiling is contagious, and people will hear it in your voice even if they can’t see you.

Perfect your transitions

One of the other key challenges of remote presentations is that you have another layer of technology to wrestle with: sharing your PowerPoint online.

This means that many presentations begin with the popular catchphrase ‘Can you see my screen?’

This can also cause many presenters to stumble through their transitions, making the links between their slides clunky. And while remote audiences may be forgiving, for a slick presentation it’s best to prevent these sort of fumbles.

Naturally, practice plays a part here. But you can also give yourself the advantage with your set-up.

Dave Paradi from Think Outside the Slide explains one great way of setting up Zoom so you can smoothly cue up and run your slide deck – and be certain what’s being displayed.

You’ll even be able to see the rest of your screen (but the audience won’t). As you’ll be able to see what’s coming up, your transitions can also be seamless.

The trick is to use one of Zoom’s advanced settings after you hit ‘Share screen’, to share only a portion of your screen:

Screensharing options in Zoom. Full description below, under summary field labelled 'Open description of image'

Advanced screensharing options pop-up box in Zoom, with the options ‘Portion of Screen’, ‘Music or Computer Sound Only’ and ‘Content from 2nd Camera’. The ‘Portion of Screen’ option is highlighted in blue.

This will give you a frame you can move to the part of the screen you want the audience to see.

Put your PowerPoint slides into ‘presenter view’ before launching the screenshare. Then you’ll be able to see the upcoming slides and your notes throughout, and your animations (like build slides) will work as normal.

PowerPoint presenter view using Zoom's portion of screen. Full description below, under summary field labelled 'Open description of image'

Zoom’s ‘portion of screen’ setting in action

Presenter view in PowerPoint, with the current displayed slide on the left and the upcoming slide displaying smaller on the right, with notes below it. There is a notification saying ‘You are screen sharing’ at the top and a sharing frame positioned around the current slide.

The other part of the trick? Set it up in advance shortly before you’re due to speak. Once you’re happy with the set up, you can stop sharing until it’s time to kick off your talk. When you return to ‘Share screen’ again, it will reopen the frame in the same place.

Dave shows you the process in this video:

Five practical tips for a truly professional online presentation

You’re happy with the content of your talk, you’ve ruthlessly streamlined your slides and mastered your radio voice. Now just make sure you cover these crucial practicalities for a polished presentation:

1. Create a good space Make sure you have your environment well set up:

  • Keep the background on display as tidy and minimalist as possible – a plain wall or backdrop is great, if you can.
  • Manage and minimise background noise (shut the window, ensure your phone’s on silent, put the cat out, make sure someone’s watching the kids in another room – whatever it takes).
  • Check your lighting: have your light source in front of you, not behind you (or you’ll be in shadow).
  • Set up your computer or device at eye level so that you are well-framed and facing it straight on – avoid looming above it while providing a lovely view into your nostrils.

2. Think about your appearance Dress in the same way you would if the presentation were in person, and judge your choice of attire based on the formality of the event and your audience.

3. Practise! Run through the presentation and rehearse the technical side. Practise your transitions, including the initial cueing up of your slides (perhaps using the Zoom tip above), so that you can be confident in doing it all smoothly.

4. Be primed and ready Log in early on the day of your talk. Check all your tech is working, get your headset on and ensure everything is set up well ahead of time. This will save any last-minute issues (and stress) and means you can hit the ground running.

5. Stand and deliver Even online, consider giving your presentation standing up, if you can do so comfortably (adjusting your device or webcam accordingly). This may put you more into a presenting frame of mind and will differentiate you from most remote presenters.

Are you still there?

Live audiences have a group dynamic – as soon as a few people start laughing it becomes infectious and the others join in. It’s naturally different online. But that doesn’t have to throw you.

You might not get that immediate feedback, but don’t overcompensate and feel you have to win them back.

Yes, it’s often more difficult to gauge an audience’s reaction online – especially if their audio is muted and their webcams off. Yes, this can be daunting. But they are still out there listening. You may or may not hear (or see) laughter, but they could still be smiling and very interested in what you have to say. Have faith in your own content. Whatever form your delivery will take, keep coming back to your purpose and message for giving this talk – and keep considering the people you’ll be talking to. Whether the address will be online or in person, it is keeping this focus which is the key to every powerful presentation.

Ready to learn even more? Work one-to-one on your presentation-writing skills with one of our expert trainers or join our scheduled presentation-writing courses . If your team are looking to upskill, we also offer tailored in-house training . And if fear of presenting is holding your team back, check out our in-house course The reluctant presenter .

Image credit: lightpoet / Shutterstock

The Write Stuff

Your go-to guide to better writing

Get your own PDF copy of The Write Stuff , the definitive guide for everyone who writes at work.

Jack Elliott

These days he's one of Emphasis' top business-writing trainers, but in previous career lives Jack has written for many public and private sector organisations. He has an in-depth knowledge of the engineering and manufacturing sectors, particularly the UK automotive industry. As the lead scriptwriter for chairmen and CEOs, he has been responsible for proposals, pitches and reports as well as high-profile speeches and global product launches.

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What It Takes to Give a Great Presentation

  • Carmine Gallo

how to write a formal presentation

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

how to write a formal presentation

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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How to Write a Professional PowerPoint Presentation (Discover the Writing Process)

Brad Smith

  • Bahasa Indonesia

Are you writing a PowerPoint presentation? Learning how to create a PowerPoint takes practice. The writing process helps you organize the steps to produce a presentation.

MILD PowerPoint Template from Envato Elements

You know your topic and audience. You know that your slides must grab attention, follow a logical order, and flow smoothly. This takes some work. But the first step in figuring out how to make a business presentation for PPT is to sit down and begin to write.

Before jumping in, look through our professional templates on Envato Elements.  We'll explain how to plan and how to write a PowerPoint presentation. This introduction to PowerPoint writing has everything you need. 

How to Write a Professional PowerPoint Presentation (Quickstart Video)

Do you want a head start on learning how to writing a presentation? If so, you'll want to review this short video that explains the basics of writing a PowerPoint presentation:

how to write a formal presentation

You've just learned how to create a PowerPoint. But there's more.

Download your free eBook on making presentations below. And don't forget to read the written tutorial for even more tips about writing a PowerPoint presentation.

  • Research for Your Presentation
  • Sit Down to Write
  • Get Your Presentation Design Right

Best PowerPoint Templates on Envato Elements

Envato elements: design without limits, learn more about professional ppt presentation design (in 2023), find more powerpoint presentation templates (for inspiring designs in 2023), download our free ebook on making great presentations, write a professional powerpoint presentation today, guide to making great presentations (free ebook download).

Take what you'll learn in this tutorial further. Download our free eBook:  The Complete Guide to Making Great Presentations . 

Make a Great Presentation Free eBook Download

Learn the complete presentation process in this comprehensive guide. That way, you can go beyond writing your presentation. You can learn to design all your slides like a pro, deliver to your audience with impact, and more. 

In our tutorial, we make it simple. We go over how to write a PowerPoint presentation—quickly and painlessly. We’ll start with how to write a compelling introduction with a fail-proof “hook.” Then, we'll look at how to create an outline, and how to finish strong. Finally, we’ll wrap it up with some helpful design tips. These help the written and visual components of your presentation come together.

We've got the steps you need as an introduction to PowerPoint writing. Now let's get into the writing process that leads to a professional PowerPoint presentation!

1. Research for Your Presentation

Before you can write your presentation, you need to do some research. Here are the steps to take:

Step 1. Develop Your PowerPoint Presentation’s ‘Thesis’

Right now, before you get any further in the process, write out what your topic is in one sentence. Think of it as a mini thesis for your presentation.

To be effective, your single sentence “thesis” must be specific, relevant, and debatable. It's an argument that you'll spend the rest of your presentation proving.

For example, you may start by saying,

“It’s good for photographers to be aware of their surroundings.”

Think how this would read if you were a bit more specific.

“As a street photographer it’s important to be clear about your circumstances.”

Both phrases essentially say the same thing, but the second is more focused.

How to write a presentation

And finally, getting as specific and clear as possible might look like this mini-thesis  from one of our photography tutorials:

Few things are more important as a street photographer than being clear on the context, or circumstances, in which you are photographing. 

Step 2. Identify the Most Relevant Points

Now that you’ve written out your topic's mini thesis, it’s time to get to the main points.

The simplest way to do this? Make a list. Jot down everything that comes to mind on your topic. Once you’ve done this, go back through the list. Highlight (or circle or underline) the points that are most important.

how to write a formal presentation

Step 3. Write an Outline for a PowerPoint Presentation

An outline for a PowerPoint presentation helps you organize your thoughts. And it helps you decide exactly what to include. 

A PowerPoint presentation outline is a roadmap for your written presentation. Use one whenever you think about how to create a PowerPoint. These list the essential points you’ll explore. These you’ve already identified in the step above. Now, you'll organize the points in a logical way, starting with your introduction. 

Azaria how to create a PowerPoint

  • The introduction is where you tell your audience what you'll cover in your talk.
  • Next, you write a topic sentence for each of the main points you've decided you want to cover.
  • For each topic sentence or main point, you'll now write two to three supporting ideas or arguments. 
  • Your PowerPoint presentation outline needs a conclusion. The most effective conclusions end on as strong a note as the presentation began. Conclusions generally restate the key points you’ve made in your presentation. Then, they conclude with a call to action, compelling story, or memorable quote. 

Now you know how to write a PowerPoint presentation outline. Next, let’s look at how to write a script for a presentation.

2. Sit Down to Write

Once you've done your research and you understand your topic, you're ready to start writing:

Step 1. Start Strong

Remember that mini thesis we worked on? You’re about to be glad you did it.

Your introduction should consist of two things: your thesis and a summary of your outline. It's important to find the right balance with how you approach this. You want to neatly skim over each of the main points you'll cover, but without giving too much away too early.

Your introduction shouldn’t just be informative, it needs to be engaging, too. It's your opportunity to convince your listeners that what you've got to say is interesting and worth their attention. It should grab their attention.

Step 2. End Strong

Your conclusion will look and sound a lot like your introduction. But there's one key difference. Your introduction is to intrigue, and your conclusion is to call your listeners to action. 

Hornette how to make PowerPoint slides

Avoid watered down phrases as you wrap up your points. Learning how to write a presentation means sharpening your focus. Don't give hints or suggestions. Instead, use direct language and make impactful summary points. 

Focus on that key last impression. Imagine what you want your listeners to leave your presentation with.

Step 3. Create a Compelling Hook and Angle

Your goal with the first statement of your introduction is to hook your listeners. You want to say something that makes them want to keep listening.

Ways to hook audience:

  • Use a provocative statement.
  • Tell a brief story or anecdote.
  • Ask a rhetorical question.
  • Say something that shocks or surprises your audience.
  • Bring up a problem and share the solution.

This tutorial on how to make a good persuasive presentation has many helpful tips on crafting a compelling hook: 

how to write a formal presentation

Step 4. Turn Your Main Points Into Mini Hooks

Think of each main point as a mini hook. A point is an opportunity to draw your audience in. Take advantage of this. Every main point you make should be a memorable one-liner.

When it comes to the delivery of each point, remember to speak clearly, state slowly, and pause where appropriate for effect.

3. Get Your Presentation Design Right

The writing process for PowerPoint doesn't work in isolation. It's one of many contributing factors that fuel a winning slide deck. Design is equally important. 

Nikolas PowerPoint file type

Nothing will distract your audience more than a poorly designed PowerPoint presentation. It's essential to have a clear design strategy that pulls your presentation together. If you're lacking one, you won't inspire your audience. Here are a few critical design steps to take:

Step 1. Choose an Engaging PPT Template Design

Your slides need to be up-to-date and relevant. Have you ever seen a presentation that used a template that looks like it’s outdated or overused?

So, has your audience. Instead, download one of the many fresh modern PowerPoint templates from our Envato Elements . There are many professional options to choose from like the Golazo PowerPoint Presentation  below. 

Golazo PowerPoint Presentation format

The PowerPoint presentation format also needs to be on target with your goals. Learning how to make PowerPoint slides means knowing that every design isn't perfect for every occasion.

Learning how to create a PowerPoint is easier with great designs. For some more template ideas, check out these great articles on some of the best templates on the market today:

how to write a formal presentation

Step 2. Work With Relevant Presentation Graphics

Photos and graphics are a great way to make a presentation more engaging. If they’re chosen well. But they can also be distracting. Written presentations need  just enough  graphic assets to shine.

Graphs are more likely to cause your audience to focus on the screen instead of on what you’re saying. If you decide to use a graph or infographic to illustrate a point, choose one that's simple to read.

Because photos and illustrations can be distracting, use them when it adds to the understanding of your point. When you use graphic assets, make sure they're relevant, in a current style, and are high-quality.

Learn how to work with images effectively. It's a key part of how to make PowerPoint slides. Find out which templates have the best graphic slide options in these collections:

how to write a formal presentation

Step 3. Keep It Consistent

One big problem with PowerPoint presentations occurs when you add content. If you're not careful, you may get a PowerPoint that's more like a patchwork quilt than a well-built slide deck. This is especially true if you add slides from other presentations into the one you're working on.   

Mixed colors, messy text, and varying fonts are some of the issues that can afflict your slides. That's especially true when they're being built collaboratively. 

Introduction to PowerPoint

Notice how the slide above is a departure from the colors and fonts used in the rest of the presentation. It looks and feels out of place, and doesn't fit the PowerPoint file type.

It's important that you use the Master Slide effectively to keep formatting consistent. Keep an eye on the overall feel and look of your presentation. This lets you create a presentation that's consistent and feels like a cohesive whole.

PowerPoint file type

These articles help you cut out some of the inconsistencies that can crop up. They teach you how to write a presentation with consistent, focused messaging. With them, you'll learn how to create a PowerPoint more effectively.

how to write a formal presentation

Step 4. Format Your Slide Text for Readability

Your text formatting should be purposeful and visually consistent.

Your main points should act as headlines to a slide and should be a different size (or even font) then your body text. The fonts and sizes for each should remain the same throughout all your slides. 

The beauty of PowerPoint though is that it offers you all the tools you need to format your slide easily and consistently :

how to write a formal presentation

A presentation is about you and what you've got to say. Your slides are merely the back-up dancers. For example, look at the slide below from the Clammos PowerPoint template. See how it maintains readability with larger font sizes and proper text formatting:

How to make PowerPoint slides

Step 5. Keep It Simple

We often have so much we want to share in a presentation, that the temptation is to keep adding text. But one of the most important things to remember when designing your slides is to keep things simple. 

The is a case where less is more effective. A cluttered slide is distracting and hard for audiences to digest. They spend more time trying to figure out what to focus on: reading the slide or paying attention to the presenter?  

Conversely, simple, visually appealing slides engage your audience while keeping them on each of your main points. Here are more guides that teach you how to make PowerPoint slides with effective design:

how to write a formal presentation

To save time while designing a professional PowerPoint presentation, a premade template comes in handy. Here are some of the best-selling PowerPoint templates from Envato Elements.

1. Colington - Creative PowerPoint Template

Colington - Creative PowerPoint Template

The Colington template has got a fresh and creative design that'll help you present your company as well as your portfolio. The template is easy to customise and includes a total of 30 modern slides. It's designed in widescreen PowerPoint format. It comes with five color schemes that you can use as a starting point for your presentation.

2. Agio - Modern PowerPoint Template

Agio Modern PowerPoint Template

Try the Agio template if you prefer a minimal and clean design. Use this template for any type of presentation thanks to its simple and versatile slides. The template comes with 70 unique slides based on master slides and nine color schemes. It's designed in widescreen format and includes drag and drop image placeholders for easy editing.

3. 44 Clean Presentation - Simple PowerPoint Template

44 Clean Presenation - Simple PowerPoint Template

This template is another great choice if you’re looking for a simple and clean design. Use the template for business presentations as well as for portfolio or webinar presentations. It includes 44 slides, image placeholders, and subtle animations.

4. Model - Modern PowerPoint Template

Model - Modern PowerPoint Template

The Model is a modern PowerPoint template suitable for business presentations. The template has got easy to edit image placeholders as well as vector shapes and various infographic elements. You’ll get a total of 30 slides and five premade color schemes. The template was designed in standard and widescreen format.

Envato Elements  has a single compelling offer. For a flat rate, you can download as many PowerPoint presentation templates  as you want.

What’s more, you can download millions of other creative design assets too! These include stock photos, business card templates, web templates, icons, fonts, and more. PowerPoint file types are just one of the many assets you can leverage.

Explore Envato Elements

Envato Elements homepage

That’s right! For a single monthly subscription, you can download any type of design asset you might need. It's easier to learn how to write a presentation when you can simply use pre-built design assets.

These help you successfully brand and market your business. Sign up  for Envato Elements today and start downloading PowerPoint and other templates. 

You've learned how to write a professional PowerPoint presentation! For even more helpful guidance, turn to our guide to 60 Effective PowerPoint Presentation Tips & Tricks . This will teach you how to make a good PowerPoint presentation - fast.

These tips help you power up your knowledge of how to write a presentation. And here are a few resources that'll help you hone your skills as quickly as possible:

how to write a formal presentation

PowerPoint templates are time savers. As you learn how to create a PowerPoint, you can leverage designs. They give you great results for your written presentation.

