marketing research companies that specialize in services for nonprofits

Top Marketing Research Companies Specializing in the Non-Profit and Fund Raising Industry

Compare all companies specializing in marketing research for the Non-Profit and Fund Raising Industry. Quirk's is the largest marketing research directory.

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Untold Research

Washington, DC

Just The Facts, Inc.

Chicago, IL

C+R Research

New York City, NY

Provoke Insights

Zoho survey.

San Francisco Bay/San Jose, CA

Qlarity Access

St. Louis, MO

Magnet, Inc. Brand Planning

Providence, RI

Horowitz Research

Eurekafacts, llc, rdi sightline.

Cincinnati, OH

Marketing Workshop

Atlanta, GA

MarketVision Research®

Limelight insights by shugoll, digital research, inc..

Portland, ME

PROOF Insights

Hagerstown/Frederick, MD

Moore Research Services, Inc.

Performance research.

Newport, RI

Springboard Market Research

Clarion research inc..

Industry Expertise

Market research for non-profit organizations and associations, non-profit organizations and associations.

Being in business for 65 years, we’ve had the pleasure of partnering with all types of companies in many different industries, helping to grow their businesses such as Consumer Packaged Goods – a “bread and butter” industry for the insights community. But most would be surprised to know how many non-profit organizations and associations we’ve partnered with over the years – some having a relationship with us for over 25 years.

We believe that market research for non-profit organizations and associations is interesting, rewarding, and valuable to society. That’s why we’ve had long-standing relationships with some of the most well-known non-profit organizations/associations.

market research questions we answer:

• Who is my target market for donors? What do they look like? What are their values? How do I find them?
• How well are our campaigns performing? Are people aware of them?
• Have behaviors changed based on our messaging strategy? What is holding people back from changing their behaviors/attitudes?
• What are the barriers for people to supporting a non-profit?
• How do we keep members engaged and renew their memberships?
• How can we identify businesses and nurture partnerships with them for sponsorships and support?

accurate and impactful results

Answering these critical questions requires in-depth insights from a proven market research firm that comprehends the distinct challenges your organization faces.

C+R Research is one of the country’s leading insights firms dedicated to partnering with organizations like yours to handle your objectives. We have time-tested methods and trailblazed innovative research techniques, providing unparalleled access to insights that empower them to achieve their goals.  

We approach every research project with a custom toolbox, selecting from a range of qualitative and quantitative methods designed to gather new insights into people’s daily lives. And don’t worry, you’ll never find us resting on our laurels – we’re always innovating new ways to get the insights you need. 

custom market research solutions

Advertising testing, attitude & usage, idi (in-depth interviews), immersive online discussions, message testing/optimization, segmentation, ensure you stay one step ahead, no matter how the industry evolves..

While we have a toolbox full of reliable qualitative and quantitative research tools, we never stop striving to discover new ways to deliver custom insights about the customers you have now (and want to keep) and the ones you want to win in the future.

We have kept up with how the industry has changed (and continues to do so), so we understand the need for faster, impactful insights. Our goal is to help you keep one step ahead no matter how the industry evolves.

Proven Experience

Featured non-profit organizations and associations case studies, understanding the inequities of black women’s…, helping to develop messaging strategies for people at…, providing the roadmap for a non-profit to help teens…, encouraging teens to start saving, identifying drivers of interest for stem and science…, helping a nonprofit improve mental health resources for….

take the next step

Let’s discuss your upcoming project, i do want to say that this project again demonstrates why i have come to rely on c+r and recommend you so highly. when i get a report from you it’s complete, well-thought, and always client-ready. i really appreciate the partnership i have with you., it was always a pleasure working with the team at c+r. i really appreciated your expertise and true partnership on every project., truly appreciate the strength of the partnership we have created with you. thank you for being a consistent and reliable resource., the report goes  beyond answering the questions ; it shows  deep understanding of the needs of the client  while ensuring the  integrity of the design .  thank you, thanks for  one of the best reports i’ve received …. the  quality of insights + deck writing > my expectations . the quality of voiceover/share out and process throughout has been my  best experience to date .   c+r shows up as a team-always on time, supportive of one another, and provides quality insights vs basic stuff., …we  appreciate our open partnership  and the constructive way we are building our relationship – we are  enthusiastic when we think about future projects together , you  offer your knowledge in a way that  never making anyone feel like they should have known “that” about the audience, treat it as an  opportunity to educate in a friendly way ., i’m  really proud  of this team and so  appreciate the partnership  we’ve created. you’ve both done a  fantastic job  helping us start off this journey and i look forward to continuing to build our learning with you all  , search this site.

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Top Market Research Services for Non-Profits & Fundraising

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Advertising Agencies

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Advertising Tracking

Africa / Middle East

African-American

Agriculture / Agribusiness

Alcoholic Beverages

Apparel / Clothing / Textiles

Association Membership

Attitude & Usage Research

Audience Research

B2B Research - General

Banking - Commercial

Banking - Retail

Biotechnology

Brand / product / service launch

Brand / product / service repositioning

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Brand Image Tracking

Brand Loyalty / Satisfaction

Brand Positioning

Bulletin Boards

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CATI - Computer-Aided Telephone Interviewing

Candy / Confectionery

Cannabis / CBD

Car Clinics

Casinos / Gambling

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Chemical Industry

College Students

Communications

Computer Hardware

Computer Software

Concept Development

Concept Testing

Concept Testing - Advertising

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Construction Industry

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Consumer Services

Consumer Trends

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Cosmetics / Beauty Aids

Credit Cards

Customer Loyalty / Value

Customer Satisfaction

Data Analysis

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Doctors / Physicians

Electronics

Entertainment Industry

Environment & Sustainability

Ethnic Groups

Ethnography / Observational Research

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Generation Y / Millennials

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Global Capabilities

Global, multinational branding

HMOs / Managed Care

High Net Worth

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Home Use Tests

Hospital Personnel

Hospital Purchasing Agents

Hospitals / Nursing Homes

Household Products/Services

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Idea Generation

In-Depth (IDI) / One-on-One

Industrial & Manufacturing

International / Multi-country

International Consumer Market Research

Internet of Things (IoT)

Investment Banking

Lawn & Garden

Legal / Lawyers

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Market & Competitive Intelligence

Market Opportunity Evaluation

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Medical / Health Care

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Mock Juries

Moderator Services

Movies / Streaming / TV

Multi-Country Studies

Multicultural

Music Tests

Mystery Shopping

NPS Measurement

New Products

Non-Profit / Fund Raising

Nurses / Nurse Practitioners

One-on-One / In-depth Interviews (IDIs)

Online Diaries / Journals / Blogs

Packaged Goods

Packaging Development

Packaging Testing

Pharmaceutical - OTC Medicines

Pharmaceutical - Prescription Medicines

Pharmacists

Post-Launch Tracking

Preventive Healthcare

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Product Development

Product Market Research

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Quick Service Restuarants (QSR)

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Segmentation

Seniors / Mature

Sentiment Analysis

Smart Products

Social Listening & Analytics

Social, political, non-profit goals

South America

Southeast Asia & India

Strategic Research

Supermarkets & Grocery Stores

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Taste Test Facility

Teenagers / Youth

Telecommunications

Text Chat / SMS / IM Sessions

Tracking Research

Upper Income / Affluent

Usability Lab

User Testing

Utilities / Energy

Veterinarians

Video Conferencing

Video Management Platforms

Video Recording

Website Usability / UX

Western Europe

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Compare Market Research Services for Non-Profits & Fund Raising

Berkeley, California

SOCIAL MEDIA

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Featured expert

Springboard Market Research

Generate game-changing insights & ideas. Specialties: kids/parents; teens/GenZ; B2B, Asians; education, non-profit, public affairs, food/beverages.

Why choose Springboard Market Research

True thought partners

Creative and insightful

Practical problem solvers

Senior researchers only

Learn more about Springboard Market Research

Denver, Colorado

Recommended by Clients

Based on 4 ratings

Corona Insights

Market Research, Evaluation and Learning, and Strategy and Facilitation to help organizations create greater impact.

Why choose Corona Insights

Collaborative partnership

Custom approaches

Constructive insgihts

Cohesive guidance

Championing your goals

Learn more about Corona Insights

Chicago, Illinois

Fieldwork Network

Our specialties include local and country-wide recruiting, managing and facilitating Mock Juries, Medical / Medical Device, and Global Research.

Why choose Fieldwork Network

Recruit local & national

Expert On-line Platform

Dedicated Proj Mgmt

50 countries & counting!

Over 40 years experience

Learn more about Fieldwork Network

New York, New York

SIS International Research

SIS International Research, founded in 1984, is a leading full-service Market Research and Market Intelligence firm.

Why choose SIS International Research

Global Coverage

Full Service Capabilities

B2B & Industrial Research

Healthcare Research

Strategy Consulting

Learn more about SIS International Research

Cambridge, Massachusetts

City Square Associates, Inc.

A marketing research and strategic consulting practice with extensive experience conducting primary research across a range of industries and topics.

Why choose City Square Associates, Inc.

A small agile team

Bespoke research

Multi-disciplinary team

Experts in media

Collaborative approach

Learn more about City Square Associates, Inc.

Ridgewood, New Jersey

Provoke Insights

A full service international market research firm that specializes in branding, advertising, & content marketing initiatives in the B2C & B2B space.

Why choose Provoke Insights

Brand & Media Strategists

Researchers + Strategy

Cross-discipline Approach

Nothing Outsourced

Trend Spotters

Learn more about Provoke Insights

Portland, Maine

Digital Research, Inc.

DRI offers a full range of services, quant and qual. We recruit in all of Northern New England and maintain a focus facility on Portland’s waterfront.

Why choose Digital Research, Inc.

Superior Skills

Wise Use of Time

Learn more about Digital Research, Inc.

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Market research that helps your nonprofit organization succeed

Save your nonprofit from costly missteps and position it for sustainable success with our market research company. We bring specialized expertise to help you understand your members, donors, and community, enabling informed decisions.

Request a Quote

Market Research for Nonprofits

There are many critical components nonprofits must focus on to be successful. Raising awareness, collecting donations, signing up volunteers – the list goes on and on. 

Drive Research works with our nonprofit clients to achieve and exceed these goals with market research. Our nonprofit market research company helps your team gain insight and data to successfully communicate with your community in a way that will evoke action.

Nonprofit Organizations Choose Us for Market Research

Our Approach to Nonprofit Market Research

At a high level, our market research company specializes in a variety of quantitative and qualitative studies such as surveys and focus groups .

Regardless of the methodology used, our nonprofit market research asks your target audience questions surrounding awareness, perception, motivation to donate, factors in choice when donating to a nonprofit, and more.

Drive Research aims to answer critical questions specific to your organization and objectives. As a result, your nonprofit will be able to garner better engagement with current donors as well as attract an influx of new ones.

We ask more from our market research with nonprofit organizations, and you should too.

Market Research Services for Nonprofits

Elevate your nonprofit's impact with our specialized market research services. From expert survey design and programming to seamless fielding and in-depth analysis, we uncover vital insights for your cause. 

A few of our more popular services from our not-for-profit market research company include:

Member Surveys

A member survey is often sent to individuals affiliated with a nonprofit organization, such as donors, volunteers, or program participants.

They help to di scover what truly drives member satisfaction, how your organization creates value, and pathways to renewal with nonprofit member surveys. 

The insights gained guide strategic decision-making to make improvements and strengthen engagement.

Community Surveys

Community surveys with Drive Research allow your nonprofit to understand awareness, perception, and likelihood to donate to your organization from local residents.

It provides valuable insights for informed decision-making so you can ensure your programs and initiatives align with the community's actual needs, fostering more effective and impactful service delivery.

Focus Groups

Not-for-profits can choose to target donors or non-donors to join a group discussion at our focus group facility or via Zoom.

The value of focus groups is to collect a variety of opinions from different types of people all at once.

As a result, nonprofits can refine their strategies, programs, and services to better address actual needs, ultimately enhancing their impact and effectiveness in serving their mission.

Gain valuable insights into your members', donors', and community experiences by conducting custom market research for your nonprofit organization Request a Quote

What Clients Are Saying About Our Market Research Company

Nonprofits employing market research with Drive Research remain a step ahead in a highly challenging industry. It’s why we’ve earned hundreds of 5-star Google ratings . Don’t just take our word for it. Here is why our clients love working with us.

Contact Our Market Research Company for Nonprofits

Ready to conduct market research for your nonprofit organization? Complete the form below. A member of our team will follow up with you shortly.

Real Stories. Real Results.

We are passionate about the achievement and success of our clients. Our research studies provide organizations with actionable, data-driven insights - and this is demonstrated through our case studies.

Our Case Studies

Need help with your project? Get in touch with Drive Research.

View Our Blog

Drawing Clarity, Direction and Foresight from the Evidence at Hand

Marketing Research for Nonprofit Organizations

Campbell Rinker has delivered high-quality insights and analytics customized to the needs of our nonprofit clients for thirty years. Browse our articles and archives for insights to help your fundraising or membership mission.

Annual Donor Volunteerism

Average Annual US Giving

Donor Church Attendance

Donor Age Varies by State

Age of Ministry Donors by State

American Religiosity by State

Making Your Church Warm and Friendly

Jul 22, 2024 | MEMBERSHIP

Most of the cues that signal a church is warm and friendly must be conveyed by church members themselves, not by leaders or greeters.

Can Nonprofits Still Trust Surveys?

Nov 17, 2020 | EDUCATION , FUNDRAISING , MEMBERSHIP , METHODS , U.S. POLITICS

The last few elections could make people wonder if anybody can trust polls anymore. Thankfully, surveys are different from polls in some significant ways. This article describes why nonprofits can still trust surveys when they’re conducted carefully.

Donors say ‘Not So Fast’ to Online Giving

Aug 27, 2020 | FUNDRAISING , METHODS

Giving to a charity’s website with a mobile device has jumped over 20 percent since 2015, according to an April survey of 630 US donors commissioned by Dunham+ Company and conducted by Campbell Rinker. While these increases are encouraging, the trend toward online...

New Tax Laws Spur Fewer Itemized Deductions

Aug 27, 2020 | FUNDRAISING , METHODS , U.S. POLITICS

Three in four donors responded to new tax laws by choosing the standard deduction last year instead of itemizing their charitable deductions. This revelation comes from an April survey of 630 US donors sponsored by Dunham+Company. Itemizing All Deductions Conducted by...

Case Studies

Marketing research lets you measure the opinions, perceptions, attitudes, motivations and habits of the people your organization depends on to thrive. watch replica sites

There are several ways marketing research for nonprofit organizations can deliver these kinds of answers.  We can even use multiple techniques to achieve your research goals:

Click here to see how Campbell Rinker has delivered for clients through surveys.

Focus Groups »

Live, online, or streaming video, our team digs deep to discover what people really feel and why.

These case studies show how we deliver insights beyond the numbers.

More Case Studies »

Here are some fun and unique ways we’ve delivered on our clients’ research objectives.

The California Society of CPAs has worked with other marketing research firms in the past, and I certainly preferred working with Campbell Rinker.

Team Campbell Rinker, thanks for the great research process you led us through. It showed us some things we expected, and others that showed clear direction. As a result, our Board has unanimously adopted a new name to launch the first of the year. Your research results were extremely helpful in guiding us to this conclusion and added tremendous credibility to our recommendation.

We hired Campbell Rinker to do the near-impossible: help us understand our very dynamic constituent base better. The discrete groups that make up our audience are so diverse it seemed impossible to get a cohesive handle on their needs and desires. Their team was creative and resourceful in helping us figure out how to attack the problem and come away with actionable, helpful data.

I think Dirk Rinker could be the man to take on the whole firmament of lapsed and lapsing donors, and win. Dirk has an advantage over the rest of us, and it’s based quite simply on knowledge.

I have worked with Dirk on a number of projects. He is always extremely professional, and has great insights that help his clients get the most out of their research. I highly recommend him.

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2020 Top 50 U.S. Market Research and Data Analytics Companies

Diane Bowers

A full ranking of the top market research and data analytics companies in the U.S. for 2020

The “2020 Top 50 U.S. Report”—formerly known as “The Gold Report”—is developed by Diane Bowers and produced in partnership with the Insights Association and Michigan State University . The report is also sponsored by the AMA, ESOMAR and the Global Research Business Network . The report includes a ranking of the top 50 companies, a breakdown of trends by Bowers , and an analysis of the market research and analytics industry  by Michael Brereton, Melanie Courtright and Reg Baker.

50. RTi Research

Founded: 1979 2019 U.S. revenue: $12.9 million Percent change from 2018: -3% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $12.9 million U.S. employees: 45

In a world awash in data, the challenge is to turn data into something meaningful, something that can be communicated simply and acted upon effectively. RTi Research meets that challenge head-on, turning data into meaning through smart research design, flawless execution and innovative storytelling. Everything the company does is aimed at helping its clients move their ideas and insights through their organizations to influence change. 

RTi has conducted research in just about every category in the U.S. and globally. Informed by 40 years of experience across categories and cultures, RTi knows what works and what doesn’t, when to leverage new technology and methods, and when traditional approaches are best.

49. Hypothesis

Founded: 2000 2019 U.S. revenue: $18.3 million Percent change from 2018: -4.7% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $18.3 million U.S. employees: 61

Hypothesis uses insights, strategy and design to help important brands do amazing things. The company specializes in tough questions that take creative, multidimensional approaches, thoughtful strategy and a broad business perspective. Hypothesis’ approach combines inventive consumer-centric qualitative research, advanced analytics, strategic thinking and data visualization. Its award-winning design team translates complex information into compelling, easy-to-understand deliverables to socialize learnings and engage teams. 

In 2018, Hypothesis added important new capabilities with the launch of Momentum, a strategy that turns insight into application with downstream marketing and implementation planning. The Momentum team has worked alongside Hypothesis consultants on strategic engagements with clients focused on brand strategy, product development, and led dozens of workshops with senior and C-level executives to socialize insights and ideate on next steps. 

In 2019, Hypothesis’ focus on growth continued with its expansion to the Midwest and establishment of its Chicago office. From this office, the company will be able to service new and current clients in the Midwest and on the East Coast.

48. Bellomy Research

Founded: 1976 2019 U.S. revenue: $21 million Percent change from 2018: 1.4% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $21 million U.S. employees: 116

Bellomy is a privately held, family-owned, full-service market intelligence company. Bellomy focuses on driving successful business outcomes through the design and delivery of solutions that yield deeper customer understanding. The company surrounds its clients’ business challenges with an unparalleled mix of knowledge and experience, marketing science and proprietary research technology. 

Bellomy’s work involves both B2C and B2B environments—with qualitative and quantitative insight solutions spanning market segmentation, customer experience and journeys (including digital user experiences), brand equity, product innovation, shopper insights, marketing optimization, social research platforms and research technology. Bellomy works with clients across a broad range of categories and industries including consumer packaged goods, financial services, automotive, retail, restaurant and hospitality, telecommunications and technology, apparel and textiles, utilities, healthcare, insurance and home improvement.

Bellomy serves as an extension of its clients’ marketing research and customer experience departments by integrating a broad set of capabilities and areas of expertise, including segmentation, customer (and digital experience), shopper insights, social research platforms, brand equity, product innovation and marketing optimization. In addition, Bellomy clients leverage SmartIDEAS, the firm’s enterprise consumer knowledge and insight platform. 

