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Susan Shor

Business Development Manager cover letter example

Business Development Manager cover letter example

As a business development manager, you know how to talk up your company. Now it’s time to do the same for your work skills. A business development manager cover letter that perfectly complements your resume elevates your chances of getting that coveted interview. This guide gives you hints and tips that will take the mystery out of writing a great application letter. It focuses on:

  • Choosing the best cover letter format and what paragraphs the cover letter should include
  • Making the most of each cover letter paragraph (header, greeting, intro, body and conclusion)
  • Getting down to the writing of your cover letter
  • Avoiding common errors when writing your business development manager cover letter.

Our corresponding business development manager cover letter example and our library of free cover letter examples offer inspiration for your own application letter.

Applying for a job directly? Send a cover letter!

Best format for a business development manager cover letter

The point of writing a business development manager cover letter is to show how you can help grow your next company. To do that, you need to know what goes into a great letter. 

A business development manager cover letter should contain the following elements:

  • The cover letter header
  • The greeting / salutation
  • The cover letter intro
  • The middle paragraphs (body of the letter)
  • The ending paragraph of your cover letter (conclusion and call-to-action)

If you’re looking for general advice on cover letters, our comprehensive cover letter guide  will tell you all you need to know. Below you will find specific advice on how to develop the most effective paragraphs possible. 

This business development manager cover letter example is a good foundation to develop your own professional application:

Dear Ms. Bartrum,

After a concentrated effort to build my social media presence over the past five years, I have found that 85 percent of my business development leads come from my online activities. I am well-known in the management consultancy industry and am a regular speaker on the marketing circuit.

The role at Howson would allow me to use the same approach, but with the power of your brand there is the potential to grow your business footprint far beyond the current 12,000 followers (across all platforms). Inbound leads are the lifeblood of any B2B company and I am confident of my ability to replicate the same 450 percent network growth (and +18 percent LFL attributable sales growth) that I engineered at my previous employer.

I am used to working at a high tempo, involving colleagues from every department in my work and getting buy-in from a wide range of stakeholders. Employee advocacy is vital in business development – I ran an internal advocacy project which got 67 percent of our employees engaging with our content at least once a week. This produces business development leads.

In terms of your global ambitions, I am used to working with a network for global sales associates and have been involved in efforts to expand international sales reach. My pitch decks and marketing materials were translated into 12 languages, and we increased the global sales participation from 4 percent to 7 percent over one year.

I have long admired you as a competitor, so after Kim Masters suggested that I apply I didn’t hesitate. I look forward to finding more at a potential interview.

Billy Collins

How many numbers are too many in a business development manager cover letter?

I would suggest sharing three or four key projects with only the most impressive achievements (quantified by value or percentage, whichever is most impressive). Do not let numbers dominate the story of how you achieved them.

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Cover letter header

The main idea behind your application is to garner an interview. That makes the header of your business development manager cover letter key because it highlights your name and important contact details so you can be easily reached. This is the only design element of your cover letter, and while you want to grab attention, you also want to maintain a professional image.

You know that leads will quickly disappear if you don’t act when the opportunity presents itself, so offer the phone number and email you check frequently so that you can respond promptly when a hiring manager contacts you. 

Sync with your resume

Your cover letter should complement your business development manager resume. This means aligning the styles of your documents, but it also means taking into account the Applicant Tracking System (ATS) algorithms that rank your application. 

Including the words “email” and “phone / cell” next to your information so the software can easily input your data. Also remember that using desired keywords and phrases in your cover letter as well as your resume can also boost your ranking in the ATS.

Cover letter greeting

How you greet a person sets the tone for your entire encounter. Your business development manager cover letter should start off with the same caliber of greeting you use when meeting a new client.

We suggest “Dear Dr./Mr./Ms. [Surname].” Most of our cover letter samples begin this way. Why? Because it is professional but warm. As a salesperson, you know that personal greetings beat generic openings every time, but if you run into a brick wall trying to find out who to address your letter to, you may use “Dear Development (or Sales) Team.” Avoid the stuffy “To Whom It May Concern.” It sounds outdated and impersonal.

Cover letter introduction

Your introduction strategically positions your candidacy by offering recruiters a sentence about who you are professionally. It also previews the message you will further in the body of your business development manager cover letter.

When you develop business opportunities, you first hook the customer so that they want to hear more. Use that same skill in this paragraph to encourage the recruiter to read on. Choose a pertinent example from your career, or describe what you can do for your targeted employer. 

Here are some types of hooks you can try in your introduction and examples of each:

Interesting question Do you want to grow your business 1,000% next year?
Strong statement  After researching your business, I believe you are posed for significant growth with the right business development manager.
Fact/statistic About 20% of small businesses fail in their first year, I have never worked for one that has.
Metaphor / simile A successful business development plan is like a bullet train; it offers a direct and quick  path to success.

The cover letter sample text for an introduction below will help you get started.

Cover letter middle part (body)

The middle part of your business development manager cover letter expands upon the message you previewed in your introduction. It is fine to reiterate achievements you mentioned in your business development manager resume, but make sure to add details that explain to the hiring manager why this success makes you a great fit for their job.

You’re applying for a management position, so be sure to balance your sales successes with a description of your management style.

Remember that the goal of the letter is to answer the question: Why should I hire you? Each sentence should take that goal into consideration.

Use a bulleted list of accomplishments for one of your body paragraphs. This serves three purposes:

  • Conserve space
  • Highlight the successes that point to what a great fit you are for the position
  • Break up large blocks of type

The cover letter sample text for the middle paragraphs below will help you get started.

How to end a business development manager cover letter (conclusion & sign-off)

You’ve shown off your great successes and explained what you can do for the company. Now it’s time to seal the deal. In the conclusion of your business development manager cover letter, you should remind the recruiter of your main message.

If you have space, add a sentence with a more personal twist such as why you want to work at that particular business or why you chose the industry you did. 

Don’t neglect your main purpose here, so end with a call to action, or a request for an interview. The cover letter sample text below offers one way to accomplish that.

Avoiding basic mistakes in a business development manager  cover letter

  • Keep a consistent tone. Even if you choose to reveal a more personal anecdote at the end of your letter, maintain a professional tone, unless you know for sure that the company is very casual.
  • Proofread. It’s best to get another set of eyes on your cover letter if possible. A typo may not end your candidacy, but why take the chance?
  • Target each position. Employers know a generic cover letter when they read it. Make sure you punctuate yours with details that apply specifically to the job you seek.

Your cover letter layout is one of the key elements that helps you to make a great first impression. Consider using a professionally-designed cover letter template to avoid mistakes.

Key takeaways

  • Don’t neglect the management side of your position as you highlight your sales successes.
  • Personalize your business development cover letter with details about the company to which you are applying.
  • Your layout and design make a big difference, so don’t forget to check out our business development manager cover letter sample for more ideas.

Free professionally designed templates

13 Professional Business Development Cover Letter Examples for 2024

Your business development cover letter should immediately convey your understanding of the company's strategic goals. Illustrate your capability to drive revenue and forge solid client relationships right from the start. In the second paragraph, highlight your expertise in market analysis and your proficiency in executing growth initiatives. Your ability to identify and capitalize on business opportunities must be evident to the reader.

All cover letter examples in this guide

sample application letter for business development manager

Business Development Executive

sample application letter for business development manager

Director of Business Development

sample application letter for business development manager

VP Business Development

sample application letter for business development manager

Entry Level Business Developer

sample application letter for business development manager

Business Development Intern

sample application letter for business development manager

Senior Business Development Manager

sample application letter for business development manager

Business Development Analyst

sample application letter for business development manager

Business Development Consultant

sample application letter for business development manager

Engagement Manager

sample application letter for business development manager

Planning Manager

sample application letter for business development manager

Business Development Representative

sample application letter for business development manager

Business Development Manager

Cover letter guide.

Business Development Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Business Development Cover Letter

Key Takeaways

By Experience

Business Development cover letter

Embarking on your job hunt, you've discovered that a standout business development cover letter can make all the difference. It's tempting to rehash your resume, yet your cover letter should be a window into your proudest professional moment, narrating the journey of that one significant achievement. Striking a balance between formal tone and fresh, engaging content without resorting to clichés is key. Remember, brevity is your ally; keep it concise and impactful within a single page. Let's ensure yours grabs attention for all the right reasons.

  • Some inspiration from other professionals' job-winning cover letters;
  • The best structure and format for your business development cover letter;
  • Insights on how to write about your best achievement to stand out;
  • A creative twist on your business development cover letter intro.

Upload your business development resume to Enhancv's AI, which will quickly scan and prepare a job-winning cover letter for you.