Want to learn how to make PowerPoint slides? Keep using templates. To see more PowerPoint templates, check out these roundups:

how to write a formal presentation

Before you go, grab  The Complete Guide to Making Great Presentations  now for FREE with a subscription to the Tuts+ Business Newsletter. Use this comprehensive PDF guide, to get your ideas formed into a powerful presentation that'll move your audience!

The process of writing a PPT presentation is a straightforward, linear one.  Write your thesis and main points. Then, create a solid introduction and conclusion. Find ways to hook your audience, and bring it all together by creating a visually appealing set of slides. 

Anyone can learn how to make PowerPoint slides. It's a trainable skill that's easier as you follow those structured steps.

The best way is to use great PowerPoint templates that you can find on Envato Elements now! And if you're looking for more design inspiration, check out this terrific article:

Now, you know how to create a presentation! Get started today and bring your creative vision to life. 

Editorial Note: This post was originally published in 2016. It's been comprehensively revised to make it current, accurate, and up to date by our staff—with special help from Brenda Barron and Andrew Childress . A video has been added by Andrew Childress.

Brad Smith

Presentation Geeks

Informal vs Formal Presentation: What You Need To Know

Table of contents, what is a formal presentation.

There are three key elements which make a presentation formal – your audience, your supporting material and the time you’re given to prepare in advance.

A presentation is considered formal when you’ve been asked to share ideas with an individual or group and you’ve been given time to prepare. Formal presentations require a very different approach than presenting to your team during a weekly meeting or in an impromptu discussion.

Let’s take a closer look at what goes into creating a formal presentation.

How Do You Create A Formal Presentation?

Creating a formal presentation is an art which requires hours of practice to create an effective presentation.

At Presentation Geeks, we know the importance of crafting an excellent formal presentation. That’s why we’ve put together a simple structured template of main points you should include in your next presentation to take it from a generic, informal presentation to a formal presentation which will surpass your audience’s expectations.

1 – Clearly Defined Goals

Before you begin writing your presentation or the speech you’ll deliver, you want to take the time to think about the following questions, “What do I want the audience members to remember and what is the key message I’m trying to drive?”.

Knowing your expected outcome is the goal of the presentation. Always keep reminding yourself what the goal is and don’t lose sight of it. This is the foundation of your formal presentation.

2 – Know Your Audience

Every audience is different and every audience consumes, absorbs and remembers information differently.

If you’re presenting to a graduating class of university students, your delivery will be much different than your presentation to an audience of senior executives at a Fortune 500 company or an audience of single mothers with newborns.

Get familiar with your audience members and prepare your presentation accordingly.

Bonus Tip: Try and figure out where the presentation will take place. Will it be held in an auditorium? A church? A boardroom? Perhaps it will even be held virtually. The venue in which your presentation will take place will also determine the supporting material you’ll use to help engage the audience during your presentation.

3 – Create An Outline

The success of your presentation depends on how well your audience can understand it. If you’re delivering a presentation that continuously jumps back and forth from one idea to another, your audience won’t follow and you’ll lose them.

Develop an outline that will guide the flow of your presentation. Think of it like a story. You want to keep it interesting. Provide appropriate examples that resonate with your audience. By tapping into an experience your audience is familiar with, it will work to your advantage as it will help the audience get engaged and keep them interested.

4 – Use Visual Aids

Using visual aids will help support your overall presentation and increase audience engagement.

Visual aids can include slides, videos, images and other visual supporting material. Although it might take some creative finesse to put visual aids together, you don’t have to do it alone.

Consider enlisting the help of a company that offers presentation design services. Presentation Geeks offers a variety of presentation services ranging from e-learning solutions, Google Slides, sizzle reels, Prezi design and much more!

5 – Dress Appropriately

Remember, first impressions are everything and your attire is a form of communication.

If you want to be seen as the expert on the topic matter and have people take your knowledge seriously, you want to dress appropriately.

Although this might seem like an outdated way of thinking, it is rooted in our psychology. These small details make or break a presentation and you don’t want to take a chance.

Don’t know where to start? Nine millionaires shared how they dress to make an impactful first impression which you can use in your wardrobe.

What are the types of formal presentations?

how to write a formal presentation

There are many types of formal presentations you’ll be exposed to throughout your career.

We’ve outlined six types of formal presentations you may consider when developing your next presentation.

However, if you’re looking for more examples of formal presentations in action, TED Talks are a great resource. TED Talks are presentations ranging on a variety of topics from science and business to motivational and unique life experiences.

Review the list below and determine which style your presentation will focus on. This will help you structure your notes, write your presentation and ultimately how you will present.

1 – Informative Presentation

This is the most common type of presentation, be it in an educational setting, business or corporate setting.

The aim of an informative presentation is to give detailed information about a product, concept, or idea to a specific kind of audience.

2 – Persuasive Presentation

Persuasive presentations are used to motivate or convince someone to act or make a change in their actions or thoughts.

3 – Demonstrative Presentation

A demonstrative presentation involves demonstrating a process or the functioning of a product in a step-by-step fashion.

4 – Inspirational Presentation

An inspirational presentation’s aim is to motivate or emotionally move your audience.

Using techniques like storytelling, narrating personal anecdotes, or even humor work wonders to enhance your presentation as your audience develops an emotional connection to the message.

5 – Business Presentation

A business presentation can encompass pitching client presentations , raising business capital, articulating company goals, RFP presentations , screening candidates, status reports, investment pitching and many more.

6 – PowerPoint Presentation

PowerPoint presentations or PPTs are the most effective ones among all types of presentations simply because they are convenient and easy to understand.

They are available in different formats and are suitable to use in practically any type of presentation and context, be it business, educational, or for informal purposes.

The only downside to PowerPoint presentations is the time it takes to create them and the creativity needed to make them stand out. Fortunately, there are PowerPoint presentation design services you can use that will help you save time and deliver new ideas in a creative way.

See What We Can Do For You

What is an informal presentation.

It is fairly common for business meetings to include impromptu presentations. Most presentations you’ll encounter are informal presentations.

These types of presentations are usually prepared in a short amount of time and do not require the same organizational methods as a formal presentation such as using audience engagement or presentation software.

Oftentimes, they are very much like a conversation and you won’t be using any note cards. The presenter is usually speaking to a much smaller audience where each audience member will feel like they’re being spoken to.

What Presentation Style Should I Use?

Now that you know what the difference is between a formal presentation and an informal presentation, it is now time for you to decide which style to choose.

More often than not, if you have the time to be reading this article, you have the time to prepare a presentation. That means you’ll likely lean towards the formal style.

Informal presentations are more impromptu and you won’t have the time to research it ahead of time like you are now. But since you do have the time, here are some additional resources to help you master the craft of a formal presentation.

Additional Resources To Master Your Formal Presentation

Presentation 101: How to become a better presenter . We’ve put together a list of 10 actionable items you can start working on to become a better presenter. This article covers body language such as eye contact and voice projection to the topic you’ll talk about.

Secondly, if your presentation is held online, you need to have the skills to present a virtual presentation. We’ve got you covered once again. We take a deep-dive into how to ace your virtual presentation . We cover virtual presentation software you might encounter,

The last article you should review to incorporate into your presentation arsenal is how to give and receive constructive presentation feedback . The only way you’ll improve is through ongoing feedback and data collection of what your audience thought of your presentation and presentation skills.

If these aren’t enough, download and review some of the past presentation work we’ve done for Fortune 500 companies and other industries to help spark some inspiration for your next presentation.

If you review these three articles and incorporate them into your next presentation, you’ll be on your way to becoming an influential speaker who can convert any audience with a well crafted presentation.

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Author:  Ryan

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Few of us feel entirely comfortable writing a presentation. There is something very daunting for many people about the process of moving your thoughts from your head to paper (or a series of slides on the computer).

However, there are things that you can do to help yourself. These include knowing your material well and taking time to consider what you want to say.

This page provides advice on how to write a presentation. It discusses the initial writing, and then also explains how to review and edit your work. This will help to ensure that your presentation is as effective as possible.

Before you start...

Before you start to write your presentation, you need certain information: the objective, the subject, and details of the audience, for example. For more about this, see our page on Preparing Your Presentation .

Based on the information you have gathered, you should also have started to develop your ideas and select the main points to include. For more about this, see our page on Organising Your Material .

Some basic starting points

There are two really important things to remember when starting to write a presentation:

1. Give your presentation an introduction, a main message, and a conclusion.

Some people summarise this as ‘say what you’re going to say, say it, then say what you’ve said’ .

However, that is not the whole story. Your introduction needs to ‘set the scene’ a bit and give a broad outline of what you are going to cover in your presentation. If you are using presentation software such as PowerPoint, this should be a single slide. Your conclusion needs to sum up and present your main message to your audience, probably again in a single slide.

If you are taking questions after your presentation, and you are using PowerPoint, you will probably have a slide up on the screen during questions. You could, of course, have a final slide that says something like “Thank you for listening, any questions?”, or gives your contact details.

However, you could also leave up a final slide that highlights your conclusions.

This will help to ensure that your key messages remain in the minds of your audience.

2. Think about using stories to get your message across

We are hard-wired by thousands of years of evolution to listen to stories. Stories helped us survive by reminding us about important behaviours. We therefore tend to remember them much better than dry lists of facts or bullet points.

It is much easier to work with this than ignore it.

There are two aspects of this.

First, you should try to think about your presentation as telling a story to your audience. What is the point that you are trying to make, and how can you best get it across?

Second, it is helpful to use stories as part of your presentation . For example, if you start by telling a story or anecdote, it will act as a ‘hook’ to draw in your audience. You can also use stories to illustrate each point you want to make. Of course, your story has to link to your main message, because you can pretty much guarantee that your audience will remember the story much longer than the conclusion!

Structuring Your Presentation

The structure and content of your presentation will of course be unique to you.

Only you can decide on the best way to present your messages.  However, you might like to consider some standard presentation structures for inspiration:

1. Harnessing the Power of Three

In public speaking and rhetorical debate, as well as in much communication, three is a magic number.  The brain finds it relatively easy to grasp three points at a time.

People find three points, ideas or numbers, easier to understand and remember than four or more. 

You could therefore structure your presentation using the magic number of three.

For example, your presentation should have three main elements: the introduction, middle and conclusions. Within the main body of your presentation, divide your key message into three elements and then expand each of these points into three sub-points.  If you are using a visual aid such as PowerPoint, limit the number of bullet points to three on each slide and expand on each of these as you go along.

What should you do if you have more than three points to make?

Reduce them until you don’t have more than three points!

Your audience will probably only remember three of your five or six points anyway—but which three? Do the work for them, and identify the three most important points, and leave the others out.

2. What, Why, How?

An alternative structure uses the questions “What?”, “Why?” and “How?” to communicate your message to the audience. In a way, this also harnesses the power of three, but is a special case for driving action.

“What?” identifies the key message you wish to communicate. Think about the benefit of your message for your audience. What will they gain, what can they do with the information, and what will the benefit be?

“Why?” addresses the next obvious question that arises for the audience .  Having been told “what”, the audience will naturally then start to think “why should I do that?”, “why should I think that?” or “why should that be the case?”. Directly addressing the “why?” question in the next stage of your presentation means that you are answering these questions and your talk is following a natural route through the material. This will ensure that you have the audience on your side immediately.

“How?” is the final question that naturally arises in the audience’s mind . They want to know how they are going to achieve what you have just suggested.  Try not to be too prescriptive here. Instead of telling people exactly how they should act on your message, offer suggestions as to how they can act, perhaps using examples.

You should try to back up what you say with evidence. You can use case studies, personal examples or statistics here, but try to ensure that you use them in the form of stories.

There is more about this on our page Presenting Data .

Editing Your Content

Once you have a first draft of your presentation, it is important to review and edit this.

This will help to ensure that it really does get your message across in the most effective way.

When editing presentation content, you should consider:

The language . Make sure that what you are saying will be clear to your audience. Remove any jargon and try to use plain English instead. If necessary, explain terms when you first use them.

Sentence structure .  Use short sentences and keep the structure simple. Remember that you will be talking through your ideas and that the audience will be listening rather than reading.

The flow . Make sure that your presentation structure leads your audience through your ideas and helps them to draw your conclusion for themselves.

Use metaphors and stories to aid understanding and retention.

‘Hooks’ to get and hold the audience’s attention . Ensure that you have included several ‘hooks’ at various points in the presentation. This will help you to get and then keep the audience’s attention. These might be stories, or audience participation, or some alternative visual aids , such as a short video.

Check, and double check, for spelling and grammar . Make sure that any presentation slides or illustrations, titles, captions, handouts or similar are free from spelling mistakes.

Ideally, you should take a break from the presentation before editing so that you can look at your writing with a fresh pair of eyes.

You might also want to ask a friend or colleague to have a look, particularly at the flow and the language. If possible, ask someone who is not familiar with the material .

A final thought

The actual writing of your presentation is really the final stage of your preparation.

If you have done your homework, you will already be clear about the reason why you are presenting, the subject matter, and the main points you want to make. Actually putting it down on paper should therefore be relatively straightforward.

Continue to: Deciding the Presentation Method Preparing for a Presentation

See also: Organising the Presentation Material Working with Visual Aids Coping with Presentation Nerves Dealing with Questions

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What Are Effective Presentation Skills (and How to Improve Them)

Presentation skills are essential for your personal and professional life. Learn about effective presentations and how to boost your presenting techniques.

[Featured Image]: The marketing manager, wearing a yellow top, is making a PowerPoint presentation.

At least seven out of 10 Americans agree that presentation skills are essential for a successful career [ 1 ]. Although it might be tempting to think that these are skills reserved for people interested in public speaking roles, they're critical in a diverse range of jobs. For example, you might need to brief your supervisor on research results.

Presentation skills are also essential in other scenarios, including working with a team and explaining your thought process, walking clients through project ideas and timelines, and highlighting your strengths and achievements to your manager during performance reviews.

Whatever the scenario, you have very little time to capture your audience’s attention and get your point across when presenting information—about three seconds, according to research [ 2 ]. Effective presentation skills help you get your point across and connect with the people you’re communicating with, which is why nearly every employer requires them.

Understanding what presentation skills are is only half the battle. Honing your presenting techniques is essential for mastering presentations of all kinds and in all settings.

What are presentation skills?

Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images.

You'll make presentations at various times in your life. Examples include:

Making speeches at a wedding, conference, or another event

Making a toast at a dinner or event

Explaining projects to a team 

Delivering results and findings to management teams

Teaching people specific methods or information

Proposing a vote at community group meetings

Pitching a new idea or business to potential partners or investors

Why are presentation skills important? 

Delivering effective presentations is critical in your professional and personal life. You’ll need to hone your presentation skills in various areas, such as when giving a speech, convincing your partner to make a substantial purchase, and talking to friends and family about an important situation.

No matter if you’re using them in a personal or professional setting, these are the skills that make it easier and more effective to convey your ideas, convince or persuade others, and experience success. A few of the benefits that often accompany improving your presentation skills include:

Enriched written and verbal communication skills

Enhanced confidence and self-image

Boosted critical thinking and problem-solving capabilities

Better motivational techniques

Increased leadership skills

Expanded time management, negotiation, and creativity

The better your presenting techniques, the more engaging your presentations will be. You could also have greater opportunities to make positive impacts in business and other areas of your life.

Effective presentation skills

Imagine yourself in the audience at a TED Talk or sitting with your coworkers at a big meeting held by your employer. What would you be looking for in how they deliver their message? What would make you feel engaged?

These are a few questions to ask yourself as you review this list of some of the most effective presentation skills.

Verbal communication

How you use language and deliver messages play essential roles in how your audience will receive your presentation. Speak clearly and confidently, projecting your voice enough to ensure everyone can hear. Think before you speak, pausing when necessary and tailoring the way you talk to resonate with your particular audience.

Body language

Body language combines various critical elements, including posture, gestures, eye contact, expressions, and position in front of the audience. Body language is one of the elements that can instantly transform a presentation that would otherwise be dull into one that's dynamic and interesting.

Voice projection

The ability to project your voice improves your presentation by allowing your audience to hear what you're saying. It also increases your confidence to help settle any lingering nerves while also making your message more engaging. To project your voice, stand comfortably with your shoulders back. Take deep breaths to power your speaking voice and ensure you enunciate every syllable you speak.

How you present yourself plays a role in your body language and ability to project your voice. It also sets the tone for the presentation. Avoid slouching or looking overly tense. Instead, remain open, upright, and adaptable while taking the formality of the occasion into account.

Storytelling

Incorporating storytelling into a presentation is an effective strategy used by many powerful public speakers. It has the power to bring your subject to life and pique the audience’s curiosity. Don’t be afraid to tell a personal story, slowly building up suspense or adding a dramatic moment. And, of course, be sure to end with a positive takeaway to drive your point home.

Active listening

Active listening is a valuable skill all on its own. When you understand and thoughtfully respond to what you hear—whether it's in a conversation or during a presentation—you’ll likely deepen your personal relationships and actively engage audiences during a presentation. As part of your presentation skill set, it helps catch and maintain the audience’s attention, helping them remain focused while minimizing passive response, ensuring the message is delivered correctly, and encouraging a call to action.

