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User Experience (UX) Research Software Market to Hit USD 356.0 Million by 2026 at 11.9% CAGR - Report by Market Research Future (MRFR)
New York, US, Aug. 06, 2021 (GLOBE NEWSWIRE) -- Market Overview: According to a comprehensive research report by Market Research Future (MRFR), “ Global UX Research Software Market information by Type, by Application and Region – forecast to 2026 ” market size is expected to grow from USD 183.8 Million in 2019 to USD 356.0 Million by 2026, at a compound annual growth rate (CAGR) of 11.9%.
Market Scope: User experience (UX) research is the process of finding out customer needs, motivation, and behavior using different techniques like observation, task analysis, and other user feedback types. Its main motive is in performing user experience research. Cloud and on-premise are its different types that have wide applications in SMEs and large enterprises.
Dominant Key Players on UX Research Software Market Covered Are:
TechSmith (US)
Usabilla (Amsterdam)
Woopra (San Francisco)
TryMyUI (California)
UsabilityHub (Victoria)
Userlytics (California)
Validately (New York)
UserZoom (London)
Lookback (California)
Hotjar (Malta)
Qualtrics (US)
UserTesting (US)
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Market USP Exclusively Encompassed: UX Research Software Market Drivers As per the MRFR report, there are numerous factors that are propelling the user experience (UX) research software market growth. Some of these entail the increasing digitalization initiatives, growth of the online commerce business, growing adoption of mobile marketing among vertices, initiatives by the enterprise and governments with a focus on digitalization, implementation of new technologies like incorporating artificial intelligence and IoT technology in the UX research software, and businesses operating across the world adopting online platforms to reach a huge customer base. The additional factors fuelling market growth include the growing need to cater to customer expectations, compliance with policies that are defined by legal authorities, rise in the use of internet users, change in consumer-buyer behavior, increasing use of internet-connected devices, digital transformation, and growing focus on organizations all across the world towards understanding the needs of the customers and creating products as per their needs.
On the contrary, network security issues may limit the global UX research software market growth over the forecast period.
Browse In-depth Market Research Report (137 Pages) on UX Research Software Market: https://www.marketresearchfuture.com/reports/user-experience-research-software-market-10405
Regional Analysis North America to Remain Driving Force in User Experience (UX) Research Software Market Geographically, the global user experience (UX) research software market is bifurcated into Europe, North America, South America, the Asia Pacific (APAC), & the Middle East and Africa (MEA). Of these, North America will remain the driving force in user experience (UX) research software market over the forecast period. An increase in online commerce business, increasing need for user experience analytics and growth in mobile marketing across industry verticals are adding to the global user experience (UX) research software market growth in the region. The US, followed by Canada and Mexico, hold the utmost market share.
APAC to Have Favorable Growth in UX Research Software Market In the APAC region, the global user experience (UX) research software market is predicted to have favorable growth over the forecast period. An increasing number of social media platforms, rising adoption of mobile marketing, promotion of services and products, advances in digital platforms, and the increasing purchasing power of the middle-class population are adding to the global user experience (UX) research software market growth in the region.
Europe to Have Second-Largest Growth in UX Research Software Market In Europe, the global user experience (UX) research software market is predicted to have the second-largest share over the forecast period. The increase in the use of UX and social media platform solutions, and the increase in the number of internet users are adding to the global user experience (UX) research software market growth in the region.
In South America & the Middle East, & Africa, the global user experience (UX) research software market is likely to have steady growth in the forecast period.
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Segmentation of Market Covered in the Research: The MRFR report highlights on an inclusive analysis of the UX research software market based on type and application.
By type, the global user experience (UX) research software market is segmented into on-premises and cloud. Of these, the cloud segment will lead the market over the forecast period and at a 13.3% CAGR.
By application, the global user experience (UX) research software market is segmented into small and medium enterprises and large enterprises. Of these, the large enterprises segment will dominate the market over the forecast period.
