what is hypothesis in quantitative research

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The Craft of Writing a Strong Hypothesis

Table of Contents

Writing a hypothesis is one of the essential elements of a scientific research paper. It needs to be to the point, clearly communicating what your research is trying to accomplish. A blurry, drawn-out, or complexly-structured hypothesis can confuse your readers. Or worse, the editor and peer reviewers.

A captivating hypothesis is not too intricate. This blog will take you through the process so that, by the end of it, you have a better idea of how to convey your research paper's intent in just one sentence.

What is a Hypothesis?

The first step in your scientific endeavor, a hypothesis, is a strong, concise statement that forms the basis of your research. It is not the same as a thesis statement , which is a brief summary of your research paper .

The sole purpose of a hypothesis is to predict your paper's findings, data, and conclusion. It comes from a place of curiosity and intuition . When you write a hypothesis, you're essentially making an educated guess based on scientific prejudices and evidence, which is further proven or disproven through the scientific method.

The reason for undertaking research is to observe a specific phenomenon. A hypothesis, therefore, lays out what the said phenomenon is. And it does so through two variables, an independent and dependent variable.

The independent variable is the cause behind the observation, while the dependent variable is the effect of the cause. A good example of this is “mixing red and blue forms purple.” In this hypothesis, mixing red and blue is the independent variable as you're combining the two colors at your own will. The formation of purple is the dependent variable as, in this case, it is conditional to the independent variable.

Different Types of Hypotheses‌

Types of hypotheses

Some would stand by the notion that there are only two types of hypotheses: a Null hypothesis and an Alternative hypothesis. While that may have some truth to it, it would be better to fully distinguish the most common forms as these terms come up so often, which might leave you out of context.

Apart from Null and Alternative, there are Complex, Simple, Directional, Non-Directional, Statistical, and Associative and casual hypotheses. They don't necessarily have to be exclusive, as one hypothesis can tick many boxes, but knowing the distinctions between them will make it easier for you to construct your own.

1. Null hypothesis

A null hypothesis proposes no relationship between two variables. Denoted by H 0 , it is a negative statement like “Attending physiotherapy sessions does not affect athletes' on-field performance.” Here, the author claims physiotherapy sessions have no effect on on-field performances. Even if there is, it's only a coincidence.

2. Alternative hypothesis

Considered to be the opposite of a null hypothesis, an alternative hypothesis is donated as H1 or Ha. It explicitly states that the dependent variable affects the independent variable. A good  alternative hypothesis example is “Attending physiotherapy sessions improves athletes' on-field performance.” or “Water evaporates at 100 °C. ” The alternative hypothesis further branches into directional and non-directional.

• Directional hypothesis: A hypothesis that states the result would be either positive or negative is called directional hypothesis. It accompanies H1 with either the ‘<' or ‘>' sign.
• Non-directional hypothesis: A non-directional hypothesis only claims an effect on the dependent variable. It does not clarify whether the result would be positive or negative. The sign for a non-directional hypothesis is ‘≠.'

3. Simple hypothesis

A simple hypothesis is a statement made to reflect the relation between exactly two variables. One independent and one dependent. Consider the example, “Smoking is a prominent cause of lung cancer." The dependent variable, lung cancer, is dependent on the independent variable, smoking.

4. Complex hypothesis

In contrast to a simple hypothesis, a complex hypothesis implies the relationship between multiple independent and dependent variables. For instance, “Individuals who eat more fruits tend to have higher immunity, lesser cholesterol, and high metabolism.” The independent variable is eating more fruits, while the dependent variables are higher immunity, lesser cholesterol, and high metabolism.

5. Associative and casual hypothesis

Associative and casual hypotheses don't exhibit how many variables there will be. They define the relationship between the variables. In an associative hypothesis, changing any one variable, dependent or independent, affects others. In a casual hypothesis, the independent variable directly affects the dependent.

6. Empirical hypothesis

Also referred to as the working hypothesis, an empirical hypothesis claims a theory's validation via experiments and observation. This way, the statement appears justifiable and different from a wild guess.

Say, the hypothesis is “Women who take iron tablets face a lesser risk of anemia than those who take vitamin B12.” This is an example of an empirical hypothesis where the researcher  the statement after assessing a group of women who take iron tablets and charting the findings.

7. Statistical hypothesis

The point of a statistical hypothesis is to test an already existing hypothesis by studying a population sample. Hypothesis like “44% of the Indian population belong in the age group of 22-27.” leverage evidence to prove or disprove a particular statement.

Characteristics of a Good Hypothesis

Writing a hypothesis is essential as it can make or break your research for you. That includes your chances of getting published in a journal. So when you're designing one, keep an eye out for these pointers:

• A research hypothesis has to be simple yet clear to look justifiable enough.
• It has to be testable — your research would be rendered pointless if too far-fetched into reality or limited by technology.
• It has to be precise about the results —what you are trying to do and achieve through it should come out in your hypothesis.
• A research hypothesis should be self-explanatory, leaving no doubt in the reader's mind.
• If you are developing a relational hypothesis, you need to include the variables and establish an appropriate relationship among them.
• A hypothesis must keep and reflect the scope for further investigations and experiments.

Separating a Hypothesis from a Prediction

Outside of academia, hypothesis and prediction are often used interchangeably. In research writing, this is not only confusing but also incorrect. And although a hypothesis and prediction are guesses at their core, there are many differences between them.

A hypothesis is an educated guess or even a testable prediction validated through research. It aims to analyze the gathered evidence and facts to define a relationship between variables and put forth a logical explanation behind the nature of events.

Predictions are assumptions or expected outcomes made without any backing evidence. They are more fictionally inclined regardless of where they originate from.

For this reason, a hypothesis holds much more weight than a prediction. It sticks to the scientific method rather than pure guesswork. "Planets revolve around the Sun." is an example of a hypothesis as it is previous knowledge and observed trends. Additionally, we can test it through the scientific method.

Whereas "COVID-19 will be eradicated by 2030." is a prediction. Even though it results from past trends, we can't prove or disprove it. So, the only way this gets validated is to wait and watch if COVID-19 cases end by 2030.

Finally, How to Write a Hypothesis

Quick tips on writing a hypothesis

1.  Be clear about your research question

A hypothesis should instantly address the research question or the problem statement. To do so, you need to ask a question. Understand the constraints of your undertaken research topic and then formulate a simple and topic-centric problem. Only after that can you develop a hypothesis and further test for evidence.

2. Carry out a recce

Once you have your research's foundation laid out, it would be best to conduct preliminary research. Go through previous theories, academic papers, data, and experiments before you start curating your research hypothesis. It will give you an idea of your hypothesis's viability or originality.

Making use of references from relevant research papers helps draft a good research hypothesis. SciSpace Discover offers a repository of over 270 million research papers to browse through and gain a deeper understanding of related studies on a particular topic. Additionally, you can use SciSpace Copilot , your AI research assistant, for reading any lengthy research paper and getting a more summarized context of it. A hypothesis can be formed after evaluating many such summarized research papers. Copilot also offers explanations for theories and equations, explains paper in simplified version, allows you to highlight any text in the paper or clip math equations and tables and provides a deeper, clear understanding of what is being said. This can improve the hypothesis by helping you identify potential research gaps.

3. Create a 3-dimensional hypothesis

Variables are an essential part of any reasonable hypothesis. So, identify your independent and dependent variable(s) and form a correlation between them. The ideal way to do this is to write the hypothetical assumption in the ‘if-then' form. If you use this form, make sure that you state the predefined relationship between the variables.

In another way, you can choose to present your hypothesis as a comparison between two variables. Here, you must specify the difference you expect to observe in the results.

4. Write the first draft

Now that everything is in place, it's time to write your hypothesis. For starters, create the first draft. In this version, write what you expect to find from your research.

Clearly separate your independent and dependent variables and the link between them. Don't fixate on syntax at this stage. The goal is to ensure your hypothesis addresses the issue.

5. Proof your hypothesis

After preparing the first draft of your hypothesis, you need to inspect it thoroughly. It should tick all the boxes, like being concise, straightforward, relevant, and accurate. Your final hypothesis has to be well-structured as well.

Research projects are an exciting and crucial part of being a scholar. And once you have your research question, you need a great hypothesis to begin conducting research. Thus, knowing how to write a hypothesis is very important.

Now that you have a firmer grasp on what a good hypothesis constitutes, the different kinds there are, and what process to follow, you will find it much easier to write your hypothesis, which ultimately helps your research.

Now it's easier than ever to streamline your research workflow with SciSpace Discover . Its integrated, comprehensive end-to-end platform for research allows scholars to easily discover, write and publish their research and fosters collaboration.

It includes everything you need, including a repository of over 270 million research papers across disciplines, SEO-optimized summaries and public profiles to show your expertise and experience.

If you found these tips on writing a research hypothesis useful, head over to our blog on Statistical Hypothesis Testing to learn about the top researchers, papers, and institutions in this domain.

Frequently Asked Questions (FAQs)

1. what is the definition of hypothesis.

According to the Oxford dictionary, a hypothesis is defined as “An idea or explanation of something that is based on a few known facts, but that has not yet been proved to be true or correct”.

2. What is an example of hypothesis?

The hypothesis is a statement that proposes a relationship between two or more variables. An example: "If we increase the number of new users who join our platform by 25%, then we will see an increase in revenue."

3. What is an example of null hypothesis?

A null hypothesis is a statement that there is no relationship between two variables. The null hypothesis is written as H0. The null hypothesis states that there is no effect. For example, if you're studying whether or not a particular type of exercise increases strength, your null hypothesis will be "there is no difference in strength between people who exercise and people who don't."

4. What are the types of research?

• Fundamental research

• Applied research

• Qualitative research

• Quantitative research

• Mixed research

• Exploratory research

• Longitudinal research

• Cross-sectional research

• Field research

• Laboratory research

• Fixed research

• Flexible research

• Action research

• Policy research

• Classification research

• Comparative research

• Causal research

• Inductive research

• Deductive research

5. How to write a hypothesis?

• Your hypothesis should be able to predict the relationship and outcome.

• Avoid wordiness by keeping it simple and brief.

• Your hypothesis should contain observable and testable outcomes.

• Your hypothesis should be relevant to the research question.

6. What are the 2 types of hypothesis?

• Null hypotheses are used to test the claim that "there is no difference between two groups of data".

• Alternative hypotheses test the claim that "there is a difference between two data groups".

7. Difference between research question and research hypothesis?

A research question is a broad, open-ended question you will try to answer through your research. A hypothesis is a statement based on prior research or theory that you expect to be true due to your study. Example - Research question: What are the factors that influence the adoption of the new technology? Research hypothesis: There is a positive relationship between age, education and income level with the adoption of the new technology.

8. What is plural for hypothesis?

The plural of hypothesis is hypotheses. Here's an example of how it would be used in a statement, "Numerous well-considered hypotheses are presented in this part, and they are supported by tables and figures that are well-illustrated."

9. What is the red queen hypothesis?

The red queen hypothesis in evolutionary biology states that species must constantly evolve to avoid extinction because if they don't, they will be outcompeted by other species that are evolving. Leigh Van Valen first proposed it in 1973; since then, it has been tested and substantiated many times.

10. Who is known as the father of null hypothesis?

The father of the null hypothesis is Sir Ronald Fisher. He published a paper in 1925 that introduced the concept of null hypothesis testing, and he was also the first to use the term itself.

11. When to reject null hypothesis?

You need to find a significant difference between your two populations to reject the null hypothesis. You can determine that by running statistical tests such as an independent sample t-test or a dependent sample t-test. You should reject the null hypothesis if the p-value is less than 0.05.

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What Is A Research (Scientific) Hypothesis? A plain-language explainer + examples

By:  Derek Jansen (MBA)  | Reviewed By: Dr Eunice Rautenbach | June 2020

If you’re new to the world of research, or it’s your first time writing a dissertation or thesis, you’re probably noticing that the words “research hypothesis” and “scientific hypothesis” are used quite a bit, and you’re wondering what they mean in a research context .

“Hypothesis” is one of those words that people use loosely, thinking they understand what it means. However, it has a very specific meaning within academic research. So, it’s important to understand the exact meaning before you start hypothesizing. 

Research Hypothesis 101

• What is a hypothesis ?
• What is a research hypothesis (scientific hypothesis)?
• Requirements for a research hypothesis
• Definition of a research hypothesis
• The null hypothesis

What is a hypothesis?

Let’s start with the general definition of a hypothesis (not a research hypothesis or scientific hypothesis), according to the Cambridge Dictionary:

Hypothesis: an idea or explanation for something that is based on known facts but has not yet been proved.

In other words, it’s a statement that provides an explanation for why or how something works, based on facts (or some reasonable assumptions), but that has not yet been specifically tested . For example, a hypothesis might look something like this:

Hypothesis: sleep impacts academic performance.

This statement predicts that academic performance will be influenced by the amount and/or quality of sleep a student engages in – sounds reasonable, right? It’s based on reasonable assumptions , underpinned by what we currently know about sleep and health (from the existing literature). So, loosely speaking, we could call it a hypothesis, at least by the dictionary definition.

But that’s not good enough…

Unfortunately, that’s not quite sophisticated enough to describe a research hypothesis (also sometimes called a scientific hypothesis), and it wouldn’t be acceptable in a dissertation, thesis or research paper . In the world of academic research, a statement needs a few more criteria to constitute a true research hypothesis .

What is a research hypothesis?

A research hypothesis (also called a scientific hypothesis) is a statement about the expected outcome of a study (for example, a dissertation or thesis). To constitute a quality hypothesis, the statement needs to have three attributes – specificity , clarity and testability .

Let’s take a look at these more closely.

Need a helping hand?

Hypothesis Essential #1: Specificity & Clarity

A good research hypothesis needs to be extremely clear and articulate about both what’ s being assessed (who or what variables are involved ) and the expected outcome (for example, a difference between groups, a relationship between variables, etc.).

Let’s stick with our sleepy students example and look at how this statement could be more specific and clear.

Hypothesis: Students who sleep at least 8 hours per night will, on average, achieve higher grades in standardised tests than students who sleep less than 8 hours a night.

As you can see, the statement is very specific as it identifies the variables involved (sleep hours and test grades), the parties involved (two groups of students), as well as the predicted relationship type (a positive relationship). There’s no ambiguity or uncertainty about who or what is involved in the statement, and the expected outcome is clear.

Contrast that to the original hypothesis we looked at – “Sleep impacts academic performance” – and you can see the difference. “Sleep” and “academic performance” are both comparatively vague , and there’s no indication of what the expected relationship direction is (more sleep or less sleep). As you can see, specificity and clarity are key.

Hypothesis Essential #2: Testability (Provability)

A statement must be testable to qualify as a research hypothesis. In other words, there needs to be a way to prove (or disprove) the statement. If it’s not testable, it’s not a hypothesis – simple as that.

For example, consider the hypothesis we mentioned earlier:

Hypothesis: Students who sleep at least 8 hours per night will, on average, achieve higher grades in standardised tests than students who sleep less than 8 hours a night.  

We could test this statement by undertaking a quantitative study involving two groups of students, one that gets 8 or more hours of sleep per night for a fixed period, and one that gets less. We could then compare the standardised test results for both groups to see if there’s a statistically significant difference. 

Again, if you compare this to the original hypothesis we looked at – “Sleep impacts academic performance” – you can see that it would be quite difficult to test that statement, primarily because it isn’t specific enough. How much sleep? By who? What type of academic performance?

So, remember the mantra – if you can’t test it, it’s not a hypothesis 🙂

Defining A Research Hypothesis

You’re still with us? Great! Let’s recap and pin down a clear definition of a hypothesis.

A research hypothesis (or scientific hypothesis) is a statement about an expected relationship between variables, or explanation of an occurrence, that is clear, specific and testable.

So, when you write up hypotheses for your dissertation or thesis, make sure that they meet all these criteria. If you do, you’ll not only have rock-solid hypotheses but you’ll also ensure a clear focus for your entire research project.

What about the null hypothesis?

You may have also heard the terms null hypothesis , alternative hypothesis, or H-zero thrown around. At a simple level, the null hypothesis is the counter-proposal to the original hypothesis.

For example, if the hypothesis predicts that there is a relationship between two variables (for example, sleep and academic performance), the null hypothesis would predict that there is no relationship between those variables.

At a more technical level, the null hypothesis proposes that no statistical significance exists in a set of given observations and that any differences are due to chance alone.

And there you have it – hypotheses in a nutshell. 