47. Edelman Intelligence

Founded: 1999 2019 U.S. revenue: $21 million Percent change from 2018: 12.9% 2019 non-U.S. revenue: $11.5 million Percent from outside U.S.: 35.4% 2019 worldwide revenue: $32.5 million U.S. employees: 131

Edelman Intelligence (EI) is the global research and analytics consultancy of Edelman, the world’s largest global communications firm. Based in New York, with employees in 18 offices internationally, EI houses more than 200 consultants, strategists, researchers, data scientists, data visualization specialists and analysts worldwide. Its specialists are method-agnostic and leverage the best of primary and secondary research, advanced analytics and business science to solve business and communications issues for its clients. EI’s offering spans the full spectrum of client needs, from mapping the current environment and targeting key audiences, to optimizing content and measuring business impact. 

EI partners with early-stage start-ups and Fortune 100 companies alike, providing strategic research, analytics, and insights-based marketing and communications counsel for a broad range of stakeholders and scopes, including government and public affairs, corporate reputation and risk strategy, crisis and issues management, employee experience and talent advisory, executive positioning, strategic communications and public relations, marketing and branding strategy, customer experience and insights, mergers, acquisitions and market entry strategy and more.

Key accomplishments in 2019 included advancement of its Edelman Trust Management (ETM) capabilities, including an evolution of its offering focused specifically on providing guidance for measuring and building trust in brands. Developed building from its 20-plus years studying trust through the Edelman Trust Barometer and the initial iteration of ETM (which explores corporate trust), this proprietary model for brand trust measurement was created in partnership with renowned academics from Harvard Business School and INSEAD, Edelman Brand experts and external marketing thought leaders. In recent months, this model has been engineered to consider fundamental transformations to consumer/brand relationship dynamics that the COVID-19 pandemic has accelerated.

46. KS&R

Founded: 1983 2019 U.S. revenue: $21.7 million Percent change from 2018: -1.4% 2019 non-U.S. revenue: $3.6 million Percent from outside U.S.: 14.2% 2019 worldwide revenue: $25.3 million U.S. employees: 100

KS&R is a privately held strategic consultancy and full-service marketing research company. For nine consecutive years, KS&R has received the highest Gold Index composite score of any provider in the Prevision/Inside Research survey of marketing research buyers. This is a testament to the company’s passion for excellence and client-first business philosophy—wherein KS&R empowers its clients with timely, fact-based insights so they can make smarter decisions and be confident in their actions.

KS&R creates and executes global custom market research solutions for some of the best-known corporations in the world in more than 100 countries and 50 languages. It has extensive and diverse industry experience with particular strength in healthcare (pharma and device), technology, entercom, transportation, professional services, and retail and e-commerce. Team members often include business strategists with client-side experience and deep industry knowledge.

In 2019, KS&R leveraged its expansive network of pharmacy panels to build world-class capabilities for pharma inventory measurement and healthcare insights. Its marketing scientists have driven marked advances in pricing decision support, which have now been validated by positive in-market results. KS&R expanded its portfolio to include insights fusion across multiple channels of content (primary research, social media, web-based information, etc.). And finally, it introduced its KS&R Win-Loss program that provides actionable insights for how organizations can improve their value proposition and sales performance to close more deals.

Founded: 1911 2019 U.S. revenue: $22.7 million Percent change from 2018: 12.9% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $22.7 million U.S. employees: 78

NAXION guides strategic business decisions globally in healthcare, information technology, financial services, energy, heavy equipment and other B2B markets, drawing on depth of marketing experience in key verticals and skilled application of sophisticated and inventive methodologies. The firm’s NAscence Group helps life science innovators develop commercialization strategy through clinical trials design and selection of target indications, forecasting, brand planning and other research-based consulting services.

Engagements routinely include market segmentation, opportunity assessment and innovation, demand forecasting and pricing, positioning, brand health, market monitoring and lifecycle management. The firm deploys multiple data streams including primary research (qualitative and quantitative), secondary data, customer databases and other complex datasets to develop an integrative perspective on business problems. The firm also builds custom panels for B2B markets.

Project leaders with sector experience and research proficiency are supported by in-house methodologists and a wide portfolio of advanced analytic tools, including proprietary modeling services and software, all of them highly customized. The firm continues to invest significant resources in intellectual capital to enhance enterprise decision support with cutting-edge methods, including specialized “small data” choice models, new predictive techniques using big data and brand-customized text analytics. Its Farsight suite supports the building of highly dynamic models capable of producing forecasts for complex market scenarios, including paradigm-shift technologies, and gives market monitoring programs a forward-looking perspective that guides timely market interventions. Other services include litigation and regulatory support, often involving expert testimony in cases involving trademark confusion, deceptive advertising and brand equity. NAXION’s strong commitment to operational excellence is reflected in ISO certification and in-house operations capabilities to deliver exceptional levels of quality control. 

Founded: 1991 2019 U.S. revenue: $24.2 million Percent change from 2018: -3.6% 2019 non-U.S. revenue: $1.2 million Percent from outside U.S.: 4.7% 2019 worldwide revenue: $25.4 million U.S. employees: 144

Gongos is a consultative agency that places customers at the heart of business strategy. Partnering with insights, analytics, marketing, strategy and customer experience groups, Gongos operationalizes customer centricity by helping companies both understand their customer needs and deliver on them better than anyone else.

From product innovation to portfolio management, customer experience to consumer journeys, pricing strategies to marketing optimization, and trend analysis to predictive modeling, Gongos provides both outside-in and inside-out approaches across organizations to drive greater customer attraction, retention and lifetime value.

Gongos further serves as a translator to help cross-functional teams fuel the competency to gain and apply consumer wisdom, transform decisions into action and navigate organizational change. Coalescing enterprise data with primary research and curating insights for multiple audiences further empowers stakeholders to achieve greater ROI by ensuring information is designed to influence actions and behaviors from executives to the frontline. 

Gongos’ consultative tools stem from change management principles that help organizations navigate the transformation often necessary to create a more outside-in perspective as they reorient around the customer. Gongos’ approaches to engage multiple audiences include communication strategies and tactics grounded in frameworks such as its adoption-to-advocacy model and human-centered design.

43. Maru/Matchbox **

Founded: 2016 2019 U.S. revenue: $28 million Percent change from 2018: 3.7% 2019 non-U.S. revenue: $14 million Percent from outside U.S.: 33.3% 2019 worldwide revenue: $42 million U.S. employees: 150

Maru/Matchbox began disrupting the market research industry in 2000. Powered by proprietary technology, its expert teams are deeply invested in key sectors of the economy, including consumer goods and services, financial services, retail, technology, healthcare, public services, and media and entertainment. Maru/Marchbox provides organizations with the tools and insights to connect with the people that matter most, so they can build and maintain a competitive advantage. 

In 2019, Maru/Matchbox released a series of innovative research solutions. 

• Digital Media Measurement is a campaign evaluation approach that enables clients to better understand how content, channels and brands interact to deliver effective communication. 
• Creative Insight measures people’s implicit and explicit responses to advertising, giving clients a complete picture of how their ad is working. It is designed to evaluate any type of ad or brand communication, across all channels, with best-in-class benchmarks.
• Lissted analyzes how members of communities relevant to clients react to content, tweets and even websites. 
• Brand Emotion utilizes visual semiotics to identify and leverage the emotional profile of a brand. 

Maru/Matchbox continues to demonstrate innovation and thought leadership through relentless publication of articles and whitepapers.

42. Chadwick Martin Bailey (CMB)

Founded: 1984 2019 U.S. revenue: $28.7 million Percent change from 2018: 20.6% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $28.7 million U.S. employees: 90

CMB is a research and strategy firm, helping the world’s leading brands engage, innovate and grow amid deep disruption. The company leverages the best of advanced analytics, consumer psychology and market strategy to tackle critical business initiatives, including market identification, segmentation, brand health, loyalty and advocacy, and product and service development.

For more than 35 years, CMB has helped the most successful brands and their executives give voice to their market through a relentless business decision focus, creative problem-solving and storytelling, deeply consultative approach and flawless execution. With dedicated financial services, media and entertainment, tech and telecom, retail and healthcare practices, CMB’s expert teams understand the complex and evolving technological, social, cultural and economic forces that drive disruption and create opportunity.

In 2020, CMB continued its growth trajectory, including building expertise in gaming and digital platforms and expanding its qualitative and advanced analytics teams. A thought leader in the application of consumer psychology to real world business issues, CMB conducted self-funded research among tens of thousands of consumers to capture the four core benefits that motivate decision-making—identity, emotion, social and functional—providing an in-depth look at more than 80 global brands. Further self-funded research explored the accelerating journey and path to purchase of today’s gamers.

41. Screen Engine/ASI

Founded: 2010 2019 U.S. revenue: $33 million Percent change from 2018: 10% 2019 non-U.S. revenue: $1.9 million Percent from outside U.S.: 5.4% 2019 worldwide revenue: $34.9 million U.S. employees: 132

Screen Engine/ASI is a research-based consumer insights firm that stands for delivering its entertainment and media clients actionable insights and recommendations, not simply data. SE/ASI strives to help clients mitigate risk and maximize the potential for success. Through its Motion Picture and TV Groups, SE/ASI works across all distribution platforms for both domestic and internationally produced content. 

The company is centered on assessing the “abilities” of content as it migrates from the earliest stages of development through multi-channel distribution. The Motion Picture Group is the leader in traditional and digital in theater and online recruited audience screenings. Offerings also include PostTrak, a syndicated domestic and international in-theater exit poll, and ScreenExperts, an early assessment of critical response, creative ad testing, positioning and brand studies, custom work, and location-based and online focus group research. A cross-platform team within this group works with home entertainment, over-the-top and gaming clients. 

The TV group is the leader in location-based ViewTrac dial testing of pilots, programs and ongoing series and conducts online dial testing as well. Other offerings include location-based and online focus groups, promo testing, positioning and brand studies, and a variety of custom studies including custom trackers. SE/ASI syndicates Tracktion trackers including a TV tracker, a theatrical movie tracker, a home entertainment tracker and a premium video-on-demand tracker. All groups work in the company’s media lab equipped for biometric and new technology research. When appropriate, SE/ASI engages in advanced analytics techniques including, but not limited to, segmentation, conjoint, maxdiff and TURF analysis. 

40. MarketVision Research

Founded: 1983 2019 U.S. revenue: $33.2 million Percent change from 2018: 2.5% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $33.2 million U.S. employees: 140

MarketVision Research is a full-service marketing research firm, providing clients with actionable insights about their markets, customers, brands and products. Research areas of focus include product and portfolio development, pricing, branding, segmentation and customer experience. The company offers a full suite of quantitative and qualitative research capabilities and works across industry groups. These include:

• Optimization and discrete choice modeling as it applies to product and service development, branding, packaging and pricing.
• Online communities that are managed and developed entirely in-house with a focus on improving participant engagement and with additional support for mobile participation.
• Hybrid research, which uses 20 in-house moderators, along with marketing science professionals and global project managers, to facilitate qualitative and quantitative research seamlessly.

39. The Link Group

Founded: 1994 2019 U.S. revenue: $34.2 million Percent change from 2018: 23.9% 2019 non-U.S. revenue: $0.3 million Percent from outside U.S.: 0.9% 2019 worldwide revenue: $34.5 million U.S. employees: 85

The Link Group executes research for Fortune 500 firms in the healthcare, retail, CPG and finance industries across both qualitative and quantitative methodologies and around the globe. TLG attributes its success to its core business philosophy: smarter research and better service. Its commitment to smarter research has allowed the company to take a creative, custom approach to its clients’ business needs that results in actionable and insightful reports. TLG delivers better service by maintaining a consistent research team across projects, allowing the team to anticipate and respond to client needs. This business philosophy has resulted in 99% of revenue coming from repeat clients.

This past year, TLG has continued to hone its research approaches to help elevate traditional research methods. For its messaging and positioning work, TLG developed a framework that triangulates quantitative survey data to determine how well messaging concepts will activate, communicate and engage the customer. In its segmentation studies, TLG blends science and art to create models that align with the client’s brand strategic vision by creating differences that are meaningful and actionable from a marketing perspective. TLG has leveraged its knowledge of behavioral economics to develop a validated, proprietary quantitative methodology—LinkEQ—that allows the company to reveal latent emotional associations.

Founded: 1983 2019 U.S. revenue: $34.3 million Percent change from 2018: -1.2% 2019 non-U.S. revenue: $1.2 million Percent from outside U.S.: 3.4% 2019 worldwide revenue: $35.5 million U.S. employees: 233

SSRS is a full-service market and survey research firm led by a core of dedicated professionals with advanced degrees in the social sciences. 

SSRS surveys support numerous media and academic partners looking to report on public attitudes and beliefs about a wide range of salient issues such as elections and public policy. SSRS is the polling partner for CNN, and conducts public opinion polling for ABC News, The Washington Post, Politico and CBS News. 

Beyond national polls, SSRS regularly conducts research at a state level, and among subpopulations such as Latinos and political partisans, and specializes in reaching hard-to-reach and low-incidence populations. SSRS has extensive experience in public policy, public affairs and health policy research. Since the Affordable Care Act was signed into law, SSRS has completed numerous studies surrounding its implementation and assessing Americans’ attitudes and experiences with the law. 

Since 2016, SSRS conducts the monthly Kaiser Family Foundation Health Tracking Poll. SSRS is well-known for its weekly telephone Omnibus poll. The firm also offers the SSRS Opinion Panel, which allows clients to conduct probabilistic surveys quickly at low cost. The SSRS/Luker on Trends Sports Poll is the first and longest-running tracking study focusing on sports in the U.S. 

37. BVA Group **

Founded: 1970 2019 U.S. revenue: $36 million Percent change from 2018: 2.6% 2019 non-U.S. revenue: $147 million Percent from outside U.S.: 80.3% 2019 worldwide revenue: $183 million U.S. employees: 120

BVA Group is a fast-growing research and consulting firm, an expert in behavioral science, ranked in the top 20 worldwide agencies. BVA brings data to life and converts deep understanding of customers and citizens into behavior change strategies. BVA operates both for public and private clients with methodologies fueled by data science and behavioral science. 

Its FMCG specialist—PRS IN VIVO—is a global leader in packaging and shopper research. PRS IN VIVO helps consumer marketers to succeed through: 

• In-store and online studies to better understand shopper behavior, in both physical and e-commerce shopping contexts.
• Qualitative studies to develop, screen and refine new product, packaging and merchandising concepts.
• Quantitative studies to pre-test and quantify new packaging, merchandising and display systems (for physical stores and e-commerce).
• Volume forecasting and product testing for both innovations and brand restages.
• “Nudge” initiatives to facilitate behavioral change, create new consumer habits and drive category growth. 

BVA Group is a European leader in customer experience research. More than 100 leading brands use BVA’s behavioral insights to provide seamless shopper journeys and design successful new products and services, including solutions from its multi-awarded Global Nudge-Unit.

36. radius | illumination

Founded: 1960 2019 U.S. revenue: $42 million Percent change from 2018: — 2019 non-U.S. revenue: $1 million Percent from outside U.S.: 2.3% 2019 worldwide revenue: $43 million U.S. employees: 127

Radius│illumination is the product of a merger between Radius Global Market Research and Illumination Research in 2018. Together, it’s one of the largest independent custom insights providers in the world. Its focus is on guiding brands at critical points along their growth journey, tackling issues such as identifying compelling innovations, creating relevant customer segmentations and developing strategies for deeper loyalty and engagement.

Radius | illumination partners with Fortune 500 leaders as well as challenger, disruptor and emerging brands in the U.S., Europe, Asia and the Middle East. Its top sectors include financial services, personal care, healthcare and pharmaceuticals, technology, home improvement and durables, media and entertainment, packaged foods, beverage, retail and transportation.

Its 2020 initiatives to fuel brand growth for its clients include:

• Provide agile and robust solutions such as InnovationSprint to accelerate new product and service development.
• Increase its information design capabilities so clients can easily take action on the results.
• Focus on driving deeper insights by combining its advanced analytics strength with immersive customer understanding in its designs.
• Expand solutions through the integration of new technologies and behavioral approaches.

35. Market Force **

Founded: 2005 2019 U.S. revenue: $50 million Percent change from 2018: 2% 2019 non-U.S. revenue: $7 million Percent from outside U.S.: 12.3% 2019 worldwide revenue: $57 million U.S. employees: 375

Market Force Information provides location-level customer experience management solutions to protect clients’ brand reputation, delight their customers and make them more money. 

Market Force operates at scale across the globe. Each month, the company:

• Completes more than 100,000 mystery shops.
• Collects, processes and analyzes millions of employee and customer experience surveys.
• Manages more than 100,000 inbound calls to its contact center.
• Hosts more than 1 million user logins on its KnowledgeForce reporting platform.

Market Force’s multi-location solutions provide a robust framework for measuring and improving operational excellence, customer experience and financial KPIs. Measurement channels include mystery shopping, customer experience surveys, contact center calls, social media and employee engagement surveys via the KnowledgeForce technology platform and Eyes:On mobile app. Market Force employs predictive analytics to determine what matters most and the ROI for investing in improvements. The firm takes a dual-headed approach to market research services (e.g., customer segmentation, attitude trial and usage studies and custom research projects) and strategic advisory services to design and implement effective measurement systems and improve performance.

Founded: 1991 2019 U.S. revenue: $52 million Percent change from 2018: 4% 2019 non-U.S. revenue: $6 million Percent from outside U.S.: 10.3% 2019 worldwide revenue: $58 million U.S. employees: 400

As a leading customer experience management firm, SMG helps clients get smarter about their customers and employees to drive changes that boost customer loyalty and improve business performance. SMG combines technology and services to collect, analyze and share feedback and behavioral data, so it’s easier for clients to deliver and activate customer insights across their enterprise.

SMG partners with more than 350 brands around the globe to create better customer and employee experiences, which drive loyalty and performance. SMG uniquely combines technology and insights to help clients listen better, act faster and outperform competitors. SMG is a technology-enabled research firm with a global footprint—evaluating more than 150 million surveys annually, in 50 languages across 125 countries. 

Strategic solutions include omniCXTM, Brand Research and Employee Engagement. SMG’s omniCX solution uses multiple research methodologies in capturing solicited and unsolicited consumer feedback across in-store, online, contact center and social channels. Results are aggregated and reported via smg360TM—a real-time, role-based reporting platform providing access to all customer and related data. 

SMG’s research professionals partner with clients to derive business-changing insights. Within Brand Research, SMG offers traditional brand tracking as well as access to dynamic customer and competitor data through market intelligence tool BrandGeek. Fueled by SurveyMini—SMG’s location-based mobile research app—BrandGeek contains consumer feedback and behavioral data relating to more than 4,500 brands across more than 500,000 locations.

33. Hanover Research

Founded: 2003 2019 U.S. revenue: $52.7 million Percent change from 2018: 14.1% 2019 non-U.S. revenue: $2.6 million Percent from outside U.S.: 4.7% 2019 worldwide revenue: $55.3 million U.S. employees: 358

Hanover Research is a brain trust designed to level the information playing field. Hanover is made up of hundreds of researchers who support thousands of organizational decisions every year. One of the industry’s fastest-growing companies, Hanover attributes this market success to its unique positioning as the only firm that provides tailored research through an annual, fixed-fee model. 