Stage presence

During a presentation, projecting confidence can help keep your audience engaged. Stage presence can help you connect with your audience and encourage them to want to watch you. To improve your presence, try amping up your normal demeanor by infusing it with a bit of enthusiasm. Project confidence and keep your information interesting.

Watch your audience as you’re presenting. If you’re holding their attention, it likely means you’re connecting well with them.

Self-awareness

Monitoring your own emotions and reactions will allow you to react well in various situations. It helps you remain personable throughout your presentation and handle feedback well. Self-awareness can help soothe nervousness during presentations, allowing you to perform more effectively.

Writing skills

Writing is a form of presentation. Sharp writing skills can help you master your presentation’s outline to ensure you stay on message and remain clear about your objectives from the beginning until the end. It’s also helpful to have strong writing abilities for creating compelling slides and other visual aids.

Understanding an audience

When you understand your audience's needs and interests, you can design your presentation around them. In turn, you'll deliver maximum value to them and enhance your ability to make your message easy to understand.

Learn more about presentation skills from industry experts at SAP:

How to improve presentation skills

There’s an art to public speaking. Just like any other type of art, this is one that requires practice. Improving your presentation skills will help reduce miscommunications, enhance your time management capabilities, and boost your leadership skills. Here are some ways you can improve these skills:

Work on self-confidence.

When you’re confident, you naturally speak more clearly and with more authority. Taking the time to prepare your presentation with a strong opening and compelling visual aids can help you feel more confident. Other ways to improve your self-confidence include practicing positive self-talk, surrounding yourself with positive people, and avoiding comparing yourself (or your presentation) to others.

Develop strategies for overcoming fear.

Many people are nervous or fearful before giving a presentation. A bad memory of a past performance or insufficient self-confidence can contribute to fear and anxiety. Having a few go-to strategies like deep breathing, practicing your presentation, and grounding can help you transform that fear into extra energy to put into your stage presence.

Learn grounding techniques.

Grounding is any type of technique that helps you steer your focus away from distressing thoughts and keeps you connected with your present self. To ground yourself, stand with your feet shoulder-width apart and imagine you’re a large, mature tree with roots extending deep into the earth—like the tree, you can become unshakable.

Learn how to use presentation tools.

Visual aids and other technical support can transform an otherwise good presentation into a wow-worthy one. A few popular presentation tools include:

Canva: Provides easy-to-design templates you can customize

Powtoon: Animation software that makes video creation fast and easy

PowerPoint: Microsoft's iconic program popular for dynamic marketing and sales presentations

Practice breathing techniques.

Breathing techniques can help quell anxiety, making it easier to shake off pre-presentation jitters and nerves. It also helps relax your muscles and get more oxygen to your brain.  For some pre-presentation calmness, you can take deep breaths, slowly inhaling through your nose and exhaling through your mouth.

While presenting, breathe in through your mouth with the back of your tongue relaxed so your audience doesn't hear a gasping sound. Speak on your exhalation, maintaining a smooth voice.

Gain experience.

The more you practice, the better you’ll become. The more you doanything, the more comfortable you’ll feel engaging in that activity. Presentations are no different. Repeatedly practicing your own presentation also offers the opportunity to get feedback from other people and tweak your style and content as needed.

Tips to help you ace your presentation

Your presentation isn’t about you; it’s about the material you’re presenting. Sometimes, reminding yourself of this ahead of taking center stage can help take you out of your head, allowing you to connect effectively with your audience. The following are some of the many actions you can take on the day of your presentation.

Arrive early.

Since you may have a bit of presentation-related anxiety, it’s important to avoid adding travel stress. Give yourself an abundance of time to arrive at your destination, and take into account heavy traffic and other unforeseen events. By arriving early, you also give yourself time to meet with any on-site technicians, test your equipment, and connect with people ahead of the presentation.

Become familiar with the layout of the room.

Arriving early also gives you time to assess the room and figure out where you want to stand. Experiment with the acoustics to determine how loudly you need to project your voice, and test your equipment to make sure everything connects and appears properly with the available setup. This is an excellent opportunity to work out any last-minute concerns and move around to familiarize yourself with the setting for improved stage presence.

Listen to presenters ahead of you.

When you watch others present, you'll get a feel for the room's acoustics and lighting. You can also listen for any data that’s relevant to your presentation and revisit it during your presentation—this can make the presentation more interactive and engaging.

Use note cards.

Writing yourself a script could provide you with more comfort. To prevent sounding too robotic or disengaged, only include talking points in your note cards in case you get off track. Using note cards can help keep your presentation organized while sounding more authentic to your audience.

Learn to deliver clear and confident presentations with Dynamic Public Speaking from the University of Washington. Build confidence, develop new delivery techniques, and practice strategies for crafting compelling presentations for different purposes, occasions, and audiences.

Article sources

Forbes. “ New Survey: 70% Say Presentation Skills are Critical for Career Success , https://www.forbes.com/sites/carminegallo/2014/09/25/new-survey-70-percent-say-presentation-skills-critical-for-career-success/?sh=619f3ff78890.” Accessed December 7, 2022.

Beautiful.ai. “ 15 Presentation and Public Speaking Stats You Need to Know , https://www.beautiful.ai/blog/15-presentation-and-public-speaking-stats-you-need-to-know. Accessed December 7, 2022.

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Formal presentations.

Presentations give you the opportunity to share and receive feedback on your ideas and research findings.  This page offers basic guidelines for organizing, designing, and delivering formal presentations. It also provides links for further discussion and examples. For information on informal presentations, see  Hillary Hart’s website for CE 333T.

But before you get started…

Know your audience.  As an engineer, you will deliver formal presentations to different audiences who have varying levels of technical knowledge: undergraduates, graduate students, professors, university administrators, and supervisors and colleagues in industry. Anticipate what your audience already knows about your topic. If you are unsure how to address your audience, imagine having a conversation about your topic with a member of the audience. You would employ different diction and sentence structures to discuss your work with a fellow engineering student than you would to explain it to a marketing student, wouldn’t you? Ideally, you address audience members on a field of shared knowledge and then lead them to greater understanding.

Also try to anticipate your audience’s mood.  You should organize your presentation differently for a friendly audience than you would for a skeptical or hostile one. Generally speaking, a friendly audience will likely accept an early assertion of your main point, followed by supportive details.  A skeptical audience, however, responds more productively to a presentation of shared concerns, followed by a “delayed thesis,” or main point (Ramage & Bean, 1995, 164).

Finally, make sure you know your audience’s preferences for presentations. Does your audience expect or require PowerPoint or other presentation software? Does your audience, like Edward Tufte (2010), despise PowerPoint? Would your audience prefer other modes of presentation, such as displaying slides as  Web pages  (Olivo, 2006)? These types of questions may be difficult to answer for someone with little presentation experience, but doing some initial research into your audience’s expectations will make you a more effective presenter.

Organizing the Presentation

Most presentations have three distinct sections: Introduction, Middle, and Conclusion.

1. Draft the Introduction.  Think like a journalist: the introduction should explain the “who, what, when, where, and why” of your research. The Middle will explain the “how.” Your title slide will convey much of this information. Fig. 1 shows a title slide that includes the “who, what, and where.” If you receive external funding for your research, your title slide should identify the source of your support. At this stage, consider your Introduction as a rough draft. You will revise it later.

Graphic image of powerpoint intro slide with title Monoclonal Antibody Production Facility

2. Concentrate on the Middle and Conclusion. Imagine yourself at the end of your presentation. What exactly do you want the audience to learn, or take away?  Engineering communicators recommend that you focus on 3-5 points per presentation (Doumont, 2009).  Yet at a busy conference, most of us can realistically remember only the main point of each speaker (Alley, 2003, 153.). Prioritize your points in order of importance.  Make sure all the information you include in the Middle of your presentation contributes to your most important point; too many unnecessary details will veil the important information. Select the most persuasive visual data to use as supporting evidence.

3. Organize your argument and support.  First, avoid your computer (Grant, 2010). Instead, write down your points on note cards and organize the cards, so you can see the entire structure at a glance and make changes quickly. If you begin this work on presentation software, you risk wasting time on slide design details. This process will also help to remove unnecessary information that does not support your main points. It will be earlier to throw away a notecard that you scribbled on than to delete a slide that took you an hour to perfect.

Repetition helps you to emphasize important information. If you want the audience to remember a point, allude to it early, present the information as clearly as possible, and repeat your point in the conclusion.

4. Finally, return to your Introduction.  Review all the material in your draft, including your title.  Make sure your Introduction explains why your work is important—and why we should pay attention to you. Also explain the larger context of your work (or the “big picture”) for the least technically knowledgeable member of the audience; that person could have the most power or money to help you. If your presentation will last longer than 5 minutes, provide an overview slide to outline the contents. You can use the overview to explain your scope: what you will discuss and what you will not.

Designing the Slides

As an undergraduate, you will normally use PowerPoint for your slide designs, but you should know its limitations. Remember three principles:

1. Slides should support your message,  not act as a substitute. If you watch the talks on  Ted.com  you will notice that the focus is on the speaker, not the slides. Watch  Dr. Kristina M. Johnson  (Fig. 2), an engineer and the current Under Secretary for Energy, discuss the Clean Energy Economy for 20 minutes at the Institute of International and European Affairs. We do not need slides to understand what she is saying.

2. Visual presentations and written reports speak different languages . In other words, don’t simply cut-and-paste words and illustrations from your reports onto the slides. Consider how your presentation audience differs from your reader, and how you can use the language of visual presentation to advantage. Fig. 3 shows another slide from the student presentation featured above in Fig. 1. Here, the authors show at a glance how decision-making factors (in blue) match their more specific goals in designing the production facility.

Figure 3 . From “Monoclonal Antibody Production Facility,” (Eberly, Forschner, & Owens, 2010).

3. Keep the slides simple.  The more complex your material, the easier you should make the presentation for the reader.  As Doumont puts it, “maximize signal-to-noise ratio” (2010).  Neuroscientist Stephen Kosslyn observes that “audience members can only typically handle four ‘perceptual units’ (a word, phrase or picture) at a time” (Grant, 2010). Avoid long bullet lists, complex flow charts, and tables full of fine detail. Pay attention to the size of words and images. Alley recommends keeping the font side no smaller than 18 points (2003, 116).  What if you need to show the fine detail? Make a handout.

Three websites offer detailed advice on how to prepare slides for engineering presentations:

Michael Alley’s  Writing Guidelines for Engineering and Science Students  at Penn State includes links to pages that discuss examples of excellent slide designs and suggest an alternative template to PowerPoint’s default. Alley presents an argument for the “Assertion-Evidence Structure”, in which a sentence-headline states the “assertion” and the body provides the “evidence.”

Jean-Luc Doumont’s support website for his book  Trees, maps, and theorems  gives crisp, straightforward advice for producing technical documents, oral presentations, and illustrations. In his link, “Explore the Topics,” a section on “Effective Graphical Displays” shows how to improve graphs, with useful before-and-after examples.

Melissa Marshall’s  Becoming an Effective Presenter of Engineering and Science ,  also at Penn State, gives detailed guidelines to Structure, Speech, Delivery, and Visual Aids. One particularly useful feature of this site is its use of video examples, both from TED talks and student presentations.

Practicing the Delivery

Public speakers, politicians, and professional actors get nervous before stepping onto a stage, so why shouldn’t you? Arguably, some degree of “nervousness” works to your advantage in that it keeps you alert and energizes your performance. Still, learning to channel that energy takes time and practice. The delivery could make or break a presentation, so start planning it early. Prepare your delivery as follows:

1. Create note cards.   Even if you are asked to “present a paper,” don’t plan to read the entire paper out loud. Outline it on cards, legibly stating the major points. Make sure you know your sources for all your information. If you are using presentation software, the sources should be cited on the slide. If not, list the source on your note cards. You may be called on your sources during the Question and Answer period.

2. Practice in front of friends —not just the mirror. It is amazing how quickly your brain will disregard the 10 hours of practicing you did at home when faced with another human being. A real audience, however small, will help give you a sense of the “nerves” you will experience and alert you to lapses in clarity or design flaws in your slides. Practice maintaining eye contact as much as possible. Practice twice, and note your improvement. If you are soft-spoken, practice in the largest lecture room possible. Ask a friend to sit in the back row so you can practice voice projection.

3. Visit the location if possible.   For presentations on campus, you should be able to visit the room beforehand. Note the size of the room and where you will stand. If you are presenting in a large lecture hall, check your slides for visibility from the back row. Test the projector and screen controls and arrange for technical support if necessary.

4. Remember  Murphy’s laws . Prepare for your laptop to crash, for the projector light bulb to blow out, for your partner not to show up. If you are presenting outside the University, prepare a backup plan to deliver

your talk from memory, with handouts.

5. Anticipate questions and challenges . Be ready to elaborate on each major point. Prepare to support your sources, your methods, and your conclusions without appearing to go on the defensive.    Hillary Hart  gives detailed advice on anticipating and responding to questions.

 References and Resources:

Alley, Michael (2007).  The Craft of Scientific Presentations.  Retrieved Sept. 10, 2010 from

http://www.writing.engr.psu.edu/csp.html

Doumont, Jean-Luc (2009). “Trees, maps, and theorems” from  Principiae: Structuring Thoughts . Retrieved Sept. 10, 2010 from  http://www.principiae.be/

Eberly, Hayley; Forschner, Caitlin; Owens, Lauren (Spring, 2010). “Monoclonal Antibody Production Facility.” PowerPoint presentation from ChE 473 K, Process Design and Operations. The University of Texas at Austin, Austin, Texas.

Grant, Bob. (3 Jan., 2010). “Pimp your PowerPoint.”  The Scientist.  Retrieved Dec. 29, 2010 from

http://www.the-scientist.com/article/display/57186/

Hart, Hillary. (2010). “Preparing Presentations”  from CE 333T: Engineering Communication . Retrieved Sept. 10, 2010 from  http://www.ce.utexas.edu/prof/hart/333t/givingpresentations.cfm

Johnson, Kristina M. (8 July, 2010). “Growing a Clean Energy Economy.” Address to Institute of International and European Affairs. Retrieved Sept. 10. 2010 from  http://www.youtube.com/watch?v=Jgj1tkJfXaA

Marshall, Melissa. (2010).  Becoming an Effective Presenter of Engineering and Science . Retrieved Sept. 10, 2010 from http://www.engr.psu.edu/speaking/Visual-Aids.html

Olivo, Richard (2003-2006). “A Flexible Alternative to PowerPoint.” Derek Bok Center for Teaching and Learning. Retrieved Sept. 12 from  http://isites.harvard.edu/fs/html/icb.topic58474/notPPT.htm

Ramage, John D. and Bean, John C. (1995). Writing Arguments: a Rhetoric with Readings. 3rd ed. Boston: Allyn and Bacon.

Ted.com (2010). Retrieved Sept. 10 from  http://www.ted.com/

Tufte, Edward R. (2010). “The Cognitive Style of PowerPoint: Pitching Out Corrupts Within,” from

The Work of Edward Tufte and Graphics Press.  Retrieved Sept. 10 2020 from http://www.edwardtufte.com/tufte/powerpoint

Presentations give you the opportunity to share and receive feedback on your ideas and research findings.  This page offers basic guidelines for organizing, designing, and delivering formal presentations. It also provides links for further discussion and examples.

Most presentations have three distinct sections: Introduction, Middle, and Conclusion. 1. Draft the Introduction. 

Sample title slide

Figure 1. Sample title slide

Think like a journalist: the introduction should explain the “who, what, when, where, and why” of your research.  The Middle will explain the “how.” Your title slide will convey much of this information. Fig. 1 shows a title slide that includes the “who, what, and where.” Make sure you attend to font size and color contrast so that your names are visible. Also, spell out the names of your university and department even though they may be obvious. If you receive external funding for your research, your title slide should identify the source of your support. At this stage, consider your Introduction as a rough draft. You will revise it later.

2. Concentrate on the Middle and Conclusion.

  Imagine yourself at the end of your presentation. What exactly do you want the audience to learn, or take away?  Engineering communicators recommend that you focus on 3-5 points per presentation (Doumont, 2009).  Yet at a busy conference, most of us can realistically remember only the main point of each speaker (Alley, 2003, 153.). Prioritize your points in order of importance.  Make sure all the information you include in the Middle of your presentation contributes to your most important point; too many unnecessary details will veil the important information. Select the most persuasive visual data to use as supporting evidence.

3. Organize your argument and support.

First, avoid your computer (Grant, 2010). Instead, write down your points on note cards and organize the cards, so you can see the entire structure at a glance and make changes quickly. If you begin this work on presentation software, you risk wasting time on slide design details. This process will also help to remove unnecessary information that does not support your main points. It will be earlier to throw away a notecard that you scribbled on than to delete a slide that took you an hour to perfect.

4. Finally, return to your Introduction. 

Review all the material in your draft, including your title.  Make sure your Introduction explains why your work is important—and why we should pay attention to you. Also explain the larger context of your work (or the “big picture”) for the least technically knowledgeable member of the audience; that person could have the most power or money to help you. If your presentation will last longer than 5 minutes, provide an overview slide to outline the contents. You can use the overview to explain your scope: what you will discuss and what you will not.

Dr. Kristina M. Johnson

Figure 2. Dr. Kristina M. Johnson (2010).