If you have any questions, be sure to leave a comment below and we’ll do our best to help you. If you need hands-on help developing and testing your hypotheses, consider our private coaching service , where we hold your hand through the research journey.

17 Comments

Very useful information. I benefit more from getting more information in this regard.

Very great insight,educative and informative. Please give meet deep critics on many research data of public international Law like human rights, environment, natural resources, law of the sea etc

In a book I read a distinction is made between null, research, and alternative hypothesis. As far as I understand, alternative and research hypotheses are the same. Can you please elaborate? Best Afshin

This is a self explanatory, easy going site. I will recommend this to my friends and colleagues.

Very good definition. How can I cite your definition in my thesis? Thank you. Is nul hypothesis compulsory in a research?

It’s a counter-proposal to be proven as a rejection

Please what is the difference between alternate hypothesis and research hypothesis?

It is a very good explanation. However, it limits hypotheses to statistically tasteable ideas. What about for qualitative researches or other researches that involve quantitative data that don’t need statistical tests?

In qualitative research, one typically uses propositions, not hypotheses.

could you please elaborate it more

I’ve benefited greatly from these notes, thank you.

This is very helpful

well articulated ideas are presented here, thank you for being reliable sources of information

Excellent. Thanks for being clear and sound about the research methodology and hypothesis (quantitative research)

I have only a simple question regarding the null hypothesis. – Is the null hypothesis (Ho) known as the reversible hypothesis of the alternative hypothesis (H1? – How to test it in academic research?

this is very important note help me much more

Hi” best wishes to you and your very nice blog” 

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Research Questions & Hypotheses

Generally, in quantitative studies, reviewers expect hypotheses rather than research questions. However, both research questions and hypotheses serve different purposes and can be beneficial when used together.

Research Questions

Clarify the research’s aim (farrugia et al., 2010).

• Research often begins with an interest in a topic, but a deep understanding of the subject is crucial to formulate an appropriate research question.
• Descriptive: “What factors most influence the academic achievement of senior high school students?”
• Comparative: “What is the performance difference between teaching methods A and B?”
• Relationship-based: “What is the relationship between self-efficacy and academic achievement?”
• Increasing knowledge about a subject can be achieved through systematic literature reviews, in-depth interviews with patients (and proxies), focus groups, and consultations with field experts.
• Some funding bodies, like the Canadian Institute for Health Research, recommend conducting a systematic review or a pilot study before seeking grants for full trials.
• The presence of multiple research questions in a study can complicate the design, statistical analysis, and feasibility.
• It’s advisable to focus on a single primary research question for the study.
• The primary question, clearly stated at the end of a grant proposal’s introduction, usually specifies the study population, intervention, and other relevant factors.
• The FINER criteria underscore aspects that can enhance the chances of a successful research project, including specifying the population of interest, aligning with scientific and public interest, clinical relevance, and contribution to the field, while complying with ethical and national research standards.

• The P ICOT approach is crucial in developing the study’s framework and protocol, influencing inclusion and exclusion criteria and identifying patient groups for inclusion.

• Defining the specific population, intervention, comparator, and outcome helps in selecting the right outcome measurement tool.
• The more precise the population definition and stricter the inclusion and exclusion criteria, the more significant the impact on the interpretation, applicability, and generalizability of the research findings.
• A restricted study population enhances internal validity but may limit the study’s external validity and generalizability to clinical practice.
• A broadly defined study population may better reflect clinical practice but could increase bias and reduce internal validity.
• An inadequately formulated research question can negatively impact study design, potentially leading to ineffective outcomes and affecting publication prospects.

Checklist: Good research questions for social science projects (Panke, 2018)

Research Hypotheses

Present the researcher’s predictions based on specific statements.

• These statements define the research problem or issue and indicate the direction of the researcher’s predictions.
• Formulating the research question and hypothesis from existing data (e.g., a database) can lead to multiple statistical comparisons and potentially spurious findings due to chance.
• The research or clinical hypothesis, derived from the research question, shapes the study’s key elements: sampling strategy, intervention, comparison, and outcome variables.
• Hypotheses can express a single outcome or multiple outcomes.
• After statistical testing, the null hypothesis is either rejected or not rejected based on whether the study’s findings are statistically significant.
• Hypothesis testing helps determine if observed findings are due to true differences and not chance.
• Hypotheses can be 1-sided (specific direction of difference) or 2-sided (presence of a difference without specifying direction).
• 2-sided hypotheses are generally preferred unless there’s a strong justification for a 1-sided hypothesis.
• A solid research hypothesis, informed by a good research question, influences the research design and paves the way for defining clear research objectives.

Types of Research Hypothesis

• In a Y-centered research design, the focus is on the dependent variable (DV) which is specified in the research question. Theories are then used to identify independent variables (IV) and explain their causal relationship with the DV.
• Example: “An increase in teacher-led instructional time (IV) is likely to improve student reading comprehension scores (DV), because extensive guided practice under expert supervision enhances learning retention and skill mastery.”
• Hypothesis Explanation: The dependent variable (student reading comprehension scores) is the focus, and the hypothesis explores how changes in the independent variable (teacher-led instructional time) affect it.
• In X-centered research designs, the independent variable is specified in the research question. Theories are used to determine potential dependent variables and the causal mechanisms at play.
• Example: “Implementing technology-based learning tools (IV) is likely to enhance student engagement in the classroom (DV), because interactive and multimedia content increases student interest and participation.”
• Hypothesis Explanation: The independent variable (technology-based learning tools) is the focus, with the hypothesis exploring its impact on a potential dependent variable (student engagement).
• Probabilistic hypotheses suggest that changes in the independent variable are likely to lead to changes in the dependent variable in a predictable manner, but not with absolute certainty.
• Example: “The more teachers engage in professional development programs (IV), the more their teaching effectiveness (DV) is likely to improve, because continuous training updates pedagogical skills and knowledge.”
• Hypothesis Explanation: This hypothesis implies a probable relationship between the extent of professional development (IV) and teaching effectiveness (DV).
• Deterministic hypotheses state that a specific change in the independent variable will lead to a specific change in the dependent variable, implying a more direct and certain relationship.
• Example: “If the school curriculum changes from traditional lecture-based methods to project-based learning (IV), then student collaboration skills (DV) are expected to improve because project-based learning inherently requires teamwork and peer interaction.”
• Hypothesis Explanation: This hypothesis presumes a direct and definite outcome (improvement in collaboration skills) resulting from a specific change in the teaching method.
• Example : “Students who identify as visual learners will score higher on tests that are presented in a visually rich format compared to tests presented in a text-only format.”
• Explanation : This hypothesis aims to describe the potential difference in test scores between visual learners taking visually rich tests and text-only tests, without implying a direct cause-and-effect relationship.
• Example : “Teaching method A will improve student performance more than method B.”
• Explanation : This hypothesis compares the effectiveness of two different teaching methods, suggesting that one will lead to better student performance than the other. It implies a direct comparison but does not necessarily establish a causal mechanism.
• Example : “Students with higher self-efficacy will show higher levels of academic achievement.”
• Explanation : This hypothesis predicts a relationship between the variable of self-efficacy and academic achievement. Unlike a causal hypothesis, it does not necessarily suggest that one variable causes changes in the other, but rather that they are related in some way.

Tips for developing research questions and hypotheses for research studies

• Perform a systematic literature review (if one has not been done) to increase knowledge and familiarity with the topic and to assist with research development.
• Learn about current trends and technological advances on the topic.
• Seek careful input from experts, mentors, colleagues, and collaborators to refine your research question as this will aid in developing the research question and guide the research study.
• Use the FINER criteria in the development of the research question.
• Ensure that the research question follows PICOT format.
• Develop a research hypothesis from the research question.
• Ensure that the research question and objectives are answerable, feasible, and clinically relevant.

If your research hypotheses are derived from your research questions, particularly when multiple hypotheses address a single question, it’s recommended to use both research questions and hypotheses. However, if this isn’t the case, using hypotheses over research questions is advised. It’s important to note these are general guidelines, not strict rules. If you opt not to use hypotheses, consult with your supervisor for the best approach.

Farrugia, P., Petrisor, B. A., Farrokhyar, F., & Bhandari, M. (2010). Practical tips for surgical research: Research questions, hypotheses and objectives.  Canadian journal of surgery. Journal canadien de chirurgie ,  53 (4), 278–281.

Hulley, S. B., Cummings, S. R., Browner, W. S., Grady, D., & Newman, T. B. (2007). Designing clinical research. Philadelphia.

Panke, D. (2018). Research design & method selection: Making good choices in the social sciences.  Research Design & Method Selection , 1-368.

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How to Write a Great Hypothesis

Hypothesis Definition, Format, Examples, and Tips

Verywell / Alex Dos Diaz

• The Scientific Method

Hypothesis Format

Falsifiability of a hypothesis.

• Operationalization

Hypothesis Types

Hypotheses examples.

• Collecting Data

A hypothesis is a tentative statement about the relationship between two or more variables. It is a specific, testable prediction about what you expect to happen in a study. It is a preliminary answer to your question that helps guide the research process.

Consider a study designed to examine the relationship between sleep deprivation and test performance. The hypothesis might be: "This study is designed to assess the hypothesis that sleep-deprived people will perform worse on a test than individuals who are not sleep-deprived."

At a Glance

A hypothesis is crucial to scientific research because it offers a clear direction for what the researchers are looking to find. This allows them to design experiments to test their predictions and add to our scientific knowledge about the world. This article explores how a hypothesis is used in psychology research, how to write a good hypothesis, and the different types of hypotheses you might use.

The Hypothesis in the Scientific Method

In the scientific method , whether it involves research in psychology, biology, or some other area, a hypothesis represents what the researchers think will happen in an experiment. The scientific method involves the following steps:

• Forming a question
• Performing background research
• Creating a hypothesis
• Designing an experiment
• Collecting data
• Analyzing the results
• Drawing conclusions
• Communicating the results

The hypothesis is a prediction, but it involves more than a guess. Most of the time, the hypothesis begins with a question which is then explored through background research. At this point, researchers then begin to develop a testable hypothesis.

Unless you are creating an exploratory study, your hypothesis should always explain what you  expect  to happen.

In a study exploring the effects of a particular drug, the hypothesis might be that researchers expect the drug to have some type of effect on the symptoms of a specific illness. In psychology, the hypothesis might focus on how a certain aspect of the environment might influence a particular behavior.

Remember, a hypothesis does not have to be correct. While the hypothesis predicts what the researchers expect to see, the goal of the research is to determine whether this guess is right or wrong. When conducting an experiment, researchers might explore numerous factors to determine which ones might contribute to the ultimate outcome.

In many cases, researchers may find that the results of an experiment  do not  support the original hypothesis. When writing up these results, the researchers might suggest other options that should be explored in future studies.

In many cases, researchers might draw a hypothesis from a specific theory or build on previous research. For example, prior research has shown that stress can impact the immune system. So a researcher might hypothesize: "People with high-stress levels will be more likely to contract a common cold after being exposed to the virus than people who have low-stress levels."

In other instances, researchers might look at commonly held beliefs or folk wisdom. "Birds of a feather flock together" is one example of folk adage that a psychologist might try to investigate. The researcher might pose a specific hypothesis that "People tend to select romantic partners who are similar to them in interests and educational level."

Elements of a Good Hypothesis

So how do you write a good hypothesis? When trying to come up with a hypothesis for your research or experiments, ask yourself the following questions:

• Is your hypothesis based on your research on a topic?
• Can your hypothesis be tested?
• Does your hypothesis include independent and dependent variables?

Before you come up with a specific hypothesis, spend some time doing background research. Once you have completed a literature review, start thinking about potential questions you still have. Pay attention to the discussion section in the  journal articles you read . Many authors will suggest questions that still need to be explored.

How to Formulate a Good Hypothesis

To form a hypothesis, you should take these steps:

• Collect as many observations about a topic or problem as you can.
• Evaluate these observations and look for possible causes of the problem.
• Create a list of possible explanations that you might want to explore.
• After you have developed some possible hypotheses, think of ways that you could confirm or disprove each hypothesis through experimentation. This is known as falsifiability.

In the scientific method ,  falsifiability is an important part of any valid hypothesis. In order to test a claim scientifically, it must be possible that the claim could be proven false.

Students sometimes confuse the idea of falsifiability with the idea that it means that something is false, which is not the case. What falsifiability means is that  if  something was false, then it is possible to demonstrate that it is false.

One of the hallmarks of pseudoscience is that it makes claims that cannot be refuted or proven false.

The Importance of Operational Definitions

A variable is a factor or element that can be changed and manipulated in ways that are observable and measurable. However, the researcher must also define how the variable will be manipulated and measured in the study.

Operational definitions are specific definitions for all relevant factors in a study. This process helps make vague or ambiguous concepts detailed and measurable.

For example, a researcher might operationally define the variable " test anxiety " as the results of a self-report measure of anxiety experienced during an exam. A "study habits" variable might be defined by the amount of studying that actually occurs as measured by time.

These precise descriptions are important because many things can be measured in various ways. Clearly defining these variables and how they are measured helps ensure that other researchers can replicate your results.

Replicability

One of the basic principles of any type of scientific research is that the results must be replicable.

Replication means repeating an experiment in the same way to produce the same results. By clearly detailing the specifics of how the variables were measured and manipulated, other researchers can better understand the results and repeat the study if needed.

Some variables are more difficult than others to define. For example, how would you operationally define a variable such as aggression ? For obvious ethical reasons, researchers cannot create a situation in which a person behaves aggressively toward others.

To measure this variable, the researcher must devise a measurement that assesses aggressive behavior without harming others. The researcher might utilize a simulated task to measure aggressiveness in this situation.

Hypothesis Checklist

• Does your hypothesis focus on something that you can actually test?
• Does your hypothesis include both an independent and dependent variable?
• Can you manipulate the variables?
• Can your hypothesis be tested without violating ethical standards?

The hypothesis you use will depend on what you are investigating and hoping to find. Some of the main types of hypotheses that you might use include:

• Simple hypothesis : This type of hypothesis suggests there is a relationship between one independent variable and one dependent variable.
• Complex hypothesis : This type suggests a relationship between three or more variables, such as two independent and dependent variables.
• Null hypothesis : This hypothesis suggests no relationship exists between two or more variables.
• Alternative hypothesis : This hypothesis states the opposite of the null hypothesis.
• Statistical hypothesis : This hypothesis uses statistical analysis to evaluate a representative population sample and then generalizes the findings to the larger group.
• Logical hypothesis : This hypothesis assumes a relationship between variables without collecting data or evidence.

A hypothesis often follows a basic format of "If {this happens} then {this will happen}." One way to structure your hypothesis is to describe what will happen to the  dependent variable  if you change the  independent variable .

The basic format might be: "If {these changes are made to a certain independent variable}, then we will observe {a change in a specific dependent variable}."

A few examples of simple hypotheses:

• "Students who eat breakfast will perform better on a math exam than students who do not eat breakfast."
• "Students who experience test anxiety before an English exam will get lower scores than students who do not experience test anxiety."​
• "Motorists who talk on the phone while driving will be more likely to make errors on a driving course than those who do not talk on the phone."
• "Children who receive a new reading intervention will have higher reading scores than students who do not receive the intervention."

Examples of a complex hypothesis include:

• "People with high-sugar diets and sedentary activity levels are more likely to develop depression."
• "Younger people who are regularly exposed to green, outdoor areas have better subjective well-being than older adults who have limited exposure to green spaces."

Examples of a null hypothesis include:

• "There is no difference in anxiety levels between people who take St. John's wort supplements and those who do not."
• "There is no difference in scores on a memory recall task between children and adults."
• "There is no difference in aggression levels between children who play first-person shooter games and those who do not."

Examples of an alternative hypothesis:

• "People who take St. John's wort supplements will have less anxiety than those who do not."
• "Adults will perform better on a memory task than children."
• "Children who play first-person shooter games will show higher levels of aggression than children who do not." 

Collecting Data on Your Hypothesis

Once a researcher has formed a testable hypothesis, the next step is to select a research design and start collecting data. The research method depends largely on exactly what they are studying. There are two basic types of research methods: descriptive research and experimental research.

Descriptive Research Methods

Descriptive research such as  case studies ,  naturalistic observations , and surveys are often used when  conducting an experiment is difficult or impossible. These methods are best used to describe different aspects of a behavior or psychological phenomenon.

Once a researcher has collected data using descriptive methods, a  correlational study  can examine how the variables are related. This research method might be used to investigate a hypothesis that is difficult to test experimentally.