Hanover serves more than 1,000 organizations and companies worldwide from established global organizations, to emerging companies to educational institutions. Hanover’s research informs decisions at any level and across any department capitalizing on the exposure to myriad industries and challenges. 

Founded in 2003, Hanover operates on an annual fixed-fee model, and partnership provides its clients with access to a team of high-caliber researchers, survey experts, analysts and statisticians with diverse skills in market research, information services and analytics. There is no limit on the type of challenge that can be asked for on the quantitative and qualitative approaches Hanover uses to deliver solutions—most of which are very difficult to replicate internally.

Hanover’s custom research services include:

• Secondary research: market segmentation and evaluation; labor and demographic trends and forecasts; vendor and product reviews; best practices reports. 
• Survey: survey design, administration and analysis; open-ended response coding. 
• Qualitative primary research: focus group design and administration; in-depth interview design, outreach, administration and analysis. 
• Data analysis: data segmentation and mining; conjoint analysis; linear regression; descriptive and predictive analytics; data forecasting and modeling. 

32. Directions Research

Founded: 1988 2019 U.S. revenue: $54.2 million Percent change from 2018: 17.8% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $54.2 million U.S. employees: 181

Independently recognized as one of the leading business decision insight firms in the nation, Directions Research combines a highly experienced staff with a unique mix of innovative and proven approaches to answer pressing business issues. Directions and SEEK routinely combine primary and connected data from multiple sources to create holistic and actionable analytic stories for their clients. Through digital dashboards, infographics, written reports and other unique visualizations, the firm communicates its knowledge in a manner that is right for today’s leaders. 

Directions and SEEK excel in innovation, optimization, customer and brand experience, brand strategy, strategic business intelligence and visualization across a wide range of industries. The firm offers B2C and B2B services globally, surveying audiences using a broad selection of data collection techniques and combining those insights with existing client knowledge. Directions’ and SEEK’s staff have an excellent mix of client- and supplier-side experience. The organization allows senior researchers to work with clients on a day-to-day basis.

SEEK (acquired in 2018) is a qualitative insight and innovation consultancy, operating as an independent but connected division of Directions. SEEK empathically connects brands with the humans they serve, transforming the brand-to-consumer relationship into a human-to-human one. The SEEK approach builds brand advocacy for clients with the human-centric approach to innovation, activating empathy as an innate problem-solving capability.

31. Fors Marsh Group (FMG) *

Founded: 2002 2019 U.S. revenue: $57.5 million Percent change from 2018: 22.1% 2019 non-U.S. revenue: — Percent from outside U.S.: — 2019 worldwide revenue: $57.5 million U.S. employees: 263

FMG applies behavioral and data science to improve organizational processes, business solutions and customer experiences. This work is conducted within seven core U.S. markets: health, defense, technology, finance, homeland security, policy and consumer. 

FMG’s work for its clients wins industry and federal awards. FMG has been named as a top market research company by GreenBook and the American Advertising Federation and has been named to the American Marketing Association’s list of top market research companies in the U.S. for five consecutive years. FMG was also a finalist for the American Council for Technology and Industry Advisory Council’s Igniting Innovation 2018 award for creating an innovative e-learning program that improved program awareness and usability for the General Services Administration’s Center for Acquisition Professional Excellence. 

For 2019 and beyond, FMG is focused on continuing this momentum and expanding in important areas. In its human capital practice, FMG is furthering its work in the cybersecurity industry to help the Department of Defense attract top cyber talent and to protect the nation’s infrastructure. FMG is also expanding its efforts in public service recruiting through new partnerships with the U.S. Army, U.S. National Guard and AmeriCorps. The company is proud that its partnership with these institutions will help shape the future of the U.S. For its health division, FMG is leveraging its deep experience in health communications to fight the opioid crisis by reducing stigma and removing barriers that victims face in receiving help—potentially one of the biggest challenges facing America today. 

30. National Research Group (NRG) **

Founded: 1978 2019 U.S. revenue: $59 million Percent change from 2018: 1.7% 2019 non-U.S. revenue: $4 million Percent from outside U.S.: 6.3% 2019 worldwide revenue: $63 million U.S. employees: 200

National Research Group, acquired by Stagwell Media from Nielsen in 2015, is a leading global insights and strategy firm at the intersection of entertainment and technology. Rooted in four decades of industry expertise, the world’s leading marketers turn to NRG for insights into growth and strategy for any content, anywhere, on any device. Working at the confluence of content, culture and technology, NRG offers bold insights for storytellers everywhere. 

Some agencies specialize in qual, others focus on quant—but NRG connects the two disciplines with hybrid teams expert in both modalities. The company is a one-stop, custom consultancy that tailors its approach to solve clients’ biggest challenges. 

The foundation of NRG’s qualitative work is a team of passionate, subject matter experts who connect deeply with consumers in any environment. NRG uses qual to discover the subconscious drivers that fuel our quantitative truths. Its quantitative work is anchored in sophisticated techniques with a focus on agility, creativity and rigor. NRG is method-agnostic and works collaboratively with its clients to solve complex problems in a simple way.

29. Cello Health * **

Founded: 2004 2019 U.S. revenue: $64.5 million Percent change from 2018: 23.3% 2019 non-U.S. revenue: $58.5 million Percent from outside U.S.: 47.6% 2019 worldwide revenue: $123 million U.S. employees: 260

Cello Health consists of four global capabilities that enable the company to offer best-in-class services and an integrated partnership approach to its clients. This unique mix of capabilities, combined with its collaborative approach, results in a unique fusion of expertise, providing powerful advisory and implementation solutions.

• Cello Health Insight is a global marketing research company, providing business intelligence to the healthcare and pharmaceutical sectors. Cello Health Insight specializes in getting to the heart of its clients’ questions, using a large pool of creative and academic resources and providing design of materials and deliverables through a hand-picked project team—selected to best meet the needs of each individual project.
• Cello Health Consulting is the strategic consulting arm of Cello Health, focused on delivering business results by unlocking the potential within organizations, people, assets and brands. Cello Health Consulting works alongside clients to create practical solutions that ensure buy-in and build relationships. 
• Cello Health Communications combines science, strategy and creativity to unlock the potential of brands and assets. Its services underpin differentiated positioning and deliver brand optimization, focusing on multiple areas of development and launch, through commercial maturity.
• Cello Signal is a full-service digital capability bringing impactful messages alive in communications campaigns, content and film.

28. Macromill Group **

Founded: 2000 2019 U.S. revenue: $68.5 million Percent change from 2018: 2.2% 2019 non-U.S. revenue: $260 million Percent from outside U.S.: 79.1% 2019 worldwide revenue: $328.5 million U.S. employees: 275

Macromill Group is a rapidly growing global market research and digital marketing solutions provider bringing together the collective power of its specialist companies to provide innovative data and insights that drive clients’ smarter decisions. Macromill’s industry-leading digital research solutions deliver rapid and cost-effective solutions to the challenges businesses face today. 

The group’s leading business units are Macromill and MetrixLab. Macromill stands at the forefront of innovation, delivering unique marketing solutions. It offers exclusive access to the highest-quality online panels with more than 2 million members. Using its self-developed platform AIRs, Macromill provides full-service online research including automated survey creation and completion, data tabulation and analysis. Today, its business portfolio includes services such as offline quantitative research, mobile research, point-of-service database research (QPR), digital marketing (Accessmill), a DIY survey platform (Questant) and more. 

Metrixlab turns data from online surveys, social media, mobile devices and enterprise systems into valuable business information and actionable consumer insights. This helps leading companies drive product innovation, brand engagement and customer value. Owned and group panels provide expansive access to global respondents in mature and emerging markets. Its teams deliver strategic and tactical decision support by pushing the boundaries of data analysis innovation, combining cutting-edge technology with data science and proven marketing research methodologies. Clients across the globe rely on the company’s hyper-efficient data and insights ecosystem to deliver fast and affordable results.

27. C Space **

Founded: 1999 2019 U.S. revenue: $70 million Percent change from 2018: 2.9% 2019 non-U.S. revenue: $18 million Percent from outside U.S.: 20.5% 2019 worldwide revenue: $88 million U.S. employees: 354

C Space, part of the Interbrand Group, is a global customer agency that marries art and science to create rapid customer insight and business change. 

C Space works with some of the world’s best-known brands—such as Walmart, Samsung, IKEA and more—to build customers into the ways companies work and deliver on customer-inspired growth. By building real, ongoing relationships with customers—online and in-person—brands can stay relevant, deliver superior experiences, launch successful products and build loyalty. Through its “customer as a service” approach of research, consulting and communications, C Space helps businesses minimize risk and maximize growth.

The company integrates customers into the ways its clients work. By bringing stakeholders together around the customer, C Space’s clients create greater clarity and alignment in the actions that will most effectively drive customer growth.

C Space’s customized programs are tailored based on specific business needs and include private online communities, immersive storytelling, data and analytics, activation events, innovation projects and business consulting. C Space continues to invest in its people, existing capabilities like data and analytics, as well as new initiatives.

26. Engine Insights**

Founded: 2004 2019 U.S. revenue: $71 million Percent change from 2018: 4.4% 2019 non-U.S. revenue: $44 million Percent from outside U.S.: 38.3% 2019 worldwide revenue: $115 million U.S. employees: 240

Engine is a new kind of data-driven marketing solutions company. Powered by data, driven by results and guided by people, Engine helps its clients make connections that count—leading to bottom-line growth, an inspired workplace and business transformation. 

Engine Insights (formerly ORC International) connects traditional market research with cutting-edge products to deliver clients a 360-degree view of their customers, employees and markets. Engine’s extended suite of solutions and products are designed to support business growth, from helping clients understand and outperform the competition to operationalizing both survey and behavioral data to identify, attract, engage and retain their audiences.

Engine Insights’ client services and products include custom research and omnibus surveys; customer experience, customer retention and brand engagement studies; and data management and data analytics. 

These services help clients:

• Think beyond products and services to drive business revenue.
• Use insights to inform more relevant messaging and creative.
• Get a complete 360-degree view of their customers.
• Segment audiences for better targeting.
• Develop the perfect product and take it to market.
• Create unique experiences that engage their customers and keep them loyal for a lifetime.
• Build an internal culture that attracts, retains and engages the best talent.

Founded: 1931 2019 U.S. revenue: $71.1 million Percent change from 2018: 9% 2019 non-U.S. revenue: $6.9 million Percent from outside U.S.: 8.8% 2019 worldwide revenue: $78 million U.S. employees: 253

Since 1931, Burke has consistently redefined expectations in the marketing research industry. From segmentation to customer engagement programs, product innovation and brand tracking, Burke prides itself on designing and executing objectives-driven quantitative and qualitative research. Working across a variety of industries, Burke helps its clients gain actionable perspective on their most critical business challenges, providing a range of solutions from agile to integrated strategic decision support.

Today, Burke continues to push the boundaries of what marketing research can be, seamlessly uniting research, strategy and education. Backed by Seed Strategy—its strategic consulting subsidiary—Burke has the capabilities to support its clients throughout every phase of the product or service life cycle, with expertise in strategy, innovation, branding and marketing. In addition, Burke provides comprehensive training on research fundamentals and best practices through the Burke Institute—its dedicated education division and the industry’s leader in research and insights training. Wherever its clients find themselves on the path to success, Burke is uniquely equipped to help them move forward with clarity, confidence and purpose.

Continuing its long tradition of research innovation, Burke recently unveiled two new offerings: Geode|AI, an integrated insights system that analyzes multiple data sources to uncover patterns, relationships and critical insights that are often hidden; and Quantiment, a robust machine-learning solution that jointly extracts richer insights from structured and unstructured data.

24. YouGov *

Founded: 2000 2019 U.S. revenue: $76.8 million Percent change from 2018: 11.8% 2019 non-U.S. revenue: $107.5 million Percent from outside U.S.: 58.3% 2019 worldwide revenue: $184.3 million U.S. employees: 212

YouGov is a global provider of analysis and data generated by consumer panels in 42 markets. Its core offering of opinion data is derived from the proprietary YouGov Global Panel of more than 9 million people. The YouGov Global Panel provides the company with thousands of data points on consumer attitudes, opinions and behavior. YouGov captures these streams of data in the YouGov Cube, its unique connected data library that holds more than 10 years of historic single-source data. In 2019, YouGov panelists completed more than 25 million surveys.

YouGov’s data-led offering supports and improves a wide spectrum of marketing activities of a customer base, including media owners, brands and media agencies. YouGov works with some of the world’s most recognized brands.

Its syndicated data products include the daily brand perception tracker, YouGov BrandIndex and the media planning and segmentation tool YouGov Profiles. Its market-leading YouGov RealTime service provides a fast and cost-effective solution for reaching nationally representative and specialist samples. YouGov’s Custom Research division offers a wide range of quantitative and qualitative research, tailored by sector specialist teams to meet users’ specific requirements. YouGov data is delivered through Crunch, the most advanced analytics tool for research data, combining fast processing with drag-and-drop simplicity. YouGov has a strong record for data accuracy and innovation. 

23. Phoenix Marketing International

Founded: 1999 2019 U.S. revenue: $77 million Percent change from 2018: -3.8% 2019 non-U.S. revenue: $4.5 million Percent from outside U.S.: 5.5% 2019 worldwide revenue: $81.5 million U.S. employees: 343

Global advertising and brand specialist Phoenix Marketing International operates in all major industries, utilizing modern technology, innovative research techniques and customized approaches to help clients elevate their brand, refine their communications and optimize their customer experience. 

With the launch of Phoenix’s AdPi Brand Effect Platform, clients now have access to continuous advertising measurement and performance improvement insights through a single platform, providing the ability to analyze their campaigns at any stage in the advertising life cycle, and the flexibility to draw upon each piece as needed. Through more than 20 years of experience and testing thousands of ads per month, Phoenix developed 19 category-specific ad measurement models that uncover the drivers and creative attributes that explain the “whys” behind an ad’s creative performance, with forward-looking estimates for ad memorability and brand linkage.

Phoenix continues to evolve its CX solution, launching Competitive Customer Experience, a measurement of how consumers perceive their overall experience with a brand, including key touchpoints along the journey. Grounding recent experiences with a client’s brand, competitor brands and non-categorical benchmarking, Phoenix is able to evaluate brand opinion, understand what drives great CX outside of the category, focus on emotional drivers of brand CX, and provide an external view of culture, consistency and brand promises.

22. Concentrix **

Founded: 1983 2019 U.S. revenue: $95 million Percent change from 2018: 11.8% 2019 non-U.S. revenue: $130 million Percent from outside U.S.: 57.8% 2019 worldwide revenue: $225 million U.S. employees: 253

Concentrix is a wholly owned subsidiary of SYNNEX Corp., specializing in technology-enabled customer engagement and improving business performance for clients around the world. With more than 225,000 staff in more than 40 countries, Concentrix provides services to clients in 10 industry verticals: automotive, banking and financial services, insurance, healthcare, technology, consumer electronics, media and communications, retail and e-commerce, travel and transportation, energy and the public sector. 

The Concentrix Voice of the Customer solution combines technology with experience management services provided by its in-house team of hundreds of CX professionals. 

Powered by analytic tools and artificial intelligence, its customer feedback platform ConcentrixCX helps companies listen, analyze and act on omnichannel customer feedback at any point in the customer journey, at scale. Features include data capture and integration, real-time reporting and analytics, and coaching and employee engagement tools. Concentrix continues to invest in enhanced platform functionality—for example, multi-source data expansion of its proprietary text analytics engine, including structured and unstructured customer feedback sources such as surveys, social, messaging, complaints and email. New digital data collection capabilities include a conversational feedback bot and embedded micro-journey surveys. 

Concentrix experience management services range from program management to strategic advisory services and are custom tailored to free clients’ internal teams to focus on transformational impact. Its CX experts specialize in quantitative and qualitative techniques, delivering data-driven insights through solutions such as survey design, relational loyalty research, CX journey analytics, digital channel optimization, customer segmentation, customer effort assessment and integrated CX analytics.

21. Escalent

Founded: 1975 2019 U.S. revenue: $97.1 million Percent change from 2018: -3.4% 2019 non-U.S. revenue: $5.5 million Percent from outside U.S.: 5.4% 2019 worldwide revenue: $102.6 million U.S. employees: 352

Escalent is a human behavior and analytics firm specializing in industries facing disruption. The company transforms data and insights into an understanding of what drives human behavior, and it helps businesses turn those drivers into actions that build brands, enhance customer experiences and inspire product innovation. 

Escalent specializes in automotive and mobility, consumer and retail, energy, financial services, health, technology and telecommunications. Focusing on select industries allows Escalent to function as a trusted business partner who knows the challenges its clients face and understands how to engage their most valuable audiences. 

Escalent has three centers of excellence: Qualitative Research combines emerging technologies, anthropology and ethnography to tap into human insights that reveal real needs and potential; Marketing & Data Sciences combine survey, behavioral, transactional and third-party data to solve tough research challenges; and Insight Communities provides private, online platforms for brands to engage with groups of stakeholders to quickly and easily draw insights.

20. dunnhumby **

Founded: 2001 2019 U.S. revenue: $100 million Percent change from 2018: -3.8% 2019 non-U.S. revenue: $335 million Percent from outside U.S.: 77% 2019 worldwide revenue: $435 million U.S. employees: 230

Dunnhumby is a customer science company that analyzes data and applies insights for almost 1 billion shoppers across the globe to create personalized customer experiences in digital, mobile and retail environments. Its strategic process, proprietary insights and multichannel media capabilities build loyalty with customers to drive competitive advantage and sustained growth for clients. Dunnhumby uses data and science to understand customers, then applies that insight to create personalized experiences that build lasting emotional connections with retailers and brands. It’s a strategy that demonstrates when companies know and treat their customers better than the competition, they earn more than their loyalty—they earn a competitive advantage.

Dunnhumby was established in the U.S. to help retailers and manufacturers put the customer at the heart of their business decisions. Analyzing data from millions of customers across the country, dunnhumby enables clients to use this insight to deliver a better shopping experiences and more relevant marketing to their customers.

By putting best customers at the center of every decision, dunnhumby’s approach delivers measurable value, competitive edge and even more customer data to fuel ongoing optimization, setting clients up for long-term success.

Dunnhumby serves a prestigious list of retailers and manufacturers in grocery, consumer goods, health, beauty, personal care, food service, apparel and advertising, among others. Clients include Tesco, Procter & Gamble, Coca-Cola, Macy’s and PepsiCo.

19. Informa Financial Intelligence**

Founded: 2016 2019 U.S. revenue: $107 million Percent change from 2018: 1.9% 2019 non-U.S. revenue: $36 million Percent from outside U.S.: 25.2% 2019 worldwide revenue: $143 million U.S. employees: 500

Informa Financial Intelligence is a leading provider of business intelligence, market research and expert analysis to the financial industry. The world’s top global financial institutions and banks look to Informa Financial Intelligence for its authority, precision and forward-focused analysis. 

Informa Financial Intelligence consists of key research, analysis and industry experts, such as Informa Research Services, EPFR Global, Informa Global Markets, iMoneyNet, Informa Investment Solutions, eBenchmarkers and Mapa Research.

Informa Financial Intelligence provides fund and wealth managers, traders, insurers, analysts, and investment and retail bankers with the intelligent advantage to make informed decisions, understand past trends, forecast future performance, drive profitability and increase returns.