If the business development isn't exactly the one you're looking for we have a plethora of cover letter examples for jobs like this one:

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Business Development cover letter example

PETER CONNOLLY

New York, NY

+1-(234)-555-1234

[email protected]

  • Quantifiable Achievements: The cover letter includes specific examples of achievements, such as "leading to a 15% sales increase" and "culminating in an impressive $2M of new business," which provide concrete evidence of the candidate's ability to deliver results in business development.
  • Relevant Experience: Describing the management of a sales campaign and utilization of CRM data to recapture old prospects demonstrates the candidate's relevant skill set and experience, tailored to the business development role.
  • Problem-Solving Skills: By emphasizing strategic initiatives such as an in-depth analysis of post-purchase client behavior, the candidate showcases their problem-solving skills and ability to adopt a data-driven approach to improving sales processes.
  • Client Relationship Management: Mentioning the focus on client-centric strategies and engagement with CRM activities, the cover letter reflects an understanding of the importance of maintaining and expanding client relationships in business development.

Designing your business development cover letter: what is the best format

Let's start with the basics, your business development cover letter should include your:

  • Introduction
  • Body paragraph
  • Closing statement
  • Signature (that's not a must)

Next, we'll move to the spacing of your business development cover letter, and yes, it should be single-spaced ( automatically formatted for you in our cover letter templates ).

Don't go for a old-school font (e.g. Arial or Times New Roman), but instead, pick an ATS-favorite like Chivo, Volkhov, or Raleway, to stand out.

Our cover letter builder is also set up for you with the standard one-inch margin, all around the text.

Finally, ensure your business development resume and cover letter are in the same font and are submitted in PDF (to keep the formatting in place).

P.S. The Applicant Tracker System (or ATS) won't be assessing your [job] cover letter, it's solely for the recruiters' eyes.

The top sections on a business development cover letter

  • Header with Contact Information : Include your name, address, phone number, and email to make it easy for the recruiter to reach out to you, and it lends a professional look to your cover letter.
  • Opening Greeting : Addressing the hiring manager by name shows you've done your research and creates a personal connection right from the start.
  • Introduction : Briefly state your interest in the Business Development position and why you are a strong candidate, capturing the recruiter’s interest to read further, showing enthusiasm and knowledge about the company.
  • Body detailing relevant experience and skills : Highlight your track record in sales growth, partnerships, or market expansion, as these are critical business development outcomes, and use this section to demonstrate how your skills and experiences align with the role’s requirements.
  • Closing with a Call to Action : Finish by reiterating your interest in the position, thanking the reader for their time, and suggesting a meeting or call for further discussion, showing initiative and eagerness to move forward in the process.

Key qualities recruiters search for in a candidate’s cover letter

  • Strategic thinking skills: To devise actionable plans that align with the company's goals and market opportunities.
  • Proven track record in sales or partnerships: To demonstrate the ability to drive revenue growth and build valuable business relationships.
  • Strong networking abilities: For identifying and leveraging new business opportunities and partnerships.
  • Excellent communication and negotiation skills: To articulate value propositions and negotiate deals effectively.
  • Understanding of market research and analysis: To gather insights into industry trends and potential growth areas.
  • Adaptability and learning agility: To navigate changing markets and continuously evolve business strategies.

Kick off your business development cover letter: the salutation or greeting

When writing your business development cover letter, remember that you're not writing for some complex AI or robot, but for actual human beings.

And recruiters, while on the lookout to understand your experience, would enjoy seeing a cover letter that is tailored to the role and addresses them . Personally.

So, if you haven't done so, invest some time in finding out who's the hiring manager for the role you're applying to. A good place to start would be LinkedIn and the corporate website.

Alternatively, you could also get in touch with the company to find out more information about the role and the name of the recruiter.

If you haven't met the hiring manager, yet, your business development cover letter salutation should be on a last-name basis (e.g. "Dear Mr. Donaldson" or "Dear Ms. Estephan").

A good old, "Dear HR Professional" (or something along those lines) could work as your last resort if you're struggling to find out the recruiter's name.

List of salutations you can use

  • Dear Hiring Manager,
  • Dear [Recipient's Name],
  • Dear Mr./Ms./Dr. [Last Name],
  • Dear Members of the [Team Name] Team,
  • Dear [Department] Department,
  • Dear Search Committee,

Get creative with your business development cover letter introduction

Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.

Use your business development cover letter introduction to share something memorable about your experience .

But before you go down the rabbit hole of creativity and humor, align your message with the company culture.

For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.

What comes next: your business development cover letter middle paragraphs

In the next three to six paragraphs (or the body of your business development cover letter) you have to prove your unique value .

Most candidates tend to mess up at this stage. They tend to just copy-paste information from their resume.

That's one big no-no.

Remember that when writing your business development cover letter, it has to be personalized. And, your ultimate aim is to catch the recruiter's eye.

So, look back on key job requirements and write down a list that includes the ones you cover.

Next, select just one key achievement from your professional (or personal) history that meets those advert keywords.

Narrate a story around how you've grown your skill set and knowledge. Also, aim to show the unique understanding or soft skills you bring about, thanks to your past success.

Two ideas on how to end the final paragraph of your business development cover letter

Closing your business development cover letter , you want to leave a memorable impression on recruiters, that you're a responsible professional.

End your cover letter with how you envision your growth, as part of the company. Make realistic promises on what you plan to achieve, potentially, in the next six months to a year.

Before your signature, you could also signal hiring managers that you're available for the next steps. Or, a follow-up call, during which you could further clarify your experience or professional value.

Keep this in mind when writing your zero experience business development cover letter

Even though you may not have any professional experience , your business development cover letter should focus on your value.

As a candidate for the particular role, what sort of skills do you bring about? Perhaps you're an apt leader and communicator, or have the ability to analyze situations from different perspectives.

Select one key achievement from your life, outside work, and narrate a story that sells your abilities in the best light.

If you really can't think of any relevant success, you could also paint the picture of how you see your professional future developing in the next five years, as part of the company.

Key takeaways

Winning at your job application game starts with a clear and concise business development cover letter that:

  • Has single-spaced paragraphs, is wrapped in a one-inch margin, and uses the same font as the business development resume;
  • Is personalized to the recruiter (using their name in the greeting) and the role (focusing on your one key achievement that answers job requirements);
  • Includes an introduction that helps you stand out and show what value you'd bring to the company;
  • Substitutes your lack of experience with an outside-of-work success, that has taught you valuable skills;
  • Ends with a call for follow-up or hints at how you'd improve the organization, team, or role.

Business Development cover letter examples

Explore additional business development cover letter samples and guides and see what works for your level of experience or role.

Business Development Executive Resume Example

Cover letter examples by industry

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1 Business Development Manager Cover Letter Example

Business Development Managers excel at identifying opportunities, forging strategic partnerships, and driving growth, all while maintaining a keen eye on the market landscape. Similarly, your cover letter is your chance to showcase your ability to spot potential, build relationships, and contribute to a company's success. In this guide, we'll delve into the best cover letter examples for Business Development Managers, helping you to articulate your unique value proposition.

sample application letter for business development manager

Cover Letter Examples

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The best way to start a Business Development Manager cover letter is with a compelling opening line that grabs attention and immediately showcases your relevant experience or understanding of the company's needs. For example, "With a proven track record of increasing revenue by 30% year-over-year, I am excited about the opportunity to contribute to [Company Name]'s growth as your next Business Development Manager." This approach demonstrates your value proposition and aligns it with the company's objectives, setting a confident tone for the rest of your letter. Tailoring the introduction to the specific company and highlighting a significant achievement relevant to the role will make your application stand out.

Business Development Managers should end a cover letter by summarizing their interest in the role and the value they can bring to the company. This can be done by reiterating key skills or experiences that align with the job description. They should also express enthusiasm for the opportunity to contribute to the company's growth and success. For example: "I am confident that my experience in driving business growth, coupled with my passion for innovative strategies, would make me a valuable asset to your team. I am excited about the possibility of contributing to [Company's Name] and look forward to the opportunity to discuss how I can help achieve your business objectives." Finally, they should thank the reader for considering their application and express a desire for further discussion. For instance: "Thank you for considering my application. I look forward to the possibility of discussing my candidacy further." Remember to end with a professional closing like "Sincerely" or "Best regards," followed by your name.

A Business Development Manager's cover letter should ideally be about one page long. This length is sufficient to clearly and succinctly present your qualifications, experience, and interest in the role without overwhelming the reader. It's important to remember that hiring managers often have to go through numerous applications, so keeping your cover letter concise and to the point increases the chances of it being read thoroughly. As a Business Development Manager, you should focus on highlighting your key achievements, skills, and experiences that are directly relevant to the role you're applying for.