COVID-19 Impact on the Global User Experience Research Software Market The user experience (UX) research software market is influenced substantially due to the increasing COVID-19 pandemic situation across the globe. Fluctuating consumer preferences and behavior owing to the pandemic’s changing scenario will influence the market growth considerably over the forecast period. In March 2020, for instance, the WHO (World Health Organization) announced the novel coronavirus as a global pandemic, leading to lockdown in several countries. There are high chances that the outbreak will have a long-term impact on consumer behavior and lifestyle. This may also increase the usage of the UX research software owing to the growing need for UX research software across vertices. The outbreak is creating economic hardships for consumers and enterprises across the world. The novel coronavirus has created massive challenges for businesses worldwide to continue functioning irrespective of global shutdowns of facilities and offices. The swift and sudden shift of workers from on-site to remote work environments has turned into a key challenge for organizations in this pandemic. Companies are focused on connecting their employees and workers virtually and ensure end to end security in the connection. Advances in technology are a constant process. There is a rising trend to use artificial intelligence, machine learning, edge computing, cloud technology, along with IoT technology. The internet of things is dependent on the network connectivity of the devices. The advent of 5G combined with IoT is likely to create opportunities across different industry verticals. This can be used to maximize efficiency and minimize wastage of resources.
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Competitive Analysis: The UX research software market is fragmented and competitive with the presence of multiple domestic and international industry players. These players have used assorted strategies to stay at the forefront and also cater to the surging needs of the esteemed customers, such as collaborations, partnerships, contracts, geographic expansions, new product launches, joint ventures, and more. Additionally, these players are also making heavy investments in research and development activities for strengthening their portfolios and also creating a hold in the market.
About Market Research Future: Market Research Future (MRFR) is a global market research company that takes pride in its services, offering a complete and accurate analysis regarding diverse markets and consumers worldwide. Market Research Future has the distinguished objective of providing the optimal quality research and granular research to clients. Our market research studies by products, services, technologies, applications, end users, and market players for global, regional, and country level market segments, enable our clients to see more, know more, and do more, which help answer your most important questions.
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UX Research
What is ux research.
UX (user experience) research is the systematic study of target users and their requirements, to add realistic contexts and insights to design processes. UX researchers adopt various methods to uncover problems and design opportunities. Doing so, they reveal valuable information which can be fed into the design process.
See why UX research is a critical part of the UX design process.
- Transcript loading…
UX Research is about Finding Insights to Guide Successful Designs
When you do UX research, you’ll be better able to give users the best solutions—because you can discover exactly what they need. You can apply UX research at any stage of the design process. UX researchers often begin with qualitative measures, to determine users’ motivations and needs . Later, they might use quantitative measures to test their results . To do UX research well, you must take a structured approach when you gather data from your users. It’s vital to use methods that 1) are right for the purpose of your research and 2) will give you the clearest information. Then, you can interpret your findings so you can build valuable insights into your design .
“I get very uncomfortable when someone makes a design decision without customer contact.” – Dan Ritzenthaler, Senior Product Designer at HubSpot
We can divide UX research into two subsets:
Qualitative research – Using methods such as interviews and ethnographic field studies, you work to get an in-depth understanding of why users do what they do (e.g., why they missed a call to action, why they feel how they do about a website). For example, you can do user interviews with a small number of users and ask open-ended questions to get personal insights into their exercise habits. Another aspect of qualitative research is usability testing , to monitor (e.g.) users’ stress responses. You should do qualitative research carefully. As it involves collecting non-numerical data (e.g., opinions, motivations), there’s a risk that your personal opinions will influence findings.
Quantitative research – Using more-structured methods (e.g., surveys, analytics), you gather measurable data about what users do and test assumptions you drew from qualitative research. For example, you can give users an online survey to answer questions about their exercise habits (e.g., “How many hours do you work out per week?”). With this data, you can discover patterns among a large user group. If you have a large enough sample of representative test users, you’ll have a more statistically reliable way of assessing the population of target users. Whatever the method, with careful research design you can gather objective data that’s unbiased by your presence, personality or assumptions. However, quantitative data alone can’t reveal deeper human insights.
We can additionally divide UX research into two approaches:
Attitudinal – you listen to what users say—e.g., in interviews.
Behavioral – you see what users do through observational studies.
When you use a mix of both quantitative and qualitative research as well as a mix of attitudinal and behavioral approaches, you can usually get the clearest view of a design problem.
© Interaction Design Foundation, CC BY-SA 4.0
Use UX Research Methods throughout Development
The Nielsen Norman Group—an industry-leading UX consulting organization—identifies appropriate UX research methods which you can use during a project’s four stages . Key methods are:
Discover – Determine what is relevant for users.
Contextual inquiries – Interview suitable users in their own environment to see how they perform the task/s in question.
Diary studies – Have users record their daily interactions with a design or log their performance of activities.