Experimental Research Methods

Experimental methods  are used to demonstrate causal relationships between variables. In an experiment, the researcher systematically manipulates a variable of interest (known as the independent variable) and measures the effect on another variable (known as the dependent variable).

Unlike correlational studies, which can only be used to determine if there is a relationship between two variables, experimental methods can be used to determine the actual nature of the relationship—whether changes in one variable actually  cause  another to change.

The hypothesis is a critical part of any scientific exploration. It represents what researchers expect to find in a study or experiment. In situations where the hypothesis is unsupported by the research, the research still has value. Such research helps us better understand how different aspects of the natural world relate to one another. It also helps us develop new hypotheses that can then be tested in the future.

Thompson WH, Skau S. On the scope of scientific hypotheses .  R Soc Open Sci . 2023;10(8):230607. doi:10.1098/rsos.230607

Taran S, Adhikari NKJ, Fan E. Falsifiability in medicine: what clinicians can learn from Karl Popper [published correction appears in Intensive Care Med. 2021 Jun 17;:].  Intensive Care Med . 2021;47(9):1054-1056. doi:10.1007/s00134-021-06432-z

Eyler AA. Research Methods for Public Health . 1st ed. Springer Publishing Company; 2020. doi:10.1891/9780826182067.0004

Nosek BA, Errington TM. What is replication ?  PLoS Biol . 2020;18(3):e3000691. doi:10.1371/journal.pbio.3000691

Aggarwal R, Ranganathan P. Study designs: Part 2 - Descriptive studies .  Perspect Clin Res . 2019;10(1):34-36. doi:10.4103/picr.PICR_154_18

Nevid J. Psychology: Concepts and Applications. Wadworth, 2013.

By Kendra Cherry, MSEd Kendra Cherry, MS, is a psychosocial rehabilitation specialist, psychology educator, and author of the "Everything Psychology Book."

Constructing Hypotheses in Quantitative Research

Hypotheses are the testable statements linked to your research question. Hypotheses bridge the gap from the general question you intend to investigate (i.e., the research question) to concise statements of what you hypothesize the connection between your variables to be. For example, if we were studying the influence of mentoring relationships on first-generation students’ intention to remain at their university, we might have the following research question:

“Does the presence of a mentoring relationship influence first-generation students’ intentions to remain at their university?”

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Although this statement clearly articulates the construct and specific variables we intend to study, we still have not identified exactly what we are testing. We use the hypotheses to make this clear. Specifically, we create null and alternate hypotheses to indicate exactly what we intend to test. In general, the null hypothesis states that there is no observable difference or relationship, and the alternate hypothesis states that there is an observable difference or relationship. In the example above, our hypotheses would be as follows:

Null hypothesis: The presence of a mentoring relationship does not influence first-generation students’ intention to remain at their university.

Alternate hypothesis: The presence of a mentoring relationship influences first-generation students’ intention to remain at their university.

Hypotheses may be worded with or without a direction. As written above, the hypotheses do not have a direction. To give them direction, we would consult previous literature to determine how a mentoring relationship is likely to influence intention to remain in school. If the research indicates that the presence of a mentoring relationship should increase students’ connections to the university and their willingness to remain, our alternate hypothesis would state:

“The presence of a mentoring relationship increases first-generation students’ intention to remain at their university.”

If the research indicates that the presence of a mentoring relationship minimizes students’ desire to make additional connections to the university and in turn decreases their willingness to remain, our alternate hypothesis would state:

“The presence of a mentoring relationship decreases first-generation students’ intention to remain at their university.”

Once you conduct your statistical analysis you will determine if the null hypothesis should be rejected in favor of the alternate hypothesis.

How to write a research hypothesis

Last updated

19 January 2023

Reviewed by

Miroslav Damyanov

Start with a broad subject matter that excites you, so your curiosity will motivate your work. Conduct a literature search to determine the range of questions already addressed and spot any holes in the existing research.

Narrow the topics that interest you and determine your research question. Rather than focusing on a hole in the research, you might choose to challenge an existing assumption, a process called problematization. You may also find yourself with a short list of questions or related topics.

Use the FINER method to determine the single problem you'll address with your research. FINER stands for:

I nteresting

You need a feasible research question, meaning that there is a way to address the question. You should find it interesting, but so should a larger audience. Rather than repeating research that others have already conducted, your research hypothesis should test something novel or unique. 

The research must fall into accepted ethical parameters as defined by the government of your country and your university or college if you're an academic. You'll also need to come up with a relevant question since your research should provide a contribution to the existing research area.

This process typically narrows your shortlist down to a single problem you'd like to study and the variable you want to test. You're ready to write your hypothesis statements.

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• Types of research hypotheses

It is important to narrow your topic down to one idea before trying to write your research hypothesis. You'll only test one problem at a time. To do this, you'll write two hypotheses – a null hypothesis (H0) and an alternative hypothesis (Ha).

You'll come across many terms related to developing a research hypothesis or referring to a specific type of hypothesis. Let's take a quick look at these terms.

Null hypothesis

The term null hypothesis refers to a research hypothesis type that assumes no statistically significant relationship exists within a set of observations or data. It represents a claim that assumes that any observed relationship is due to chance. Represented as H0, the null represents the conjecture of the research.

Alternative hypothesis

The alternative hypothesis accompanies the null hypothesis. It states that the situation presented in the null hypothesis is false or untrue, and claims an observed effect in your test. This is typically denoted by Ha or H(n), where “n” stands for the number of alternative hypotheses. You can have more than one alternative hypothesis. 

Simple hypothesis

The term simple hypothesis refers to a hypothesis or theory that predicts the relationship between two variables - the independent (predictor) and the dependent (predicted). 

Complex hypothesis

The term complex hypothesis refers to a model – either quantitative (mathematical) or qualitative . A complex hypothesis states the surmised relationship between two or more potentially related variables.

Directional hypothesis

When creating a statistical hypothesis, the directional hypothesis (the null hypothesis) states an assumption regarding one parameter of a population. Some academics call this the “one-sided” hypothesis. The alternative hypothesis indicates whether the researcher tests for a positive or negative effect by including either the greater than (">") or less than ("<") sign.

Non-directional hypothesis

We refer to the alternative hypothesis in a statistical research question as a non-directional hypothesis. It includes the not equal ("≠") sign to show that the research tests whether or not an effect exists without specifying the effect's direction (positive or negative).

Associative hypothesis

The term associative hypothesis assumes a link between two variables but stops short of stating that one variable impacts the other. Academic statistical literature asserts in this sense that correlation does not imply causation. So, although the hypothesis notes the correlation between two variables – the independent and dependent - it does not predict how the two interact.

Logical hypothesis

Typically used in philosophy rather than science, researchers can't test a logical hypothesis because the technology or data set doesn't yet exist. A logical hypothesis uses logic as the basis of its assumptions. 

In some cases, a logical hypothesis can become an empirical hypothesis once technology provides an opportunity for testing. Until that time, the question remains too expensive or complex to address. Note that a logical hypothesis is not a statistical hypothesis.

Empirical hypothesis

When we consider the opposite of a logical hypothesis, we call this an empirical or working hypothesis. This type of hypothesis considers a scientifically measurable question. A researcher can consider and test an empirical hypothesis through replicable tests, observations, and measurements.

Statistical hypothesis

The term statistical hypothesis refers to a test of a theory that uses representative statistical models to test relationships between variables to draw conclusions regarding a large population. This requires an existing large data set, commonly referred to as big data, or implementing a survey to obtain original statistical information to form a data set for the study. 

Testing this type of hypothesis requires the use of random samples. Note that the null and alternative hypotheses are used in statistical hypothesis testing.

Causal hypothesis

The term causal hypothesis refers to a research hypothesis that tests a cause-and-effect relationship. A causal hypothesis is utilized when conducting experimental or quasi-experimental research.

Descriptive hypothesis

The term descriptive hypothesis refers to a research hypothesis used in non-experimental research, specifying an influence in the relationship between two variables.

• What makes an effective research hypothesis?

An effective research hypothesis offers a clearly defined, specific statement, using simple wording that contains no assumptions or generalizations, and that you can test. A well-written hypothesis should predict the tested relationship and its outcome. It contains zero ambiguity and offers results you can observe and test. 

The research hypothesis should address a question relevant to a research area. Overall, your research hypothesis needs the following essentials:

Hypothesis Essential #1: Specificity & Clarity

Hypothesis Essential #2: Testability (Provability)

• How to develop a good research hypothesis

In developing your hypothesis statements, you must pre-plan some of your statistical analysis. Once you decide on your problem to examine, determine three aspects:

the parameter you'll test

the test's direction (left-tailed, right-tailed, or non-directional)

the hypothesized parameter value

Any quantitative research includes a hypothesized parameter value of a mean, a proportion, or the difference between two proportions. Here's how to note each parameter:

Single mean (μ)

Paired means (μd)

Single proportion (p)

Difference between two independent means (μ1−μ2)

Difference between two proportions (p1−p2)

Simple linear regression slope (β)

Correlation (ρ)

Defining these parameters and determining whether you want to test the mean, proportion, or differences helps you determine the statistical tests you'll conduct to analyze your data. When writing your hypothesis, you only need to decide which parameter to test and in what overarching way.

The null research hypothesis must include everyday language, in a single sentence, stating the problem you want to solve. Write it as an if-then statement with defined variables. Write an alternative research hypothesis that states the opposite.

• What is the correct format for writing a hypothesis?

The following example shows the proper format and textual content of a hypothesis. It follows commonly accepted academic standards.

Null hypothesis (H0): High school students who participate in varsity sports as opposed to those who do not, fail to score higher on leadership tests than students who do not participate.

Alternative hypothesis (H1): High school students who play a varsity sport as opposed to those who do not participate in team athletics will score higher on leadership tests than students who do not participate in athletics.

The research question tests the correlation between varsity sports participation and leadership qualities expressed as a score on leadership tests. It compares the population of athletes to non-athletes.

• What are the five steps of a hypothesis?

Once you decide on the specific problem or question you want to address, you can write your research hypothesis. Use this five-step system to hone your null hypothesis and generate your alternative hypothesis.

Step 1 : Create your research question. This topic should interest and excite you; answering it provides relevant information to an industry or academic area.

Step 2 : Conduct a literature review to gather essential existing research.

Step 3 : Write a clear, strong, simply worded sentence that explains your test parameter, test direction, and hypothesized parameter.

Step 4 : Read it a few times. Have others read it and ask them what they think it means. Refine your statement accordingly until it becomes understandable to everyone. While not everyone can or will comprehend every research study conducted, any person from the general population should be able to read your hypothesis and alternative hypothesis and understand the essential question you want to answer.

Step 5 : Re-write your null hypothesis until it reads simply and understandably. Write your alternative hypothesis.

What is the Red Queen hypothesis?

Some hypotheses are well-known, such as the Red Queen hypothesis. Choose your wording carefully, since you could become like the famed scientist Dr. Leigh Van Valen. In 1973, Dr. Van Valen proposed the Red Queen hypothesis to describe coevolutionary activity, specifically reciprocal evolutionary effects between species to explain extinction rates in the fossil record. 

Essentially, Van Valen theorized that to survive, each species remains in a constant state of adaptation, evolution, and proliferation, and constantly competes for survival alongside other species doing the same. Only by doing this can a species avoid extinction. Van Valen took the hypothesis title from the Lewis Carroll book, "Through the Looking Glass," which contains a key character named the Red Queen who explains to Alice that for all of her running, she's merely running in place.

• Getting started with your research

In conclusion, once you write your null hypothesis (H0) and an alternative hypothesis (Ha), you’ve essentially authored the elevator pitch of your research. These two one-sentence statements describe your topic in simple, understandable terms that both professionals and laymen can understand. They provide the starting point of your research project.

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Methodology

• What Is Quantitative Research? | Definition, Uses & Methods

What Is Quantitative Research? | Definition, Uses & Methods

Published on June 12, 2020 by Pritha Bhandari . Revised on June 22, 2023.

Quantitative research is the process of collecting and analyzing numerical data. It can be used to find patterns and averages, make predictions, test causal relationships, and generalize results to wider populations.

Quantitative research is the opposite of qualitative research , which involves collecting and analyzing non-numerical data (e.g., text, video, or audio).

Quantitative research is widely used in the natural and social sciences: biology, chemistry, psychology, economics, sociology, marketing, etc.

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Table of contents

Quantitative research methods, quantitative data analysis, advantages of quantitative research, disadvantages of quantitative research, other interesting articles, frequently asked questions about quantitative research.

You can use quantitative research methods for descriptive, correlational or experimental research.

• In descriptive research , you simply seek an overall summary of your study variables.
• In correlational research , you investigate relationships between your study variables.
• In experimental research , you systematically examine whether there is a cause-and-effect relationship between variables.

Correlational and experimental research can both be used to formally test hypotheses , or predictions, using statistics. The results may be generalized to broader populations based on the sampling method used.

To collect quantitative data, you will often need to use operational definitions that translate abstract concepts (e.g., mood) into observable and quantifiable measures (e.g., self-ratings of feelings and energy levels).

Note that quantitative research is at risk for certain research biases , including information bias , omitted variable bias , sampling bias , or selection bias . Be sure that you’re aware of potential biases as you collect and analyze your data to prevent them from impacting your work too much.

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Once data is collected, you may need to process it before it can be analyzed. For example, survey and test data may need to be transformed from words to numbers. Then, you can use statistical analysis to answer your research questions .

Descriptive statistics will give you a summary of your data and include measures of averages and variability. You can also use graphs, scatter plots and frequency tables to visualize your data and check for any trends or outliers.

Using inferential statistics , you can make predictions or generalizations based on your data. You can test your hypothesis or use your sample data to estimate the population parameter .

First, you use descriptive statistics to get a summary of the data. You find the mean (average) and the mode (most frequent rating) of procrastination of the two groups, and plot the data to see if there are any outliers.

You can also assess the reliability and validity of your data collection methods to indicate how consistently and accurately your methods actually measured what you wanted them to.

Quantitative research is often used to standardize data collection and generalize findings . Strengths of this approach include:

• Replication

Repeating the study is possible because of standardized data collection protocols and tangible definitions of abstract concepts.

• Direct comparisons of results

The study can be reproduced in other cultural settings, times or with different groups of participants. Results can be compared statistically.

• Large samples

Data from large samples can be processed and analyzed using reliable and consistent procedures through quantitative data analysis.

• Hypothesis testing

Using formalized and established hypothesis testing procedures means that you have to carefully consider and report your research variables, predictions, data collection and testing methods before coming to a conclusion.

Despite the benefits of quantitative research, it is sometimes inadequate in explaining complex research topics. Its limitations include:

• Superficiality

Using precise and restrictive operational definitions may inadequately represent complex concepts. For example, the concept of mood may be represented with just a number in quantitative research, but explained with elaboration in qualitative research.

• Narrow focus

Predetermined variables and measurement procedures can mean that you ignore other relevant observations.

• Structural bias

Despite standardized procedures, structural biases can still affect quantitative research. Missing data , imprecise measurements or inappropriate sampling methods are biases that can lead to the wrong conclusions.

• Lack of context

Quantitative research often uses unnatural settings like laboratories or fails to consider historical and cultural contexts that may affect data collection and results.

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If you want to know more about statistics , methodology , or research bias , make sure to check out some of our other articles with explanations and examples.

• Chi square goodness of fit test
• Degrees of freedom
• Null hypothesis
• Discourse analysis
• Control groups
• Mixed methods research
• Non-probability sampling
• Inclusion and exclusion criteria

Research bias

• Rosenthal effect
• Implicit bias
• Cognitive bias
• Selection bias
• Negativity bias
• Status quo bias

Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings.

Quantitative methods allow you to systematically measure variables and test hypotheses . Qualitative methods allow you to explore concepts and experiences in more detail.

In mixed methods research , you use both qualitative and quantitative data collection and analysis methods to answer your research question .

Data collection is the systematic process by which observations or measurements are gathered in research. It is used in many different contexts by academics, governments, businesses, and other organizations.

Operationalization means turning abstract conceptual ideas into measurable observations.

For example, the concept of social anxiety isn’t directly observable, but it can be operationally defined in terms of self-rating scores, behavioral avoidance of crowded places, or physical anxiety symptoms in social situations.

Before collecting data , it’s important to consider how you will operationalize the variables that you want to measure.

Reliability and validity are both about how well a method measures something:

• Reliability refers to the  consistency of a measure (whether the results can be reproduced under the same conditions).
• Validity   refers to the  accuracy of a measure (whether the results really do represent what they are supposed to measure).