Writing a cover letter with no experience as a Business Development Manager can seem challenging, but it's important to remember that everyone starts somewhere. Here's how you can approach it: 1. Start with a strong introduction: Begin by introducing yourself and stating the position you're applying for. Mention where you found the job posting and if you have any mutual connections with the company. 2. Highlight relevant skills: Even if you don't have direct experience, you likely have skills that are relevant to the role. These could include project management, strategic planning, customer relationship management, negotiation, or sales experience. Use specific examples to demonstrate these skills. 3. Show your understanding of the role: Research the role of a Business Development Manager and the company you're applying to. Show in your cover letter that you understand what the job entails and how you could add value to the company. 4. Demonstrate your enthusiasm: Employers want to hire people who are passionate about the work they do. Show your enthusiasm for the role and the industry. 5. Close with a strong conclusion: Reiterate your interest in the role and your eagerness to contribute to the company. Thank the hiring manager for considering your application and express your hope for further discussion. 6. Proofread: Make sure your cover letter is free of errors. This shows your attention to detail, a key skill for a Business Development Manager. Remember, your cover letter is your chance to make a strong first impression. Even without direct experience, you can still present yourself as a strong candidate by focusing on your relevant skills and demonstrating your understanding and enthusiasm for the role.

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Business development manager resume example.

sample application letter for business development manager

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14 business development manager cover letters.

Approved by real hiring managers, these Business Development Manager cover letters have been proven to get people hired in 2024. A hiring manager explains why.

Hiring Manager for Business Development Manager Roles

Table of contents

  • Business Development Manager
  • Senior Business Development Manager
  • Senior Business Development Executive
  • Business Development Representative
  • Business Development Associate
  • Alternative introductions for your cover letter
  • Business Development Manager resume examples

Business Development Manager Cover Letter Example

Why this cover letter works in 2024, quantifiable achievements.

By stating specific, quantifiable achievements, this cover letter demonstrates the candidate's ability to drive results and make a meaningful impact on the business.

Cross-Functional Leadership

This sentence highlights the candidate's leadership skills and ability to work with diverse teams, which are key qualities for a Business Development Manager.

Passion for the Industry

Expressing excitement for the potential impact of the role shows that the candidate genuinely cares about the company's mission and is not just applying to any job.

Passionate Connection to Company

This cover letter stands out because it isn't just about the job, it's about the company, Amazon. You don't just want any Business Development Manager role, you want this one. You've shown that you understand and admire what Amazon is doing, and you want to add your strength to their mission. This kind of enthusiasm is contagious and can make recruiters excited to meet you.

Quantifiable Success

Nice job! Adding numbers can be challenging in some roles, but you nailed it. You've shown that you can not only handle the demands of business development but that you can excel, leading to impressive growth. This makes you look like a safe bet for continued success, which is exactly what recruiters are looking for.

Confidence in Potential Contribution

You're not simply stating that you're a good fit for the role, you're confidently asserting that you can contribute significantly to Amazon's business development goals. This level of confidence, backed up by your proven track record, is likely to impress and persuade hiring managers.

Excitement about Future Prospects

This isn't just a job to you, it's a thrilling opportunity. By expressing your excitement about working in the rapidly evolving market landscape that Amazon operates in, you're showing the hiring manager that you're highly motivated and ready to face new challenges.

Express Enthusiasm for Relationship Building

When you talk about business development as not just a 'chase' but an 'art of crafting relationships', it provides a deeper insight into your work ethic. It shows you value longevity and mutual benefits in business relationships, which is key in strategic alliances and partnership roles.

Link Your Excitement to Company's Vision

Sharing your excitement about Google's specific vision reveals you've taken time to understand the company's ethos and align it with your own professional interests. It shows that you're looking beyond the job role and are interested in contributing to the larger vision of the company.

Highlight Alignment with Company's Core Values

By emphasizing your attraction to Google's commitment to innovation, it shows that you value the same principles. It also subtly demonstrates how your passion can contribute to the company's growth and aligns with its core goals.

Express Eagerness to Contribute

Showing that you're eager to bring your expertise to the team reveals your enthusiasm and readiness to contribute from day one. This proactive approach can be appealing to hiring managers who are looking for candidates who can hit the ground running.

End on a Warm Note

Ending with 'Warmest regards' conveys a sense of professionalism, while also maintaining a friendly tone. It leaves the reader on a positive note, which is important when you want your letter (and yourself) to be memorable.

Show your business development impact

Sharing a story about a significant deal you closed shows me you're capable of making big things happen.

Detail your skills and achievements

It's helpful to know exactly what you're good at and the results you've delivered. This tells me you're skilled and have a track record of success.

Highlight a standout partnership

Mentioning a specific, successful alliance you forged demonstrates your strategic thinking and ability to find win-win situations.

Connect your experience with the company's mission

Understanding and relating to the company's goals makes you seem like a good fit for the team.

Express eagerness to contribute

Saying you're looking forward to the discussion shows me you're genuinely interested in the role and eager to make a difference.

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Highlight your admiration for the company

Expressing your long-standing respect and excitement for the company grabs attention. It shows that your interest is not superficial, but built on an understanding of what the company stands for.

Summarize your career achievements

Detailing your past successes, especially with quantifiable results, makes your experience tangible. It shows you’re capable of making a significant impact which is exactly what hiring managers are looking for.

Align your experience with the company’s goals

Stating how your experience directly supports the company's objectives demonstrates you've thought about how you can contribute to their success. It also shows you understand what the company values.

Share your enthusiasm for the team

Mentioning your excitement to work with the team emphasizes that you value collaboration and are eager to be part of the company culture. This shows you're not just about the role but also about fitting in with the team.

End with a proactive statement

Concluding with a forward-looking statement about discussing your role in the company shows confidence and a readiness to move to the next step. It leaves a positive, assertive final impression.

Connect with the company's values

When you express admiration for the company's goals, like Salesforce's focus on innovation, it shows you share their values and are likely to be a motivated employee.

Talking about specific achievements, such as growing a client base by 30%, proves you have the skills to drive business growth.

Highlight significant achievements

Mentioning a major deal you closed puts a spotlight on your ability to handle big tasks and contribute significantly to the company's success.

Match your passion with the company mission

Showing that your personal drive aligns with the company's mission, like connecting companies with their customers, makes you a compelling candidate for the role.

Express your eagerness to contribute

A polite thank you and expressing your desire to discuss your contribution demonstrates professionalism and a proactive attitude.

Senior Business Development Manager Cover Letter Example

Enthusiasm for the company's mission.

Good job connecting your personal interests with the company's mission. You're not just interested in what you'll be doing, but you're excited about the impact you could make on Microsoft's forward momentum. This is a compelling way to show recruiters that you're not just looking for a job, but a mission to contribute to.

Highlighting Key Achievements

Excellent job providing specific examples of your achievements. By detailing how you were pivotal in securing a strategic partnership which led to a significant increase in sales, you're demonstrating your capability to deliver tangible results. This is a strong way to show your value and potential contribution to a new employer.

Expressing Value to the Company

You've done a great job of confidently expressing how your skills could benefit Microsoft. By asserting that your ability to drive business growth through strategic partnerships and innovative market strategies will be a valuable asset, you're making a persuasive case for why you'd be a great hire.

Showing Drive and Motivation

By expressing your excitement at the potential to influence Microsoft's growth trajectory, you're demonstrating that you're not just looking for a job, but a challenge. This kind of motivation and drive is appealing to hiring managers, as it indicates you're likely to be a proactive and engaged employee.

Share the start of your business development journey

Telling me about your first big win gives a personal touch to your story and shows your growth in the field.

Quantify your business growth success

Numbers help paint a clear picture of your ability to expand a client base and drive revenue, making your accomplishments feel more real and impressive.

Show alignment with the company's values

Expressing excitement about the company's mission suggests you're not just a fit for the role, but also for the company culture.

Emphasize your strategic and relational skills

Confidence in your relationship building and strategic planning abilities tells me you're ready to tackle the challenges of a senior role.

End with a forward-looking statement

Your concluding remark signals you're proactive and looking forward to contributing to the company's future.

Show passion for the company's mission

Explaining why you admire the company can connect your personal values to its goals. This sets a strong start.

Quantify your achievements

Telling us about your success with hard numbers makes your past work stand out. We see the real impact you had.

Align experience with company culture

When you link your past work to our culture, it shows you're not just fit for the job but also the environment.

Express excitement to contribute

Talking about what you can bring to the team makes us eager to see you in action. It's promising.

Close with eagerness to engage

Ending your letter by looking forward to further discussions shows initiative and genuine interest in joining us.

Share your admiration for the company's philosophy

Showing genuine enthusiasm for HubSpot's approach indicates that you are not just looking for any job, but are specifically interested in contributing to their team.

Illustrate your track record in business development

Detailing your success in closing over $1.2M in new business and landing key accounts highlights your capability to bring valuable clients to the company.