Explore – Examine how to address all users’ needs.
Card sorting – Write words and phrases on cards; then let participants organize them in the most meaningful way and label categories to ensure that your design is structured in a logical way.
Customer journey maps – Create user journeys to expose potential pitfalls and crucial moments.
Test – Evaluate your designs.
Usability testing – Ensure your design is easy to use.
Accessibility evaluations – Test your design to ensure it’s accessible to everyone.
Listen – Put issues in perspective, find any new problems and notice trends.
Surveys/Questionnaires – Use these to track how users’ feel about your product.
Analytics – Collect analytics/metrics to chart (e.g.) website traffic and build reports.
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Whichever UX research method you choose, you need to consider the pros and cons of the different techniques . For instance, card sorting is cheap and easy, but you may find it time-consuming when it comes to analysis. Also, it might not give you in-depth contextual meaning. Another constraint is your available resources , which will dictate when, how much and which type of UX research you can do. So, decide carefully on the most relevant method/s for your research . Moreover, involve stakeholders from your organization early on . They can reveal valuable UX insights and help keep your research in line with business goals. Remember, a design team values UX research as a way to validate its assumptions about users in the field , slash the cost of the best deliverables and keep products in high demand —ahead of competitors’.
User research methods have different pros and cons,and vary from observations of users in context to controlled experiments in lab settings.
Learn More about UX Research
For a thorough grasp of UX research, take our course here: User Research – Methods and Best Practices
Read an extensive range of UX research considerations, discussed in Smashing Magazine: A Comprehensive Guide To UX Research
See the Nielsen Norman Group’s list of UX research tips: UX Research Cheat Sheet
Here’s a handy, example-rich catalog of UX research tools: 43 UX research tools for optimizing your product
Questions related to UX Research
UX research is a good career for those who enjoy working with a team and have strong communication skills. As a researcher, you play a crucial role in helping your team understand users and deliver valuable and delightful experiences. You will find a UX research career appealing if you enjoy scientific and creative pursuits.
Start exploring this career option; see the User Researcher Learning Path .
Studies suggest that companies are also willing to pay well for research roles. The average salary for a UX researcher ranges from $92,000 to $146,000 per year.
In smaller companies, user research may be one of the responsibilities of a generalist UX designer. How much can your salary vary based on your region? Find out in UI & UX Designer Salaries: How Much Can I Earn .
Research is one part of the overall UX design process. UX research helps inform the design strategy and decisions made at every step of the design process. In smaller teams, a generalist designer may end up conducting research.
A UX researcher aims to understand users and their needs. A UX designer seeks to create a product that meets those needs.
A UX researcher gathers information. A UX designer uses that information to create a user-friendly and visually appealing product.
Learn more about the relationship between UX research and UX design in the course:
User Experience: The Beginner’s Guide
If we consider a very broad definition of UX, then all user research is UX research.
However, in practice, there is a subtle difference between user research and UX research. While both involve understanding people, user research can involve users in any kind of research question, and some questions may not be that directly connected to user experience.
For example, you might do user research relating to a customer’s experience in relation to pricing, delivery or the experience across multiple channels.
Common UX research methods are usability testing, A/B testing, surveys, card sorting, user interviews, usage analytics and ethnographic research. Each method has its pros and cons and is useful in different scenarios. Hence, you must select the appropriate research method for the research question and target audience. Learn more about these methods in 7 Great, Tried and Tested UX Research Techniques .
Get started with user research. Download the User Research template bundle .
For a deep dive into usability testing—the most common research method, take the course Conducting Usability Testing .
Having a degree in a related field can give you an advantage. However, you don’t need a specific degree to become a UX researcher. A combination of relevant education, practical experience, and continuous learning can help you pursue a career in UX research. Many UX researchers come from diverse educational backgrounds, including psychology, statistics, human-computer interaction, information systems, design and anthropology.
Some employers may prefer candidates with at least a bachelor’s degree. However, it does not have to be in a UX-related field. There are relatively fewer degrees that focus solely on user research.
Data-Driven Design: Quantitative Research for UX
User Research – Methods and Best Practices
Every research project will vary. However, there are some common steps in conducting research, no matter which method or tool you decide to use:
Define the research question
Select the appropriate research method
Recruit participants
Conduct the research
Analyze the data
Present the findings
You can choose from various UX research tools . Your choice depends on your research question, how you're researching, the size of your organization, and your project. For instance:
Survey tools such as Typeform and Google Forms.