Because of their strong background in the financial industry, the research teams of Informa Financial Intelligence are highly qualified to help financial institutions with their market research needs. Informa’s researchers are experts in benchmarking studies, competitive intelligence, new product development and usability testing, customer and member satisfaction and loyalty research, brand and advertising awareness research, and mystery shopping services for sales and service quality evaluation, legal and match pair testing, compliance, discrimination and misleading sales practices testing. Informa is considered a leader in the use of market research to limit the risk associated with allegations of discrimination, UDAAP (unfair, deceptive, or abusive acts or practices), predatory lending and misleading sales practices.

18. NRC Health

Founded: 1991 2019 U.S. revenue: $113 million Percent change from 2018: 10.8% 2019 non-U.S. revenue: $3.6 million Percent from outside U.S.: 3.1% 2019 worldwide revenue: $128 million U.S. employees: 448

NRC Health (formerly National Research Corp.) has helped healthcare organizations illuminate and improve the moments that matter to patients, residents, physicians, nurses and staff for more than 38 years. The company offers performance measurement and improvement services to hospitals, healthcare systems, physicians, health plans, senior care organizations, home health agencies and other healthcare organizations. 

NRC Health solutions help organizations stay at the forefront of healthcare by understanding the totality of healthcare consumer and staff experiences. Primary solutions include: 

• Experience solutions capture personal experiences, while delivering insights to power a new benchmark: n=1. Developing a longitudinal profile of customers’ healthcare wants and needs allows for organizational improvement, increased provider and staff engagement, loyal relationships and personal well-being. 
• The Loyalty Index, composed of seven aspects that combine to provide a 360-degree view of healthcare consumer loyalty—a single, trackable metric to identify emerging trends in consumer behavior and benchmark against peers. 
• Market Insights is a large U.S. consumer database that gives partners access to the opinions of 310,000 healthcare consumers in 300 markets, and access to resources to better understand target audiences and gauge consumer response to communications.
• The Transparency solution calculates star ratings from existing patient, resident and family survey data, and publishes those ratings to organizations’ websites. 
• The Governance Institute supports the efforts of healthcare boards across the nation—to lead stronger organizations and build healthier communities. NRC Health partners with organizations to improve governance efficiency and effective decision-making by providing trusted, independent information, tools and resources to board members, executives and physician leaders. 

17. MaritzCX **

Founded: 1973 2019 U.S. revenue: $118 million Percent change from 2018: — 2019 non-U.S. revenue: $44 million Percent from outside U.S.: 27.2% 2019 worldwide revenue: $162 million U.S. employees: 600

MaritzCX is a software and research company that focuses on customer experience management for big business. The company offers a unique combination of award-winning CX software, industry-leading data and research science, deep vertical market expertise and managed program services. MaritzCX provides a full-service professional CX approach designed to continuously improve the customer experience across an enterprise’s customers, employees, prospects and partners. 

MaritzCX’s research insights include its leading CXStandards competitive benchmarking research that delivers quarterly benchmarks for 55 CX categories across 16 industries. Its CXEvolution study of more than 10,000 practitioners’ feedback informed large enterprises of their CX gaps. 

The company’s focus is to leverage the MaritzCX platform, its industry-leading studies and research services to drive more meaningful experiences between its clients and their customers by adding product and research services and continued thought leadership in the CX market. In addition, MaritzCX has received CMS-certification for HCAHPS surveys, becoming the industry’s first CX platform company to offer an inclusive CX-based patient experience platform.

MaritzCX specializes in solutions for key industries, including automotive, financial services, retail, technology, B2B and more. Its global reach includes more than 900 full-time employees and 800-plus part-time or contract employees in 19 offices around the world. MaritzCX provides solutions to more than 500 clients and 1.6 million users who speak 72 languages in 100 countries. MaritzCX is committed to being its clients’ customer experience research partners.

In March 2020, InMoment acquired MaritzCX.

16. DRG (Decision Resources Group) **

Founded: 1990 2019 U.S. revenue: $140 million Percent change from 2018: 2.2% 2019 non-U.S. revenue: $53 million Percent from outside U.S.: 27.5% 2019 worldwide revenue: $193 million U.S. employees: 399

DRG, the Health Science & Analytics Division of Piramal Enterprises, is a global information and technology services company that provides proprietary data and solutions to the healthcare industry. DRG has brought together best-in-class companies to provide end-to-end solutions to complex challenges in healthcare. DRG reframes these challenges, enabling its customers to see the opportunities. Pharmaceutical, biotechnology, medical technology and managed care companies rely on this analysis and data to make informed decisions critical to their success.

Framing the current status and future trends in target healthcare markets using data, primary research and secondary research is a core competency of DRG. Product offerings include high‐value analytics, syndicated research, proprietary databases, decision support tools and advisory services.

DRG has a number of key specialties, including syndicated research focused on new therapeutic opportunities; portfolio planning, changing industry dynamics and global treatment patterns; insights and data on physician and consumer healthcare e‐marketing; and proprietary databases and analytics covering more than 90% of the U.S. managed care markets. 

15. Wood Mackenzie **

Founded: 1973 2019 U.S. revenue: $150 million Percent change from 2018: 3.4% 2019 non-U.S. revenue: $335 million Percent from outside U.S.: 69.1% 2019 worldwide revenue: $485 million U.S. employees: 337

Wood Mackenzie, a Verisk business, is a leading research and consultancy business for the global energy, chemicals, metals and mining industries. Wood Mackenzie launched in 1923 as a small, relatively unknown, Edinburgh, Scotland-based stockbroker. By the 1970s, it had become one of the top three stockbrokers in the UK, renowned for the quality of its equity research. 

Its success has always been underpinned by the clear and simple principle of providing trusted research and advice that would make a difference to clients. This was true when the first oil report was published by its equity analysts in 1973 and remains just as relevant to it today. So much so that, over the past four decades, Wood Mackenzie has drawn upon its heritage to create a global research and consultancy business that has grown alongside the needs of its clients. 

Having cultivated deep expertise in upstream oil and gas, Wood Mackenzie has carefully broadened its focus to deliver the same level of detailed insight for every interconnected sector of the energy, chemicals, metals and mining industries it now serves around the world. But heritage is more than just history. Its expert analysts and consultants have connected the company to some of the most significant events of our time—creating insight for governments, boards and CEOs who have helped shape the future direction of the world’s natural resources industries and their impact on society. 

14. Material *

Founded: 1973 2019 U.S. revenue: $166.7 million Percent change from 2018: 0.3% 2019 non-U.S. revenue: $57.9 million Percent from outside U.S.: 25.8% 2019 worldwide revenue: $224.6 million U.S. employees: 1,038

In 2019, Material (under the name LRW Group) acquired five companies: Killer Visual Strategies, an award-winning visual communication agency based in Seattle; Greenberg Strategy, a Bay Area research and strategy consultancy with a strong presence in the tech community; Karma Agency, a strategic communications firm based in Philadelphia; Salt Branding, a Bay Area consultancy; and T3, an Austin, Texas-based digital marketing agency. This year, Material is taking steps to unify these companies under one brand, integrating their services and building a collaboration that will provide seamless, end-to-end marketing solutions for clients. This year, LRW Group rebranded as Material, formally integrating 10 companies into one modern, unified offering.

Material is a radical collaboration of the top research and analytics firms seamlessly paired with the most creative and strategic marketing agencies, all with the shared mission of igniting growth for the world’s top B2B and B2C brands, from Fortune 500 companies to disruptive start-ups. Material offers a full range of marketing services—from data analytics and insights, to consulting and strategy development, to customer experience programs and creative executions. Material employs a roster of 1,200 strategists, creators, technologists, designers, researchers and storytellers that work side-by-side with clients to solve modern-day problems, build customer loyalty and make an impact on the world around us.

Founded: 1969 2019 U.S. revenue: $173.7 million Percent change from 2018: 0.5% 2019 non-U.S. revenue: $52.6 million Percent from outside U.S.: 23.2% 2019 worldwide revenue: $226.3 million U.S. employees: 5,311

ICF is a global consulting services provider with more than 7,000 professionals focused on making big things possible for its commercial and government clients in the U.S., Europe and Asia. 

Clients work with ICF on issues that matter profoundly to their success, whether it’s a product or program that matters to the business or a social issue or policy that matters to the world. ICF offers comprehensive survey research services that empower clients to gain valuable and actionable insights on issues that matter. 

For more than 40 years, ICF has demonstrated design, methodological and statistical knowledge through the implementation of large and complex survey research projects. Its clients consist of U.S. federal, state and local agencies, universities, nonprofits and commercial organizations. 

Its survey research services include: 

• Analyzing, reporting and presenting findings.
• Conducting surveys through a variety of data collection methods. 
• Designing samples, data collection protocols and instruments.
• Protecting all processes and data through quality assurance and system security.

ICF recently completed the installation of a state-of-the-art, fully integrated and security-enhanced data collection system, allowing the company to securely and most efficiently collect survey research data across all modes. ICF continues to be dedicated to solving the world’s most complex challenges and tackle problems with ingenuity on issues that matter profoundly to its clients.

12. J.D. Power **

Founded: 1968 2019 U.S. revenue: $217 million Percent change from 2018: 3.3% 2019 non-U.S. revenue: $113 million Percent from outside U.S.: 34.2% 2019 worldwide revenue: $330 million U.S. employees: 744

J.D. Power is a global leader in consumer insights, advisory services and data and analytics. Those capabilities enable J.D. Power to help its clients drive customer satisfaction, growth and profitability. J.D. Power offers market research, forecasting, consulting, training and consumer surveys of product and service quality, customer satisfaction and buyer behavior. The company’s independent industry benchmark studies, innovative data and analytics products, and customized advisory services provide insights and help companies improve quality, engagement and business performance.

Annual syndicated studies are based on survey responses from millions of consumers and business customers worldwide. The firm does not review, judge or test products and services for its syndicated studies. It relies on the opinions and perspectives of consumers who have used the products and services being rated. 

J.D. Power is most often recognized for its work in the automotive industry, where its metrics have become the industry standard for measuring product quality and customer satisfaction. A team of associates worldwide conducts quality and customer satisfaction research across industries including automotive, financial services, insurance, telecommunications, travel, healthcare utilities and consumer electronics. 

11. Forrester Research Services **

Founded: 1983 2019 U.S. revenue: $233.7 million Percent change from 2018: 32.9% 2019 non-U.S. revenue: $65 million Percent from outside U.S.: 21.8% 2019 worldwide revenue: $298.7 million U.S. employees: 525

Forrester Research Services is the research component of Forrester, one of the most influential research and advisory firms in the world. Forrester works with business and technology leaders to develop customer-obsessed strategies that drive growth. Its unique insights are grounded in annual surveys of more than 675,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of its most innovative clients. 

Forrester’s research offerings consist of a library of cross-linked documents that interconnect its playbooks, reports, data, product rankings, best practices, evaluation tools and research archives. Research access is provided through role-based websites that facilitate client access to research and tools that are most relevant to their professional roles, including community tools that allow interaction between and among clients and analysts.

Forrester’s research and decision tools enable clients to better anticipate and capitalize on the disruptive forces affecting their businesses and organizations, providing insights and frameworks to drive growth in a complex and dynamic market. 

Founded: 1934 2019 U.S. revenue: $320 million Percent change from 2018: 3.2% 2019 non-U.S. revenue: $1,280 million Percent from outside U.S.: 80% 2019 worldwide revenue: $1,600 million U.S. employees: 860

GfK connects data and science. Innovative research solutions provide answers for key business questions around consumers, markets, brands and media—now and in the future. As a research and analytics partner, GfK promises its clients all over the world “Growth from knowledge.” 

The increasing speed of product innovation, the rise of new channels and emerging customer needs are all part of business today. GfK’s clients are businesses around the globe. To make the best possible business decisions every day, they need more than purely descriptive data—they require actionable recommendations based on advanced analytics and powered by leading-edge technology. GfK is in the unique position to leverage proprietary and third-party data to create indispensable predictive market and consumer insights and recommendations.

GfK’s industry focus provides its market researchers with a thorough understanding of business issues and questions specific to their concerns. Industries covered include automotive, consumer goods, fashion and lifestyle, media and entertainment, retail, technology, and travel and hospitality.

9. comScore * **

Founded: 1999 2019 U.S. revenue: $336.1 million Percent change from 2018: -6.5% 2019 non-U.S. revenue: $52.5 million Percent from outside U.S.: 13.5% 2019 worldwide revenue: $388.6 million U.S. employees: 870

ComScore is a global information and analytics company that measures advertising, content and the consumer audiences of each across media platforms. ComScore creates its products using a global data platform that combines information on digital platforms (smartphones, tablets and computers), television and movie screens with demographics and other descriptive information. 

ComScore has developed proprietary data science that enables measurement of person-level and household-level audiences, removing duplicated viewing across devices and over time. This combination of data and methods enables a common standard for buyers and sellers to transact on advertising. This helps companies across the media ecosystem better understand and monetize their audiences and develop marketing plans and products to more efficiently and effectively reach those audiences. ComScore’s ability to unify behavioral and other descriptive data enables it to provide audience ratings, advertising verification and granular consumer segments that describe hundreds of millions of consumers. 

ComScore offers several solutions to help advertisers maximize cross-platform marketing effectiveness—be it measuring brand impact, viewability or ad and audience delivery validation—as well as power cross-platform advertising for better targeting and stronger advertising ROI. ComScore Advanced Audience segments go beyond age and gender to help advertisers better target consumers based on lifestyles, behaviors, demographics and interests. ComScore pioneered this concept in digital, local and national TV. 

8. The NPD Group

Founded: 1966 2019 U.S. revenue: $339.5 million Percent change from 2018: 8.6% 2019 non-U.S. revenue: $104.5 million Percent from outside U.S.: 23.5% 2019 worldwide revenue: $444 million U.S. employees: 1,185

NPD’s global information and advisory services help the world’s leading brands achieve data-driven growth. NPD combines data, industry expertise and prescriptive analytics across more than 20 industries to help its clients measure markets, predict trends and improve performance.

NPD syndicated services include retail tracking, distributor tracking and consumer tracking. NPD offers weekly data, store-level enabled data for looking at geographies or custom store groupings and account-level information for participating retailers. Point-of-sale data is collected from more than 600,000 doors worldwide, plus e-commerce and mobile platforms. Consumer information is collected via online surveys and NPD’s Checkout service, which uses receipt harvesting to track and analyze purchasing and behavior. Prescriptive analytics include market forecasting, new product forecasting, pricing and promotion evaluation and segmentation. 

With deep expertise in more than 20 industries, NPD provides thought leadership to the C-suites of many of the world’s leading brands. Senior industry advisors are available for strategy sessions to guide long-range planning or address specific needs, such as preparing for earnings calls. Topics include industry and category performance, the state of retail and winning strategies of best-in-class companies.

7. Westat **

Founded: 1963 2019 U.S. revenue: $590 million Percent change from 2018: 3.5% 2019 non-U.S. revenue: $7 million Percent from outside U.S.: 1.2% 2019 worldwide revenue: $597 million U.S. employees: 1,900

Westat is a 100% employee-owned research and professional services company. Westat provides extensive survey design and operations capabilities in support of modern data collection from households, institutions, businesses and individuals. Westat applies multiple modes of data collection and survey management to achieve maximum response rates.

The company’s focus areas and capabilities include: 

• Statistical analysis and methodological research in survey design, experiments and testing, data science and analytics, statistical disclosure control and qualitative research.
• Program, process and outcome evaluation using diverse methodologies from design to implementation to guide each program to success.
• Health research, including behavioral and mental health, clinical studies and clinical trials, public and international health, healthcare delivery, patient safety and health communications campaigns.
• Social policy research and technical assistance for implementing innovative evaluation, quality improvement and service delivery systems.
• Education programs for supporting teachers, conducting evaluations and providing technical assistance.
• Transportation studies of travel behaviors, safety and human factors using advanced technologies such as instrumented vehicles and simulators, field observational studies, and online and mobile device-based surveys.

To support its research projects, Westat designs tailor-made approaches for clients as well as invests in many general and specialized IT technologies and products. Westat also provides licensing, training and support for Blaise, a major data collection software system produced by Statistics Netherlands and used internationally. 

Founded: 1975 2019 U.S. revenue: $682 million Percent change from 2018: 16.2% 2019 non-U.S. revenue: $1,685 million Percent from outside U.S.: 71.2% 2019 worldwide revenue: $2,367 million U.S. employees: 2,025

Ipsos, through its subsidiaries, engages in collecting, processing and delivering survey data for brands, companies and institutions primarily in Europe, the Middle East, Africa, the Americas and Asia Pacific. It explores market potential and market trends, tests products and advertising, helps clients build long-term relationships with customers, studies audiences and their perceptions of various media and measures public opinion trends. Ipsos offers advertising research services, including advertising tracking and brand equity evaluation services that help advertisers in the development, evaluation and improvement of their advertising efforts.

It also provides marketing research services that help clients to identify business opportunities and innovation platforms, develop strategies at point of sale, generate insights and ideas, develop and optimize their mix, and model and forecast sales volumes, as well as offers custom innovative products and solutions to address stakeholder experience and brand-building business goals.

In this unique year, Ipsos has remained strong and reaffirmed its ambition and sense of purpose to deliver reliable information for a true understanding of society, markets and people. Ipsos activates this vision for more than 5,000 customers through its presence in 90 markets both globally and locally. Ipsos covers the whole information production and analysis chain, from the collection of raw data to the activation of the insights. It has a solid tradition of innovation expressed by new methodological developments and continuously renewed product range.

5. Information Resources, Inc. (IRI) **

Founded: 1979 2019 U.S. revenue: $815 million Percent change from 2018: 1.9% 2019 non-U.S. revenue: $510 million Percent from outside U.S.: 38.5% 2019 worldwide revenue: $1,325 million U.S. employees: 3,639

IRI is a leading provider of big data, predictive analytics and forward-looking insights that help consumer packaged goods, over-the-counter healthcare organizations, retailers, financial services and media companies grow their businesses. A confluence of major external events—a change in consumer buying habits, big data coming into its own, advanced analytics and personalized consumer activation—is leading to a seismic shift in drivers of success in all industries. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quest to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth.

In 2019, IRI announced the integration of artificial intelligence and machine learning into its leading suite of analytics solutions, retained 100% of its major CPG clients and welcomed new strategic partnerships with top retailers in the U.S. IRI added several innovators to its leadership team while continuing to invest in its employees by providing ongoing training. 

4. Kantar **

Founded: 1993 2019 U.S. revenue: $950 million Percent change from 2018: 2.7% 2019 non-U.S. revenue: $2,900 million Percent from outside U.S.: 75.3% 2019 worldwide revenue: $3,850 million U.S. employees: 3,585

Kantar is one of the world’s largest data, insights and consulting companies, bringing together some of the world’s leading research, data and insights expertise. Kantar’s offer covers the breadth of techniques and technologies, from purchase and media data to predicting long-term trends; from neuroscience to exit polls; from large-scale quantitative studies to qualitative research, incorporating ethnography and semiotics. 

In April 2019, all services and offerings of the various Kantar companies were combined under the Kantar brand name. This operational change enables Kantar to build platforms and offers on a global scale and to remove barriers to collaboration and co-creation within the organization to better meet clients’ needs. 

As part of this branding strategy, Kantar launched several initiatives:

• Kantar Marketplace, a global on-demand research and insights store.
• Kantar’s new Brand Guidance System that intelligently integrates validated survey measures with social, search, sales media and behavioral data to provide actionable insights to optimize brand or campaign performance.
• Integration of big data, artificial intelligence and analytical capabilities from across the company into one resource that unlocks deeper insights to fuel growth.