Align your goals with the company's commitment

Expressing your draw to HubSpot's commitment to growth shows that you understand and are excited about the impact you can make within the company.

Express gratitude and willingness to discuss further

Thanking the employer for considering your application and showing eagerness to elaborate on your skills in a discussion portrays humility and readiness to engage.

Close with a professional and sincere sign-off

Ending your cover letter with a sincere sign-off reflects a respectful and professional demeanor, essential for a positive first impression.

Senior Business Development Executive Cover Letter Example

Highlight the importance of storytelling.

When you talk about the importance of 'stories we create and share' in business growth, it shows you understand that business isn't just about numbers, but about the narrative. This is an important trait for a business development executive, as storytelling can be a powerful tool for connecting with partners and clients.

Align Your Professional Ethos with the Company's

By stating that Amazon's approach resonates with your professional ethos, you're demonstrating a clear alignment of values. This is crucial, as it shows you're not just interested in the role, but in the company's overall mission and vision too.

Express Excitement for Market Influence

Showing your enthusiasm for being part of a team that shapes the future of the market paints a picture of an ambitious and forward-thinking professional. It suggests that you're not just looking for a job, but for a platform to make a significant impact.

Emphasize Your Passion for Bridging Gaps

Using a metaphor like 'building bridges' to describe your work not only adds a creative touch to your cover letter, but also highlights your ability to connect different aspects of business development - in this case, innovation and practicality.

End with a Forward-Looking Note

Ending your letter with 'Best regards' followed by the prospect of contributing to Amazon's story reinforces your enthusiasm about the role and leaves the reader with a positive impression of your professional outlook.

Business Development Representative Cover Letter Example

Connect your degree to your job passion.

Starting with your educational background in a related field shows you have a foundation. It's good to connect this directly to your interest in the role. This shows a natural progression to the position you’re applying for.

Show your business development impact during internship

Talking about specific projects where you worked with a business development team and the outcomes (like securing meetings and signing contracts) shows real-world experience. This is very valuable, even at an internship level.

Detail skills gained through practical experience

Highlighting specific skills developed, such as writing proposals and preparing presentations, is a strong move. It shows you have hands-on experience that is directly relevant to a business development role.

Express a personal connection to the company’s mission

Sharing a personal reason for your interest in the company and how you align with its goals makes your application more compelling. It shows you're not just looking for any job, but you're interested in this company specifically.

Close with a call to action

Ending your cover letter by expressing eagerness to discuss your contribution to the company further is a good strategy. It's polite and shows initiative.

Connect personal experience with job relevance

When you share how you've used a company's product or service in your own life, it shows me you understand its value. This helps me see you're genuinely interested in the role, not just applying randomly.

Telling me about the business leads you generated during your internship helps me picture the impact you could have here. It's good to see numbers; it makes your contribution clear and more impressive.

Highlight your communication skills

Strong communication is key for a business development representative. By stating your ability to build good relationships with clients and learn eagerly, you're ticking off major boxes for what I look for in a candidate.

Show enthusiasm for growth

Your closing remarks about wanting to learn and grow with the team stand out. It's not just about what you can do now but also how you plan to contribute in the long run.

End on a professional note

Signing off with 'best regards' and expressing gratitude for the consideration gives a polite and professional ending to your letter. It leaves a good last impression, which is always a plus.

Business Development Associate Cover Letter Example

Highlight alignment with company values.

Your cover letter shines when you show that what matters to the company matters to you too. It's a meaningful start.

Demonstrate impact through collaboration

Sharing examples of how you've supported team goals with tangible results speaks volumes about your teamwork and impact.

Show enthusiasm for the company's vision

Your excitement about the company's approach and products tells us you're more than ready to contribute to our mission.

Link your skills to the job needs

Matching your abilities to what the job requires shows you're not only qualified but also attentive to our needs.

Concluding your letter by anticipating next steps expresses a proactive attitude and readiness for future discussions.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

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sample application letter for business development manager

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sample application letter for business development manager

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Business Development Manager Cover Letter Example for 2024 (Skills & Templates)

Create a standout business development manager cover letter with our online platform. browse professional templates for all levels and specialties. land your dream role today.

Business Development Manager Cover Letter Example

Are you looking for help with your Business Development Manager cover letter? Our guide provides all the tips and tricks you need to create an impactful and professional cover letter. We'll walk you through the common steps of writing a cover letter, from understanding the job description to tailoring your experience.

We will cover:

  • How to write a cover letter, no matter your industry or job title.
  • What to put on a cover letter to stand out.
  • The top skills employers from every industry want to see.
  • How to build a cover letter fast with our professional Cover Letter Builder .
  • What a cover letter template is, and why you should use it.

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Business Development Manager Cover Letter Sample

Dear [Name],

I am writing to express my interest in the position of Business Development Manager at [Company Name]. With extensive experience in business development, sales, and customer service, I am confident that I am an ideal candidate for this role.

I have a proven track record of success in business development. For the past five years, I have worked as a Business Development Manager for [Company Name], where I was responsible for driving sales growth, developing and executing business strategies, and building relationships with key stakeholders. During my time with the company, I was able to successfully increase sales by 20% by implementing effective marketing strategies and developing new partnerships.

I am also highly experienced in customer service and have a great understanding of the needs of customers. I have experience in handling customer inquiries, resolving customer complaints, and providing technical support. I am also experienced in using various customer service software and systems, such as Salesforce, Zendesk, and Desk.com.

In addition, I have excellent communication and interpersonal skills. I am confident in my ability to build relationships with both internal and external stakeholders. I am also proactive in seeking out solutions to potential problems and finding ways to improve performance. I am highly organized, with the ability to multi-task and prioritize tasks while still meeting deadlines.

I am confident that my skills and experience make me an ideal candidate for the position of Business Development Manager. I am excited about the opportunity to work for [Company Name] and am confident that I will be an asset to your team. I look forward to hearing from you and discussing my qualifications in more detail.

Why Do you Need a Business Development Manager Cover Letter?

A Business Development Manager cover letter is an essential part of the job application process. It serves as a way to introduce yourself to potential employers and to convince them of your qualifications for the position. Here are some reasons why you need a Business Development Manager cover letter:

  • It shows employers that you are serious about the position and have put the time and effort into crafting a quality letter.
  • It serves as an opportunity to highlight your key qualifications and experiences that make you stand out from other applicants.
  • It shows your ability to effectively communicate and make a case for why you are the best fit for the position.
  • It can provide employers with a better understanding of your personality and how you will fit into their team.
  • It can help you stand out from the competition and make a strong impression on potential employers.

A Few Important Rules To Keep In Mind

  • Keep it concise: Your cover letter should be no more than one page, and it should focus on the most important points about your qualifications.
  • Highlight your strengths: Focus on the areas of your experience that are most relevant to the position you are applying for, and emphasize how they would help you succeed in the role.
  • Be specific: Mention the company name and how your experience is relevant to their needs.
  • Be confident: Use strong language to convey your confidence in your ability to do the job.
  • Be professional: Use a formal tone and language, and make sure to proofread for grammar and spelling errors.
  • Make a connection: Reference a shared connection or common interest to make a personal connection with the hiring manager.
  • Include a call to action: End your letter with a call to action, such as requesting an in-person meeting or phone call.

What's The Best Structure For Business Development Manager Cover Letters?

After creating an impressive Business Development Manager resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a Business Development Manager cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For Business Development Manager Cover Letters:

  • Your contact information, including the date of writing
  • The recipient's details, such as the company's name and the name of the addressee
  • A professional greeting or salutation, like "Dear Mr. Levi,"
  • An attention-grabbing opening statement to captivate the reader's interest
  • A concise paragraph explaining why you are an excellent fit for the role
  • Another paragraph highlighting why the position aligns with your career goals and aspirations
  • A closing statement that reinforces your enthusiasm and suitability for the role
  • A complimentary closing, such as "Regards" or "Sincerely," followed by your name
  • An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

  • Your Full Name: Begin with your first and last name, written in a clear and legible format.
  • Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
  • Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

  • Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
  • Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
  • Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

  • Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
  • Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
  • Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
  • Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
  • Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

Dear [Hiring Manager],

I am writing to apply for the Business Development Manager role at [Company Name]. With my experience in developing and building effective business partnerships, I am confident that I can make a significant contribution to your team.

Throughout my career, I have successfully managed a variety of business development projects and initiatives. I have a proven ability to identify new opportunities, develop strategic plans to increase revenue and market share, and establish mutually beneficial relationships with clients. My experience also includes creating and delivering presentations, negotiating deals, and overseeing the launch of new products and services. I am highly organized and have a strong attention to detail, which I believe will be an asset in this role.

I bring a unique combination of skills to the table, including developing sales strategies, creating marketing plans, and managing accounts. I have a track record of success in building relationships with customers and turning them into lasting partnerships. I am also experienced in the use of CRM software, data analysis, and forecasting.