1. Slides should support your message,  not act as a substitute. If you watch the talks on  Ted.com  you will notice that the focus is on the speaker, not the slides. Watch  Dr. Kristina M. Johnson  (Fig. 2), an engineer and the former Under Secretary for Energy, discuss the Clean Energy Economy for 20 minutes at the Institute of International and European Affairs. We do not need slides to understand what she is saying.

how to write a formal presentation

Figure 3. From “Monoclonal Antibody Production Facility,” (Eberly, Forschner, & Owens, 2010).

3. Visit the location if possible.   For presentations on campus, you should be able to visit the room beforehand.

Note the size of the room and where you will stand. If you are presenting in a large lecture hall, check your slides for visibility from the back row. Test the projector and screen controls and arrange for technical support if necessary.

4. Remember  Murphy’s laws . Prepare for your laptop to crash, for the projector light bulb to blow out, for your partner not to show up. If you are presenting outside the University, prepare a backup plan to deliver your talk from memory, with handouts.

5. Anticipate questions and challenges . Be ready to elaborate on each major point. Prepare to support your sources, your methods, and your conclusions without appearing to go on the defensive.  If you do not know the answer, say so.

References and Resources:

Alley, Michael (2007).  The Craft of Scientific Presentations.  Retrieved March 31, 2016 from  http://www.craftofscientificpresentations.com

Grant, Bob. (3 Jan., 2010). “Pimp your PowerPoint.”  The Scientist.  Retrieved Dec. 29, 2010 from  http://www.the-scientist.com/article/display/57186/

Marshall, Melissa. (2010).  Becoming an Effective Presenter of Engineering and Science . Retrieved Sept. 10, 2010 from  http://www.engr.psu.edu/speaking/Visual-Aids.html

Olivo, Richard (2003-2006). “A Flexible Alternative to PowerPoint.” Derek Bok Center for Teaching and Learning. Retrieved Sept. 12 from  http://isites.harvard.edu/fs/html/icb.topic58474/notPPT.html

Ramage, John D. and Bean, John C. (1995). Writing Arguments: a Rhetoric with Readings . 3rd ed. Boston: Allyn and Bacon.

Tufte, Edward R. (2010). “The Cognitive Style of PowerPoint: Pitching Out Corrupts Within,” from The Work of Edward Tufte and Graphics Press.  Retrieved Sept. 10 2012 from  http://www.edwardtufte.com/tufte/powerpoint

Think like a journalist: the introduction should explain the “who, what, when, where, and why” of your research. The Middle will explain the “how.” Your title slide will convey much of this information. Fig. 1 shows a title slide that includes the “who, what, and where.” If you receive external funding for your research, your title slide should identify the source of your support. At this stage, consider your Introduction as a rough draft. You will revise it later.

Imagine yourself at the end of your presentation. What exactly do you want the audience to learn, or take away?  Engineering communicators recommend that you focus on 3-5 points per presentation (Doumont, 2009).  Yet at a busy conference, most of us can realistically remember only the main point of each speaker (Alley, 2003, 153.). Prioritize your points in order of importance.  Make sure all the information you include in the Middle of your presentation contributes to your most important point; too many unnecessary details will veil the important information. Select the most persuasive visual data to use as supporting evidence.

 not act as a substitute. If you watch the talks on   you will notice that the focus is on the speaker, not the slides. Watch   (Fig. 2), an engineer and the current Under Secretary for Energy, discuss the Clean Energy Economy for 20 minutes at the Institute of International and European Affairs. We do not need slides to understand what she is saying.

.css-1qrtm5m{display:block;margin-bottom:8px;text-transform:uppercase;font-size:14px;line-height:1.5714285714285714;-webkit-letter-spacing:-0.35px;-moz-letter-spacing:-0.35px;-ms-letter-spacing:-0.35px;letter-spacing:-0.35px;font-weight:300;color:#606F7B;}@media (min-width:600px){.css-1qrtm5m{font-size:16px;line-height:1.625;-webkit-letter-spacing:-0.5px;-moz-letter-spacing:-0.5px;-ms-letter-spacing:-0.5px;letter-spacing:-0.5px;}} Best Practices 5 essential preparation steps for a successful presentation

by Tom Rielly • June 15, 2020

how to write a formal presentation

Keeping your presentation visuals minimalistic, simple, and clear is just one important step to remember when designing a hit presentation. Leaving nothing to chance, great presenters prove quite methodical as they prepare. Here’s a checklist for everything you need to keep in mind before your next presentation:

1. Choose the right software for your needs

visualpres blogpost 2 softwares

The easiest way to select the right presentation software for you is to simply find the one that is native to your device. For example, if you have a Mac, use Apple Keynote, if you work on Windows, use PowerPoint. Google Slides is recommended if you’re working with someone, as it makes collaboration very easy. Another software option is Prezi: a specialty tool called Prezi that creates a presentation using motion, zoom, and panning across one giant visual space.

2. Organize your files

As you develop your script and visuals, you will need to start assembling all the assets for your slides. Create a unique folder on your computer to hold these items. Keep the folder organized by media type (presentation drafts, photos, videos, scripts) and back them up frequently to the Cloud or external disk. Label each file with a specific descriptive name, e.g. “Susan Johnson singing magpie 2020”, as opposed to “IMG_4043.jpg”, which can make it confusing to find your assets. The more organized you are up front, the easier preparing for your presentation will be.

3. Prepare your presentation materials

Make sure your presentation materials (script, graphics, actual slides) are saved in at least two safe spots (for example, your computer and an external USB drive) and are backed-up frequently. If you are using an online presentation software, such as Google Slides, be sure to also download a copy of your presentation in case the internet connection is unreliable. Having all the individual assets on hand in addition to your presentation slides can be helpful if you experience tech issues before presenting, or if you need to make any last minute changes. Make sure to label your final presentation with the title and your name so it’s easy to find.

4. Practice, practice, practice!

Remember, practice makes perfect. People often run out of time making their presentations and have no time to practice. Most TED speakers practice at least ten times. Neuroscientist Jill-Bolte Taylor gave one of the most successful Talks in TED history with nearly 27 million views. How did she do it? She practiced her Talk over 40 times! By rehearsing multiple times you will naturally memorize your Talk, which means you won’t need note cards when you give your final presentation.

5. Do a final test run

Before presenting, make sure the equipment you need is working properly. It’s generally good practice to rehearse standing on the exact stage with the exact lighting using the exact computer that you will be using in your final presentation.

Here’s a quick checklist of what to look for when testing your equipment:

  • If you're not using your own computer, the one provided might be slower and have trouble playing media. If you have videos or other media, make sure they play correctly
  • Test the projector to make sure it’s HD
  • Make sure images are clear
  • Test the sound of any clips you use, as this is what goes wrong most frequently
  • If you’re using a mic, test the volume

Don’t let technical issues or other blunders overshadow your presentation. By following these guidelines, and with a little preparation, you can engineer out the problems BEFORE they happen.

Ready to learn more about how to make your presentation even better? Get TED Masterclass and develop your ideas into TED-style talks

© 2024 TED Conferences, LLC. All rights reserved. Please note that the TED Talks Usage policy does not apply to this content and is not subject to our creative commons license.

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How to Prepare for a Presentation, with Examples

February 15, 2021 - Dom Barnard

This guide covers everything you need to know to prepare for your presentation. including what you need to think about beforehand, during and after the presentation.

1. Rehearse, rehearse, rehearse (always aloud)

Once you have your presentation worked out, you will need to practice it, but even though you might think it’s the best way to have a flawless presentation, don’t memorise what you’re going to say.

That might sound like incredibly bad advice, but here’s why:

  • If you memorise your speech, you’ll get stuck in thinking you can only deliver your ideas in that way, and that stifles your creativity, and the chance for new thoughts and ways to put things that come up as you speak.

Not only that, but every  audience is different . Sometimes they laugh out loud, sometimes they sit and smile, and you never know which type of audience you’ll have until you’re live.

Practice Presentation Skills

Improve your public speaking and presentation skills by practicing them in realistic environments, with automated feedback on performance. Learn More

If you’re going off a memorised presentation, it’s much more difficult to break away from that to go with the flow on the day, and respond naturally to your audience.

  • If you forget your speech in the middle of it, you will be thrown, and you’ll have more chance of complete brain freeze, which really will knock your confidence.
  • Memorising your presentation gives you a false sense of security, which could leave you high and dry if something goes wrong. If you’ve only got your memorised speech, for example, what will you do if your PowerPoint freezes or your props break, and you can’t do what you were going to do?

Rehearse in front of colleagues, friends, a mirror, in virtual reality – always aloud. Make sure you spend plenty of time practising your presentation, it will make you feel much more relaxed if you know your material.

Courses where you can rehearse with interactive exercises:

  • Essential Public Speaking
  • How to Present over Video

Video showing how you can prepare for your presentation using virtual reality.  Learn more about virtual reality training .

2. Memorise your opening line

Do, however, memorise your opening line. If you know how you’re going to begin, you’ll get a strong start and that will build your confidence.

Many speakers and stage actors find that the minute they’ve actually delivered their first line, the nerves are gone and they’re well into their stride.

3. Practise your speech from written notes

Writing your presentation out in your own handwriting will help you clarify your ideas and may well bring you new ones.

  • How to Write a Speech to Engage your Audience

4. Practise presentation flow

As well as practising for the ideas and what you want to say, practise how you want your presentation to flow. Think of it almost as a symphony, with high points, slow movements and crescendos. If it’s important, think about how you want your audience to feel, what emotions you want them to have, and when.

5. The power of silence

Don’t be afraid to pause and use the power of silence. A good pause can have a huge emotional impact. It allows people to really absorb what you are saying and react, and it’s vital to pause if you’re using humour so that the next part of your presentation doesn’t get lost underneath people’s laughter.

For more on the ‘Power of the Pause’, watch this short from video Brian Tracy:  The Power of the Pause

  • 10 Effective Ways to use Pauses in your Speech

6. Have a backup

There’s nothing worse than the projector dying or finding that your laptop won’t communicate with the projector for some reason. If you know you have a backup, even if it’s only a pre-prepared flip chart, you’ll feel better, and you’ll be more confident.

7. Arrive early

Following on from that, arrive at least half an hour early so you aren’t feeling rushed, and so you have time to check your equipment and get your notes laid out ready to go. That gives you time to breathe and relax before you go on, knowing everything is as set as it can be.

8. Use physical props for a demo

Use physical props, if possible, for a demo. This can make you stand out and be more memorable among all the other speakers who only use PowerPoint, and it can add greatly to the impact of your presentation.

Video showing an example of using physical props during a live demo.

9. Structure your presentation

First, find out how much time you have to present, is it 10 minutes, 15, an hour? Prepare enough material for this time and have a couple of extra slides as backup – we tend to speak much quicker when nervous so you might find you finish your presentation too early. At some large conference events, timings may change on the day, be aware of this have a shorter version of your presentation in mind (i.e. know which slides to skip over).

  • How to Structure your Presentation, with Examples
  • Examples of Corporate Presentation Structures

10. Prepare for questions

Have a few backup slides for questions you think will arise from your presentation. It is sometime a tactic to explain a section briefly in your speech, so that you get a question about it afterwards. If you don’t understand the question, ask for it to be rephrased.

If there are no questions, it is not an indication how good or bad your presentation was. You many have explain your material extremely well, or simply that people are tired at the end of the day and want to go home.

  • Guide for Handling Questions after a Presentation

11. Prepare for where you are presenting

If you can, go to the room you are speaking in before the actual event. It gives you an idea of furniture layout, podium height, location, room size, audience size and lighting. You can then visualise the room while practising and avoid the shock of suddenly being faced with a huge room when you expected a tiny one.

Ask the organiser if you need any particular props, for example a table to help with your live demo.

Additional planning to think about before your presentation:

1. Purpose  – what outcome are we trying to achieve? How can results be measured? What will success look like?

2. Topic  – Novelty? Complexity? Technical?

3. People  – Who should attend? What do they already know? How are they going to help?

4. Timing  – When will it happen and how long will the presentation take?

5. Location  – Where will the presentation be held? Do you have access to the correct facilities for the presentation?

6. Papers  – Who is keeping minutes? Do you need to send out an agenda before the presentation? Background information required?

7. Visual aids  – Is a  projector required ? Boards?

8. Style  – Structure or unstructured, discussion style? How assertive should you be? How should the meeting items be organised?

12. Choose the signals to give to your audience

Before the presentation, think about these 5 topics:

  • Eye contact
  • Facial gestures
  • Body language

Decide how you will use each of these to reinforce your message. Use the table below for help.

PassiveAggressiveAssertive
Flat, monotonous, trails off, shaky, hesitant.Sharp, cold, loud, shouts, abrupt, clipped, fast.Controlled, firm, warm, rich, clear, even, loud.
Ers and ums, jerky, too slow, too fast.Fast, emphatic, blameful, abrupt, erratic, hurried.Steady and controlled, changes easily.
Evasive, looking down, darting, low eye contact.Stares and glaring, dominating, fixed gaze, threatening.Firm not fixed, natural and relaxed.
Fixed smile, apology facial gestures, blinking, blushing, chewing lip.Set face, few smiles, clenched jaw, frowning, chin forward, lips tight, gritted teeth.Open, varied and congruent expressions, calm, jaw relaxed, few blinks, smiles.
Hunched, hand over mouth, arms crossed, head down, slumping, legs crossed, stands awkwardly, soft handshake.Thumping, clenched fists, pointing, pacing, leaning forward, sharp and rapid movements, crushing handshake.Open hand and arm movements, head upright, calm, emphatic gestures, relaxed, head nodding to show attention, firm handshake.

Additional courses to help you prepare for your presentation:

  • Presentation Skills Training Courses

Example from Steve Jobs

Think about these 10 techniques while you are preparing your presentation..

10 presentation techniques Steve Jobs used

  • Planning in Analog.  Tell a story, create stunning visuals and videos to complement video, use demonstrations and other speakers, keep the audience engaged.
  • Creating a Twitter-Friendly Description  Single description sentence, condensed his message into 140 characters.
  • Introduce the Enemy  Story needs villains or a problem to be solved. Jobs highlighted IBM and useless mobile phones (during iPhone release) as his villains.
  • Focusing on Benefits  Keep reinforcing the benefits of your product, create top 10 lists, understand this is what customers care about.
  • Sticking to Rule of Three  Classic Literary technique, things are best remembered and reinforced in threes. Read this article on  Literary Techniques  for more detail.
  • Sell Dreams, Not Products  Create a vision people believe in, create a vision which will make people’s lives better
  • Create Visual Slides  Use as few words as possible and use colourful graphics on the slide to highlight points.
  • Make Numbers Meaningful  Compare large numbers to things people understand.
  • Use Plain English  Use easy to say and easy to remember words, keep it simple.
  • Large Reveals  Due to Apple secrecy, Jobs was able to deliver unexpected products to the world at his product launches.

Status.net

How to Start a Presentation: 5 Templates and 90 Example Phrases

By Status.net Editorial Team on February 27, 2024 — 11 minutes to read

Starting a presentation effectively means capturing your audience’s attention from the very beginning. It’s important because it sets the tone for the entire presentation and establishes your credibility as a speaker.

Effective Openers: 5 Templates

Your presentation’s beginning sets the stage for everything that follows. So, it’s important to capture your audience’s attention right from the start. Here are some tried-and-true techniques to do just that.

1. Storytelling Approach

When you start with a story, you tap into the natural human love for narratives. It can be a personal experience, a historical event, or a fictional tale that ties back to your main point.

Example Introduction Template 1:

“Let me tell you a story about…”

Example : “Let me tell you a story about how a small idea in a garage blossomed into the global brand we know today.”

2. Quotation Strategy

Using a relevant quote can lend authority and thematic flavor to your presentation. Choose a quote that is provocative, enlightening, or humorous to resonate with your audience.

Example Introduction Template 2:

“As [Famous Person] once said…”

Example : “As Steve Jobs once said, ‘Innovation distinguishes between a leader and a follower.'”

3. Questioning Technique

Engage your audience directly by opening with a thoughtful question. This encourages them to think and become active participants.

Example Introduction Template 3:

“Have you ever wondered…”

Example : “Have you ever wondered what it would take to reduce your carbon footprint to zero?”

4. Statistical Hook

Kick off with a startling statistic that presents a fresh perspective or underscores the importance of your topic.

Example Introduction Template 4:

“Did you know that…”

Example : “Did you know that 90% of the world’s data was generated in the last two years alone?”

5. Anecdotal Method

Share a brief, relatable incident that highlights the human aspect of your topic. It paves the way for empathy and connection.

Example Introduction Template 5:

“I want to share a quick anecdote…”

Example : “I want to share a quick anecdote about a time I experienced the customer service that went above and beyond what anyone would expect.”