3. Gartner Research **

Founded: 1972 2019 U.S. revenue: $1,800 million Percent change from 2018: 4.7% 2019 non-U.S. revenue: $1,474.5 million Percent from outside U.S.: 45% 2019 worldwide revenue: $3,274.5 million U.S. employees: 4,500

Gartner Research delivers independent, objective advice to leaders across an enterprise through subscription services that include on-demand access to published research content, data and benchmarks, and direct access to a network of approximately 2,300 research experts located around the globe. Gartner Research is the fundamental building block for all Gartner products and services. It combines its proprietary research methodologies with extensive industry and academic relationships to create Gartner products and services that address each role across an enterprise. Gartner’s research agenda is defined by clients’ needs, focusing on the critical issues, opportunities and challenges they face every day. Its proprietary research content, presented in the form of reports, briefings, updates and related tools, is delivered directly to the client’s desktop via its website or product-specific portals.

Within the research segment, Global Technology Sales sells products and services to users and providers of technology, while Global Business Sales sells products and services to all other functional leaders, such as supply chain, marketing, human resources, finance, legal and sales. 

2. IQVIA * **

Founded: 2016 2019 U.S. revenue: $2,220 million Percent change from 2018: 8.6% 2019 non-U.S. revenue: $2,166 million Percent from outside U.S.: 49.4% 2019 worldwide revenue: $4,386 million U.S. employees: 6,000

IQVIA is a global provider of information, innovative technology solutions and contract research services focused on helping healthcare clients find better solutions for patients. Formed through the 2016 merger of Quintiles and IMS Health, IQVIA applies human data science—leveraging the analytic rigor and clarity of data science to the ever-expanding scope of human science—to enable companies to reimagine and develop new approaches to clinical development and commercialization, speed innovation and accelerate improvements in healthcare outcomes. 

IQVIA has three operating segments: Technology & Analytics Solutions, Research & Development Solutions and Contract Sales & Medical Solutions. Powered by the IQVIA CORE, IQVIA delivers unique and actionable insights at the intersection of large-scale analytics, transformative technology and extensive domain expertise, as well as execution capabilities to help biotech, medical device and pharmaceutical companies, medical researchers, government agencies, payers and other healthcare stakeholders tap into a deeper understanding of diseases, human behaviors and scientific advances, in an effort to advance their path toward cures.

IQVIA has one of the largest and most comprehensive collections of healthcare information in the world, which includes more than 800 million comprehensive, longitudinal, non-identified patient records spanning sales, prescription and promotional data, medical claims, electronic medical records, genomics and social media. Its scaled and growing information set contains more than 35 petabytes of proprietary data sourced from more than 150,000 data suppliers and covering more than 1 million data feeds globally. Based on this data, IQVIA delivers information and insights on more than 85% of the world’s pharmaceuticals, helping its clients run their organizations more efficiently and make better decisions to improve their clinical, commercial and financial performance. 

1. Nielsen **

Founded: 1923 2019 U.S. revenue: $3,875 million Percent change from 2018: 1.6% 2019 non-U.S. revenue: $2,623 million Percent from outside U.S.: 40.4% 2019 worldwide revenue: $6,498 million U.S. employees: 10,300

Nielsen is a global measurement and data analytics company that provides a complete and trusted view of consumers and markets worldwide. Nielsen is divided into two business units: Nielsen Global Media and Nielsen Global Connect. 

Nielsen Global Media provides media and advertising clients with unbiased and reliable metrics that create the shared understanding of the industry required for markets to function, enabling its clients to grow and succeed across the $600 billion global advertising market. Nielsen Global Media helps clients define exactly who they want to reach and optimize the outcomes they can achieve. The company’s cross-platform measurement strategy brings together the best of TV and digital measurement to ensure a more functional marketplace for the industry.

Nielsen Global Connect provides consumer packaged goods manufacturers and retailers with accurate, actionable information and a complete picture of the complex and changing marketplace that brands need to innovate and grow their businesses. Nielsen Global Connect provides data and builds tools that use predictive models to turn observations in the marketplace into business decisions and winning solutions. The business’ data and insights, combined with its open, cloud-native measurement and analytics platform that democratizes the power of data, continue to provide an essential foundation that makes markets possible in the rapidly evolving world of commerce. With Nielsen Global Connect’s set of guiding truths, businesses have the tools to create new opportunities.

* ‘% change’ calculation reflects adjustment of previously reported 2018 U.S. research revenue due to acquisition or divestiture activity or other business change during 2019.

** Some or all figures are not made available by this company so instead are based on research and estimation by the report author.

Diane Bowers is a consultant to research and data analytics businesses and industry associations in the U.S. and internationally. She previously served as the president of CASRO, board chair of the Global Research Business Network, a board member of the Americas Research Industry Alliance and a board member of The Roper Center for Public Opinion Research at Cornell University. She is also a past president of the Market Research Council and the Research Industry Coalition, and a long-time member of American Association for Public Opinion Research, AMA and ESOMAR.

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Highland is a digital experience agency based in Chicago. Founded in 1999, the team of about 30 specializes in product strategy, UX/UI design, and custom software development. They work primarily with midmarket to enterprise clients, mainly in the healthcare, financial services, and nonprofit sectors.  

• Thrivent Financial
• Location "> Bali, Indonesia

DotDesign is a design agency based in Phnom Penh, Cambodia, and founded in 2010. With over 10 employees, they offer web, UX/UI, and product design solutions for clients that work in the fields of business services, real estate, and hospitality.

• Telecommunications " >

Truly Deeply

• Location "> South Melbourne, Australia

Truly Deeply, a branding agency, was established in 1990. Based in South Melbourne, Australia, their small team specializes in branding, digital strategy, and web design.

Substance, a branding agency, was established in 2005. They are located in Chicago, Illinois and have a small team. Substance provides branding, logo, advertising, social media marketing, and more.

Dray Web Services

• Location "> Lake Elsinore, CA

Dray Web Services is a SEO services firm. Established in 2018, the team specializes in search engine optimization, pay per click, social media marketing, web design, and more. Their small agency is Vista, California-based.

• Location "> Cincinnati, OH

BS LLC is a Strategy, Branding, and Marketing agency focused on helping clients discover their place in the world and build from purpose. 

With science and art, we create timeless solutions for brands in transition. We help our clients grow from the inside out.

The Miller Group

• Location "> Los Angeles, CA

The Miller Group is a digital agency with offices in Los Angeles, McKinney, Texas, and Brooklyn, N.Y. Since 1990, the agency and its team of 10+ have been working with a clients in the such advertising, medical, and business services industry. The team specializes in branding, advertising, and video production.

Spectacle Strategy

Spectacle Strategy, founded in 2017, is a creative strategy consultancy headquartered in Denver. The company’s team of 3 specializes in branding, marketing research, and marketing strategy. They work mostly with mid-market businesses in the business services, financial services, and consumer products & services industries.   

Loupe Theory

• Location "> Baton Rouge, LA

Loupe Theory is a video production company founded in 2011. Located in Baton Rouge, Louisiana, their small team provides video production, marketing strategy, advertising, digital strategy, and more.

• Lamar Advertising Company

Van Deusen & Levitt Associates, Inc.

• Location "> Westport, CT

Van Deusen & Levitt Associates is a brand strategy and design company of less than 10 employees. Founded in 2009, their headquarters is in Westport, Conn. They offer services in branding, marketing strategy, and market research.

• VDLA works with clients around the world in a variety of industries
• Gambling " >
• Location "> Melbourne, Australia

Storyfolk is a branding and graphic design studio based in Collingwood, Australia. The studio, founded in 2019, has a team of less than ten that provides branding, graphic design, and web design services to small and larger-sized companies in various industries.

• Mental Health First Aid Australia

Marketing Maven

• Location "> Camarillo, CA

Marketing Maven is a full-service marketing and communications agency with offices in Los Angeles, CA and New York, NY. Founded in 2009, Marketing Maven is recognized for its expertise in brand strategy, social media, media relations, event marketing, SEO, and tradeshow support. With a background in direct response public relations, Marketing Maven uses state-of-the-art metrics to measure clients’ marketing reach and provide competitive analysis. With an intimate team of fewer than 30 employees, Marketing Maven combines public relations, social media, and SEO.

• Kingston Technology

Gaussian Consulting

• Location "> Brooklyn, NY

Gaussian Consulting is a small business consulting company. The Brooklyn, New York-based firm was founded in 2014. Their team focuses on business consulting and IT strategy consulting.

• Housing Works
• Location "> Heslington, England
• Wall StreetJournal

Paramedium Group

• Location ">

Paramedium Group is a market research company. They are based in Bayrut, Lebanon; İstanbul, Turkey; Kuwait City, Kuwait and Riyadh, Saudi Arabia and have a small team. Their services include market research, business consulting, HR services, back office outsourcing, and more. The agency was established in 2016.

VOR Market Research

• Location "> Rio de Janeiro, Brazil

VOR Market Research is a market research company. They are in Rio de Janeiro, Brazil and have a small team. Their services include market research.

Gravity Global

• Location "> Houston, TX

9thWonder is a strategic marketing, media, and idea company founded in 2018. With headquarters in Houston and offices across the US, Argentina, and Vietnam, the team of about 140 employees offers media planning and buying, advertising, branding, PR, and market research services. Their enterprise, midmarket, and small business clients are in the IT, consumer products, and healthcare industries, amongst others.

• Coleman Natural Foods

MarketLytics

• Location "> Karachi, Pakistan

Lion Interactive

• Location "> Oakland, CA

Founded in 1999, LION Interactive is a full-service digital agency based in Berkeley, Calif. They are a smaller agency with just under 20 employees. LION's practice focuses on user experience and interface (UI/UX) design, web design, and custom software and web app development. They also develop applications for all relevant mobile and e-commerce platforms.

• Urban Land Institute

Freestyle Creative

• Location "> Moore, OK

Freestyle Creative is a marketing and advertising company located in Moore, Okla. Founded in 2007, they have roughly 10 teammates who also provide digital marketing, PR, web design, media placement, video production, and branding services. They tailor services to small businesses and midmarket firms in education as well as the real estate and healthcare industries.

• Oklahoma City Convention Center
• Real estate " >

Seventh Ave

• Location "> Wilmington, NC

Seventh Ave Creative is a branding agency. Their small team is in Boca Raton, Florida. The firm offers branding, graphic design, logo, web design, and more.

Established in 2018, Studio LDN is a small UX design company. Their team provides ux/ui design, product design, digital strategy, and web design. The agency is located in Brookvale, Australia.

• QBE Insurance, Mastercard, Sydney Royal Easter Show, Campus Living Villages, Holland America Line, College Of Law, National Property Data, Beachfox, Sydney Showground

Hello Amigo

• Location "> El Paso, TX

Founded in 2013, Viva + Impulse Creative Co. is a digital agency located in El Paso, Texas. Their small team of about 7 employees specializes in web design and development, mobile app development, logo design, and digital strategy. The agency focuses on clients in several industries including healthcare, nonprofits, and government services. 

• El Paso County Elections Department

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Bringing Causes and Companies Together to Multiply Good

As one of the first cause marketing agencies in the country solely dedicated to fostering social impact partnerships, For Momentum brings nonprofits and businesses together to collaborate, raise funds, and awareness for the issues they care about. Driven by both results and relationships, our goal is to see our clients, community and culture thrive.

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If you’re going to take the next step in cause marketing, let’s make sure it’s the right one. We’ll position you to be a leader in your field and a hero to your partner.

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To win in today’s evolving marketplace nonprofit brands must bring their purpose to life with dynamism and a tripartite focus on attitude shifts, behavior change and business results. Hero organizations are delivering strategically-built, emotionally-compelling campaigns that fuse their communications, fundraising and mission-based programmatic assets in sustainable, scalable ways that were once considered unimaginable. Today, it’s not just what you stand for that matters, but how you inspire others to take a stand.

But just as inspiring mass engagement has become more critical, it’s also become more difficult. Each nonprofit must grapple not only with the vastness and complexity of their cause, but also with a distracted public, fickle donor preferences, rapidly changing technologies and a constant struggle to differentiate from the ever-increasing number of peer organizations. Never has it been more important for nonprofits to take a deliberate and strategic approach to their brand and to how they capture the heads, hearts and hands of their most critical stakeholders

Edelman has helped nonprofits big and small – American Heart Association, Lambda Legal American Lung Association and Movember, to name a few – navigate these challenges. Using insights from Edelman’s Global Trust Barometer , Earned Brand study and the principles espoused in Breakthrough Nonprofit Branding, a seminal book co-authored by Edelman leaders, we’ve helped nonprofits identify their most valuable assets; make them stronger; and bind them in such a way as to create a constituent engagement experience greater than the sum of its parts. Through our research-driven Social USP™ process, Edelman team members have created some of the most powerful cause brands in history – brands that have raised hundreds of millions and sparked movements in their wake.

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Top 23 Marketing Agencies for Nonprofits

Nonprofit organizations must make their presence felt in this fast-growing world. Each and every day, a new business comes onto the scene, and people are aware of it because of the marketing. Nonprofit organizations and companies need some efficient marketing tactics to promote their organization as well as their message. Some of the nonprofit marketing agencies out there can help you market your cause. This will help you gain some prospective donors or interested volunteers for the causes your organization looks after.

It can be quite confusing to choose the best digital marketing agency to help you market your organization efficiently. Hence, we have reviewed the top 23 best agencies. They use the best marketing strategies and tactics to promote your organization and your messages. Let’s explore this in detail:

Benefits of Working With Nonprofit Marketing Agencies

Nonprofit organizations wear many hats. They juggle fundraising, program development, volunteer management, and delivering impactful services to their communities. Here’s how partnering with a nonprofit marketing agency can benefit your organization:

• Expertise and Efficiency: Agencies bring a wealth of knowledge and experience in crafting targeted social media marketing campaigns for nonprofits. They can leverage data and analytics to ensure your message reaches the right audience, maximizing your return on investment.
• Fresh Eyes and Creative Ideas: Nonprofit staff can get bogged down in the day-to-day. A marketing agency can provide a fresh perspective, sparking innovative ideas and strategies to capture attention and build engagement.
• Staying Ahead of the Curve: The marketing landscape is constantly evolving. Agencies keep their finger on the pulse of the latest trends and technologies, ensuring your organization leverages the most effective tactics.
• Content Creation Powerhouse: Creating compelling content is crucial for nonprofit marketing. Agencies can handle everything from website copywriting and social media posts to video production and email marketing campaigns.
• Metrics and Measurement: A good nonprofit marketing agency will track the results of your marketing efforts, providing valuable data and insights to optimize your campaigns and measure your success.

What Makes TopNotch Nonprofit Branding and Marketing So Valuable?

In a crowded nonprofit landscape, standing out from the competition is critical. Effective branding and marketing isn’t just about spreading awareness. Here’s what truly sets top-notch efforts apart:

• Compelling Storytelling: Donors connect with stories. A strong marketing agency can craft powerful narratives that showcase the impact of your organization and inspire people to get involved.
• Building Trust and Credibility: Transparency and authenticity are essential for building trust with donors. A well-executed digital marketing strategy will effectively communicate your organization’s mission, values, and achievements.
• Long-Term Relationships: Effective marketing goes beyond one-off campaigns. The best agencies help you build long-lasting relationships with donors, volunteers, and supporters.
• Increased Fundraising Success: Ultimately, the goal of nonprofit marketing is to raise funds for your cause. Strategic social media marketing efforts will help you attract new donors and cultivate existing relationships, leading to a more sustainable financial future.

Top Nonprofit Marketing Agencies to Consider

The right marketing agency can be a game-changer for your nonprofit. This list provides a starting point for your research, but it’s important to find marketing companies for nonprofits that align with your specific needs and budget.

Propellant Media – Non Profit Marketing Company

www.propellant.media

Propellant Media, LLC, is currently the number 1 best marketing agency for nonprofit organizations. It provides custom-tailored solutions to each and every client, knowing that the needs and requirements are different for everyone. This company also provides geo-fencing for different nonprofit companies to build a better and stronger audience base. Propellant Media, LLC also provides a digital revenue expansion opportunity to all nonprofit organizations for their betterment.

You can completely rely on this digital marketing agency for efficient nonprofit advertising to increase brand awareness about your organization and its causes. It also focuses on various innovative ideas for raising money for the nonprofit company. It provides cost-effective multichannel campaigns that can accelerate your growth. They provide some amazing solutions that can benefit your organization to a great extent. Just try their services once for your organization, and you will see the difference they can make within a few weeks.

www.ironpaper.com

If you are looking for a great marketing firm that uses advanced technologies to create better campaigns and content, then this is the one for you. IronPaper is a hybrid firm that uses modern designs and technologies to create efficient marketing strategies to help clients achieve their goals. It helps in marketing your information and causes, studying analytics and reports to work better, and creating search engine marketing strategies.

It helps create engaging content to attract prospective volunteers and donors to your organization. Additionally, it enables you to gather and compare the campaign’s effectiveness across different channels, leading to a better ROI from all your marketing efforts.

Media Cause

https://mediacause.org/

This is a marketing and communications agency that helps nonprofits accelerate their growth as well as their impact on people. It offers some premium marketing services that can help your agency flourish more. So, people will get to know more about the causes of your organization, and there will be more prospective donors who are interested. It offers advertising, attractive content, digital strategies for social media marketing, and creative campaigns.

This digital marketing agency also helps with fundraising and company growth. For the most sustainable and effective growth, Media Cause helps with community-centric marketing. Thus, it will help the organization achieve its most important goal. They have a team of highly professional marketers who can create personalized ads and marketing campaigns for better exposure and growth. They have a decent track record of delivering good results.

Luminate Marketing

www.luminatemarketing.com

Luminate Marketing is one of the award-winning marketing agencies that can provide you with successful and strategic marketing plans. They have great experience in this field and have helped many nonprofit organizations in branding and ad campaigns. They offer some exclusive marketing solutions, specially curated based on your organization’s needs and requirements.

These personalized marketing solutions can help you get better donors and can also help in fundraising. People will get to know more about the causes, and it will get more and more exposure so that interested people can volunteer their services for you.

StraightNorth

www.straightnorth.com

If you are looking for a nonprofit marketing company that can provide you with all types of services and marketing solutions for your business, then this can be a good choice. It offers a plethora of marketing services and solutions to nonprofits, starting from local SEO and PPC services to web design services.

So, whether you need a free SEO audit, along with email marketing services, marketing automation, or graphic design services, you will get it all here. Tailor-made marketing strategies and ad campaigns can help your nonprofit organization gain more donors.

http://www.bkv.com

If you are looking for a great nonprofit marketing and advertising company for your nonprofit organization at a very budget-friendly price, then BKV is the one. They not only provide you with a great marketing strategy and some amazing solutions for your organization but also offer great planning for fundraising.

BKV is excellent at customer relationship management, which increases brand awareness. It also provides advanced data and analytics to improve marketing campaigns and ads. Its data analytics service is quite helpful in designing better ads and campaigns. It can even help you with customized digital advertising, marketing automation, and email marketing.

Left Lane Digital

www.leftlanedigital.com

Empowering nonprofits and charity organizations is quite important. If you are looking for one of the nonprofit advertising companies that will help empower your organization to improve its brand awareness, then you have to find the best one.