I am confident that I am the ideal candidate for the Business Development Manager role. I am highly motivated and have the experience and drive to help your organization reach its goals. I look forward to discussing my qualifications in more detail and to learning more about the position.

Sincerely, [Your Name]

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

  • Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
  • Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
  • Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
  • Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
  • Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
  • Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing a Business Development Manager Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

  • Failing to customize the letter to the position and company.
  • Not emphasizing the experience and skills that make the applicant unique.
  • Including grammar or spelling errors.
  • Being too brief or writing a novel.
  • Being too vague.
  • Focusing on what the applicant wants rather than what he/she can offer.
  • Using an informal or overly casual tone.
  • Not having a clear call to action.
  • Including irrelevant information.

Key Takeaways For a Business Development Manager Cover Letter

  • Highlight your experience in sales, marketing, and customer service.
  • Demonstrate your knowledge of business development fundamentals.
  • Showcase your ability to develop relationships with clients.
  • Emphasize your ability to build and grow a customer base.
  • Describe your ability to understand customer needs and develop solutions.
  • Explain your ability to analyze data and make decisions.
  • Showcase your ability to develop and execute strategies.
  • Mention any relevant experience with relevant software.
  • Highlight your communication and presentation skills.
  • Discuss any awards or recognition you have received.

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Business Development Manager cover letter examples

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You’re skilled at project management, networking, researching new markets and building relationships.

But can you effectively build a relationship with the recruiter in order to secure an interview?

If you’re not sure how to get started, check out our comprehensive guide below, complete with several business development manager cover letter examples.

CV templates 

Business Development Manager cover letter example 1

Business Development Manager cover letter 1

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Business Development Manager cover letter example 2

Business Development Manager cover letter 2

Business Development Manager cover letter example 3

Business Development Manager cover letter 3

These 3 Business Development Manager cover letter examples will provide you with some good ideas on how to format a cover letter, along with the type of message you should be trying to put across to recruiters .

To further understand exactly how you can write a cover letter that will get you noticed, check out our further guidance.

How to write a Business Development Manager cover letter

Here’s how to write your own winning Business Development Manager cover letter

How to write a cover letter

Write your cover letter in the body of an email/message

You should write your cover letter in the body of the email (or messaging system if sending via a job board) and never attach it as a document.

The reason for this?

You want your cover letter to start connecting with the recruiter from the moment they open your application.

If they have to open a document to read it, it will slow things down and they may not even bother to open it.

Write cover letter in body of email

Start with a friendly greeting

Cover letter address

To build an instant connection with the recruiter reading your cover letter, start with a warm greeting.

It should be friendly but not casual – keeping it professional at all times.

  • Hi, hope you’re well
  • Hi [insert recruiter name]
  • Hi [insert department/team name]

Avoid overly formal greetings like “Dear sir/madam ” unless applying to very traditional companies.

How to find the contact’s name?

Addressing the recruitment contact by name is an excellent way to start building a strong relationship. If it is not listed in the job advert, try these methods to find it.

  • Check out the company website and look at their  About page. If you see a hiring manager, HR person or internal recruiter, use their name. You could also try to figure out who would be your manager in the role and use their name.
  • Head to LinkedIn , search for the company and scan through the list of employees. Most professionals are on LinkedIn these days, so this is a good bet.

Identify the role you are applying for

Once you have opened the cover letter with a warm greeting, you need to explain which role you are interested in.

Sometimes a recruitment consultant could be managing over 10 vacancies, so it’s crucial to pinpoint exactly which one you are interested in.

Highlight the department/area if possible and look for any reference numbers you can quote.

These are some examples you can add..

  • I am interested in applying for the role of Business Development Manager with your company.
  • I would like to apply for the role of Sales assistant (Ref: 40f57393)
  • I would like to express my interest in the customer service vacancy within your retail department
  • I saw your advert for an IT project manager on Reed and would like to apply for the role.

See also: CV examples – how to write a CV – CV profiles

Highlight your suitability

The sole objective of your cover letter is to motivate recruiters into to opening your CV. And you achieve this by quickly explaining your suitability to the roles you are applying for.

Take a look at the job descriptions you are applying to, and make note of the most important skills and qualifications being asked for.

Then, when crafting your cover letter, make your suitability the central focus.

Explain why you are the best qualified candidate, and why you are so well suited to carry out the job.

This will give recruiters all the encouragement they need to open your CV and consider you for the job.

Cover letter tips

Keep it short and sharp

A good cover letter is short and sharp, getting to the point quickly with just enough information to grab the attention of recruiters.

Ideally your cover letter should be around 4-8 sentences long – anything longer will risk losing the attention of time-strapped recruiters and hiring managers .

Essentially you need to include just enough information to persuade the reader to open up your CV, where the in-depth details will sit.

Sign off professionally

To round of your CV, you should sign off with a professional signature.

This will give your cover letter a slick appearance and also give the recruiter all of the necessary contact information they need to get in touch with you.

The information to add should include:

  • A friendly sign off – e.g. “Kindest regards”
  • Your full name
  • Phone number (one you can answer quickly)
  • Email address
  • Profession title
  • Professional social network –  e.g. LinkedIn

Here is an example signature;

Warm regards,

Jill North IT Project Manager 078837437373 [email protected] LinkedIn

Quick tip: To save yourself from having to write your signature every time you send a job application, you can save it within your email drafts, or on a separate documents that you could copy in.

Email signatures

What to include in your Business Development Manager cover letter

So, what type of information should you write about in your Business Development Manager cover letter?

The specifics will obviously depend on your profession and the jobs you are applying to, but these are the key areas you should be covering.

  • Your industry experience – Tell recruiters the types of companies you have been working for and the roles you have held in the past.
  • Your qualifications – Highlight your most important relevant qualifications to show employers you are qualified to do the roles you are applying for.
  • The impact you have made – Demonstrate the positive impact you have made for employers in previous jobs. Have you saved money? Improved processes? Made customers happy?
  • Your reasons for moving – Employers will want to know why you are leaving your current/previous role, so provide them with a brief explanation here.
  • Your availability – When will you be able to start a new job ? Check your current contract to find out your notice period if you are in a position already.

Business Development Manager cover letter templates

Copy and paste these Business Development Manager cover letter templates to get a head start on your own.

I hope this email finds you well. I am highly interested in the Business Development Manager position at SanTech. With 12+ years as a Business Development Associate, I excel in building and managing strategic partnerships for top technology firms. My strengths lie in market research, networking, and data-driven outreach, enabling me to identify and seize new business opportunities.

In my current role as Senior Business Development Associate at Tanto, I research potential clients and markets, successfully securing deals with 5 new enterprise clients and yielding a 19% revenue increase in 2021. Additionally, I implemented a strategic-partner sales strategy which raised the average deal size by 12% and boosted the sales pipeline by 30% in 2022. In my previous role as a Junior Business Development Associate, I identified 3 investment opportunities, increasing the portfolio value by 10% at Tanto. Previously, as a Sales Executive at Curry’s, I successfully pitched ecommerce software to UK and European retail companies, driving revenue growth by 7%. With PMI-Certified Project Management Professional credentials, exceptional communication, and negotiation skills, I consistently exceed KPIs.

I am enthusiastic about joining your team and contributing my expertise to surpass your organisational goals. I am available for an interview from next week, thank you for considering my application.

Kind regards,

Ellie Traynor ¦ 07777777777 ¦ [email protected]

Good afternoon, Daniel

I hope you’re well.

I am excited to apply for the position of Business Development Manager at Park & Co. With a track record of 15+ years in driving business growth and cultivating strategic partnerships within the home furnishings sector, I am confident in my ability to lead your business development team to new heights.

As the Senior Business Development Manager at Rex Furnishings, I successfully closed deals with 10 key clients, resulting in a 35% increase in revenue in 2021. Moreover, my leadership in developing and implementing a sales strategy led to a 20% growth in market share. With an MBA from the London School of Economics, I am well-versed in market analysis and have a strong understanding of our target audience and industry trends. My expertise in leading cross-functional teams and negotiating complex contracts has been instrumental in forging successful partnerships.

I would welcome the opportunity to discuss how my strategic approach and market achievements align with the vision and goals of Park & Co. I am available for an interview at your earliest convenience.

Best regards,

Aoife Doherty ¦ 07777777777 ¦ [email protected]

Dear Julia,

I hope you’re well. I am excited to apply for the Senior Business Development Manager position at your Not-for-Profit organisation. With an impressive 25-year career as a Strategic Business Development Manager for local and international charities and a master’s in business administration, I am passionate about ensuring effective fiscal management and revenue stream optimisation strategies.