Card sorting tools such as Maze and UXtweak.
Heatmap tools such as HotJar and CrazyEgg
Usability testing (through first-click testing and tree-testing) tools such as Optimal Workshop and Loop 11
Diagramming applications such as Miro and Whimsical to analyze qualitative data through affinity diagramming.
Spreadsheet tools such as Google Sheets and Microsoft Excel for quantitative data analysis
Interface design and prototyping tools like Figma, Adobe XD, Sketch and Marvel to conduct usability testing.
Presentation tools such as Keynote, Google Slides and Microsoft PowerPoint.
Many of these tools offer additional features you can leverage for multiple purposes. To understand how you can make the most of these tools, we recommend these courses:
There are relatively fewer degrees that focus solely on user research.
While there are no universal research case study formats, here’s one suggested outline:
An overview of the project: Include the problem statement, goals and objectives.
The research methods and methodology: For example, surveys, interviews, or usability testing).
Research findings
The design process: How the research findings led to design decisions.
Impact of design decisions on users and the business: Include metrics such as conversion and error rates to demonstrate the impact.
Optionally, include notes on what you learned and how you can improve the process in the future.
Learn how to showcase your portfolio to wow your future employer/client in the How to Create a UX Portfolio course.
While AI can help automate tasks and help UX researchers, it will not completely replace them. AI lacks the creativity and empathy that human designers bring to the table.
Human researchers are better at understanding the nuances of human behavior and emotions. They can also think outside the box and develop creative solutions that AI cannot. So, AI can help researchers be more efficient and effective through data analysis, smart suggestions and automation. But it cannot replace them.
Watch AI-Powered UX Design: How to Elevate Your UX Career to learn how you can work with AI.
Agile teams often struggle to incorporate user research in their workflows due to the time pressure of short sprints. However, that doesn’t mean agile teams can’t conduct research. Instead of seeing research as one big project, teams can break it into bite-sized chunks. Researchers regularly conduct research and share their findings in every sprint.
Researchers can involve engineers and other stakeholders in decision-making to give everyone the context they need to make better decisions. When engineers participate in the decision-making process, they can ensure that the design will be technically feasible. There will also be lower chances of errors when the team actually builds the feature. Here’s more on how to make research a team effort .
For more on bite-sized research, see this Master Class: Continuous Product Discovery: The What and Why
For more practical tips and methods to work in an agile environment, take our Agile Methods for UX Design course.
User research is very important in designing products people will want and use. It helps us avoid designing based on what we think instead of what users actually want.
UX research helps designers understand their users’ needs, behaviors, attitudes and how they interact with a product or service. Research helps identify usability problems, gather feedback on design concepts, and validate design decisions. This ultimately benefits businesses by improving the product, brand reputation and loyalty. A good user experience provides a competitive edge and reduces the risk of product failure.
Learn more about the importance of user research in the design process in these courses:
Design Thinking: The Ultimate Guide
Answer a Short Quiz to Earn a Gift
What is the primary purpose of UX research in design processes?
- To ensure the product is visually appealing.
- To reduce the cost of marketing the product.
- To understand user needs and enhance design decisions.
Which type of UX research do designers use to collect non-numerical data such as opinions and motivations?
- Behavioral research
- Qualitative research
- Quantitative research
Which UX research method involves users sorting terms into categories to help structure design logically?
- Card sorting
- Information architecture
- Usability testing
What is a potential drawback of using card sorting in UX research?
- It can be expensive and requires special software.
- It may not provide deep contextual insights.
- It only works for digital products.
How does UX research primarily benefit a design team in a business context?
- It focuses exclusively on the aesthetic aspects of product design.
- It reduces dependency on technology.
- It validates design assumptions and keeps products competitive.
Better luck next time!
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Literature on UX Research
Here’s the entire UX literature on UX Research by the Interaction Design Foundation, collated in one place:
Learn more about UX Research
Take a deep dive into UX Research with our course User Research – Methods and Best Practices .
How do you plan to design a product or service that your users will love , if you don't know what they want in the first place? As a user experience designer, you shouldn't leave it to chance to design something outstanding; you should make the effort to understand your users and build on that knowledge from the outset. User research is the way to do this, and it can therefore be thought of as the largest part of user experience design .