Left Lane Digital provides custom-made marketing strategies for social media, SEO, content marketing, and email marketing. With proper AdWord ad campaigns, you can earn a lot in the long run. Even this nonprofit digital marketing agency will help you gain much more exposure to raise your funds and get more efficient donors.

Brand Dignity

www.brandignity.com

Having a better SEO rank will definitely increase your brand awareness. With better brand awareness, your chances of getting more donors increase. Thus, this can be quite beneficial for your company’s cause. An online presence is essential, and with comprehensive marketing strategies, you can get what you actually want.

At Brand Dignity, you will be able to find different marketing solutions for your company’s SEO. It can also take care of your marketing automation, pay-per-click advertisements, and social media marketing. It has a great team that can handle your reputation management, which can be highly beneficial for increasing your company’s value.

The Cause Agency

http://www.thecauseagency.org/

This is one of the most effective and efficient marketing agencies for nonprofit organizations and companies. It offers a wide range of amazing services to increase brand awareness and funding. With the help of efficient marketing strategies, it can create a brand identity that can be quite beneficial for your organization.

It curates some of the best marketing plans that can boast the ability to build the organization steadily. The Cause Agency also helps develop some great advertisements and digital marketing campaigns. This can encourage donors and more volunteers, too.

https://nonprofitssource.com/

Digital marketing trends are continuously changing. Organizations want more personalized strategies that can bring better and more efficient results. With the help of the right nonprofit marketing agency, nonprofit organizations can flourish and gain a better identity.

With the help of NP Source, you can get personalized digital marketing campaigns and strategies that can provide you with the best SEO. Prospective donors are always searching for good nonprofits with great causes. So, you need to reach them in order to gain more and more donors. Hence, investing in the right marketing company is important to get a customized plan to meet your marketing goals.

www.pmxagency.com

The PMX Agency is surely one of the best marketing agencies for nonprofits. Their main motive is to help nonprofit organizations gain more attention and donors. Without the right marketing strategies and planning, it is impossible for anyone to gain better donors and raise funds.

Thus, they provide efficient market analysis and audience analysis to refine the most valuable audiences. They also help with program management and execution to raise funds. This marketing agency also looks for performance management, optimization of content, and other strategies. It is quite easy and hassle-free to contact them and consult with the professionals.

https://helpgood.com/

Another great nonprofit marketing agency that curates amazing strategies is Help Good. They focus on building the best plans to be successful in their mission. They provide customized marketing solutions to reach the target audience effectively. They help with proper research, gathering insight and information, and evaluation. They also help with brand strategies, content strategies, and content auditing.

This marketing agency helps manage various promotional offers and events that can have a huge impact on the audience. This can help you gain more donors. They also enable tailor-made marketing plans for nonprofits’ fundraising efforts.

Prosper Strategies

https://prosper-strategies.com/

Do you want to amplify your impact? Then this is the perfect nonprofit marketing agency for you. Great marketing can make a huge difference. If you want to convey your message or cause to people so that interested donors can contact you, you must invest in marketing. The Prosper Strategies can help you create a great impact on people. You can let others know about your organization and the causes related to it.

For this, you will need an online presence, and you also need to work on SEO, email marketing, and digital marketing. Experts at Proper Strategies get this. They believe that having an online presence without any traffic is of no use. People must know about your organization. Brand awareness is important to gaining more potential donors. By building a strong online presence, you can engage with your audience more effectively. Utilizing social media platforms can also enhance your reach and visibility. Lastly, a well-executed marketing strategy can help build trust and credibility with potential donors.

Red Rooster Group

https://redroostergroup.com/

Owning a nonprofit organization is not enough unless and until you invest in marketing. Donors are continuously looking for potential nonprofits with great causes. But if you fail to spread your message and reach out to them, you will not be able to gain their contribution. Hence, it is important to hire Red Rooster Group, which will help you awaken your brand by conducting personalized research to uncover insight.

They offer personalized solutions after a thorough analysis based on proper market research. They also provide great marketing strategies and campaigns. They offer branding, which is one of the most important parts of marketing. Without this, your organization would not be able to attract donors.

Concord Direct

This is another direct nonprofit marketing company that helps you get better and more donors for your organization. It helps in audit, research, designing, and copywriting, as well as in concept development. It provides detailed insight and analytics to provide any nonprofit organization with the most premium and exclusive services.

They have a strong marketing strategy that has a great impact on social media and other digital platforms. Thus, if you are looking for an efficient marketing company or digital marketing agency for your nonprofit organization, this is the one you can consider.

Digital Impact Agency

Digital Impact Agency has a team of highly professional key staff members who can help you increase brand awareness. They know and understand how important it is to increase brand awareness for nonprofits in order to educate potential donors about their causes. Hence, the ad campaigns must be designed to contain all the information.

Thus, nonprofit marketing is completely different from that of profitable businesses. Each nonprofit organization has a different set of causes, and hence, the ad campaigns and content are also different from one another. The Digital Impact Agency effectively helps you reach out to donors by telling your story and informing them about your work.

Linear Creative

Getting the right exposure and brand awareness is essential for nonprofit organizations. Hiring Linear Creative, a top nonprofit marketing agency, can provide you with effective marketing strategies to enhance your outreach. They help increase funds by connecting you with companies, donors, and community partners, ensuring a broad network of support. Linear Creative offers various plans to fit all budgets, ensuring there’s a plan for every nonprofit, no matter the size.

Their dedicated team works diligently to help clients achieve their goals, making them a valuable partner in your mission to grow and succeed. With their expertise, you can expect tailored strategies that drive engagement and maximize impact. Linear Creative’s comprehensive approach includes SEO, email marketing, and social media management, all aimed at increasing your organization’s visibility and influence.

www.ruckusmarketing.com

Ruckus is one of the most amazing marketing agencies, providing efficient digital strategies and branding solutions. Brand awareness is essential for nonprofit organizations. This company helps in providing exceptionally great experimental marketing strategies to attract more donors.

It also focuses on the web and advertising, providing the best solution for organizations. It takes care of branding and positioning, which are important for gaining popularity. The experts at Ruckus also understand how important it is to spread the message to people so that you can get the right amount of exposure. Their team works tirelessly to ensure your campaigns are impactful and engaging. Additionally, they offer comprehensive support in content creation and distribution. With Ruckus, your nonprofit can achieve sustainable growth and increased donor engagement.

http://ipny.com

Ipny is one of the most efficient healthcare marketing companies, and it focuses a lot on non-profit advertising. It also provides personalized marketing strategies to nonprofits so that they can use them to gain more profits. With different branding strategies, direct marketing, and advertisements, they offer a wide range of services to promote your organization and its causes.

There are thousands of donors waiting. This marketing company helps you reach them so that it can help increase your donors and funds. With great experience in handling marketing solutions for nonprofits, Ipny can be a great choice for you. Additionally, they offer in-depth analytics to measure the success of your campaigns. Ipny’s team of experts is dedicated to crafting messages that resonate with potential donors. Their comprehensive approach ensures your nonprofit stands out and achieves its goals.

Habitat Visual Communications

https://habitatvc.com

Habitat Visual Communications is one of the most effective and efficient marketing agencies for nonprofit organizations. It helps create nonprofit marketing plans, especially curated ones. They know each organization needs different plans, and they work on that for every other organization. They are also great at objective mapping and implementing strategies.

This company also takes care of data management and brand awareness. They work with direct marketing, which is still an efficient marketing channel for nonprofits. It increases brand awareness, which can help you gain more donors. They have more than 25 years of experience working with nonprofit organizations. They can also effectively handle social and digital marketing strategies.

Bloom Communications

https://bloom-comm.com/

At Bloom Communications, you will get specially designed and tailored marketing and branding strategies. As a nonprofit organization, it is important for you to design your marketing strategies so that you can attract donors and raise funds. Bloom Communications will help you with campaign planning and budgeting, along with integrated marketing.

It also offers amazing solutions for content marketing, which can be highly effective. As much as online presence is important for nonprofit organizations, SEO is also important. Without appropriate SEO, it is impossible to increase visibility. Effective SEO can ensure your cause reaches the right audience. Additionally, Bloom Communications provides analytics to track campaign performance. Their expertise ensures your message resonates with potential donors.

The ShoeString Agency

https://shoestring.agency/

The ShoeString Agency is a popular nonprofit marketing agency that offers extensive services. Whether you want logo and ad branding services, digital marketing services, or proper SEO planning, this agency will provide you with all of them. Proper branding and digital marketing strategies are important for nonprofits. This agency will not only help you create the strategies but also help implement them, so you can get better brand awareness.

People will now know about your organizations and causes, which will help you flourish more. Hence, this marketing company will also help you maintain and improve your media relations and social media impact. Additionally, they offer comprehensive analytics to measure the success of your campaigns. With The ShoeString Agency, you can ensure your nonprofit’s message reaches a wider audience. Their support extends to ongoing campaign adjustments to optimize results.

What is Propellant Media’s Approach to Nonprofit Marketing?

Propellant Media offers a variety of digital marketing services that can be beneficial to nonprofits. They help nonprofits with things like:

• Securing Google Ad Grants: Google offers a program for nonprofits that allows them to receive up to $10,000 per month in ad credit. Propellant Media can help nonprofits secure these Google ad grants and manage their campaigns.
• Content Marketing: Creating an informative blog is a great way for nonprofits to get their message out there and attract donors. Propellant Media can help nonprofits create high-quality content that will resonate with their target audience and their pain points.
• Targeted Advertising: Propellant Media can help nonprofits target their advertising campaigns to the people who are most likely to be interested in their cause. This will help them get the most out of their advertising budget.
• Geofencing: Geofencing is a location-based marketing tool that allows nonprofits to target their advertising to people in a specific geographic area. This can be a great way to reach people who are already interested in the cause.

Partnering with a nonprofit marketing agency can provide valuable expertise, fresh ideas, and the bandwidth to reach your target audience efficiently and effectively. These agencies can craft compelling stories, build trust with donors, and ultimately help your organization achieve its fundraising goals. Remember to carefully consider an agency’s experience, services offered, and cultural fit to find the best match for your nonprofit’s unique needs.

Hiring A Nonprofit Marketing Company

If you are thinking that, as a nonprofit organization, you do not need a marketing company, then you are wrong. In today’s time, society is getting more and more advanced. A nonprofit organization needs as much exposure and growth as a profitable business or organization. Thus, you need a marketing company that can effectively help you increase your brand awareness.

This is very important in order to stand out in the crowd. Every now and then, a nonprofit organization comes into the picture. In order to stand out and convey your message to the world, you need a proper marketing strategy. Without that, it is impossible to convey your voice to others.

People will never learn about your organization and what it does unless you plan to market it and promote the cause. This will also help you gain potential donors and increase your funds. Unless you start gaining donors, you cannot raise funds. Fundraising is one of the most important parts of nonprofit organizations. With proper nonprofit advertising strategies and plans, you can gain better exposure. This can also promote your organization.

Final Thoughts On Nonprofit Marketing Agencies

If you are the owner of a nonprofit organization and want to promote it, then a good marketing company will help you achieve the goal. These top 23 marketing companies can help you with this. Even if you are thinking of starting a nonprofit organization, then hiring a team of efficient marketing professionals from the beginning is a good idea. You must not ignore the potential and power of nonprofit marketing and advertising strategies. Marketing is specifically important for nonprofit organizations, as they need a way to increase their funds. There is no other way to gain donors.

To gain donors who will be interested in donating to your cause, you must explain your works and achievements to them. For this, digital marketing and content marketing play a vital role. You must have personalized content for email marketing and digital marketing so that donors can read it and know about your causes. With proper marketing campaigns, you can gain more prospective donors to raise your funds. You will be able to achieve your goals and get what you want if you hire the best nonprofit marketing company for your nonprofit organization.

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How to Conduct Market Research for Nonprofits Like a Pro

Market research for nonprofits is a necessary action that can help you secure funding and remain financially stable. With over 1.5 million nonprofits operating in the United States, competition for funding is fierce. To make things even more challenging, in recent years the donor retention rate has hovered around 40%.

Nonprofits cannot assume that existing donors will continue to support them. They must find innovative ways to demonstrate the value of their organization in order to secure new donors and retain existing ones. 

By better understanding your target audience, you can create a more effective strategy to connect with your supporters, understand them better, rap in more funds and dutifully support your cause. In this guide, we will help you understand how to conduct market research like a pro, with a few key takeaways to help you get your market research started on the right foot. 

The Purpose of Market Research for Nonprofits

There are several reasons why an NPO may consider undertaking market research, but all of these reasons lead back to the same goal, to ensure that enough funding is secured to keep the organization running. There is a finite amount of money that can be sourced from your supporters; market research can help inform and strengthen aspects of your overall funding strategy. 

The main purpose of market research for nonprofits, therefore, is to understand their donors’ demographics and preferences. By understanding this, NPOs can find more effective ways to reach donors and improve ROI for marketing campaigns, which are almost always run on a tight budget. 

While the purpose of market research is to better understand your audience, you will need to be more specific about the objectives of your market research in order to gain insights that you can use. Consider exactly what you hope to achieve before you get started. You may consider undertaking market research for some or all of the following reasons:

• Gain a better understanding of your donor base. Understanding the characteristics of your existing donors will allow you to make informed decisions for your nonprofit.
• Grow your brand. Insights about your existing supporters and those in your target audience can help you develop your brand to make it more appealing to your base. 
• Improve communication with your supporters. An effective communication strategy is essential to retain existing donors and encourage them to give year-to-year. By understanding your supporters more deeply, you will be able to create more targeted messages to the various segments. 
• Enhance your marketing efforts. Use insights gained about your support base to improve your marketing efforts by creating campaigns that will speak to your base. When operating with a smaller marketing budget, it is vital to achieve optimal conversion rates and ensure marketing funds are well spent.
• Leverage your base to test new approaches. Connect with your existing supporters to trial news ideas before making big changes to your marketing strategy or your mission.
• Measure current communications and campaigns with your supporter base. Gauge the reception of existing communications and level of frequency with your supporter base.
• Compare your nonprofit with others in your niche. Understand how you measure up to other players in the field to ensure you remain attractive to prospective donors.
• Measure brand awareness . Observe how aware or receptive your target market is to your nonprofit so you can make adjustments and increase your audience. 
• Ensure that you are operating in a cost-effective manner. Every penny counts. Understanding your audience will ensure optimal ROI on each marketing campaign and initiative you undertake.

The Makeup of Market Research

Your market research project will cover two types of research: primary and secondary. The objective(s) of your market research project will dictate the selection of primary and secondary sources that you need. 

Primary Research

Primary research involves gathering and analyzing data from first-hand sources. This means that the information you gather during primary research will be highly relevant and unique to your organization. The primary research methods for nonprofits are:

• Surveys of existing and/or targeted supporters
• Interviews (in person or by phone)
• Focus groups
• User testing (for example, if trialing a new social media or email campaign)

Primary research is an essential tool to better understand your existing donors. Primary research can help you explore aspects such as their reasons for giving, how your brand makes them feel, and what will motivate them to give again. 

Secondary Research

When conducting secondary research, you will gather and examine information that is already published and publicly available. Examples of secondary research include:

• Market research papers
• Case studies and white papers
• Research agencies
• Statistic sites
• Industry reports
• Government statistics
• SEO and keyword research
• Trends sites (e.g. Google Trends)
• Websites of other nonprofits operating in a similar sphere 

There is a wealth of information readily available for nonprofits – the trick is to identify which of this information is applicable to your organization. 

Secondary Research Sources for Nonprofits

To help kickstart your market research, we have compiled a list of secondary research sources for the nonprofit sector.

• NCCS data – The National Center for Charitable Statistics (NCCS) is a vital source of free information and statistics about nonprofits. In order to make sense of the huge amount of data available here, start by reading the Beginner’s Guide to Using NCCS Data .
• The Nonprofit Sector in Brief 2019 – The NCCS publishes a yearly report that provides an overview of the nonprofit sector in the United States. The report includes info on key aspects of the sector, such as size and scope, types of organizations, and donation amounts.
• IRS’s Nonprofit Tax Statistics – The IRS publishes statistics about the tax-exempt sector that can be used to better understand both recent trends and historical data.
• Statista – An excellent source of statistics on any topic imaginable, Statista has a sizeable collection of nonprofit statistics. There is some free information about nonprofits available, while their dossier on nonproft organizations in the United States provides an in-depth view on the sector.
• Propublica’s Nonprofit Explorer – This tool lets you view tax returns for certain tax-exempt organizations in the United States. This information can be used to give you a better understanding of businesses with similar operating models. 

Drive Your Market Research with First-Hand Insights 

While secondary research provides a strong understanding of the nonprofit sector, primary research is highly necessary to understand how your target market thinks and behaves. 

Fortunately, nonprofits have something that many other companies do not — an enthusiastic audience that has already demonstrated a commitment to your brand. Finding a way to reach these supporters and leverage their opinions can help you form future decisions, whether they be monetary, communications-based or deal with outreach. 

Whether you have a large existing donor base or a small one, online surveys are a cost-effective way to gather information that can help improve your organization. Use social media or email to ask your supporters to participate in surveys, focus groups, and interviews; after all, this group of people should feel motivated to help you. 

The involvement of existing donors in your market research project can help you make much more sense of the data you will accumulate. When you combine survey data on the sector, and you’ll be on your way to more certain financial stability. 

Frequently asked questions

What is market research for nonprofits.

Market research for nonprofits is the process of better understanding the target market for a nonprofit to help secure funding and remain financially viable.

How can nonprofits benefit from market research?

Nonprofits can benefit from market research in a variety of ways, such as gaining a better understanding of existing donors, improving communications with existing and potential supporters, improving marketing efforts, and growing their brand.

What types of primary research are beneficial when conducting market research for nonprofits?

The most relevant types of primary research for nonprofits are surveys, interviews, focus groups, and user testing.

How can nonprofits use secondary research sources to support a market research project?

Nonprofits can examine published data in order to better understand trends and statistics in order to see how they compare to other nonprofits in their sector.

How are surveys used to drive market research for nonprofits?

Nonprofits tend to have an involved and interested user base. These individuals are more likely to participate in surveys and provide valuable responses that can help shape future campaigns to secure funding and donor retention rates.

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Nonprofit Marketing Consulting: Overview & 8 Top Picks

Marketing is an essential component of any smart nonprofit strategy. It spreads the word about your team’s good work and invites prospects to stay in contact with your organization. However, too many nonprofits waste time, money, and resources on conducting outreach without a cohesive, carefully-planned marketing strategy. To maximize your efforts, your team must prioritize outreach in your digital strategy , which is made easier with the help of a consultant.

Here at Team DNL , we work with nonprofits to develop customized solutions that fulfill all their needs, from marketing to website development. We understand that it can be difficult making your organization stand out from all the other philanthropic organizations out there.

After all, with more than 1.5 million nonprofits in the United States, organizations must find ways to set them apart from others if they want to successfully secure donations. This is more important than ever as more and more elements of nonprofit work move to the digital space.

To guide your efforts, we’ve developed a complete overview of nonprofit marketing, so your organization can reach the widest audience possible in an effective way. We’ll cover the following topics:

• Nonprofit marketing: basics
• Nonprofit marketing best practices
• When nonprofit marketing consulting is the right choice
• 8 top nonprofit marketing consulting agencies to consider

If you need help in a specific area of nonprofit marketing, use the links above to jump to the section most pertinent to your organization. Otherwise, let’s start from the top with an overview of marketing basics.