If you are doing experimental research, you also have to consider the internal and external validity of your experiment.

Hypothesis testing is a formal procedure for investigating our ideas about the world using statistics. It is used by scientists to test specific predictions, called hypotheses , by calculating how likely it is that a pattern or relationship between variables could have arisen by chance.

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• v.34(45); 2019 Nov 25

Scientific Hypotheses: Writing, Promoting, and Predicting Implications

Armen yuri gasparyan.

1 Departments of Rheumatology and Research and Development, Dudley Group NHS Foundation Trust (Teaching Trust of the University of Birmingham, UK), Russells Hall Hospital, Dudley, West Midlands, UK.

Lilit Ayvazyan

2 Department of Medical Chemistry, Yerevan State Medical University, Yerevan, Armenia.

Ulzhan Mukanova

3 Department of Surgical Disciplines, South Kazakhstan Medical Academy, Shymkent, Kazakhstan.

Marlen Yessirkepov

4 Department of Biology and Biochemistry, South Kazakhstan Medical Academy, Shymkent, Kazakhstan.

George D. Kitas

5 Arthritis Research UK Epidemiology Unit, University of Manchester, Manchester, UK.

Scientific hypotheses are essential for progress in rapidly developing academic disciplines. Proposing new ideas and hypotheses require thorough analyses of evidence-based data and predictions of the implications. One of the main concerns relates to the ethical implications of the generated hypotheses. The authors may need to outline potential benefits and limitations of their suggestions and target widely visible publication outlets to ignite discussion by experts and start testing the hypotheses. Not many publication outlets are currently welcoming hypotheses and unconventional ideas that may open gates to criticism and conservative remarks. A few scholarly journals guide the authors on how to structure hypotheses. Reflecting on general and specific issues around the subject matter is often recommended for drafting a well-structured hypothesis article. An analysis of influential hypotheses, presented in this article, particularly Strachan's hygiene hypothesis with global implications in the field of immunology and allergy, points to the need for properly interpreting and testing new suggestions. Envisaging the ethical implications of the hypotheses should be considered both by authors and journal editors during the writing and publishing process.

INTRODUCTION

We live in times of digitization that radically changes scientific research, reporting, and publishing strategies. Researchers all over the world are overwhelmed with processing large volumes of information and searching through numerous online platforms, all of which make the whole process of scholarly analysis and synthesis complex and sophisticated.

Current research activities are diversifying to combine scientific observations with analysis of facts recorded by scholars from various professional backgrounds. 1 Citation analyses and networking on social media are also becoming essential for shaping research and publishing strategies globally. 2 Learning specifics of increasingly interdisciplinary research studies and acquiring information facilitation skills aid researchers in formulating innovative ideas and predicting developments in interrelated scientific fields.

Arguably, researchers are currently offered more opportunities than in the past for generating new ideas by performing their routine laboratory activities, observing individual cases and unusual developments, and critically analyzing published scientific facts. What they need at the start of their research is to formulate a scientific hypothesis that revisits conventional theories, real-world processes, and related evidence to propose new studies and test ideas in an ethical way. 3 Such a hypothesis can be of most benefit if published in an ethical journal with wide visibility and exposure to relevant online databases and promotion platforms.

Although hypotheses are crucially important for the scientific progress, only few highly skilled researchers formulate and eventually publish their innovative ideas per se . Understandably, in an increasingly competitive research environment, most authors would prefer to prioritize their ideas by discussing and conducting tests in their own laboratories or clinical departments, and publishing research reports afterwards. However, there are instances when simple observations and research studies in a single center are not capable of explaining and testing new groundbreaking ideas. Formulating hypothesis articles first and calling for multicenter and interdisciplinary research can be a solution in such instances, potentially launching influential scientific directions, if not academic disciplines.

The aim of this article is to overview the importance and implications of infrequently published scientific hypotheses that may open new avenues of thinking and research.

Despite the seemingly established views on innovative ideas and hypotheses as essential research tools, no structured definition exists to tag the term and systematically track related articles. In 1973, the Medical Subject Heading (MeSH) of the U.S. National Library of Medicine introduced “Research Design” as a structured keyword that referred to the importance of collecting data and properly testing hypotheses, and indirectly linked the term to ethics, methods and standards, among many other subheadings.

One of the experts in the field defines “hypothesis” as a well-argued analysis of available evidence to provide a realistic (scientific) explanation of existing facts, fill gaps in public understanding of sophisticated processes, and propose a new theory or a test. 4 A hypothesis can be proven wrong partially or entirely. However, even such an erroneous hypothesis may influence progress in science by initiating professional debates that help generate more realistic ideas. The main ethical requirement for hypothesis authors is to be honest about the limitations of their suggestions. 5

EXAMPLES OF INFLUENTIAL SCIENTIFIC HYPOTHESES

Daily routine in a research laboratory may lead to groundbreaking discoveries provided the daily accounts are comprehensively analyzed and reproduced by peers. The discovery of penicillin by Sir Alexander Fleming (1928) can be viewed as a prime example of such discoveries that introduced therapies to treat staphylococcal and streptococcal infections and modulate blood coagulation. 6 , 7 Penicillin got worldwide recognition due to the inventor's seminal works published by highly prestigious and widely visible British journals, effective ‘real-world’ antibiotic therapy of pneumonia and wounds during World War II, and euphoric media coverage. 8 In 1945, Fleming, Florey and Chain got a much deserved Nobel Prize in Physiology or Medicine for the discovery that led to the mass production of the wonder drug in the U.S. and ‘real-world practice’ that tested the use of penicillin. What remained globally unnoticed is that Zinaida Yermolyeva, the outstanding Soviet microbiologist, created the Soviet penicillin, which turned out to be more effective than the Anglo-American penicillin and entered mass production in 1943; that year marked the turning of the tide of the Great Patriotic War. 9 One of the reasons of the widely unnoticed discovery of Zinaida Yermolyeva is that her works were published exclusively by local Russian (Soviet) journals.

The past decades have been marked by an unprecedented growth of multicenter and global research studies involving hundreds and thousands of human subjects. This trend is shaped by an increasing number of reports on clinical trials and large cohort studies that create a strong evidence base for practice recommendations. Mega-studies may help generate and test large-scale hypotheses aiming to solve health issues globally. Properly designed epidemiological studies, for example, may introduce clarity to the hygiene hypothesis that was originally proposed by David Strachan in 1989. 10 David Strachan studied the epidemiology of hay fever in a cohort of 17,414 British children and concluded that declining family size and improved personal hygiene had reduced the chances of cross infections in families, resulting in epidemics of atopic disease in post-industrial Britain. Over the past four decades, several related hypotheses have been proposed to expand the potential role of symbiotic microorganisms and parasites in the development of human physiological immune responses early in life and protection from allergic and autoimmune diseases later on. 11 , 12 Given the popularity and the scientific importance of the hygiene hypothesis, it was introduced as a MeSH term in 2012. 13

Hypotheses can be proposed based on an analysis of recorded historic events that resulted in mass migrations and spreading of certain genetic diseases. As a prime example, familial Mediterranean fever (FMF), the prototype periodic fever syndrome, is believed to spread from Mesopotamia to the Mediterranean region and all over Europe due to migrations and religious prosecutions millennia ago. 14 Genetic mutations spearing mild clinical forms of FMF are hypothesized to emerge and persist in the Mediterranean region as protective factors against more serious infectious diseases, particularly tuberculosis, historically common in that part of the world. 15 The speculations over the advantages of carrying the MEditerranean FeVer (MEFV) gene are further strengthened by recorded low mortality rates from tuberculosis among FMF patients of different nationalities living in Tunisia in the first half of the 20th century. 16

Diagnostic hypotheses shedding light on peculiarities of diseases throughout the history of mankind can be formulated using artefacts, particularly historic paintings. 17 Such paintings may reveal joint deformities and disfigurements due to rheumatic diseases in individual subjects. A series of paintings with similar signs of pathological conditions interpreted in a historic context may uncover mysteries of epidemics of certain diseases, which is the case with Ruben's paintings depicting signs of rheumatic hands and making some doctors to believe that rheumatoid arthritis was common in Europe in the 16th and 17th century. 18

WRITING SCIENTIFIC HYPOTHESES

There are author instructions of a few journals that specifically guide how to structure, format, and make submissions categorized as hypotheses attractive. One of the examples is presented by Med Hypotheses , the flagship journal in its field with more than four decades of publishing and influencing hypothesis authors globally. However, such guidance is not based on widely discussed, implemented, and approved reporting standards, which are becoming mandatory for all scholarly journals.

Generating new ideas and scientific hypotheses is a sophisticated task since not all researchers and authors are skilled to plan, conduct, and interpret various research studies. Some experience with formulating focused research questions and strong working hypotheses of original research studies is definitely helpful for advancing critical appraisal skills. However, aspiring authors of scientific hypotheses may need something different, which is more related to discerning scientific facts, pooling homogenous data from primary research works, and synthesizing new information in a systematic way by analyzing similar sets of articles. To some extent, this activity is reminiscent of writing narrative and systematic reviews. As in the case of reviews, scientific hypotheses need to be formulated on the basis of comprehensive search strategies to retrieve all available studies on the topics of interest and then synthesize new information selectively referring to the most relevant items. One of the main differences between scientific hypothesis and review articles relates to the volume of supportive literature sources ( Table 1 ). In fact, hypothesis is usually formulated by referring to a few scientific facts or compelling evidence derived from a handful of literature sources. 19 By contrast, reviews require analyses of a large number of published documents retrieved from several well-organized and evidence-based databases in accordance with predefined search strategies. 20 , 21 , 22

The format of hypotheses, especially the implications part, may vary widely across disciplines. Clinicians may limit their suggestions to the clinical manifestations of diseases, outcomes, and management strategies. Basic and laboratory scientists analysing genetic, molecular, and biochemical mechanisms may need to view beyond the frames of their narrow fields and predict social and population-based implications of the proposed ideas. 23

Advanced writing skills are essential for presenting an interesting theoretical article which appeals to the global readership. Merely listing opposing facts and ideas, without proper interpretation and analysis, may distract the experienced readers. The essence of a great hypothesis is a story behind the scientific facts and evidence-based data.

ETHICAL IMPLICATIONS

The authors of hypotheses substantiate their arguments by referring to and discerning rational points from published articles that might be overlooked by others. Their arguments may contradict the established theories and practices, and pose global ethical issues, particularly when more or less efficient medical technologies and public health interventions are devalued. The ethical issues may arise primarily because of the careless references to articles with low priorities, inadequate and apparently unethical methodologies, and concealed reporting of negative results. 24 , 25

Misinterpretation and misunderstanding of the published ideas and scientific hypotheses may complicate the issue further. For example, Alexander Fleming, whose innovative ideas of penicillin use to kill susceptible bacteria saved millions of lives, warned of the consequences of uncontrolled prescription of the drug. The issue of antibiotic resistance had emerged within the first ten years of penicillin use on a global scale due to the overprescription that affected the efficacy of antibiotic therapies, with undesirable consequences for millions. 26

The misunderstanding of the hygiene hypothesis that primarily aimed to shed light on the role of the microbiome in allergic and autoimmune diseases resulted in decline of public confidence in hygiene with dire societal implications, forcing some experts to abandon the original idea. 27 , 28 Although that hypothesis is unrelated to the issue of vaccinations, the public misunderstanding has resulted in decline of vaccinations at a time of upsurge of old and new infections.

A number of ethical issues are posed by the denial of the viral (human immunodeficiency viruses; HIV) hypothesis of acquired Immune deficiency Syndrome (AIDS) by Peter Duesberg, who overviewed the links between illicit recreational drugs and antiretroviral therapies with AIDS and refuted the etiological role of HIV. 29 That controversial hypothesis was rejected by several journals, but was eventually published without external peer review at Med Hypotheses in 2010. The publication itself raised concerns of the unconventional editorial policy of the journal, causing major perturbations and more scrutinized publishing policies by journals processing hypotheses.

WHERE TO PUBLISH HYPOTHESES

Although scientific authors are currently well informed and equipped with search tools to draft evidence-based hypotheses, there are still limited quality publication outlets calling for related articles. The journal editors may be hesitant to publish articles that do not adhere to any research reporting guidelines and open gates for harsh criticism of unconventional and untested ideas. Occasionally, the editors opting for open-access publishing and upgrading their ethics regulations launch a section to selectively publish scientific hypotheses attractive to the experienced readers. 30 However, the absence of approved standards for this article type, particularly no mandate for outlining potential ethical implications, may lead to publication of potentially harmful ideas in an attractive format.

A suggestion of simultaneously publishing multiple or alternative hypotheses to balance the reader views and feedback is a potential solution for the mainstream scholarly journals. 31 However, that option alone is hardly applicable to emerging journals with unconventional quality checks and peer review, accumulating papers with multiple rejections by established journals.

A large group of experts view hypotheses with improbable and controversial ideas publishable after formal editorial (in-house) checks to preserve the authors' genuine ideas and avoid conservative amendments imposed by external peer reviewers. 32 That approach may be acceptable for established publishers with large teams of experienced editors. However, the same approach can lead to dire consequences if employed by nonselective start-up, open-access journals processing all types of articles and primarily accepting those with charged publication fees. 33 In fact, pseudoscientific ideas arguing Newton's and Einstein's seminal works or those denying climate change that are hardly testable have already found their niche in substandard electronic journals with soft or nonexistent peer review. 34

CITATIONS AND SOCIAL MEDIA ATTENTION

The available preliminary evidence points to the attractiveness of hypothesis articles for readers, particularly those from research-intensive countries who actively download related documents. 35 However, citations of such articles are disproportionately low. Only a small proportion of top-downloaded hypotheses (13%) in the highly prestigious Med Hypotheses receive on average 5 citations per article within a two-year window. 36

With the exception of a few historic papers, the vast majority of hypotheses attract relatively small number of citations in a long term. 36 Plausible explanations are that these articles often contain a single or only a few citable points and that suggested research studies to test hypotheses are rarely conducted and reported, limiting chances of citing and crediting authors of genuine research ideas.

A snapshot analysis of citation activity of hypothesis articles may reveal interest of the global scientific community towards their implications across various disciplines and countries. As a prime example, Strachan's hygiene hypothesis, published in 1989, 10 is still attracting numerous citations on Scopus, the largest bibliographic database. As of August 28, 2019, the number of the linked citations in the database is 3,201. Of the citing articles, 160 are cited at least 160 times ( h -index of this research topic = 160). The first three citations are recorded in 1992 and followed by a rapid annual increase in citation activity and a peak of 212 in 2015 ( Fig. 1 ). The top 5 sources of the citations are Clin Exp Allergy (n = 136), J Allergy Clin Immunol (n = 119), Allergy (n = 81), Pediatr Allergy Immunol (n = 69), and PLOS One (n = 44). The top 5 citing authors are leading experts in pediatrics and allergology Erika von Mutius (Munich, Germany, number of publications with the index citation = 30), Erika Isolauri (Turku, Finland, n = 27), Patrick G Holt (Subiaco, Australia, n = 25), David P. Strachan (London, UK, n = 23), and Bengt Björksten (Stockholm, Sweden, n = 22). The U.S. is the leading country in terms of citation activity with 809 related documents, followed by the UK (n = 494), Germany (n = 314), Australia (n = 211), and the Netherlands (n = 177). The largest proportion of citing documents are articles (n = 1,726, 54%), followed by reviews (n = 950, 29.7%), and book chapters (n = 213, 6.7%). The main subject areas of the citing items are medicine (n = 2,581, 51.7%), immunology and microbiology (n = 1,179, 23.6%), and biochemistry, genetics and molecular biology (n = 415, 8.3%).