In fact, user research is often the first step of a UX design process—after all, you cannot begin to design a product or service without first understanding what your users want! As you gain the skills required, and learn about the best practices in user research, you’ll get first-hand knowledge of your users and be able to design the optimal product—one that’s truly relevant for your users and, subsequently, outperforms your competitors’ .
This course will give you insights into the most essential qualitative research methods around and will teach you how to put them into practice in your design work. You’ll also have the opportunity to embark on three practical projects where you can apply what you’ve learned to carry out user research in the real world . You’ll learn details about how to plan user research projects and fit them into your own work processes in a way that maximizes the impact your research can have on your designs. On top of that, you’ll gain practice with different methods that will help you analyze the results of your research and communicate your findings to your clients and stakeholders—workshops, user journeys and personas, just to name a few!
By the end of the course, you’ll have not only a Course Certificate but also three case studies to add to your portfolio. And remember, a portfolio with engaging case studies is invaluable if you are looking to break into a career in UX design or user research!
We believe you should learn from the best, so we’ve gathered a team of experts to help teach this course alongside our own course instructors. That means you’ll meet a new instructor in each of the lessons on research methods who is an expert in their field—we hope you enjoy what they have in store for you!
All open-source articles on UX Research
7 great, tried and tested ux research techniques.
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Porter’s 5 Forces Model - Design in Context, Understand the Market
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The Top UX Design Books You Need to Read in 2024: Beginner to Expert
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User (Experience) Research, Design Research, Usability Research, Market Research…
- April 1, 2011
Changing labels and new approaches to understanding user research.
My near-acceptance of an offer to head up a user research consultancy a couple of years ago resurrected my consideration of whether “ user research ” is the best term to use to label the offering. The term is still popular (though the word “experience” sometimes lies in the middle), but the word “user” can convey a much narrower scope of the service than is often accurate. As I described in Is ‘user’ the best word? , that was true when I was Director of User Research at Studio Archetype and Sapient; there, the label did not always communicate that we did more than only research of “users” and “use.”
Similarly, I recently had a conversation with an ethnographer who wanted to better understand “user research,” thinking it was something she didn’t already do. Given that use of ethnographic research methods is a big part of many user research practices, narrow preconceptions about user research apparently exist even within the applied research community.
In short, it is not always clear what label is best to apply to such an offering. It is also not always clear what its ideal scope or focus should be or should become.
Lots of people conduct “ usability research,” but its methods and approaches have lagged behind major changes that have occurred in the world of computing. In Is Usability Obsolete? , an article published in the May+June 2009 issue of interactions magazine , Katie Minardo Scott argues:
Current usability work is a relic of the 1990’s: an artifact of an earlier computer ecosystem, out of step with contemporary computing realities. Usability can no longer keep up with computing: the products are too complex, too pervasive, and too easy to build. And in our absence, users and engineers are beginning to take over the design process. These trends demonstrate the growing gap between usability theory and commercial practice—the “new realities” of computing haven’t been truly embraced by the usability community. The trends are, at a minimum, making traditional usability more difficult, if not irrelevant in the new paradigm.
Michael Hawley argues that researchers tend to rely on tried-and-true older methods that are inadequate for understanding consumer behavior in a world increasingly proliferated with social media and other digital channels. Among the techniques Michael recommends using instead is the monitoring of social media for a real-time view of the “customer decision journey.” Of course, social media monitoring is already being done by non-UX researchers. However, as Lauren Serota and Dan Rockwell state in An Introduction to Casual Data, and How It’s Changing Everything ( interactions, March+April 2010 ):
People are swimming in data like never before. Services like Nike +, Daylum, and Mint allow anyone access to endless aggregations of personal information, thereby increasing self-awareness and shifting perception. Companies also utilize these tools to harvest commentary on Twitter, Facebook, and via customer-service interactions, connecting to the minds of some of their customers more than ever. However, having access to this… ‘causal data’ doesn’t mean that companies/brands, or consumers, for that matter, understand it or have the means to translate it into meaningful direction for business strategy, product development, or design.
While there are a number of firms analyzing the surface value of casual data, there is a need to dig deeper to understand context and higher-level implications. The more connected we become, the more connected our data becomes, and the more we need a structured approach for making sense of it.
The label “design research” is used more and more these days. But when Yahoo! abandoned ”user experience research” for “design research“ a few years ago, previous efforts (some of which had been mine when I was at Yahoo!) to involve UX researchers in the early stages of product and service ideation and conception were undercut. As described by Yahoo!’s Klaus Kaasgaard (pictured), a guest speaker at a UX management course I taught during the spring of 2008 , the new label made people think that the research was only relevant to the later design phase of Yahoo!’s product development process.