Nonprofit Marketing: Basics

For nonprofits big and small, marketing plays a vital role in spreading the word about their mission and launching them toward their goals. The right outreach ensures readers remember their cause. Let’s take a look at common outlets nonprofits use as well as how an expert can help you maximize your potential.

Marketing Outlets for Nonprofits

When developing a marketing strategy, start by selecting which outlets you’ll prioritize in your strategy. There are a number of options to choose from, and each organization should use its own combination based on which ones seem to best engage their supporters.

Here’s a look at the top digital marketing outlets, platforms, and tools at most nonprofits’ disposal:

• Your organization’s website. Your organization’s website is one of its most important marketing assets. It serves as a central hub for supporters to reference when seeking information about your nonprofit as well as involvement opportunities. It houses important marketing components like your blog, social media streams, event and campaign information, and much more. Check out these well-designed nonprofit websites to spark some inspiration for your own design.
• Email marketing. Chances are, you’re already dabbling in email communications. You may sporadically email supporters, but that’s not enough these days. To effectively market via email , start by creating a weekly newsletter that features updates about your organization as well as industry data. Then, expand on your outreach strategy by setting up automatic emails to thank donors each time they give. Make sure to spread the word about subscribing to your email list via other outlets, like on your social media posts and blog updates. You’ll also want to set up an email sequence for new subscribers thanking them for joining and educating them on your organization.
• Social media platforms. Social media is a great way to boost brand awareness and recognition. When developing your strategy, adjust your outreach based on the platform. For instance, Twitter is ideal for succinct updates whereas Facebook may be the place for longer appeals. Whenever possible, funnel readers back to your website in order to generate more traffic and conversions. When you create valuable posts, followers will be much more likely to share your content with their own social networks.
• Google ads. Google offers an in-kind program that gives nonprofits free access to their business resources. Through Google AdWords, your organization can receive up to $10,000 to spend on Google Ads a month, which is a great way to increase visibility for your cause. By making use of this program, your organization will appear at the very top of the Google results page when a user searches a keyword related to your mission. To fully understand the process, explore our comprehensive post on Google AdWords for nonprofits .

While there are numerous marketing outlets available, the above should serve as your core resources for outreach. Remember, each nonprofit finds success in different marketing techniques, but you’ll build a strong foundation that you know will engage your supporters. Then, you can build your strategy out from there. Consider these essential outlets for example:

In any case, make sure to develop a marketing strategy before getting started, so you can maximize your time and resources. With a bit of trial and error, you’ll figure out the best outreach approach for your nonprofit.

Pro Tip: Take an omnichannel approach to outreach where you link your marketing channels in order to keep readers engaged. For instance, ask your email subscribers to follow your organization on social media, or encourage social media followers to click through to your website by sharing an excerpt from a recent blog post. Instead of having entirely separate appeals, supporters will have a single engagement path to follow. You’ll lead them from one engagement opportunity to the next, making the supporter experience much more immersive.

How a Nonprofit Marketing Agency Fits In

Your team likely will develop a digital presence, but a dedicated consultant will take your efforts to the next level. A nonprofit marketing agency can help you streamline your outreach by helping you put a strategic plan in place.

The right marketing consultant will serve as a valuable member of your team, providing you with industry knowledge and best practices. Their professional insight will guide you through the process and help you extend your reach as far as possible. When deciding on a firm, be on the lookout for these crucial services:

• Copywriting. The amount of copy needed for effective marketing is surprising: fundraising letters, newsletters, thank you letters, event invitations, grant proposals, and so on. The copy of your marketing appeals is what reels readers in and can make a major difference when securing support. Make sure your nonprofit marketing consulting firm has a proven track record in writing effective marketing appeals.
• Content management. 86% of the most effective nonprofit marketers have someone overseeing a content marketing strategy. By creating valuable content through multiple channels (e.g. your website, blog, email, etc.), you’ll better engage your target audience, drive website traffic, and compel readers to take action. Because of this, you should ensure you select a marketing consultant for nonprofits who will oversee your content marketing.
• Print and web design. The design of your appeals can be what either encourages an individual to read your appeal or continue on about their day without a second thought. Not everyone has access to a graphic designer. By choosing a nonprofit consultant with print and web design experience, your organization will quickly develop effective appeals for all of your marketing channels, from social media to direct mail.

Above all, look for a nonprofit marketing consultant that offers comprehensive digital strategies that tie your marketing, technology, and fundraising goals together. This will prove invaluable as your nonprofit grows and expands its reach as more nonprofit operations move online. Visit our guide to learn the components of a nonprofit digital strategy and to better understand how consulting can vastly improve your efforts.

Nonprofit Marketing Best Practices

By incorporating nonprofit marketing best practices into day-to-day operations, you’ll effectively spread the word about your mission and increase your visibility within the community. When developing a dedicated strategy, keep the following nonprofit marketing best practices in mind:

• Segmentation. To effectively market your organization, you’ll need to store insightful information on existing supporters. Then, use this information to segment them into meaningful groups within your CRM. For instance, consider their communication preferences, their giving preferences, and past engagements with your organization. From here, personalize your marketing outreach by creating appeals that are tailored to specific groups with shared qualities.
• Email automation. Marketing automation can save your team time and drastically improve your outreach. It’s a simple tool that allows organizations to release a series of emails based on a supporter’s behavior and/or a specific period of time. For instance, if a constituent takes an action (such as making a donation), an automated email series can be triggered to send a sequence of emails over a set period of time. Plus, these can be personalized based on the donor segments you create.
• Complex multi-channel campaigns. These days, it’s not enough to craft one message and call it a day. If you want to reach the widest audience possible, you’ll have to make use of multiple marketing channels during your campaigns. This means using your website, email, social media, and any other channels available to you. Each prospect has their own communication preferences, and using multiple channels helps you meet them where they are.
• Mobile-first strategies. Considering that mobile users make up half of all website traffic , you should prioritize mobile responsiveness when crafting any of your digital marketing materials— especially when designing your website . A responsive design is one that adjusts the structure, content, and presentation of content in response to the user’s screen size. When drafting digital appeals, design for mobile devices first and desktops second by limiting the number of top-heavy elements and aiming for a simple but engaging design.
• A/B testing. An easy way to test the effectiveness of your marketing materials is to create multiple versions and compare their performance. You can test email subject lines, send time, length, phrasing, imagery use, and a number of other elements. Keep the request the same, and vary a minimal number of elements at once. By doing this, you can better understand what is more motivating to your donor base. Then, use the results as a guide when crafting future appeals.

When implementing any of these best practices, make sure you’re adhering to web accessibility standards when possible. In short, this ensures content is accessible by all people, regardless of impairments. This way, every one of your supporters can easily interact with your content, improving communications overall.

These advanced digital marketing strategies are complicated for nonprofits to handle without professional guidance. As you get started, seek external help from a nonprofit marketing agency. With their expertise, they’ll be able to help you quickly and effectively implement these best practices.

When Nonprofit Marketing Consulting is the Right Choice

If you’ve never worked with a consultant before, it can be difficult pinpointing when an optimal time to hire one is. From general support to a complete overhaul of your marketing strategy , a consultant can help at any point during the process. Here are a few common times when your nonprofit may consider seeking external help:

• Upcoming major campaign. Maintaining motivation throughout a campaign is a difficult task. If you need help designing a campaign that prioritizes engagement, consider bringing a nonprofit marketing agency on board. They’ll help you navigate the landscape and create engaging campaigns that widen your reach and increase your impact.
• Big technology upgrades. As you transition to new technology, consider hiring an experienced nonprofit marketing consulting firm to help you navigate the process. As experts in the nonprofit technology space, Team DNL can help you streamline your organizational processes with easy to use technology solutions. This way, you can focus more on furthering your mission. After all, technology is meant to streamline your workflow, not interrupt it.
• Restructuring your fundraising strategies. Your fundraising strategies may have proven successful at one time, but sometimes, generating new ideas will revitalize your team and your donors. A consultant can give you an outside perspective so that you can fill in any gaps and better connect with supporters.
• Revamping your marketing materials. Transforming your nonprofit’s marketing materials is a major undertaking. From redesigning your logo to making brand new marketing collateral like flyers, a nonprofit consultant can eliminate the guesswork and create designs that communicate your cause. Simply tell them what you’re looking for, and they’ll bring your vision to life.

These are just a handful of instances where a nonprofit marketing agency would come in handy. As you start to narrow down your list of potential consultants, consider where your organization currently stands. Assess the following prior to your initial call with them:

• Key internal stakeholders. A nonprofit marketing consultant is a major investment for most nonprofits. Because of this, you’ll need to appeal to key stakeholders (such as staff and board members) and get them on board.
• Top-level pain points. Note common obstacles and areas of struggles for your team, so you can iterate them to the nonprofit marketing consultant. This way, you can determine if their services align with your current and future needs.
• Your technology. Create a list of technology your team is already using and any systems you would like to implement. A nonprofit marketing consultant that specializes in technology can help you navigate any issues and implement new systems.

By determining your needs beforehand, you can be direct with any nonprofit marketing consultants you speak to and determine the best route of action for your team from there. To continue your research, explore our consultant guide and learn more about how hiring a consultant can benefit your organization and extend your reach.

8 Top Nonprofit Marketing Consulting Agencies to Consider

There are several marketing experts in the field who can help your organization maximize its outreach potential. Each has its own benefits and can serve your nonprofit well. By taking the time to find the right fit, you’ll set your organization up for marketing success. However, it can certainly be difficult to begin comparing options when you’re unsure of where to start.

To help jumpstart your research, the experts here at DNL have compiled a list of top nonprofit marketing consulting agencies to consider. Let’s take a look at the top firms available to organizations of all sizes.

DNL OmniMedia – Top Full-Service Nonprofit Marketing Consultants

DNL OmniMedia is a full-service nonprofit marketing consulting firm. Designed to help your organization get in front of more prospects, our nonprofit marketing consulting services can take your outreach to the next level.

We’ll assess your organization’s fundraising goals and work with you to build a marketing plan that seamlessly meets your needs. Here’s an overview of the marketing services our expert team offers:

• Nonprofit marketing strategy development
• Pay-per-click marketing
• Social & organic content management
• Copywriting services
• Nonprofit event planning
• Video and digital marketing
• Print and web design

Why This Nonprofit Marketing Consulting Firm Stands Out

While our marketing services are extensive, our expertise doesn’t stop there. From website development to technology selection and implementation, we offer comprehensive solutions that can streamline operations across your entire organization. Few nonprofit marketing consultants offer as wide a range of services and support as we do.

We work to promote social good by empowering nonprofits through our strategic consulting services and custom technology solutions. We’re experts in maximizing nonprofits’ potential via digital solutions. Explore our past work to see our services in action. Ready to take your marketing to the next level? Reach out to Team DNL.

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Getting Attention – Best Nonprofit Marketing Consultant for Google Grants

Getting Attention is a team of expert Google Ad Grant managers that works with nonprofits to harness the power of paid advertising. Through the Ad Grants program, Google supplies nonprofits with free credits to spend on boosting visibility for their fundraisers and missions within search results for relevant terms.

With a unique understanding of nonprofits’ advertising needs, this consulting firm can help you apply for the program, create persuasive ads, and monitor your performance metrics. In turn, they’ll help you drive more traffic to your website and convert passive visitors into long-term supporters.

From applying to actively managing your account, their expert  Google Ad Grant agency  will cover every step of the process. Their main nonprofit marketing services include:

• Google Ad Grant eligibility check and application
• Ad creation and keyword research
• Ongoing compliance and account maintenance
• Performance tracking and reporting
• Account reactivation for lapsed or suspended accounts

Acting as an extension of your team, Getting Attention will work to understand your marketing goals and craft an Ad Grant management plan that supports those goals. Not to mention, they focus solely on the Google Grant program, assuring its nonprofit partners that their ads will drive meaningful results.

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Kwala – Best Nonprofit Marketing Agency for Subscription Graphic Design

Kwala is an unlimited graphic design agency that specializes in nonprofit design. After years in the mission-driven sector, they understand what it takes for nonprofits to stand out online through powerful visuals. That means you won’t have to spend time teaching them about the intricacies of the mission-driven sector. Plus, you’ll work with a dedicated account manager who will get to know your cause on a deeper level.

Kwala’s expert designers aspire to provide nonprofits with stellar brand creatives that stand out across web and print advertising. That way, you can successfully connect with and inspire prospects across any platform through powerful graphic design .

Some of their core graphic design services include:

• Fundraising flyers and brochures
• Infographics and other web graphics
• Direct mail such as letterheads and postcards
• Nonprofit logos
• Branded merchandise

Kwala follows a subscription-based model, meaning that you can submit an unlimited amount of graphic design requests and revisions each month. You pay a flat fee, and they’ll fulfill as many of your requests as possible. What’s more, they’ll keep designing until you’re happy with your materials!

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GivingMail – Best for Direct Mail

Direct mail is a favorite marketing channel for senders and recipients alike—and for good reason. But increasing the impact of your mailings and really grabbing your audiences’ attention might require some assistance. That’s where GivingMail comes in!

GivingMail is a powerful marketing and fundraising firm designed to assist nonprofits of all shapes and sizes with effective direct mail strategies.

Make the most of direct mail for nonprofits with these useful services:

• Fundraising letter templates
• Visual design assistance
• Donor list rentals
• Marketing and fundraising packages

If you’re going to host a direct mail marketing campaign , working with GivingMail can actually help your team save time and money. Then, these crucial resources can be reallocated back into what matters most: your mission!

Rather than purchasing all of the paper, ink, envelopes, and stamps you’d need to conduct a direct mail campaign on your own (not to mention stuffing all of the mailings), GivingMail can reduce the stress and the cost to your organization.

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Vibrant Agency – Best for Churches and Ministries

In the digital age, reaching churchgoers is a difficult task. Luckily, there are nonprofit marketing consultants who specialize in church outreach. Vibrant Agency is a marketing agency dedicated to offering affordable consulting services to churches of all sizes, so you can have your own marketing team without the hefty cost.

Keep the conversation with church members going with these low-cost services from Vibrant Agency:

• Church website development
• Social media management
• Unlimited graphic design

Vibrant Agency is devoted to providing affordable marketing solutions to churches, meaning your organization will receive the most tailored services available. With industry knowledge and a proven track record, they’ll provide your church with the tools it needs to expand its reach.

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Rhyme & Reason Design – Best for Branding Projects

Rhyme & Reason Design is a nonprofit marketing consulting firm that specializes in branding outreach. When it comes to building your brand, you can strongly benefit from advice from an expert in the field. To aid you during the process, this nonprofit marketing consultant offers the following services:

• Brand development to help you with branded elements such as naming, logo designing, and standards.
• Research to help you uncover what motivates your target audience.
• Video creation to represent your brand in a compelling way and to get in front of an engaged audience.
• Presentation development to ensure your speaking engagements fully encompass your brand.

Rhyme & Reason Design emphasizes the importance of establishing a strong, compelling brand. Branding is a big deal for nonprofits. It tells your organization’s story and furthers your mission by making your cause memorable.

Their team draws from hands-on experience and has presented on design and branding strategies at a variety of conferences and educational meetings. With their help, you’ll be able to better establish your brand through your campaigns by featuring smart ideas and engaging designs.

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Kivi Miller – Best for Communications Coaching

Kivi Miller is a marketing consultant for nonprofits who offers a combination of training, advising, and coaching. Through training, she’ll tell you how to improve communications. With advising, she’ll share suggestions for applying your training in day-to-day operations. Through coaching, she helps you find your own insights and solutions to overcome any marketing obstacles.

Here’s a brief overview of the core topics covered in her coaching plan, split up month-by-month:

• Month 1: Articulating your strategy.
• Month 2: Defining and understanding your audience.
• Month 3: Refining your messaging and calls to action.
• Month 4: Finding the right personality for your communications.
• Month 5: Mapping out your communications plan and editorial calendar.
• Month 6: Using online marketing tools effectively.

By specializing in communications, Kivi Miller focuses on improving communications across the board. Your team will learn how to implement communication best practices both within your organization and with constituents.

Additionally, Kivi Miller takes on a limited number of clients at once. As you go through the training process, you can learn from other participants in the program, too. You’ll meet others who are in the same situations as you are, so you can collaborate and find working solutions for any obstacles standing in your way.

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Blend Creative Team – Best for Content Production

Blend Creative Team is a digital marketing consultant for nonprofits that helps organizations launch their projects and spread the word about their missions through effective content. They help you identify the ideal mix of content for your organization and create it in a visually and emotionally engaging way. Take a look at the services this nonprofit marketing agency offers its clients:

• Content strategy and production
• Design and illustration
• Focused outreach

When you partner with Blend Creative Team, they’ll kick off the engagement with thorough research. They take the time to fully understand your mission so that they can best represent you in the content they produce. From videos to whitepapers to infographics, their team will help you create captivating content to connect with your target audience.

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Marketing is a crucial component of any fundraising strategy. In order to secure vital support, you need to develop an actionable plan and follow nonprofit marketing best practices. However, to maximize your reach, turn to a professional nonprofit marketing consulting firm for expert guidance rooted in extensive industry knowledge.

Working with a marketing consultant for nonprofits can be a real game-changer for your outreach. The right consultant will enable you to develop strategies, build out your toolkit, and fill vital gaps in your operations. For any questions not covered in this article, don’t hesitate to reach out . Our team will be happy to answer any questions—especially those related to nonprofit technology, strategy, marketing projects, and what to expect when working with a nonprofit marketing consultant.

As always, conduct thorough research when getting started developing your nonprofit’s marketing strategy. To help start your research, our team has compiled these additional resources:

• Creating a Nonprofit Digital Strategy: 7 Steps for Success. Learn the elements of a successful nonprofit digital strategy so you can more effectively reach and retain wider audiences online.
• Nonprofit Consulting Firms: 26 Leaders in Their Spaces. Selecting a consultant isn’t an easy decision. Make sure to familiarize yourself with leaders in the sector as well as a few best practices for finding the right partner.
• Your Nonprofit Fundraising Strategy: Make Tech Work For You! Marketing is just one facet of your nonprofit’s fundraising strategy. With this guide from Re:Charity, learn about each element to maximize your reach.

We illuminate the messages of Christ in the world by making nonprofits and churches visible through digital marketing.

Luminate Marketing is an award-winning Christian Marketing Company that spreads the light of those creating it in the world, through excellent marketing and fundraising solutions for nonprofits and churches.

Sometimes the best messages are the most under-funded. We believe nonprofits, churches, and other mission-focused organizations around the world should have access to the same quality marketing solutions as large budget businesses.

For over 15 years, we have served nonprofits, churches, ministries, and passionate entrepreneurs with marketing excellence, providing them not only exceptional results, but an enjoyable and life-giving experience as well. When you choose our team you can rest assured you are in good hands, and that we will prayerfully serve you and your team with thoughtful recommendations rooted in best practice and years of experience.

Our clients inspire us, and we help them inspire others.

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Google advertising, social media advertising, search engine optimization, social media management, see results in a whole new light, executive director, mission year rev. dr. shawn casselberry.

Luminate has been incredible to work with! We love the energy, ideas, and results they have provided to our organization. They took time to understand the heart behind our work and have helped us better express that to potential volunteers and supporters. The Luminate team is fantastic at what they do and our staff always looks forward to our meetings with them. It's also great working with a marketing and design team that has such a strong sense of mission. I more than recommend them.