Interestingly, a recent analysis of 111 publications related to Strachan's hygiene hypothesis, stating that the lack of exposure to infections in early life increases the risk of rhinitis, revealed a selection bias of 5,551 citations on Web of Science. 37 The articles supportive of the hypothesis were cited more than nonsupportive ones (odds ratio adjusted for study design, 2.2; 95% confidence interval, 1.6–3.1). A similar conclusion pointing to a citation bias distorting bibliometrics of hypotheses was reached by an earlier analysis of a citation network linked to the idea that β-amyloid, which is involved in the pathogenesis of Alzheimer disease, is produced by skeletal muscle of patients with inclusion body myositis. 38 The results of both studies are in line with the notion that ‘positive’ citations are more frequent in the field of biomedicine than ‘negative’ ones, and that citations to articles with proven hypotheses are too common. 39

Social media channels are playing an increasingly active role in the generation and evaluation of scientific hypotheses. In fact, publicly discussing research questions on platforms of news outlets, such as Reddit, may shape hypotheses on health-related issues of global importance, such as obesity. 40 Analyzing Twitter comments, researchers may reveal both potentially valuable ideas and unfounded claims that surround groundbreaking research ideas. 41 Social media activities, however, are unevenly distributed across different research topics, journals and countries, and these are not always objective professional reflections of the breakthroughs in science. 2 , 42

Scientific hypotheses are essential for progress in science and advances in healthcare. Innovative ideas should be based on a critical overview of related scientific facts and evidence-based data, often overlooked by others. To generate realistic hypothetical theories, the authors should comprehensively analyze the literature and suggest relevant and ethically sound design for future studies. They should also consider their hypotheses in the context of research and publication ethics norms acceptable for their target journals. The journal editors aiming to diversify their portfolio by maintaining and introducing hypotheses section are in a position to upgrade guidelines for related articles by pointing to general and specific analyses of the subject, preferred study designs to test hypotheses, and ethical implications. The latter is closely related to specifics of hypotheses. For example, editorial recommendations to outline benefits and risks of a new laboratory test or therapy may result in a more balanced article and minimize associated risks afterwards.

Not all scientific hypotheses have immediate positive effects. Some, if not most, are never tested in properly designed research studies and never cited in credible and indexed publication outlets. Hypotheses in specialized scientific fields, particularly those hardly understandable for nonexperts, lose their attractiveness for increasingly interdisciplinary audience. The authors' honest analysis of the benefits and limitations of their hypotheses and concerted efforts of all stakeholders in science communication to initiate public discussion on widely visible platforms and social media may reveal rational points and caveats of the new ideas.

Disclosure: The authors have no potential conflicts of interest to disclose.

Author Contributions:

• Conceptualization: Gasparyan AY, Yessirkepov M, Kitas GD.
• Methodology: Gasparyan AY, Mukanova U, Ayvazyan L.
• Writing - original draft: Gasparyan AY, Ayvazyan L, Yessirkepov M.
• Writing - review & editing: Gasparyan AY, Yessirkepov M, Mukanova U, Kitas GD.

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Home » Quantitative Research – Methods, Types and Analysis

Quantitative Research – Methods, Types and Analysis

Table of Contents

Quantitative Research

Quantitative research is a type of research that collects and analyzes numerical data to test hypotheses and answer research questions . This research typically involves a large sample size and uses statistical analysis to make inferences about a population based on the data collected. It often involves the use of surveys, experiments, or other structured data collection methods to gather quantitative data.

Quantitative Research Methods

Quantitative Research Methods are as follows:

Descriptive Research Design

Descriptive research design is used to describe the characteristics of a population or phenomenon being studied. This research method is used to answer the questions of what, where, when, and how. Descriptive research designs use a variety of methods such as observation, case studies, and surveys to collect data. The data is then analyzed using statistical tools to identify patterns and relationships.

Correlational Research Design

Correlational research design is used to investigate the relationship between two or more variables. Researchers use correlational research to determine whether a relationship exists between variables and to what extent they are related. This research method involves collecting data from a sample and analyzing it using statistical tools such as correlation coefficients.

Quasi-experimental Research Design

Quasi-experimental research design is used to investigate cause-and-effect relationships between variables. This research method is similar to experimental research design, but it lacks full control over the independent variable. Researchers use quasi-experimental research designs when it is not feasible or ethical to manipulate the independent variable.

Experimental Research Design

Experimental research design is used to investigate cause-and-effect relationships between variables. This research method involves manipulating the independent variable and observing the effects on the dependent variable. Researchers use experimental research designs to test hypotheses and establish cause-and-effect relationships.

Survey Research

Survey research involves collecting data from a sample of individuals using a standardized questionnaire. This research method is used to gather information on attitudes, beliefs, and behaviors of individuals. Researchers use survey research to collect data quickly and efficiently from a large sample size. Survey research can be conducted through various methods such as online, phone, mail, or in-person interviews.

Quantitative Research Analysis Methods

Here are some commonly used quantitative research analysis methods:

Statistical Analysis

Statistical analysis is the most common quantitative research analysis method. It involves using statistical tools and techniques to analyze the numerical data collected during the research process. Statistical analysis can be used to identify patterns, trends, and relationships between variables, and to test hypotheses and theories.

Regression Analysis

Regression analysis is a statistical technique used to analyze the relationship between one dependent variable and one or more independent variables. Researchers use regression analysis to identify and quantify the impact of independent variables on the dependent variable.

Factor Analysis

Factor analysis is a statistical technique used to identify underlying factors that explain the correlations among a set of variables. Researchers use factor analysis to reduce a large number of variables to a smaller set of factors that capture the most important information.

Structural Equation Modeling

Structural equation modeling is a statistical technique used to test complex relationships between variables. It involves specifying a model that includes both observed and unobserved variables, and then using statistical methods to test the fit of the model to the data.

Time Series Analysis

Time series analysis is a statistical technique used to analyze data that is collected over time. It involves identifying patterns and trends in the data, as well as any seasonal or cyclical variations.

Multilevel Modeling

Multilevel modeling is a statistical technique used to analyze data that is nested within multiple levels. For example, researchers might use multilevel modeling to analyze data that is collected from individuals who are nested within groups, such as students nested within schools.

Applications of Quantitative Research

Quantitative research has many applications across a wide range of fields. Here are some common examples:

• Market Research : Quantitative research is used extensively in market research to understand consumer behavior, preferences, and trends. Researchers use surveys, experiments, and other quantitative methods to collect data that can inform marketing strategies, product development, and pricing decisions.
• Health Research: Quantitative research is used in health research to study the effectiveness of medical treatments, identify risk factors for diseases, and track health outcomes over time. Researchers use statistical methods to analyze data from clinical trials, surveys, and other sources to inform medical practice and policy.
• Social Science Research: Quantitative research is used in social science research to study human behavior, attitudes, and social structures. Researchers use surveys, experiments, and other quantitative methods to collect data that can inform social policies, educational programs, and community interventions.
• Education Research: Quantitative research is used in education research to study the effectiveness of teaching methods, assess student learning outcomes, and identify factors that influence student success. Researchers use experimental and quasi-experimental designs, as well as surveys and other quantitative methods, to collect and analyze data.
• Environmental Research: Quantitative research is used in environmental research to study the impact of human activities on the environment, assess the effectiveness of conservation strategies, and identify ways to reduce environmental risks. Researchers use statistical methods to analyze data from field studies, experiments, and other sources.

Characteristics of Quantitative Research

Here are some key characteristics of quantitative research:

• Numerical data : Quantitative research involves collecting numerical data through standardized methods such as surveys, experiments, and observational studies. This data is analyzed using statistical methods to identify patterns and relationships.
• Large sample size: Quantitative research often involves collecting data from a large sample of individuals or groups in order to increase the reliability and generalizability of the findings.
• Objective approach: Quantitative research aims to be objective and impartial in its approach, focusing on the collection and analysis of data rather than personal beliefs, opinions, or experiences.
• Control over variables: Quantitative research often involves manipulating variables to test hypotheses and establish cause-and-effect relationships. Researchers aim to control for extraneous variables that may impact the results.
• Replicable : Quantitative research aims to be replicable, meaning that other researchers should be able to conduct similar studies and obtain similar results using the same methods.
• Statistical analysis: Quantitative research involves using statistical tools and techniques to analyze the numerical data collected during the research process. Statistical analysis allows researchers to identify patterns, trends, and relationships between variables, and to test hypotheses and theories.
• Generalizability: Quantitative research aims to produce findings that can be generalized to larger populations beyond the specific sample studied. This is achieved through the use of random sampling methods and statistical inference.

Examples of Quantitative Research

Here are some examples of quantitative research in different fields:

• Market Research: A company conducts a survey of 1000 consumers to determine their brand awareness and preferences. The data is analyzed using statistical methods to identify trends and patterns that can inform marketing strategies.
• Health Research : A researcher conducts a randomized controlled trial to test the effectiveness of a new drug for treating a particular medical condition. The study involves collecting data from a large sample of patients and analyzing the results using statistical methods.
• Social Science Research : A sociologist conducts a survey of 500 people to study attitudes toward immigration in a particular country. The data is analyzed using statistical methods to identify factors that influence these attitudes.
• Education Research: A researcher conducts an experiment to compare the effectiveness of two different teaching methods for improving student learning outcomes. The study involves randomly assigning students to different groups and collecting data on their performance on standardized tests.
• Environmental Research : A team of researchers conduct a study to investigate the impact of climate change on the distribution and abundance of a particular species of plant or animal. The study involves collecting data on environmental factors and population sizes over time and analyzing the results using statistical methods.
• Psychology : A researcher conducts a survey of 500 college students to investigate the relationship between social media use and mental health. The data is analyzed using statistical methods to identify correlations and potential causal relationships.
• Political Science: A team of researchers conducts a study to investigate voter behavior during an election. They use survey methods to collect data on voting patterns, demographics, and political attitudes, and analyze the results using statistical methods.

How to Conduct Quantitative Research

Here is a general overview of how to conduct quantitative research:

• Develop a research question: The first step in conducting quantitative research is to develop a clear and specific research question. This question should be based on a gap in existing knowledge, and should be answerable using quantitative methods.
• Develop a research design: Once you have a research question, you will need to develop a research design. This involves deciding on the appropriate methods to collect data, such as surveys, experiments, or observational studies. You will also need to determine the appropriate sample size, data collection instruments, and data analysis techniques.
• Collect data: The next step is to collect data. This may involve administering surveys or questionnaires, conducting experiments, or gathering data from existing sources. It is important to use standardized methods to ensure that the data is reliable and valid.
• Analyze data : Once the data has been collected, it is time to analyze it. This involves using statistical methods to identify patterns, trends, and relationships between variables. Common statistical techniques include correlation analysis, regression analysis, and hypothesis testing.
• Interpret results: After analyzing the data, you will need to interpret the results. This involves identifying the key findings, determining their significance, and drawing conclusions based on the data.
• Communicate findings: Finally, you will need to communicate your findings. This may involve writing a research report, presenting at a conference, or publishing in a peer-reviewed journal. It is important to clearly communicate the research question, methods, results, and conclusions to ensure that others can understand and replicate your research.

When to use Quantitative Research

Here are some situations when quantitative research can be appropriate:

• To test a hypothesis: Quantitative research is often used to test a hypothesis or a theory. It involves collecting numerical data and using statistical analysis to determine if the data supports or refutes the hypothesis.
• To generalize findings: If you want to generalize the findings of your study to a larger population, quantitative research can be useful. This is because it allows you to collect numerical data from a representative sample of the population and use statistical analysis to make inferences about the population as a whole.
• To measure relationships between variables: If you want to measure the relationship between two or more variables, such as the relationship between age and income, or between education level and job satisfaction, quantitative research can be useful. It allows you to collect numerical data on both variables and use statistical analysis to determine the strength and direction of the relationship.
• To identify patterns or trends: Quantitative research can be useful for identifying patterns or trends in data. For example, you can use quantitative research to identify trends in consumer behavior or to identify patterns in stock market data.
• To quantify attitudes or opinions : If you want to measure attitudes or opinions on a particular topic, quantitative research can be useful. It allows you to collect numerical data using surveys or questionnaires and analyze the data using statistical methods to determine the prevalence of certain attitudes or opinions.

Purpose of Quantitative Research

The purpose of quantitative research is to systematically investigate and measure the relationships between variables or phenomena using numerical data and statistical analysis. The main objectives of quantitative research include:

• Description : To provide a detailed and accurate description of a particular phenomenon or population.
• Explanation : To explain the reasons for the occurrence of a particular phenomenon, such as identifying the factors that influence a behavior or attitude.
• Prediction : To predict future trends or behaviors based on past patterns and relationships between variables.
• Control : To identify the best strategies for controlling or influencing a particular outcome or behavior.

Quantitative research is used in many different fields, including social sciences, business, engineering, and health sciences. It can be used to investigate a wide range of phenomena, from human behavior and attitudes to physical and biological processes. The purpose of quantitative research is to provide reliable and valid data that can be used to inform decision-making and improve understanding of the world around us.

Advantages of Quantitative Research

There are several advantages of quantitative research, including:

• Objectivity : Quantitative research is based on objective data and statistical analysis, which reduces the potential for bias or subjectivity in the research process.
• Reproducibility : Because quantitative research involves standardized methods and measurements, it is more likely to be reproducible and reliable.
• Generalizability : Quantitative research allows for generalizations to be made about a population based on a representative sample, which can inform decision-making and policy development.
• Precision : Quantitative research allows for precise measurement and analysis of data, which can provide a more accurate understanding of phenomena and relationships between variables.
• Efficiency : Quantitative research can be conducted relatively quickly and efficiently, especially when compared to qualitative research, which may involve lengthy data collection and analysis.
• Large sample sizes : Quantitative research can accommodate large sample sizes, which can increase the representativeness and generalizability of the results.

Limitations of Quantitative Research

There are several limitations of quantitative research, including:

• Limited understanding of context: Quantitative research typically focuses on numerical data and statistical analysis, which may not provide a comprehensive understanding of the context or underlying factors that influence a phenomenon.
• Simplification of complex phenomena: Quantitative research often involves simplifying complex phenomena into measurable variables, which may not capture the full complexity of the phenomenon being studied.
• Potential for researcher bias: Although quantitative research aims to be objective, there is still the potential for researcher bias in areas such as sampling, data collection, and data analysis.
• Limited ability to explore new ideas: Quantitative research is often based on pre-determined research questions and hypotheses, which may limit the ability to explore new ideas or unexpected findings.
• Limited ability to capture subjective experiences : Quantitative research is typically focused on objective data and may not capture the subjective experiences of individuals or groups being studied.
• Ethical concerns : Quantitative research may raise ethical concerns, such as invasion of privacy or the potential for harm to participants.

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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What is Quantitative Research? Definition, Methods, Types, and Examples

If you’re wondering what is quantitative research and whether this methodology works for your research study, you’re not alone. If you want a simple quantitative research definition , then it’s enough to say that this is a method undertaken by researchers based on their study requirements. However, to select the most appropriate research for their study type, researchers should know all the methods available. 

Selecting the right research method depends on a few important criteria, such as the research question, study type, time, costs, data availability, and availability of respondents. There are two main types of research methods— quantitative research  and qualitative research. The purpose of quantitative research is to validate or test a theory or hypothesis and that of qualitative research is to understand a subject or event or identify reasons for observed patterns.   

Quantitative research methods  are used to observe events that affect a particular group of individuals, which is the sample population. In this type of research, diverse numerical data are collected through various methods and then statistically analyzed to aggregate the data, compare them, or show relationships among the data. Quantitative research methods broadly include questionnaires, structured observations, and experiments.  

Here are two quantitative research examples:  

• Satisfaction surveys sent out by a company regarding their revamped customer service initiatives. Customers are asked to rate their experience on a rating scale of 1 (poor) to 5 (excellent).  
• A school has introduced a new after-school program for children, and a few months after commencement, the school sends out feedback questionnaires to the parents of the enrolled children. Such questionnaires usually include close-ended questions that require either definite answers or a Yes/No option. This helps in a quick, overall assessment of the program’s outreach and success.  

Table of Contents

What is quantitative research ? 1,2

The steps shown in the figure can be grouped into the following broad steps:  

• Theory : Define the problem area or area of interest and create a research question.  
• Hypothesis : Develop a hypothesis based on the research question. This hypothesis will be tested in the remaining steps.  
• Research design : In this step, the most appropriate quantitative research design will be selected, including deciding on the sample size, selecting respondents, identifying research sites, if any, etc.
• Data collection : This process could be extensive based on your research objective and sample size.  
• Data analysis : Statistical analysis is used to analyze the data collected. The results from the analysis help in either supporting or rejecting your hypothesis.  
• Present results : Based on the data analysis, conclusions are drawn, and results are presented as accurately as possible.  