Narrow interpretations of the label “user research” at Studio Archetype and Sapient prompted us to expand the label to “user research and experience strategy.” Narrow interpretations of the label “design research” at Yahoo! led Klaus to change the label back to “user experience research.” But a much more significant change was made at Yahoo! subsequently: a merger of the UX research group and the market research group formed an organization named “Customer Insights.”
When I was in a management role at Yahoo!, we discovered that market researchers were encountering some of the same obstacles as our UX researchers—obstacles to being appropriately involved upstream in the process to have a more strategic impact on the company. So UX research began to partner with market research in an effort to attain that involvement. In his presentation at my UX management course, Klaus, then Yahoo!’s VP of Customer Insights, spoke at length about the similarities and differences between the goals and challenges faced by market researchers and UX researchers, and about how important the merger had been to achieving such a strategic role. (See also Klaus’s Why Designers Sometimes Make Me Cringe .) In an excellent article in UPA’s magazine ( Volume 7, Issue 2, 2008 ), Robin Beers paints a similar portrait of bringing together the market research and user research teams under the umbrella of “ Customer Experience Research & Design” at Wells Fargo. (Use of the word “customer” in both cases probably helped as well.)
Is such a coming together of these two disciplines appropriate for every company? No, as implied by eBay’s decision to split them up after they attempted to bring them together. There are multiple factors to consider when determining what is best for a particular company. But it is important to understand that great benefit can be achieved when the two work together.
In an October 2008 contribution to Jakob Nielsen’s Alertbox , Christian Rohrer provides a mapping of a wide range of research methods, some typically thought of as “market research” methods, that can help you to better understand their similarities and differences.
In the November+December 2008 issue of interactions magazine , Liz Sanders provides different insight via her map of “design research.” Here is how Liz describes the map’s organization:
The design research map is defined and described by two intersecting dimensions. One is defined by approach and the other is defined by mind-set. Approaches to design research have come from a research-led perspective (shown at the bottom of the map) and from a design-led perspective (shown at the top of the map). The research-led perspective has the longest history and has been driven by applied psychologists, anthropologists, sociologists and engineers. The design-led perspective, on the other hand, has come into view more recently.
There are two opposing mindsets evident in the practice of design research today. The left side of the map describes a culture characterized by an expert mind-set. Design researchers here are involved with designing FOR people. These design researchers consider themselves to be the experts and they see and refer to people as “subjects”, users”, “consumers”, etc. The right side of the map describes a culture characterized by a participatory mind-set. Design researchers on this side design WITH people. They see the people as the true experts in domains of experience such as living, learning, working, etc. Design researchers who have a participatory mind-set value people as co-creators in the design process. It is difficult for many people to move from the left to the right side of the map (or vice versa) as this shift entails a significant cultural change.
Not only have the design-led perspective and the participatory mind-set been gaining traction, so too has the “gamification” of seemingly everything. Luke Hohmann’s advocacy of the use of methods employing collaborative play is one example of this in the world of research (see What is Holding User Experience Back Where You Work? here in UX Magazine for a sense of what one of Luke’s “innovation games” is about). MindCanvas’s “game-like elicitation” remote research methods are another.
So, what kinds of “user research” should you be offering (or soliciting) these days? What label should be used to reference them? How and with whom should such research be approached? As the world changes, so too is and must at least some of what constitutes this critical offering.
- Internal Company Dynamics , Marketing and Brand , Research Methods and Techniques
Richard Anderson is a 'user experience' practice, management, and organizational strategy consultant with international management, cross-organizational development, and more than 20 years of experience. He started and directed the Experience Center at Viant, as well as the User Research & Experience Strategy discipline at Studio Archetype and Sapient, and has held and supported other management roles in an assortment of companies. Via various consulting, advisory, and employment roles, and his workshops, courses, conference programs, and more, he has helped move 'user/customer experience' into a position of greater influence in numerous companies. At CHI 2007, Richard received SIGCHI's Lifetime Service Award for extensively facilitating and spreading the development of the field via his leadership contributions to BayCHI and to other chapters of SIGCHI around the world. He was Co-Editor-in-Chief of interactions magazine from 2008 through 2010.
Richard can be followed via Twitter @riander and Riander Blog .
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