How to Start a Powerpoint Presentation: 45 Example Phrases

Starting a PowerPoint presentation effectively can captivate your audience and set the tone for your message. The opening phrases you choose are important in establishing rapport and commanding attention. Whether you’re presenting to colleagues, at a conference, or in an academic setting, these phrases will help you begin with confidence and poise:

  • 1. “Good morning/afternoon/evening, everyone. Thank you for joining me today.”
  • 2. “Welcome, and thank you for being here. Let’s dive into our topic.”
  • 3. “I’m excited to have the opportunity to present to you all about…”
  • 4. “Thank you all for coming. Today, we’re going to explore…”
  • 5. “Let’s begin by looking at the most important question: Why are we here today?”
  • 6. “I appreciate your time today, and I promise it will be well spent as we discuss…”
  • 7. “Before we get started, I want to express my gratitude for your presence here today.”
  • 8. “It’s a pleasure to see so many familiar faces as we gather to talk about…”
  • 9. “I’m thrilled to kick off today’s presentation on a topic that I am passionate about—…”
  • 10. “Welcome to our session. I’m confident you’ll find the next few minutes informative as we cover…”
  • 11. “Let’s embark on a journey through our discussion on…”
  • 12. “I’m delighted to have the chance to share my insights on…”
  • 13. “Thank you for the opportunity to present to such an esteemed audience on…”
  • 14. “Let’s set the stage for an engaging discussion about…”
  • 15. “As we begin, I’d like you to consider this:…”
  • 16. “Today marks an important discussion on a subject that affects us all:…”
  • 17. “Good day, and welcome to what promises to be an enlightening presentation on…”
  • 18. “Hello and welcome! We’re here to delve into something truly exciting today…”
  • 19. “I’m honored to present to you this comprehensive look into…”
  • 20. “Without further ado, let’s get started on a journey through…”
  • 21. “Thank you for carving time out of your day to join me for this presentation on…”
  • 22. “It’s wonderful to see such an engaged audience ready to tackle the topic of…”
  • 23. “I invite you to join me as we unpack the complexities of…”
  • 24. “Today’s presentation will take us through some groundbreaking ideas about…”
  • 25. “Welcome aboard! Prepare to set sail into the vast sea of knowledge on…”
  • 26. “I’d like to extend a warm welcome to everyone as we focus our attention on…”
  • 27. “Let’s ignite our curiosity as we begin to explore…”
  • 28. “Thank you for your interest and attention as we dive into the heart of…”
  • 29. “As we look ahead to the next hour, we’ll uncover the secrets of…”
  • 30. “I’m eager to share with you some fascinating insights on…”
  • 31. “Welcome to what I believe will be a transformative discussion on…”
  • 32. “This morning/afternoon, we’ll be venturing into the world of…”
  • 33. “Thank you for joining me on this exploration of…”
  • 34. “I’m delighted by the turnout today as we embark on this exploration of…”
  • 35. “Together, let’s navigate the intricacies of…”
  • 36. “I’m looking forward to engaging with you all on the subject of…”
  • 37. “Let’s kick things off with a critical look at…”
  • 38. “Thank you for your presence today as we shine a light on…”
  • 39. “Welcome to a comprehensive overview of…”
  • 40. “It’s a privilege to discuss with you the impact of…”
  • 41. “I’m glad you could join us for what promises to be a thought-provoking presentation on…”
  • 42. “Today, we’re going to break down the concept of…”
  • 43. “As we get started, let’s consider the significance of our topic:…”
  • 44. “I’m thrilled to lead you through today’s discussion, which centers around…”
  • 45. “Let’s launch into our session with an eye-opening look at…”

Starting a Presentation: 45 Examples

Connecting with the audience.

When starting a presentation, making a genuine connection with your audience sets the stage for a successful exchange of ideas. Examples:

  • “I promise, by the end of this presentation, you’ll be as enthusiastic about this as I am because…”
  • “The moment I learned about this, I knew it would be a game-changer and I’m thrilled to present it to you…”
  • “There’s something special about this topic that I find incredibly invigorating, and I hope you will too…”
  • “I get a rush every time I work on this, and I hope to transmit that energy to you today…”
  • “I’m thrilled to discuss this breakthrough that could revolutionize…”
  • “This project has been a labor of love, and I’m eager to walk you through…”
  • “When I first encountered this challenge, I was captivated by the possibilities it presented…”
  • “I can’t wait to dive into the details of this innovative approach with you today…”
  • “It’s genuinely exhilarating to be at the edge of what’s possible in…”
  • “My fascination with [topic] drove me to explore it further, and I’m excited to share…”
  • “Nothing excites me more than talking about the future of…”
  • “Seeing your faces, I know we’re going to have a lively discussion about…”
  • “The potential here is incredible, and I’m looking forward to discussing it with you…”
  • “Let’s embark on this journey together and explore why this is such a pivotal moment for…”
  • “Your engagement in this discussion is going to make this even more exciting because…”

Building Credibility

You present with credibility when you establish your expertise and experience on the subject matter. Here’s what you can say to accomplish that:

  • “With a decade of experience in this field, I’ve come to understand the intricacies of…”
  • “Having led multiple successful projects, I’m excited to share my insights on…”
  • “Over the years, working closely with industry experts, I’ve gleaned…”
  • “I hold a degree in [your field], which has equipped me with a foundation for…”
  • “I’m a certified professional in [your certification], which means I bring a certain level of expertise…”
  • “Having published research on this topic, my perspective is grounded in…”
  • “I’ve been a keynote speaker at several conferences, discussing…”
  • “Throughout my career, I’ve contributed to groundbreaking work in…”
  • “My experience as a [your previous role] has given me a unique outlook on…”
  • “Endorsed by [an authority in your field], I’m here to share what we’ve achieved…”
  • “The program I developed was recognized by [award], highlighting its impact in…”
  • “I’ve trained professionals nationwide on this subject and witnessed…”
  • “Collaborating with renowned teams, we’ve tackled challenges like…”
  • “I’ve been at the forefront of this industry, navigating through…”
  • “As a panelist, I’ve debated this topic with some of the brightest minds in…”

Projecting Confidence

  • “I stand before you today with a deep understanding of…”
  • “You can rely on the information I’m about to share, backed by thorough research and analysis…”
  • “Rest assured, the strategies we’ll discuss have been tested and proven effective in…”
  • “I’m certain you’ll find the data I’ll present both compelling and relevant because…”
  • “I’m fully confident in the recommendations I’m providing today due to…”
  • “The results speak for themselves, and I’m here to outline them clearly for you…”
  • “I invite you to consider the evidence I’ll present; it’s both robust and persuasive…”
  • “You’re in good hands today; I’ve navigated these waters many times and have the insights to prove it…”
  • “I assure you, the journey we’ll take during this presentation will be enlightening because…”
  • “Your success is important to me, which is why I’ve prepared diligently for our time together…”
  • “Let’s look at the facts; they’ll show you why this approach is solid and dependable…”
  • “Today, I present to you a clear path forward, grounded in solid experience and knowledge…”
  • “I’m confident that what we’ll uncover today will not only inform but also inspire you because…”
  • “You’ll leave here equipped with practical, proven solutions that you can trust because…”
  • “The solution I’m proposing has been embraced industry-wide, and for good reason…”

Organizational Preview

Starting your presentation with a clear organizational preview can effectively guide your audience through the content. This section helps you prepare to communicate the roadmap of your presentation.

Outlining the Main Points

You should begin by briefly listing the main points you’ll cover. This lets your audience know what to expect and helps them follow along. For example, if you’re presenting on healthy eating, you might say, “Today, I’ll cover the benefits of healthy eating, essential nutrients in your diet, and simple strategies for making healthier choices.”

Setting the Tone

Your introduction sets the tone for the entire presentation. A way to do this is through a relevant story or anecdote that engages the audience. Suppose you’re talking about innovation; you might start with, “When I was a child, I was fascinated by how simple Legos could build complex structures, which is much like the innovation process.”

Explaining the Structure

Explain the structure of your presentation so that your audience can anticipate how you’ll transition from one section to the next. For instance, if your presentation includes an interactive portion, you might say, “I’ll begin with a 15-minute overview, followed by a hands-on demonstration, and we’ll wrap up with a Q&A session, where you can ask any questions.”

Practice and Preparation

Before you step onto the stage, it’s important that your preparation includes not just content research, but also rigorous practice and strategy for dealing with nerves. This approach ensures you present with confidence and clarity.

Rehearsing the Opening

Practicing your introduction aloud gives you the opportunity to refine your opening remarks. You might start by greeting the audience and sharing an interesting quote or a surprising statistic related to your topic. For example, if your presentation is about the importance of renewable energy, you could begin with a recent statistic about the growth in solar energy adoption. Record yourself and listen to the playback, focusing on your tone, pace, and clarity.

Memorizing Key Points

While you don’t need to memorize your entire presentation word for word, you should know the key points by heart. This includes main arguments, data, and any conclusions you’ll be drawing. You can use techniques such as mnemonics or the method of loci, which means associating each key point with a specific location in your mind, to help remember these details. Having them at your fingertips will make you feel more prepared and confident.

Managing Presentation Jitters

Feeling nervous before a presentation is natural, but you can manage these jitters with a few techniques. Practice deep breathing exercises or mindful meditation to calm your mind before going on stage. You can also perform a mock presentation to a group of friends or colleagues to simulate the experience and receive feedback. This will not only help you get used to speaking in front of others but also in adjusting your material based on their reactions.

Engagement Strategies

Starting a presentation on the right foot often depends on how engaged your audience is. Using certain strategies, you can grab their attention early and maintain their interest throughout your talk:

1. Encouraging Audience Participation

Opening your presentation with a question to your audience is a great way to encourage participation. This invites them to think actively about the subject matter. For instance, you might ask, “By a show of hands, how many of you have experienced…?” Additionally, integrating interactive elements like quick polls or requesting volunteers for a demonstration can make the experience more dynamic and memorable.

Using direct questions throughout your presentation ensures the audience stays alert, as they might be called upon to share their views. For example, after covering a key point, you might engage your audience with, “Does anyone have an experience to share related to this?”

2. Utilizing Pacing and Pauses

Mastering the pace of your speech helps keep your presentation lively. Quickening the pace when discussing exciting developments or slowing down when explaining complex ideas can help maintain interest. For example, when introducing a new concept, slow your pace to allow the audience to absorb the information.

Pauses are equally powerful. A well-timed pause after a key point gives the audience a moment to ponder the significance of what you’ve just said. It might feel like this: “The results of this study were groundbreaking. (pause) They completely shifted our understanding of…”. Pauses also give you a moment to collect your thoughts, adding to your overall composure and control of the room.

How should one introduce their group during a presentation?

You might say something like, “Let me introduce my amazing team: Alex, our researcher, Jamie, our designer, and Sam, the developer. Together, we’ve spent the last few months creating something truly special for you.”

  • Job Knowledge Performance Review Phrases (Examples)
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Formal vs. Informal Presentation Style

Presentations are a necessary part of business and there will be times when you will be asked to present about a topic.  Sometimes you are given time to prepare a structured presentation and other times you might be asked to give an impromptu presentation with little or no time to prepare.  Each of these presentation styles requires good communication skills but there are unique expectations when delivering a formal vs. and informal presentation. Here is a guide to both.

Formal Presentations

A presentation is considered formal when you have been asked to share ideas with an individual or group and you have been given time to prepare.  Formal presentations require a very different approach than presenting to your team during a weekly meeting.

-Set clearly defined goals.

In order to deliver a successful formal presentation you need to be very clear about what it is you want your audience to learn.  You need to write down the main points of your presentation and use this as a guide for your outline.

-Know your audience.

Are you presenting in front of 100 people or are you presenting in front of a smaller group?  Are you presenting to managers and executives or are you presenting to clients? Are you presenting to people who are familiar with the topic?  You must know your audience so you can tailor your presentation to meet their needs. You might need to include a hand-out for your audience or perhaps an infographic that summarizes your key points.

-Create an outline.

When you are giving a formal presentation it is expected that you will be well-prepared and well-rehearsed.  You have been given time to prepare so your audience is expecting a well-structured presentation. Therefore, you need to create an outline of your presentation so you will have an order in which to follow.

-Use visuals.

Again, when you have been given time to prepare it is expected that you will have some visuals for your audience.  Formal presentations usually include a PowerPoint or slideshow of some sort so your audience can follow along.

-Include questions for audience interaction.

A formal presentation should engage the audience.  You can end a formal presentation with a Q&A session or you can ask questions along the way after each point.  

-Dress the part.

Just as the name implies, a formal presentation requires more formal dress.  Men might wear a suit or tie while women should wear a nice dress or business suit. You should also always stand during a formal presentation.

Informal Presentations

It is fairly common for business meetings to include impromptu presentations.  These types of presentations are usually prepared in a short amount of time and do not require the same organizational methods as a formal presentation.

-Prepare your material.

Your boss might give you just a few hours to put together an informal presentation but you still need to spend some time jotting down your main points and a few notes about the topic.  While you don’t necessarily need to write a complete outline, you need to have a clear understanding of your main points.

-Understand the purpose.  

The purpose of formal presentations is to provide information to a group of people with a few questions at the end.  Informal presentations, however, are about providing information, listening to the reaction, and generating a discussion.  It becomes more like a conversation and the audience will be more involved.

-Keep visual aids to a minimum.

If you have time to prepare a quick slideshow it certainly wouldn’t hurt, but informal presentations do not require lengthy visuals.  It would even be acceptable to write on a whiteboard during an informal presentation as opposed to creating a formal slideshow.

-Consider a hand-out.

Formal presentations usually include a slideshow that audience members can access for reference.  However, since you don’t have as much time to prepare such a formal slideshow, it is usually effective to use a hand-out of some sort in an informal presentation.

-Interact with your audience.  

Formal presentations are more about the audience listening while informal presentations are more about interacting with the audience.  It is perfectly acceptable to generate discussion throughout an informal presentation and allow the audience to provide input and feedback.

-You can dress more casually.

Typically informal presentations do not require the suit and tie that formal presentations do.  You still want to look professional, but men can ditch the tie and women can wear a more casual dress.  It would also be acceptable to sit or stand during an informal presentation.

Jerz's Literacy Weblog (est. 1999)

Oral presentation tips: how to deliver a speech for school or work.

Jerz >  Writing > [ Academic |  Technical ] This document briefly describes how to  write and deliver a formal oral presentation on an academic or professional subject. It should be useful for anyone who wants to know how to speak in public.

Note: by “formal presentation,” I don’t necessarily mean a Shakespeare monologue or a scientific treatise on robot-assisted microsurgery. Giving an oral presentation on  any subject–your favorite book, current events, a family story–can be “formal” and “technical” whenever its primary purpose is to communicate complex information.

The  content is the most obvious component of any oral presentation — after all, if you are talking, you had better have something worthwhile to say.  But a presentation is only as effective as its  delivery .

Part 1: Planning the Content

1.  Determine your goals. 2.  Prepare your material. 3.  Study a model. 4.  Arrange with your strongest points first . 5. Practice, practice, practice .

Part 2: Delivering the Content

6.  Make eye contact with your audience. 7. Engage actively with the audience. 8. A slide show is not a speech. 9.  Watch the time! 10.  Take questions in the middle, not the end?

1) Determine Your Goals as a Speaker

oral-presentations

2) Prepare your material

Plan. Practice. Keep what’s good and try again. 

Good speakers usually aim to look like they are speaking effortlessly, tossing off words as they come to mind. What you don’t see is the preparation that paved the way for the polished performance. It’s all an act! You can do it too, if you plan ahead.

Once you know what your goal is, and you know what your audience wants, you can start strategizing. There is no single strategy that will guarantee success. How you plan depends on many variables.

How many minutes long is your speech? About how many words do you speak per minute?

Will your audience be lost if you use jargon? Will they feel talked down to if you spend time defining terms they already know?

Do you expect that your audience will disagree with you? (If so, you might need to give more examples and more evidence and spend more time addressing reasonable objections in order to sound convincing, which may mean talking a little faster.)

Do you expect your audience already agrees with the position you will take? (If so, they may check out if your speech simply rehashes arguments they already accept without question. What can you say to an audience that already agrees with you? Why would you listen to a speaker who is restating things you already accept as the truth?)

Graphics, inspirational quotations, and anecdotes are all well-respected methods of maintaining audience interest. However, Pinterest clip art, fancy computer transitions between slides, and vaudeville tricks get old pretty quickly (see Don McMillan’s hilarious “ Death by Powerpoint “), and they eat up time that you could use more effectively.

“ “. Most  inexperienced speakers who approach a professional oral presentation this way end up cutting themselves off from their audience.
Whether your goal is to convince your audience to accept your position on a complex topic, to provide as much useful information as you can to the decision-maker who needs to know it, or something else, keep that goal in mind first. How will the words you say help you and your audience to reach some mutual goal?
Instead, think about “ “.TV talk show hosts don’t think about talking to millions of people at once… they think of talking directly to one individual person who wants to be part of a conversation. Make your audience feel welcome.
.  Many, many speakers spend too much time on background, which forces them to rush through their final statements. , your demonstrations of software, or your visits to web pages just as thoroughly as your introductory and concluding statements. When you “wing it”, you will tend to eat up too much time. .  Find out how to shut off the lights, to lower the screen, to focus the overhead projector, etc. .  The network may crash, your monitor may start to flicker, or you may drop your notes. These things happen.   Prepare a low-tech backup — overhead projections or paper handouts, a discussion question to engage the audience, whatever.

3) Study a Model

The internet is of course full of examples of good speeches, but the YouTube users who vote on videos may not have much in common with the audience who will hear your oral presentation.