Executive Director, Caris Monique Schlichtman

The team at Luminate Marketing is amazing! They are professional, encouraging, joyful and responsive, as well as providing excellent marketing support and development. They are truly experts in Christian and nonprofit marketing. Our Foundation has enjoyed not just the results, but the partnership. that has formed from working with them.

President, Soddo Christian Hospital Ken A mstutz

It is rare to work with a company where you feel as if you are a family member and not simply a client. Their approach to business is one of mutual respect and service. I truly feel as if they are serving our organization into greatness with their high level of professionalism, excellence and care. They care about who we are, what we do, and where we want to go. And that is why Luminate is our choice for marketing services.

Belmont Assembly of God Pastor Thomas Stack

As a result of the valuable creative marketing strength exhibited by Luminate, our church leadership team was able to introduce a comprehensive brand redesign to our congregation and community. We'd work with them again – in a heartbeat.

Esperanza David Stupay

The team at Luminate was available and a pleasure to work with, and were also diligent in making sure that our message was conveyed concisely and clearly.

Founder/President, Chicago Hope Academy Bob Muzikowski

We met the million dollar goal!

Executive Director, GRIP Outreach For Youth Scott Grzesiak

When working with Luminate Marketing last year, the first thing I was struck by was the servant heart of Lynne. Her primary desire was to serve our organization’s needs and meet the vision for our demographic—even putting the organization above her own creative agenda. It’s comforting to know when working with a contractor that you can trust their character and trust their desire to work with your organization’s vision. It’s that type of comfort that you can find with Luminate Marketing.

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We appreciate the relationship that we have built with the Luminate team, and their unique understanding of Latin Equip as a modern day mission outreach.

Luminate Marketing thank you...for everything.

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Luminate Marketing is a nonprofit marketing dream team!

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Top 10 Market Research Companies [2024 Review & Comparison]

Edited by Kamila

Read this In-depth Review and Comparison of Top Market Research Companies to Select the Best Market Research Firm for your Business:

What is Market Research?

Market Research can be defined as an attempt at understanding consumer behavior. This involves gathering data systematically about people or companies – a market – and then analyzing it to better understand the needs of that group of people/companies.

This type of research can be undertaken by the company itself (i.e. in-house) or by a third-party agency specialized in market research.

Table of Contents:

Market Research Companies

Market research company types, faqs for market research firms, comparison of market research agencies, #1) nielsen, #4) gartner, #10) intage, was this helpful, recommended reading.

Advantages of conducting business market research include:

• Identify problem areas in business.
• Identify changing market trends and associated business opportunities as well as new areas for expansion.
• Understand the existing customer’s needs and comparative analysis of services offered to customers vis-à-vis competitors.
• Develop effective strategies and make well-informed decisions about the services.
• Set achievable targets for sales, business growth, and the latest product developments.

There are two types of market research: Qualitative research and Quantitative research .

• Qualitative research is focused on descriptive words and symbols. It usually involves questioning consumers about their product or service consumption experiences or observing them in a marketing setting. The data collection methods used in this case include in-depth interviews, focus groups, bulletin boards, uninterrupted observation, and ethnographic participation/observation.
• Quantitative research is the one that looks to quantify a problem which often involves statistical analysis since it requires significant attention to the measurement of market phenomena. It collects data through audits, points of purchase (purchase transactions), surveys in different modalities (online, phone, paper), and click-streams.

The two ways through which data is collected include Primary Data and Secondary Data.

• Primary data is the original data that is collected first hand by the researcher. The most common primary research tools are surveys, focus groups, in-depth interviews, and observation.
• Secondary data is the data that has already been collected and is readily available. This data is pre-existing public information, for instance , the data shared in public sources like magazines and newspapers, government statistics; commercial sources like paid industry reports; and internal sources i.e. the market data that the organization already has in-house.

The procedures that are used to analyze the data collected include (but not limited to) product testing, market segmentation, advertising testing, usability testing, key driver analysis for loyalty and satisfaction, awareness and usage research, and pricing research (using techniques such as conjoint analysis).

Below are the top 10 Market Research Companies by revenues (2018):

Upon comparing the revenues of the top 5 Companies for 2019 as well, these 5 Companies have been observed to retain the top slots with some minor changes in the rankings.

Market research companies can be large corporate companies, small business companies, or product-specific companies. These companies are usually categorized based on clients they take up rather than based on market research work they undertake.

#1) Syndicated market research firm: Such companies look at the market requirements and then prepare their reports accordingly. These research reports are for the open market rather than for specific companies.

#2) Custom market research firm: Such firms offer customized market analysis basis for the client’s needs.

#3) Specialty market research firm: A firm with a focus on one specialty falls under this category. Such firms are involved with an in-depth analysis of the client’s specific requirements, for instance , conducting market feasibility studies for a soon to be launched pilot product.

#4) Online market research firm: These firms are considered to be useful for online marketers, bloggers, and online e-commerce portals. They connect the brands/website owners with their desired users while also conducting online analysis at the same time.

This online analysis enables the website owners to land up on top in search engines, understand the gist of their brands in the online community, and thereby improvise their existing product lines. Brands, for instance, taking a cue from the ‘trends’ showcasing top websites like Twitter and Facebook.

Pro-Tip: Once the said company has decided to hire a market research firm, the following factors need to be considered before choosing the one:

• The extent of understanding of its sector by the market research firm.
• Capabilities of the market research firm – qualitative/quantitative/both.
• Timelines expected by the company vs. promised by the firm.
• A clear understanding of the company’s research objectives and methods to be used by them – focus groups vs. survey vs. secondary search.
• The company’s scale of project and affordability as a market research agency usually does not takes on projects with a budget below £3,000. So, for small-scale field research, the best option may be a freelance researcher.
• Cost calculations as a majority of market research firms charge per hour. However, researching the published material is considered easier than conducting focus groups and surveys.

Q #1) Which is the best methodology for undertaking Market Research?

Answer: Depending on the needs and objectives of the market research i.e. measuring or exploring, the company can choose between focus groups and in-depth interviews as part of a qualitative approach or online surveys as part of a quantitative approach.

Q #2) Should the research be done as in-house or get expert help?

Answer: The first question that arises once a company has decided to undertake market research is whether to conduct the study in-house or do it using a third-party help. While hiring a third-party market research firm ensures confidentiality (for surveyed customers) and expertise ait increases the overall cost allocated for a project.

The ideal solution therefore of hiring a market research firm or not boils down to the cost/benefit analysis. Once the company is aware of its research budget, which as per Philip Kotler, is 1-2 percent of company sales, it can compare the cost of hiring a marketing research firm with the cost of paying one or more of its employees to do the work.

The end objective of the study expected should also be kept in mind.

Q #3) How much does market research cost?

Answer: Costs vary greatly depending on the scope and methodology. A professional survey usually starts from £1,000 while in-house research costs not much money but time.

A 1,000 complete telephone survey will be costlier than a 100 complete online survey while 50 in-person interviews will be costlier than 10 in-depth interviews conducted over the phone. A 10-question survey targeted at 200 general consumers will be less expensive than a 40-question survey targeted at 800 B2B C-Level decision-makers.

Q #4) How much time does market research take?

Answer: Qualitative research takes comparatively lesser time for completion than a quantitative one.

An email survey is completed (~75%) usually within 24 hours of the initial invite and an online survey project can be done in ~2 weeks while focus groups (using 2 groups) and in-depth interviews typically last 4 to 5 weeks owing to the time involved in recruiting participants in addition to the fieldwork.

List Of Top Market Research Companies

Review of the top market research companies:

Nielsen, an S&P 500 company, offers measurement and data analytics services on a global scale. It claims to cover more than 90 percent of the world’s GDP and population through its services.

The services delivered include marketing and media information, analytics, and retailer and manufacturer expertise related to what and where consumers buy and what consumers read, watch, and listen to. The Company caters clients primarily from the CPG, media, and advertising industries.

Headquarters: New York, United States Founded In: 1923 Employees (2018 and 2019): 46,000

Core Services: Measurement and data analytics – Consumer Purchasing Measurement & Analytics; Media Audience Measurement & Analytics. The former includes Retail Measurement Services, Consumer Panel Measurement, and Analytical Services while the latter includes key activities of Planning, Activation, Audience Measurement, and Advertising Effectiveness.

Revenues (2018 and 2019): USD 6.5 billion

Clients: Top clients include NBC Universal/ Comcast Corporation, Nestle S.A., The Coca-Cola Company, Twenty-First Century Fox, The Procter & Gamble Company, and the Unilever Group

Website: Nielsen

IQVIA, formed through the merger of IMS Health and Quintiles, is a Human Data Science Company serving the life sciences industry. The company has been able to integrate information, analytics, domain expertise, and technology through its IQVIA CORE solution, thereby enabling its clients to tap into a deeper understanding of human behaviors, diseases, and scientific advances.

Headquarters: North Carolina and Connecticut, United States Founded In: 2016 Employees: 58,000+ (2018); 67,000 (2019)

Core Services: Research & Development Solutions, Technology & Analytics Solutions, and Contract Sales & Medical Solutions. The Technology & Analytics Solutions offerings include Technology platforms, Analytics and consulting services, and Information offerings.

Revenues (Technology & Analytics solutions): USD 4.1 billion (2018); USD 4.5 billion (2019)

Clients: The company serves other companies from the life sciences industry including pharmaceutical, consumer health, device and diagnostic, and biotechnology. Nearly all of the top 100 global biotechnology and pharmaceutical companies, measured by the revenue, are its clients.

Some of the clients identified include Noble Analytics & Consulting, Minerva Surgical, PatientPoint, Young & Ellison LLC, Providence Health and Services, Nova Biomedical, and Georgetown University.

Website: IQVIA

Kantar, a part of WPP, is a data, insights, and consulting company. The company offers its services across the entire lifecycle of sales and marketing with research solutions ranging from in-depth qualitative research expertise to the latest AI-based technology.

In April 2019, Kantar unified all its legacy brands, including Kantar Consulting, Kantar IMRB, Kantar Health, Kantar Media, Kantar Public, Kantar Millward Brown, Kantar Worldpanel, Kantar TNS, Lightspeed, all country-specific brands into Kantar. Further, WPP sold Kantar’s 60% stake to Bain Capital in Dec 2019 and hence shown as discontinued operations by the WPP group as of Dec 31, 2019.

Headquarters: London, UK Founded In: 1993 Employees (2018 and 2019): 30,000

Core Services: Research capabilities include Consumer Panels, Data Solutions, Managed Services including Survey Design & Fielding, DIY Solutions, Panels & Audiences, Virtual Reality, Eye Tracking, and Behavioral Sciences.

Revenues: USD 3.4 billion (2018); USD 3.0 billion (2019)

Clients: Kantar serves over half of the Fortune 500 companies. Some of them include Diageo, Volkswagen, Unilever, SAB Miller, PepsiCo, European Commission.

Website: Kantar

As a member of the S&P 500, the company is engaged in providing research and analysis solutions to the computer software, hardware, communications, and related information technology industries.

The company research services are offered through a subscription-based model that includes on-demand access to published research content, direct access to a network of approximately 2,300 research experts located globally, and data and benchmarks.

Headquarters: Connecticut, United States Founded In: 1979 Employees: 15,173 (2018); 16,724 (2019)

Core Services: Research, Conferences, and Consulting. Research service is offered to clients through reports, briefings, access to its research experts, proprietary tools, peer networking services, and membership programs.

Revenues (research segment): USD 3.1 billion (2018); USD 3.4 billion (2019)

Clients: Gartner serves 73% of the Global 500 companies. It serves 15,600+ distinct organizations in more than 100 countries, Coca-Cola Bottling Company United being one of them.

Website: Gartner

Ipsos is a market research company offering advertising, media, public opinion, marketing, and social research services.

Headquarters: Paris, France Founded In: 1975 Employees: 18,130

Core Services: Brand Health, Creative Excellence, Clinics & Mobility Labs, Innovation, Ipsos MMA, Ipsos UU, Market Strategy & Understanding, Social Intelligence Analytics (excl. pharma and the public sector), Observer, Customer Experience, Mystery Shopping, Market Measurement, Quality Measurement, Retail Performance, Audience Measurement, ERM, Media Development, Corporate Reputation, Public Affairs, and quantitative and qualitative research services for Pharma sector

Revenues: USD 2.1 billion (2018); USD 2.2 billion (2019)

Clients: Some of the clients include Budweiser, Clorox, Ad Council, and Zillow.

Website: Ipsos

GfK is a market research institute engaged in conducting consumer response tests, providing data as well as analysis of consumer purchasing behavior, and tracking retail sales data for consumer technology products.

It has been able to provide one of the world’s largest retail panels for technical consumer goods and user experience (UX) research and design for a large number of devices and interfaces.

As of October 2018, Ipsos acquired four global divisions of custom research business of GfK: Customer Experience; Experience Innovation; Health; and Public Affairs.

Headquarters : Nuremberg, Germany Founded In: 1934 Employees: 13,000+ Revenues: USD 1.6 billion (2018)

Website: GfK

Information Resources, Inc. (IRI) is engaged in providing big data and predictive analytics solutions to CPG, retail, OTC healthcare, and media companies. The company claims to be catering 95% of CPG, health and beauty, and retail companies in the Fortune 100 list.

Headquarters: Illinois, United States Founded In: 1979 Employees: ~5,000 Revenues: USD 1.2 billion (2018)

Website: IRI

Dynata is a provider of first-party data contributed by business professionals and consumers. The company claims to be one of the largest providers of technology-based research solutions and online panel data based on opted-in data.

The company is a result of a merger between Research Now and SSI that happened in December 2017 and was rebranded as Dynata in January 2019.

Headquarters: Texas, United States Founded In: 1999 Employees: ~5,000 Revenues: USD 0.509 billion (2018)

Website: Dynata

Westat offers research services to help clients in improving outcomes in health, social policy, education, and transportation. Westat undertakes studies on health conditions, employment, medical expenditures, science, technology, and earnings.

Headquarters: Maryland, United States Founded in: 1963 Employees: ~2,000 (only HQ) Revenues: USD 0.506 billion (2018)

Website: Westat

Intage offers marketing research services as well as marketing system solutions and consulting services based on data obtained from custom research and panel research. The company primarily serves consumer goods clients, companies from the services sector, and government agencies.

Headquarters: Tokyo, Japan Founded In: 1960 Employees: 2,829 Revenues: USD 0.489 billion (2018)

Website: Intage

Nielsen, Ipsos, and Kantar are the three top picks for a majority of research offerings globally. In retail measurement, Nielsen along with Information Resources, Inc. (IRI) are the two major players while consumer panel services and analytics services witness Nielsen, GfK, Ipsos, Kantar as the major ones.

For audio audience measurement, Nielsen, along with Kantar and GFK, are the global players while in television audience measurement, Nielsen, Kantar, GfK, and Ipsos are the major ones.

The emergence of new technologies, particularly software technologies associated with artificial intelligence and machine learning, has a significant impact on the research market. Further, the very nature of the research conducted has changed owing to the advent of other technologies such as virtual reality.

Companies like Ipsos and Nielsen have already adopted artificial intelligence and machine learning while IQVIA has adopted machine learning.

Review Process:

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(310) 823-9620 Los [email protected]

Los Angeles Non Profit Executive Recruiters

Rsi executive recruiting firm, your source for executive non profit search recruitment in los angeles.

For more than a decade, the Reaction Search Los Angeles Non Profit Executive Search Specialty Team has provided its clients with superior Non Profit talent acquisitions by matching Top Non Profit Professionals with Employers in the Los Angeles, California Metro Area.

Whether you are seeking a CFO or to build an entire Non profit team virtually overnight, Reaction Search Los Angeles Non profit executive recruiters is the answer; we connect time-strapped employers with talented Non profit candidates.

Our highly trained international recruiters have real-world Nonprofit experience and insight, making them the best suited for conducting executive recruiting to enhance the staffing infrastructure in both private and public organizations.

The Los Angeles Nonprofit Executive Staffing Specialty Teams provides executive placement services for clients in the Advertising, Biotechnology, Banking, Business Services, Information Technology, Construction, Consumer Products, Computer Software & Hardware, Finance, Human Resources, Healthcare, Insurance, Industrial, Legal, Marketing, Technology, Manufacturing, Medical, Outsourcing, Pharmaceutical, and Telecommunications industries.

Our Nonprofit Recruiting Agencies specializes in:

• Marketing Director
• Assistant Marketing Director
• Director of Development/ Fund-Raiser
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A Nationwide Nonprofit Executive Search Firm Network in Los Angeles, CA:

As a nationwide Nonprofit executive search firm with an expansive network of professional executive recruiters located in most major cities across the nation, Reaction Search and its Nonprofit recruiters Los Angeles are dedicated to identifying, evaluating, recruiting, and delivering the highest-caliber professionals by utilizing an established process in matching and delivering high-caliber Nonprofit candidates, who are prepared to begin contributing to your company immediately, with positions that fit their unique skill set.

What sets RSI’s Los Angeles Nonprofit Job Recruiters apart from others?

One of the many dimensions that make our Nonprofit recruiters truly unique is the fact that they are Nonprofit executive recruitment. Our Los Angeles Nonprofit executive placement firm has people who have actually worked in the positions for which they now recruit talent. With this unique insight and perspective, they are better equipped to deliver search results that continue to uphold and ensure our firm’s consistently high retention rates within the Los Angeles Nonprofit Executive Recruiting Agency.

Because our Los Angeles headhunters are familiar with the key Los Angeles Nonprofit players and the “ins and outs” of the Los Angeles Nonprofit field, they know the questions to ask, and are able to quickly and effectively assess candidate competency. These insights amongst other dimensions enable our Los Angeles Nonprofit recruiters to consistently recruit premium Nonprofit candidates These are just a few of many ways in which our Los Angeles Nonprofit search recruitment team distinguish themselves from executive recruiters who are just trying to hastily fulfill an executive job search.

From start-up to Fortune 500 companies, our extensive Los Angeles Nonprofit industry knowledge base and proven track record of accomplishments enables our firm, RSI, to expeditiously and thoroughly tailor and fulfill each Los Angeles Nonprofit Executive Recruiting. Simply, we provide outstanding service and bottom line results by servicing a comprehensive range of disciplines.

Contact our Los Angeles Non Profit Executive Search Firm to learn how we can assist your company in finding their next Executive!

Fortune 500 Companies  in metropolitan Los Angeles. There are 21 such companies within 50 miles of LA, 3 of which are located within the city of Las Angeles. The companies form the backbone of the LA County economy.

Fortune 500 Co., LA Metro Area .

• Walt Disney (66)
• Ingram Micro (81)
• DirecTV (105)
• Occidental Petroleum (122)
• Amgen (168)
• Edison International (211)
• Health Net (221)
• Jacobs Engineering Group (254)
• Western Digital (276)
• Reliance Steel & Aluminum (315)
• AECOM Technology (322)
• Broadcom (344)
• Dole Food (349)
• Spectrum Group International (352)
• Avery Dennison (367)
• Mattel (388)
• CBRE Group (416)
• Pacific Life (420)
• Allergan (448)
• Live Nation Entertainment (450)
• Molina Healthcare (500)

Additional Notable Companies in Los Angeles are:

• In N’ Out Burger
• Cheesecake Factory
• California Pizza Kitchen

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