Quantitative research characteristics 4

• Large sample size : This ensures reliability because this sample represents the target population or market. Due to the large sample size, the outcomes can be generalized to the entire population as well, making this one of the important characteristics of quantitative research .  
• Structured data and measurable variables: The data are numeric and can be analyzed easily. Quantitative research involves the use of measurable variables such as age, salary range, highest education, etc.  
• Easy-to-use data collection methods : The methods include experiments, controlled observations, and questionnaires and surveys with a rating scale or close-ended questions, which require simple and to-the-point answers; are not bound by geographical regions; and are easy to administer.  
• Data analysis : Structured and accurate statistical analysis methods using software applications such as Excel, SPSS, R. The analysis is fast, accurate, and less effort intensive.  
• Reliable : The respondents answer close-ended questions, their responses are direct without ambiguity and yield numeric outcomes, which are therefore highly reliable.  
• Reusable outcomes : This is one of the key characteristics – outcomes of one research can be used and replicated in other research as well and is not exclusive to only one study.  

Quantitative research methods 5

Quantitative research methods are classified into two types—primary and secondary.  

Primary quantitative research method:

In this type of quantitative research , data are directly collected by the researchers using the following methods.

– Survey research : Surveys are the easiest and most commonly used quantitative research method . They are of two types— cross-sectional and longitudinal.   

->Cross-sectional surveys are specifically conducted on a target population for a specified period, that is, these surveys have a specific starting and ending time and researchers study the events during this period to arrive at conclusions. The main purpose of these surveys is to describe and assess the characteristics of a population. There is one independent variable in this study, which is a common factor applicable to all participants in the population, for example, living in a specific city, diagnosed with a specific disease, of a certain age group, etc. An example of a cross-sectional survey is a study to understand why individuals residing in houses built before 1979 in the US are more susceptible to lead contamination.  

->Longitudinal surveys are conducted at different time durations. These surveys involve observing the interactions among different variables in the target population, exposing them to various causal factors, and understanding their effects across a longer period. These studies are helpful to analyze a problem in the long term. An example of a longitudinal study is the study of the relationship between smoking and lung cancer over a long period.  

– Descriptive research : Explains the current status of an identified and measurable variable. Unlike other types of quantitative research , a hypothesis is not needed at the beginning of the study and can be developed even after data collection. This type of quantitative research describes the characteristics of a problem and answers the what, when, where of a problem. However, it doesn’t answer the why of the problem and doesn’t explore cause-and-effect relationships between variables. Data from this research could be used as preliminary data for another study. Example: A researcher undertakes a study to examine the growth strategy of a company. This sample data can be used by other companies to determine their own growth strategy.  

– Correlational research : This quantitative research method is used to establish a relationship between two variables using statistical analysis and analyze how one affects the other. The research is non-experimental because the researcher doesn’t control or manipulate any of the variables. At least two separate sample groups are needed for this research. Example: Researchers studying a correlation between regular exercise and diabetes.  

– Causal-comparative research : This type of quantitative research examines the cause-effect relationships in retrospect between a dependent and independent variable and determines the causes of the already existing differences between groups of people. This is not a true experiment because it doesn’t assign participants to groups randomly. Example: To study the wage differences between men and women in the same role. For this, already existing wage information is analyzed to understand the relationship.  

– Experimental research : This quantitative research method uses true experiments or scientific methods for determining a cause-effect relation between variables. It involves testing a hypothesis through experiments, in which one or more independent variables are manipulated and then their effect on dependent variables are studied. Example: A researcher studies the importance of a drug in treating a disease by administering the drug in few patients and not administering in a few.  

The following data collection methods are commonly used in primary quantitative research :  

• Sampling : The most common type is probability sampling, in which a sample is chosen from a larger population using some form of random selection, that is, every member of the population has an equal chance of being selected. The different types of probability sampling are—simple random, systematic, stratified, and cluster sampling.  
• Interviews : These are commonly telephonic or face-to-face.  
• Observations : Structured observations are most commonly used in quantitative research . In this method, researchers make observations about specific behaviors of individuals in a structured setting.  
• Document review : Reviewing existing research or documents to collect evidence for supporting the quantitative research .  
• Surveys and questionnaires : Surveys can be administered both online and offline depending on the requirement and sample size.

The data collected can be analyzed in several ways in quantitative research , as listed below:  

• Cross-tabulation —Uses a tabular format to draw inferences among collected data  
• MaxDiff analysis —Gauges the preferences of the respondents  
• TURF analysis —Total Unduplicated Reach and Frequency Analysis; helps in determining the market strategy for a business  
• Gap analysis —Identify gaps in attaining the desired results  
• SWOT analysis —Helps identify strengths, weaknesses, opportunities, and threats of a product, service, or organization  
• Text analysis —Used for interpreting unstructured data  

Secondary quantitative research methods :

This method involves conducting research using already existing or secondary data. This method is less effort intensive and requires lesser time. However, researchers should verify the authenticity and recency of the sources being used and ensure their accuracy.  

The main sources of secondary data are: 

• The Internet  
• Government and non-government sources  
• Public libraries  
• Educational institutions  
• Commercial information sources such as newspapers, journals, radio, TV  

When to use quantitative research 6  

Here are some simple ways to decide when to use quantitative research . Use quantitative research to:  

• recommend a final course of action  
• find whether a consensus exists regarding a particular subject  
• generalize results to a larger population  
• determine a cause-and-effect relationship between variables  
• describe characteristics of specific groups of people  
• test hypotheses and examine specific relationships  
• identify and establish size of market segments  

A research case study to understand when to use quantitative research 7  

Context: A study was undertaken to evaluate a major innovation in a hospital’s design, in terms of workforce implications and impact on patient and staff experiences of all single-room hospital accommodations. The researchers undertook a mixed methods approach to answer their research questions. Here, we focus on the quantitative research aspect.  

Research questions : What are the advantages and disadvantages for the staff as a result of the hospital’s move to the new design with all single-room accommodations? Did the move affect staff experience and well-being and improve their ability to deliver high-quality care?  

Method: The researchers obtained quantitative data from three sources:  

• Staff activity (task time distribution): Each staff member was shadowed by a researcher who observed each task undertaken by the staff, and logged the time spent on each activity.  
• Staff travel distances : The staff were requested to wear pedometers, which recorded the distances covered.  
• Staff experience surveys : Staff were surveyed before and after the move to the new hospital design.  

Results of quantitative research : The following observations were made based on quantitative data analysis:  

• The move to the new design did not result in a significant change in the proportion of time spent on different activities.  
• Staff activity events observed per session were higher after the move, and direct care and professional communication events per hour decreased significantly, suggesting fewer interruptions and less fragmented care.  
• A significant increase in medication tasks among the recorded events suggests that medication administration was integrated into patient care activities.  
• Travel distances increased for all staff, with highest increases for staff in the older people’s ward and surgical wards.  
• Ratings for staff toilet facilities, locker facilities, and space at staff bases were higher but those for social interaction and natural light were lower.  

Advantages of quantitative research 1,2

When choosing the right research methodology, also consider the advantages of quantitative research and how it can impact your study.  

• Quantitative research methods are more scientific and rational. They use quantifiable data leading to objectivity in the results and avoid any chances of ambiguity.  
• This type of research uses numeric data so analysis is relatively easier .  
• In most cases, a hypothesis is already developed and quantitative research helps in testing and validatin g these constructed theories based on which researchers can make an informed decision about accepting or rejecting their theory.  
• The use of statistical analysis software ensures quick analysis of large volumes of data and is less effort intensive.  
• Higher levels of control can be applied to the research so the chances of bias can be reduced.  
• Quantitative research is based on measured value s, facts, and verifiable information so it can be easily checked or replicated by other researchers leading to continuity in scientific research.  

Disadvantages of quantitative research 1,2

Quantitative research may also be limiting; take a look at the disadvantages of quantitative research. 

• Experiments are conducted in controlled settings instead of natural settings and it is possible for researchers to either intentionally or unintentionally manipulate the experiment settings to suit the results they desire.  
• Participants must necessarily give objective answers (either one- or two-word, or yes or no answers) and the reasons for their selection or the context are not considered.   
• Inadequate knowledge of statistical analysis methods may affect the results and their interpretation.  
• Although statistical analysis indicates the trends or patterns among variables, the reasons for these observed patterns cannot be interpreted and the research may not give a complete picture.  
• Large sample sizes are needed for more accurate and generalizable analysis .  
• Quantitative research cannot be used to address complex issues.  

Frequently asked questions on  quantitative research    

Q:  What is the difference between quantitative research and qualitative research? 1  

A:  The following table lists the key differences between quantitative research and qualitative research, some of which may have been mentioned earlier in the article.  

Q:  What is the difference between reliability and validity? 8,9    

A:  The term reliability refers to the consistency of a research study. For instance, if a food-measuring weighing scale gives different readings every time the same quantity of food is measured then that weighing scale is not reliable. If the findings in a research study are consistent every time a measurement is made, then the study is considered reliable. However, it is usually unlikely to obtain the exact same results every time because some contributing variables may change. In such cases, a correlation coefficient is used to assess the degree of reliability. A strong positive correlation between the results indicates reliability.  

Validity can be defined as the degree to which a tool actually measures what it claims to measure. It helps confirm the credibility of your research and suggests that the results may be generalizable. In other words, it measures the accuracy of the research.  

The following table gives the key differences between reliability and validity.  

Q:  What is mixed methods research? 10

A:  A mixed methods approach combines the characteristics of both quantitative research and qualitative research in the same study. This method allows researchers to validate their findings, verify if the results observed using both methods are complementary, and explain any unexpected results obtained from one method by using the other method. A mixed methods research design is useful in case of research questions that cannot be answered by either quantitative research or qualitative research alone. However, this method could be more effort- and cost-intensive because of the requirement of more resources. The figure 3 shows some basic mixed methods research designs that could be used.  

Thus, quantitative research is the appropriate method for testing your hypotheses and can be used either alone or in combination with qualitative research per your study requirements. We hope this article has provided an insight into the various facets of quantitative research , including its different characteristics, advantages, and disadvantages, and a few tips to quickly understand when to use this research method.  

References  

• Qualitative vs quantitative research: Differences, examples, & methods. Simply Psychology. Accessed Feb 28, 2023. https://simplypsychology.org/qualitative-quantitative.html#Quantitative-Research  
• Your ultimate guide to quantitative research. Qualtrics. Accessed February 28, 2023. https://www.qualtrics.com/uk/experience-management/research/quantitative-research/  
• The steps of quantitative research. Revise Sociology. Accessed March 1, 2023. https://revisesociology.com/2017/11/26/the-steps-of-quantitative-research/  
• What are the characteristics of quantitative research? Marketing91. Accessed March 1, 2023. https://www.marketing91.com/characteristics-of-quantitative-research/  
• Quantitative research: Types, characteristics, methods, & examples. ProProfs Survey Maker. Accessed February 28, 2023. https://www.proprofssurvey.com/blog/quantitative-research/#Characteristics_of_Quantitative_Research  
• Qualitative research isn’t as scientific as quantitative methods. Kmusial blog. Accessed March 5, 2023. https://kmusial.wordpress.com/2011/11/25/qualitative-research-isnt-as-scientific-as-quantitative-methods/  
• Maben J, Griffiths P, Penfold C, et al. Evaluating a major innovation in hospital design: workforce implications and impact on patient and staff experiences of all single room hospital accommodation. Southampton (UK): NIHR Journals Library; 2015 Feb. (Health Services and Delivery Research, No. 3.3.) Chapter 5, Case study quantitative data findings. Accessed March 6, 2023. https://www.ncbi.nlm.nih.gov/books/NBK274429/  
• McLeod, S. A. (2007).  What is reliability?  Simply Psychology. www.simplypsychology.org/reliability.html  
• Reliability vs validity: Differences & examples. Accessed March 5, 2023. https://statisticsbyjim.com/basics/reliability-vs-validity/  
• Mixed methods research. Community Engagement Program. Harvard Catalyst. Accessed February 28, 2023. https://catalyst.harvard.edu/community-engagement/mmr  

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Quantitative Research Hypothesis Examples

In general, a researcher arranges hypotheses based on the formulation of problems and theoretical studies. For quantitative research, the hypothesis used is a statistical hypothesis, meaning that the hypothesis must be tested using statistical rules. Whereas for qualitative research does not need to use statistical rules. In a quantitative study, the formulated statistical hypothesis has two forms, the null hypothesis (Ho) and the alternative hypothesis (Ha). In general, hypotheses for quantitative research have three types: Descriptive Hypothesis, Comparative Hypothesis, and Associative Hypothesis.

Descriptive Hypothesis

Descriptive hypotheses are temporary conjectures about the value of a variable, not expressing relationships or comparisons. Remember, only about the value of a variable. Statistics used to test descriptive hypotheses are sample mean tests or standard deviation tests. A researcher formulates hypothesis based on the problem formulation and theoretical study. Following are some examples of problem formulations (PF), hypotheses (H). PF: What is the percentage of junior high school mathematics mastery in the subject matter of the set? H: Junior high school mathematics teacher mastery in the subject matter reaches 70%.

PF: How good is the grade XI mastery of class XI material? H: mastery of class X material by class XI students reaches 75%.

Comparative Hypothesis

The comparative hypothesis is a temporary construct that compares the values ​​of two variables. That is, in the comparative hypothesis, we do not determine with certainty the value of the variables we examine, but compare. Means, there are two variables that are the same, but different samples. The statistics used to test this comparative hypothesis are (assuming normality is met) using a t-test. But before that, the normality and homogeneity must be tested first. Following are some examples of problem formulations (PF), hypotheses (H). PF: Is there a difference in the problem-solving abilities of students who got X learning better than students who got Y learning? H: the problem solving ability of students who get learning X is better than students who get learning Y.

PF: Are there differences in the critical thinking skills of students who study during the day are better than students who study in the morning? H: there is no difference in the critical thinking skills of students who study in the afternoon with students who study in the morning.

The two hypothetical examples above are slightly different. In the first hypothesis, we claim that the problem solving ability of students who get learning X is better than students who get learning Y. While in the second hypothesis, there is no one-sided claim that the critical thinking skills of students who learn during the day are better or worse. We only state that there are differences. Which problem is better, it does not concern this hypothesis. The first hypothesis is a one-party test hypothesis, while the second hypothesis is called a two-party test hypothesis.

Associative Quantitative Hypothesis

The associative hypothesis is a relationship between the relationship between two variables, the dependent variable and the independent variable. The statistics are used to test this comparative hypothesis are (assuming normality is met) using Product Moment Correlation, Double Correlation, or Partial Correlation. The following are examples of problem formulations (PF), hypotheses (H). PF: Is there a relationship between student achievement and the level of student anxiety? H: there is a negative relationship between student achievement with the level of student anxiety.

PF: Is there a relationship between student learning outcomes and seating arrangements? H: there is a positive relationship between student achievement with the level of student anxiety. In the first hypothesis there are the words ‘negative relationship’. Negative relationship means inversely proportional. That is if the level of student anxiety is high, then student achievement is low. Whereas in the second hypothesis there are the words ‘positive relationship’. Positive relationship means directly proportional. It means if the seating arrangement is good, the student learning outcomes are high.

Step-by-step guide to hypothesis testing in statistics

Hypothesis testing in statistics helps us use data to make informed decisions. It starts with an assumption or guess about a group or population—something we believe might be true. We then collect sample data to check if there is enough evidence to support or reject that guess. This method is useful in many fields, like science, business, and healthcare, where decisions need to be based on facts.

Learning how to do hypothesis testing in statistics step-by-step can help you better understand data and make smarter choices, even when things are uncertain. This guide will take you through each step, from creating your hypothesis to making sense of the results, so you can see how it works in practical situations.

What is Hypothesis Testing?

Table of Contents

Hypothesis testing is a method for determining whether data supports a certain idea or assumption about a larger group. It starts by making a guess, like an average or a proportion, and then uses a small sample of data to see if that guess seems true or not.

For example, if a company wants to know if its new product is more popular than its old one, it can use hypothesis testing. They start with a statement like “The new product is not more popular than the old one” (this is the null hypothesis) and compare it with “The new product is more popular” (this is the alternative hypothesis). Then, they look at customer feedback to see if there’s enough evidence to reject the first statement and support the second one.

Simply put, hypothesis testing is a way to use data to help make decisions and understand what the data is really telling us, even when we don’t have all the answers.

Importance Of Hypothesis Testing In Decision-Making And Data Analysis

Hypothesis testing is important because it helps us make smart choices and understand data better. Here’s why it’s useful:

• Reduces Guesswork : It helps us see if our guesses or ideas are likely correct, even when we don’t have all the details.
• Uses Real Data : Instead of just guessing, it checks if our ideas match up with real data, which makes our decisions more reliable.
• Avoids Errors : It helps us avoid mistakes by carefully checking if our ideas are right so we don’t make costly errors.
• Shows What to Do Next : It tells us if our ideas work or not, helping us decide whether to keep, change, or drop something. For example, a company might test a new ad and decide what to do based on the results.
• Confirms Research Findings : It makes sure that research results are accurate and not just random chance so that we can trust the findings.