In my current role as Business Development Manager at Beat the Street, I lead a 20-person team, developing and executing growth plans to combat homelessness across the UK. My success includes securing a £600K annual grant from a corporate funder who had previously declined partnership proposals, as well as creating and funding two new research positions that significantly improved grant application success. Previously, as a Fundraising Manager at First Choice, I managed a 12-person department and introduced the charity’s successful ‘Friends Scheme,’ becoming the primary revenue stream within 18 months. With my CFRE certification and experience in multichannel fundraising strategies, I have consistently achieved ambitious goals, making me confident in my ability to drive fiscal development and impact outreach at Shelter.

Thank you for your consideration and I am available for an interview at your convenience.

All the best,

Hyo Kyungo ¦ 07777777777 ¦ [email protected]

Writing a strong attention-grabbing cover letter is a vital step in landing a good Business Development Manager job.

Use the tips, strategies and examples above to get more responses from you job applications and start lining job interview up.

Good luck with your job search!

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Business Development Manager Cover Letter Example

Writing an effective cover letter for a business development manager position can be a challenging task. It’s important to highlight the best elements of your experience and skillset to demonstrate why you are the perfect candidate for the job. This guide is designed to help you craft a compelling cover letter that will put your application ahead of the rest. With step-by-step advice and an example cover letter along the way, you’ll be writing the perfect cover letter in no time.

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sample application letter for business development manager

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Business Development Manager Cover Letter Sample

Dear [Hiring Manager],

I am writing in response to your recent job posting for a Business Development Manager. With my extensive experience in sales and business development, I am confident that I am the ideal candidate for this role.

Throughout my career, I have gained extensive experience in transforming businesses and driving sales. I have a proven track record of successfully managing large accounts, negotiating profitable agreements and creating innovative strategies. Additionally, I am a highly organized and motivated self- starter with a talent for leading successful teams.

I am comfortable in a wide variety of business environments and I have expertise in researching, analyzing and understanding market trends. I have an eye for spotting opportunities and I am adept at developing sales plans and improving processes in order to facilitate growth. Furthermore, I have experience in developing valuable relationships with potential customers, which has enabled me to acquire new business.

I am passionate about developing successful sales strategies and I am confident that I can make a positive impact on your team. I am available for an interview at your earliest convenience and I look forward to hearing from you.

Thank you for your time and consideration.

[Your Name]

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What should a Business Development Manager cover letter include?

A Business Development Manager cover letter should include a statement explaining why you are the ideal candidate for the position. It should include examples of your skills, experience and qualifications, as well as a demonstration of your understanding of the business and your enthusiasm for the opportunity.

The letter should begin with a strong opening statement that captures the reader’s attention. You should address the letter to the specific hiring manager, and explain how you heard about the position.

Next, you should provide a brief yet compelling summary of your professional experience and qualifications. Be sure to include any relevant work accomplishments and professional certifications.

You should explain why your skills and experience make you the perfect fit for the job. At this point, you can also mention why you are most excited about the opportunity and how you can help the business to reach its goals.

Finally, you should provide a call to action. This could be a request for a meeting or an invitation to contact you with additional questions.

Your cover letter should be concise, yet informative, and the tone should be professional yet friendly. You should also avoid generic language and use specific examples to make your case.

Business Development Manager Cover Letter Writing Tips

A cover letter is a critical component of any job application, and as a business development manager, you need to make sure yours stands out from the competition. The following tips will help you craft a professional and effective cover letter for your business development role.

  • Open with an engaging introduction: Begin your letter by introducing yourself and providing a brief summary of the skills you offer. Make sure to emphasize key qualifications that are relevant to the role.
  • Make it relevant to the role: Tailor your cover letter to the particular business development manager role you are applying for. Be sure to highlight any experience or skills that make you a great fit for the job.
  • Showcase your accomplishments: Use examples of your achievements to demonstrate how you can be an asset to the company. Focus on results, such as how you increased sales, grew market share, or launched successful products.
  • Get personal: Use the letter to let your personality shine through. Consider including a story from your past that has helped shape who you are today.
  • Highlight key skills: Include a list of the skills you possess that are pertinent to the role. This may include industry knowledge, communication skills, problem- solving skills, and the ability to work with cross- functional teams.
  • Close on a high note: Conclude your letter with a strong and confident statement. Request an interview, and let the employer know you are excited to discuss the position in more detail.

With these tips in mind, you can write a compelling cover letter for your business development manager role. Be sure to tailor it to the job requirements, and showcase how you can be an asset to the company. Good luck!

Common mistakes to avoid when writing Business Development Manager Cover letter

Cover letters are one of the most important parts of any job search, and the Business Development Manager cover letter is one of the most important of all. A well- crafted cover letter can help you stand out from the competition and convince the hiring manager that you are the right person for the job. However, there are a few common mistakes that many job seekers make when writing their cover letter. Here are a few of the most common mistakes to avoid when writing a Business Development Manager cover letter:

  • Not addressing the hiring manager by name: It is always important to address the hiring manager by name in your cover letter. Not only does this show that you took the time to research the company, but it also shows the hiring manager that you respect and value their time.
  • Using too much “I” language: It is important to focus your cover letter around the qualifications and experiences that make you the best candidate for the job. Avoid using too much “I” language and focus on how your experiences can benefit the company.
  • Not proofreading: It is essential to proofread your cover letter before submitting it. A single typo or grammatical error can be the difference between getting an interview and getting rejected.
  • Not customizing: Every job is different and every company has different needs and expectations. Make sure to customize your cover letter to fit the specific job and highlight the skills and experiences that make you the best fit for the role.
  • Being overly formal or informal: You want to strike the right balance between being friendly and professional in your cover letter. Avoid being too formal or too informal and make sure to use polite language throughout.

By avoiding these common mistakes, you can ensure that your Business Development Manager cover letter stands out from the competition and increases your chances of getting hired.

Key takeaways

  • The cover letter for a Business Development Manager position is a vital part of the job application process.
  • A well- written cover letter can help you stand out from the competition by showcasing your skills and experience.
  • Begin your letter by addressing it to the appropriate individual, such as the hiring manager.
  • Use a professional and polite tone throughout the letter.
  • Make sure to include the job title and your contact information at the top of the letter.
  • Explain why you are the best candidate for the job by highlighting your relevant skills and experience.
  • Provide examples of successes you have achieved in a similar role.
  • Present yourself as a motivated, ambitious, and confident professional.
  • Demonstrate your understanding of the company and how you can contribute to its success.
  • End the letter on a positive note, such as expressing your enthusiasm for the role and the company.
  • Proofread your letter to ensure there are no grammar or spelling mistakes.

Frequently Asked Questions

1.how do i write a cover letter for an business development manager job with no experience.

Writing a cover letter for a Business Development Manager position with no experience can be a challenge. However, with the right approach and structure, you can create a compelling and convincing cover letter that will help you stand out from the competition.

First, start by introducing yourself and explain why you think you’re qualified for the role. Make sure to reference the job posting, and explain why you’re the ideal candidate. Talk about any skills or knowledge you have that are related to the role, such as experience with sales, customer service, or project management.

You can also highlight any volunteer work or extracurricular activities that have helped you develop the skills necessary to be successful in a Business Development Manager role.

Finally, explain why you’re passionate about this role and the company, and why you think you would be a great fit. Make sure to express your enthusiasm and make it clear that you’re excited about the opportunity.

2.How do I write a cover letter for an Business Development Manager job experience?

If you have experience in Business Development Management, it’s important to highlight this in your cover letter. Start by introducing yourself and explain why you believe you’re the ideal candidate for the role.

Detail your relevant professional experience, making sure to include any successes or achievements that demonstrate your suitability for the role. Showcase your accomplishments, such as any increases in revenue or client base, or successful projects you managed.

Explain the skills and knowledge you have that are relevant to the position, such as customer service, sales, or project management.

In addition to this, be sure to check out our cover letter templates , cover letter formats ,  cover letter examples ,  job description , and  career advice  pages for more helpful tips and advice.

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  • Cover Letter

Business Development Manager   Cover Letter

Business development manager cover letter (with example).

Writing a cover letter can often be a time-consuming task. They are challenging to write and can add stress to an already stressful situation. Do you really need one?

In most cases, yes.

With everything a cover letter can do for your application, you should want to include one anyway. Sure, it takes an extra effort to include, but that is kind of the point. If you are willing to put in the extra effort during the application process, it stands to reason that you are willing to put in the extra effort during your employment.

A well-written cover letter can help take you from a “maybe” to an interview. The keyword there is “well-written”. A shoddy effort will not go unnoticed — and not in a good way.

Don’t simply copy and paste the same cover letter with each position you apply for. Each cover letter you send out should be personalized for that specific position. While they may include many of the same qualifications and achievements, you want to make sure that you are appealing to this company specifically.

Don’t just regurgitate your resume either. A cover letter allows you to expand on your qualifications and paint a clearer picture for the hiring manager . So, paint yourself as their ideal candidate.