Do you have access to speeches that your discourse community values? Your instructor or supervisor may not have ready access to video recordings from last year’s class or last quarter’s budget meeting, but you can pay attention to the speaking techniques deployed by people with authority in your field.

For instance, I have a colleague who never says, “This is taking too long, and I’m watching the clock, so let’s get on with it already.” Instead, this person says, “I’m conscious of everyone’s time, so shall we move on to the next item?”

Bear in mind that

  • if you have been assigned to deliver a speech that defends a position on a topic (such as, whether Huckleberry Finn should be taught in middle school)…
  • but your instructor usually refrains from stating any one answer is the best (preferring instead to present several viewpoints and letting the students decide for themselves)…
  • then your instructor’s open-ended lecture (intended to spark a discussion) is not a good model of a position statement (intended to showcase your ability to latch onto a specific solution).

While this handout aims to provide general tips, you should ignore any general tip that contradicts something specific you learn about the goals, context, or genre of the specific speech you are preparing.

General Model

Successful oral presentations typically share some basic characteristics, owing to the nature of the spoken word.

  • Tell them what you’re going to tell them.
  • Tell them what you told them.

When we read, we can go back and reread passages we skimmed over the first time, and we can skip ahead when we’re bored. In a live oral presentation, the audience can’t re-read or skip ahead. If the audience doesn’t know why they are listening to your anecdote about winning the spelling bee, or why they should care what version of the software was installed on the computer that you used to crunch your numbers, their attention will wander and it will be hard to get it back.

When we listen, we gratefully cling to orientation phrases that help us understand what the whole shape of a speech is, where we are within the overall structure, and when we are transitioning from one section to another.

Your specific occasion for delivering a speech may involve specific contextual details that don’t mesh with the general advice I’m providing here.

  • Introduction :   "I am Pinky J. Witzowitz from the U.S. Department of Bureaucracy, and I have been asked to speak for 20 minutes on 'The Government's Plan for Preventing Situation X in America's Heartland.'"
  • "Situation X is the worst thing that can happen to you and your family." [ Startling claim ; follow up by citing the source of this quote, or giving evidence that supports it.]
  • "It happened once to a family in Dubuque, and they were never heard from again." [ Anecdote ; follow up with details.]
  • "I am here today to tell you how to prevent this terrible tragedy from striking you." [ Demonstrates relevance ; move directly to your  road map ]
  • Main Content :  Put up a slide with topics to cover, a specific problem to solve, or a series of questions to answer. Promise that your talk will address the material on that slide. You might even return to that slide each time you start a new subsection, with the current place in the talk highlighted.


  • Questions/Comments from the Audience? Even though most people save the question period until the end, they lose the opportunity to modify their conclusion to address the interests of the audience.
  • Recap :  Our earnest “Situation X” speaker might give microencapsulated answers to all the questions on the main road map:  "We have learned that Situation X is a blah blah blah; that we should all care about it because yada, yada, yada..."
  • Wrap it up : After reminding the audience how all these factors fit together, the speaker might say,  "Now that you understand how the U.S. Department of Bureaucracy helps you keep Situation X out of your life, please take one of our pamphlets home to your family and put it by the telephone where you can get it in an emergency; your family will thank you."
  • Invite Questions :   If there is time, and if you haven’t already done so.

4) Arrange with Your Strongest Points First

In rare cases — such as when you are facing a hostile audience, you might want to start out by emphasizing where you agree with your audience, and then carefully working your way towards your most divisive, most daring claims.

  • If the question is actually important to your talk,  you’ll probably be able to answer right away.
  • If you can’t answer right away, or you don’t want to take the time, just promise you’ll follow up via e-mail , and then go right back to your presentation. Most  audience members will probably have been annoyed by the interruption.  They will be  delighted that you  didn’t take the questioner’s bait .

5) Practice, Practice, Practice.

Set a timer, and deliver your speech to a willing co-worker or family member, your pet fish, or the bathroom mirror.

My students are often surprised at how hard it is to fill up 3 minutes for an informal practice speech early in the term, and how hard it is to fit everything they want to say into a 10-minute formal speech later in the term.

Once you have the right amount of content, make a video recording of yourself practicing. If you plan to show a video clip, or ad-lib an explanation of a diagram, or load a website, or pass out paper handouts, or saw an assistant in half, actually do it while the camera is rolling, so that you know exactly how much time it takes.

Time it out.

  • Script out a powerful introduction and conclusion.
  • Know how long each section of your speech should take.
  • which example or anecdote you will cut if you are running long?
  • what additional example you can introduce if you need to fill time?

If you know your conclusion takes you 90 seconds to deliver, make sure to start your conclusion when you have at least 90 seconds left.

At several key points during your speech, maybe while you are playing a video or while the audience is taking in a complex image, glance at the clock and check to see — are you on track?

If you notice you’re starting Section 3 60 seconds later than you had intended, try to make up for time by rushing through your second example in section 3 and cutting the third example in section 4, so that you still have the full 90 seconds at the end to deliver that powerful conclusion.

Technological Considerations

  • Do you know how to connect your computer to the overhead projector? (If you don’t know, who does?)
  • What will you do if you can’t get your computer connected to the projector? (Back in 2003, when I applied for my current job at Seton Hill University, I was asked to give a teaching demonstration. I couldn’t get my laptop to work with the overhead projector, but I had posted the most important links on my blog, and I had brought along a printout of my speech, just in case. My preparations have paid off, because I got the job.)
  • In the room where you will be speaking, will you be using a microphone, or relying on your unamplified voice?
  • Will you be able to walk around with the microphone — perhaps to gesture at details in the slides — or is the mic attached to a stand? (Do you need to borrow a laser pointer, or get a volunteer to advance slides for you?)

6) Make Eye Contact With Your Audience.

how to write a formal presentation

I once sat through a four-hour training session, during which this was all I could see of the instructor.

Go ahead and write your whole speech out so you can read robotically if you blank out, but you should practice your speech so you know it well enough that you can glance up from your notes and look at your audience as you speak.

when you run your PowerPoint presentation.
, either; your audience isn’t down there.
Position your visual aids or keyboard so that you .

7) Engage with the audience.

Pay attention to the audience, and they will pay attention to you.

Don’t try to recite from memory . If you spend your energy worrying about what you’re supposed to say next, you won’t be able to pay attention to whether the audience can hear you, or whether the overhead projections are focused.

Preparation : Set up before the audience files into their seats. If you have scheduled a presentation for a class, don’t sit in your seat like a lump while your professor calls the roll and hands out papers. Few things are more boring than watching a presenter log into the computer, fiddle with the video data projector, hunt around for the light switches, etc.

Introduction : As the audience files into their seats, have a title card displayed on the screen — or at least write your  name and the title of your talk on the whiteboard.  In a formal setting, usually a moderator will usually introduce you, so you won’t need to repeat everything the moderator says.  Avoid canned introductions like “Principal Burch, members of the faculty, and fellow students, we are gathered here today…”

Hashtag : If it’s likely that many people in your audience use the same social media network, consider encouraging them to post their thoughts there. When you introduce yourself, give your social media handle and suggest a hashtag.

Handouts : Consider distributing handouts that present the basic facts (names, dates, timelines) and your main points.  You can keep the conclusion just slightly mysterious, if you don’t want to give everything away immediately, but the idea is to free the audience from the feeling that they have to write everything down themselves. (Note: Simply printing up all the overhead slides wastes a lot of paper.)

Grabber : Grab the attention of your audience with a startling fact or claim, an inspiring quotation, or a revealing anecdote.   This is not the time to try out your nightclub act; the “grabber” is not just comic relief, it also helps you set up the problem that you are going to address.  If the audience will be diverse and general, you can use the “grabber” as a metaphor, helping the audience see why the topic is so important to you, and how it might be important to them, too.  If your audience shares your technical specialty, and thus needs no special introduction to the topic, feel free simply to state your purpose without much to-do; but bear in mind that even technical audiences don’t want to be bored.

Road Map : Once you have established the problem or the main point of your talk, let the audience know how you are going to get to a solution.  You might put up a series of questions on a slide, then as your talk progresses, proceed to answer each one.  You might break each question down into a series of smaller questions, and answer each one of these in turn.  Each time you finish a subsection, return to the road map, to help your audience keep track of where you have been and where you are going.

Conclusion : To give your presentation closure, return to the “grabber”, and extend it, modify it, or otherwise use it to help drive home your main point.  Recap your main points, and demonstrate how they all fit together into a thought that the audience members can take with them.

8) A Slide Show Is Not a Speech

Don’t read word-for-word with your nose buried in a stack of papers . If you bother to show up to hear a person speak, how do you feel when the speaker mumbles through page after page of written text? Do you feel you should have just asked for a copy of the paper in the mail?

When you present, make every effort to include your audience; after all, they are the reason you are speaking in the first place.

If you do feel that you must write out your speech word-for-word, you should be familiar enough with it that you don’t need to look at the paper all the time. (And hold the page up when you glance at it, rather than bending down to look at it.)

Your slides should present an  (not just the bare framework) of your talk.

If you begin with a slide that lists a series of topics or questions, your audience will expect the rest of your talk to work through that list in more detail (just as this web page began with a list of tips, then followed up with details about each tip.)

If each page throws up more lists, your talk will seem random.

Larry Lessig (an ethicist, open-source culture activist, and politician) has developed a very sparse PowerPoint style that assists his spoken voice. His slides sometimes contain just a single word, and he times the slides so that the written words (and occasional images) emphasize the spoken words. (See:

Vague and pointless slides are alienating.
A slide that simply presents the bare structure of your talk is pointless.

Rather than a slide labeled “Introduction,” ask a question that actually introduces some idea.

Rather than a slide labeled “Case Study 1,” give a startling fact from the case study.

Cluttered and wordy slides can be overwhelming.
People can read faster than you can speak, so don’t bore the audience by reading a slide full of text word-for-word.

By the time you get to the end of the slide, we will already probably be liking cat pictures on Instagram.

Spinning and bouncing text impresses nobody (and fools nobody).

The people in your audience probably see dozens of slide shows every month. They want to evaluate your ideas.

Proving that you can select a cool transition from a drop-down list is not going to earn you any points or win you a contract.

9) Watch the time!

To help pace yourself, at the top of each page of your notes,  write down what time it should be ; as you turn each page, you can glance at the clock and see whether you are on track.

(The first time I gave this advice to a technical writing class, I mimed the action of “looking at the clock” — and noticed that I was running ten minutes behind, eating into time that I had promised to a student for an in-class testing session.  That was a rather humbling experience!)

See the “preparation” section above. If you have already practiced your speech and timed out the various sections, you’ll know whether you are running long. If you are, don’t talk faster — cut  something that you already marked out as optional.

Decide in advance which examples, which anecdotes, which subsections you can drop, without damaging the whole presentation.

I was at a conference in 1998 where the first speaker talked for 40 minutes — double  her allotted time.  (Why the moderator allowed this is a mystery to me.)

  • None of the other speakers on the panel felt like cutting their talks to compensate.
  • The result was that the last scheduled speaker — who had paid for an international plane ticket and a week in a hotel — did not get to speak at all.

10) Take questions in the middle, not at the end?

The benefits include:

  • If you spark a good Q & A session, your audience will remember and appreciate it.
  • If nobody has any questions,  you can just fill up the space with more of your own material .  That would be much harder to do if you have already wrapped up your talk and had nothing left to say.
  • If you really know your material, you can  adjust your conclusion to address the questions raised by the audience.  Even if someone in the audience steals a little of your thunder by bringing up points you were saving for your big finish, you will appear smart for having predicted that audience response. At the same time, someone in your audience will feel smart for having anticipated what you were going to say.

Dennis G. Jerz , 01/27/2009 07:24:28 Oct, 1999 — first written 03 Dec, 2000 — posted here 03 June 2003 — tweaked and updated 30 Oct 2011 — updated and added video links 31 May 2016 — major update; separated into “preparation” and “presentation” sections. 26 Jan 2018 — blackboard -> whiteboard


Many writers have no trouble  the content of a conversation or  facts, but they they freeze up when asked to formulate a theory or critique an argument.  Writing Effective E-Mail: Top 10 TipsThese ten tips will help teach you how to write effective, high-quality e-mails in today’s professional environment. Write a meaningful subject line; keep the message short and readable; avoid attachments; identify yourself; don’t flame (and more).

What can you do to increase your chances of having a successful group project?

 

 

50 thoughts on “ Oral Presentation Tips: How to Deliver a Speech for School or Work ”

Thanks alot for your teachings

Thank a lot , really great tip for oral presentation, i’ll implement these tips, and will let you know.

Very helpful tips.

this is awfully helpful. I am a teacher in France and my students have to do presentations in English. I wish they could read this and understand.

Thank you for these very useful tips on Oral presentation. I am taking an Organizational Behavior class and need to do a 5 minute oral presentation on a real life situation about Conflict Management in the Workplace. I am not sure how to structure or begin the presentation.

I like it Really helpful for me

Thank you for helping me to do my presentation…..and I have learned so much from oral presentation.

thankyou thankyou thankyou this helped me so much!!! : )

thankyou thankyou thankyou this helped me so much in english!!! : )

Thanks. Really helpful

Hi, I going to do 3 minute presentation and my topic is My son. what is a best tips to talk about the this topic. I am not sure where to start. Any tips to help me with.

Is that the topic you were assigned? Are you taking a public speaking class, a child development class, a class in writing personal memoirs, or are you learning English as a second language? I don’t know how your instructor will evaluate your work, so I am not sure how to help.

You might find it useful to look at this handout on writing personal essays. http://jerz.setonhill.edu/writing/creative1/personal-essays/

Hi, I going to do minute presentation and my topic is My son. what is a best tips to talk about the this topic. I am not sure where to start. Any tips to help me with.

This sort of helped

Denise Gillen Caralli liked this on Facebook.

Enter your comment here…Thanks a lot… I will follow your instructions..I’m hopeful those tips will work. .. Thanks once again….

Thanks so much will follow your instruction tomorrow where I will be having presentation with 180 Head masters about suplimetary feeding on their hunger striken ares

Yeah ,thanks and good luck to all of you from a powerful Jamaican girl

That’s great… It will work well for those who are aiming for like me. Thanks!

The tips are totally handy until now I am still applying it.

Appreciate it. =)

Very helpful for my presentation. Thanks!

I have learned a lot on this…thanks

Thanks a lot I have learned so much on this

I suppose to give out a presentation on Monday on someone or something in either an athlete or an actor and I don’t know how to start

i have a question i am supposed to give a speech but it has to have a power point or a drama thing the only problem is that i can’t have a power point because it won’t work into my speech and neither will a drama thing what should i do?

I suggest you talk to whoever set up the requirement for a slideshow/drama component. Maybe there is some flexibility, or maybe you’ll find a way to work that component into your speech.

Thank you heaps this really helped a lot

that is such good information and i believe im going to pass my speeches.

wow!!this are really helpfull stuff..but im just not confident enough to stand infront of all those people..wish i could do it without them looking at me

blind fold them! just joking…I’m getting ready to do mine and I’m having the same problem as you.

this is a helpfull site

this isn’t helping me with how nervous I am!! bye!!

love it really helped

thanks you are good

I have to do a presentation about “Importance of learning English”. There are 6 people in my group including myself. The presentation has to be exactly 8 minutes. We can’t use PowerPoint. Can you give us any unique, memorable and creative idea?

What are some lessons or life experiences that you find unique and memorable? I’d probably do a play, with a character who gets into trouble because he/she doesn’t know English, and then has a chance to correct those problems by demonstrating how learning English can fix the problems.

Hello mr.Dennis,I go straight to it.how can I become the most sought after Master of Ceremony(M.C.)/tv show presenter extra-ordinaire in my country before going international?any useful tips?

Sorry, that question is not something I cover on this page.

really well writen loved how you added steps so its easy to follow clear easily can be understaned and really helps us and gives us tips that we should actually think about and use at times

Yeah! I found it quite impressive. I hope it’z gonna be helpful for me to develop my speech techniques.

Nice tips….i think it will help me. but it’s too lengthy,it takes so much of time to read.

This really helps to prepare for all sort of things, Thanks a lot

Really helpful! Thank you

Pingback: Oral Presentation Readings « readwriteredroom

i love this helpful tips of oral presentation.. hope to visit this again or i just make a hard copy of this… thank you very much for that…

it was quite helpful

thank you for the great tip, but my problem is actually that I have a presentation on ‘All About Me’ and I have to keep the audience ‘engaged’ like by making a guessing game or something. If anyone has any other ideas please help!!

This may help: http://jerz.setonhill.edu/writing/creative1/showing/

This really helped me prepare my oral presentation…thanks very much!!!!

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How to Start a Presentation: 12 Ways to Keep Your Audience Hooked

How to Start a Presentation: 12 Ways to Keep Your Audience Hooked

Written by: Nayomi Chibana

how to start a presentation - header wide

Wondering how to start a presentation that makes your audience sit up in their seats with excitement?

"Today, you will learn something that will add 10 years to your life."

"20 years from now, your job won't exist."

"Did you know that more people have access to a mobile phone than a toilet?"

Presentation starters like these are key to grabbing your audience's attention and making the most of the time allotted to you.

Instead of thanking the audience, making an unrelated joke or apologizing for a technical issue, why not dive right into the subject matter with a gripping statement or thought-provoking question?