Here’s a simple guide to understanding hypothesis testing, with an example:

1. Set Up Your Hypotheses

Explanation: Start by defining two statements:

• Null Hypothesis (H0): This is the idea that there is no change or effect. It’s what you assume is true.
• Alternative Hypothesis (H1): This is what you want to test. It suggests there is a change or effect.

Example: Suppose a company says their new batteries last an average of 500 hours. To check this:

• Null Hypothesis (H0): The average battery life is 500 hours.
• Alternative Hypothesis (H1): The average battery life is not 500 hours.

2. Choose the Test

Explanation: Pick a statistical test that fits your data and your hypotheses. Different tests are used for various kinds of data.

Example: Since you’re comparing the average battery life, you use a one-sample t-test .

3. Set the Significance Level

Explanation: Decide how much risk you’re willing to take if you make a wrong decision. This is called the significance level, often set at 0.05 or 5%.

Example: You choose a significance level of 0.05, meaning you’re okay with a 5% chance of being wrong.

4. Gather and Analyze Data

Explanation: Collect your data and perform the test. Calculate the test statistic to see how far your sample result is from what you assumed.

Example: You test 30 batteries and find they last an average of 485 hours. You then calculate how this average compares to the claimed 500 hours using the t-test.

5. Find the p-Value

Explanation: The p-value tells you the probability of getting a result as extreme as yours if the null hypothesis is true.

Example: You find a p-value of 0.0001. This means there’s a very small chance (0.01%) of getting an average battery life of 485 hours or less if the true average is 500 hours.

6. Make Your Decision

Explanation: Compare the p-value to your significance level. If the p-value is smaller, you reject the null hypothesis. If it’s larger, you do not reject it.

Example: Since 0.0001 is much less than 0.05, you reject the null hypothesis. This means the data suggests the average battery life is different from 500 hours.

7. Report Your Findings

Explanation: Summarize what the results mean. State whether you rejected the null hypothesis and what that implies.

Example: You conclude that the average battery life is likely different from 500 hours. This suggests the company’s claim might not be accurate.

Hypothesis testing is a way to use data to check if your guesses or assumptions are likely true. By following these steps—setting up your hypotheses, choosing the right test, deciding on a significance level, analyzing your data, finding the p-value, making a decision, and reporting results—you can determine if your data supports or challenges your initial idea.

Understanding Hypothesis Testing: A Simple Explanation

Hypothesis testing is a way to use data to make decisions. Here’s a straightforward guide:

1. What is the Null and Alternative Hypotheses?

• Null Hypothesis (H0): This is your starting assumption. It says that nothing has changed or that there is no effect. It’s what you assume to be true until your data shows otherwise. Example: If a company says their batteries last 500 hours, the null hypothesis is: “The average battery life is 500 hours.” This means you think the claim is correct unless you find evidence to prove otherwise.
• Alternative Hypothesis (H1): This is what you want to find out. It suggests that there is an effect or a difference. It’s what you are testing to see if it might be true. Example: To test the company’s claim, you might say: “The average battery life is not 500 hours.” This means you think the average battery life might be different from what the company says.

2. One-Tailed vs. Two-Tailed Tests

• One-Tailed Test: This test checks for an effect in only one direction. You use it when you’re only interested in finding out if something is either more or less than a specific value. Example: If you think the battery lasts longer than 500 hours, you would use a one-tailed test to see if the battery life is significantly more than 500 hours.
• Two-Tailed Test: This test checks for an effect in both directions. Use this when you want to see if something is different from a specific value, whether it’s more or less. Example: If you want to see if the battery life is different from 500 hours, whether it’s more or less, you would use a two-tailed test. This checks for any significant difference, regardless of the direction.

3. Common Misunderstandings

• Clarification: Hypothesis testing doesn’t prove that the null hypothesis is true. It just helps you decide if you should reject it. If there isn’t enough evidence against it, you don’t reject it, but that doesn’t mean it’s definitely true.
• Clarification: A small p-value shows that your data is unlikely if the null hypothesis is true. It suggests that the alternative hypothesis might be right, but it doesn’t prove the null hypothesis is false.
• Clarification: The significance level (alpha) is a set threshold, like 0.05, that helps you decide how much risk you’re willing to take for making a wrong decision. It should be chosen carefully, not randomly.
• Clarification: Hypothesis testing helps you make decisions based on data, but it doesn’t guarantee your results are correct. The quality of your data and the right choice of test affect how reliable your results are.

Benefits and Limitations of Hypothesis Testing

• Clear Decisions: Hypothesis testing helps you make clear decisions based on data. It shows whether the evidence supports or goes against your initial idea.
• Objective Analysis: It relies on data rather than personal opinions, so your decisions are based on facts rather than feelings.
• Concrete Numbers: You get specific numbers, like p-values, to understand how strong the evidence is against your idea.
• Control Risk: You can set a risk level (alpha level) to manage the chance of making an error, which helps avoid incorrect conclusions.
• Widely Used: It can be used in many areas, from science and business to social studies and engineering, making it a versatile tool.

Limitations

• Sample Size Matters: The results can be affected by the size of the sample. Small samples might give unreliable results, while large samples might find differences that aren’t meaningful in real life.
• Risk of Misinterpretation: A small p-value means the results are unlikely if the null hypothesis is true, but it doesn’t show how important the effect is.
• Needs Assumptions: Hypothesis testing requires certain conditions, like data being normally distributed . If these aren’t met, the results might not be accurate.
• Simple Decisions: It often results in a basic yes or no decision without giving detailed information about the size or impact of the effect.
• Can Be Misused: Sometimes, people misuse hypothesis testing, tweaking data to get a desired result or focusing only on whether the result is statistically significant.
• No Absolute Proof: Hypothesis testing doesn’t prove that your hypothesis is true. It only helps you decide if there’s enough evidence to reject the null hypothesis, so the conclusions are based on likelihood, not certainty.

Final Thoughts 

Hypothesis testing helps you make decisions based on data. It involves setting up your initial idea, picking a significance level, doing the test, and looking at the results. By following these steps, you can make sure your conclusions are based on solid information, not just guesses.

This approach lets you see if the evidence supports or contradicts your initial idea, helping you make better decisions. But remember that hypothesis testing isn’t perfect. Things like sample size and assumptions can affect the results, so it’s important to be aware of these limitations.

In simple terms, using a step-by-step guide for hypothesis testing is a great way to better understand your data. Follow the steps carefully and keep in mind the method’s limits.

What is the difference between one-tailed and two-tailed tests?

 A one-tailed test assesses the probability of the observed data in one direction (either greater than or less than a certain value). In contrast, a two-tailed test looks at both directions (greater than and less than) to detect any significant deviation from the null hypothesis.

How do you choose the appropriate test for hypothesis testing?

The choice of test depends on the type of data you have and the hypotheses you are testing. Common tests include t-tests, chi-square tests, and ANOVA. You get more details about ANOVA, you may read Complete Details on What is ANOVA in Statistics ?  It’s important to match the test to the data characteristics and the research question.

What is the role of sample size in hypothesis testing?  

Sample size affects the reliability of hypothesis testing. Larger samples provide more reliable estimates and can detect smaller effects, while smaller samples may lead to less accurate results and reduced power.

Can hypothesis testing prove that a hypothesis is true?  

Hypothesis testing cannot prove that a hypothesis is true. It can only provide evidence to support or reject the null hypothesis. A result can indicate whether the data is consistent with the null hypothesis or not, but it does not prove the alternative hypothesis with certainty.

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• What Is Quantitative Research? | Definition & Methods

What Is Quantitative Research? | Definition & Methods

Published on 4 April 2022 by Pritha Bhandari . Revised on 10 October 2022.

Quantitative research is the process of collecting and analysing numerical data. It can be used to find patterns and averages, make predictions, test causal relationships, and generalise results to wider populations.

Quantitative research is the opposite of qualitative research , which involves collecting and analysing non-numerical data (e.g. text, video, or audio).

Quantitative research is widely used in the natural and social sciences: biology, chemistry, psychology, economics, sociology, marketing, etc.

• What is the demographic makeup of Singapore in 2020?
• How has the average temperature changed globally over the last century?
• Does environmental pollution affect the prevalence of honey bees?
• Does working from home increase productivity for people with long commutes?

Table of contents

Quantitative research methods, quantitative data analysis, advantages of quantitative research, disadvantages of quantitative research, frequently asked questions about quantitative research.

You can use quantitative research methods for descriptive, correlational or experimental research.

• In descriptive research , you simply seek an overall summary of your study variables.
• In correlational research , you investigate relationships between your study variables.
• In experimental research , you systematically examine whether there is a cause-and-effect relationship between variables.

Correlational and experimental research can both be used to formally test hypotheses , or predictions, using statistics. The results may be generalised to broader populations based on the sampling method used.

To collect quantitative data, you will often need to use operational definitions that translate abstract concepts (e.g., mood) into observable and quantifiable measures (e.g., self-ratings of feelings and energy levels).

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Once data is collected, you may need to process it before it can be analysed. For example, survey and test data may need to be transformed from words to numbers. Then, you can use statistical analysis to answer your research questions .

Descriptive statistics will give you a summary of your data and include measures of averages and variability. You can also use graphs, scatter plots and frequency tables to visualise your data and check for any trends or outliers.

Using inferential statistics , you can make predictions or generalisations based on your data. You can test your hypothesis or use your sample data to estimate the population parameter .

You can also assess the reliability and validity of your data collection methods to indicate how consistently and accurately your methods actually measured what you wanted them to.

Quantitative research is often used to standardise data collection and generalise findings . Strengths of this approach include:

• Replication

Repeating the study is possible because of standardised data collection protocols and tangible definitions of abstract concepts.

• Direct comparisons of results

The study can be reproduced in other cultural settings, times or with different groups of participants. Results can be compared statistically.

• Large samples

Data from large samples can be processed and analysed using reliable and consistent procedures through quantitative data analysis.

• Hypothesis testing

Using formalised and established hypothesis testing procedures means that you have to carefully consider and report your research variables, predictions, data collection and testing methods before coming to a conclusion.

Despite the benefits of quantitative research, it is sometimes inadequate in explaining complex research topics. Its limitations include:

• Superficiality

Using precise and restrictive operational definitions may inadequately represent complex concepts. For example, the concept of mood may be represented with just a number in quantitative research, but explained with elaboration in qualitative research.

• Narrow focus

Predetermined variables and measurement procedures can mean that you ignore other relevant observations.

• Structural bias

Despite standardised procedures, structural biases can still affect quantitative research. Missing data , imprecise measurements or inappropriate sampling methods are biases that can lead to the wrong conclusions.

• Lack of context

Quantitative research often uses unnatural settings like laboratories or fails to consider historical and cultural contexts that may affect data collection and results.

Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings.

Quantitative methods allow you to test a hypothesis by systematically collecting and analysing data, while qualitative methods allow you to explore ideas and experiences in depth.

In mixed methods research , you use both qualitative and quantitative data collection and analysis methods to answer your research question .

Data collection is the systematic process by which observations or measurements are gathered in research. It is used in many different contexts by academics, governments, businesses, and other organisations.

Operationalisation means turning abstract conceptual ideas into measurable observations.

For example, the concept of social anxiety isn’t directly observable, but it can be operationally defined in terms of self-rating scores, behavioural avoidance of crowded places, or physical anxiety symptoms in social situations.

Before collecting data , it’s important to consider how you will operationalise the variables that you want to measure.

Reliability and validity are both about how well a method measures something:

• Reliability refers to the  consistency of a measure (whether the results can be reproduced under the same conditions).
• Validity   refers to the  accuracy of a measure (whether the results really do represent what they are supposed to measure).

If you are doing experimental research , you also have to consider the internal and external validity of your experiment.

Hypothesis testing is a formal procedure for investigating our ideas about the world using statistics. It is used by scientists to test specific predictions, called hypotheses , by calculating how likely it is that a pattern or relationship between variables could have arisen by chance.

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Quantitative Research

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• Leigh A. Wilson 2 , 3  

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Quantitative research methods are concerned with the planning, design, and implementation of strategies to collect and analyze data. Descartes, the seventeenth-century philosopher, suggested that how the results are achieved is often more important than the results themselves, as the journey taken along the research path is a journey of discovery. High-quality quantitative research is characterized by the attention given to the methods and the reliability of the tools used to collect the data. The ability to critique research in a systematic way is an essential component of a health professional’s role in order to deliver high quality, evidence-based healthcare. This chapter is intended to provide a simple overview of the way new researchers and health practitioners can understand and employ quantitative methods. The chapter offers practical, realistic guidance in a learner-friendly way and uses a logical sequence to understand the process of hypothesis development, study design, data collection and handling, and finally data analysis and interpretation.

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Wilson, L.A. (2019). Quantitative Research. In: Liamputtong, P. (eds) Handbook of Research Methods in Health Social Sciences. Springer, Singapore. https://doi.org/10.1007/978-981-10-5251-4_54

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Quantitative Research Methods

• Introduction
• Descriptive and Inferential Statistics
• Hypothesis Testing
• Regression and Correlation
• Time Series
• Meta-Analysis
• Mixed Methods
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Hypothesis Tests

A hypothesis test is exactly what it sounds like: You make a hypothesis about the parameters of a population, and the test determines whether your hypothesis is consistent with your sample data.

• Hypothesis Testing Penn State University tutorial
• Hypothesis Testing Wolfram MathWorld overview
• Hypothesis Testing Minitab Blog entry
• List of Statistical Tests A list of commonly used hypothesis tests and the circumstances under which they're used.

The p-value of a hypothesis test is the probability that your sample data would have occurred if you hypothesis were not correct. Traditionally, researchers have used a p-value of 0.05 (a 5% probability that your sample data would have occurred if your hypothesis was wrong) as the threshold for declaring that a hypothesis is true. But there is a long history of debate and controversy over p-values and significance levels.

Nonparametric Tests

Many of the most commonly used hypothesis tests rely on assumptions about your sample data—for instance, that it is continuous, and that its parameters follow a Normal distribution. Nonparametric hypothesis tests don't make any assumptions about the distribution of the data, and many can be used on categorical data.

• Nonparametric Tests at Boston University A lesson covering four common nonparametric tests.
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• Introduction
• FUNDAMENTALS
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Quantitative research questions:

What do i have to think about.

If your dissertation is attempting to answer one or more quantitative research questions, there are a number of factors you need to think about before getting started. These factors include: (a) the types of quantitative research questions you are trying to answer; (b) the variables you want to measure, manipulate and/or control; (c) how you should structure your research questions; and (d) whether you should use research questions as opposed to research hypotheses. Understanding these factors is important before reading some of the other articles on quantitative research questions on this website, which go into each factor in more detail.

This article addresses the following questions, which are an important starting point to understand what is required when creating quantitative research questions:

What type of quantitative research question are you trying to answer?

Understanding the types of quantitative research question (i.e., descriptive , comparative and/or relationship ) you want to answer is your first task when using a quantitative research design . This section of the article briefly discusses the difference between these three types of quantitative research question.

What variables are you trying to measure, manipulate and/or control?

Having established the quantitative research questions you want to answer, it is important to identify the variables that you intend to measure , manipulate and/or control . This section of the article briefly discusses the different types of variables (i.e., independent and dependent ; categorical or continuous variables) you may choose to examine.

How should you structure your quantitative research question?

Having identified the variables to include in your research, you will need to structure your research questions in a way that the reader can clearly understand what you are trying to achieve. How you structure these research questions will depend on the type of research questions you have and the variables you are examining. This section of the article briefly discusses the main things to think about when structuring your research questions.

Should you use quantitative research questions or research hypotheses?

Quantitative research questions and research hypotheses are designed to accomplish different tasks. Sometimes dissertations should include both although this is not always the case. This section of the article briefly discusses the difference between quantitative research questions and research hypotheses and when to use both (as opposed to just one or the other).

Each of these questions is addressed in more detail in the sections that follow. If you are interested in a particular section, click on the links below:

Dissertations that are based on a quantitative research design attempt to answer at least one quantitative research question . However, there is more than one type of quantitative research question that you can attempt to answer [see the article, Types of quantitative research question , for a more comprehensive look at these types of quantitative research question].

Quantitative research questions are based on one of three basic approaches to examining the variables you are interested in. These three basic approaches involve either describing , comparing or relating .