Looking for a job? These position are hiring now near you:

  • Business Development Manager
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  • Senior Business Development Manager
  • Business Development Director
  • Business Development Lead

Parts of a Business Development Manager Cover Letter

Header. A cover letter is, at its core, a standard business letter . There are certain standards to follow in terms of font and format. A proper header is necessary. If you do not include a proper header in your cover letter, it will most likely be tossed directly into the “no” pile.

Your header should include:

Your contact information (in this order):

Your first and last name

Your current address (optional)

Your phone number

Your professional email address

Your LinkedIn , website, or online portfolio (optional)

The date of submission (ex: June 18, 2019)

The employer’s contact information (in this order):

Hiring manager’s first and last name

Hiring manager’s current position

Company name

Company address

Greeting. Sometimes referred to as a “salutation”, the greeting is how you address your letter. “Dear” is considered the standard salutation in cover letters, so you will always begin with “Dear [Hiring Manager]”. Keep in mind, you want to address your cover letter to a specific person: the hiring manager .

Opening paragraph. This is your opportunity to appeal to the reader and present yourself as their ideal candidate.

Body paragraph(s). The body of your cover letter is your sales pitch. Show that you are not just a good fit for this role, but a good fit for the company. Always use keywords from the job description in this section.

Closing paragraph. Once you’ve laid out your argument, you want to close with a clear call-to-action. Be sure to thank the reader for their time and use subtle language to ask for the interview.

Sign-off. As with any business letter, you want to close your cover letter with a professional sign-off . Your closing should be followed by your full name; you also have the option to include your contact information here again.

Standard closings include:

Best regards

Respectfully

Thank you for your time and consideration

Business Development Manager Cover Letter Opening

The opening lines of your cover letter can make all of the difference. If you don’t grab the reader’s attention right away, you may find yourself waiting for that interview call indefinitely.

Your opening paragraph can include a variety of information, but it should always answer the following questions

What position are you applying for? During the opening paragraph, you should state your intention. You want to be a little more creative than “I am applying for X position”, but that’s essentially what you’re telling them.

Why should they hire you ? You want to tell them why you are their best candidate. Convey your value clearly.

Do you really want this job? Obviously, you want the job or you wouldn’t be applying for it. What this means is to communicate your enthusiasm.

Whether you’re excited to work for this company specifically or you’re very interested in the position, let them know here, but be genuine. It is not too difficult to spot a fake when you’ve read through hundreds of cover letters.

Annabelle Peters 456 Developer Road Los Angeles, CA 90001 (555) 456-7890 | [email protected] January 1, 2021 Gordon LaMont Director of Human Resources 2BMarketed 156 Business Drive Los Angeles, CA 90001 Dear Mr. LaMont, As a business development manager with over 10 years of experience working with start-ups like 2BMarketed, I was excited to see the listing for a business development manager position with your company. It would be my pleasure to offer my knowledge, growing list of contacts, and skills to help you streamline your lead generation and relationship building.

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Business development manager cover letter body.

Part of being a business development manager is mastering the art of selling. The body of your cover letter is your opportunity to show that you know how to sell. This time, though, you’ll be selling yourself.

This should highlight your relevant qualifications and achievements. Don’t repeat what’s on your resume. Instead, expand on what your resume states. It is very important to include the right keywords in your body paragraphs. Many companies will scan incoming applications for certain keywords and flag them for the hiring manager.

You can find the right keywords in the job description itself, but certain keywords or skills will always be related to business development managers.

Generally, a business development manager will be expected to drive sales, build client relationships, research target markets, and identify new opportunities. This position will require a certain amount of experience — typically a minimum of five years — so you will want to highlight your level of experience somewhere.

When in doubt, draw attention to your:

Organizational skills . Put particular emphasis on your ability to prioritize and set goals.

Communication skills . Focus on your negotiation and persuasion skills . You will also want to highlight your presentation abilities .

Problem-solving skills .

Time management skills.

Attention-to-detail .

Customer service skills.

Growth is crucial for a company in its infancy. 2BMarketed needs someone adept at maintaining relationships with current clients as well as forging strong relationships with new prospects. You will find that my reputation for building lasting client relationships and mutually beneficial partnerships is well-known in this industry. Some of my current client relationships were developed in my first few years in this role. In addition to my relationships building, I have developed a successful strategy for lead generation. By analyzing target markets, conducting financial analysis, and collaborating with the marketing and sales teams, we can develop and execute a plan of action that yields result far beyond expectations. Over the last two years, I have helped Green Valley, Inc. generate 40% more business than the previous two years. My efforts resulted in 75 new client accounts with contracts equalling over $10M.

Business Development Manager Cover Letter Closing Lines

Your closing paragraph should be short and include only a few lines. Instead of rehashing your cover letter (or resume), use this space to reiterate what makes you their ideal candidate, thank them for their time , and (subtly) ask for the interview.

I can help you attain your short-term and long-term goals , growing your business from start-up to leading competitor. I look forward to discussing your expectations for this role and how I can meet and exceed them. Thank you for your time and consideration, Annabelle Peters [email protected]

Example of a Business Development Manager Cover Letter

Annabelle Peters 456 Developer Road Los Angeles, CA 90001 (555) 456-7890 | [email protected] January 1, 2021 Gordon LaMont Director of Human Resources 2BMarketed 156 Business Drive Los Angeles, CA 90001 Dear Mr. LaMont, As a business development manager with over 10 years of experience working with start-ups like 2BMarketed, I was excited to see the listing for a business development manager position with your company. It would be my pleasure to offer my knowledge, growing list of contacts, and skills to help you streamline your lead generation and relationship building. Growth is crucial for a company in its infancy. 2BMarketed needs someone adept at maintaining relationships with current clients as well as forging strong relationships with new prospects. You will find that my reputation for building lasting client relationships and mutually beneficial partnerships is well-known in this industry. Some of my current client relationships were developed in my first few years in this role. In addition to my relationships building, I have developed a successful strategy for lead generation. By analyzing target markets, conducting financial analysis, and collaborating with the marketing and sales teams, we can develop and execute a plan of action that yields result far beyond expectations. Over the last two years, I have helped Green Valley, Inc. generate 40% more business than the previous two years. My efforts resulted in 75 new client accounts with contracts equalling over $10M. I can help you attain your short-term and long-term goals, growing your business from start-up to leading competitor. I look forward to discussing your expectations for this role and how I can meet and exceed them. Thank you for your time and consideration, Annabelle Peters [email protected]
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Samples of business development manager cover letter

When applying for a business development manager position, your cover letter is an opportunity for you to tell your story, without being stuck in the formatting constraints of the resume. The best format for writing a cover letter is as follows:

(111) 789-3456

[email protected]

Dear Hiring Manager,

I am thankful for your time and consideration of my application. As you continue the hiring process for the Business Development Manager position, I would be delighted to communicate my other accomplishments and career goals in person. I am also looking forward to future correspondence as I would love to find out more about the expectations that you have for your business developers and how I could best meet them.

Annalise Sinclair”

I also understand the sales side of this position, which involves building and maintaining beneficial relationships with other organizations, including public officials, media representatives, partner organizations, customers, and more.

Sincerely,”

“Nolan Santana

City, State, Zip Code

Home: 000-000-0000

As a highly skilled Business Development Manager, I read your posting for a new Business Development Manager with interest. My experience aligns well with the qualifications you are seeking at Mitchell Marketing, in particular my role as Business Development Manager with Company Name, and I am certain I would make a valuable addition to your organization.

With more than eight years of experience as a Business Development Manager, I am adept in user requirements gathering, market research, and forecasting. Moreover, while my on-the-job experience has afforded me a well-rounded skill set, including first-rate strategic planning and project management abilities, I excel at:

In addition to my experience and personal qualities, I have a solid educational foundation and a passion for technology and business. I am extremely enthusiastic about Mitchell Marketing’s focus on working with leading IT firms and would welcome the opportunity to contribute to your business development goals.

Thank you for your time and consideration.

Frequently Asked Questions:

What is the role of a business development manager.

A Business Development Manager is responsible for the growth of their department. They work with their sales team to develop mutually beneficial proposals, negotiate contract terms and communicate effectively with stakeholders.

What are the skills required for a business development associate?

https://www.indeed.com/career-advice/cover-letter-samples/business-development-manager#:~:text=Dear%20Hiring%20Manager%2C,help%20you%20optimize%20your%20operations.

https://www.myperfectresume.com/cover-letter/examples/business-operations/development-manager

https://www.jobhero.com/cover-letter/examples/business-operations/business-development-manager

https://www.livecareer.com/cover-letter/examples/marketing/business-development-manager

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Business Development Specialist Cover Letter Sample

Land your next job more easily and learn to perfect your cover letter with our free, highly instructive Business Development Specialist cover letter sample. Use this cover letter example free of charge or rewrite it using our HR-approved cover letter creator.