To help you craft your own killer presentation starters, we've sorted through some of the most popular TED talks in history and created this list of the most effective ways to start your next presentation .

Many of these presentation starters are successful because they appeal to human emotions such as curiosity, awe, surprise or fear. You can read more on creating viral content that triggers emotional responses in this post .

Better yet, check out the video version of this blog post. This video distills 12 killer strategies to start your presentation and keep the audience's attention throughout.

how to write a formal presentation

  • Knowing how to start a presentation is crucial because it sets the tone for the rest of the presentation. A strong and engaging opening can capture the audience's attention and generate interest in your presentation.
  • There are many ways to start a presentation: make a provocative statement, incite curiosity; shock the audience; tell a story, be authentic;  quote a famous or influential person.
  • Here are other presentation opening strategies: Begin with a captivating visual; ask a question; use silence; start with a prop; tell a relevant joke; use the word "imagine.
  • Take advantage of Visme's free online presentation software to create attention-grabbing presentations that align with your branding and engage your audience.
  • If you're short on time, tap into the power of Visme's AI presentation maker to create stunning presentations in minutes. Simply describe what you want to create, select your preferred design option and let the tool do the heavy lifting.

How to Start a Presentation

Knowing how to start a presentation is just as crucial as the message you're trying to convey. If you can't start it effectively, you might not be able to leave a strong enough impact by the end of it.

TED speakers are some of the best presenters in the world, and there's a lot you can learn from their talks. Below, we've handpicked some of these presentations that start with a bang and manage to keep the audience hooked till the very end.

1 Make a provocative statement.

"I want to discuss with you this afternoon why you're going to fail to have a great career."

One surefire way to get your audience's attention is to make a provocative statement that creates interest and a keen desire to know more about what you have to say.

The presentation above, for example, does just that by making a surprising first statement that inspires surprise, amusement, curiosity and fear at the same time.

With 4.8 million views and counting, this talk by an economics professor draws you in precisely because it steers clear of the traditional talk, using blunt humor to enumerate all the irrational excuses people make for not pursuing their dreams and passions.

2 Incite curiosity.

"I need to make a confession at the outset here. A little over 20 years ago, I did something that I regret, something that I'm not particularly proud of. Something that, in many ways, I wish no one would ever know, but here I feel kind of obliged to reveal."

Another way to grab your audience by the collar is to incite curiosity. In this popular TED talk viewed over 15.4 million times, career analyst Dan Pink succeeds at getting the entire audience to look at him intently, waiting for his next word, by resorting to an opening statement that builds suspense.

Since human beings are by nature curious creatures, most people in the audience were probably asking themselves "What did he do?" and imagining all sorts of possible scenarios.

3 Shock the audience.

"You will live seven and a half minutes longer than you would have otherwise, just because you watched this talk."

In many ways related to the previous two presentation starters, this hook involves making a counter-intuitive or paradigm-shifting statement that goes against a popular belief or simply shocks due to the perceived impossibility of the proposed statement.

This introduction by game designer Jane McGonigal, for example, achieves a level of surprise by making a seemingly improbable assertion. After hearing this kind of statement, most people will want to listen to your entire talk, if not out of genuine interest, then at least for the sake of pacifying their incredulity.

(By the way, she makes good on her promise by revealing a game she designed to boost resilience, which is backed by scientific research.)

4 Tell a story.

"When I was seven years old and my sister was just five years old, we were playing on top of a bunk bed..."

As covered in a previous post , storytelling is the key ingredient that separates good, engaging presentations from bad ones that lack a clear message and persuasive delivery.

In his popular talk on the secret to being more productive, psychologist Shawn Achor tells a childhood story to lead into the effectiveness of positive psychology. He then goes on to provide concrete evidence backing his claim that pursuing happiness, rather than productivity for its own sake, actually makes you more--not less--productive.

Create a stunning presentation in less time

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how to write a formal presentation

5  Be authentic.

"I'm going to tell you a little bit about my TEDxHouston Talk. I woke up the morning after I gave that talk with the worst vulnerability hangover of my life. And I actually didn't leave my house for about three days."

Another way to draw your audience into your own world is to tell a revealing personal story. This is certainly not easy but, when done right, can quickly spark interest in your topic and build an emotional connection between you and your audience.

In Brene Brown's talk on confronting shame, she begins by admitting that she felt embarrassed over the revelations she had made in her massively popular TED talk on embracing vulnerability.

6 Quote an influential person.

One of the easiest ways to start a presentation is to quote an influential person. In these cases, it's best to use a pithy, short and relevant quote to catch your audience's attention.

In the widely viewed video above, for example, writer Andrew Solomon quotes Emily Dickinson to begin his talk on depression, an illness he asserts affects many more people than the official figures suggest.

The quote is particularly powerful and effective because it eloquently describes the state of depression from the point of view of a person who is feeling all the emotions associated with it.

7 Begin with a captivating visual.

To introduce this fascinating TED talk on how movements really get started, entrepreneur Derek Sivers uses some surprising footage to support his statements. They are especially captivating because they debunk widely held beliefs on the matter, proving that it takes more than just a charismatic leader to start a revolution of any sort.

8 Ask a question.

"Do you think it's possible to control someone's attention? Even more than that, what about predicting human behavior?"

In this attention-grabbing presentation on the flaws in human perception, world-famous pickpocket Apollo Robbins starts off by asking the audience a question that leads right into the meat of his talk, which has been viewed worldwide more than 10.5 million times.

In these cases, it's best to pose a question that will really get your audience thinking and, in the best possible scenario, challenge their prevailing beliefs or preconceptions on a certain topic.

51 Best Presentation Slides for Engaging Presentations (2024)

9 Use silence.

Another effective technique--which should only be used if you're a seasoned presenter and are able to maintain your composure throughout--is to leverage silence to command a room.

Watch, for example, how musician Amanda Palmer starts off her talk by not saying a word, simply breathing in and out and using props to communicate her message.

Although you may not want to resort to both silence and using a prop in your presentation, this is a very effective dramatic technique that, if done right, quickly draws all eyes to you.

10 Start with a prop.

Considering that the audience's gaze is attracted by motion and visual objects, another way to hook them right from the outset is to use a prop.

Take a look at how best-selling author Susan Cain uses a physical object to visually complement her opening story on her first summer camp experience. It not only adds a dramatic effect, it also keeps viewers eyes on her while on stage.

11 Tell a relevant joke.

"Okay, now I don't want to alarm anybody in this room, but it's just come to my attention that the person to your right is a liar."

Humor is not only a good way to break the ice and endear the audience to you right from the outset, it can also be very effective in getting your point across if it's relevant to your talk.

Lie detector Pamela Meyer, for example, deftly uses both humor and an element of surprise in her opening statement as she tells the audience that the person to their right is probably a liar. This gets the audience to laugh and then focus on her topic at the same time.

She goes on to give some shocking statistics (such as that on any given day, we're lied to up to 200 times) and delivers an intriguing talk that has been seen close to 13 million times.

12 Use the word "imagine."

"Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary."

Lastly, there are times when leading your audience to use their imaginations is the best bet. You can prompt them to do this by using the commands "imagine," "think of" or "picture this." These are just a few of the most powerful opening words for presentation.

Plane crash survivor Ric Elias, for example, uses this technique in the video above to quickly thrust his audience into the central scene of his harrowing story.

Learn How to Start a Presentation Effectively

What about your next presentation? Have you thought about how you're going to set the mood for your talk? We've rounded up some of the best way to start a presentation.

When you're ready to get started creating your presentation, give Visme's presentation software a try! The tool comes with an AI writer that helps you generate killer content for your next presentation in seconds.

Plus, check out our post on how to end a presentation so you both start and end your speech with a bang.

And if you want to learn all our secrets on how to deliver an unforgettable presentation, as well as how to create visual slides with impact, grab our free e-book below.

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how to write a formal presentation

how to write a formal presentation

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Informal vs formal presentation (plus tips on creating and delivering both)

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Informal vs formal presentation (plus tips on creating and delivering both)

To give a successful presentation, whether in front of a client, student, colleague, or stranger audience or virtually, you must understand the difference between formal and informal presentation. This article will help you learn just that and provide information on delivering powerful presentations in both styles to effectively promote your skills and make your audience more receptive to your message. So, let’s dive in!

What is a formal presentation?

Your audience, supporting materials, and the amount of time you have to prepare in advance are the main elements that define a presentation as formal.

A presentation is considered formal when you are requested to share your thoughts with a person or group and given the opportunity to prepare. This type of presentation requires a totally different approach than presenting to your team during an informal discussion or weekly meeting.

Formal presentations often take place in an academic or professional setting and adhere to a specific set of guidelines. They can be delivered orally or via video chat, which enables participants to connect from different locations and meet on screen so they can see each other while speaking without having anybody else around to listen.

The different types of formal presentations include:

  • Informative
  • Demonstrative
  • Inspirational

Now that you know the formal presentation definition and its types, let’s examine how to create one in more detail.

How to make a formal presentation?

Crafting an excellent formal presentation that surpasses your audience’s expectations is an art that requires countless hours of practice to master.

Here at SlidePeak, we understand that a properly delivered formal speech can make a huge difference in how effectively someone expresses their thoughts. That’s why we’ve created this simple guide that will educate you on how to make your formal presentation PowerPoint the best it can be and help you prevent typical rookie mistakes.

What to include in the formal presentation:

  • A clear introduction that captures the audience’s attention.
  • A well-organized body that presents your research and supporting evidence.
  • A brief conclusion that summarizes your main idea.

What is the voice of the formal presentation?

Typically, the voice of a formal presentation is strong, authoritative, and appealing. Such a voice is crucial when presenting or speaking to a large audience. This comes from your ability to make your voice resonate since a resonant voice is more pleasing and can make you sound more confident. Speaking softly or mumbling, on the contrary, might give the impression that you are uncertain and undermine the strength of your presentation.

Tips for creating a formal presentation:

  • Clearly define your goals.
  • Get to know your audience and prepare a presentation accordingly.
  • Ensure the topic you choose is suitable for the audience.
  • Conduct in-depth research and collect reliable data.
  • Craft a detailed outline that will guide the presentation’s flow.
  • Include questions for audience interaction.
  • Choose a professional presentation format, such as Keynote or PowerPoint.
  • Add visual aids (e.g., slides, videos, images) to support your presentation and increase audience engagement.

Don’t know where to start? Check this formal presentation example or enlist the help of PowerPoint presentation services to save time and ensure your ideas are presented in an appealing way that combines aesthetics alongside content.

formal presentation

Tips for delivering a formal presentation in person

When giving a formal presentation, there are also a few things to consider:

  • Ensure you are well prepared.
  • Speak slowly and try to be as clear as possible.
  • Look your audience in the eyes when speaking.
  • Use formal language.
  • Dress appropriately, as first impressions are everything.

Tips for delivering a formal presentation virtually

If you are going to give an online presentation, make sure to consider the below tips in addition to the ones above.

  • Choose a background that looks professional.
  • Test your video and audio settings beforehand.

So, what is the difference between a formal and informal presentation? Read on to find out what an informal presentation is, what makes it different from a formal one, and how to give one like a pro.

Informal presentation definition

Informal presentations, also known as impromptu presentations, can be presented in a variety of settings. They have the same structure as formal ones but are less formal. This type of presentation can be delivered in person or virtually via video chat and frequently has a more conversational tone.

An informal presentation is pretty common for business meetings and is typically prepared quickly, without much organization. It’s more like a conversation where everyone feels like they’re being spoken to directly by the presenter rather than watching the presenter talk to an audience from behind slides. This makes it a fantastic way to engage the audience. And unlike a formal, lecture-like presentation with a few questions at the end, informal presentations are often followed by vivid discussions.

Tips for creating informal presentations:

  • Understand the purpose of your presentation.
  • Pick a topic that is suitable for the setting and audience.
  • Conduct research, but don’t try to compile as much data as for a formal presentation.
  • Make an outline, but it doesn’t have to be as thorough as one for a presentation in a formal setting. Instead, hit what’s important.
  • Choose an appropriate presentation format, such as a PowerPoint or whiteboard.
  • Consider a hand-out (in case of an in-person presentation).

Here are some excellent informal presentation examples to get you started:

informal ppt presentation

Pro tip: If you have an outdated presentation on a similar topic or one with a similar structure but on a different topic, you can opt for a PPT redesign service and have it revamped while you practice your presentation or indulge in other important activities.

How to give an informal presentation?

There are a few things to remember when delivering informal presentations, and they are as follows:

  • Ensure you are adequately prepared.
  • Keep eye contact with the audience.
  • Stick to a conversational, positive, and optimistic tone.
  • Don’t mumble; speak slowly and try to be as clear as possible.
  • Interact with your audience: ask questions and allow feedback.
  • Insert on-purpose jokes every now and then (if suitable for the audience).
  • Make sure to test your audio and video settings (in case of a virtual presentation).

Wrapping up

Both formal and informal presentations have their benefits. However, it’s crucial to take your particular situation into account to choose the most appropriate style, as formal presentations are more acceptable in a professional setting, while informal ones work better if there is no formality requirement (e.g., team discussion, conference, weekly meeting).

“But what is the secret to delivering powerful presentations in both styles?” you might ask. The answer is pretty straightforward: when you’re putting together your presentation, always ensure that your organization and research abilities work in harmony and find time to practice. Remember, practice makes perfect, and passion persuades. Polished presenting skills provide payoffs. Speak slowly and clearly, look your audience in the eyes, and give them something to talk about when your speech is over.

For assistance with the presentation design part, you can always count on slidepeak.com . Our dedicated team is at your service 24/7!

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The Classroom | Empowering Students in Their College Journey

How to Write an Oral Presentation

Ashley Friedman

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An oral presentation can be a confusing and intimidating prospect. Often people are unclear as to what it actually is. An oral presentation is a verbal report or lecture or address about a particular topic or set of topics. It may include visual props, slides or video clips, but the bulk of the content is delivered from a speaker to an audience through words. It can be overwhelming to think of how to write an oral presentation, particularly if you've never done it before.

It can also be scary because an oral presentation requires you to speak as the center of attention for a period of at least a few minutes. Many people are afraid of public speaking, and the idea of having to give an oral presentation can cause a great deal of anxiety. However, with preparedness and practice, you'll find that writing an oral presentation is less frightening than it seems.

Oral vs. Written Presentations

Oral presentations are very different from written presentations. For one thing, the language you use in a written presentation, paper or article is significantly more formal than the kind of language that you'll use in an oral presentation. You'll want to make sure that your presentation is accessible to experts and non-experts, so unless they are absolutely necessary, you should take care to eliminate things like jargon, acronyms or insider terms that will make the presentation inaccessible to people who are not experts in your field. Oral presentations also require a connection and interaction with your audience. You'll need to lean heavily on your memory to be sure that you don't forget anything as you won't be reading off of a page. This is why writing an oral presentation requires significant practice and preparation.

Researching for an Oral Presentation

Before preparing your oral presentation you'll likely need to do a decent amount of research. Regardless of whether or not you've written extensively about the topic prior to preparing your oral presentation, research is still a critical piece of preparing. Research is necessary to ensure that the information you're going to be giving is accurate and to the point. You may feel that you're already an expert on the topic you're going to discuss, but there is always the chance that you could learn more, and that the knowledge you gain from some research can change your oral presentation for the better.

Oral presentations, unlike a written report, require that you're able to hold forth on your topic in a relaxed conversational manner. This means that by the time you're ready to give your oral presentation, you'll have become an authority on the subject. The best way to do this is to do extensive research on the topic and get familiar with any adjacent topics that might be relevant or related. First, do a search to get all of the necessary background information on the topic you're planning to focus your oral presentation around. Then see what other research into the area has been done. Is there research that contradicts the research you have already read? Are there sources you have not consulted yet that may have valuable information for you to consider?

Make sure that your research is thorough and extensive, to avoid missing important information about your topic. It's also a good idea to see if there are any video presentations available on similar topics. This way you can see how other people have dealt with your topic in this context before, and perhaps get some tips on what to include and what to leave, and possibly get some help with the format and structure of your presentation.

Preparing to Write an Oral Presentation

As you begin to prepare for your oral presentation, you'll want to keep the focus of your presentation firmly in mind. Having a focus or organizing principle will help you with one of the key pieces of preparing for an oral presentation: creating an outline. Another word for an organizing principle is a thesis statement. As with a paper or an article, the thesis statement is the main point that you're trying to make. If you're speaking about more than one topic in your oral presentation, you may have more than one thesis or one for each topic.

An outline will help you organize your thoughts and the flow of the presentation, so you can take listeners through information that may be very complex in a way that makes sense to them. Many people may find listening to a presentation of new material confusing or challenging, so something to keep in mind is clarity and simplicity. This is where an outline is helpful.

Before beginning your outline, you'll want to get a rough list of everything you want to cover in your presentation. You can look for ideas by searching for an oral presentation example speech online or oral presentation tips for students. Make a list of bullet point topics that come to mind when you imagine the kinds of things you want to talk about. Then go back and cross out any points that are redundant and repetitious, and indicate if any points can be nested under a larger umbrella topic. Once you have a clear list of the items you want to discuss in your oral presentation, you can begin to create an outline.