Let's imagine we are interested in examining Facebook usage amongst university students in the United States .

We could describe factors relating to the make-up of these Facebook users, quantifying how many (or what proportion) of these university students were male or female, or what their average age was. We could describe factors relating to their behaviour, such as how frequently they used Facebook each week or the reasons why they joined Facebook in the first place (e.g., to connect with friends, to store all their photos in one place, etc.). Potential descriptive quantitative research questions would be:

How often do students use Facebook?

What are the reasons that encourage students to join Facebook?

We could compare some of these factors (i.e., those factors that we had just described). For example, we could compare how frequently the students used Facebook each week, looking for differences between male and female students.

We could relate one or more of these factors (e.g., age) to other factors we had examined (e.g., how frequently students used Facebook each week) to find out if there were any associations or relationships between them. For example, we could relate age to how frequently the students used Facebook each week. This could help us discover if there was an association or relationship between these variables (i.e., age and weekly Facebook usage), and if so, tell us something about this association or relationship (e.g., its strength, direction, and/or statistical significance).

These three approaches to examining the variables you are interested in (i.e., describing , comparing and relating ) are addressed by setting descriptive , comparative or relationship-based research questions . Understanding the difference between these three types of quantitative research question is important for a number of reasons. For example:

The way that you structure your research questions; that is, the way that you write out your research questions will vary depending on the type of research question you are trying to answer [see the article: How to structure quantitative research questions ].

The type of research questions you are trying to answer influences the type of quantitative research design you use.

To learn more about these three types of quantitative research question (i.e., descriptive, comparative and relationship-based research questions) in more detail, see the article: Types of quantitative research question .

Having established the quantitative research questions you want to answer, it is important to identify the variables that you intend to measure , manipulate and/or control . This is a critical component of experimental , quasi-experimental and relationship-based research designs [see the section on Quantitative research designs to learn more]:

In order to identify the variables that you intend to measure, manipulate and/or control, you also need to be able to recognise the different types of variables (i.e., independent and dependent ; categorical or continuous variables) you intend to study. Whilst we describe these types of variables in detail in the article, Types of variables , you need to be aware of the differences between independent and dependent variables, and categorical and continuous variables.

Categorical and continuous variables

There are two groups of variables that you need to know about: categorical variables and continuous variables . We use the word groups of variables because both categorical and continuous variables include additional types of variables. Categorical variables , also known as qualitative (or discrete ) variables , can be further classified a being nominal , dichotomous or ordinal . On the other hand, continuous variables , also known as quantitative variables , can be further classified a being either interval or ratio . For example, the variable gender (male or female) in the Facebook example is a dichotomous variable . When performing quantitative analysis on the data you collect during the dissertation process, you need to understand what type of categorical or continuous variables you are measuring.

Independent and dependent variables

A variable is not only something that we measure , but also something that we can manipulate and something we can control for. For this reason, we distinguish between independent and dependent variables . An independent variable , sometimes called an experimental or predictor variable , is a variable that is being manipulated in an experiment in order to observe the effect on a dependent variable , sometimes called an outcome variable . Understanding which of the variables you are studying are the independent , dependent and control variables is necessary in order to know how to structure and write up your research questions.

At this stage, you should now know:

What types of quantitative research question (i.e., descriptive, comparative or relationship-based research questions) you are trying to answer.

What variables you are interested in and which variables you are trying to measure, manipulate and/or control.

Armed with this knowledge, you now need to think about how to structure your quantitative research questions; that is, how you can write out your research questions in a way that the reader can clearly understand what you are trying to achieve.

There is no "one best way" to structure a quantitative research question. However, we recommend an approach that is based on three steps :

Choose the type of quantitative research question you are trying to create

The type of quantitative research question that you use in your dissertation (i.e., descriptive, comparative and/or relationship) needs to be reflected in the way that you write out the research question; that is, the word choice and phrasing that you use when constructing a research question tells the reader whether it is a descriptive, comparative or relationship-based research question. Therefore, in order to know how to structure your quantitative research question, you need to start by selecting the type of quantitative research question you are trying to create: descriptive, comparative and/or relationship.

Set out the first words that start the research question

Quantitative research questions tend to start with words like "What are" , "How do" , "Does" , "How often" , amongst others. Which words you start with will depend on the type of quantitative research question you are trying to create (i.e., descriptive, comparative and/or relationship) and the goal of the question.

Determine the correct order for the variables you are investigating

The type of quantitative research question you are trying to create (i.e., descriptive, comparative and/or relationship) and the choice of variables you are trying to measure, manipulate and/or control (i.e., independent, dependent and/or control variables) influence how you structure the research question. As a general rule, we suggest that independent variables are set out first, followed by dependent variables, and then control variables (if there are any).

In the section, How to structure quantitative research questions , we discuss these three steps in more detail, providing examples along the way.

Quantitative research questions and research hypotheses are designed to accomplish different tasks:

Research questions

Explain the purpose of the research. In other words, what issue or problem is the research trying answer? In terms of quantitative research questions, the type of research question (i.e., descriptive, comparative and/or relationship) helps to explain the purpose of the research.

Research hypotheses

Explain the predictions being made (or otherwise) by the researcher based on specific hypothesis statements . These hypothesis statements set out what problem or issue the research is trying to answer, as well as their directionality, which help to explain the predictions being made (or otherwise) by the researcher.

Sometimes dissertations should include both research questions and research hypotheses although this is not always the case:

If you feel like the research questions are no more than a repetition of the research hypotheses, it is often better to include only one or the other (i.e., only research hypotheses or only research questions). As a general rule, we would suggest using hypotheses rather than research questions in these cases.

If the research hypotheses build on the research questions, especially if there are multiple research hypotheses used to address a single research question, we would recommend using research questions and research hypotheses.

If you choose to use research hypotheses, whether instead of research questions or in addition to them, these should be written differently to research questions. However, if you are using quantitative research questions, we have articles that can help you learn about the different types of quantitative research questions and how to structure quantitative research questions .

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Home » Quantitative Research: Definition, Methods, and Examples

Quantitative Research: Definition, Methods, and Examples

June 13, 2023 max 8min read.

This article covers:

What Is Quantitative Research?

Quantitative research methods .

• Data Collection and Analysis

Types of Quantitative Research

• Advantages and Disadvantages of Quantitative Research

Examples of Quantitative Research

Picture this: you’re a product or project manager and must make a crucial decision. You need data-driven insights to guide your choices, understand customer preferences, and predict market trends. That’s where quantitative research comes into play. It’s like having a secret weapon that empowers you to make informed decisions confidently.

Quantitative research is all about numbers, statistics, and measurable data. It’s a systematic approach that allows you to gather and analyze numerical information to uncover patterns, trends, and correlations. 

Quantitative research provides concrete, objective data to drive your strategies, whether conducting surveys, analyzing large datasets, or crunching numbers.

In this article, we’ll dive and learn all about quantitative research; get ready to uncover the power of numbers.

Quantitative Research Definition:

Quantitative research is a systematic and objective approach to collecting, analyzing, and interpreting numerical data. It measures and quantifies variables, employing statistical methods to uncover patterns, relationships, and trends.

Quantitative research gets utilized across a wide range of fields, including market research, social sciences, psychology, economics, and healthcare. It follows a structured methodology that uses standardized instruments, such as surveys, experiments, or polls, to collect data. This data is then analyzed using statistical techniques to uncover patterns and relationships.

The purpose of quantitative research is to measure and quantify variables, assess the connections between variables, and draw objective and generalizable conclusions. Its benefits are numerous:

• Rigorous and scientific approach : Quantitative research provides a comprehensive and scientific approach to studying phenomena. It enables researchers to gather empirical evidence and draw reliable conclusions based on solid data.
• Evidence-based decision-making : By utilizing quantitative research, researchers can make evidence-based decisions. It helps in developing informed strategies and evaluating the effectiveness of interventions or policies by relying on data-driven insights.
• Advancement of knowledge : Quantitative research contributes to the advancement of knowledge by building upon existing theories. It expands understanding in various fields and informs future research directions, allowing for continued growth and development.

Here are various quantitative research methods:

Survey research : This method involves collecting data from a sample of individuals through questionnaires, interviews, or online surveys. Surveys gather information about people’s attitudes, opinions, behaviors, and characteristics.

Experimentation: It is a research method that allows researchers to determine cause-and-effect relationships. In an experiment, participants randomly get assigned to different groups. While the other group does not receive treatment or intervention, one group does. The outcomes of the two groups then get measured to analyze the effects of the treatment or intervention.

Here are the steps involved in an experiment:

• Define the research question. What do you want to learn about?
• Develop a hypothesis. What do you think the answer to your research question is?
• Design the experiment. How will you manipulate the variables and measure the outcomes?
• Recruit participants. Who will you study?
• Randomly assign participants to groups. This ensures that the groups are as similar as possible.
• Apply the treatments or interventions. This is what the researcher is attempting to test the effects of.
• Measure the outcomes. This is how the researcher will determine whether the treatments or interventions had any effect.
• Analyze the data. This is how the researcher will determine whether the results support the hypothesis.
• Draw conclusions. What do the results mean?
• Content analysis : Content analysis is a systematic approach to analyzing written, verbal, or visual communication. Researchers identify and categorize specific content, themes, or patterns in various forms of media, such as books, articles, speeches, or social media posts.
• Secondary data analysis : It is a research method that involves analyzing data already collected by someone else. This data can be from various sources, such as government reports, previous research studies, or large datasets like surveys or medical records. 

Researchers use secondary data analysis to answer new research questions or gain additional insights into a topic.

Data Collection and Analysis for Quantitative Research

Quantitative research is research that uses numbers and statistics to answer questions. It often measures things like attitudes, behaviors, and opinions.

There are three main methods for collecting quantitative data:

• Surveys and questionnaires: These are structured instruments used to gather data from a sample of people.
• Experiments and controlled observations: These are conducted in a controlled setting to measure variables and determine cause-and-effect relationships.
• Existing data sources (secondary data): This data gets collected from databases, archives, or previous studies.

Data preprocessing and cleaning is the first step in data analysis. It involves identifying and correcting errors, removing outliers, and ensuring the data is consistent.

Descriptive statistics is a branch of statistics that deals with the description of the data. It summarizes and describes the data using central tendency, variability, and shape measures.

Inferential statistics again comes under statistics which deals with the inference of properties of a population from a sample. It tests hypotheses, estimates parameters, and makes predictions.

Here are some of the most common inferential statistical techniques:

• Hypothesis testing : This assesses the significance of relationships or differences between variables.
• Confidence intervals : This estimates the range within which population parameters likely fall.
• Correlation and regression analysis : This examines relationships and predicts outcomes based on variables.
• Analysis of variance (ANOVA) : This compare means across multiple groups or conditions.

Statistical software and tools for data analysis can perform complex statistical analyses efficiently. Some of the most popular statistical software packages include SPSS, SAS, and R.

Here are some of the main types of quantitative research methodology:

• Descriptive research describes a particular population’s characteristics, trends, or behaviors. For example, a descriptive study might look at the average height of students in a school, the number of people who voted in an election, or the types of food people eat.
• Correlational research checks the relationship between two or more variables. For example, a correlational study might examine the relationship between income and happiness or stress and weight gain. Correlational research can show that two variables are related but cannot show that one variable causes the other.
• Experimental research is a type of research that investigates cause-and-effect relationships. In an experiment, researchers manipulate one variable (the independent variable) and measure the impact on another variable (the dependent variable). This allows researchers to make inferences about the relationship between the two variables.
• Quasi-experimental research is similar to experimental research. However, it does not involve random assignment of participants to groups. This can be due to practical or ethical considerations, such as when assigning people to receive a new medication randomly is impossible. In quasi-experimental research, researchers try to control for other factors affecting the results, such as the participant’s age, gender, or health status.
• Longitudinal research studies change patterns over an extended time. For example, a longitudinal study might examine how children’s reading skills develop over a few years or how people’s attitudes change as they age. But longitudinal research can be expensive and time-consuming. Still, it can offer valuable insights into how people and things change over time.

 Advantages and Disadvantages of Quantitative Research

Here are the advantages and downsides of quantitative research:

Advantages of Quantitative Research:

• Objectivity: Quantitative research aims to be objective and unbiased. This is because it relies on numbers and statistical methods, which reduce the potential for researcher bias and subjective interpretation.
• Generalizability: Quantitative research often involves large sample sizes, which increases the likelihood of obtaining representative data. The study findings are more likely to apply to a wider population.
• Replicability: Using standardized procedures and measurement instruments in quantitative research enhances replicability. This means that other researchers can repeat the study using the same methods to test the reliability of the findings.
• Statistical analysis: Quantitative research employs various statistical techniques for data analysis. This allows researchers to identify data patterns, relationships, and associations. Additionally, statistical analysis can provide precision and help draw objective conclusions.
• Numerical precision: Quantitative research produces numerical data that can be analyzed using mathematical calculations. This numeric precision allows for clear comparisons and quantitative interpretations.

Disadvantages of Quantitative Research :

• Lack of Contextual Understanding : Quantitative research often focuses on measurable variables, which may limit the exploration of complex phenomena. It may overlook the social, cultural, and contextual factors that could influence the research findings.
• Limited Insight : While quantitative research can identify correlations and associations, it may not uncover underlying causes or explanations of these relationships. It may provide answers to “what” and “how much,” but not necessarily “why.”
• Potential for Simplification : The quantification of data can lead to oversimplification, as it may reduce complex phenomena into numerical values. This simplification may overlook nuances and intricacies important to understanding the research topic fully.
• Cost and Time-Intensive : Quantitative research requires significant resources. It includes time, funding, and specialized expertise. Researchers must collect and analyze large amounts of numerical data, which can be lengthy and expensive.
• Limited Flexibility : A systematic and planned strategy typically gets employed in quantitative research. It signifies the researcher’s use of a predetermined data collection and analysis approach. As a result, you may be more confident that your study gets conducted consistently and equitably. But it may also make it more difficult for the researcher to change the research plan or pose additional inquiries while gathering data. This could lead to missing valuable insights.

Here are some real-life examples of quantitative research:

• Market Research : Quantitative market research is a type of market research that uses numerical data to understand consumer preferences, buying behavior, and market trends. This data typically gets gathered through surveys and questionnaires, which are then analyzed to make informed business decisions.
• Health Studies : Quantitative research, such as clinical trials and epidemiological research, is vital in health studies. Researchers collect numerical data on treatment effectiveness, disease prevalence, risk factors, and patient outcomes. This data is then analyzed statistically to draw conclusions and make evidence-based recommendations for healthcare practices.
• Educational Research : Quantitative research is used extensively in educational studies to examine various aspects of learning, teaching methods, and academic achievement. Researchers collect data through standardized tests, surveys, or observations. The reason for this approach is to analyze factors influencing student performance, educational interventions, and educational policy effectiveness.
• Social Science Surveys : Social science researchers often employ quantitative research methods. The aim here is to study social phenomena and gather data on individuals’ or groups’ attitudes, beliefs, and behaviors. Large-scale surveys collect numerical data, then statistically analyze to identify patterns, trends, and associations within the population.
• Opinion Polls : Opinion polls and public opinion research rely heavily on quantitative research techniques. Polling organizations conduct surveys with representative samples of the population. The companies do this intending to gather numerical data on public opinions, political preferences, and social attitudes. The data then gets analyzed to gauge public sentiment and predict election outcomes or public opinion on specific issues.
• Economic Research : Quantitative research is widely used in economic studies to analyze economic indicators, trends, and patterns. Economists collect numerical data on GDP, inflation, employment, and consumer spending. Statistical analysis of this data helps understand economic phenomena, forecast future trends, and inform economic policy decisions.

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Qualitative research is about understanding and exploring something in depth. It uses non-numerical data, like interviews, observations, and open-ended survey responses, to gather rich, descriptive insights. Quantitative research is about measuring and analyzing relationships between variables using numerical data.

Quantitative research gets characterized by the following:

• The collection of numerical information
• The use of statistical analysis
• The goal of measuring and quantifying phenomena
• The purpose of examining relationships between variables
• The purpose of generalizing findings to a larger population
• The use of large sample sizes
• The use of structured surveys or experiments
• The usage of statistical techniques to analyze data objectively

The primary goal of quantitative research is to gather numerical data and analyze it statistically to uncover patterns, relationships, and trends. It aims to provide objective and generalizable insights using systematic data collection methods, standardized instruments, and statistical analysis techniques. Quantitative research seeks to test hypotheses, make predictions, and inform decision-making in various fields.

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