Milan Šaržík — Certified Professional Résumé Writer

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Business Development Specialist Cover Letter Sample (Full Text Version)

Robert stawarz.

Dear Hiring Managers,

I am writing to express my interest in the Business Development Specialist position at Merts Corporation, Inc. With a proven track record and diverse background in various aspects of business, I am confident in my ability to successfully fulfill the responsibilities of the role.

During my tenure at Kiewit Corporation, Inc., I gained valuable experience in identifying sales and business growth opportunities, analyzing business performance, developing strategies, managing accounts, and representing the company at industry events. I have a strong track record of excelling in both independent and team environments, and thrive under pressure.

In addition to my practical experience, I hold a degree in Business Administration from the University of St Andrews and am a Certified Business Development Professional. I have a strong proficiency in industry software programs, such as Bitrix24, airfocus, FreshBooks, TimeCamp, WPS Office, and QlikSense.

I am enthusiastic about the opportunity to contribute to the growth and success of Merts Corporation, Inc. Thank you for considering my application.

Sincerely, Robert Stawarz

Milan Šaržík — Certified Professional Résumé Writer

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

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  2. Business Development Cover Letter [Sample for Download]

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  3. Business Development Manager Cover Letter Sample

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  4. Business Development Manager Cover Letter Examples [2024]

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COMMENTS

  1. Business Development Manager Cover Letter Example and Template ...

    To upload the template into Google Docs, go to File > Open > and select the correct downloaded file. How to write a business development manager cover letter. While you might customize your cover letter based on the company's industry or your experience, most cover letters for business development managerpositions include the following content: 1.

  2. Business Development Manager Cover Letter Examples [2024]

    Johnson Matthey Inc. Salt Lake City, UT 84120. Phone: 555-555-5555. E-Mail: [email protected]. Dear , Upon learning about the business operations development manager posting with Johnson Matthey Inc., I was eager to contact you with my interest. When reviewing the job description, I was excited to see how well my experience aligns with your ...

  3. Business Development Manager Cover Letter Example

    We will guide you through the essential elements of a compelling cover letter, which include: 1. Cover Letter Header 2. Cover Letter Greeting 3. Cover Letter Introduction 4. Cover Letter Body 5. Cover Letter Closing Each section is integral in portraying your professional image and suitability for the role.

  4. Business Development Cover Letter: Example & Templates

    Data Analyst Cover Letter. Data Entry Cover Letter. Finance Cover Letter. Financial Analyst Cover Letter. Investment Banking Cover Letter. Marketing Coordinator Cover Letter. Let's start with looking at two business development cover letter samples: one for a managing position and one for an assistant role. 1.

  5. Business Development Manager Cover Letter Examples

    City, State, Zip Code. Home: 000-000-0000. [email protected]. Dear Mr. Mitchell, As a highly skilled Business Development Manager, I read your posting for a new Business Development Manager with interest. My experience aligns well with the qualifications you are seeking at Mitchell Marketing, in particular my role as Business Development Manager ...

  6. Business Development Cover Letter Example & Tips

    Use these three tips to write a business development cover letter to prove you can create long-term value for a business: 1. Highlight your business development skills. If you're goal-oriented and have strong business acumen, you're a great fit for a business development position. But first, you need to showcase your commercial awareness ...

  7. Business Development Manager Cover Letter Examples

    Free Business Development Manager Cover Letter Examples cover letter example. Dear Ms. Lordes: Upon review of your posting for a Business Development Manager, I was immediately compelled to submit my resume for your review. As an experienced, senior-level professional with a strong history of driving dynamic product sales, managing client ...

  8. Professional Business Development Manager Cover Letter Examples and

    We hope this business development manager cover letter writing guide has shown you how to: Format your business development manager cover letter with the mandatory sections (e.g. header, greeting, intro, body, and closing) and select the right font (P.S. It should be the same as the one you've used for your resume);

  9. Business Development Manager cover letter example

    Cover letter greeting. How you greet a person sets the tone for your entire encounter. Your business development manager cover letter should start off with the same caliber of greeting you use when meeting a new client. We suggest "Dear Dr./Mr./Ms. [Surname].". Most of our cover letter samples begin this way.

  10. Business Development Cover Letter Examples & Guide

    Definition. 2. Make a professional business development cover letter header. Write your full name and job title first. List your address, email, phone number, and LinkedIn profile. Skip a line. Add the date. Then skip another line. Add the managers' name, business name, and street address.

  11. 13 Professional Business Development Cover Letter Examples ...

    Quantifiable Achievements: The cover letter includes specific examples of achievements, such as "leading to a 15% sales increase" and "culminating in an impressive $2M of new business," which provide concrete evidence of the candidate's ability to deliver results in business development.

  12. 1 Business Development Manager Cover Letter Example

    Thank the hiring manager for considering your application and express your hope for further discussion. 6. Proofread: Make sure your cover letter is free of errors. This shows your attention to detail, a key skill for a Business Development Manager.

  13. 14 Business Development Manager Cover Letters

    Business Development Manager Cover Letter Example. Dear Ms. Thompson, I was thrilled to come across the Business Development Manager position at Salesforce. As someone who has been using Salesforce's CRM platform for years, I have always admired the company's commitment to innovation and customer success.

  14. Business Development Cover Letter Samples & Examples 2024

    Get my resume score. 5. Show your professional value through your skills and accomplishments. Following the introduction of your cover letter are the body paragraphs. Ideally, your business development cover letter should contain between 2 to 4 body paragraphs, providing in-depth answers to each of these questions:

  15. How to Write a Business Development Manager Cover Letter

    Consider the following steps to write an effective cover letter for a business development manager: 1. Start with a header. A cover letter header typically contains your contact information, including your full name, phone number, e-mail address, and the city, province, or territory where you live. Keep this information consistent with what you ...

  16. Business Development Manager Cover Letter Example for 2024 (Skills

    Cover Letter Body. Dear [Hiring Manager], I am writing to apply for the Business Development Manager role at [Company Name]. With my experience in developing and building effective business partnerships, I am confident that I can make a significant contribution to your team.

  17. 3 Business Development Manager cover letter examples

    CV templates. These 3 Business Development Manager cover letter examples will provide you with some good ideas on how to format a cover letter, along with the type of message you should be trying to put across to recruiters. To further understand exactly how you can write a cover letter that will get you noticed, check out our further guidance.

  18. Business Development Manager Cover Letter Example

    Business Development Manager Cover Letter Sample. Dear [Hiring Manager], I am writing in response to your recent job posting for a Business Development Manager. With my extensive experience in sales and business development, I am confident that I am the ideal candidate for this role. Throughout my career, I have gained extensive experience in ...

  19. Business Development Cover Letter Examples

    Example opening paragraph for an entry-level business development cover letter: I am excited to express my interest in the business development position at [Company], as advertised. With a recent degree in [Relevant Field] and a passion for driving business growth, I am eager to contribute to the success of [Company].

  20. Business Development Manager Cover Letter (With Example)

    Company name. Company address. Greeting. Sometimes referred to as a "salutation", the greeting is how you address your letter. "Dear" is considered the standard salutation in cover letters, so you will always begin with "Dear [Hiring Manager]". Keep in mind, you want to address your cover letter to a specific person: the hiring manager.

  21. Cover Letter Examples For A Business Development Manager

    Here is the Cover Letter For A Business Development Manager example: Dear Mr. Lucias, I am writing to express my interest in the Business Development position at Tick Tock Investments. I am certain that my skills, qualifications, and work experience in both start ups as well as larger corporations; makes me the best candidate for this open ...

  22. Cover letter for a business development manager (5 samples)

    The best format for writing a cover letter is as follows: Address the employer with a formal salutation. For example, "Dear/Hello (name of the recipient).". If you do not know the recipient's name, you can refer to them as the hiring manager. The next step is to state the position you are applying for and how you found the opening.

  23. Business Development Specialist Cover Letter Sample

    555-555-5555. [email protected]. Merts Corporation, Inc. St Andrews, United Kingdom. 14/11/2019. Application for the position of Business Development Specialist. Dear Hiring Managers, I am writing to express my interest in the Business Development Specialist position at Merts Corporation, Inc. With a proven track record and diverse ...

  24. Applications now open for Indiana Main Street program

    INDIANAPOLIS (Aug. 1, 2024) - Lt. Gov. Suzanne Crouch and the Indiana Office of Community and Rural Affairs today announced applications are now open for the 2025 Indiana Main Street program. "Indiana Main Street communities have been key in developing rural Indiana and improving quality of life across our state," said Lt. Gov. Suzanne Crouch, Secretary of Agriculture and Rural Development.