The Importance of an Outline

An outline is a way to set up your oral presentation before you give it. This will help you structure the presentation and ensure that the information you're giving makes sense and has context. It's also a good idea to make an outline, so you can be sure that you don't leave out or forget any critical information during the course of your presentation. Armed with your list of bullet points, you're ready to begin to organize your presentation from beginning to end. An outline is a sort of like a map for your presentation. Where do you want to begin? What will be the conclusion?

Write down the topic you're planning to open with, then think logically about the sequence of points you want to make to follow it up. Figure out what the most natural flow is; in other words, find out where it makes sense to begin and where to go next. Paying attention to flow in your presentation is a key part of writing an oral presentation that will make sense to listeners. Jumping from topic to topic in a disjointed way can make your presentation confusing to the people listening. Try to make sure all the topics in your outline lead naturally from the one before it to the one after. The clearer your organizational method is, the better understood your oral presentation will be.

Outline Structure and Topic Sentences

Because you're not going to be reading the presentation, the outline can be written in a note format made up of topic sentences that will prompt you to begin discussing the topic, rather than reading a pre-written text. It's important to keep in mind that you aren't going to write out your entire oral presentation. Speaking to an audience is very different than reading to an audience. You don't want the people listening to your oral presentation to feel like they're hearing someone read a paper. Instead, make your presentation as conversational as you can. This requires mastery of the material and a clear outline.

Under each bullet point in your outline, write down any words, phrases or notes that will help you to remember the content for that particular part of the presentation. Build your whole outline this way, laying out the topic sentences at the heading of each section and using them as a jumping off point to start speaking about each one. Once you've arranged your list of bullet points in the order you plan to discuss them, you'll want to jot down the particular topic sentences and points you hope to make in each section. While you want to make sure that you include all the relevant topics in your oral report,

Practicing Your Oral Presentation

Once you have completed your outline, you're ready to do a "dry run" of your presentation. Starting at the beginning, give the oral presentation once all the way through. For the first dry run, do the presentation alone. See if it makes sense, if it feels clear and if you're able to move from topic to topic in a way that flows naturally and seems cohesive. If there are any problems, or if things seem unclear during the presentation, go back and revise your outline. If you find yourself stuck for things to say about a certain part of the outline, that's a sign that you need to go back and do more research on that particular topic to make sure that it all flows together without an issue.

Besides things like speaking slowly, clearly and with authority, a practice run is also to help you weed out unnecessary content in your oral presentation. Very often, people who are preparing for an oral presentation are most used to writing essays and reports and including background details that they feel are necessary or enlightening but may be excessive for an oral presentation.

Practice With an Audience

Once you've gotten your presentation tweaked to your liking, and you can perform it for yourself in a mirror with a feeling of confidence, it's time to bring in an audience. Ask one or two friends, family members or coworkers to help you with your oral presentation by listening to you run through it. After you've finished, ask them if it made sense, if you spoke clearly and if they had any questions. These topics are now very familiar to you, but they may not be familiar to your audience, so listen to their questions and feedback. They may be able to point out places where you need more information or need to be clearer.

Getting feedback from people unfamiliar with your topic is also a good way to find out what questions an audience may have that you hadn't yet thought of. This can be helpful for you in terms of rewriting your outline or rewriting your oral presentation altogether to make it clearer, easier to understand and thus a more effective presentation.

Practicing with an audience will also help you relax and talk about your topic in a more conversational and less stiff manner. Once you give your oral presentation to your audience, you may find that some of the things you wrote in your outline feel redundant or unnecessary. If that's the case, you should plan to revise and remove anything that you think doesn't serve your message. Once you've practiced a few times and feel that you've made all necessary adjustments, keep running through the presentation again, either alone or with an audience, to further help you remember the flow of the topics and guarantee that you won't need to read too much from your outline.

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  • Practice your oral presentation in front of a trusted colleague or loved one. Modify the content of your presentation and your delivery style as needed. Don't be afraid to rewrite entire note cards if necessary.
  • Improvise during your oral presentation. Take cues from your audience. You do not have to follow your note cards to the letter.
  • You can tell your presentation is going in the wrong direction when the people in the room start talking among themselves or eyes start wandering toward the window. If you see this happening, an immediate change in the direction of your presentation is necessary.

Ashley Friedman is a freelance writer with experience writing about education for a variety of organizations and educational institutions as well as online media sites.

More From Forbes

How to make your presentation sound more like a conversation.

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The main difference between strong, confident speakers and speakers who seem nervous in front of the room is in how relaxed and conversational they appear. Here are some basic pointers that will help you create a conversational tone when speaking, regardless of the size of your audience.

1. Avoid using the word, “presentation.” Every time you say, “I’m here to give you a presentation on X,” or, “In this presentation, you’ll see…,” you are emphasizing the formal, structured, sometimes artificial nature of the interaction. No one wants to be “presented” to. Instead, use language that emphasizes a natural, conversational exchange. “We’re here today to talk about X,” or “Today I’ll be sharing some ideas regarding Y.” You can even go so far as to say, “I’m glad we have time together today to discuss Z.” Even if your talk is not going to truly be a dialogue, you can use language that suggests engagement with the audience.

2. If you are using PowerPoint, avoid using the word “slide.” Instead of talking about the medium, talk about the concepts. Swap out, “This slide shows you…,” for, “Here we see….” Instead of saying, “On that slide I showed you a moment ago,” say, “A moment ago we were discussing X. Here’s how that issue will impact Y and Z.” Casual conversations don’t usually involve slide decks. Just because your complicated presentation on tax exposure, supply chain issues, or new health care regulations requires you to use slides, doesn’t mean you have to draw attention to that fact that the setting is formal and structured.

3. For many large-group events, speakers are provided with what’s called a “confidence monitor,” a computer screen that sits on the floor at the speaker’s feet showing the slide that appears on the large screen above the speaker’s head. Avoid using confidence monitors. Our natural inclination when using a confidence monitor is to gesture at the bullet point we’re discussing at the moment. However, we are pointing to a bullet point on the screen at our feet, which the audience can’t see, so it creates a disconnect between us and the audience. Instead, stand to the side of the large screen and gesture at the bullet point you’re talking about so that the audience knows which point you are discussing at the moment.

4. Don’t tell your audience, “I want this to be interactive.” It’s your job to make it interactive. If you are delivering the type of presentation where your audience size allows you to create true engagement with your listeners, create that connecting in stages to “warm up” the audience. Stage One engagement is to ask the audience a question relevant to your topic that you know most of the audience members can respond to affirmatively. “Who here has ever bought a new car?” or, “How many of you have ever waited more than 5 minutes on hold on a customer service line?” Raise your hand as you ask the question to indicate to the audience how to respond. Whoever has raised their hand has now participated in the discussion. They have indicated a willingness to engage. Stage Two engagement is calling on one of the people who raised their hand and asking a specific, perfunctory question. Again, it needs to be a question they can answer easily. If your first questions is, “Who here has bought a new car?” you can then call on someone and ask, “How long ago,” or “What kind of car did you buy most recently?” If your first question was, “Have you ever waited on hold for more than 5 minutes,” you can’t ask, “What company were you calling at the time?” The people who raised their hands weren’t thinking of a specific instance; they were just thinking broadly about that type of experience. You could, however, call on someone and ask, “Do you prefer when they play music or ads for the company’s products?” Anyone can answer that question. At that point, you are in an actual dialogue with that person. Stage Three engagement is asking them a question where they need to reveal something more personal. “How does that make you feel when you hear those ads?” You’ve warmed up your audience and drawn them in with baby steps. Now you have actual, meaningful audience participation.

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5. Use gestures. When we’re speaking in an informal setting, we all use hand gestures; some people use more than others, but we all use them. When we try to rein in our gestures, two things happen that diminish our speaking style. First, we look stiff and unnatural. We look like we are presenting a guarded or cautious version of ourselves; we look less genuine. Second, hand gestures burn up the nervous energy we all have when speaking in front of a large group. That’s good. When we try to minimize our hand gestures, we tie up that nervous energy and it starts to leak out on odd ways, where we start to tap our foot, fidget with our notes or microphone, or tilt our head side to side to emphasize key points. Just let the gestures fly. It’s unlikely they will be too large or distracting. I have coached people on their presentation skills for 26 years. In that time, I have met three people who gestured too much. Everyone else would benefit from using their gestures more freely.

The impact we have as communicators is based on the cumulative effect of many different elements of our delivery. These suggestions alone won’t make you a terrific presenter. They will, however, add to the overall package your present of yourself when speaking to large audiences.

Jay Sullivan

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Microsoft 365 Life Hacks > Presentations > Six tips for recording a presentation

Six tips for recording a presentation

Your latest presentation is filled with crucial information and key concepts your colleagues need to remember. Record and archive it for easy reference and absorption.

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How to record your presentation

Whether you’re recording a presentation for work, a webinar or school, both you and your colleagues will greatly appreciate having it available to reference. You can absorb information at your pace, ensuring that you retain pertinent information, without having to rely solely on your notes. While the method of recording depends on the virtual meeting platform or whether its in person, here are some guidelines on how to record you presentation:

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Tell your story with captivating presentations

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1. Choose the right equipment

High-quality recording equipment is essential for producing professional-looking and sounding presentations. Laptops are equipped with microphone and a high-resolution webcam, but it’s always a good idea to consider investing in higher quality recording equipment.

2. Test Your equipment

Before starting your presentation, it’s crucial to test your recording equipment to ensure everything is working properly. Check the audio levels, video quality, and any additional accessories you may be using, such as lighting or a green screen. Conducting a test run will help identify any technical issues that need to be addressed. Review the virtual meeting platform you are using to ensure that the recording feature is enabled, so you won’t have to search for it when the presentation time rolls around.

3. Optimize your environment

Choose a quiet, well-lit environment for recording your presentation. Minimize background noise and distractions to ensure clear audio and video quality. Consider using a neutral background or a virtual background to maintain a professional appearance. Natural lighting is ideal, but if that’s not possible, invest in good quality lighting equipment to ensure your face is well-lit and visible.

4. Organize your presentation contents

Organize your presentation materials in a logical order to facilitate smooth delivery. Create an outline or script to guide your presentation, making sure to include key points, transitions, and visual aids. Practice your presentation multiple times to become familiar with the contents and ensure a confident delivery. If you have multiple presenters, solidify the speaking order and designate one person to facilitate the presentation.

5. Engage with Your Audience

Even though you’re recording your presentation, it’s essential to engage with your audience as if they were present in the room with you. Encourage interaction by asking questions, prompting viewers to think critically, and inviting them to share their thoughts or experiences in the comments section. Respond to comments and questions promptly to foster a sense of community and connection with your audience.

6. Monitor Your Time

Keep track of time during your presentation to ensure that you stay within the allotted timeframe. Plan your presentation carefully, allocating sufficient time to cover each topic or section. If you find yourself running out of time, prioritize the most critical points and consider saving less crucial information for a follow-up or supplementary material.

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  4. 5 Ways To Start A Meeting or Presentation

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COMMENTS

  1. How To Write A Presentation 101

    6/ Engage Emotionally. Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning. Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations.

  2. How To Make a Good Presentation [A Complete Guide]

    Apply the 10-20-30 rule. Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it! 9. Implement the 5-5-5 rule. Simplicity is key.

  3. How to write a presentation: a step-by-step guide

    First things first: the date's in the diary and you need to prepare. Let's break it down. 1. Preparing your presentation. Imagine you're a designer in the automotive industry and your boss has asked you to give a presentation. The subject: the future of the car and how it will fit with all the other modes of transport.

  4. What It Takes to Give a Great Presentation

    Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired ...

  5. How to Structure your Presentation, with Examples

    This clarifies the overall purpose of your talk and reinforces your reason for being there. Follow these steps: Signal that it's nearly the end of your presentation, for example, "As we wrap up/as we wind down the talk…". Restate the topic and purpose of your presentation - "In this speech I wanted to compare…". 5.

  6. How to Write a Pro PowerPoint Presentation (Writing Process

    Step 1. Develop Your PowerPoint Presentation's 'Thesis'. Right now, before you get any further in the process, write out what your topic is in one sentence. Think of it as a mini thesis for your presentation. To be effective, your single sentence "thesis" must be specific, relevant, and debatable.

  7. Informal vs Formal Presentation: What You Need To Know

    3 - Create An Outline. The success of your presentation depends on how well your audience can understand it. If you're delivering a presentation that continuously jumps back and forth from one idea to another, your audience won't follow and you'll lose them. Develop an outline that will guide the flow of your presentation.

  8. How to Make a Formal Presentation

    A formal presentation involves much more preparation. A formal presentation is much longer, far less conversational, and perhaps intended for a wider audienc...

  9. Writing Your Presentation

    1. Give your presentation an introduction, a main message, and a conclusion. Some people summarise this as 'say what you're going to say, say it, then say what you've said'. However, that is not the whole story. Your introduction needs to 'set the scene' a bit and give a broad outline of what you are going to cover in your presentation.

  10. What Are Effective Presentation Skills (and How to Improve Them)

    Presentation skills are the abilities and qualities necessary for creating and delivering a compelling presentation that effectively communicates information and ideas. They encompass what you say, how you structure it, and the materials you include to support what you say, such as slides, videos, or images. You'll make presentations at various ...

  11. Formal Presentations

    Formal Presentations. Presentations give you the opportunity to share and receive feedback on your ideas and research findings. This page offers basic guidelines for organizing, designing, and delivering formal presentations. ... Instead, write down your points on note cards and organize the cards, so you can see the entire structure at a ...

  12. 5 essential preparation steps for a successful presentation

    Get started with TED Masterclass. When preparing for your presentation, there are 5 steps to keep in mind when preparing for your presentation. These include: choosing the right software for your needs, organizing your files, preparing your presentation materials, practice, and make sure to do a final test run.

  13. How to Prepare for a Presentation, with Examples

    4. Practise presentation flow. As well as practising for the ideas and what you want to say, practise how you want your presentation to flow. Think of it almost as a symphony, with high points, slow movements and crescendos. If it's important, think about how you want your audience to feel, what emotions you want them to have, and when. 5.

  14. 10 Tips for Giving a Great Presentation to an Audience

    Follow these tips to help you create a presentation that will engage your audience: 1. Keep your presentation simple. When putting your presentation together, remember that simpler is better. Many presenters follow the "10-20-30" rule, which is to use 10 or fewer slides, keep your presentation under 20 minutes and use at least 30-point font.

  15. How to Start a Presentation: 5 Templates and 90 Example Phrases

    11. "Let's embark on a journey through our discussion on…". 12. "I'm delighted to have the chance to share my insights on…". 13. "Thank you for the opportunity to present to such an esteemed audience on…". 14. "Let's set the stage for an engaging discussion about…". 15.

  16. How to Write an Effective Presentation Outline

    Body. Create a skeleton outline of your presentation by breaking down this main message into smaller parts. Use bullet points or headings to organize these bits of information. Think of the main points as the big chapters and the subpoints as the smaller sections within those chapters.

  17. How To Create a Presentation Introduction (With Examples)

    How to create an engaging introduction. Consider using the tips below to engage your audience before your next presentation: 1. Tell your audience who you are. Introduce yourself, and then once your audience knows your name, tell them why they should listen to you. Example: "Good morning. My name is Miranda Booker, and I'm here today to ...

  18. Formal vs. Informal Presentation Style

    The purpose of formal presentations is to provide information to a group of people with a few questions at the end. Informal presentations, however, are about providing information, listening to the reaction, and generating a discussion. It becomes more like a conversation and the audience will be more involved. -Keep visual aids to a minimum.

  19. Oral Presentation Tips: How to Deliver a Speech for School or Work

    Jerz > Writing > [ Academic | Technical] This document briefly describes how to write and deliver a formal oral presentation on an academic or professional subject.It should be useful for anyone who wants to know how to speak in public. Note: by "formal presentation," I don't necessarily mean a Shakespeare monologue or a scientific treatise on robot-assisted microsurgery.

  20. How to Start a Presentation: 12 Ways to Keep Your Audience Hooked

    1 Make a provocative statement. "I want to discuss with you this afternoonwhy you're going to fail to have a great career." One surefire way to get your audience's attention is to make a provocative statement that creates interest and a keen desire to know more about what you have to say. The presentation above, for example, does just that by ...

  21. Difference Between Formal and Informal Presentations

    A presentation is considered formal when you are requested to share your thoughts with a person or group and given the opportunity to prepare. This type of presentation requires a totally different approach than presenting to your team during an informal discussion or weekly meeting. Formal presentations often take place in an academic or ...

  22. How to Write an Oral Presentation

    Paying attention to flow in your presentation is a key part of writing an oral presentation that will make sense to listeners. Jumping from topic to topic in a disjointed way can make your presentation confusing to the people listening. Try to make sure all the topics in your outline lead naturally from the one before it to the one after.

  23. How To Make Your Presentation Sound More Like A Conversation

    1. Avoid using the word, "presentation." Every time you say, "I'm here to give you a presentation on X," or, "In this presentation, you'll see…," you are emphasizing the formal ...

  24. Six tips for recording a presentation- Microsoft 365

    Create an outline or script to guide your presentation, making sure to include key points, transitions, and visual aids. Practice your presentation multiple times to become familiar with the contents and ensure a confident delivery. If you have multiple presenters, solidify the speaking order and designate one person to facilitate the ...